7Hues Hommes #6 - APR'18 by 7Hues Magazine

April ’18 N° 06

Justin Leonard

INTERVIEW WITH

SHOWS US

NIGHT SHIFT

"SHEER ELEGANCE"

GOODS

BY LESTER

VILLARAMA

Interview with

TREW COLORS

"ZODIAC REBIRTH" BY COURTNEY FIELDS

CREATOR

Talik White Interview with

HUES MAN

MIGUEL PERDOMO

"ENDLESS INTERVIEW" BY UKMARACAIBO "WHEN IN RAIN" BY WOLF ZUNO

TROY BLACKMAN

tells stories through his paintbrushes.

PRIVATE G E TAWAY C OVER MODEL DANIELE CARET TONI

P R O M OT I O N

+1 678 744 7775

info@7huesmagazine.com

www.7huesmag.com

NO MORE PAPER CUTS

Editor in Chief / Creative Director

William Mydell III Layout & Design

William Mydell III Fashion Director / Contributing Writer

Theo Hanson

EDITORIAL CONTRIBUTORS Maurizio Montani, Ukmaracaibo, Wolf Zuno, Ann Grachkova, Courtney Fields, Lester Villarama, & Rodolfo Rivera PRINT & PRODUCTION www.magcloud.com www.blurb.com

SUBMISSIONS We are looking for new work and our submissions for print and on-line publications are always open.

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7HUES APRIL 2018

MODE IN AN INSTA. Follow @7hueshommes on Instagram for style inspiration and creative enlightenment to fuel

your artistic vision and imagination.

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"ENDLESS INTERVIEW" 30 Ukmaracaibo

ON THE COVER

model: Maximiliam

MODEL: DANIELE CARETTONI PHOTOGRAPHED BY Maurizio Montani

"WHEN IN RAIN" 38 Wolf Zuno model: Jorge Rodriques

elcome to our 6th Edition of 7Hues Hommes. We are proud of where we have

model: Stas Baranov

"ZODIAC REBIRTH" 62 Courtney Fields model: Joshua Wade

Letter from the Editor

"THE WANDERER" 52 Ann Grachkova

come from and excited about where we are headed. The weather may be weird outside but the climate at the Creative

105 SHIFT GOODS

Corps Studio is just right. When we came out with the men's division we knew it was going to be a matter of time before it took off. We were receiving emails and DM's asking if we published men. Which we did...I mean truthfully, we published both women and men. But we knew we wanted to create so separation between our main publication and our

NIGHT

mens to highlight what stood out in each branch. As we continue to grow and pick up new writers and contributors we will be heading into 2019 with a trend-setting publication that will take the fashion and art world by storm.

HOME DECOR

This month we are featuring the stunning male model, Daniele Carettoni, presented to us over a month ago and when we saw it we knew it was going to be our cover model for the month of April. Great editorial. Nicely shot, tells a story, and the model looks awesome. This editorial was shot in Brescia, Italy by Maurizio Montani who has a stunning portfolio to date. I must say, our covers are getting stronger and stronger. With that being said, we, here at 7Hues, promise to deliver more content in the future issues. Covering everything from style, to cars, to grooming and travel. Once again, our themes are out for 2018. We encourage you guys

CONTENTS THE BLUEPRINT HuesMan 9 Man of Action: A quick sitdown with father and model Miguel Perdomo.

to start shooting now. We are pushing real hard to have these issues features, interviews, inside content, and on-line features. Thanks for being

model: Justin Leonard

Style 17 The Strongest Suit Keys to getting the

Man Pad 105

Night Shift Goods Never Settle, Never Grow Up, & Never Sleep Basic

perfect bespoke suit

Grooming

apart of what we have established. Enjoy the issue.

Thank you. -Editor

MODE

CLEAN-UP

on stands by next year. So moving forward there will be more celebrity

"SHEER ELEGANCE" 74 Lester Villarama

7Hues Hommes NÂ° 6 // APR '18

represented by Joy Model Milano and BMG Models. This editorial was

101 Shaving Off The Winter Beard

Design 13 Trew Colors

an interview by Theo Hanson with music interior design artist Talik White

Prep and time for the right shave

VIE LUXE Art 103

Expecting The Mirror, Expecting The Truth Troy Blackman tells stories through his paintbrushes.

"LOVE OF DUMBO" Rodolfo Rivera 92 model: Ehad Yurekli

7HUES APRIL 2018

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MAN OF ACTION Theo Hanson sits down with model and father Miguel Perdomo and talk life and business. interview by Theo Hanson TH -Miguel Perdomo! How are you? I am

great thank you for asking its been a long time coming but I am grateful to still be here working. MP -It’s a pleasure to have you featured as our “7 Hues Man” in our latest 7Hues Issue. TH -How does it feel? MP -Feels amazing thank you for reaching out to me and also featuring me I am honored. TH -So, Miguel! Tell us a bit about yourself; Who is Miguel Perdomo? MP -Miguel Perdomo is a family/ renaissance man coming from Paterson nj born and raised and graduated in the streets as a hustler (not drug dealer) but as a man who can get the job done. A man of action and no talking. TH -Let’s get into your background a bit; Where are you from? What’s your nationality? MP - I am Dominican American. My parents 1st generation Dominican and I am second. TH -We see that you are no stranger to the fashion industry having graced the covers and pages of countless magazines and billboards. You are without a doubt a Super Model. Tell us about your accomplishments as a model and entrepreneur; share some of your greatest experiences. MP -It’s been a long haul but God is the greatest, I worked with many fashion brands like Gucci, LV, Polo,Tommy Hilfiger, Akoo, Phat farm, Salvatorre Farragamo, Tom Ford, Y3, and of coarse everyone knows me from Sean John but many more brands and still growing with

Social Media is great and all but people

forg ot to really interact with folks.

use they are hooked to social media.

If you go out now everyone is a zombie beca

Target & JCPenney and Kohls. TH -Was being a model your first and only love? MP - Nope! I was a boxer before fashion, I was into basketball and also graffiti. TH -Being a "Veteran" in the modeling industry. I'm sure there are so many things that have changed since you started your career as a model. How has things changed for models today? MP - Of coarse everything now is all Social Media! It’s funny because back then that was never a thing now that’s all people want to do. Social Media is great and all but people forgot to really interact with folks. If you go out now everyone is a zombie because they are hooked to social media. I myself have cut back on it so that’s maybe why I don’t have a million followers but hey. TH -Was being a Black/Latino model ever an issue for you when it came to getting booked? Did it affect your outlook on the industry? MP - It def was back then, nowadays everything is a go. Back then not to sound racist because I'm not but it was a white world which is fine because we learn how to deal with it but now it’s a new day and I am here breaking all door down! TH -Do you feel the work that you've produced as a model has paved a way and or an opportunity for future male models like yourself? MP - Yes I do believe so and I hope I do all the time. I don’t only do it for myself, I do it for my culture and my ppl. I 10

7HUES APRIL 2018

represent the minority group so of coarse I will do my best to represent my black/Dominican/ afro roots. Every Dominican is black in case you wondered! TH -Since you have made so many accomplishments over the years as a model. Is there anything else you can see yourself doing in the fashion industry still in the next 7 years? MP - In fashion yes, I would love to break into making my own line because ive seen so much fashion that I know I can make my own lane work. TH -We see you also have a love for art as a painter. Tell us about the artist behind "Abstract by MP" . When did you discover him? MP - I have always been in drawing graffiti on walls so that was always in me naturally. I just didn’t tell the world but now I am more open to everything. TH -We also know that there has been a recent addition to your life that I'm sure has changed you forever. Tell us bout this new life you now have as a father. How has fatherhood changed your outlook on life? MP - Fatherhood is the greatest gift I ever got in my life it makes me a better man and makes focus more on whats important. Fatherhood keeps you grounded. The best job I ever had/got and I am grateful. TH -Let’s talk fashion! Tell us about your style. MP - I am laid back guy, a lot of sweatshirts and sweatpants with a fresh pair of sneakers or boots. TH -What would you say is your favorite thing to wear? MP - Sweat-suits for sure I love to be comfortable unless I'm going out on the town I will dress to kill. 007 style. TH -What completes your look before you walk out the house? MP - Outerwear! I love outerwear I think that’s the best thing for me. TH -If you had to choose 7 items in your wardrobe you couldn’t live without what would those 7 items be? MP - All sweat-suits I am sorry but I am always dressed up in suits for work, red carpets, etc etc so sweats and Jordans any day. Of coarse with my own logo on everything. TH -Do you think it is important to always be dressed well and in style? Tell us Why? MP - I think it is when there is a destination or an outing but if not you need to be dressed down relaxed. Theres too much pressure to be the hottest dressed on Instagram etc etc but real fashion heads know real fashion heads! There is no messing around with that. We know the real real fashion heads everyone else just live for IG. TH -Well Miguel thank you so much joining us and having a chat with us here at 7Hues Magazine. It has truly been an honor and a pleasure. Please before you go tell our readers where they can follow you and see more of your work as a model and painter. MP - You can follow me on IG @TheRealMP23 and you can view my art work @AbstractbyMP

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THE BLUEPRINT DESIGN

TREW COLORS interview by Theo Hanson TH -Mr. Talik White of Trew Colors; Thank you so much for agreeing to be featured in our latest issue. How does it feel? TW -I feel humbled, honored and grateful for the opportunity. I also feel blessed because my hard work is finally paying off. TH -Tell us a bit about yourself... TW -A father of 4, dancer, singer now painter. I have always had the passion for the arts since my teen years it started with dancing. I danced with several companies in the New York area. Being born and raised in Jamaica Queens I interfaced with the arts on a daily basis. TH -Where are you from? What's your nationality? TW -I was born in Jamaica Queens and I am African American. My Father now deceased Cuban American and my Mother is from the south. TH -We all know everyone has a story behind their journey of success. Do you mind sharing yours with us? Tell us how you got to where you are and how it all began. TW -Like so many of our young men in today’s society, we become the products of our environments. I got involved in things I should not have been involved in. Being a dancer had its challenges especially because of the intense competition in the hip-hop seen. Even though I was in some videos for some very popular artist I still ended up not achieving what I had envisioned. After that, I got involved in drugs as a hustle to make ends meet but that too did not work out. I moved to Atlanta with the mindset that I was going to dance and get back into the music video seen and also record my own music. I ended up being homeless and is when I met a guy who spoke to the spirituality in me and I decided to do the right thing. I was applying for work and having no success. I then applied to Staff Zone an employment agency. Now with that, you had to line up every day with a lot of people and hope that they will have a job site for you to work on. It was in construction so most of the jobs were on construction sites and would mostly be clean up jobs. I was introduced to Dan after word got around that I was working for Staff Zone and he brought me on to work 7HUESMAG.COM

THE BLUEPRINT DESIGN

FASHION TALK TH -Let’s talk fashion! Tell us about your style. What would you say is your favorite thing to wear? TW -Some good old ruined denim and vintage leather. TH -What completes your look before you walk out the house? TW -A jacket and some sunglasses can’t leave the house without them. TH -If you had to choose 7 items in your wardrobe you couldn’t live without what would those 7 items be? TW -It would have to be; Black Denim, Black Leather Jacket, Hoodie, Timberlands, Adidas sweat pants, dirty converses, sunglasses.

with him. He taught me how to paint and from that, I taught myself how to design. It started with one strip at a time, I started working with lines and shapes just trying to have a feel for how it would look. So basically, I started experimenting with the paint and the end result is what you see today in my work. From that experimenting came TREW Colors. TH -Now let's fast forward to the present... The name of your company is "TREW Colors" we know you're a visual artist/ painter. However, what is the true meaning behind TREW Colors? What connection do you have to its meaning? TW -TREW is an acronym actually, Talik Ramel Earnest White which is my name. So, for me Trew Color is me showing who I am as an artist and designer. I take what the client wants and envisions and show their Trew Colors. TH -What challenges or struggles did you have in the beginning of your journey; What helped you get through them? TW -Starting out I struggled with knowing my worth. I 14

7HUES APRIL 2018

was not sure of how to charge for my work, as a startup you want to please the client. However, you also want to be reasonably priced so that you will have return clients as well as get recommended to others; because of the work quality and cost. I also did not know how to hire people to help me with the work and would end up doing big jobs on my own. When someone does not share the same or even some of that passion you put into what you do it makes it hard to get the job done. TH -What is it that allows you to visualize and create your work on these canvases of walls that you are given? TW -It all starts with one line, one shape and one color at a time. Halfway through this process is normally when I know what it will look like based on the feel of the house and direction that the client wants to go in. TH -Have you ever been faced with a paint job that you felt blocked creatively? What did you do to break through this creative block?

TW -As an independent artist, I have not experienced that thankfully. However, as a sub-contractor, I did because I had to do what the contractor wanted and had no say so in the matter. TH -If there was one project that you have done; what would you say would be your favorite one? TW -It is so hard to pick one, I have a favorite house in Atlanta, a favorite business in Brooklyn and a favorite apartment in Harlem. TH -You shared with us here at 7Hues that one of your goals is for Trew Colors to be known as a traveling company. What are some of your favorite locations inside homes that you’ve had the opportunity to create art in? What are your some of your favorite places you would like to travel to do the same? TW -My favorite area in a house to paint is the living

room because it sets the tone for the rest of the home and also gives that first and lasting impression. I would like to do work for some celebrities so that I can take their vision of what

they want and turn it into their Trew Colors. I would also like to work in Los Angeles and Europe. TH -With all you have done and managed to accomplish on your own thus far;

Where do you see yourself and Trew Colors in the next 7 years? TW -In the next 7 years, I envision myself as a traveling painter working with heavy hitters. Creating

concepts and designs for homes, businesses and even branching off into the fashion and entertainment industries. TH -Looking back at your journey. If you had the opportunity to go back in time and change a moment or chapter in your life; would you? If you would which moment in your life would you change? TW -I honestly can’t say I would change anything. Everything that has happened on my journey has led to this moment. It is said "One of the most precious jewels are made from great pain and struggle". TH -Do you think it is important as an artist to always be dressed well and in style? Tell us Why? TW -Definitely! The way you look is the way you feel. I feel as an artist if you don’t feel good you can’t create. In addition, you always want the client to feel confident in your ability to get the job done. For example, I paint in my Dr. Martins that way I am still stylish while I am painting. TH -Being an inspiration to so many people. What words of inspiration or encouragement would you like to give to a young artist reading this, who has a dream and hopes of taking their vision or business on a journey to success? TW -I would have to tell them to stick with the basics and say everything takes hard work and dedication. Always keep your goals and vision in sight ahead of you. I would say; No matter what life throws at you, just keep pushing toward your goals. Stay humble, listen and learn from those who are willing to teach you. Don’t get discouraged by your past or even your present situation, because everything in life is a lesson we just have to choose to pay attention. Knowing that with every day is a new beginning and endless possibilities. Last thing I would say is to never be afraid to market yourself and put yourself out there for the world to see. Know that the best marketer always wins and no one knows you like you. TH -Well Mr. White thank you so much for spending time and chatting with us here at 7Hues Magazine. Before you go; Please let our readers know where they can follow you on social media as well as book you so they too can experience your "Trew Colors". Thank you again and we wish you continued success. TW -On Instagram and Facebook @ TREWCOLORSNYC

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THE STRONGEST SUIT KEY'S TO GETTING THE PERFECT BESPOKE SUIT First, understand who your tailor is. Remember, bespoke is a service and not a product. You need to relate your cutter personally. Speak to multiple tailors, and select who makes you the most comfortable. MISTAKES MEN MAKE IN THAT REGARD Some men expect quick delivery as well as quality, even when they're breaking the bank. Trust your tailor. There are rules about customizing your suit. Trust the process. HOW MUCH OF SUIT MAKING IS MECHANICS? Bespoke is about detail. From how wool behaves to the differences in suit structures. Breaking the process down to ensure every detail is addressed. TECHNOLOGY AND SUIT MAKING A good tailor will not compromise with today's techniques, and will most likely stick to traditional methods. Apart from a sewing machine, everything is authentic and made by hand. WHAT'S CHANGED IN THE WAYS MEN SUIT UP NOW? Style goes in cycles. 15yrs ago it was skinny short suits, before the high street started doing them. 5yrs from now, it'll swing back the other way. DOES RUNWAY TRENDS AFFECT SUIT MAKING There is a subtle shift in forms, but never drastic changes. Tailors should make suit's that they would want to keep for 25-30 years

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HOW IS MENSWEAR EVOLVING? Looser cuts seem to be returning. Less bad fitting clothings, softer, "Drape-ier". Pleats in trousers with a bit more taper. There was once a long period of constricted tailoring and that's slowly changing.

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P RIVAT E GETAWAY by

MAURIZIO MONTANI Photographer: IG: @mauriziomontani

Model: Daniele Carettoni IG: @danielecarettoni Agency: Joy Model Milano IG: @joymodel_milan & BMG Models IG: @bmg.models Studio Assistant: Michela Anderloni IG: @mikyander Collage Artist: Dervin Batarlo IG: @dervinbatarlo_collage Location: Brescia, Italy

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Shirt:

D&G Vintage ZARA Belt: ZARA

Trousers:

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Trousers:

Decathlon

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D&G Vintage ZARA Belt: ZARA Shirt:

Trousers:

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Accessories:

Handmade Net Decathlon

Trousers:

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E N D L ES S I N T ERV IE W by

UKMARACAIBO Photographer: IG: @ukmaracaibo

Model: Maximiliam IG: @maximilianisaacs Agency: New York Models IG: @newyorkmodels Makeup: Tyhree-Shnae Hall IG: @tsh.beauty Hair: Payton Holbrook IG: @boytoy9 Styling: Hamlet Tallaj IG: @hamletsvintage Styling Assistant: Anna Fuenmayor IG: @annaunikornio

Jacket:

Calvin Klein Aziza Print

Cardigan:

Long Pants:

Saint Laurent

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Jumpsuit: Vintage Jean Paul Gaultier Coat: Paparazzi

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Aziza Vintage Indian Embroidery Kimono: Coat:

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Jacket:

Paparazzi Aziza

Scarf:

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Top:

Saint Romel Dior

Pants:

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Alease Fisher Denim Jacket Gitano: Vintage Brouche 1940's

Flower Jacket:

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Shirt: Kent Collection Jacket: Paco Roca

ARE YOU OUR NEXT

7 HUES #HUESMAN 7HuesMen has been growing tremendously over the past few issues. We love to showcase Style & Finesse for men, as well as tips for Grooming, Finance, & Health. All through creative editorials & informative articles.

RECRUITING:

* Business Oriented & Minded * Schedules and photo shoots to contribute content * Takes and uploads quality photographs as necessary.

STYLE INFLUENCERS

ideas and design for 7Hues Magazine.

DAPPER BLOGGERS HAIR STYLIST/BARBERS FOR MEN If you think you have what it takes to be a #HUESMAN and join a team of creatives who are setting out to change the world contact us today. INFO@7HUESMAGAZINE.COM WWW.7HUESMAG.COM

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* Creative Thinker

CELEBRITY STYLIST CREATIVE DIRECTORS

ARE YOU A #HUESMAN?

* Participates in brainstorming sessions for covers, story * Organizes material and determine emphasis. * Not afraid of a little hard work * Has nice on-line following and engagement * Humble and a team player * Not afraid to ask questions * Follows their gut, innovative and intuitive * Social Media alert & savvy *Takes Risk

OUR GOAL IN BUILDING BETTER RELATIONSHIPS... Adding valuable content to our brand is at the forefront of our agenda each day. We work to provide a welcoming platform where all creatives can come together to create a healthy dialogue about today’s creativity as well as be able to view what’s hot and what’s new in today’s society

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WHE N IN RA I N “Some people walk in the rain, others just get wet.” by WOLF ZUNO Photographer/Stylist: IG: @wolfzuno

Model: Jorge Rodrigues IG: @jorginho000

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THE

WANDERER by

ANN GRACHKOVA Photographer: IG: @thegrach_ph

Model: Stas Baranov IG: @neon_heartbreaker Stylist: Stas Baranov IG: @neon_heartbreaker

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Coat:

Mango

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Zodiac REBIRTH by

COURTNEY FIELDS Photographer: IG: @dippedinvintage

Model: Joshua Wade IG: @adayxwade Agency: E4 Model Management/E4 Men NY IG: @e4models Retoucher: Anna Zyskowska IG: @zyskowskaretouch Creative Art Director: Theo Hanson IG: @TheoAvantGarde Wardrobe Stylist: Keenan Jordan IG: @secret2fashion Make Up & Male Grooming: Jameen Couch IG: @meenlooks

Ann Claire Millnery Berhard Willhelm Sergio Wonder Kilts/Leg Warmers: Sergio Wonder Shoes: Fenty Puma Bag: American Apparel Choker/Belt: Urban Outfitters Hat:

Dress: Shirt:

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Lord Burchen War Dog Sergio Wonder Gloves: Urban Outfitters Headpiece: Ann Claire Millnery Shoes: Urban Outfitters Shirt:

Fur Jacket: Pants:

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Hoodie: Bernhard Willhelm Coat: Urban Outfitters Pants: Sergio Wonder Shoe: Nike

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War Dog Lord Burchen Bernhard Willhelm Shoes: Urban Outfitters Necklaces: Ann Claire Millnery Fur Top:

Hoodie:

Shorts:

Lord Burchen Bernhard Willhelm Lord Burchen Hat: Le Grand Hat Shoes: New Rock Jacket: Shirt:

Pants:

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Hat:

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Ann Claire Millnery Shirt: Lord Burchen Kilt: Sergio Wonder Pants: Lord Burchen Shoes: Custom Vans

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War Dog Off White Custom Vans Gloves: Urban Outfitters Headpiece: Ann Claire Millnery Sweater: Jumper: Shoes:

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SHEER ELEGANCE by

LESTER VILLARAMA Photographer: IG: @shotbylester

Model: Justin Leonard IG: @justinleonard__ Agency: Ford Models IG: @fordmodelsscout Fashion Stylist: Anessa London IG: @stylezbylondonartistry Make Up Artist / Hair Stylist: Keon Cruz IG: @keeocruz Photo Assistant: Erika DV De Leon IG: @wildheartshot AC Mangubat IG: @bboy411

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from Left to Right Dresses and Corset:

Vivienne Westwood Rellik London

Jewelery:

Suit:

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Thierry Mugler Bag: Moschino

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Jacket: Gianni Versace

Gianni Versace

Jacket, Jeans, and Belt:

Top and Skirt:

Jean Paul Gaultier

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from Left to Right Jacket, Shirt, and Trousers:

Versus

Shirt, Jeans, and Bag:

Moschino

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Jacket: Gianni Versace Top and Skirt:

Jean Paul Gaultier

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Gianni Versace

Jacket:

Top and Skirt:

Jean Paul Gaultier

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Jacket: Gianni Versace

Gianni Versace

Jacket, Jeans, and Belt:

Top and Skirt:

Jean Paul Gaultier

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Jacket: Gianni Versace

Gianni Versace

Jacket, Jeans, and Belt:

Top and Skirt:

Jean Paul Gaultier

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Jacket, Jeans, and Belt:

Versace

Gianni

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@7huesmag @7hueshommes @7hueshommes

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LOVE OF DUMBO by

RODOLFO RIVERA Photographer: @rodolforiveraphoto Model: Ehad Yurekli IG: @ehadny Grooming/Stylist: Ehad Yurekli IG: @Ehadmakeup

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Tuxedo:

Tom Ford

Blazer:

Saint Laurent Shirt: Dior Michael Kors Coat: D&G

Jeans:

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Saint Laurent Dior Michael Kors

Blazer: Shirt:

Jeans:

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Coat:

Sandro Zara Men

Turtle Neck:

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Etro Michael Kors

Blazer / Shirt: Jeans:

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7 CLEAN-UP Suit:

GROOMING

Sandro Neff

TShirt:

SHAVING OFF THE WINTER BEARD

howing off some fresh skin after months of going beast man can be scary. Even scarier if the skin above your collar, has not been taken care of. But the shaving of one's beard is an old tradition, and one must ltimately approach this endeavor with care. Here's six steps to doing it like a pro.

Preparation and time is all one need for the right shave - plus, the right tools.

Ask yourself, do I really want to do this? If growing a winter beard has turned you into the talk of the town, the Instagram hottie, perhaps you should keep it just a little longer. You could always shave your head instead, or just go full-on summer-season wild-man. Warn the people who live with you. Ever saw a video on YouTube of a man making his newborn cry, or a wife attacking a man not knowing who he was. Warn those close to you in advance, so they are mentally prepared. You may have to deal with insults & jokes from co-workers and friends, but at least their will be peace at home.

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Words by Will Mydell

Gather the necessary materials. If you don't want to enjoy a nice quite shave at home, schedule a professional shave at the popular spot in town. If you're shaving at home, gather the proper tools: face wash, a beard trimmer, a set of clippers, shaving cream, a sharp razor, after shave moisturizer, and a hand towel. And maybe a device with Pandora on it. Shaving off the winter beard calls for a playlist. Clear your schedule. Before deciding to go to a dinner or a party, wait to shave off your beard. The top and bottom halve of your face need time to get reacquainted, you may have a tan, resulting in one halve being lighter than the other. You

may also have to deal with a razor burn or ingrown hair, so give it a little time, because you have no idea what you are dealing with under there.

Don't rush it. Muscling your way through with a razor and hot water is a no no. Wash your face before beginning with a cleanser that's ex-foliating, then apply some beard oil to soften the follicles. Take some inches off your beard before attacking it with the razor. Finish off with a nice hot towel and apply some moisturizer. The process should take no longer than 30 minutes - 60 if you're taking selfies and posting on your Snapchat or IG Stories. Give it a few days. We all know your manhood will eventually grow back. Don't be discouraged when you have to scroll into the office Monday morning sporting a little stubble. Treat your new look with a new outfit to match. When you're reinventing yourself you go all the way in, or not at all.

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EXCEPTING THE MIRROR EXCEPTING THE TRUTH

VIE LUXE ART

Troy Blackman tells stories through his paintbrushes.

he Long Island, New York native blends Abstract and Realism, using vibrant hues that serve as the narrative for each story. Known for his innovative, inspiring, and unconventional art; Troy’s work has been described as ‘Controversial Pop Art’. With each stroke of his brush, Blackman’s pieces become mirrors for his viewers, silently imploring them to internalize his work, search inward, and explore their own truths. During a recent conversation, Troy gives 7Hues an exclusive sneak peak of his upcoming season of work. "In the next season of my art, you will see more controversial stories covering topics like sexuality, as well as domestic and mental abuse," Troy shares proudly. “The work explores concepts of overlooked truth or hidden meaning. Stories that may not be revealed to the untrained eye.” With all the excitement surrounding Blackman's forthcoming body of work, Blackman refuses to rest on his laurels. He has a full roster of new ventures in the pipe, including a collaborative handbag collection featuring his art, as well as all of his popular canvas paintings coming soon to print.

- BUY IT NOW!

Words by Theo Hanson

GO TO 7HUESMAG.COM NOW P R O M OT I O N 102

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VIE LUXE MAN PAD

VIE LUXE BUSINESS

THE 25-MINUTE MEETING

NIGHT SHIFT GOODS

BECAUSE WHAT CAN BE SAID VIA EMAIL SHOULDN'T HAVE ME SIT A HOUR IN TRAFFIC JUST SO I CAN HEAR IT IN PERSON. SERIOUSLY.

Never Settle, Never Grow Up, & Never Sleep Basic. Theo Hanson sits down with home goods creators Night Shift Goods to talk about home decor, lifestyle, and what's to come.

words by William Mydell

es, we've all been through it, the sit down discussions that seem to never end. Where the topic at hand seems to go in circles until someone calls a halt despite no solution has been made or decided. Wee, we need to discover a new way to get these gruesome meetings over in a timely matter, with a result that pleases everyone. So we are introducing the 25-minute huddle. Why 25 minutes you say? Well, it's based on the period made popular by the Italian entrepreneur Francesco Cirillo, inventor of the "Pomodoro Technique', where the focus on the current project is 25 minutes, break for five, then back at it. (The Italian name comes from a tomato because Cirillo used a tomato-shaped timer.) Many leading institutions, have implemented this approach. Leading your boardroom meetings with this time frame first means setting out a clear written agenda. "A stated purpose, both for the overall meeting and for each item on the agenda, will give direction," says Matt Cowdroy from Think Productive. "Send [the agenda] at least a week before a meeting," Jon Yeo says, productivity consultant and curator of TEDxMelbourne, stipulating more time should be given if research is to be done prior to. "Otherwise people just wander in not knowing what's going on." Another element necessary for productive meetings is a mediator. Never assume that should be the most senior person in the room as well. "I usually run team meetings until I've identified someone in the room who has leadership capabilities or expertise in the area of discussion," says Yeo. The facilitator has to be a strong character respected by others in the room, so if the conversation goes off track they can quickly steer it back.

THE FOUR 'Ps' OF BEING CONCISE

TO GET IN, MAKE A DECISION, AND GET OUT, FOLLOW THESE GREAT TIPS FROM RUSSELL SCOTT, BUSINESS PRODUCTIVITY SPECIALIST AND AUTHOR.

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PURPOSE Why are you having this meeting? "If you don't know, don't have it," says Scott. "Ask the organizer what the meeting is intended to achieve. If they don't have a decent answer, don't go. Your time is better spent elsewhere."

PREPERATION What needs to be done beforehand? "If they don't do it, they're wasting everyone's time and should be called out on that. If the prep's been done, the meeting can be shorter and more effective."

interview by Theo Hanson

PRODUCT What do you want to achieve? "Do you need a decision on 'x'? Do you need agreement on options so you can progress? As Stephen Covey [author of The Seven Habits of Highly Effective People] says, 'Begin with the end in mind."

PROCESS What ill be covered in the meeting? "This could either be an agenda or bullet points, nothing who leads the discussion on each, and the maximum time they have."

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Nothing we do is regular

Luxury to us means neve

and neither should the

stuf f we sleep on.

ddie and Rich How are you? Thank you so much for agreeing to be featured in our latest issue. How does it feel? E&R -Awesome! its an honor to be featured, and excited to get started. It’s been a wild ride to get us to this point. TH -So tell us a bit about yourselves…Eddie, you go first. Where are you from? Where did you go to college? What was your major? E&R -Born in Hollywood CA. USC in south central. Theatre Arts & Humanities. TH -So Eddie coming from a background in Theater and Arts... When did you say “hey I think I want to get into bedding or I think I want to start a luxury bedding brand”? E&R -One day we went shopping for comforters and saw there was a huge space missing in the big box retailers. There was not a single choice that allowed youth to truly express their own personal style in the bedroom. We decided we could help fill this void in the market and bring individuality back into the market. TH -When you all were ready to get the brand out there, Were there any struggles or challenges? Did you or do you have any competitors? E&R -CHALLENGES - building manufacturing capabilities in the HOME CATEGORY in the USA. As Founder of CityGlobal.com I was the manufacturing expert with over 12 years experience. Even so, I wanted to bring more manufacturing capabilities to the USA, so we purchased quilting equipment and partnered with domestic digital printers to launch the brand…what was challenging was one of our factories went out of

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r settling for regular.

business just after our launch and we had to start from scratch again. It took a year to develop the concept and master the manufacturing process, We decided to soft launch the brand with the Crooks & Castle collaboration. As the founders of the company, we recognized a problem in the market – youth were curating their wardrobes from headto-toe, but there wasn’t a brand offering them graphic-driven bedding and home goods to fit their style. Our goal was to launch NIGHT: SHIFT as the first-and-only home decor brand to target a market that also reaches into lifestyle and street culture. TH -Now that we’ve gotten a little history on the birth of Night Shift let’s come to the present…What does luxury mean to you? Do you feel you have changed or are changing luxury bedding? E&R -Luxury to us means never settling for regular. Nothing we do is regular and neither should the stuff we sleep on. We want soft cozy quality comfort that allows you to relax and drift off to the dreams you are chasing. We dream of living in the most extravagant cribs and driving the fastest cars, but where do we dream? Usually on some boring basic sheet set from the big box illuminati. We felt like your style and taste should 7HUESMAG.COM

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not stop at the bedroom and we hope to allow people to bring more personality to luxury. Normally when we think of luxury you associate high priced items in fashion, art and real estate. We wanted to bring a taste of that luxury to the streets. We call it Street Luxury. High quality products that are influenced from fashion, art, music and culture. TH -What would you say are the best qualities of your brand and how do these qualities separate Night Shift from other luxury bedding companies? E&R -On-Demand Shipping allows us to offer quick turnaround on fulfillment. Made in America Proud. We collaborate with the hottest in the game. We offer unique designs that matches your personal style. Our company is built by the same type of people that purchase. Everyone involved in our company has grinded on the NIGHT : SHIFT to make this company a reality, and whether it be our photographer who is up late editing our photos or our designers up late chasing the perfect color we all are chasing our dreams. And even though we all are up late making this a reality, we all need to crash sometime. And when we do , we always choose NIGHT : SHIFT and so should you. TH -What do you personally love about Night Shift . Is it the bold designs, the comfort, the overall personality? E&R -NIGHT : SHIFT is unique because we’re the only bedding

And even though we all ar

Everyone involved in our

e up late making this a

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and home décor brand speaking to the youth culture audience, specifically through a streetwear and beach lifestyle lens. All of the founders, including myself, grew up being influenced by music, art, skating, surfing and fashion. Instead of communicating our aesthetic through apparel or shoes, we chose to focus on the bedroom and the home. We’re inspired by influencers in Fashion, Music and Art. We want to build home products with the very best from these cultures. TH -What would you say would be the signature for Night Shift? E&R -It's our Comforters for sure. We bring a new sense of style to any bed with the comforter, and that being the focal point of most rooms it helps breath new life to any boring basic room. We call it Room Decor for the Hustlers. What’s the last thing you see when you go to sleep and the first thing you see when you wake up? Your bed has the power to change the way you think, act, and take on the world. Wrap yourself up with one of the major keys to success… Quality Bedding influenced by the street culture you love. TH -Who is responsible for the amazing prints and graphics designs? How long does it take normally to decide in what represents the brand and is cleared to go into production? How

reality, we all need to cr

company has grinded on

ash sometime.

the Night :Shift....

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does that process work at Night Shift? E&R -NIGHT : SHIFT has an in-house team of amazing designers that pull inspiration from music art and culture. We usually create a mood board and look at the upcoming trends in fashion or music and work on a cohesive collection that will match that vibe or style. Sometimes when we work with licenses such as The DOORS we have a smaller window of what we do with the brand but we like to start with the initial concept and then go WAY LEFT from there. TH -With your bedding designs being so bold and eclectic have you ever thought of expanding into furniture or home décor? E&R -Definitely, we see the bedroom as the entry point for our customer to become comfortable with our products and introducing street fashion back to the bed. But of course we also will be getting into the other rooms soon, on-demand furniture, wallpaper, desk toys and other home decor items are all on the schedule. TH -Tell us about your amazing new collection… What can all of us Night Shift Heads expect? What influenced or inspired the direction for this new collection? E&R -Our latest collection is the NOT SO BASIC BASICS COLLECTION. This collection is for those out there who never settle for basic, and are tired of just getting classified as the BASIC GIRL OR BASIC BOY. This collection is for those who would rather go to fashion week than the club or those who would rather record a song late night than sleep. It’s for those who we know aren't basic because of the clothes they wear or the way they act, they never live basic and are sick of being grouped in with the rest of the sheep on instagram. Never Average. Never Regular. Never Basic. TH -We see you have done a few dope collaborations with the brand… Tell us about them…Which were your favorites? E&R -Recently, the collection for the 50th Anniversary of Summer of Love with the Doors and Janis Joplin were huge for me personally. It was always a dream growing up to be able to bring that magic of the era to the new generation. Outside of that I would also have to say the collaboration with brands like Marino Infantry and LYBB in Selfridges in London are another recent favorite that really allowed us to dive deeper into the streetwear space. TH -Should we expect more collaborations like this in the future? E&R -Absolutely, We are launching our Basics collection now but soon after we have some exciting new licenses and collaborations to announce. Things that will be extremely exciting for those who love us already. We have a few major streetwear brands coming soon and also a collaboration with a major sports icon soon. Can’t say specifically yet but we always try to work with the hottest up and coming brands and collaborate with people that never settle for regular. We also will be doing a contest soon on our instagram for artists all around the world to have a chance to collaborate with us, and we will post more info on that soon on our Instagram. $tay TUNED! @ nightshiftgoods TH -Well Eddie it was truly a pleasure having you and I want to thank you so much again for spending time with 7Hues and chatting with us. We definitely look forward to seeing Night Shift grow and expand in the luxury bedding industry and beyond. I personally can’t wait to see what you will come up with next. All the best!

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Not subject to surcharge. Cover pages A second or fourth cover page will be granted only with the allocation of at least a further 4 advertisement pages over a period of 12 months (exclusively after consultation with the publishing house). The second cover page is only available as a double page with page 3. The publishing house reserves the right to withdraw the reservation of cover pages if a cover-gate-fold booking has been made. Placements Preliminary reservations must be concretely booked within a period of time specified in writing for each. In case that this predetermined period is not adhered to, the reservation is automatically forfeited. Placements require the written consent of the publishing house.

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Full Spreads Page Bleed

BLEED: 17" x 11" TRIM: 16.5" x 10.75"

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BLEED: 15.75" x 10" TRIM: 16" x 10.25"

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Quantity discount scale 3-4 pages 5% 5-8 pages 7.5% 9-11 pages 10% 12-17 pages 17.5% 18-23 pages from 24 pages 3%

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Inside 1/1 Back Page

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Back Cover

$5,437

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TRIM: 7.75" x 10.25"

i s s u e c a l en d a r Edition:

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Run of Book Ads Close

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On Sale

Gold Rush

16 OCT

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13 NOV

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18 DEC

26 JAN

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The Best

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11 DEC

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16 JAN

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05 FEB

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Goals

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12 MAR

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Hommes

Tropical Peel

16 APR

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15 MAY

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30 JUNE

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September

LÃ© Style

Flesh Tones - Skin I'm In

11 JUNE

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Hues

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16 JULY

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13 AUG

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MODE THEME

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January

For Country

February

(Country Theme - Emerging Fashion)

(Spring Fashion - Fragrance Issue)

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(Beauty & Body - Beach Fit) (Mens Issue)

(Haute Couture Issue) (Fall Fashion - Beauty Issue)

(Fashion & Art Issue) (Winter Fashion)

(The Holidays - Bijoux Issue)

Adresses A. Anthony Hand Cream Ahava Mens Cream

Inside Issue Prime Locations: Beauty / Skin Care / Grooming

Facing Beauty Editorial

7Hues: Mode | Noir | Men

$1,500

Facing Jewellery / Luxury Editorial

$1,500

Burt's Bees Hand Cream

1st Section

$700

2nd Section

$500

2nd Section

$500

Brickell Mens Cream

3rd Section

$300

3rd Section

$300

Bosca

www.burtsbees.com

www.brickellemensproducts.com www.sephora.com

Full Page Double Page Spread 1/4 Page Frame

Half Page (H) Frame

BLEED: 4.12" x 10.75" TRIM: 3.87" x 10.25"

1/4 Page Bleed

Half Page (H) Bleed

BLEED: 4.37" x 11" TRIM: 4.12" x 10.75"

Balmain

$1,475

$1,366

$1,256

$1,091

$1,486

$1,272

$1,951

Half Page (Horizontal)

$900

$842

$784

$697

Half Page (Vertical)

$700

$646

$592

$511

Quarter Page

$500

$470

$440

$395

(BDPS) Back Double Page Spread

$3,000

$2,820

$2,640

$2,370

(OBC) Outside Back

$4,500

$4,250

$4,000

$3,625

Editorial

$2,700

$2,526

$2,352

$2,091

Advertorial

$2,700

$2,526

$2,352

$2,091

Inglot Cosmetics

www.inglotcosmetics.com

Pull&Bear

RMS

Sephora

www.ulta.com

K. Kevynaucoin

www.kevynaucoin.com

Kiko Milano

www.kikomilano.com

E. F.

Christian Louboutin

us.christianlouboutin.com

Egyptian Magic

www.egyptianmagic.com

Fenty Beauty

www.fentybeauty.com

For Beloved One www.jet.com

Giorgio Armani

H&M

www.rmsbeauty.com

www.sephora.com

Sugarpill

www.sugarpill.com

KMS California

www.fragrancenet.com

Smashbox

www.smashbox.com

L. Luxottica

www.luxottica.com

Tom Ford

MAC Cosmetics

www.tomford.com

www.maccosmetics.com

Tristian Eaton

www.treistaneaton.com

N. NYX

Tweezerman

www.nyxcosmetics.com

www.harrods.com

NARS

O. Olio E. Osso

www.sephora.com

www.tartecosmetics.com www.tesla.com/roadster.com

www.msgm.it

www.narscosmetics.com

Tarte Cosmetics Tesla

M. MSGM C.

www.pullandbear.com

Jack Black

www.balmain.com

$1,700

Content: BLEED: 4.37" x 5.5" TRIM: 4.12" x 5.37"

www.ballys.com

$700

BLEED: 4.12" x 5.37" TRIM: 3.87" x 5.12"

Bally's

1st Section

Run of book:

7HUES APRIL 2018

Half Page (H) Frame

BLEED: 8.25" x 5.37" BLEED: 8.5" x 11" TRIM: 8.25" x 10.75" TRIM: 7.75" x 5.12"

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www.ulta.com

Inside Issue Prime Locations: Jewellery / Luxury

7Hues: Mode | Noir | Beauty | Hair | Men

Full Page Bleed

www.bloomingdales.com

Urban Cosmetics

Versace

Zenden

www.urbancosmetics.com www.versace.com

www.armani.com

www.hm.com

www.aliexpress.com

7HUESMAG.COM

117

Creative artist venture here. 7HUES ON THE WEB, TABLET, AND MOBILE