School of
Animation
JOIN US for a 360 degree exposure.
FOCUS ON CREATIVE VISUALIZATION BLENDED WITH TECHNOLOGY TRAINING STRESS ON INNOVATION
PRODUCE TECHNO ARTISTS PROJECT ORIENTED TRAINING ON LATEST CREATIVE TOOLS
COMPLETE PERSONALITY DEVELOPMENT OF THE STUDENT PUSH THE LIMITS OF THE STUDENTS
WHY US PROXIMITY TO THE FILM STUDIO AAFT School of Animation is a specialty institute of Marwah Studios, the top film studio in India, which operates from the same premises. On successful completion of the animation and multimedia programs the pass outs get a unique opportunity to step in to the world of animation film-making, toon characters design, and generate visual effects (VFX). The proximity of the world class production studio to the School is definitely an added advantage. ACCESS TO REAL-TIME PRODUCTION You get to work in-sync with the creative team of the inhouse production facility for film-making and bring out a quality product under their guidance. INFRASTRUCTURE The Institute has the best infrastructural facilities in terms of Studios and Labs, equipped with latest software and hardware used in animation film-making and visual effects generation, for instance Green Screen Studio, Sound Studio, Editing Studio and others.
CROSS-DISCIPLINE EXPOSURE The aim is both to increase the knowledge of different aspects of animation and multimedia and the awareness of how different creative disciplines are tuned in to construct and frame the holistic representation. The cross-disciplinary interactions with students of various creative Schools, such as Cinema, Mass Communication, Advertising and Fashion, promote diverse learning opportunities and transfer of artistic ideas across content areas. REAL TIME PROJECTS THROUGH IN-HOUSE INTERNSHIPS An additional bonus for our students through inhouse internship opportunity gives them a chance to work on live projects under the guidance of established artists and animators. You get to be a part of some of the prestigious projects that are broadcasted in famous TV channels once you have mastered the techniques and championed your course.
PRACTICAL AND VALUE ADDED CURRICULUM The industry oriented curriculum takes into account the latest and novel concept in teaching, and is at par with international standards of animation industry.
GLOBAL STUDENT EXCHANGE PROGRAM With international assignments in major countries across the globe, the Global Student Exchange Program allows you to collaborate with people of diverse backgrounds — both professionally and culturally. The international exchange offers you new challenges, global mindset and opportunities to grow.
FOCUSED FACULTY & INSTRUCTORS WITH MORE THAN 10 YEARS OF EXPERIENCE Here you get the opportunity to attend the lectures from production-experienced faculty members and established professionals as part of their academics to enhance the learning experience. This makes our Institute stand out vis-Ă -vis its counterparts.
EXCELLENT PLACEMENT TRACK RECORD Till date, the School has enjoyed an enviable placement record of more than 98% across its various batches. Our alumni are associated with well reputed organizations as character designers, effects artists, producers, lighting artists, film editors, content developers, multimedia programmers etc.
INTERACTIVE SESSIONS WITH INDUSTRY EXPERTS Academy offers its students opportunity to interact with Industry experts through in-house seminars and workshops. Here students get opportunity to interact with creative geniuses behind various multinational advertisements, shows and animation shorts, and learn from their experiences.
LOCATION Location is yet another charm. The Institute is located at Noida Film City, the First Film City of North India, with almost all the top-most media and entertainment companies that have established their base in this prime location. This well connected, lush green campus is definitely a place where students enjoy coming in and experience a new learning ambience.
HISTORY & FUTURE
OF INDIAN ANIMATION
The first film by the Indian Animation Industry was produced in 1957!! Yes, even before the Indian Market introduced the color television! ‘The Banyan Deer’ (1957) was made by a group of Indian animators under the guidance of Disney Animator Clair Weeks, who had worked on ‘Bambi’ (1942) and was on a mission to establish and train India’s first animation studio as part of the American Technical Cooperation mission. Out of this group, 2 people went on to be animation pioneers in India. Ram Mohan, known as the veteran in the Indian animation industry today, worked as an animator till the late 1960’s, thereafter , es tabl i shing a production of his own in 1972. Bhimsain Khurana, known as the father of Indian animation, became independent in 1971 and made another animated film ‘Ek Anek aur Ekta’ (1974), which was the first animation film aired on the famous local channel, Doordarshan. His son Kireet Khurana would go on to walk in his father’s footsteps. Most animated series and short movies in the 1980’s were dedicated to teaching lessons mainly to the
younger generation. The Hindi version, of Aesop’s Fables, was one of them. Children love cartoons, and this seemed the best way to get through to them in an educational way. Some folk tales in the form of short films were also transformed into animations for entertainment purpose. Animated characters along side actors, was first seen in the movie ‘Raja Chinna Roja’ (1989). A director ’s wish took animation to the
next level. Bringing actors into the animation world not only entertained kids but also got the older generation intrigued. Later on, actors started voicing cartoons in the late 1990’s. Initially, car toons were dubbed by non-actors but soon a new trend hit the market where actors were lending their voices to dub m a n y c a r t
o o n cha ra c t e r s . Thi s i s probably as India is obsessed with the Bollywood film industry, because the actor is known, these cartoons are also enjoyed by adults. Yes! It is all about knowing your audience and making them grow. Another advantage is that the dubbing, of national and international animated films, had created a notable scope of employment for Indian mimicry artists. In 2010, the Indian animation industry was expected to
to produce a lot of local animated content in the Indian market. Most of the shows watched by children are either from America or Japan and only dubbed in India. Skilled labor in this industry is in plenty but professionalism has yet to hit us. Today, animation has found itself expressive and communicative in various fields like e-education, medical/mechanical information, architecture visualization, web designing
be worth 2.5 billion dollars! And it was predicted that it will grow by 23% in the next four years. The three main factors that were to push animation in India to grow were low cost of production, highly skilled labor and of course, the government’s support in producing original content locally. But because there are no tax breaks or subsidies by the government with regards to this industry, it is impossible
and various segments of enter tainment such as TV broadcast, animated movies, cartoons, computer games, directto-DVD and VFX. Many of these are now being done with the help of computer animation where animated images are generated by using computer graphics.
BOARD OF DIRECTORS
PATRONS LT. GEN. K. M. SETH (RETD.) Hon’ble Former Governor of Chhattisgarh DR. BHISHMA NARAIN SINGH Hon’ble Former Governor & Union Minister MOHIT MARWAH Managing Director, Marwah Studios
DR. R. L. BHATIA Hon’ble Former Governor of Kerala SHRI VED MARWAH Hon’ble Former Governor of Jharkhand IEUAN WYN JONES Former Deputy First Minister fo Wales SHATRUGHAN SINHA Former Union Minister
ACADEMIC COUNCIL PROF. KARL BARDOSH Tisch School of the Arts, New York University, USA TERI C MCLUHAN Visiting Professor of Film, New York University, USA DR. PADMESH GUPTA Oxford Business College, Oxford, UK JOHN SHAW University of Central Lancashire, UK ALAN EVANS Cardiff University, UK ROBERT STEWARD Northern Melbourne Institute of TAFE, Australia PROF. CHRISTOPHER TURNER The University of Winchester, UK PROF. DEWANAND MAHADEW Spinoza University, The Netherlands DR. JAVED LEHGIRI Former Vice Chancellor, Shaheed Zulfikar Ali Bhutto Institute of Science & Technology, Karachi, Pakistan SANTOSH BHARTIYA Former member Parliament, Editor - Chuathi Duniya MS. MALTI SAHAI Former Director, Directorate of Film Festivals, Govt. of India, New Delhi DR. M. MUSHARRAF HUSSAIN Management Expert, Bangladesh SAEED MIRZA Filmmaker, Mumbai P. MURARI Former Chairman, Indian Institute of Mass Comm., New Delhi PRAYAG RAJ Film Writer & Director MR. PAHLAJ NIHALANI Film & Television Producer A.S. BEDI Producer / Director
ADVISORY COUNCIL SOORAJ BARJATYA Renowned Director JAVED AKTHAR Renowned Film Writer SATISH KAUSHIK Renowned Director & Actor MADHUR BHANDARKAR Renowned Director MUKHTAR ABBAS NAQVI Former Minister of State for Information and Broadcasting in Govt. of India GIRJA VYAS Former Minster of State for Information and Broadcasting in Govt. of India SALMAAN KHURSHID Former Minister of Water Resources Member of Lok Sabha SHAH NAWAZ HUSSAIN Former Indian federal minister & a politician of BJP Dr. Lalit Bhasin Senior Lawyer, Supreme Court BHASKAR GHOSH Former Director General of Doordarshan AZIZ BURNEY Former Editor, Sahara Urdu BRIJENDRA SAHAI Former Chief Secretary, Govt. of U.P. RAHUL DEV Editor, Aaj Samaj ROB LYNES Director, British Council, India
The Largest Centre For Animation Education in
ASIA
FOUNDERS OF 100 ACRE
NOIDA FILM CITY 17000 People Working
30 Shooting
200 Production
350 TV
in 3 shifts
Floors
Houses
Channels
162 Connected With 162 Nations
4
International Education Centre MARWAH Studios
16 Research Centers
2 FCP EDITING LABS 16 (12+4) Workstations Apple MAC Pro. HD Ready Black Magic Editing Card 2 EDITING LABS 25 (16+9) Workstations Adobe Premier Editing Suite Avid and Velocity Editing Suite
INFRASTRUCTURE CLASS ROOMS : 1-16 16 Air-conditioned Class Rooms Digital Interactive Boards 110” High Lumens Projectors with Projection Screens Plasmas
LIBRARY : More than 4000 books on every aspect of film making More than 50 Magazine covering Latest technology and news More than 20 News Papers for Radio and News More than 1000 of DVDs on Classics AIR-CONDITIONED, ACOUSTICALLY TREATED FILM STUDIOS AND THEATERS : T.V. Studios (1A AND 1B) : 45x24x13 Screening Theater (1D) : 50x30x70 Film Shooting Floor (1E) : 57x36x22 Low Raise TV Studios (1C) : 45x24x10 Mini TV Training Studios (Studios 1) : 45x22x13 Mini Film Training Studios (Studios 3) : 45x22x13 Mini Preview Theater (Studios 5) : 45x22x20 Film Studios for Chroma (Studios 7) : 45x22x20 Screeing Studios (Studios 9) : 45x25x20 Photography Studios (Studios 6) : 45x22x20 Cell Animation Studios (Studios 8) : 45x22x20 Mini Preview Theater (G9) : 40x20x18 OTHER FACILITIES Cafeteria / Open Cafeteria | Conference Rooms | Video Conferencing Facility Rehearsal Hall | Deluxe Make-Up Room | Research Centre | Film Club Out Door Shooting Facility | Spacious Garden | First-Aid and Medical Sets & Properties for Film Shooting | Private Screening Rooms | WiFi Enabled Campus
MULTI CAMERA SETUPS 16 Channel Yamaha Mixers 16 Channel Video Mixers CELL ANIMATION DEPARTMENT 13 Stations Tailor Light Box Tables Wacom Equipments PRINT MEDIA LAB 13 Workstations 42” Plasma Digital Pen Tablet 3D ANIMATION AND WEB DESIGNING LAB 1-13 Workstations Inter High End Render Machines RADIO STATION - 107.4FM Audio Studios, On Air Studios and Post Production Studios BEL 50W Transmitters Phone Facilities SOUND DEPARTMENT AND AUDIO STUDIOS Yamaha Digital Mixer Control 8 Edit Stations PRODUCTION DEPARTMENT Tracks (Curved and Straight) Trolleys Cranes 7 different types of lights Camera with HD and SD Compatibility HDV Sony 1X : 3 Units Sony PD - 150 : 2 Units Sony PD - 170 : 9 Units Sony PD - 177 : 4 Units Panasonic 102X : 1 Unit Cannon HD Camera : EOS 5D Mark II : 21MP Arriflex Super 16mm Video Camera Sony PMW - Ex3 Video Camera Professional Still Cameras D70, D40, D705, D3000 Blue and Green Shooting Facility Virtual Sets
TECHNOLOGY PARTNER
Animation These programs enable the aspiring students to develop a strong career in the field of animation & multimedia design,equipped with an integration of core creative skills and strong technical proficiency in software applications used in the media & entertainment industry. It also develops the knowledge of computer based skills which is extended up to digital proficiency in using different creative applications in the field of media and entertainment as an essential and integral part of animation &multimedia design career. The semester flows in such a way to combine the exploration of the creative, technical and intricate features of different software applications with the creative assignments and project works. Students will gain real world project experience throughout their learning cycle that help them to better understand the roles and processes in wide range of animation & multimedia design careers.
Game Design & Development These programs enable the aspiring students to develop a strong career in the field of Game Design &Development,equipped with an integration of creative and critical thinking skills with strong technical proficiency in software applications used in the Game Production pipeline. It also develops the knowledge of design skills which are extended up to digital proficiency in using different design applications in the field of game art, design and programming as an essential and integral part of game design & development career. The semester flows in such a way to combine the exploration of the creative, critical, programming, graphics, audio, technical and intricate features of different software applications with the development of game prototype. Students will gain real world project experience throughout their learning cycle that help them to better understand the roles and processes in wide range of game design & development careers.
Digital Marketing Digital Marketing course provides a foundation for marketers seeking to understand the core principles of digital marketing with practical knowledge of graphics, web and video creation tools. It will help them to improve business performance through better use of SEO, SMM, PPC and other way of digital Marketing. Students also learn many different ways like, how to improve website search on search engine, free and paid ways of digital marketing, use of social media to improve brand Value and business, use of Email as marketing tool with lots of latest industry standard trends and techniques.
2D/3D ANIMATION & VFX
STUDIOS & LABS
SCHOOL OF ANIMATION STUDENT’S WORK EXHIBITION OF GFJN 2018
INTER-SCHOOL GAMING COMPETITION AT GFJN 2018
WORKSHOP ON CREATIVITY & DESIGN GRAPHICS
WORKSHOP ON VFX TECHNOLOGIES STEREOSCOPY IN FILM
VFX Workshop by Dr. Paul Noble from Teesside University, UK
WORKSHOP ON FACE CASTING
WORKSHOP ON DATA DRIVEN GRAPHICS
Game Play Studio XBOX ONE X PlayStation 4 Pro PlayStation VR Steering Wheel
PLACEMENTS Asian Education Group has a dedicated network to assist the placement of our students. The farreaching strategic linkage with
media
agencies,
corporations, marketing
communication
organizations,
the
newspaper industry , publishing companies , PR consultancies, as well as TV & radio companies
CAREER OPPORTUNITIES · Animator
· Director
· Art Director
· Effects Animator
· Flash Animator
· Forensic Animator
· Graphic Designer
· Independent
Animation Filmmaker · Stop Motion Animator
· Key Animator
· Video Game Designer
· Lighting Technician
overseas. However, the placement for a given
· Animation Director
· Modeler
student entirely depends upon his/her own
· Background Painter
· Renderer
talent, intellectual abilities and hard work and
· Cartoonist
· Storyboard Artist
thus cannot be guaranteed.
· Character Animator
· Texture Artist
The major objective of placement assistance
· Character Rigger
· Visual Development
is to guide students to find employment in
Artist
their interest of organization with minimum
· Color Key Artist
struggle. The proactive approach followed
· Compositing Artist
incessantly supports our placement activities. We have recruiting partners both in India and
by our placement counselors open up the pathways for a wide range of careers options for the young learners of our media school. Their professional help through pre-placement talks and mock interviews coupled with the students’ talent, efforts and achievements
· Freelance/Self
Employed · Concept Artist · Digital Painter
EMPLOYED IN
through out academics as well as student-
· Film Production Houses
industry interactions result in highly effective
· Animation Production Houses
placement process. Over the past decade, nearly 98% students
· Advertising Agencies
from the Creative Schools of AEG have
· Print & Publishing Companies
been successfully placed in the media and entertainment industry. Students from different
· Television Studios and Channels
academic
· Web Design & Development Companies
programmes
with
short-term
courses, diploma courses or degree courses, qualify for an equal opportunity to placement assistance.
· Game Design & Development Companies · Event Management Companies
Mahima Radhachal
Anukriti Kumar
Saffron Tech Pvt. Ltd.
Digitoonz
M.Sc. Multimedia
Poornima Gupta
M.Sc. Animation
Pragya Johri
B.Sc. Animation
B.Sc. Animation
Mrinal Soni
Naman Khanna
Wordsword
First Frame Studio
Mayank
Rahul Singh Negi
Pencillati
Pencillati
Techno Planet
B.Sc. Animation
B.Sc. Animation
MSL Advertising
B.Sc. Animation
B.Sc. Animation
Alumni Aadarsh Dubey
Atul Kumar
Planetcast Technologies Ltd.
HMTV
Graphic Designer
Editor & Graphic Designer
Girish Pal
Noor Singh Panesar
HMTV
Social Heroes
Editor & Graphic Designer
Motion Graphic Designer
Akash Kumar Gaur
Deepak Thakur
AAFT & Marwah Studio
AAFT & Marwah Studio
Editor
Editor
Gautam Malik
Ishan Kumar Saxena
AAFT & Marwah Studio
AAFT & Marwah Studio
Editor
Editor
Marwah Studios Complex
FC- 14/15, Sector-16A, Noida Film City, Uttar Pradesh, India Toll Free : 1800-102-6066 Ph: 0120-4831100 sms AAFT to 57575 Email : help@aaft.com Website : www.aaft.com