APRIL ’18 N° 28
INTERVIEW WITH
NIGHT SHIFT
Natalia Mrowiec
GOODS
PRESENTS
"NEW
MON ARCHY"
"70'S GLAM GINA" BY NHURI
BASHIR
"OLD WORLDS LOOKING AT
"GOOD MORNING NEW YORK"
NEW " 2B+PHOTO BY
BY MICRO PASQUALINI
"RIPPLES" BY SHREYANS DUNGARWAL
TROY BLACKMAN
THE
tells stories through his paintbrushes.
FESTIVO IS SUE COVER MODEL MAJA C
P R O M OT I O N
CONTACT US 7HUES MAGAZINE Savannah,Ga. 31414 - US P:
+1 678 744 7775
E:
info@7huesmagazine.com
W:
www.7huesmag.com
NO MORE PAPER CUTS
Editor in Chief / Creative Director
William Mydell III Layout & Design
William Mydell III Fashion Director / Contributing Writer
Theo Hanson
EDITORIAL CONTRIBUTORS Natalia Mrowiec, Nhuri Bashir, 2B+Photo, Micro Pasqualini, & Shreyans Dungarwal
PRINT & PRODUCTION www.magcloud.com www.blurb.com
SUBMISSIONS We are looking for new work and our submissions for print and on-line publications are always open.
If you would like to be considered as a contributor to our magazine please send your best material to 7huesmag@gmail.com
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MODE IN AN INSTA. Follow @7huesmag on Instagram for style inspiration and creative enlightenment to fuel
your artistic vision and imagination.
DOWNLOAD 7HUES MAGAZINE DIGITALLY TODAY
Invigorated design
ON THE COVER MODEL: MAJA C
PHOTOGRAPHED BY Natalia Mrowiec
"NHURI BASHIR" 28 Nhuri Bashir model: Desiree Riley
W
10
for a better mobile experience
7HUES MOBILE
We are quickly approaching our 30th issue. Handwork goes a
42
2B+Photo
models: Rachelle Henry, Rebecca Spouge, Avery Konrad, Liam Sasky, Mark Jetsy
"GOOD MORNING NEW YORK" 60 Micro Pasqualini model: Zuzana Adam
Letter from the Editor
"OLD WORLDS LOOKING AT NEW"
long way. We would like to start off by thanking everyone who supported us up to this point,
also to congratulate everyone who was published and featured in our publication. We are enjoying Spring but secretly we are ready for Summer. We have a few concepts we are working to present and we are doing numbers on 7huesmag.com, which has tripled in views since the start of 2018, which is good for us because we are tracking what's being viewed and making note of what people love to see. Just a few updates going into April....We restarted our 7Hues Noir page on Instagram, which was hacked somehow, forcing us to recreate a new page. We are in the process of beefing up the Noir page on our website as well as the Hair and Beauty. Although the following, likes and comments are consistent on our social media outlets, we would love to have more interaction on our website. So look forward to seeing a boost in that area over the coming weeks. Each month we are getting stunning editorials from around the globe and we wish it to continue. We just want to take time out to thank everyone who has contributed to our creative community and to everyone who has supported us on our journey. Once again, our themes are out for 2018. We encourage you guys to start shooting now. We are pushing real hard to have these issues on stands by next year. So moving forward there will be more celebrity features, interviews, inside content, and on-line features. Thanks for being apart of what we have established. Enjoy the issue.
www.7huesmag.com NEWS | FASHION | FILM | SPORTS | LUXURY | GROOMING | WEALTH
Thank you. -Editor
"RIPPLES" 72 Shreyans Dungarwal model: Madhvi Rao
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7Hues Magazine is a Fashion, Beauty, Hair and Artistic Editorial, Conceptual art magazine that is published monthly at 7Hues Mag.com 7Hues Magazine gives the opportunity to individuals who are looking to expose not only themselves but their work as well. Work from the type of creative people who like to get published and show the world what they’ve got as an artist. We here at 7Hues constantly publish work from talented individuals from around the world. We are the magazine for the creative and artistic mind. If you would like to submit editorials, art, music, fashion lines, upcoming events, for future publications or online exposure, please email us at 7HuesMag@gmail.com
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NOTE: All pdf documents sent to us must contain the submitters e mail address attached. Please Allow up to 8 Days for an approval or rejection letter. If more days have passed please try submitting again as the email may have not gone through. Please ensure you read all of the information on this page PRIOR to sending a submission into 7Hues Magazine. Sending a submission confirms your agreement with the following guidelines. Upon reviewing/receiving submissions, 7Hues Magazine reserves the rights to Accept or Deny any submission we receive. Submissions are reviewed based on its content, quality, relevance and the availability of space in the issue it’s being submitted to. For creative editorial, we look for originality and a high level of creativity. 7Hues Magazine enforces a strict editing / quality control policy and due to the high amount of fashion, editorial and beauty submissions we receive on a daily basis we are not always able to offer feedback unless the submission is of interest to us.
7 hues WE ARE LIVE ONLINE
SUBMISSION GUIDELINES ALL WORK MUST BE EXCLUSIVE AND UNPUBLISHED. 7Hues Magazine only takes exclusive fashion editorial, beauty stories, and fashion videos. A release is required to be signed by the photographer once the editorial/fashion video is approved. If your editorial or fashion video has been published in another publication it will not be accepted. IMPORTANT Images that have been posted on social media (Instagram, Facebook, Snapchat, etc.) will not be published. We like to keep images exclusive to the magazine. Once published if accepted, you can post your work online. We accept Fashion, Beauty, Hair & Conceptual Art. FASHION: In order to be considered, all editorials require 68 photos, with minimal repeats. BEAUTY: In order to be considered, all editorials require 46 photos, with minimal repeats. HAIR: In order to be considered, all editorials require 24 photos, with minimal repeats. ART: In order to be considered, all editorials require 1 6 photos, with minimal repeats.
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When submitting for consideration, always submit your editorials in low resolution, include the photographers name and a title for the story. If you are submitting the editorial and u are not the photographer, please confirm and present to us permission from the photographer that owns the copyright to the images. NOTE: As images are approved for publication, you give us the right to edit/retouch pictures if need be. Team credits are essential for all submissions, if we have accepted your submissions and you provide the high resolution images without team credits, your submission will not be published. We won’t be held accountable for any missing or miss spelled credits. Be sure to double check that all persons involved in the submission is included in the credits and their names are spelled correctly. If for any reason a submission is published and a individual/s credit is missing, the person who submitted the feature will be held responsible. Along with model’s name be sure to list the agency name if Applicable. For fashion submissions, wardrobe credits are required. For Beauty submissions, makeup credits are required. Once an image is accepted to be published, it grants us the permission
to use your work in any of our publications, websites, videos, marketing pieces, advertisements, and any other mediums or formats used in the creation, dissemination, and monetization of 7Hues Magazine. NOTE TO STYLISTS: Please note vintage items are allowed but should be kept to a minimum, if used
at all. 7Hues Magazine loves high end designer brands just as much as we love up and coming designers and unknown
designers, we love to find that diamond in the rough, so mix it up!
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SUBMISSION GUIDELINES Contributing Writer / Blogger Submissions: We are always looking for guest writers and bloggers who would like to conContributing Writer and / Blogger Submissions: tribute to the magazine website. If you are interested in writing or blogging We are always looking and bloggers who would like towith contribute to the forforus,guest pleasewriters send an email 7HuesMag@gmail.com the headline “Writer magazine and website. If you areorinterested writing or blogging forwriting us, please send anlinks to Submission” “Blogger in Submission” and include samples and email 7HuesMag@gmail.com with portfolio. the headline “Writer or “Blogger Sub- culture, your work, blog Some of theSubmission” topics we cover include music, mission” and includeart, writing and interviews, links to your work, blog portfolio. Some the digital artistsamples and designer D.I.Y fashion, and creative art of based topics we cover include music, culture, andwho designer interviews, D.I.Ydifferently. fashion, technology. Weart, loveartist people are creative and think and creative art based digital technology. We love people who are creative and think differently. Video Submissions:
Fashion Videos and Short Films Video Submissions: In order to be considered, videos and films must be 720p or 1080p and under 4 and will Short Films the 7Hues MAGAZINE Logo in the minutes Fashion in length.Videos All videos require In order to be considered, videos films mustmusic be 720p or 1080p and beginning fulland team credits, credits, etc. must beunder listed 4atminutes the end of the in length. All videos will require 7Hues in the beginning full team video.the Videos andMAGAZINE films must Logo be exclusive to 7Hues Magazine. credits, music credits, etc. must be listed at the end of the video. Videos and films must beHere exclusive to 7Hues Magazine. is the information and specifications we will require if
Nº.11
Nº.Beauty
Nº.13 Cover
Nº.14
Nº.14 Cover 2
Nº.14 Cover 3
Nº.15
Nº.15 Cover 2
Nº.15 Cover 3
APPROVED:
Here 1.Images is the information and specifications we and will 17(w)x11 require if inches(h) (Landscape) must be 8.5x11 inches (portraits) APPROVED: 2.Images must be in 300 dpi 3.Credit for all clothing and everyone involved. 1.Images must be4.No 8.5x11 inches (portraits) andphotos. 17(w)x11 inches(h) (Landscape) logos are allowed on the (everyone involved will be credited) 2.Images must be in 300 dpi 5.Files 3.Credit forbe allJPEG clothing and everyone involved. must 6. Signed Model Release 4.No logos are allowed on the photos. (everyone involved will be credited) 5.Files must be JPEG 6. Signed Model Release
Rejection Reasons: *Your work is either unsuitable or does not fit with the flow of the issue. Rejection Reasons: *There is little or no space left for placement. *Your work is either unsuitable or does not fit with the flow of the issue. *Your work was sent to us PAST the required deadline, automatically forfeiting *There is little or no space left for placement. your work or, you did not follow our submission instructions *Your work was sent to us PAST the required deadline, automatically forfeiting your work *The quality of work is not high enough. or, you did not follow our submission instructions *wardrobe is repeated throughout the editorial. *The quality of work is not high enough. *You have not supplied enough images to create a full story. *wardrobe is repeated throughout the editorial. *Although your rejection could be due to any of these reasons, we will not have *You have not supplied enough images to create a full story. the time to detail which one exactly. *Although your rejection could be due to any of these reasons, we will not have the time NOTE: All submissions will NOT be replied to, you do not need to send multiple to detail which one exactly. emails requesting a reply. You will be contacted if your work is accepted. NOTE: All submissions will NOT be replied to, you do not need to send multiple emails requesting a reply. You will be contacted if your work is accepted.
Deadline: All submissions must be sent before the stated deadline of an issue. If a submisDeadline: sion is being accepted and the final pieces are not sent before the deadline, that All submissions must be sent before the stated deadline of an issue. If a submission is submission will not be published in the issue for which it was accepted. The being accepted and the final pieces are not sent before the deadline, that submission deadline for each issue is the 29th of the month, if for any reason the deadline is will not be published in the issue for which it was accepted. The deadline for each issue changed, it will be posted on our Facebook page and website. is the 29th of the month, if for any reason the deadline is changed, it will be posted on our Facebook page and website.
WEBITORIAL SUBMISSIONS Submissions for Webitorial stories are always open, so keep them sending them! WEBITORIAL SUBMISSIONS 7Hues Webitorials will run twice with pending selections our Editor Submissions for Webitorial stories are always open,a week, so keep them sending them! from 7Hues in Chief. There are no deadlines and no themes for our Webitorials, so Webitorials will run twice a week, with pending selections from our Editor in Chief. Theresubmit you’d like!Webitorials, If we decided wantwhenever to publish you’d the webitorial we will are no deadlines and whenever no themes for our so we submit like! If we contact youcontact with further decided we want to publish the webitorial we will you details. with further details.
Digital
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Purchase: Purchase: Magazine is an international magazine we have aimed to to make it 7Hues Magazine is an7Hues international magazine and we have aimedand to make it available available everyoneisworldwide. 7Hues Magazine is currentlyononly to everyone worldwide. 7Hues to Magazine currently only available to purchase lineavailable by purchase on line by clickingPage. the link onthere, our web site, Facebook Page. From clicking the link on our web site, or Facebook From you willorhave the option there, have the option a digital copy of 7Hues Magazine or to purchase a digital copyyou of will 7Hues Magazine orto a purchase print copy. The purchase link will be a printpage copy.on The purchase link will and be posted our Facebook page on the day posted on our Facebook the day of release, will beonposted on our website of release, and will posted on our websiteplease also. To getour immediate updates and also. To get immediate updates andbe purchase information like Facebook purchase information pleaseWe likepride our Facebook page. www.facebook.com/7huesmagazine. ourselvespage. as a www.facebook.com/7huescollectable pubpride ourselves a collectable proud grace the finlication, proud tomagazine. grace theWe finest coffee tableasand bookshelf.publication, If your work has to been est coffee andand bookshelf. If your work has been published in our print issue, published in our print issue,table ask us we will provide you with a high resolution PDF asksheets, us and which we willyou provide you with high resolution PDF tear sheets, which you tear can print out afor your portfolio. can print out for your portfolio.
IMPORTANT Not all information and updates can’t be sentIMPORTANT to everyone that is or has been NotMagazine all information anddon’t updates can’t be sent to email. everyone that isWe or do has been associated with 7Hues as we have everyone’s NOTE: associated with 7Hues Magazine as we don’t have everyone’s email. NOTE: We not provide free print copy’s. 7Hues Magazine is a Print on demand Magazine do not provide free print copy’s. 7Hues Magazine is a Print on demand Magazine that is sold through magcloud.com. We do send out PDF Tares for free (please that is sold through magcloud.com. We do send out PDF Tares for free (please Contact us forContact tares).us for tares).
7 H U E S M A G . C O M
BACKISSUE
D O W N L O A D D I G I TA L
NEW MONARCHY by
NATALIA MROWIEC
Photographer/Retoucher: IG: @nataliamrowiecphoto Model: Maja C IG: @missm__c MUA: Karolina Cibor IG: @rosalindncat Stylist: Katarzyna DÅ‚ugosz IG: @katdlugosz
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Shirt: Skirt:
Reserved ZARA No name
Suspenders:
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Zara ZARA Mango Shoes: ZARA Glasses: No name Marine: Pants:
Turtleneck:
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Shirt:
Zara H&M ZARA
Pants:
Shoes:
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Zara H&M ZARA
Marine: Pants: Shoes:
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Mango No Name Shirt: H&M Pants: ZARA
Marine: Tie:
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Mango H&M
Overalls: Blouse:
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Mango H&M ZARA
Marine: Blouse: Pants:
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70's
Glam GINA by
NHURI BASHIR Photographer: IG: @nhuribashir
Model: Desiree Riley IG: @dezir_designs MUA: Hannah Collins IG: @rennah7 Hair Stylist: Tracey IG: @stylzbytraci Fashion Stylist: Amie Banerjee IG: @amie_bonnie Fashion Cinematographer: Marq Rodriguez IG: @i.marqr
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Dress: She Rebel Boutique @sherebel_ boutique_bda Jacket: Roxy Boutique Earrings, neckpieces, all: @ touchebda Cuff: She Rebel Boutique @sherebel_boutique_ bda
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She Rebel Boutique @sherebel_boutique_ bda Pants: Jazzy Boutique @ jazzyboutiquebermuda Jewellery: Touche @ touchebda Shoes: Jazzy Boutique @ jazzyboutiquebermuda Top:
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Entire Outfit: A.S Cooper & Sons @ ascooperandsons
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Jazzy Boutique @ jazzyboutiquebermuda Earring & Cuff: She Rebel Boutique @sherebel_ boutique_bda Bag: Ralph Lauren @ ralphlauren Shoes: JRiver Island @ riverisland Jumpsuit:
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Jazzy Boutique @ jazzyboutiquebermuda Jewellery: Touche @ touchebda Shoes: Jazzy Boutique @ jazzyboutiquebermuda Dress & Fur:
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Dress & Jacket:
Urban Cottage @ urbancottagebermuda Jewellery: Touche @ touchebda
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OLD WORLDS LOOKING AT NEW by
2B+PHOTO
Photographer: @2bplusphoto w w w. 2 b p l u s p h o t o . c o m Concept and Art Director: 2b+photo Stylist: Carla Vanderhorst IG: @fashionstylist_carla Hair and Make-Up: Leah and Nilou | Faye Smith Agency IG: @fayesmithmakeup Narces Couture Designer Gowns: www.narces.com IG: @_narces Lao Feng Xiang Jewelry: www.lfxjewelry.ca IG: @lfxjewelry_ca Models: for John Casablancas International Model Management Rachelle Henry Lead Model Rebecca Spouge, Avery Konrad, Liam Sasky, & Mark Jetsy Location: Hycroft Manor, Vancouver BC, Canada
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7 hues WE ARE LIVE ONLINE
7HUESMAGAZINE.COM T W I T T E R . C O M / 7 H U E S M AG FAC E B O O K . C O M / 7 H U E S M AG A Z I N E I N S TAG R A M . C O M / 7 H U E S H O M M E S
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GOOD
MO R N IN G N E W YO RK by
MIRCO PASQUALINI Photographer: IG: @mirco_in_nyc
Model: Zuzana Adam IG: @zuzan.ad www.zuzanaadam.com Agency: EMG models | H/MUA: ZANA Location: Brooklyn Bridge Designer: www.Berssi.com | Dress: Berssi.com Coat: H&M | Shoes: Bershka | Make up: MAC professional Lipstick: Mac | Shadows: MIC Bella cosmetics, Naked3 Pallet: Glow Kit Anastasia Beverly Hills Hair Spray: ECRU New York
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NO MORE PAPER CUTS
DOWNLOAD 7HUES MAGAZINE DIGITALLY TODAY
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" Drop of million colours falling onto her and creating this abstract painting where she has become the canvas of nature. "
by
SHREYANS DUNGARWAL Photographer: @shreyansdungarwal www.shreyansdungarwal.com
Model: Madhvi Rao IG: @madhvi__ | Style: Khushi Karwa IG: @khushikarwa54 | MUA: Nikanksha Mehta IG: @makeupbynikanksha | Assistance: Nikhil More IG: @nikhilmore77 & Vaibhav D Pandey IG: @vaibhavdpandey
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Started with basic makeup, then later painted her with oil paint. Styled with a simple nose ring Vintage
Oil Painting, Added two Eye lashes coloured them with different colours, Styled her with neck gear Vintage
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Oil Painting, Used only one eye lashes, Styled with turban, added few jewellery Vintage
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INSTANT ACCESS TO EVERY ISSUE OF 7HUES MAGAZINE!
EXCEPTING THE MIRROR EXCEPTING THE TRUTH
VIE LUXE ART
Troy Blackman tells stories through his paintbrushes.
T
he Long Island, New York native blends Abstract and Realism, using vibrant hues that serve as the narrative for each story. Known for his innovative, inspiring, and unconventional art; Troy’s work has been described as ‘Controversial Pop Art’. With each stroke of his brush, Blackman’s pieces become mirrors for his viewers, silently imploring them to internalize his work, search inward, and explore their own truths. During a recent conversation, Troy gives 7Hues an exclusive sneak peak of his upcoming season of work. "In the next season of my art, you will see more controversial stories covering topics like sexuality, as well as domestic and mental abuse," Troy shares proudly. “The work explores concepts of overlooked truth or hidden meaning. Stories that may not be revealed to the untrained eye.” With all the excitement surrounding Blackman's forthcoming body of work, Blackman refuses to rest on his laurels. He has a full roster of new ventures in the pipe, including a collaborative handbag collection featuring his art, as well as all of his popular canvas paintings coming soon to print.
- BUY IT NOW!
Words by Theo Hanson
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VIE LUXE MAN PAD
VIE LUXE BUSINESS
THE 25-MINUTE MEETING
NIGHT SHIFT GOODS
BECAUSE WHAT CAN BE SAID VIA EMAIL SHOULDN'T HAVE ME SIT A HOUR IN TRAFFIC JUST SO I CAN HEAR IT IN PERSON. SERIOUSLY.
Never Settle, Never Grow Up, & Never Sleep Basic. Theo Hanson sits down with home goods creators Night Shift Goods to talk about home decor, lifestyle, and what's to come.
words by William Mydell
Y
es, we've all been through it, the sit down discussions that seem to never end. Where the topic at hand seems to go in circles until someone calls a halt despite no solution has been made or decided. Wee, we need to discover a new way to get these gruesome meetings over in a timely matter, with a result that pleases everyone. So we are introducing the 25-minute huddle. Why 25 minutes you say? Well, it's based on the period made popular by the Italian entrepreneur Francesco Cirillo, inventor of the "Pomodoro Technique', where the focus on the current project is 25 minutes, break for five, then back at it. (The Italian name comes from a tomato because Cirillo used a tomato-shaped timer.) Many leading institutions, have implemented this approach. Leading your boardroom meetings with this time frame first means setting out a clear written agenda. "A stated purpose, both for the overall meeting and for each item on the agenda, will give direction," says Matt Cowdroy from Think Productive. "Send [the agenda] at least a week before a meeting," Jon Yeo says, productivity consultant and curator of TEDxMelbourne, stipulating more time should be given if research is to be done prior to. "Otherwise people just wander in not knowing what's going on." Another element necessary for productive meetings is a mediator. Never assume that should be the most senior person in the room as well. "I usually run team meetings until I've identified someone in the room who has leadership capabilities or expertise in the area of discussion," says Yeo. The facilitator has to be a strong character respected by others in the room, so if the conversation goes off track they can quickly steer it back.
THE FOUR 'Ps' OF BEING CONCISE
TO GET IN, MAKE A DECISION, AND GET OUT, FOLLOW THESE GREAT TIPS FROM RUSSELL SCOTT, BUSINESS PRODUCTIVITY SPECIALIST AND AUTHOR.
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01
PURPOSE Why are you having this meeting? "If you don't know, don't have it," says Scott. "Ask the organizer what the meeting is intended to achieve. If they don't have a decent answer, don't go. Your time is better spent elsewhere."
02
PREPERATION What needs to be done beforehand? "If they don't do it, they're wasting everyone's time and should be called out on that. If the prep's been done, the meeting can be shorter and more effective."
interview by Theo Hanson
03
PRODUCT What do you want to achieve? "Do you need a decision on 'x'? Do you need agreement on options so you can progress? As Stephen Covey [author of The Seven Habits of Highly Effective People] says, 'Begin with the end in mind."
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PROCESS What ill be covered in the meeting? "This could either be an agenda or bullet points, nothing who leads the discussion on each, and the maximum time they have."
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VIE LUXE MAN PAD
Nothing we do is regular
E
Luxury to us means neve
and neither should the
stuf f we sleep on.
ddie and Rich How are you? Thank you so much for agreeing to be featured in our latest issue. How does it feel? E&R -Awesome! its an honor to be featured, and excited to get started. It’s been a wild ride to get us to this point. TH -So tell us a bit about yourselves…Eddie, you go first. Where are you from? Where did you go to college? What was your major? E&R -Born in Hollywood CA. USC in south central. Theatre Arts & Humanities. TH -So Eddie coming from a background in Theater and Arts... When did you say “hey I think I want to get into bedding or I think I want to start a luxury bedding brand”? E&R -One day we went shopping for comforters and saw there was a huge space missing in the big box retailers. There was not a single choice that allowed youth to truly express their own personal style in the bedroom. We decided we could help fill this void in the market and bring individuality back into the market. TH -When you all were ready to get the brand out there, Were there any struggles or challenges? Did you or do you have any competitors? E&R -CHALLENGES - building manufacturing capabilities in the HOME CATEGORY in the USA. As Founder of CityGlobal.com I was the manufacturing expert with over 12 years experience. Even so, I wanted to bring more manufacturing capabilities to the USA, so we purchased quilting equipment and partnered with domestic digital printers to launch the brand…what was challenging was one of our factories went out of
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r settling for regular.
business just after our launch and we had to start from scratch again. It took a year to develop the concept and master the manufacturing process, We decided to soft launch the brand with the Crooks & Castle collaboration. As the founders of the company, we recognized a problem in the market – youth were curating their wardrobes from headto-toe, but there wasn’t a brand offering them graphic-driven bedding and home goods to fit their style. Our goal was to launch NIGHT: SHIFT as the first-and-only home decor brand to target a market that also reaches into lifestyle and street culture. TH -Now that we’ve gotten a little history on the birth of Night Shift let’s come to the present…What does luxury mean to you? Do you feel you have changed or are changing luxury bedding? E&R -Luxury to us means never settling for regular. Nothing we do is regular and neither should the stuff we sleep on. We want soft cozy quality comfort that allows you to relax and drift off to the dreams you are chasing. We dream of living in the most extravagant cribs and driving the fastest cars, but where do we dream? Usually on some boring basic sheet set from the big box illuminati. We felt like your style and taste should 7HUESMAG.COM
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not stop at the bedroom and we hope to allow people to bring more personality to luxury. Normally when we think of luxury you associate high priced items in fashion, art and real estate. We wanted to bring a taste of that luxury to the streets. We call it Street Luxury. High quality products that are influenced from fashion, art, music and culture. TH -What would you say are the best qualities of your brand and how do these qualities separate Night Shift from other luxury bedding companies? E&R -On-Demand Shipping allows us to offer quick turnaround on fulfillment. Made in America Proud. We collaborate with the hottest in the game. We offer unique designs that matches your personal style. Our company is built by the same type of people that purchase. Everyone involved in our company has grinded on the NIGHT : SHIFT to make this company a reality, and whether it be our photographer who is up late editing our photos or our designers up late chasing the perfect color we all are chasing our dreams. And even though we all are up late making this a reality, we all need to crash sometime. And when we do , we always choose NIGHT : SHIFT and so should you. TH -What do you personally love about Night Shift . Is it the bold designs, the comfort, the overall personality? E&R -NIGHT : SHIFT is unique because we’re the only bedding
And even though we all ar
Everyone involved in our
e up late making this a
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and home décor brand speaking to the youth culture audience, specifically through a streetwear and beach lifestyle lens. All of the founders, including myself, grew up being influenced by music, art, skating, surfing and fashion. Instead of communicating our aesthetic through apparel or shoes, we chose to focus on the bedroom and the home. We’re inspired by influencers in Fashion, Music and Art. We want to build home products with the very best from these cultures. TH -What would you say would be the signature for Night Shift? E&R -It's our Comforters for sure. We bring a new sense of style to any bed with the comforter, and that being the focal point of most rooms it helps breath new life to any boring basic room. We call it Room Decor for the Hustlers. What’s the last thing you see when you go to sleep and the first thing you see when you wake up? Your bed has the power to change the way you think, act, and take on the world. Wrap yourself up with one of the major keys to success… Quality Bedding influenced by the street culture you love. TH -Who is responsible for the amazing prints and graphics designs? How long does it take normally to decide in what represents the brand and is cleared to go into production? How
reality, we all need to cr
company has grinded on
ash sometime.
the Night :Shift....
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does that process work at Night Shift? E&R -NIGHT : SHIFT has an in-house team of amazing designers that pull inspiration from music art and culture. We usually create a mood board and look at the upcoming trends in fashion or music and work on a cohesive collection that will match that vibe or style. Sometimes when we work with licenses such as The DOORS we have a smaller window of what we do with the brand but we like to start with the initial concept and then go WAY LEFT from there. TH -With your bedding designs being so bold and eclectic have you ever thought of expanding into furniture or home décor? E&R -Definitely, we see the bedroom as the entry point for our customer to become comfortable with our products and introducing street fashion back to the bed. But of course we also will be getting into the other rooms soon, on-demand furniture, wallpaper, desk toys and other home decor items are all on the schedule. TH -Tell us about your amazing new collection… What can all of us Night Shift Heads expect? What influenced or inspired the direction for this new collection? E&R -Our latest collection is the NOT SO BASIC BASICS COLLECTION. This collection is for those out there who never settle for basic, and are tired of just getting classified as the BASIC GIRL OR BASIC BOY. This collection is for those who would rather go to fashion week than the club or those who would rather record a song late night than sleep. It’s for those who we know aren't basic because of the clothes they wear or the way they act, they never live basic and are sick of being grouped in with the rest of the sheep on instagram. Never Average. Never Regular. Never Basic. TH -We see you have done a few dope collaborations with the brand… Tell us about them…Which were your favorites? E&R -Recently, the collection for the 50th Anniversary of Summer of Love with the Doors and Janis Joplin were huge for me personally. It was always a dream growing up to be able to bring that magic of the era to the new generation. Outside of that I would also have to say the collaboration with brands like Marino Infantry and LYBB in Selfridges in London are another recent favorite that really allowed us to dive deeper into the streetwear space. TH -Should we expect more collaborations like this in the future? E&R -Absolutely, We are launching our Basics collection now but soon after we have some exciting new licenses and collaborations to announce. Things that will be extremely exciting for those who love us already. We have a few major streetwear brands coming soon and also a collaboration with a major sports icon soon. Can’t say specifically yet but we always try to work with the hottest up and coming brands and collaborate with people that never settle for regular. We also will be doing a contest soon on our instagram for artists all around the world to have a chance to collaborate with us, and we will post more info on that soon on our Instagram. $tay TUNED! @ nightshiftgoods TH -Well Eddie it was truly a pleasure having you and I want to thank you so much again for spending time with 7Hues and chatting with us. We definitely look forward to seeing Night Shift grow and expand in the luxury bedding industry and beyond. I personally can’t wait to see what you will come up with next. All the best!
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Not subject to surcharge. Cover pages A second or fourth cover page will be granted only with the allocation of at least a further 4 advertisement pages over a period of 12 months (exclusively after consultation with the publishing house). The second cover page is only available as a double page with page 3. The publishing house reserves the right to withdraw the reservation of cover pages if a cover-gate-fold booking has been made. Placements Preliminary reservations must be concretely booked within a period of time specified in writing for each. In case that this predetermined period is not adhered to, the reservation is automatically forfeited. Placements require the written consent of the publishing house.
rates Prime Locations:
7Hues: Mode | Noir | Beauty | Hair | Men | Art
Cover-Gate Fold (4 Pages)
$10,250
Opening Spread 2nd cover page & page 3
$6,500
Cover Pages 3rd cover page
$5,700
Cover Pages 4th cover page
$4,575 1x
Full Spreads Page Bleed
BLEED: 17" x 11" TRIM: 16.5" x 10.75"
Full Spreads Page Frame
BLEED: 15.75" x 10" TRIM: 16" x 10.25"
Half Page V Bleed
BLEED: 8.5" x 5.5" TRIM: 8.25" x 5.37"
Full Page Frame
BLEED: 8.25" x 10.75"
Quantity discount scale 3-4 pages 5% 5-8 pages 7.5% 9-11 pages 10% 12-17 pages 17.5% 18-23 pages from 24 pages 3%
3x
2%
6x
4%
9x
7%
12x
11%
15x
16%
1st ad campaign Double Page Spread
$5,437
$5,128
$4,819
$4,356
$3,738
$2,967
2nd ad campaign Double Page Spread
$4,512
$4,222
$3,931
$3,496
$2,915
$2,190
3rd ad campaign Double Page Spread
$3,512
$3,222
$2,931
$2,496
$1,915
$1,190
4th ad campaign Double Page Spread
$2,512
$2,222
$2,157
$1,934
$1,635
$1,263
1/1 page facing TOC table of contents
$1,456
$1,307
$1,157
$934
$635
$263
1/1 page facing LFE Letter from editor
$1,356
$1,209
$1,061
$841
$546
$179
1st 1/1 right-hand page
$1,256
$1,111
$965
$748
$457
$95
1st spread branch
$3,600
$3,308
$3,016
$2,578
$1,994
$1,264
1st 1/1 page branch
$1,460
$1,331
$1,201
$1,007
$749
$426
Inside 1/1 Back Page
$2,450
$2,301
$2,152
$1,928
$1,630
$1,258
Closing Spread
$3,512
$3,262
$3,011
$2,636
$2,135
$1,510
Back Cover
$5,437
$5,068
$4,699
$4,146
$3,408
$2,487
TRIM: 7.75" x 10.25"
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Adresses A. Anthony Hand Cream Ahava Mens Cream
Inside Issue Prime Locations: Beauty / Skin Care / Grooming
Facing Beauty Editorial
7Hues: Mode | Noir | Men
$1,500
Facing Jewellery / Luxury Editorial
$1,500
Burt's Bees Hand Cream
1st Section
$700
2nd Section
$500
2nd Section
$500
Brickell Mens Cream
3rd Section
$300
3rd Section
$300
Bosca
www.burtsbees.com
www.brickellemensproducts.com www.sephora.com
Full Page Double Page Spread 1/4 Page Frame
Half Page (H) Frame
BLEED: 4.12" x 10.75" TRIM: 3.87" x 10.25"
1/4 Page Bleed
Half Page (H) Bleed
BLEED: 4.37" x 11" TRIM: 4.12" x 10.75"
Balmain
7Hues: Mode | Noir | Beauty | Hair | Men | Art
$1,475
3x
2%
$1,366
6x
4%
$1,256
9x
$1,091
$1,486
$1,272
$1,951
Half Page (Horizontal)
$900
$842
$784
$697
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$700
$646
$592
$511
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$500
$470
$440
$395
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$3,000
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$2,370
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$4,250
$4,000
$3,625
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Editorial
$2,700
$2,526
$2,352
$2,091
Advertorial
$2,700
$2,526
$2,352
$2,091
j.
Inglot Cosmetics
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P.
Pull&Bear
R.
RMS
S.
Sephora
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E. F.
Christian Louboutin
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www.harrods.com
NARS
O. Olio E. Osso
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www.tartecosmetics.com www.tesla.com/roadster.com
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Tarte Cosmetics Tesla
M. MSGM C.
www.pullandbear.com
Jack Black
www.balmain.com
7%
$1,700
Content: BLEED: 4.37" x 5.5" TRIM: 4.12" x 5.37"
www.ballys.com
$700
1x
BLEED: 4.12" x 5.37" TRIM: 3.87" x 5.12"
Bally's
1st Section
Run of book:
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B.
Half Page (H) Frame
BLEED: 8.25" x 5.37" BLEED: 8.5" x 11" TRIM: 8.25" x 10.75" TRIM: 7.75" x 5.12"
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