Ideal & Co Company Profile 2014

Page 1


OURSELVES

Ideal&Co – Living Heritage* is a 100% Portuguese brand created in 2012 by designers Rute Vieira and Jose Lima, whose aim is to reinterpret, preserve and share the beauty of what is genuine and Made in Portugal.

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

The project is the second life of tannery “Curtumes Ideal” found in the 60’s by Rute’s grandfather and follows a family tradition.

LARGO DE SÃO DOMINGOS Nº13-3º, PORTO, PORTUGAL


HISTORY 1786 PORTUGUESE KING D. João V gave the Royal Charter to Alcanena´s Tanning Factories

One of the first tan clusters were settled in Alcanena. The royal charter granted the right for the manufactures to use royal arms symbol at their gates.

1959

2003

2012

António Vieira, Rute’s grandfather, founded the factory Curtumes Ideal

José Lima started working in a Cycling shop in Braga

In 1935, with only 14 years, Antonio started selling leather riding his only bicycle. Two years later, in order to keep up with demand, he bought a Citroën van. Because he was only 16 years old and didn’t had a license, his brother-in-law became his first employee to drive him around buying and selling.

With a passion for bicycles, José Lima with only 16 years, started working in a bike shop were he made is first design work for a bicycle’s company. This job also granted him financial independence. He worked there until finish the university degree in Fashion Design and Marketing

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

Rute Vieira and José Lima created Ideal & Co

With ecological and social concerns, and passion for the materials and portuguese expertise, Rute e José started the Ideal & Co presenting a collection of handbags and acessories produced by artisans from Natural Park of Serras de Aires e Candeeiros.

LARGO DE SÃO DOMINGOS Nº13-3º, PORTO, PORTUGAL


COMPETITIVE ADVANTAGES

TRADITION

SUSTAINABILITY

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

PREMIUM QUALITY

DESIGN

LARGO DE Sテグ DOMINGOS Nツコ13-3ツコ, PORTO, PORTUGAL


COMPETITIVE ADVANTAGES

TRADITION HAND CRAFT

VEGETAL TANNING

Our artisans descend from a line of experienced men that hand craft leather pieces to be used by horse troops and hunters.

Vegetal tanning is the most ancient method of tanning and nowadays still the one that is more environmentally friendly because it uses only vegetable products.

Working only with the best leather, the artisans craft manually each and every piece resulting in unique works that they sign individually.

IDEAL & CO DESIGNS ITS PRODUCTS RELYING IN THE SECULAR EXPERIENCE THAT LIVES IN ALCANENA SINCE THE XVIII CENTURY.

With the arise of chromium tanning, increasingly fewer tanneries remain loyal to the process because it takes comparatively more time, increases the leather prices and limits the production. Believing that quality and environmental awareness play an important part in our future, we trust the ability of the men that for more than 60 years master the vegetal tan.

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

LARGO DE Sテグ DOMINGOS Nツコ13-3ツコ, PORTO, PORTUGAL


COMPETITIVE ADVANTAGES

SUSTAINABILITY LEATHER ORIGIN All our leathers are a sub product of the food chain. This means we do not kill the cow to take advantage of the leather only. The leather is purchased on the best slaughter houses on the north of the country, known to produce the best meat due to the selective feeding and perfect conditions for breeding. We do believe the skin is the ID of the animal´s way of life, making sure that all the cows are healthy and well treated.

VEGETABLE TANNING Vegetal tanning is a natural process so it does not use resins or synthetic inks. Due to its low capacity of hiding imperfections, the leather needs to be the most clean and smooth as possible.

CARING ABOUT PRESENT AND FUTURE, If some kind of scar shows, is guaranteed to be WE SELECT THE MATERIALS AND PROCEDURES from rubbing on a tree or an insect’s bite. THAT BETTER PROJECT THE ENVIRONMENT WITHOUT LOSING FOCUS ON DESIGN. Traditional and Environmental Friendly process Natural Look Favours Stiffer leather Longer tan process Favours natural colour changing throughout time

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

LARGO DE SÃO DOMINGOS Nº13-3º, PORTO, PORTUGAL


COMPETITIVE ADVANTAGES

PREMIUM QUALITY

IDEAL & CO USES EXCLUSIVELY FULL GRAIN CALF LEATHER FROM THE SHOULDER AREA DYED TROUGH THE MIDDLE, IN ALL ITS PRODUCTS, EITHER COMBINING IT WITH CANVAS OR APPLYING AT 100% IN LEATHER PIECES.

LEATHER HIDE AREAS

COWHIDE LAYERS

LEATHER DYEING PROCESS STAINED THROUGH THE MIDDLE

SHOULDER

FUR

BEND BEND BELLY

A B C D FLESH

The dyeing process consist in staining the leather throughout the middle. In case of scratches the leather won’t loose colour.

VS FULL GRAIN

TOP GRAIN

CORRECTED GRAIN

SPLIT The painting process consist in staining the leather exclusive in the surface. In case of scratches, it will evidence the colour contrast with the undyed leather interior.

FULL GRAIN Is the top layer of the hide, stronger and long lasting, exhibiting all the beautiful and natural imperfections. Breathable, will absorb the oils and dust throughout time developing a beautiful patina that will tell the bag’s story. It’s the more noble and best layer for bags manufacturing. Naturally, it’s also the more expensive.

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

Traditionally, the shoulder area is considered the premium one for bags production. Is the softest and cleanest area of the hide, presents beautiful veins and has less scars than remaining parts.

STAINED ONLY ON THE SURFACE

LARGO DE SÃO DOMINGOS Nº13-3º, PORTO, PORTUGAL


COMPETITIVE ADVANTAGES

DESIGN

TIMELESS PRODUCTS

URBAN CYCLING ADAPTED

At Ideal and Co we believe that some things stay with you forever. We design our messengers and backpacks to survive trends and influences, classical products that will became storytelling pieces over time and use.

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

All Ideal and Co backpacks and messengers are designed to be wear by urban cyclers.

EMPOWERING A HEALTHIER WAY OF LIFE.

This growing segment of the market is in high demand for products with quality and character as an increasing number of people favour bicycles as a mean of transport.

LARGO DE Sテグ DOMINGOS Nツコ13-3ツコ, PORTO, PORTUGAL


PRODUCT RANGE LEATHER

COTTON CANVAS

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

SMALL LEATHER ITEMS

SPECIAL EDITIONS

LARGO DE Sテグ DOMINGOS Nツコ13-3ツコ, PORTO, PORTUGAL


PRODUCT RANGE

LEATHER BAGS FEATURES 100% Full Grain leather (calf) from vegetable tan Leather from Portuguese origin 100% hand crafted in Portugal Cotton straps

AVAILABLE COLOURS

ALVIELA SADDLE SHOULDER BAG

AIRE MESSENGER

CANDEEIROS BACKPACK

25 cm x 8 cm x 17 cm | Ref. IDC 013

42 cm x 16 cm x 29 cm | Ref. IDC 001

42 cm x 16 cm x 29 cm | Ref. IDC 001

38 cm x 14 cm x 24 cm | Ref. IDC 021

38 cm x 14 cm x 24 cm | Ref. IDC 021

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

LARGO DE Sテグ DOMINGOS Nツコ13-3ツコ, PORTO, PORTUGAL


PRODUCT RANGE

LEATHER TUBES FEATURES 100% Full Grain leather (calf) from vegetable tan Leather from Portuguese origin 100% hand crafted in Portugal Cotton straps

AVAILABLE COLOURS

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

ALVADOS DRAWING TUBE

ALVIELA DRAWING TUBE

85cm x 10cm | Ref. IDC 004

85cm x 10cm | Ref. IDC 003

LARGO DE Sテグ DOMINGOS Nツコ13-3ツコ, PORTO, PORTUGAL


PRODUCT RANGE

COTTON CANVAS FEATURES Cotton canvas combined with 100% Full Grain leather (calf) from vegetable tan Cotton lining

AVAILABLE COLOURS

100% crafted in Portugal Waterproof cotton canvas

MENDIGA SHOPPER BAG

FÓRNEA LAPTOP CASE

ALCARIA PANNIER

VALVERDE BACKPACK

PEDREIRA BACKPACK

40 cm x 43 cm | Ref. IDC 025

13” - 15” | Ref. IDC 017

33 cm x 17 cm x 38 cm| Ref. IDC 016

33 cm x 17 cm x 43 cm | Ref. IDC 014

33 cm x 43 cm (rolled) / 61 cm

AVAILABLE COLOURS

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

(unrolled) x 17 cm | Ref. IDC 014

LARGO DE SÃO DOMINGOS Nº13-3º, PORTO, PORTUGAL


PRODUCT RANGE

SMALL LEATHER ITEMS FEATURES 100% Full Grain leather (calf) from vegetable tan Leather from Portuguese origin 100% hand crafted in Portugal

AVAILABLE COLOURS

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

ALVADOS SMARTPHONE CASE

ALVADOS CARD WALLET

ALVADOS TABLET / DOCUMENTS CASE

ALVADOS PENCIL CASE

VIEGAS SMARTPHONE CASE

VIEGAS CARD WALLET

VIEGAS TABLET / BOOK / DOCUMENTS CASE

VIEGAS DOCUMENTS CASE

LARGO DE Sテグ DOMINGOS Nツコ13-3ツコ, PORTO, PORTUGAL


PRODUCT RANGE

SPECIAL EDITIONS IDEAL&CO TED’X OPORTO

IDEAL&CO OFFICIAL PARTNER OF MMIFF

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

IDEAL&CO REMADE IN PORTUGAL 2013

IDEAL&CO O’EDITORIAL

LARGO DE SÃO DOMINGOS Nº13-3º, PORTO, PORTUGAL


Why our leather bags and accessories are IDEAL for you?

TRADITION

SUSTAINABILITY

PREMIUM QUALITY

DESIGN

Because we believe in legacy and social responsibility, we work exclusively with artisans that master beautifully hand craft.

Because we care about the future, we select materials and procedures that better protect the environment without losing focus on design and practicability.

Because we use only Premium Quality leather, the one that can last a life time.

Because some things stay with you forever, we design and build timeless leather pieces.

Favour local business and production, we give our contribution that knowledge is not lost.

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

More than bags we design pieces that will grow beautiful with use and care.

LARGO DE Sテグ DOMINGOS Nツコ13-3ツコ, PORTO, PORTUGAL


THANK YOU FOR YOUR ATENTION

WWW.IDEALANDCO.COM //////// EXPORT@IDEALANDCO.COM

LARGO DE Sテグ DOMINGOS Nツコ 13 - 3ツコ FLOOR PORTO PORTUGAL


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.