amy Liu
Indus trial D es ign, T T U _ Yu Lin, Li u
Summer In tern ship 20 19
Hi, I’m 劉
郁琳
Amy Liu amyliu91 9 16@ g ma il .c o m
about me - born in Taipei, Taiwa n, 19 9 8. I am a th ough tful pers o n, i te nd to pl a nne d o u t t h e sc hedule befor eha nd. T hus, I am able to fines s eve ry pro j e ct w h i l e e nj oy ing t he proc ess. Although I may seem l i ke a ve ry ca u t io u s pe rso n, b u t when i t c om es to c er ta i n thi ngs that I passionate abou t , su ch a s Gra ph ic D e si g n, Pro d uc t Desi gn a nd even 70 -80 s m usi c. When I was designing a pro j e c t , “e mpa t h y ” i s cru c i a l . To m e, the produc t i s a successful design dep e nd s o n t h e c o nc e pt , a nd t h e g oodness tha t br i ngs to the user. Not fu lly on h ow fancy it l o o k s, o n h o w c o mpl ic a te d /h i gh-tec hnology the produc t i s. T herefore, I see myself a s a l e a f o f pa pe r w h ite, l e a rning new knowledge, exp lor ing differ ent terri to rie s.
skills Adobe
P ro to ty p ing& Rendering
Pho tosh op I llust r ator Afte r Effects Xd I n De sign
Rh ino Pro E Gra s sh o ppe r Keys h o t 7
experience - major in Industrial De si g n, Ta t u ng Unive rsi t y 2 016 -pr esent - Vice Event Gener al Co o rd ina to r o f D e si g n Po o l 2 018 - Public Relations for S t u d e nt C o mmitte e - iF Student D esign Awa rd submission - 1 2 th U neec A pplied D e si g n Awa rd submission - I DE O Sh angh ai Summ e r Inte rns h ip submission - 「創意新生活綠色新東陽」 - 包 裝 設 計 競 賽 投稿 - member s of Boxing C l u b
Catalog resume Product Design 01 NightHawk 02
Elactive
03
IKEA
04
Riptide
Graphic Design 01
Evolution
02 Amy(logo)
01 NightHawk
P ro duc t De s i gn
a mobile robot that keep you safe at night.
PD C.
P D C.
01
01 Problems
NTD 691,284,000
THE FOURTH
fire c a u s ed m a j or fi n a lci a l los s.
mo s t whe re t he fire to o k pl ac e.
Produ ct Design
pe r ye ar
1/3 of t he fi r es wer e ca u s e d by e l e c t ric al e quipme nt , w hi ch m o s t of t he wa r eho us e o nl y e quippe d wit h fi r e s p r i n k le r.
01 Developed Brief
User
Task
war e h o us e /f ac to ry is to s tor a g e c a rg oes. the se pl ac e s te nd to h ave a g r ea t a m ou n t of fl oor a r ea. De spite t h e nig h t g ua r d s p a t rol l ed s ever a l t i m es a s h i f t , the ware h o us e s im pl y to b i g to p ay a tten t i on to ever y c o r n e r.
t h e fir s t a n d f o r e mo s t i s to r e d u c e l o s s e s. s e c o n d i s to p u t o u t t h e fir e e f fic e n t l y, w h i c h i s ve r y d i f f e r e n t f ro m t r a di t i o n a l fir e s p r i n k l e r.
PD C.
“To change the traditional sprinkler system.Lower the loss by using much efficiency method.�
Environment
Strategy
1/ 3 o f t h e fi re s we re c a u s ed by el ec t r i c a l eq u i p m en t , whic h m o s t o f t h e wa r ehou s e on l y eq u i p p ed w i t h fir e s prinkl e r. No t o nl y t h e s prinkl e r c a n n ot p u t ou t t he fi r e, the wate r c an c aus e t he fi r e s p r ea d i n g .
B y i n f a r e d s e n s o r, N i gh t H a w k i s a bl e to d e te c t t h e i g n i t i o n . M e a n w h i l e, t h e u s e r w i l l be i n f o r me d a n d a d v i s e d to ta ke s h e l te r. Wh e n N i g h t H a w k r e a c h to t h e fir e, i t c a n p u t o u t t h e fir e w i t h t y p e E C O - WE T . Ty p e E C O - WE T h a s t h e a bi l i t y to p u t o u t t y p e A ( o r di n a r y ) , B ( o i l & g a s ) , C ( e l e c t r i c ) .
01
P ro duc t De s i gn
01 Details
PD C.
P D C.
01
01 Features
P ro duc t De s i gn
fume Indic a to r
Th is devi c e is d e si g ne d f o r l a rg e wa re h o use to pr event enor mou s l o s se s ca u s e d by fire. You can pl a ce t h e d ev i c e w h e reve r yo u want. Th e devi c e h ave i nf ra re d s e nso r t h a t c a n sense th e fire ig nit i o n a nd pu t o u t t h e fire imme di a tely.
PD C.
Em ergency Exi t Li ght
PD C. 01
01 Sketch
P ro duc t De s i gn
inspired by Night Hawk.
PD C.
01
02 Elactive
P ro duc t De s i gn
-modern problems require modern solutions.
02
Produ ct Design
02 Problems
COMPACT LIFESTYLE
HEALTH ISSUES
W h i c h m ake a grea t a mou n t of p e op le s i m p l y d o not h ave th e ti m e to co ok .
1/ 3 o f t he Gl o b al Po pul at io n are f ac ing ove rwe ig ht and o b e s it y. W hic h c an l e ad t he m to s eve ral he al t h is s ue s.
FASTFOOD JUNKIE t he m os t com m o m r e a s on i s b ec aus e f as t f o o d are c o nvie nt me nt , che a p , a n d ha s va r i o u s choi ces to c ho o s e f ro m. Ot her t ha n t ha t , d on’ t k n ow how to c o o k / what to c o o k are al s o t he p rob lem s t ha t n e ed to b e co ns id e re d .
02 Research
User
Task
pe o pl e wh o c an no t affor d a wel l - eq u i p p ed k i tc h en o r D IN KS (d ual inc o m e s, n o k i d s ) . They al s o te nd to e at fa s t food . T h er efor e, I m u s t take t h e b ud g e t , t im e( c ook i n g / p r ep a r a t i on ) a n d limite d e quipm e nt into c on s i d er a t i on .
t h e fir s t a n d f o r e mo s t i s to mo t i va te t h e u s e r s to u s e E l a c t i ve o n t h e da i l y b a s i s. T h ro u gh t i me, E l a c t i ve c a n i mp rove u s e r s’ h e a l t h .
Environment
Strategy
m o d e rn s o c ie t y is c onv i en t m en t , bu t Eve ry t h ing is a d ou b l e- ed g ed s wor d . Af te r a ex h aus te d d ay, p eop l e d on’ t wa n t to spe nd m o re t im e and effor t on c ook i n g .
E l a c t i ve h a s fil te r s to a l te r d e p e n ds o n t h e u s e r s’ s ta t u s. B e c a u s e i do n’ t wa n t t h e u s e r to f e e l be i n g f o r c e d to ma i n ta i n h e a l t h , E l a c t i ve i s mo r e l i ke a f r i e n d to n o t i f y / s u gg e s t t h e u s e r.
P ro duc t De s i gn
02 Details
02
P ro duc t De s i gn
02 Features
“Elactive is more like a friend” than just an app. Various filters to meet different needs. Stress-Free user exprience.
02
Produ ct Design
02 GUI
02
02 GUI
9:17
9:17 search
M o rn i n g ,
ELACTIVE
cerea l
1 5 0 kcal
bre a k f a st
lunch
d inne r
60% Po p u l a r
main c ourse
start
02
Burrito( Beef )
431 kcal
desser ts
d e sse r ts
P ro duc t De s i gn
02 GUI
02
03 IKEA
9:17
LANDSKRONA
03 IKEA
03 Problem
INEFFICIENCY I K E A h a s h u ge fl o or a r e a , a n d d i ffer en t s ect i o n s. W h e n th e u sers sa w s om et hi n g t ha t t hey li ke, t h ey w i l l h ave to retu r n to t he s e ct i on .
HOW TO MATCH FURNITURES Whi le t he u s e r s a r e s ho p p i n g , t hey o f te n have s o me is s ue s, s uc h as, the s i ze of t hei r o w n roo m ca n o r canno t fit t he ite ms t hey want .
03 Persona
User
Task
While s h o pping f o r h o m e d ec or, u s er s often fa c e dif f e re nt is s ue s. S u ch as, c an no t d e c id e w h i c h fu r n i t u r e s u i ts t h e h ou s e b e tte r, the u s e rs h ave to g o b a c k to a c er ta i n s ec t i on i f t h ey de cid e d to purc h as e a n i tem .
T h e I K E A a p p i s ma de to h e l p u s e r s to i ma g i n e t h e i r f u t u r e h o u s e. A n d to i n c r e a s e s h o p p i n g e f fic i e n cy.
Environment
Strategy
IKEA h as l arg e fl o o r a r ea , n u m erou s s ec t i on s. If the us e rs c an’t d e c i d e or d on’ t h ave a p l a n , the s h o pping ex pe ri en c e w i l l b e i n ev i ta b l y exh a u s t i n g . A lth o ug h IK EA h as s how room s w h i c h ever y i tem in th e s h o wro o m is ta g g ed . S till , t h e us e rs wil l h ave to ta ke p i c t u r es of t he p r i c e ta g, f u r nit ure s, wh ic h is q u i te i n c onven i en t .
Wh i l e t h e u s e r s a r e s h o p p i n g , t h ey c a n s c a n t h e Q R c o d e r i gh t n ex t to t h e i te m t h a t t h ey c o n s i d e r o f, a n d to a d d t h e m i n to c a r t . T h ey c a n a l s o c r e a te a s h o p p i n g l i s t b e f o r e t h e go to I K E A , s ave t i me o n l o o k i n g f o r di f f e r e n t c h o i c e s.
03 Mood Board
energetic, starting from scratch, natural.
03 Workow you might like
start page
camera
upload photos
user guide
home page
bedroom
living room
format
sq ft.
mockup
format
shopping cart
kitchen
sq ft.
mockup
format
sq ft
mockup
t.
shopping list
history
bathroom
dining room
format
sq ft.
mockup
format
belcony
sq ft.
mockup
format
sq ft.
mockup
03 Details
03 IKEA
9:17
LANDSKRONA
03 IKEA
03 Problem
INEFFICIENCY I K E A h a s h u ge fl o or a r e a , a n d d i ffer en t s ect i o n s. W h e n th e u sers sa w s om et hi n g t ha t t hey li ke, t h ey w i l l h ave to retu r n to t he s e ct i on .
HOW TO MATCH FURNITURES Whi le t he u s e r s a r e s ho p p i n g , t hey o f te n have s o me is s ue s, s uc h as, the s i ze of t hei r o w n roo m ca n o r canno t fit t he ite ms t hey want .
03 Persona
User
Task
While s h o pping f o r h o m e d ec or, u s er s often fa c e dif f e re nt is s ue s. S u ch as, c an no t d e c i d e w hi c h fu r n i t u r e s u i ts t h e h ou s e b e tte r, the u s e rs h ave to g o ba c k to a c er ta i n s ec t i on i f t h ey de cid e d to purc h as e a n i tem .
T h e I K E A a p p i s ma de to h e l p u s e r s to i ma g i n e t h e i r f u t u r e h o u s e. A n d to i n c r e a s e s h o p p i n g e f fic i e n cy.
Environment
Strategy
IKEA h as l arg e fl o o r a r ea , n u m erou s s ec t i on s. If the us e rs c an’t d ec i d e or d on’ t h ave a p l a n , the s h o pping ex pe rien c e w i l l b e i n ev i ta b l y ex ha u s t i n g . A lth o ug h IK EA h as s how room s w hi c h ever y i tem in th e s h o wro o m is ta g g ed . S till , t h e us e rs wil l have to ta ke p i c t u r es of t he p r i c e ta g, f u r nit ure s, wh ic h is q u i te i n c onven i en t .
Wh i l e t h e u s e r s a r e s h o p p i n g , t h ey c a n s c a n t h e Q R c o d e r i gh t n ex t to t h e i te m t h a t t h ey c o n s i d e r o f, a n d to a dd t h e m i n to c a r t . T h ey c a n a l s o c r e a te a s h o p p i n g l i s t b e f o r e t h e go to I K E A , s ave t i me o n l o o k i n g f o r di f f e r e n t c h o i c e s.
03 Mood Board
energetic, starting from scratch, natural.
03 Workow you might like
start page
camera
upload photos
user guide
home page
bedroom
living room
format
sq ft.
mockup
format
shopping cart
kitchen
sq ft.
mockup
format
sq ft
mockup
t.
shopping list
history
bathroom
dining room
format
sq ft.
mockup
format
belcony
sq ft.
mockup
format
sq ft.
mockup
03 Details
B as i s o f De s i gn
04 Riptide 17*15*28
04 Concept
B as i s o f De s i gn
Cursive Writting “Riptide”
“Rip
tide�
B as i s o f De s i gn
03 Details
R.
D.
G raphi c De s i gn
GG
01 evolution 02 amy
Graphic
DD
Design
01 Evolution
JA AN N J
▙ ▙▙ ▙∕ ∕㘏 㘏 D D柦 柦
FFIINNAALL
▙▙∕㘏 D柦
JAN
FINAL
01 Mood Board
evolved, bold, disruptive.
AA
evolved bold
AA disruptive
02 amy(logo design)
amy Liu
02 Concept a.
y.
m.
02 Mockup
m m
yy
amy Liu
aa