onthetown Magazine Volume 1 Issue 6

Page 1

$$5.00 55..00 00

on the town Vol. I No. VI

Elizabeth Brady Marasco

Brady Events

Harry and Tanya Kzirian opened Grand Jewelers in the Grand Ridge Galleria on Holly Road in 2000. Since then, their son and daughter, Andre and Rita, became involved in the family business as well. Grand Jewelers specializes in a unique style and

seeing to every detail so their cusWRPHUV DUH GHOLJKWHG DQG FRQÀGHQW with their purchases. If you are looking for a breathtaking gift for someone special, they feature Pandora, Swarovski and Lladro. The lines of watches available include Longines, Bulova, Citizens and Ice-Watch. There is something for absolutely everyone at Grand Jewelers. Remounts, repairs, special orders, appraisals, and layaways are just a few of the service features at Grand Jewelers for their patrons. Interested in selling some old gold? They creativity in their designs. will pay top dollar or turn your old They are direct importers of gold into something designed spediamonds, having the larg- cially for you. est selection in Genesee The Kzirian’s have embraced GenCounty of all shapes, color esee County and are always active and clarity. If you cannot in giving back to the community. catch sight of what you are The next time you are in the area, looking for, Grand Jewelstop in to say “Hi” and have a look ers will create something to around. You won’t be disappointed! entice you. They believe in

Director Karen Smith Editor Marcia McGee 2I¿FH 0DQDJHU Laura Ulman 'LUHFWRUV $VVLVWDQW Michelle Blaisdell &RQWULEXWLQJ :ULWHUV Nadia Alamah Michael Bancroft Edith Campbell Michael Kelly Lauren E. Kenney Therese Leyton Pat Mroczek Carolyn Snider Verona Terry Michael G. Thodoroff Vagios Young 6DOHV 6WDII Karen Smith Debby Molina 'HVLJQHG E\ Shar Graphics 3KRWRJUDSK\ Debby Molina &RYHU 3KRWRJUDSKHU Jim Cheek RQ WKH WRZQ 3URGXFHG DQG SXEOLVKHG E\ /LQN 3XEOLVKLQJ *URXS //& P.O. Box 320275 Flint Mi 48532 810-407-6828 Fax 810-407-6831 For advertising information call: 810-407-0305 or 810-348-7323 MISSION STATEMENT on the town Magazine captures the positive way our community lives and breathes. Dynamic in scope and editorially HFOHFWLF LW UHÀHFWV WKH SHRSOH FRPPXQLW\ and lifestyle of Genesee County and its’ surrounding areas on a grand scale. All rights reserved. No part of this publication may be reproduced without expressed written consent of the publisher. on the town Magazine is owned and operated by Link Publishing Group L.L.C.

Welcome on the town Dear on the town Reader: It has been a wonderful year for us at on the town Magazine. The overwhelming support we have gotten from the Flint community has been wonderful. We hope we have given you what you wanted from a local magazine and we will continue to search out and write about the stories, businesses and people that make this area a wonderful place to live and work. One of the things that make Flint and the surrounding communities great is the generosity of the SHRSOH )RU WKRVH RI \RX ZKR VXSSRUW WKH PDQ\ QRQ SUR¿W agencies and for those of you who run them or volunteer: A GREAT BIG THANKS. It’s been a big year for Flint and the country. A lot of negatives but a lot of positives, too. For starters, the announcement that all troops will be withdrawn from Iraq by the end of the year is pretty good news. Now if we could just come home from Afghanistan! Is world peace too much to ask for? For this area, the $328 million GM investment in Flint is rally great news. The resurgence of downtown and all of the successful events downtown really have ramped up business on Saginaw Street. The expansion of Bishop Airport, Hurley’s ER, and more vendors at the Flint Farmers’ Market all bode well for our future. All of at on the town are looking forward to a great 2012. We wish you happy holidays, a very Merry Christmas and Happy New Year. The Staff at on the town Magazine

Marcia McGee

To subscribe to “on the town� Magazine: Mail a check or money order for $24.99 for six issues to P.O. Box 320275, Flint, MI 48532. Make checks payable to Global Marketing and Advertising. on the town

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on the town

Contents 6

Brady Events & Marketing A Combination of Passion & Talent

Holiday Magic Victorian Style Goodwill Industries of Mid-Michigan Developing Potential One Person At A Time

Diplomat Pharmacy From the Corner Drugstore to National Prominence

Olmstead Associates, Inc. Celebrates 25 Years of Creative Communications

Cooper Commercial Opportunity is Knocking in the Flint Area!

3Sixty Interactive 501 I Said Tapas Not Topless

Sherm Mitchell Count of Cool

Genesys Offers New Diagnostic Tool for Cancer and Much More

Holiday Health Avocados

Photo Spreads The Party of the Century McLaren Club 401 Genesee Regional Business Awards Tux & Tennies Gala Grand Blanc Annual Awards

8 10 12 14 18 22 30 34 38 44

16 20 26 35 40

8 34

14 30

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A

Brady Events & Marketing

Combination of Passion and Talent by Marcia McGee

Open the doors to most reception halls or banquet centers and you may notice the vast size but no form or style, color or substance. Then someone comes in and creates a canvas full of vibrancy, color and excitement, theme and life, and the room and your senses become alive. How does this happen? The answer comes from the talent, imagination and hard work of Elizabeth Brady Marasco of Brady Events and Marketing. From her studio, Marasco stirs the magic and sprinkles it like so much stardust on event. “I want the guests to walk away from an event – corporate, nonSURÂżW RU SULYDWH DIIDLU Âą XQGHUVWDQGLQJ WKH PHVVDJH WKDW P\ FOLHQWV ZDQW WR FRQYH\ :H VWULYH WR HQJDJH DOO ÂżYH VHQVHV LQ RXU HYHQWV 7KH PXVLF Ă€RZ RI WKH HYHQW GpFRU Ă€RZHUV DQG HQWHUWDLQPHQW VKRXOG IRUP D FRKHVLYH design,â€? Marasco noted. “We want to keep people engaged beyond just sitting at tables and listening to music.â€? How did Marasco, an event designer and planner, develop her talent in event management? As the sunlight sparked through the hanging crystals and decorations of her studio in Grand Blanc, she explained that it started in her childhood. Marasco joked, “All my life I’ve been involved in big events. Coming from a very large Irish-Lebanese Catholic family, all of our family gatherings were big events especially Sunday family dinners.â€? Marasco, an Oakland County native, graduated from Marian High School in Birmingham and graduated with honors from Northwood University, earning dual degrees in Business Administration and Marketing and Management, and an associate degree in Automotive Aftermarket Management. Upon graduation, she landed a position with Ford Motor Company in their marketing department. At Ford, she worked as the lead technical marketing specialist, planning major events, including executive reviews, trade and consumer shows and expos. Her talents in the corporate world were utilized from Boston to California and Detroit to the prestigious Paris Auto Show. She eventually decided to give up the fast paced corporate career life and start a family. That is when she set her eyes on Genesee County. Marasco shared, “It is a fantastic place to raise family. We are so proud to be a part of such a giving community.â€? Working from her home in Grand Blanc she started doing the occasional event for those she knew in the area.

6 on the town

Eventually, her business outgrew her home, so she took the risk of opening her ÂżUVW VWRUH IURQW DQG EHJDQ RSHUDWLQJ DV %UDG\ (YHQWV DQG 0DUNHWLQJ Âł:LWK ÂżYH years under our belt, we have served a variety of clients, ranging from weddings and SULYDWH SDUWLHV WR FRUSRUDWH DQG QRQ SURÂżW EODFN WLH HYHQWV ´ Since her early beginning until now, Elizabeth Marasco has been referred to as one of the elite event designers in Mid-Michigan. Her client base has included such local companies as Landaal Packaging, Flint Cultural Center, Flint Institute of Music, Flint Institute of Arts, Old Newsboys, GM, Hurley Foundation, Arab American Heritage Foundation, Crim Fitness Foundation and, for the past two years, has been the recommended designer at Warwick Hills Country Club. Though much of her work is in Genesee County, her agency works with numerous clients across the state including Dura Automotive, Woodward Dream Cruise and the Royal Park Hotel in Rochester. One of Brady Event’s recent extravaganzas was the Chevrolet Party of the Century held at the Riverfront Ballroom in downtown Flint. “Working with Linda Moxam from the Cultural Corporation and Tom Wickam from General Motors for this event was such a wonderful experience. They understood my philosophy, that an event gets people to move and be engaged,â€? said Marasco. “The lighting and colors, sounds and sights should create a living, breathing event.â€? Upon entering this event guests were

treated to music and entertainment in the IRUP RI DFUREDWV GDQFHUV DQG ÂżUH HDWHUV “It’s fun to keep in touch with your inner child,â€? she explained. “Entertainment like this creates excitement and natural endorphins that affects us physically and puts us in an overall great mood.â€? Elizabeth prides her self in taking a unique approach to planning events. “My job is to listen to the client – hear what they are saying and not saying, even help them understand their needs.â€? And with 17 years event planning experience, it is clear Marasco knows what it takes to pull off the excellent event. When asked for tricks of trade in planning a perfect event, 0DUDVFR VKDUHG Âł'HÂżQH \RXU EXGJHW DQG have an open mind.â€? Marasco’s company specializes in weddings. “We love brides!â€? Brady Events makes it easier for brides to plan their dream day by providing complete event GHVLJQ Ă€RZHUV HQWHUWDLQPHQW PXVLF DQG OLJKWLQJ Âą DOO WKH HYHQW Âż[LQJV 0DUDVFR explained, “One of my biggest thrills is handing a bride her bouquet. I feel fortunate to create a backdrop that will linger in a bride’s memory her entire life – and that is an amazing gift to give.â€? Marasco said, “The tip of the iceberg is the ten percent that the people see. The other 90 percent is looking at all the details for planning and execution. It is my job to see that it is executed perfectly and withRXW Ă€DZ 7KHUH LV D ORW RI KDUG ZRUN WKDW goes into every event but we like to make it look easy. Marasco is very proud of her commitment to use local companies and products. If that doesn’t work, she sticks to U.S.made products whenever possible. “I come from an all-American family. My brother and my step-dad are GM retirees. I take ‘Buy American’ very seriously. I am very diligent in seeking out local suppliers and talent in producing any event. One of my competitors buys their linens from China. My fabric comes from California and I use a Michigan seamstress to sew the linens. If you miss Marasco at her studio, you will be able to catch her doing her semiregular spot on ABC 12 News segment. She gives decorating suggestions and ideas on Sunday mornings. Marasco shared, “I am grateful to be in an occupation I love, with the ability to spend time with my sons and express myself artistically. I am blessed.â€? on the town

7

Holiday Magic

T

Vict orian St yle

by Edith Campbell KH PDJLF RI &KULVWPDV LV SHUVRQL¿HG LQ D YLVLW WR :KDOH\ +RXVH Museum (Whaley Historical House). The grand old Victorian home at 624 E. Kearsley, gives visitors a trip through time during the festive holiday season. Whaley House was purchased in 1884 by Robert Whaley, presiGHQW RI &LWL]HQV %DQN WKH LQVWLWXWLRQ WKDW ¿QDQFHG WKH EHJLQQLQJ RI General Motors with names like Billy Durant, Dallas Dort and C.S. Mott. These and other residents (Crapo, Whiting, Bishop, etc) of the Kearsley Street neighborhood played an important role in Flint’s development. Amid the greens and holly of the holiday season, guests will see Whaley’s desk from Citizens Bank, Mrs. Whaley’s --Andrew Clark hand-painted china, family clothing and children’s toys, DQG PDQ\ YLQWDJH DUWLIDFWV 0RVW VLJQL¿FDQW LV WKH JLDQW Christmas tree in the living room laden with old-fashioned ornamentation. Visiting Whaley will help citizens discover the lasting contributions to the city that these early residents made‌with the glamour of holiday glitter. Today’s house retains its original splendor with stained glass, the smell of candles, and the sounds of tinkling music boxes and creakLQJ ÀRRUV WKDW WHOO WKH KLVWRU\ RI D SURPLQHQW )OLQW IDPLO\ 7KHUH LV D treat for all the senses and all ages in its 18 rooms.

“Our modern times echo many things that were present when the house was built.�

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All year, museum tours are conducted at Whaley on Monday, Tuesday and Friday at 10 a.m. and 3 p.m. and Saturday from 1-4 p.m. There is a reading group called History Reads, which is a discussion of books from the Victorian era. In addition to special activities, the house can be rented by small groups for weddings, meetings, memorial services and other events. At Christmas each room is decorated ZLWK DSSURSULDWH GpFRU DQG KROLGD\ PHPRUDELOLD The December schedule features open house from noon to 5 p.m. on three weekends plus New Year’s Day with volunteer docents narrating the Whaley story. There will also be chestnuts roasting, carolers and visits from St. Nick. Admission is $15 for adults, $3 for students and there is no cost to Whaley members. Director Andrew Clark says that Flint’s depressed economy may be the perfect time for a respite visit to Whaley House. “Our modern times echo many things that were present when the house was built,” he says. “During the 40 years the Whaleys lived here, Flint evolved from a small lumber milling town to one of the largest automobile manufacturing centers in the world. The Whaleys VDZ D UHYLYDO IURP D ÀRXULVKLQJ OXPEHU WRZQ WR WKH IULJKWHQLQJ introduction of the horseless carriage. There may be lessons for us now, many things are the same, and the same spirit that carried Flint through that era could do it again. It’s a good time for the Whaley story.” Each month the museum has changing exhibits and classes of historical interest. In the spring and summer there’s blooming signs of yesteryear as curators carefully replicate garden life of the 19th century. A trip to Whaley House Museum could whet the appetite to visit again and again, to volunteer, to rent the facility for something special, or to become a member. It is located on the corner of Kearsley Street and Chavez Drive in the Cultural Center. For further information, visit www.whaleyhouse.com or call 810-471-4714.

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Goodwill Industries of Mid-Michigan Developing Potential One Person At A Time by Marcia McGee Goodwill Industries of Mid-Michigan’s mission is to assist individuals with barriers to employment make the transition to LQGHSHQGHQFH DQG VHOI VXIÂżFLHQF\ %DUULHUV to employment include physical or mental disabilities, illiteracy, substance abuse, inadequate education, ex-felons, and welfare dependency. The ultimate goal is to place individuals in productive employment. 7KH SKLORVRSK\ RI WKH QRQ SURÂżW LV WKH belief that work plays a critical role in our lives and forms the cornerstone of a person’s relationship with others. Through the power and dignity of work, individuals are able to DFKLHYH ERWK HFRQRPLF VHOI VXIÂżFLHQF\ DQG D productive role in society. The organization dates back to 1932 when the Oak Park Methodist Church established an agency devoted to serving the needs of people with disabilities. Goodwill had already proved successful in Boston. In 1902, Edgar James Helms, a Methodist minister, wanted to help The Team at Goodwill people in the community who were not able Goodwill of Mid-Michigan also runs 14 retail thrift stores in nine counties, a recycling to support their families. He conceived the center and a fully functioning, licensed kitchen that provides training and employment idea of collecting unwanted household goods and serves a hot breakfast and lunch each day. The Goodwill Center on Avrill is in an and hiring unemployed residents to repair and 83,000 square feet building that is home to administrative operations and the kitchen and refurbish the items for resale. Income from recycling center. the resold goods paid the workers’ wages. In addition to the recycling of clothing and household goods, The system worked, and the Goodwill recycles computer equipment, televisions, cardboard, steel, Goodwill method of self-help plastic, aluminum, copper, books, belts, purses, shoes, toys, stuffed was born. animals and cell phones. Much of this activity is done in partnerGoodwill provides proship with other businesses and organizations that have discovered grams and services -- at no that doing business with Goodwill makes sense for them and the cost – that teach marketable environment. Computers, cardboard and unusable clothing is baled job skills to individuals who up and resold to salvagers. In 2010, Goodwill recycled more than 9.3 are 16 and older with barriers million pounds of material, including almost 1.3 million pounds of to employment. Needs are FRPSXWHUV DQG WHOHYLVLRQV LQVWHDG RI GXPSLQJ WKHP LQ ODQGÂżOOV met on a individual basis Donate to Goodwill and shop at their stores. You just might as to the type of training uncover a treasure. It is interesting to note that 85 percent of their needed and the length of time revenue to fund its programs is earned through the retail operation. QHHGHG WR ÂżQG D MRE $ SODQ Kathy Rometty, Community Manager, emphasizes that when you is developed for each person donate to Goodwill of Mid-Michigan, your dollars stay in your area ZKLFK LGHQWLÂżHV VXSSRUW DQG EHQHÂżW \RXU QHLJKERUV Âł ,Q JHQHUDO HYHU\ GROODU VSHQW LQ WKH services, accommodations Gary Smith, Rafael Tuner community is re-spent seven times. It is always a good thing to start and outcomes. charitable giving in your own neighborhood,â€? she said. Goodwill itself paid over $7 million In 2010 (last data available), Goodwill in wages to 300 employees in 2010. served almost 1500 individuals through “We can always use more money, more donations and more partnerships with local programs like job training, entrepreneurship businesses,â€? she said. assistance, and literacy training. Partnering So, at the end of the year when you are cleaning out your closets, your attic, your with a multitude of agencies and businesses, EDVHPHQWV GRQDWH WKRVH JRRGV WR *RRGZLOO 1RW RQO\ GR \RX JHW WKH EHQHÂżW RI D they are able to access the training and the jobs tax deduction, you are helping those in the community who have a desire to be QHHGHG WR PDNH SHRSOH VHOI VXIÂżFLHQW VHOI VXIÂżFLHQW 10 on the town

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From the Corner Drugstore by Michael G. Thodoroff Diplomat Specialty Pharmacy is not your typical corner drugstore - and that’s OK with them. Their locally-based roots are carved in steep “mom-and-pop” values along with that small town, neighborhood sense of family and community which has always been in their vision. Starting out as Ideal Pharmacy, one of their long-time pharmacists, Dale Hagerman, took an opportunity to branch off on his own by trading his shares in the Ideal Pharmacy Company to establish his own drugstore back in the spring of 1975. As coincidence would have it, Dale’s son Phil was graduating from Ferris State University’s nationally renowned pharmacy program and joined his father, loaded with enthusiasm. “While I was growing up,” Phil recalled, “all I ever wanted to do was to work along-side my Dad. My dream became a reality!” 7KHLU ¿UVW RUGHU RI EXVLQHVV ZDV WR VHOHFW a name for their new venture and, according to Phil, it was actually quite simple. The store was located on Flushing Road and in a strip mall known as Diplomat Plaza – hence, Diplomat Pharmacy. It was the typical multi-faceted drugstore of those days with varied departments, but over time more and more doctors would call and ask them for “unusual” compound drugs that did not commercially exist. Phil explained that they would stock bulk chemicals and doctors would ask them to make-up a VSHFL¿F FRPSRXQG 7KLV ZDV QHFHVVDU\ LI D SDWLHQW ZDV DOOHUJLF WR D G\H RU ¿OOHU “If a physician asked me to carry something unusual, we found a way to carry it,” he said, “and more importantly, we did not know how to say no!” They built a reputation fairly quickly by carrying medicines other pharmacies did not or by engaging in creative procedures others were not capable of doing. Another factor that set Diplomat Specialty Pharmacy apart was when many new PHGLFDWLRQV FDPH RXW LQ WKH ODWH V WKH\ EHFDPH WKH ¿UVW LQ FRXQWU\ WR EHJLQ DJJUHVsive compounding around special therapies. As an example, in the early 80s there was a chemical discovered that would help with HIV-related pneumonia complications but no way to deliver it to the patient. Hagerman initially took the chemical compound and turned it into a solution. He then rented large machines that would turn it into a mist, making it suitable to administer. “We were always doing innovative things to try and solve a problem for patients that didn’t have an existing solution,” he said with a sense of pride.

“Keeping patients healthier, longer – one patient at a time.”

12 on the town

To National Prominence Throughout the 80s and 90’s, Diplomat became one of the busiest pharmacies in the state. According to Phil, there was a time when they were the largest in terms of prescripWLRQV ÂżOOHG Âą D VWDJJHULQJ SUHVFULSWLRQV a day, all out of one store! This is all matterof-fact in his eyes as he is simply following Diplomat’s long-time mission of “Keeping patients healthier, longer – one patient at a time.â€? During the 90s, new drugs came to market with more complexity but in reality, presented more opportunities to address the unique complicated things. Obviously everything that surfaced was more expensive. It made sense to Hagerman to focus on solving problems for patients using those more expensive therapies. Most other drug stores were KDSS\ WR ÂżOO WKH HYHU\GD\ SUHVFULSWLRQV EHFDXVH WKH\ GLG QRW VWRFN WKH QHZHU SURGXFWV while Diplomat was rapidly building a name for themselves around those newer medicines and therapies. By 1991, Phil had taken over as president and CEO and two years later local pharmacist Jeff Rowe joined as senior vice-president of operations. Hagerman realized that their current business model had grown to a point where they could take the company QDWLRQDO VHUYLQJ HYHQ PRUH SDWLHQWV ZLWK VSHFLÂżF QHHGV )RU DSSUR[LPDWHO\ WKUHH \HDUV the Hagerman team consulted many experts and crafted an aggressive but calculated business plan. In 2003, they started with the basics: building and implementing improved internal processes. In 2005, local pharmacist Steve Chaffee came onboard as senior vice-president of business development. They also launched two new locations in Grand Rapids and Cleveland, Ohio. “We opened in Grand Rapids because we had an opportunity to land a contract with a health plan there, but more importantly by adding Grand Rapids we could be within two hours of 80 percent of Michigan’s population,â€? he reasoned. They chose Cleveland EHFDXVH DW WKH WLPH WKH 0LFKLJDQ ODZ GLG QRW DOORZ SUHVFULSWLRQV WR EH ÂżOOHG QDWLRQDOO\ allowing Diplomat to expand throughout the country. Michigan law recently changed so now prescriptions from any state can be recognized as legal prescriptions in Michigan. Once that happened they moved the Cleveland business back to Flint and Phil proudly proclaimed â€œâ€Ś we found jobs for every employee.â€? By the end of 2010, Diplomat Specialty Pharmacy housed almost 300 employees at Flint’s Great Lakes Technology Centre and plans to expand to 500 by the end of this year. They are coming close to one billion dollars in revenue and, according to Hagerman, H[SHFW WR GRXEOH WKDW ZLWKLQ WKH QH[W ÂżYH \HDUV ,Q DORQH WKH\ KDYH ODQGHG DSSUR[LPDWHO\ ÂżYH PDQDJHG FDUH FRQWUDFWV LQ &DOLIRUQLD DQG DUH QRZ VHUYLQJ SDWLHQWV HYHU\ GD\ in all 50 states! “Our model is to make a difference where others can’t,â€? Phil mentioned, “but even though we’ve become a large company, we still in many ways act like a family business in terms of our relationships with employees and how we look at the overall package of running a business. It isn’t just about getting the next sale, it’s about doing things right with patients, physicians and employees.â€? Go to www.diplomatpharmacy.com to read about all of Diplomat Specialty Pharmacy’s product, services and national locations. on the town

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Olmsted Associates, Inc. Celebrates Years of Creative Communications $GYHUWLVLQJ DJHQF\ DQG JUDSKLF GHVLJQ ÂżUP Olmsted Associates, Inc., is celebrating 25 years in business with a special effort to give back to the community. Founded in 1986 to provide excelOHQFH LQ FUHDWLYH FRPPXQLFDWLRQV WKH ÂżUP KDV JURZQ IURP D RQH SHUVRQ JUDSKLF GHVLJQ ÂżUP WR a full service marketing communications agency employing seven people. The company has had the pleasure of working with large corporations, many philanthropic and retail organizations across the country, numerous health systems across the state, and businesses DQG QRQ SURÂżW RUJDQL]DWLRQV ORFDWHG WKURXJKRXW mid-Michigan. Âł$V ZH UHĂ€HFW RQ WKH SDVW \HDUV ZH DUH extremely grateful for our amazing clients, creative allies, media colleagues and vendor partners,â€? stated Karl Olmsted, founder and chief creative thinker. “We truly believe that it takes great clients to be able to generate great work and we’ve enjoyed working with some of the best. That has certainly contributed to some our most creative and effective work.â€? $V SDUW RI WKH ÂżUPÂśV RQJRLQJ FRPPLWPHQW to community service, they are celebrating this milestone by focusing on two special pro bono DVVLJQPHQWV LQ VXSSRUW RI QRQ SURÂżWV WKDW UHDOO\ make a difference in our area. “We believe in the greater Flint community and have selected these organizations because of the good work they do at the grassroots level,â€? explains April VanGilder, Olmsted Associates account manager. The communications team at Olmsted Associates has developed a new website for Alternative Veterans Solutions, an organization dedicated to assisting homeless veterans and those at-risk of becoming homeless after returning from active military duty. They are also working on a new brochure for Citizens for Animal Rescue and Emergencies (C.A.R.E.), a volunteer-driven group that helps animals with people problems and people with animal problems. In addition to these two pro bono projects, the agency also works with D QXPEHU RI RWKHU ORFDO QRQ SURÂżW RUJDQL]DWLRQV on an annual basis. 14 on the town

“We were so honored and excited to be chosen for this project,â€? said Tredale Kennedy, Alternative Veterans Solutions executive director. “Our new website is beautiful and it’s so easy for us make updates on our own. The new website DQG Ă€LHUV ZHUH MXVW ZKDW ZH QHHGHG WR UHDFK HYHQ PRUH RI RXU ORFDO YHWHUDQV Thanks to Olmsted Associates for making a difference.â€? If you or your organization is interested in making a tax-deductible donation to either of these charitable organizations, please contact Brian Sanderson of Olmsted Associates at 810.232.0070 for more information. Olmsted Associates, Inc. was established in 1986 to provide clients with creative thinking for communications. Their team of seven communications practitioners has more than 100 years of cumulative experience in helping organizations reach their strategic communications objectives. The agency specializes in organizational branding, strategic communications planning, websites and interactive communications, advertising and media, and print collateral. To learn more, visit www.olmstedassociates.com or www.youtube. com/olmstedassociates.

Summerset Salon & Day Spa Voted BEST and FAVORITE Salon and Spa in Genesee County!!!

*LIW &HUWLĂ€FDWHV Always Available

Full Service Salon and Spa Services Open 7 Days a week Come in and Enjoy the Fine Art of Pampering! 810-230-0566

3620 Miller Road, Flint Special services and coupons @ www.summersetsalon.com

D.J. Srella, Linda Moxam, June & Lou Emmert Jim Applegate, Helen Philpot Guy Briggs, Dan Juliette

Suzanne Kayser, Ken Kayser, Tom Reynolds, Larry White

-LP 'HH 6FKRHQÂżHOG 7LIIDQ\ 6WHYH )O\QQ

Michelle & Rob Angst, Jeff & Amy Flory 16 on the town

Hannah Nothhelfer, Patrick Mannor, Jet & Mark Kilmer Rebecca & Tom Wickham

Jim & Tammy Purves, Bob Kanpes, Steve Fahner

Sandy Shickles, Elgie & Boretha Bright

Mark and Amy Farmer

Daryl Miller, Karen Suski, Rosalie Casher, Andy Suski

Riverfront Banquet Center 11.11.11

Frank & Kathy Britton, Nancy & Chuck Sekrenes

Cathy Gentry, Marsha Barber Clark, Gregory Ahejew

Dana & Rita Rouse

Jason Bellor, Ron Tank, Betty Nordgaard, Christine Tank, Lyle Nordgaard

Corinne & Rick Warmbold, John MacDougall, Sheryl Champine, Colleen Mansour, Angie Juneaz

Chris Graff, Tony Young

Mary Bryson, Nathan Kramzo, Barb Rachor, Tom Bryson

Mark Lund, Nancy Jenkins, Miles Owens,

Mary Ann Darland, Joe Sfair, Julie & Brian Dilworth

Front – Tim Glavin, Back- Tad & Heather Veremis, Connie Glavin, Debbie Hawley

Melvin Kipp, Musa Haffajee, David Roeser, Jim Lay

Rick & Mary Mazzola, Jackie & Pete Wills on the town

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OPPORTUNITY

IS

.QRFNLQJ LQ WKH )OLQW $UHD “We have the greatest industrial real estate opportunities in the world, right here in Genesee County and Flint, Michigan!� --Win Cooper

18 on the town

by Michael G. Thodoroff :LQÂżHOG :LQ / &RRSHU ,,, KDV D UHIUHVKLQJ RXWORRN IRU WKH JUHDWHU )OLQW DUHD ZKHQ LW comes to commercial real estate. “We have the greatest industrial real estate opportunities in the ZRUOG ULJKW KHUH LQ *HQHVHH &RXQW\ DQG )OLQW 0LFKLJDQ ´ KH VWDWHG ZLWK SURIHVVLRQDO FRQÂżdence. And he should know. With over 20 years focusing exclusively on the commercial market DORQJ ZLWK D VWURQJ EDQNLQJ DQG ÂżQDQFLDO DQDO\VLV EDFNJURXQG KH IRXQGHG &RRSHU &RPPHUFLDO Group, Ltd. that exclusively develops and manages commercial real estate primarily in Genesee County and other parts of Michigan. Cooper not only has accomplished his goal of owning the largest most successful comPHUFLDO UHDO HVWDWH ÂżUP LQ WKH DUHD KH VWD\V ZHOO LQ WXQH ZLWK WKH FRPPXQLW\ WKURXJK KLV SHUsonal dedication. He is the current chair of the Bishop Airport Authority and a past president of the Boy Scouts’ Tall Pines Council where he currently remains active. On a professional level, :LQ LV D PHPEHU RI WKH &HUWLÂżHG &RPPHUFLDO ,QYHVWPHQW 0HPEHU RUJDQL]DWLRQ WKH 1DWLRQDO $VVRFLDWLRQ RI 5HDOWRUV WKH 6RFLHW\ RI ,QGXVWULDO DQG 2IÂżFH 5HDOWRUV DQG SDVW SUHVLGHQW DQG still involved) of the local Board of Realtors. Rounding out his connections with the area, he is heavily engaged with the Genesee Area Regional Chamber of Commerce. :KHQ UHĂ€HFWLQJ RQ WKH UHDO HVWDWH DFWLYLW\ WKLV SDVW \HDU :LQ VDZ WKLQJV JHW RII WR D VORZ start. Some activity slightly improved in the spring due, in part, to more transactions in leasing. And that’s because leasing is basically easier because there is less risk. He cited an example where a client could sign a three-year lease on a facility as opposed to a twenty-year mortgage. For the next three years, they can work on their operations to see if the business plan is viable.

ROCKY’S

Great Outdoors

4014 S. Saginaw St. Burton, MI 48529 810-742-5420 ,I LW GRHV LW JLYHV WKH FOLHQW Ă€H[LELOLW\ WR SXUFKDVH WKH EXLOGLQJ RU expand to a new property. By the late summer the market seemed to soften once again. “However, I think that it has stabilized at a lower level of activity,â€? he reasoned, “not necessarily regarding prices, but the overall interest and activity going on and I would expect that level to continue over this winter.â€? He goes on to forecast that 2012 should be better partly due to the fact that presidential election years traditionally provide economic encouragement. When we look back on 2012, we will “feel betterâ€? as compared to this year. Win heeds caution though, as the looming economic crisis in Europe will have some effect but it’s too early to tell to what extent. The real unknown is how long our interest rates will stay at historical low levels, he notes. Another positive indicator is the slowly increasing interest in the small industrial buildings. Affectionately known as “mom-andpopâ€? shops, these small properties faded away due to the exodus of Flint’s one-time heavy industrial prominence and as their buildings became vacant, it left very little demand. Recently, Cooper started to see demand pick up for those types of buildings, again generating smaller industrial kind of deals. In the local retail market, there are simply not too many stores coming into this area. Let’s face it, the Internet has affected the way we do business on the retail side – enough said! However, Win is seeing a very limited number of new franchises coming into this market along with some “outsidersâ€? (such as Five Guys restaurants) looking to expand here. $V IDU DV RIÂżFH VSDFH WKHUH DUH VLJQLÂżFDQW DPRXQWV DYDLODEOH presenting great deals for people who are looking to relocate or move into this market, he added. The greatest value prospects are in the industrial piece of the market. That is because leases are currently very cost effective along with some downright phenomenal “buys.â€? “If you’re in a market to buy a building,â€? Win exclaimed, “they’re going for half WKH SULFH DV FRPSDUHG WR ÂżYH \HDUV DJR and as compared to some of the other markets in Michigan such as Ann Arbor and Brighton - absolute tremendous savings! And I can honestly tell you that the people we’re doing business with are very happy moving into this community.â€? .HHS LQ PLQG WKDW UHDO HVWDWH ÂżUPV DUH QRW DOO DOLNH &RRSHU Commercial Group, Ltd., is one of the few commercial companies devoted solely in selling commercial sites or seeks commercial VLWHV WR ÂżW WKHLU FOLHQWÂśV QHHGV )URP D )RUWXQH FRPSDQ\ WR WKH local business entrepreneur, give them a call at 810-732-6000 and take advantage of some exceptional local commercial real estate prospects.

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Club 401 October 26, 2011

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3SIXTY Interactive

Online Marketing From 30,000’ I read an article recently that said business marketing professionals are very good at putting together their marketing SODQV IRU RIÀLQH FRQVXPSWLRQ EXW WKDW WKHLU RQOLQH SODQning is assembled in an ad-hoc fashion. This article went on to theorize that the problem with online marketing is the technology end of things. It scares us, it is an unknown, and it is almost impossible to understand the language! We’re about to change all of that!

Customer-Centricity 7KH ÂżUVW VWHS LQ SODQQLQJ \RXU RQOLQH PDUNHWLQJ HIIRUW LV to recognize that everything you do has to be focused on your customer, client, donor, member, whatever you call the people that interact with your company or organization. This is important because, online, the competition “is only a click away.â€? I know you’ve heard it before, however, it’s true. If your customer can’t ÂżJXUH RXW ZKDW LV LQ LW IRU WKHP WKH\ ZLOO OHDYH IDVWHU WKDQ \RX FDQ imagine. The theory of customer-centered design has been around for years. However, it hasn’t been until recently that we’ve been taking it seriously. We’re seeing the number of customer touch points increase dramatically as communications between customers and companies happen over more platforms: smart phones, social sites like Twitter, Facebook, and Youtube, and now the proliferation of tablet computers. As these touch points increase, a consistent customer-centric strategy is critical to your online marketing success. 22 on the town

Cross-Channel Marketing 7KHUH LV QR RQH VL]H ÂżWV DOO DQVZHU WR \RXU marketing efforts. Neither online marketing RU RIĂ€LQH PDUNHWLQJ H[FOXVLYHO\ ZLOO EULQJ your company or organization success. Rather, in today’s market it is critical that you use the marketing tools that will effecWLYHO\ DQG HIÂżFLHQWO\ UHDFK \RXU FXVWRPHUV The key is to make sure that these two major FKDQQHOV RQOLQH DQG RIĂ€LQH DUH ZRUNLQJ LQ sync with each other. Use variations of your DGYHUWLVLQJ FDPSDLJQV WR ÂżW ERWK FKDQQHOV and have a call to action that will allow you to measure results. Don’t be afraid to use \RXU RIĂ€LQH FDPSDLJQV WR GULYH WUDIÂżF to your website, and then look at your WUDIÂżF UHSRUWV WR VHH ZKLFK RI \RXU campaigns was the most effective. In a recent online marketing survey of business marketers, almost half of the respondents (49%) said that a multichannel customer experience was “Very Importantâ€? to their company, and another 41% said that a multichannel customer experience was “Essential.â€? It is time to start thinking about your marketing strategy and how online and RIĂ€LQH FDQ ZRUN WRJHWKHU WR LQFUHDVH \RXU business.

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Top 5 Strategy Points 1. Take It All The Way To The End Zone: All too often we see marketing campaigns that will get your company into the Red Zone but fall just short of getting that touch-down. Think the campaign all the way through, from the customer’s viewpoint. 6XSSRUW <RXU 2QOLQH &DPSDLJQ 2IÀLQH 2U YLVD YHUVD What is the call to action for your current marketing FDPSDLJQ" &DQ \RX KHOS LQ GULYLQJ WUDI¿F WR \RXU ZHEsite with your next direct mail send? Are you sending customers to your store, from your email marketing campaigns? 3. Speak In Proper Context: The audiences for the different social platforms are different. You don’t want to talk in the same voice on LinkedIn that you do on Facebook. LinkedIn’s audience is more professional, Facebook is more casual. Use the same voice on both platforms you’ll only be 50% successful. 4. How Will You Measure Success? Yes, you even have to plan on how to tell if what you’re doing is working. 0HDVXULQJ ZHEVLWH WUDI¿F ZLOO QHYHU WHOO \RX KRZ \RXU conversion strategy is working! Measure the actions that support your goals. 5. Plan For Execution: Who, When, How. In a business environment where we all need to do more with less, our time has to be managed better than ever before. Once you have your plan put together, who will do it, when will they do it and how are they going to accomplish everything that they have to do? You may need help. 'DOH .HLSHUW LV WKH &KLHI 6WUDWHJ\ 2I¿FHU IRU WKH UHJLRQDO digital marketing agency, 3Sixty Interactive. After spending most of his professional career in sales and marketing, most notably the last 15 years in the digital marketing industry, Dale has a keen sense of how to use the online space to help grow business. Dale welcomes your input and questions. You can reach him at dkeipert@3SixtyInteractive.com, by phone at 810.593.0000 or follow his blog at www.3SixtyInteractiveBlog.com.

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29

BAR

50I

GRILL

I Said TAPAS Not Topless

by Vagios Young I have repeated that statement several times to friends after Even small villages have clusters of bars with inviting counters asking them if they wanted to go to the new tapas restaurant RI ÂżQJHU IRRGV DQG DQ DUUD\ RI FXUHG KDPV KDQJLQJ IURP WKH FHLOdowntown. Usually, the response is accompanied by a leer and ing. People walk in, usually in groups, enjoy their tapas and drinks the odd “hubba-hubba.â€? My ribs are also sore from the obligatory and move on to the next bar, a few steps away. Hey! Just like elbow jab. So, I think a quick explanation of the meaning and downtown! experience of tapas is in order before we do a story on 501. In Spain, dinner is usually served between 9 and 11, with lunch Tapas literally means lid or cover. In earlier days travelers in between 1 and 3. This gives Spaniards plenty of time for socialSpain would stop at inns and taverns to give their horses a break. izing, drinking and grazing and no one gets drunk. They also refreshed themselves, usually ordering a beer or a Tapas can consist of just about anything. They come in hot sherry. The glass was always covor cold varieties and can be mixed and ered with a slice of ham, cheese or matched according to preference. Hot can bread. Some say it was done to: EH ÂżVK IRZO YHJHWDEOH RU DQ\ PHDW &ROG ‡ .HHS WKH Ă€LHV RII revolves around breads, olives, cheeses, ‡ +LGH WKH VPHOO RI WKH ZLQH sardines or anchovies. Tapas are great for ‡ .HHS WKH ZLQG IURP EORZLQJ vegans. They used to be free with your dirt in to the drink drink, but that went the way of the free There is also another explanalunch. They are still economical though tion. Some say King Alfonso and parties can make a delicious and varied XII became sick and his doctor meal by everyone ordering different tapas. prescribed that he not drink without That is exactly what three friends and I small portions of food in order to did last week at the 501 Restaurant and Bar get his strength back. So he decreed located downtown at the southwest corner that no drink should be served of 1st St. and Saginaw. without food. 501 is a brightly lit and modernly furFood always seems to have one nished eating area accompanied by a cozy myth or another associated with it. bar, where you can order food also. The But, what are tapas today? GpFRU LV XUEDQ LQGXVWULDO XQÂżQLVKHG EULFN 7DSDV DUH VQDFNV FDQDSpV RU walls, high ceilings with bare pipes and ÂżQJHU IRRGV 7KH\ FRPH LQ PDQ\ electrical wires showing. It reminds you of forms and change from town to JHQWULÂżFDWLRQ SURMHFWV LQ PDQ\ GRZQWRZQV town. Many cuisines offer foods quite comfortable, really, and the staff, Seared Sea Scallops with Spicy Edamame salad meant to appetize. They’re called Vicki Allison, Jamie Vaughn and Harry garnished with spicy seaweed salad antipasti, mezes, or hors d’oeuvres. Williams, were like a Cole Porter tune, Sometimes they are eaten with a meal. suave sophisticated and charming. However, in Spain, eating tapas is a separate dining experience. The 501 opened in 2009 under the guiding hand of noted local Spaniards do not eat tapas at home. In fact, the term tapas has chef Luis Fernandez. Phil Shaltz, original managing partner, said come to imply going out, de tapeo means barhopping, or the art the 501 was patterned after a New York martini bar. In fact, every of eating while standing. They are served in every bar and cafe third Wednesday of the month they hold a martini social. On the in Spain. They are so much a part of the culture and social scene weekend, they feature a Bloody Mary bar and once a month they that the Spanish people have invented a word that means to go have a wine affair with a special menu, How civilized. and eat tapas, the verb tapear. Good food should always be accompanied by good friends. That The serving of tapas is designed to encourage conversation was the role of my three friends, the Potters and Sue Donavon. because people do not sit down to eat tapas. Don and Nancy Potter are proof of the adage that opposites attract. 30 on the town

Don is understated and inscrutable. Nancy is over the top and obvious. She is known far and wide in the Indian Nations and Casinos by her Indian name “Laughing White Woman.” Sue, her sister, keeps it real; she’s our canary in the coalmine. Now for the food, we ordered: Walnut Chicken Bites: served with condiments and lettuce (meant to be wrapped in the lettuce and eaten as a sandwich). Moo Shu Duck 501 Style: shredded duck with teriyaki glaze served between two blueberry crepes. Calamari Fritti: fried strings served with a spicy sauce. Shitake Mushroom Spring Rolls: fried and served with pickled ginger and seaweed salad. Beef in Marsala Wine Sauce: served on top of creamed mushroom risotto. Angus Sliders: three small Angus beef sliders served with provolone cheese, lettuce and tomato. Lamb Lollipop Chops: served with a chimichurri sauce and pico de gallo The meal was a gem, a great combination RI WDQWDOL]LQJ WDVWHV DQG WH[WXUHV 7KH ¿YH taste sensations: salty, sour, sweet, bitter and umami were excellently represented. There was not one false note. All that was missing from our table was the symbolic cornucopia. We were certainly above the salt. I was tempted to grab my lamb haunch (chop) wave it over my head and throw it into the thrushes for the dogs, ala Henry VIII. I felt positively and luxuriously decadent. We made quite a meal of it. I have also used the 501 as a beginning, having cocktails and tapas there and a meal elsewhere. One evening we ended up there for dessert and a nightcap. But, whatever the occasion or however the Tapas are used the place always makes me feel urbane and cultured. I am sure you will agree. I cannot close without giving kudos to head Chef Derrick Ocenasek, who trained locally as a kitchen manager and sous chef at Bubba’s, Big Easy, Redwood Lodge, and the Wrought Iron Grille. For the last six years he has worked side by side with Luis Fernandez and now runs the back of the house by himself and maintains Luis’ high standards. The front of the house has been managed by the Epoch Restaurant Group since August. Together, they till a gourmet greenhouse in the growing garden of downtown Flint.

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33

Sherm Mitchell

The Count of Cool “I am just an ordinary man with an extraordinary gift. What comes out of that instrument doesn’t belong to me, it belongs to everyone. You have to share a gift and that’s what I have done all my life.�

by Vagios Young Icon, Legend, Institution, these words are so overused in today’s hyperbolic reporting of news and entertainment their effect is diluted, but I feel very FRQÂżGHQW LQ XVLQJ WKHVH ZRUGV IRU 6KHUP 0LWFKHOO A Flint native, he is loved and respected in his home town and has played with such well known artists as Dizzy Gillespie, Errol Garner, Mel Torme and the Ellington Orchestra. He is an internationally NQRZQ DQG SUROLÂżF DUUDQJHU FRPSRVHU VD[RSKRQLVW WURPERQLVW DQG Ă€XWH SOD\HU I recall as a younger man when I had the Gaslight Inn, I wanted to project and establish a hip atmosphere for the club. I naturally turned to Sherm “The Count of Cool.â€? I told him, “I trust your taste and judgment. Take charge of the stage and hire whomever you deem appropriate.â€? Any of you who have worked with musicians know this borders on madness. Not with Sherm. He not only is a great musician, he is a great person. Sherm handled the responsibility with professionalism, propriety and joy, as he does everything. Sherm was born around 1930 in Scottsville, MI, on the west side of the state near Ludington. His parents moved him to Flint in 1934. He was the youngest of ÂżYH NLGV DQG ZHQW WR (OP DQG &ODUN 3DUN (OHPHQWDU\ Schools. He then moved on to Whittier Junior High and Flint Central High School, graduating in 1948. He grew up during the depression and World War II, so there were not many recreational options for kids. You either played in the streets or sports at school. Sherm had health issues as a youngster, so 34 on the town

sports lost out to music. He can’t ever recall not loving music. He played oboe in the Flint 1st Youth symphony in 1945. He also played trombone in summer bands. They would play at the train station during the war seeing the boys off to the front. During this time, Sherm was also playing trombone with adults in local big bands, as there were not many adult trombone players around during the war. The trombone is just one of many instruments he taught himself to play. He calls it a gift. He has a good ear and has been playing jazz since then. “I play a variety of instruments and I have never had to SXW WKH WLPH LQ WKDW PRVW SHRSOH KDYH WR SXW LQ WR EHFRPH SURÂżFLHQW ´ +H says, “I am just an ordinary man with an extraordinary gift. What comes out of that instrument doesn’t belong to me, it belongs to everyone. You have to share a gift and that’s what I have done all my life.â€? Given all that Sherm has done playing music, I think his most important accomplishment and role is as a guide and teacher to Flint’s music literati and jazz lovers. He is Flint’s “Dean of Jazz,â€? introducing and guiding many curious novitiates through the intricacies of jazz. I remember in the 60’s, Flint’s working musicians would gather at various after hours places to jam after working their regular gigs. Places like the RG Club and Joe’s Tavern on St. John St., Harold’s on Michigan and the 400 Club. I recall hipsters such as John Sinclair and Mike “Moonâ€? Stevens rubbing shoulders with judges, politicians, numbers runners, gamblers and moi. There was always an appropriate gathering of attractive women also. There weren’t many drugs at that time, but, the smell of the herb was not surprising. Sherm was always the main draw and the center of attraction. He never disappointed. He is a charming and effective ambassador for the music he loves. When you have Sherm and his music, you have a classic blend of elegance, art and style. Sherm may be seen and heard at Cynthia Brown’s Vehicle City Ribs, 2324 Ballenger Hwy. Flint. Thursdays at 6:00 p.m.

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<HDUV by: Michael G. Thodoroff There is an adage that suggests â€œâ€Śif you’ve been in business for over 75 years, then you must be doing something right!â€? And the ORFDOO\ HVWDEOLVKHG DFFRXQWLQJ ÂżUP RI /HZLV .QRSI &3$V 3& FHUWDLQO\ ÂżWV WKDW YHQHUDEOH VD\LQJ Working primarily with privately held entrepreneurial organizations, they take a unique approach by KHOSLQJ FOLHQWV LPSURYH WKHLU LQGLYLGXDO ÂżQDQFLDO SRVLWLRQ ZKLOH LQFUHDVLQJ WKHLU SHUVRQDO QHW ZRUWK :LWK URRWV ÂżUPO\ HVWDEOLVKHG LQ Flint, they have endured our area’s historical economic turbulence while maintaining the founder’s reputation for integrity. Thomas (Tom) Shade, a Lewis & Knopf principal and 32-year employee clearly articulates that the company was founded on the values of its forefather and staunchly maintains that same culture in today’s complicated economic business environment. He can substantiate that fact as his father Richard started with the company back in 1954 so, that’s 57 years RI ÂżUVW KDQG H[SHULHQFH WDONLQJ 7RP DOVR UHĂ€HFWV KLV FRPSDQ\ÂśV SULGH ZKHQ ORRNLQJ back at the early days through scrapbook writings from the founder, J. Clyde Lewis. /HZLV ÂżUVW FDPH WR )OLQW LQ ODWH WR supervise the audit of the sales branches RI WKH Ă€HGJOLQJ &KHYUROHW 0RWRU &RPpany as a senior public accountant for the Detroit based Richards Audit Company, which was a forerunner of the Deloitte DQG 7RXFKH ÂżUP +H ZDV VR LPSUHVVHG with the industrial movement future of )OLQW WKDW KH RSHQHG DQ RIÂżFH KHUH IRU Richards. By 1920, he joined his brother Frank as they continued to practice accounting in Flint under the name of the Lewis Audit Company. At the passing of Frank in 1936, Clyde took in Claude Bishop as anew partner, changed the name to Lewis and Bishop and moved into downtown’s Citizen’s Bank buildLQJ VLJQLI\LQJ WKH ÂłRIÂżFLDO´ VWDUW RI WKH EXVLQHVV DV LWÂśV NQRZQ WRGD\ ,Q /\OH 6 .QRSI MRLQHG WKH ÂżUP ULJKW RXW RI FROOHJH DUPHG with an accounting degree and promptly proceeded to enlist many new clients. However, after he returned to the practice from a tour of GXW\ DV D :RUOG :DU ,, &KLHI :DUUDQW 2IÂżFHU LQ LW ZDV RQO\ D little over a year later that Claude Bishop sadly passed. Clyde Lewis continued as a sole practitioner until 1949 when Knopf obtained his FHUWLÂżFDWH WR SUDFWLFH DV D &HUWLÂżHG 3XEOLF $FFRXQWDQW &3$ $V QRZ a partner, Lyle purchased Claude Bishop’s interest from the estate and DV D UHVXOW WKH ÂżUPÂśV QDPH ZDV WKHQ FKDQJHG WR /HZLV DQG .QRSI In the ensuing years, the company witnessed continued growth in both clients and employees. Clyde Lewis wanted to ensure that HYHU\ERG\ DVVRFLDWHG ZLWK WKH ÂżUP GLVWLQFWO\ XQGHUVWRRG KLV YLVLRQ RI D JRRG &3$ 6R LQ KH DUWLFXODWHG KLV LGHD RI WKH ÂżYH FKDUDFWHULVtics that a good CPA must possess: - a critical approach to any problem - the ability to subordinate personal desires in order to encourage the best thinking and efforts of associates, subordinates and 36 on the town

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clients - a broad view of this profession including a width of scope, vision and perspective - high standards of sound workmanship and honest performance - capacity to make good judgments. $FFRUGLQJ WR 6KDGH WKHVH FKDUDFWHULVWLFV KDYH GULYHQ WKH ÂżUP LQ WKH SDVW WRGD\ DQG ZLOO GULYH WKH ÂżUP LQ WKH IXWXUH 6KDGH DOVR QRWHG WKDW EDFN LQ WKH V WKHUH ZHUH IHZ IHPDOHV LQ WKH ÂżHOG EXW IHPDOH HPSOR\HHV ZHUH OLVWHG RQ RIÂżFH GRFXPHQWV Âł7KLV ZDV DQRWKHU IDFW that made Mr. Knopf ahead of his time,â€? Shade mentioned. Anita Abrol, managing partner and the only female among six curUHQW 3DUWQHUV VDLG WKDW LQ KHU \HDUV ZLWK WKH ÂżUP VKH KDV DOZD\V received total support from her counterparts. A native of London England, Anita came to the Flint area with her husband and completed her accounting curriculum at the University of Michigan – Flint. She had job offers IURP RWKHU ORFDO DFFRXQWLQJ ÂżUPV EXW decided on Lewis & Knopf. “When I was LQWHUYLHZLQJ ZLWK RWKHU ÂżUPV ´ VKH VDLG “Lewis and Knopf was the only one that really made me feel comfortable with their environment - a family atmosphere.â€? She noted that Lewis & Knopf is a full service accounting and consulting ÂżUP DQG HYHQ though they serve a broad range of businesses, they have identiÂżHG WUHQGV WRZDUG FHUWDLQ LQGXVWU\ W\SHV among their clients. Because of these WUHQGV WKH\ KDYH FRPPLWWHG H[WUD UHVRXUFHV WR VHUYLQJ VSHFLÂżF LQGXVtries such as auto dealerships, construction businesses, manufacturing entities, as well as medical, dental and legal service providers and SXEOLF DQG QRW IRU SURÂżW RUJDQL]DWLRQV Lewis & Knopf prides itself on the fact that a majority of their clients came to them on a referral from existing clients. They fully XQGHUVWDQG WKDW SHRSOH ZDQW WR NQRZ D ÂżUPÂśV KLVWRU\ DQG UHSXWDtion before they approach an accountant. Once a prospective client decides on Lewis & Knopf, their experienced team immediately goes to work on developing a solid proven business model to get the client up-to-speed to expose what they will truly be dealing with before launching a new business venture. Partner Stephen (Steve) Kidd IRUWLÂżHG WKLV IXQGDPHQWDO ZKHQ KH VDLG Âł<RX KDYH WR XQGHUVWDQG your client’s business and personal needs - how these things critically come together in order to successfully impact their business. Also, with a partner relationship throughout the entire process there is the fact of knowing honesty and integrity goes through the whole engagement.â€? Anita added “It is very critical to understand that when we accept a client we have a vested interest in that client to make them successful. After all, we are investing time and effort too. And we will guarantee what we do!â€?

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37

Genesys Offers New Diagnostic Tool for Cancer and Much More

by Cindy Ficorelli Genesys now provides the community with a new diagnostic tool that gathers more detailed information about the digestive tract and its surrounding organs than previous techniques. Called endoscopic ultrasound (EUS), this procedure combines traditional endoscopy and ultrasound. Nathan Landesman, DO, a gastroenterologist who recently joined the medical staff at Genesys, completed a one year fellowship in advanced therapeutic endoscopy in order to bring EUS to patients in this community. Only a handful of hospitals in Michigan are able to offer this advanced technology. (QGRVFRS\ LQYROYHV LQVHUWLQJ D ORQJ ÀH[LEOH WXEH WKURXJK WKH PRXWK RU UHFWXP LQ RUGHU WR visualize the digestive tract. Ultrasound uses high-frequency sound waves to produce images of organs inside the body. By combining these two diagnostic tools into one procedure, Dr. Landesman is able to obtain more accurate information and to detect abnormalities that often cannot be seen “I can gather a tremendous through endoscopy, ultrasound, CT scan, or PET scan. EUS is performed with a special endoscope that has an ultrasound transducer at the amount of information with tip. This tool provides information about the layers of the intestinal wall, lymph nodes, no radiation and minimal and blood vessels, and it is used to obtain tissue samples of suspected tumors. This outpatient procedure, performed with sedation, takes about 30 minutes to one risk to the patient,” he hour. The patient experience, however, is no different than traditional endoscopy. Dr. points out. “And patients Landesman observes the intestinal tract through a TV monitor and the ultrasound image are relieved to receive on another monitor. After the procedure, he will discuss preliminary results with patients before they are preliminary results before discharged. they go home.” According to Dr. Landesman, “through EUS, I can assess the depth of certain cancers of the digestive tract and determine if these cancers have spread to adjacent lymph glands or nearby vital structures.” Another advantage EUS brings is its ability to obtain additional information from abnormal CT scans of the esophagus, stomach, duodenum, gallbladder, pancreas, rectum, and chest that previously could be gained only through exploratory surgery. “I can gather a tremendous amount of information with no radiation and minimal risk to the patient,” he points out. “And patients are relieved to receive preliminary results before they go home.” Dr. Landesman is available for consultations. To reach him, call 810-603-8400. 38 on the town

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Grand Blanc Annual Awards Warwick Country Club November 9, 2011

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Chris Pagan, Scott Knopf, Bonnie Kelley 40 on the town

Lisa Monk, Harry Blecker Mike Lewis, Marsha Lyttle (sitting)

Linda Gibbs, Jamie Weasel (sitting) Kristin Molzon, Kae Eidson

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We carry the Latest Designers Servicing Downtown Flint Since 1972 PRINTING %XVLQHVV &DUGV %URFKXUHV &DOHQGDUV )O\HUV 3RVWHUV 3RVWFDUGV 3UHVHQWDWLRQ )ROGHUV 7HQW &DUGV 7 6KLUWV 6LJQV VINYL %DQQHUV 3RVWHUV :LGH 1 1RQ 3URI¿W 'LVFRXQWV 1 :LQGRZ 'HFDOV Visit our website at <DUG 6LJQV www.economyprintandgraphics.com And Much More We are located in downtown Flint, Michigan at 134 W. Second Street

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Holiday Health Ambrosia and nectar were the food and drink of the gods. In Greek Mythology the gods ate ambrosia and drank nectar because they were immortal. That dates back a few centuries and today we are always searching for immortality and the magic formula to the fountain of youth. The avocado is the shining star!!! It is the fountain of youth! Avocados are excellent fruits to eat and are loaded with nutrition in every bite! They contain many vitamins: Vitamin K, Foliate, B6, Vitamin C, E, Pyridoxine, 3RWDVVLXP 5LERÀDYLQ 1LDFLQ DQG Fiber. Avocados are cholesterolfree and sodium-free. Healthy eating starts with good decisions and avocados and healthy eating go hand in hand. Avocados are also very heart healthy and provide good fats! They have plant- based oils which are natural and better for a healthy diet. They actually lower LDL (bad) cholesterol, which clogs the arteries. They contain a monounsaturated fat and polyunsaturated fat which is the reason we need to eat them. They help the body absorb more fat-soluble nutrients. Why is it that the fat in avocados lowers cholesterol??? This fruit has more betasitosterol – which is an extremely EHQH¿FLDO SODQW EDVHG IDW %HWD sitosterol is found the most in avocados, than in any other fruit.

Avocados

And, it is this Beta-sitosterol that is responsible for reducing the amount of cholesterol absorbed from food. Apparently, Beta-sitosterol has the ability to block the bad LDL cholesterol absorption from the intestine, resulting in lower blood cholesterol levels. Thus, it is this great combination of beta-sitosterol and monounsaturated fat that makes avocados so healthy to eat. So get creative for the holidays and eat avocados. Add avocado to your salads as a great way to add nutrients. Add avocados to your sandwiches, burgers, dips, or just eat them as a snack with apples. Chop them with tomato and onions for a great salsa topping. Substitute avocados for egg yolks and make deviled eggs. Spread them on toast, crackers, and bagels. Guacamole dips are so popular and very pretty for the holidays. I found nutrition information between avocados and cream cheese and there is a big difference in fat content.

Avocados or Chream Cheese?

Calories Total Fat Saturated Fat Cholesterol Fiber

Avocado Bagel Spread

Spread mashed California Avocado and fresh herbs (cilantro, garlic or basil) on a bagel. Top with a splash of fresh lemon juice and start the day a better way! 44 on the town

Avocados Cream 2 Tbsps. 2 oz. plain bagel 196 4 grams 1 gram 2 milligrams 2 grams

Cheese 2 Tbsps. 2oz. plain bagel 257 11 grams 6.5 grams 32 milligrams 1 grams

Holiday dining can be exciting and fun. Create ways to use the avocado fruit for nutrition and its green color would look festive! Enjoy the festive season and dine on Avocados and Nectar! Be nutrition smart and avocado away!!!!! Happy Holidays! Therese Leyton

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