MODULE 3 Contextual and Professional Practice Wen-Chien Wang 19138815
Competitions
Social Network
Collaborations (Business)
• Secret 7 • Penguin Student Design Award • Book cover for the School of English
• Build my own web pages • FB: Fan page • Instagram
• • • •
Restyle tea shop image Advertisement of Urban jungle LOGO & business card design Portrait making
Workshops
Main Brief
Wordless narrative for a picture book
• • • • • • •
Printmaking Workshop (Justin Sanders) Glyphs Workshop (Rainer Erich Scheichelbauer) Online Class – Mixed Media Illustration (Claudia Melchor del Rio) Online Class – Character Style Design (Charles Yang) Online Class – Create a Self-Portrait (Maria-Ines Gul) Online Class – Artful Collage (Susan Mitchell) Self Illustration series (Yetunde Hannah)
Travel
Micro Project
Feedback
• Sketchbook • Exhibitions
• Storyboard • Portrait style practice • Artful Collage
• Professional practitioners • Target audience
Main Brief Project Title: Wordless picture books which topic is about loss Background: What is the context of the brief that you are investigating? My purpose in my own project is completing a picture books which topic is about loss. It‘s because my mother unfortunately passed away as cancer in 2018. I went through a period of grieving after that, keeping records my emotion. According to this process, I realize I went through several different stages and recover gradually. Therefore, I want to create a picture book to encourage those who have lost something or someone. What do you know from your research? I read a lot of novels and picture books about grief or death that depict how they face their sadness and recover through time and the mind. Of course I am one of them to experience process. I also read some journal articles about Psychology. What is the historical, cultural and contemporary context your brief? Grief is not a disease that can be cured in a short time, but a long journey. But a lot of people avoid it and pretend they are fine. Especially in Asian, we seldom tell about our feelings and usually let others know our bright side but no bad side.
Objectives:
Target Audience:
What is the purpose of your brief? My purpose is expressing the concept through a picture book: You don't need to deliberately forget or try to get yourself out of the pain sooner. One of the most important tasks of grief is to face the loss and decide how you should continue your life. People have the ability to create positive meaning from negative experiences. We can create our own way to keep the connection of love, then we learn to live strong again in a world without each other.
Who is your audience and why? Adults. Because adults have gone through many stages of life, and they have also experienced losses of all levels. I also want a broader way to define the loss, meanwhile hope the reader can interpret from different angles to face their important loss in their life. The content and meaning adult picture books are also deeper than children's picture books. Approaches:
But I want a broader way to define the loss, not necessarily the loss of loved ones, it can be the loss of things, or the loss of some important moment in life. I hope the readers are = connected to what they have lost after they see this picture book, maybe with sadness, maybe with gratitude, it varies from person to person.
What are the key approaches that you have identified as part of your brief(s)? I consider using the skill or concept of surrealism would make my work rich in content and meaningful. It also allows readers to interpret my picture book openly.
Interview 23 people about their lost experience (age: 23 - 30) There are three question: 1. What's most impressive experience of loss in your current life. It can be tangible (ex: person, pet, toy of childhood...) or intangible (teenager period, time, relationship, confident...). Once you can remember your journey in the process of loss and after you really lost it (I mainly want to discuss the loss process and mood). 2. Is there anything gained or change after you loss? 3. What is the definition of loss for you personally? (One sentence)
How to do the storyboard?
Analysis The Short Elegy
Write the script of wordless narrative for a picture book There are four parts: 1. The protagonist is always looking for what he has lost, which is extremely important to him. It was too painful for him to lose this thing. He wanted to find the piece to fill the gap in his heart. He felt that only then could he get better and bring light to his life again. 2. In the process of searching, he went to many places. But no matter how hard he tried, he found that he still got nothing. 3. He was depressed, sad, and angry, but he couldn't do anything. So he began to calm down, no longer seeking, no longer thinking. He immersed in the healing of plants, lying down and looking at the sky. After many days, he found that the moon cycle. The moon would appear, but there were times when it was missing. 4. At this moment, he suddenly realized that he connected the moon's cycle to his loss. It turned out that the fragments he was looking for had never left him, only was hidden in a deeper drawer of his heart by the protagonist. Because he was too sad to be afraid to take it out and face it. The lost fragments were still there like the moon, only temporarily hidden by the sadness of the night. Like the night in the protagonist's heart. As long as the protagonist is ready, then he can embrace his loss and go ahead with the fragments of his heart. And the moon ... has always been ... illuminating him ... and accompanying him .... and still continue its cycle.
The sketch of my storyboard
Other practice
Create the storyboard in Book Cover
Feedback Professional practitioners • Jessica Spanyol • Bruce Ingman (Waiting for feedback)
Feedback • • •
Tutor (Andrew) Target audience (6 people around 25 to 33. Other: 3 elementary children and one around 60) Hospice Music Therapist
te o n My I ask them to interpret what they see and thought on each page. This helps to figure out some of the deficiencies and problems in my own work.
Outcome
One Step Ahead
Competitions
Come Over Toast
I practiced the design of the same song from different perspectives and narrative through this competition.
Harmony Hall
Brief:
Competitions
Brief: You are invited to design a cover look for Goodnight Mister Tom to bring this original and unforgettable book to new readers. The design should ensure that this book remains a must-read for every child. The winning design will need to: • have an imaginative concept • be an original interpretation of the brief • be competently executed with strong use of typography • appeal to the broadest possible audience for the book • show a good understanding of the marketplace • have a point of difference from other books that it will be competing against in the market • be able to sit on the shelves of a supermarket or ebook store as easily as it sits on those of more traditional bookshops
Outcome
Competitions
Outcome
Brief: An A5 book cover design for the theme ‘Other Worlds’: this can be broadly interpreted. We are looking for original, intriguing, beautiful designs. This title must also be included on the cover.
Tom Eckersley Bold colours, clean lines and clever layouts
Collage
Mixed Media
What I learn? Standing on the shoulders of giants
The feedback from the audience surprise me
Efforts will not be in vain
Due to reference very outstanding works before starting. Therefore, it is very helpful for actually starting to make my own storyboard.
From the perspective of professional practitioners, I can refer to the suggestions for my painting style from the perspective of the publisher.
The three competitions I participated in are helpful to my own brief (whether cover design or the narrative ability of the picture).
I used to admire how these people are so great, but now I wonder figure out how to become so great.
From the feedback of different-ages audiences, I have a deeper appreciation of wordless books because everyone has different opinions and can reflect on themselves. Also, I can know where I did not paint well enough or gap of understanding in my storyboard.
These large and small exercises have made me step by step in a better direction (Expertise & technologies).
Workshops
Printmaking Workshop (Justin Sanders)
Lino print
Outcome
Dry print
Workshops Glyphs Workshop (Rainer Erich Scheichelbauer)
Self Illustration series (Yetunde Hannah)
Outcome
Workshops (Online Class)
Mixed Media Illustration (Claudia Melchor del Rio)
Outcome
Create a Self-Portrait (Maria-Ines Gul)
Character Style Design (Charles Yang)
Workshops (Online Class)
Artful Collage (Susan Mitchell)
Paint color with texture
Micro Project Outcome
Micro Project Portrait style practice (different style)
Business
Tea shop series design
Illustration
Menu
Drink cup
Drink plastic bag
Brief: The client wants to make the brand more hipster （文青）. At the same time, she also want to retain some elements of Taiwanese retro.
LOGO restyle
Reference example
Coupon
Buy 1 get 1 free
Beverage film
Business Advertisement of Urban jungle (Man waxing) Brief: Exclusively for men
A lot of plants
Emphasize top service
Promote brand spirit
Business LOGO & business card design (TTouch therapist)
Brief: story of the brand, element the client wants
Outcome
First design
Discussion & adjustment
Business
Portrait making & Wedding portrait
Social Network Instagram
Build my own web pages
FB: Fan page
Travel & Exhibitions
卡貝爾橋 Kapellbruke
Sheffield Winter Garden
Wien Naturhistorisches-Museum
Whitney Museum of American Art, Museum of Modern Art, MoMA
What I learn? Workshops
Business
Even though I actually got a lot from attending the workshop, I found that online workshops are more diverse and I can make more suitable choices for my expertise.
I am more familiar with the process of case job, how to reach consensus with clients, how to help clients with my professional (illustration ability, narrative ability) and evaluate the design time.
I have more concepts of the module 4 through referring to other people's workshop.
With the completion of cases, I also have more confidence in my ability and know that graphic design and illustration can have many possibilities to be used in many places.
Social Network Building social network is not just about increasing exposure, but I also think it is an action to enhance self-confidence. When reviewing my work, although I feel a little embarrassed, I also admire myself for doing so many things.
Overall You don't have to be great to start, but you have to start to be great. The harder, the more progress, the happier and more confident. The more lazy, the more confused, the more anxious and the more self-abased.
Future
I will continue my wordless book and revise it based on feedback. I also want to keep in touch with Jessica Spanyol to extend my story completeness and Graphic Narrative to further determine my market.