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2017-2020 Yu-Chen Protfolio
Resume
u188499645@gmail.com Corporate Identity System Layout / Graphics / Motion Graphics
2013 - 2016
Fu-Hsin Trade & Arts School 復興高級商工職業學校 廣吿設計科 插畫組
2016 - 2020
Chaoyang University of Technology Department of Visual Communication Design 朝陽科技大學 視覺傳達設計系 企劃組
2019
Project On Museum - Intern
https://www.behance.net/u188499645
Soho Experience
The Olympic Games Taipei 2036 Sandwich Generation
[ 二〇三六 台北奧運 ]
[ 三明製品 ]
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Shoushan Zoo Visual Identity Redesign [ 壽山動物園 - 未來動物園計劃 ]
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Choral Concert Visual Design Cary Personal Letter
[ 狂人手札 ]
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[ ㄟㄨㄟㄟ 個人作品集 ]
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Yu-Chen Business Card
[ 陳渝 名片 ]
CYUT College of Design Direct Mail Mirror Review
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[ A-Lin 原聲帶 ]
A-Lin Soundtrack A5AA Portfolio
[ 迎風優雅輕頌音樂會 ]
[ 對鏡子說話 ]
054 [ 朝陽設計學院平面文宣 ]
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MIRROR REVIEW THE OLYMPIC GAMES TAIPEI 2036 [ 二〇三六 台北奧運 ] Visual Identity·2019
THE OLYMPIC GAMES TAIPEI 2036 [ 二〇三六 台北奧運 ]
台灣本身是一個多元化的地方，像萬花筒一樣千變萬化，所以我們以「翻新」為設計主
軸，展現出台灣如同萬花筒，只要一轉動就會有新的圖形產生，並結合 Multiple logo 的
概念，結合台北市的市鳥 - 台灣藍雀身上的三種顏色做為標準色，設計出動態的影像標 誌。其許未來台灣可以透過國際性的運動讓世界各地的選手在此相聚，超越自我極限， 進行一個良好的文化交流與世界連結，使台灣能夠「翻新」改變現狀。
Taiwan is a diversified place and it’s like a kaleidoscope. Thus, we use "renovation" as our main idea of design to show that Taiwan is like a kaleidoscope. As soon as you turn the product, it will generate new graphics. Besides, we take the concept of multiple logos, combined with the three colors of the city bird in Taipei, Urocissa caerulea, as the standard color. And thereby design a dynamic image sign. It is expected that Taiwan will And also challenge our limits to achieve cultural exchange and connect with the world. So that Taiwan can be “renovated" and can change the status quo.
Planning Yi-Chiao Lee·Art Direction Yu-Chen· Graphic Design Yi-Chiao Lee·Yu-Chen·Yu-Xuan Huang·Motion Graphic Yu-Chen· Film Cut Yi-Chiao Lee·Yu-Chen· Photography Yi-Chiao Lee ·
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be able to bring all athletes from the world through international sports in the future.
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SANDWICH GENERATION
[ 三明製品 ]
MIRROR REVIEW
Communication Experiment·2020
SANDWICH GENERATION
[ 三明製品 ]
提供三明治族群一套個人化的自我檢測壓力套組，讓使用者能夠輕易辨別自己壓力的輕 重與類別，希望藉由觀看他人的壓力圖與故事內容產生共鳴與自我反思。
It provides a personalized self-test pressure set to the sandwich generation, so that users can easily distinguish the severity and type of their stress. We want
to resonate and reflect on ourselves by viewing the pressure chart and story of the interviewee.
以實地採訪為主，暸解三明治族群在生活上面臨的壓力狀況，總共收錄了 12 位 25 歲至
60 歲不同行業的三明治族群，透過訪談紀錄，用最真實的言語與影像傳達給社會，讓現 階段或未來踏入三明治族群的人們可以更注重這個議題。
We understand that the sandwich generation is under life pressure through personal interviews. A total of 12 sandwich generation from 25 to 60 years of
age were interviewed. By recording their interview, the truest words and films are spread to general public, and we hope to let the people who will enter the
Planning Yi-Chiao Lee·Editor Yu-Xuan Huang· Executor Team Yi-Chiao Lee·Yu-Chen·Yu-Xuan Huang· Graphic Design Yi-Chiao Lee·Yu-Chen· Interviewer Yi-Chiao Lee·Yu-Chen·Yu-Xuan Huang· Photography Yi-Chiao Lee·Translator Sammie Chen·
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sandwich generation can focus on this issue.
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SHOUSHAN ZOO VISUAL IDENTITY REDESIGN [ 壽山動物園 - 未來動物園計劃 ] Brand identity·2019
MIRROR REVIEW
SHOUSHAN ZOO VISUAL IDENTITY REDESIGN [ 壽山動物園 - 未來動物園計劃 ]
在拜訪壽山動物園之後，我們注意到除了園區內的動物，壽山上亦有相當多其他生物族 群棲息，包含猴群、山羌、鳥類、爬蟲類等，因此，我們認為不止園區內，整座山都可
視為動物們的家園。於是，我們以「山」、「家園」、「居所」、「自然」等關鍵字進 行發展，制定出新的園區標誌，並延伸出一系列輔助圖形與指標系統。我們可將這個標 誌的上半部看成一座山丘，其中有洞穴出入口，代表著動物們的家園 ; 若我們將山丘和
圖標下半部的中文「山」字同時閱讀，則能看到一棵大樹。這棵樹代表生命力、對於生 物們的照護和庇蔭，更是自然環境保育基本卻重要的象徵。
After visiting the Shoushan Zoo, we noticed that in addition to the animals in
the zoo, there are many other living groups in Shoushan, including Formosan
macaque, Formosan barking deer, birds, reptiles, etc. Therefore, we believe that not only the entire zoo but also the whole mountain can be regarded as the home of animals. Then, based on the keywords of "mountain", "homeland",
of graphic elements and wayfinding systems. We can see the upper part of
the logo as a hill with cave entrances and exits representing the homes of
the animals. If we read the Chinese characters “ 山 ” in the lower part of the
mark with the upper part (the hill), we can see a big tree. This tree represents
vitality, care for the creatures, and is a basic but important symbol of natural environment conservation.
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"residence" and "nature", we have created a new logo and developed a series
我們透過這份動物園形象重整企劃，想像若是壽山動物園能擁有一套強而有力、具一致 性且符合趨勢的形象識別，必定能在推廣動保教育時更為順利，逐步引導這裡成為一座 真正的「獸山」，以這座山丘為家的動物們，不論在動物園或是國家自然公園內都能受 到妥善的照顧及保護，並且安心、自在地生活。
Through this zoo visual identity redesign project, we imagine that if Shoushan Zoo can have a strong, consistent and trend-oriented identity system, it will
definitely be more successful in promoting animal protection education and
gradually guide the mountain become a real "beast mountain". Animals living
here, whether in the zoo or in the National Nature Park, can be properly cared
Design Agency Project On Museum·Creative Direction Jay Guan-Jie Peng· Art Direction Stella Tai-Yun Shih·Jay Guan-Jie Peng· Graphic Design Shing-Ying He·Yu-Chen·Stella Tai-Yun Shih·Jay Guan-Jie Peng· Illustration Shing-Ying He·Yu-Chen·Motion Graphic Shing-Ying He·Yu-Chen· Client Kaohsiung Design Festival 高雄設計節·Photography 駁二藝術特區·中間研究室·POM·
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for and protected, and live comfortably and freely.
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CHORAL CONCERT VISUAL DESIGN [ 迎風優雅輕頌音樂會 ]
Visual Identity·2017
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CHORAL CONCERT VISUAL DESIGN [ 迎風優雅輕頌音樂會 ]
「迎風優雅輕頌」是這屆風雅頌合唱團為該屆下的主題，希望打破以往莊嚴、中式風格 打破以往的活動形象，最後以金色作為點綴，不失活潑中流失的典雅感。
"Windward Elegance and Light Ode" is the theme of this year of Taipei Elegant Song Choir. It hopes to break the solemnity of the traditional Chinese style and discuss the various levels of singing. Using fluid as the main activity vision, and using strong and conflicting colors to break the previous activity images. At last embellished with gold, without losing the sense of elegance lost in the lively.
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的調性，討論出歌聲的各種層次。以流體為主要的活動視覺，並利用強烈、衝突的配色，
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CARY PERSONAL LETTER [ 狂人手札 ]
MIRROR REVIEW
ZINE·2018
CARY PERSONAL LETTER [ 狂人手札 ]
一本屬於學生時期的隨筆遊記，遊玩卻出乎意料的瘋狂大膽，將記錄在日記上的內容轉 換為對白故事，呈現給讀者欣賞。蒐集發生事情時的紀錄照片、影片，以故事內容的心 情去做構成每個章節畫面，讓人們去想像。
Belongs to the student time informal essay travel notes, content crazy and bold appreciates to the reader. The collection has time the matter record picture, the movie, does by the story content mood constitutes each chapter picture, lets the people imagine.
Editor Yu-Chen·Graphic Design Yu-Chen· Photography Yu-Chen·Yi-Sheng Lin·Yan-Wew Lin·Yu-Shun Zhang·
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will record in the diary the content transforms into the dialogue story, will present
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A-LIN SOUNDTRACK [ A-Lin 原聲帶 ] Album·2019
MIRROR REVIEW
Published By Sony Music Entertainment Taiwan Ltd·
Manager Bryan Huang·Coordinator Marco Hsu· Illustration Artist Fibo Lin·Art Design Yu Chen·
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A-LIN SOUNDTRACK [ A-Lin 原聲帶 ]
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A5AA PORTFOLIO [ ㄟㄨㄟㄟ 個人作品集 ] Books·2019
MIRROR REVIEW
A5AA PORTFOLIO [ ㄟㄨㄟㄟ 個人作品集 ]
二〇一九年是我不斷想讓人理解，「自己」是什麼樣的存在。這本作品集，利用紙張摺
起來的變化，嘗試營造不同面向的概念，裡面的作品內容，也是以案子背後的故事趣味 程度，所挑選出來的作品，讓這本作品集拿在手上，能以故事書的方式介紹給不同的觀 賞者看。「A5AA」是從魏如萱 - 你啊你啊的歌詞中所發想出來，利用有聲音的文字，去 描述在工作時的環境。
of works used the changes of paper folding and try to create different concepts. The content of the works is also based on the interesting story behind the cases. The selected works make this collection in hand. Introduce it to different viewers in the form of a storybook. "A5AA" is derived from the lyrics of Taiwanese singer Waa Wei. I used this name which reminds me of the voice to describe the surrounding while I'm working.
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In 2019, I kept trying to make people understand what "I" symbolized. This collection
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YU-CHEN BUSINESS CARD [ 陳渝 名片 ] Business Card·2018
MIRROR REVIEW
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CYUT COLLEGE OF DESIGN DIRECT MAIL [ 朝陽設計學院平面文宣 ] Direct Mail·2020
座落在半山腰的朝陽科技大學的設計學院，以建築系、視覺傳達設計系、工業設計系、
景觀及都市設計系所組成。藉由各系學生的代表作品拼貼構成「山坡」的造型，並以太 陽的形象，由學校座落的位置向外四射。
mountain, is composed of the Dept. of Architecture, Visual Communication Design, Industrial Design, and Landscapes and Urban Design. By forming representative artworks from each department into the modeling of mountain, and in the image of the sun, shedding its rays in all directions from the location of school.
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Chaoyang University of Technology Graduate School of Design, located half way up the
跟我說話有什麼感覺？
那你是誰？
整理、理解、規劃
總之，讓我更知道，我是誰。 我就是你。
對鏡子的觀察，在鏡面上頭的紋理、形狀、狀態 ...... 會依不同的時間、天氣、季節照映
出不同狀態的自己。年復一年對於自我的審視，就跟站在鏡子前一樣，處在不同的環境， 映出不同的自己。對於自我的認識，經過不同環境與外力產生變化。這幾年，平面設計 上，下不少功夫，但更多時間是面對自己的不足之處，而平面設計則是經由時間發酵，
衍伸出不同的風格和畫面；面對自我的短處，期望和自己對話的過程中，讓模糊不清的 答案，逐字浮現。
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MARROR REVIEW [ 對鏡子說話 ]
CreditSoho Experience
Graphic Design Photography
Yu-Chen Yu-Chen Yi-Chiao Lee
駁二藝術特區 中間研究室 Project On Museum Translator
MIRROR REVIEW 2017-2020 Yu-Chen Protfolio
Liang-Jun Chen Yun-Zhou Lin Sammie Chen
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The Olympic Games Taipei 2036 [ 二〇三六 台北奧運 ] Sandwich Generation [ 三明製品 ]
Shoushan Zoo Visual Identity Redesign [ 壽山動物園 - 未來動物園計劃 ] Choral Concert Visual Design [ 迎風優雅輕頌音樂會 ] Cary Personal Letter [ 狂人手札 ] A-Lin Soundtrack [ A-Lin 原聲帶 ] A5AA Portfolio [ ㄟㄨㄟㄟ 個人作品集 ]
https://www.behance.net/u188499645
Yu-Chen Business Card [ 陳渝 名片 ]
2017-2020
Yu-Chen Protfolio
CYUT College of Design Direct Mail [ 朝陽設計學院平面文宣 ]
MIRROR REVIEW