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SNAPPY & WIREWING - SIMPLY URBAN CRE8 helped with the establishment of this new brand - MOOY - all the way from market analysis, defining target groups, naming, logo design, web design, packaging to product development. The team then selected a specific market segment - the young and dynamic Millennium generation. To present product offerings that tie in with this hyper-connected, on-the-go lifestyle, CRE8’s designers brainstormed ideas which help solve problems encountered in urban people’s ever yday life, and deliver a fun, smar t brand spirit.
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SNAPPY For people who take their headsets ever ywhere to stream music but struggle
protects the ear-buds from damage while offering space to neatly manage ca
responsively roll up cables and transform the device into a handy bundled so
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with a tangled situation when storing the device, the ultrapor table SNAPPY
ables. The headsets are sheltered by a rubberized metal spring plate that can
olution.
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