FOR IMMEDIATE RELEASE: (Feb 14, 2012)
98toGo Announces Launch Of Website And Transparent Inbound Marketing Agency Pricing Policies Description: This release announces the launch of a new website for innovative inbound marketing company 98toGo and issuing of transparent pricing as another bold move to disrupt traditional marketing agency practices. Atlanta, GA – February 14, 2012 – Inbound marketing agency 98toGo, a leading provider of highly optimized and rich website content and effective lead generation campaigns, today announced the launch of the Company’s new website: www.98toGo.com. This launch was driven by the growing need to help small and medium size businesses increase the performance of their online marketing activities through a user-friendly platform – making it easier to search for and find information and tools while providing transparent pricing and policies. The new web site, commented CEO of 98toGo Tom Telford, “enables site visitors to understand the scope of our services while providing them with a transparent pricing model which enhances the business straightforwardness that we want to develop with our clients and partners. We are in this business to leverage our inbound marketing expertise in so that our clients will see and experience organic traffic results and engaged visitors turning into customers. We believe that the driver of success in today’s competitive environment is highly optimized, remarkable and fresh - online content.” The new web site provides advice and internet marketing tips to any visitor of 98toGo’s blog, helping small-to-medium sized business owners stay on top of the quickly evolving online marketing arena. The site also emphasizes content marketing, boldly delivering details for three scalable programs: Easy Start, Crank It Up, and Crush It. Each solution includes creating multiple blog and article posts per week because consistent blogging has proven to create results: 57% of companies using blogs reported that they acquired customers from leads generated directly from their blog [source: HubSpot, 2011].
98toGo was started in early 2011 as a new type of inbound marketing agency dedicated to growing jobs and to successful small and medium-sized businesses. The name 98toGo comes from the percentage of website visitors, on average, that are ignored by businesses because of a lack of time, resources, or understanding of the business potential that these silent visitors can represent. Typically, less than 2% of online traffic ever engages with a company or converts into paying customers through a website. That leaves 98% of website visitors that are just surfing, kicking tires and never come back to that website. 98toGo does not ignore the 98%; instead it aims at building a relationship with them, so that trust forms, and over time, website visitors turn into leads or paying customers. Contact Information: Carla Plouin, Head of Marketing 98toGo, Inc. 5555 Glenridge Connector, Suite 200, Atlanta, GA 30342 404-382-9020 Carla@98togo.com www.98toGo.com ###