The Convenience Consumer Trend in Financial Services: Online and Instant - Market Research Report on Aarkstore Enterprise Introduction Consumers demand that Financial Services providers offer them quick and easy solutions in order to save time in an increasingly pressured society. The global financial crisis has also exacerbated the need for time saving as consumers streamline their lifestyles. FS providers need to offer a customer-centric experience across all channels in order to meet this consumer demand. Features and benefits The report is global in scope with analysis presented on a regional and country specific basis. Convenience is also analyzed across channels, including online, mobile, in branch and telephone. The report provides an analysis of Convenience across a range of FS products; from savings and pensions to credit cards, loans and insurance. Highlights The tracking of consumer trends is fundamental to success in an increasingly competitive marketplace. Following the evolution of trends allows financial services providers to understand and address the needs of consumers. Consumers look to technology to save time in their busy lives, and this is no different in the FS sector. The growth of the online channel is a response to consumer demand for both the time scarcity and multi-tasking on-the-go trends. The importance of the online channel to consumers globally is clear; however, FS providers cannot afford to ignore the other channels that consumers use. A multi-channel approach is favored by many consumers. Your key questions answered Ensure that your online services meet the needs of the post-recessionary consumer. Identify opportunities for the online and mobile channels with regional analysis of supply and demand for these channels. Learn how to deliver a truly customer-centric, convenient offering across a number of channels. Use actionable strategies to target the Convenience consumer trend across a range of FS products. Table of Contents :
Overview 1 Catalyst 1 Summary 1 Methodology 1 Executive Summary 2 The FS landscape has changed post-downturn 2 The Megatrends have different levels of importance across the globe 3 Convenience is about saving time and effort 3 A customer-centric approach is needed to increase Convenience 5 Introduction: The Importance of Trend Tracking to Financial Services 11 The post-recessionary FS market presents new challenges to the industry 11 Datamonitor is committed to creating a holistic view of the consumer 12 Tracking consumer Megatrends is fundamental to long-term success 14 The Megatrends have different levels of importance for consumers across the globe 19 Availability of technology and a need to save time drive the desire for Convenience 20 The Future Decoded 22 Convenience is about saving time and effort 22 The Convenience Megatrend is comprised of key trends 22 Insight: The rise of the online channel in response to time scarcity and multi-tasking 24 Insight: a multi-channel approach is vital to the customer experience 41 Insight: the success of mobile banking in less developed economies can be replicated in mature markets 46 Insight: simplicity offers Convenience to the consumer by reducing effort in financial chores 50 Insight: consumers feel that they have the time to manage their finances, but are not always doing so effectively 53 Insight: the global financial downturn has decreased the desire to outsource 55 Action Points 57 A customer-centric approach will help to increase Convenience 57 The online channel should allow for more customization 57 There is great potential in the mobile channel for FS providers 61 The branch channel needs to supplement the online channel offering 62 The telephone channel should be quick and efficient 65 Appendix 67 Additional data 67 Definitions 76 Methodology 77 Further reading 78 Ask the analyst 79 Datamonitor consulting 79 Disclaimer 79 For some-more information, Great fully visit: http://www.aarkstore.com/reports/The-Convenience-Consumer-Trend-in-FinancialServices-Online-and-Instant-80738.html