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US antitrust case against Google mimics lawsuit that attacked Microsoft Shares of Google parent Alphabet Inc. rose after the complaint came out as analysts argued getting rid of the payments may save the company money
The U.S. government’s antitrust case against Google follows a similar path to its attack on Microsoft Corp. more than 20 years ago — and that should make the internet giant nervous. The suit focuses on payments Google makes to ensure its search engine is the default on mobile phones and web browsers. Google’s dominant market share and massive revenue allows it to spend billions of dollars a year on these deals, blocking out competitors from the valuable placements and limiting consumer choice, the Justice Department alleged.
It’s a similar argument the government made against Microsoft when it alleged in 1998 that the software company was requiring computer makers to set its web browser as the default on their machines. That lawsuit dragged on for years, distracted executives and helped Microsoft competitors — Google among them. Shares of Google parent Alphabet Inc. rose after the complaint came out as analysts argued getting rid of the payments may save the company money. But antitrust experts said the government’s case lays out a straightforward path to beating the tech giant in court…Read More