WILDCATS, I am proud and excited to share our ACU Athletics Strategic Plan. This journey began prior to my arrival in December 2021 when I asked each employee three basic questions: What should we stop doing? What should we keep doing? What should we start doing? We reconciled the feedback with the ever-changing landscape of NCAA Division I athletics to chart a unique and distinct course of action. This document is the culmination of numerous months of hard work and dedication of ACU athletic staff members, university partners, and external stakeholders. It outlines our road map for future and continued success on the field, in the classroom, and in service to the mission of Abilene Christian University: To educate students for Christian service and leadership throughout the world. Our desire is for every student-athlete to accomplish three things during their ACU experience – to grow in their faith, to reach their potential in the classroom and to compete for a championship. For us to achieve these outcomes, it will require a well-designed plan along with the discipline and support to make it a reality. As we complete our first 10 years in Division I athletics, we should all take the time to celebrate the many memories, milestones and achievements of our programs. While we envision what is next, I encourage you to reflect on what your role can be in OUR plan. This document will serve as our directional compass as we navigate the next five years in college athletics. Thank you to everyone who played a part in this process and to everyone who has and will play a role in the past and future of ACU Athletics.
Zack Lassiter Vice President for Athletics
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