PRODUCT DESIGN PORTFOLIO 2020

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Portfolio


Hello, I’m ShiTing, An Object & Jewellery design student graduated from University of Central Lancashire.

I have my own distinctive style and well developed skills. I always keen on investigating in different materials and find out the hidden beauty behind them. I always keep challenging myself and push my limit to the furthest.

Achievement Winner (2018)

Christofle Silver Tray Design for Singapore Takashimaya 25th Anniversary

Top 10 Finalist (2017)

Singapore Jewellery Design Awards


Education University of Central Lancashire (2019 - 2020) Bachelor of Arts (Honours) in 3D Design Practice

NanYang Academic of Fine Arts (2017 - 2019) Diploma in Object and Jewellery Design

Software Skills Adobe Illustrator

Rhinoceros

Adobe Photoshop

Rhino Gold

Keyshot

Procreate

Autocad


COLOR MAGIC 2017 Magic of Circle,

02

Toys Jewelry Project

01

PASSION OF HELICONIA

LIFE OF TILIA

2018

2018

Heliconia Inspired Wagashi Project

Lightness, Cells In

Wagashi Making & Tool Design

Conceptual Jewel


WOBBLE WOBBLE 2019 Cat Mobile

04

Product Design

03

nspired

lry

OTHER WORKS 2017-2020

05

Graphic, Branding, Photography



PASSION

of

HELICONIA 2018 Heliconia Inspired Wagashi Project Wagashi Making & Tool Design



Tropical to me, is the color of the blooming heliconia plant. The colors gradient of red, orange to peach showcase the growing process of the heliconia plant and my interpretation to tropical weather.


To start with,

growing helic

keeps growin


I sketch down some shapes and forms from the observation of the

conia plants, and then transform it into wagashi design. When it

ng, the color of the petals of heliconia will turn darker and darker.




01

De scription :

Pa s s i o n of


He li coni a

Wagash i & Tool Desi gn

G radient of Hel i con i a , Moul d i n g Tool



COLOR MAGIC 2017 Magic of Circle, Toys Jewelry Project


Children in a young age may not have a chance to wear fine jewellery, so that this toy jewellery kit set is to let the children to make their own jewellery easily by hands. It is a chance to enhance their hands - on skill in an affordable price.


Easy to assemble, enjoying the process of creating your own jewellery pieces.


All the par “Magic of

slot of the


rts are transformed by a shape of circle so that it is called the Circle�. After wearing it, it is easy to take out and put into the

e base to become a kind of beautiful scenery on your desktop.



It is an idea to combine both object and jewellery together and at the same time educate children to start a good behavior of organizing their toys after playing from a very young age.


02

De sc ription :

Magic o


of C i rc le

Toys Jewel l er y Room Decorati on

D emo n stration of M ag i c of Ci rc l e Toy S et


The inspiration of the logo is came from th

tranformed into puzzles and the color com

bring out the feeling of happiness an


he puzzle game. Each parts of alphabets is

mbination of yellow red and blue is able to

nd positive sign towards the children.



LIFE

of

TILIA 2018 Lightness, Cells Inspired Conceptual Jewelry



To express lightness, I have selected to use plant cells observing under micro - scope as my inspiration. In order to get the airly feeling, it needs to bring out the translucent color by dying the paper into the water with paint to give a light color on it.


T il ia ce l l s und e r m ic ros cope

I began with obs

get a better inte

According to the

formed up by irre


serving the structure of various plant cells in monochrome tone. It is to

erpretation from its structure and sketched down into some organic forms.

e pictures research, it shows that the structure of the plant cells is usually

egular round shapes which then integrate into lines and layers.



Papers are undergone the experimental process such as burning, folding and dying to create various effects. By selected Tilia stem cells as my inspiration, I explore on the form, structure and color to create the most similar effect towards it.


03

De sc ription :

Li fe of


f Til ia

Con ceptua l Jewel l er y

Top View of showca si n g th e Cel l s-l i ked S h ape



WOBBLE WOBBLE 2019 Cat Mobile Product Design



Wรณbble Wรณbble is a series of cat toys design. It allows the cat owner to take a short break while the cat is attracting by the moving toy mobile. From the observation of cat behavior and its preference, I added in some elements such as ball, string, spiral to create various attractions to the cat. Characterised by covering the bottom part with weaving ramie fabric to match with metal structure to provide a luxurious and modern looks.


When the cat is attracted by the yellow ball underneath, it triggers them to play with the ball and causes a larger movement of the mobile structure on top. It consists of three sets of design that the user can change on their own whenever they want. Elements such as ball, string, spiral are included in the sets to create various attractions to the cat.



04

De scriptio n :

Wรณ b b l e


Wรณb b l e

Cat Mobi l e Desi gn

Yel l ow B al l At tracti on



Swirl Spiral Swirl Spiral is a combination of sound and movement. A dangling spiral with little balls on it which offers the cat a reelingly feeling. The other side comes with a giant yellow ball filled with stones and provided sound within the movement.



Treat or Trick Treat or trick is a combination of a food distributor and a little planet connected with a ball. When the entire structure is moving, it will be flipping up and down to control the ball underneath to move at the same time.


Furrytail Furry tail is a group of cat toy consists of a feather and a circular model with a catnip ball which can attract cat with the smell.




OTHERS 2017-2019 Packaging, Branding, Sketches


05

De scription :

T i nt T i l e


e Jewelle r y

Pac k a g i n g Desi gn

Tint Tile Vintage Jewellery

Tint Tile Jewelry is founded in 2013 in Singapore. It sells aesthetic and vintage jewelry and the idea of the logo ‘Tint Tile’ came from the antiquated Shanghainese Tiles which showcase vintage the best. theme.

Ch r i stm as Di rect M a i l B ox


05

T i nt T i l e

The picture on top is the 2018 Christmas DM box by Tint Tile Jewellery. Th

turns into snowflake-like patterns to embrace the Christmas season. More

combination showcases the classic Christmas colors to match up with the

De scription :


e Jewelle r y

Pac k a g i n g Desi gn

he design of tiles

eover, the color

e entire theme.

D etails in s ide th e B ox, B ook M ark Desi gn


06

Ch r i stof l e x Ta k a s h i m

In order to send the best wishes and gratitude to Takashimaya, I used elements such as chrysanthemum to indicate the respectfulness towards Takashimaya. The graphic of one Ranchu goldfish chasing another one

‘Mel od

Ren der

which representing Christofle and Takashimaya.

De scription :

(Winn


may a 2 5 th Anni versar y

G raph i c Desi gn

diou s’ Plate Design

rin g

ne r) Melod i ous Plate, Actual Prod uct S h oot at Ch r i stof l e


Ch r i stof l e x Ta k a s h i m

06

R anc h u gol d f is h

C h r y s ant h e m um

Pape r ar t ins pirat ion

Tak as h im ay a’s int e rior t il e s

As Christofle is originated from French and which Takashimaya

So I combined the elements of French style fonts, with art nouve

match up with the Japanese elements such as Ranchu goldfish a

It is because it represents the luxury, elegance, and respect, whic what Christofle is and Takashimaya meant to Christofle.

De scription :


may a 2 5 th Anni versar y

G raph i c Desi gn

Hid d e n 2 5 in Fre nc h font

is represented Japan.

eau style of patterns to

and chrysanthemum.

ch I think is exactly

( Wi n n er) Si lver Pl ate Desi gn


07

Zhuji Store is an online store producing all kind of fun and handmade accessories which founded in Singapore. Specialized in making earrings, brooch and other jewellery pieces for daily wear and special occasion.

De scription :

Zhuji


St o re

Bra n d i n g Desi gn

Piggy has a lovely and friendly image in everyone’s mind. This logo design allows the user to engage in counting the number of piggys through the hog snouts in within the curve. Where the doodle of the hog snout combine with color block piece together the image of a piggy, which make the brand stand out from the market, narrating the main value of fun and creative.

Z h uji Store L ogo Desi gn


Zhuji

07

Ins:zhujiiistore Tel:82386848 zhujistore@gmail.com

De scription :


St o re

Bra n d i n g Desi gn

Z huj i Namecard, Packag i n g Desi gn , Prod uct S h oot


08

De scription :

B eau t y o


of Nat u re

Ph otogra phy

Vi ctoria at Bo tan ic G a rd en , B ouquet S h ad ow


08

De scriptio n :

The Viol


et Ro o m

Ph otogra phy

Floral Bou quet for Va r i ous Occa si on s


8 2 3 8 6 8 4 8

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