2 minute read
How does your face rate on Facebook?
from TM Issue 15
by Mary Hester
Does the world see a disciplined professional or an aggressive maniac?
In“the olden days” if you wanted to start a business, advertise your business, apply for a job, check a reference of someone applying for a job or learn more about a business, you would do a bit of research on the phone and then the rest would be in person. And wasn’t the old system flawed. People lied on their resumes and exaggerated or told fi bs when you met them, and because most humans are scared of confrontation, when you asked someone for their opinion about something, they failed to tell the whole truth.
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So good! Now we have Google and Facebook.
People still lie in their resumes; they are still scared of face-to-face confrontation, and they still exaggerate in person, but it’s a different story on their Facebook and the Google mega-memory.
Not only will all the pictures of the person drunk and dressed poorly pop up, they will also show the state of the person’s house, their car, and their circle of influence, those who they spend time with away from their profession.
With a little more searching by a clever IT person, every email, tweet or Facebook message ever sent can be accessed. Every time a person writes a nasty email, sends an angry, gossiping, aggressive, critical or nasty tweet or makes a Facebook post, it can be read and re-read by a potential employer, by a potential customer, client, bank manager or venture capitalist.
Does your Facebook represent who you really are? Will your resume, your company or business profi le and your marketing and advertising be backed up by Facebook? Potential employers, customers, clients and especially potential personal partners will all search the web. What will they fi nd? If you are not attracting genuine, caring, successful relationships, personal or professional, maybe your “WWW” presence is the big barrier.
And the next time you are tempted to post or tweet nasty things about a person or a business, be reminded that the people in that business also buy products and employ people, and one day the very words you typed may come and bite you on the “tweeter” when you want to sell that company your product or service, ask them to do business with you, loan you money or want them to employ you.
Your core values (the beautiful person you are, or are becoming, the standards you live by and the way you treat people) can be seen and judged by the pictures and words you choose to share with the world. Enjoy or beware!