MAKING YOUR BUSINESS SOUND AS GOOD AS IT LOOKS

When a customer does get through, even on the first or second ring, being put ‘on hold’ while the receptionist tries to locate the requested department or contact name can also represent a missed opportunity to generate additional business. Helping you overcome these challenges is JAHN Media, a fast growing Belfast based telecom audio provider that has been working with a number of our leading transport companies for the past three years; it is headed up by Aaron Watson, one of Northern Ireland’s leading voiceover artists and ‘on hold’ music media experts.

“You may have a brilliant business, a great image on the road, and excellent products and services, but we often judge on first impressions, and the telephone can be the first port of call for many customers, or the first avenue callers take to get to your business,” he says, “but being put ‘on hold’ with just ‘dead’ air can create a negative impression that can last well beyond that moment, so we want to make your business sound as good as it looks.”

As an audio branding company, JAHN Media provides professional

‘on hold’ marketing branding across business telephone systems to enable your business to sound professional, clear and informative when callers and potential customers ring in.

“The transport and logistics industries are some of our biggest sectors. When a caller makes contact he or she are invariably given a number of options to direct them to the right person or department. While they are put ‘on hold’ before being transferred, rather than having to listen to just telecoms music we can fill that space with a professional voiceover to promote the various aspects of the business, the products and the services it can provide – it represents an excellent platform to advertise the company’s activities to a targeted market,” says Aaron. “Periodically, the services and products offered by companies can change or be expanded, so we also offer a package that enables the voiceover message to be updated accordingly as and when required. Other messages can include those related to closing or holiday times,” adds Aaron, who has been involved solely in the media industry for the last two decades, working for SKY TV, BBC, UTV, Cool FM, U105 and many other production companies across Ireland and the UK.

As well as voiceovers, Aaron has been involved as an ‘extra’ in shows such as HBO’s Game of Thrones as well as multiple BBC and ITV projects – all a long way from when he began his working career with a successful window cleaning round.