PREPARED FOR
ALLEN & KIMBERLY TRAMMELL 1400 CANTERBURY ROAD WINTER PARK, FL 32789
YOUR CUSTOM MARKETING PLAN
Steven@AbodeHomeTeam.com 321-277-8271 www.AbodeHomeTeam.com
EACH KELLER WILLIAMS OFFICE IS INDEPENDENTLY OWNED AND OPERATED.
OUR POINTS OF DIFFERENCE Keller Williams Realty is now the largest real estate company in the WORLD with units sold, volume sold and agent count with over 160,000 agents worldwide. Linda Sitek and Steven Ritz: Over $16 million in sales volume 2019 Additional points of difference: •Two Full-time Realtors, Linda Sitek and Steven Ritz •Dedicated Marketing Coordinator, Megan Raitano •Dedicated Transaction Coordinator, Susan Dos Anjos •Member of Keller Williams Luxury International •Weekly communication of updates and feedback •Extensive database to facilitate networking between Realtors, buyers and sellers Professional Designations Both Linda Sitek and Steven Ritz hold their Graduate Realtor Institute (GRI) designation, Certified Luxury Home Marketing Specialist (CLHMS) designation and CLHMS Million Dollar Guild.
Top Group at KW Winter Park
Steven@AbodeHomeTeam.com 321-277-8271 www.AbodeHomeTeam.com
MARKETING YOUR HOME Our marketing plan is designed to get your home the maximum amount of exposure in the shortest period of time. Each step involves proven techniques that leverage the opportunities to showcase your home to key people that can either buy your home or help us find the right buyer. Our process has also been updated to reflect our new reality during social distancing: Â Marketing Plan Price your home strategically to be competitive with the current market and current price trends. Provide Realtor staging ideas to showcase features that buyers are most interested in. Have professional video and HDR (High Dynamic Range) photos taken of your home. Optimize your home's Internet presence by posting it on local MLS system with professional photos and distributing your listing to more than 900 home search sites. Create a customized landing page for your property with a virtual home tour narrated by our team to highlight features and improvements. Host virtual open houses through the MLS to provide widespread access to your property without opening your home to germs. Run advertisements on Facebook and Instagram to promote your property to targeted audiences in your area. Feature your property in our weekly email blast to our database, as well as on our social media platforms and to private Realtor groups within our market. Target our marketing to active buyers in our database that are looking for homes in your price range and area. Provide you with weekly updates detailing our marketing efforts,including comments from prospective buyers and agents that have visited your home. Install yard sign, if applicable.
EXTENDED MARKETING REACH When you list with me, we’ll have access to the Keller Williams Listing System, or KWLS. This proprietary, exclusive system ensures your property is marketed online 24/7 through more than 900 of the most popular search Websites.
Steven@AbodeHomeTeam.com 321-277-8271 www.AbodeHomeTeam.com
WHERE ELSE YOUR HOME WILL BE FEATURED Our real estate company has an aggressive strategy for attracting international home buyers to our listings. By distributing your listing information, along with photographs, to a wide array of premier consumer websites around the world, we make sure that we maximize every opportunity to attract qualified buyers. Our listings appear across a network of over 100 trusted international websites, including the leading real estate websites in the U.K., China, and India. Did You Know? International buyers spent an estimated $153 billion on U.S. residential real estate last year Approximately 44% of purchases by international buyers are all-cash Source: The National Association of REALTORSÂŽ 2017 Profile of International Home Buying Activity
Proxio Pro - the International MLS, positions your home in front of buyers all over the world.
Additionally, as members of Keller Williams Luxury International, all of our eligible listings will be syndicated by the Wall Street Journal to their digital platforms including Mansion Global and Barron's Group reaching over 2.3 million unique users around the globe each month.
Steven@AbodeHomeTeam.com 321-277-8271 www.AbodeHomeTeam.com
WHY KELLER WILLIAMS REALTY? As the largest real estate company in the world, Keller Williams Realty provides leverage through data-driven insights and a vast global network of leading real estate professionals. Keller Williams Realty has access to more pricing information than any other company in the industry, which ensures your property is listed at the optimal price. KW stays on the cutting edge of trends in the real estate market and identifies where key opportunities lie. This knowledge is used to target strategic groups of buyers in order to sell your home quickly and efficiently. Based on the belief that we are all more successful if we strive toward a common goal rather than our individual interests, we are confident that every Keller Williams professional shares the common goal of serving you, my client, in the best way possible. We have a network of over 160,000 Keller Williams associates with whom we can share referrals. Leading-edge tech tools and training provide a powerful advantage in effectively selling your property. Our top-of-the-line video and photography technology will portray your listing in the best light and showcase your property the way it deserves to be seen.
Steven@AbodeHomeTeam.com 321-277-8271 www.AbodeHomeTeam.com
CONTRACT TO CLOSE: OUR PROMISE Once we accept an offer on your home, our service doesn’t stop. We have a dedicated member on our team who handles our contract to close business, Susan Dos Anjos. Susan is our Transaction Coordinator who makes sure all items are complete in timely manner, so we can get the closing table. Our team will monitor the progress and insure all requirements are met by all parties including the following: • Inspection – Negotiation and Paperwork • Direct all necessary documentation to title company, co-op agent, unrepresented buyer, etc. •Meet appraiser at property and provide comps and improvement list provided from the seller • Provide contact information for utilities, vendors for repairs, insurance requirements, tax information, etc. • Arrange final walk-through if desired • Keep in constant contact to keep you well informed of the closing process • Review the Settlement Statement in advance when possible and distribute to you • Attend Closing and transferring of keys
Steven@AbodeHomeTeam.com 321-277-8271 www.AbodeHomeTeam.com