Leadership in the times of COVID-19
Design from the heart and head “Seek and reinforce solutions that align with your purpose and societal obligations and serve the heart of the organisations.”
One of the most fundamental asks from leaders has been to act from ‘their heart.’ As the pandemic started to make its presence felt, we saw overwhelming evidence of leaders recognising and empathising with the human side of the upheaval. It was evident that great leaders prioritised people over business.
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Resilient leaders often applied the same principles to better serve their customers, especially during a crisis. Designing for the customer’s heart starts with understanding how it may have changed dramatically from earlier perceptions.
As organisations begin the recovery process, leaders will need to stay committed to the principles of empathy and wellbeing of the employees.
