ali smith portfolio

Page 1

ali smith



The International Fund for Animals Welfare (IFAW) is an organization created to end the exploitation of animals around the world. For this campaign I am calling attention to the unnecessary practice of poaching in order to make exotic clothing. The campaign will be displayed on buildings in various major cities around the world, on posters in cruelty free clothing stores, and on pop ups on various fashion websites.


concept sketches


digital illustration


digital illustration


digital illustration


Print ad


Print ad


Why am I still getting killed for coats? IFAW.org/endpoaching

website


postcard



ry a t e n Pla ciety So The Planetary Society is a non profit organization involved in research, public outreach, and political advocacy for engineering projects related to astronomy, planetary science, and space exploration. The main demographic of this organization is 40+ men and women. With this campaign I wanted to catch the interest of 17-25 year olds who like space.


Print ad


Print ad


website


website


app pages


app pages



Redesign of Fear and Loathing in Las Vegas book jacket. The updated covers feature illustrations all done from the point of view of the main character, Raoul Duke, during pivotal moments and scenes from the book.


concept sketches


covers and spines


cover detail


cover detail


in store banner


banners



Goon

******* This book is a review of 2016. Its purpose is to create a visual exploration of the changes that occurred in my surroundings, friends, relationships, habits, and mental state, over the course of 2016, through the use of photographs, typography, and news stories. It was created out of a need to document the events of the past year in a tangible, archival, medium that could be sat and reflected with.


front cover


back cover


page detail


page detail



2017 wow what a year 2017 wow what a year, is a calendar exploring the persistent and cyclical effects of seasonal depression and how our society views it. Each month features a gradient using colors that reflect the given month, and an illustration of peoples unconscious mannerisms while going through an episode. Meaning that although the people may be smiling, they are internally experiencing depression symptoms, and often unknowingly express this physically.


Print ad


Print ad


cover


digital illustration


digital illustration




... ( ) pause

Pause is an app created for people who suffer from racing anxious thoughts. It works by allowing the user to input their thoughts and then reflect on them. The app also features a mood log, relaxing game, and music connectivity.


website


features: • • • • •

in app Google search passcode option calendar log music connectivity calming game

about: Pause is an app created

the progression of your

is password protected, you

for the anxious, by the

thoughts. The app also

never need to worry about

anxious. It works by taking

features a calming dot

any possible snoops.

your anxious thoughts,

game that you can play for

and allowing you to reflect

as long as you would like,

on them in a simple swipe

no time limit! In addition,

right, swipe left format. All

there is a calender portion

of your threads are saved

of the app that you can log

and formated into a web,

your thoughts or feelings

allowing you to easily see

in. Because the whole app

contact: (555) 555 5555 pausesupport@gmail.com

website


app pages


app pages



Brave New Voices is an organization that organizes youth poetry events, workshops, and groups. This ad campaign for the Brave New Voices final poetry slam, focuses on the poets unconscious physical movements and affects while preforming their pieces.


outdoor poster


web ad


Print ad


event journal


event shirt


venue banners



WOW WHAT A DAY

These bodies represent physical embodiments of different aspects of my manic bipolar disorder and how it affects various aspects of my day to day life. These include anxiously manic, full depressive mania, partially depressive mania, and “normal.� Each bodies space is curated. Providing to a snapshot of what was going on in my life when the episodes occurred.


sketches


assembly process


sculpture detail


sculpture detail


sculpture detail


sculpture detail



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