Accelerate The Magazine Fall 2015 by Acceleratethemagazine

STAND OUT LIKE A ROCK STAR ONLINE

BIG YOUR LIST & MAKE MO’ MONEY

THE NEXT SIXFIGURE REVENUE STREAM?

ACCELERATE RISE UP AND

ROCK YOUR TALK

A MAGAZINE FOR ENTREPRENEURS ON THE FAST TRACK TO SUCCESS

FALL

2015

KRISTIN THOMPSON

< INTERVIEW BY DEBRA ANGILLETTA

EDITOR

Debra Angilletta

WELCOME TO ACCELERATE MAGAZINE Back in 2012, I attended a three-day event on women and money. On day two, this straight talkin’, wise crackin’ chick with Bon Jovi music blasting in the background…rolls up on the stage. She’s dancing around, getting the crowd pumped, and then we settle in for one of the most impactful talks I’ve ever experienced. That day was the game changer for me and my business.

DEPUTY EDITOR Starr Oldorff

That speaker was Kristin Thompson—she shared how one, super-organized talk could build your business to your first six figures. Kristin went on to teach that crafting just one talk, sharing it in many places—even if it was only in my local community…would drive new clients through the front door. But did this theory hold water? I decided to take her ideas for a test drive. In that first year of business, with using speaking as my only marketing tool, I broke the six-figure barrier.

COPYWRITER

Becky Livingston

With no email list. No promotional partners. No advertising. No website. Are you getting inspired yet? For this issue, I wanted to recreate that “ah-ha” moment for you. So, I sat down with Kristin and dove in deep. We talked about how one talk could be the game changer in your life and business. Are you ready to RISE UP? Inside you will find a behind-the-scenes glimpse into Kristin’s upcoming three-day LIVE event, with all of the amazing people Kristin has lined up to share the stage with her. This is the hottest roster of six speakers and sponsors you will meet at The Rise LIVE Event in Phoenix that will help you:

CREATIVE DIRECTOR Shari Miller

Rock your talk. Rock your revenue. Rock more platforms. All of this, so you can catapult YOUR visibility in your business. Read all about it….it’s happening October 15-17. Let’s all RISE UP together. See you in Phoenix!

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Stand Out Like a Rock Star Online: How Branding Helps You Rise Up in a Sea of Competition Online By Chelsey Marie

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A C C E L E R AT E

First impressions make a massive impression. difference -- don’t you agree? My point? Your brand is anything When you meet someone in person, and everything that can leave a first you have seven seconds to make a impression. (Tweet that!) first impression. During these seven seconds, the person you are meeting will make up to eleven assumptions about you.

Tweet That One Out!

Online, you only have three seconds to make a first impression. Those three seconds determine whether or not someone chooses to click “read more” or click away. Or better yet, those three seconds could mean another amazing client or lead. Your website isn’t the only place capable of making a first impression. Every post on social media, every email The reality is that your business is y o u s e n d , a n d e v e r y v i d e o y o u constantly meeting people -- even produce, is an opportunity for a first while you sleep. It’s up to you to

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Your brand is anything and everything that can leave a first impression.

A C C E L R AT E

P U T Y O U R B R A N D V O I C E I N T O E V E R Y T H I N G Y O U C R E AT E put content into the world that creates an overall brand awareness. That doesn’t mean saying your elevator pitch in every video or placing “#businesscoach” on every tweet. But, it is about putting your brand voice into everything you create; so, that no matter how users interact with your brand, or on which platform, they will instantly feel a connection.

known for?”

Newsflash: You are the creator of your company; and therefore, the creator of your brand. You also get to influence the first impressions you are making online. After all, Michael Jackson was the first person to call himself “The King of Pop.”

When you create content, those words and phrases are great things to keep in mind. But, you can take it one step further. This next step is all about creating a brainstorm of ideas, big and small, so that every time you want to do a tweet, write a blog post, or even create your next free gift to your community, you have a bank of ideas for branded content.

Off the top of your head, you can probably think of five of your favorite brands, and you can probably tell me what they are known for. Feel free to get creative with your answers.

Once you’ve answered these questions, print them The question becomes, “How can we consistently out. Put them on your desk or near wherever you create branded first impressions that grab the create content. Your content is the one thing that attention of our ideal fans?” (Chew on that one controls your first impressions -- even the shortfor a minute.) est social media posts can have an impact.

This simple exercise will help you to create branded, first impressions. First answer these three questions.

Make a list of all the words, phrases, quotes, or people who inspire you. Then align the vibe or The first question is, “What is the number one feeling of your three answers to the previous feeling you want someone to have when they questions. Keep this somewhere on your desktop. interact with you (online or off)?” Keep adding to it every time you get a new idea. (I recommend using Evernote so you can also access That feeling will help you set the tone for all of this list on-the-go.) your content. You have the ability to create branded first impresThe second question to ask is, “What is your sions and to communicate with fans (e.g., clients, ‘King of Pop’ phrase (e.g., what do you want to followers, etc.) in ways you never have before. be known as)?” Which means, you have the ability to captivate an audience of people who are genuinely interWhen we think of Michael Jackson, “King of Pop” is ested in who you are and what you do. the phrase that pops into our head. You have the power to determine who or what you are known Your brand is anything and everything that can as. leave a first impression. The third question, “What do you want to be

Don’t forget you have 3 seconds to make a

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A C C E L E R AT E f i r s t i m p re s s i o n o n l i n e . # M a ke I t B r a n d e d - @ IamChelseyMarie [Click to tweet- http://ctt.ec/vVJKr] Now, I’d love to hear from you. What is your “King of Pop” statement? Let us know about how excited you are to make crazy-awesome first impressions online. For those of you who don’t know me yet, I’m Chelsey Marie - The Daring Entrepreneur, and I’d LOVE to connect with you online. Pop over to www. IamChelseyMarie.com where you can find out more about my brand, and watch weekly episodes of Daring Entrepreneur TV. And, of course, thank you so much for reading and sharing!

I dare you to go out there. Be who you are so that you can love what you do, and make money doing it.

A bou t Chel s ey M a r i e Chelsey Marie, Daring Entrepreneur, is the founder, Brand Designer, and Online Brand Strategist behind everything that is www.IamChelseyMarie.com. She has been called the “Go-To-Girl” when it comes to creating an online presence that reflects who you are and what you do in a way that converts. Chelsey’s own brand launched her into the spotlight on stages and into six-figures all by the age of 22. Chelsey dares entrepreneurs to be who they are; to love what they do; and to make money doing it online. As a former Seattle girl fueled by Starbucks, equipped with a laptop and never ending ideas, she’s been helping high-level entrepreneurs build and express their brands bravely.

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A C C E L E R AT E

CLICK FOR FREE GIFT!

CHELSEY MARIE’S BE A #BADASSBRAND MINI COURSE Start standing out, being the go-to expert, & attracting kickass clients you love! Descriptions: In this mini course, Chelsey Marie will teach you how your brand personality can attract raving fans & clients who will you love you for life. Plus, you’ll get the #BadassBrandMap checklist, the with 35 commonlyoverlooked places where you can STAND OUT (in a sea of BLAH) with your #BadassBrand. Chelsey will expose the secret that all big brands use to make their marketing unforgettable (psst...you can use this too!). and if that isn’t enough, you’ll have a chance to have Chelsey personally review your online brand. VALUE: $497.00 FA L L 2 0 1 5

A C C E L E R AT E

H OW TO WRITE A B OOK THAT B U I LDS YOUR B U S INESS by Ann Sheybani

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A C C E L E R AT E It’s time to get your message out there; to step into the blazing limelight as an authority; to create some serious clout for yourself. There’s no better way to do that than by writing and publishing a book. Before you open that ugly, blank document and start typing away like J.K. Rowling -- I mean, didn’t she write “Harry Potter” on the back of napkins? -- you actually need to consider the outcome you’re after. For coaches and speakers, that outcome is usually singular, or a combination of several things. You’re looking to attract ideal clients; impact others lives, and affect radical change; or inspire people by offering them your perspective, your hard-won experience so you can save them time and pain. You want to spell out your unique process for fixing a specific problem; to become known as an expert in your field; to outline your message in a clear, concise way; and/or to improve your business status, marketability, and profitability. In other words, to make more money. STORIES SELL. But they’ve got to be the right stories. They’ve got to be written well. So you can separate yourself from all of those DIY, selfpublishing amateurs clogging up the market.

FIVE

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A C C E L E R AT E

Ann’s 5 Juicy Tips that will help you do just that. 1

Start with Pain

Tell a Story, Make a

Point

Get Some Outside

Feedback While You Write

In my opinion, most coaches and speakers teach what

If you’re going to tell a story,

Want to save yourself a

we need to learn. In other

it needs to have a point.

whole lot of time and grief?

words, we’ve had to fix our

If you make an important

Share your drafts with some-

own pain, and come up with

point, support it with a story.

one you trust. Someone who

our own solutions. What was

understands good writing;

that single, on-your-knees

who can be both supportive

moment that set you on your own journey to getting the

Lose the Single

Draft Mentality

big result your clients seek?

and honest with you. Someone other than your mom. Join a writer’s group. Find

Write about that catalytic

Want to know the single big-

a writer’s workshop. Hire

event.

gest cause of writer’s block?

a coach who specializes in

Perfectionism. Thinking you

nonfiction — how to, inspi-

have to get it all right from

rational, that sort of thing

the get go. Free yourself by

— as opposed to novels and

In my opinion, experts like

writing a sh*tty first draft,

memoirs.

to load the page up with

then cleaning the thing up

facts and figures. We think

later during revision. Write

When it comes down to

it makes us look smart. Too

like no one will ever lay eyes

it, writing your first book

much of that stuff, and you

on it.

doesn’t need to be as scary

Give Us Faces

lose the reader. They’ll drop

as it seems. Keep good

your book and wander off af-

notes. Write the first draft

ter a cup of coffee. You need

knowing you will make revi-

to tell us stories about real

sions later. Set a schedule

people in real situations, or

and find time to reflect.

you’ll bore us.

Lastly, work with a coach who specializes in what you’re trying to offer. Here’s to your next great success!

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A C C E L E R AT E

A bout Ann S h ey b a n i Ann Sheybani is the author of How to Eat the Elephant: Build Your Book in Bite-Sized Steps. She received her Masters in Creative Writing from Harvard University. A book coach with a sales and marketing bent, she helps speakers and coaches create powerful, client-attracting books. You can learn more about her services at www.buildabookbootcamp.com

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Never forget In order to get what we want most in life—connection with others—we have to have the courage to tell the truth, regardless of who will disapprove. We have to allow ourselves to be vulnerable. We have to risk opening ourselves up to criticism.

We have the right to tell our own stories any way we want, and if we happen to offend some people, they’re welcome to write their own stories.

Praise and appreciation feel wonderful; criticism feels horrible. Maybe you think you should be big enough to rise above it all, but you’re only human. Both are part of the process.

Some ideas you don’t share until you’ve had the time to consider them, to develop them, to allow them to soften. You’ll naturally know what they are so trust yourself.

Not everybody is your audience. Your kids, your parents, your cousins, some of your friends, may not like what you have to say. And that’s OK. Because they are entitled to their opinion, too.

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Those closest to you might not like the fact that you are willing to stand out, which happens when you express yourself. This is called the Tall Poppy Syndrome, “a phenomenon in which people of genuine merit are resented, attacked, cut down, or criticized because their talents or achievements elevate them above or distinguish them from their peers.” The alternative, however, is to play small and keep quiet, which sorta sucks if you think about it.

It is always harder to build—to create, to think, to focus—than it is to tear down. The artist, or writer, or entrepreneur takes risks by putting him or herself on the line; the armchair critic takes none. No skill set is required to be nasty.

Your REAL audience is desperately waiting for you to put into words what they are feeling, what they are yearning to hear. They are waiting for you.

If it were easy, everyone would be doing it.

A C C E L E R AT E

click for

F R EE GIFT

Build YOUR Book Today

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A C C E L E R AT E

BIG YOUR LIST AND MAKE MO’ MONEY: THE CRITICAL STEPS TO GROW YOUR LIST

SPEN

According to a recent statistic by the BBC, did you know that

Did anyone give you a list-building manual when you opened

by the end of 2015, there will be approximately 3.2 billion

your business? I highly doubt it, unless the online marketing

people using the Internet today. And that number is only go-

fairy just happened to be passing your way at that very mo-

ing to grow.

ment.

Now, if you’re a business owner, that means there’s a HUGE

Okay, so where do you start? How do yo u connects the

world of possibility out there. I’m sure you’ve probably heard

dots?

this a million times.The money’s in the list. But there’s more than that. Building a list means growing a community, reputation, brand, exposure, and sales.

The money’s in the list.

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St art ing Now

A C C E L E R AT E

NDTHRIFT SALLY

BY PAM IVEY

OKAY, SO WHERE DO YOU START? AND HOW DO YOU CONNECT THE DOTS? STEP 1

STEP 2

1. SIGN UP FOR A LIST-BUILDING PROGRAM. You don’t

2. GET AN OPT-IN FORM ONTO YOUR WEBSITE. This is usu-

necessarily have to use an integrated shopping cart/newslet-

ally where your “lead magnet” or free offer (free download-

ter program unless you intend on selling online.

able report/free video/free e-book, etc.) will be given away in

Here are some of the most popular programs. Some are free,

exchange for a site visitor’s name and email. This is where

some have monthly or annual subscriptions, and most have

you can also offer your newsletter as an “extra” to encourage

30-day free trial periods so you can test them out!

them to stay on your list. **Note: Having a newsletter only

MailChimp®This is a great product to help you get your feet

is NOT the way to entice visitors to sign up on your list. Your

wet. You can send emails up to 2,000 subscribers for free, and

freebie HAS to be something of incredible value to your pros-

their program is pretty intuitive (you don’t have to be a techie

pects; that topic is for another article.

to use it). AWeber™ is one of my favs. I used this program for several years before turning to Infusionsoft(R). AWeber is great for

STEP 3

scheduling emails and newsletters, and is quite simple to use. Constant Contact®: I confess I never used this program; but, I hear it’s also very intuitive. It has pre-made templates that you can make quick changes to in order to create your own brand look. 1ShoppingCart®: This is a pretty sophisticated program that is more for the intermediate user. It packs a powerful punch, allowing you to send autoresponders, newsletters, and to sell your stuff! I used this for years and it was great! Infusionsoft®: This is what I call the ‘champagne’ of shopping carts. Infusionsoft goes even deeper into list building and segmentation. (Don’t worry if that word sounds foreign; it just

3. START COLLECTING NAMES AND SEE WHAT HAPPENS!

BUILDING A LIST MEANS GROWING A COMMUNITY

means Infusionsoft gives you high-level visibility into your list by separating people depending on the criteria you give it or by what they’ve signed up for or purchased.) Plus, a whole lot of other bells and whistles that help you engage and sell. FA L L 2 0 1 5

A C C E L E R AT E

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A C C E L E R AT E

15 Day Email Marketing and List Building Challenge, located at www.pamivey.com. Get more leads, visibility and sales with kick-ass online marketing strategies.

A bou t Pam I vey Pam Ivey International delivers cutting-edge, online marketing coaching and training programs to small business owners. Based on real-world strategies that work, get step-by-step, instantly actionable training delivered in laypersonâ&#x20AC;&#x2122;s terms. No need to be a web geek to understand how to harness the power of the Internet to be relevant, engaging, and valuable to your prospects and clients! Visit us on the web at www.pamivey. com and download our free Online Marketing Toolkit, filled with goodness to accelerate your biz!

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RISE UP & ROCK YOUR TALK

INTO ONE TALK THAT

TURN YOUR MESSAGE INTO ONE TALK THAT WILL ROCK YOUR BIZ BY DEBRA ANGILLETTA In 2008, Kristin Thompson found herself in a terribly fragile financial situation. Her long-awaited pregnancy presented complication after complication. With that, the medical bills started to mount. She and her husband weathered the storm, and soon were blessed with a healthy baby boy. But, the process left them with a mountain of debt. In typical Kristin fashion, she turned it all around, finding the solution in actually giving birth a second time – this baby however,

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happened to be the beginning of her own company.

A C C E L E R AT E Kristin is a straight-talking, super-rocking, wise-cracking

that make sense?

speaker and coach. She’s also the founder of SpeakServeGrow.com. She’s the creator of popular pro-

DEBRA: It does. Would you say that speaking and being in

grams, like “Command Any Room,” “Event Profit Ma-

front of people live actually shortens the sales cycle?

chine,” and “The Rise Live Event” coming up in October. KRISTIN: Definitely. To me, it’s amazing the difference. I Kristin uses her own five-step process—a speak-to-sell

use virtual platforms in between live speaking to fill in

strategy. In using it, she went from an unknown and a

those gaps and to make sure that I’m not on the road all

broke baby mama with a limping business to being the

the time or getting burnt out. I can really feel the differ-

go-to girl generating multiple, six figures, working only

ence.

three days a week. So, when you meet somebody live or they hear your talk, DEBRA: Welcome Kristin!

they fall in love with you and the content; then the sales conversation is very light lifting. It’s more about just fig-

KRISTIN: So happy to be here.

uring out what the person needs versus trying to sell to them. It’s much easier to convert that way.

DEBRA: Excited to have you here. Let’s go ahead and dive

DEBRA: You know, it all sounds great. I know that some of

in. So Kristin why speaking? What’s the benefit? Why be

our readers will be saying, “You know, that’s great; but,

live in a room with people? Why not just sit home when it

can anyone be trained to be a speaker? Is it something

seems like this whole world is such a virtual world?

that can be learned or is it a genetic thing?”

KRISTIN: It is, and I love virtual marketing. I also love

KRISTIN: That’s a really interesting question. Thank you

hanging out in my PJs; so, I get all that. There’s just

for asking it. I don’t get asked that a lot. I think it is like

something unmistakably different about being live in the

lurking in the back of people’s minds. I’ll tell you what I

room with people.

believe. I believe some people are more inclined, and it plays more to their strengths, for sure, to be a speaker.

You know, we experience it in my business when we’re doing live trainings. You can see a different transforma-

My husband will never be a speaker. It doesn’t play to his

tion happen when you’re live in the room with somebody,

strengths. He wouldn’t enjoy it. He’s a network engineer.

helping them, than let’s say, doing virtual training or

He’s a behind-the-scenes person. So, for some people it’s

even coaching calls on the phone.

definitely not going to play to their strengths. But beyond that, I believe anybody can really learn how to speak,

There’s just a magic that happens. From a business per-

even my husband. So you want to (a) yes, play to your

spective, there’s a much, much deeper connection that

strengths; and (b) know that you can learn.

happens if you meet somebody in person, or if you step onto a stage and give a talk.

I often share the story about the very first talk I ever gave because I think it’s important for people to know

You’ll get better clients, more loyal clients, higher-

that I was flat-out terrified. There were only eight people

paying clients. It all comes from those live connec-

waiting for me in a tiny conference room. I, literally, was

tions. I know because we track our results here at Speak-

going to drive away and not give the talk. Just leave them

ServeGrow. I see it with my clients, too.If you took one

high and dry, because that’s how scared I was.

hundred people that met me live at an event and compared that to one hundred leads, that I collected through

So, what happens, I think, is sometimes you see a speak-

Facebook®, those hundred people are very, very different

er on stage, and they seem confident. They seem like

in terms of their loyalty, their connection, and the depth

they know what they’re doing. You think, “Oh, they were

of the relationship that I’m able to form with them. Does

born that way.” I was not born that way. I trained. I pracFA L L 2 0 1 5

A C C E L E R AT E ticed. I got better. I think anybody can do that.

cy that left us, as you said in the opening, in a lot of debt and in a really fragile financial situation. That was scary. I

DEBRA: What is your background? What helped you cata-

had to do something.

pult into this arena? I had to start generating money, as fast as possible. All I KRISTIN: Well, you know, it’s been a long and winding

knew how to do from working for the personal develop-

road Debra. It’s funny. My background is actually in media

ment company was that I could give a talk and offer a

sales. So, I spent a decade working for companies, top-

ticket to a workshop that I’ll teach. I could probably do

rated stations like CBS and NBC, and sold advertising to

that. I knew some stuff about sales and marketing. So, it

local businesses. That’s where I found that I really loved

was the mother of necessity that really birthed the busi-

marketing.

ness.

Most ad sales people are just selling the time and collect-

Once I saw the power of speaking to groups, whether it’s

ing the commission. I really loved actually developing the

thirty people or three hundred, and leave with a stack of

campaigns, the ad ideas, and the concepts behind the

new leads, new clients, and some cash in your hands, I

ad. Clients were really, really successful because of that. I

was like, “Am I robbing a bank?”

would have stayed there for a long time. I was making a good living. I had the 401k. All the stuff that we’re supposed to want and enjoy. But, there was this part of me that still didn’t feel fully fulfilled. More importantly, the thing that made me make the leap was that we were getting ready to start a family. My husband and I were really committed to this idea that I would not be sitting in traffic every day, working in the office downtown, and putting our newborn child in daycare five days

It didn’t even seem like it should be legal. It seemed crazy.

a week. It just was not our life choice. That begged the

And I knew that it was the answer. Not just for me; but,

question, “Well, then what am I going to do?” It was really

for so many other business people I knew from working in

just kind of a good stroke of luck that there was a personal

media sales, going to networking events, and going to the

development company that wanted to expand into Port-

Chamber of Commerce .

land. There are all these business people out there, service They were looking for somebody to give talks and sell

professionals, wondering, “How can I get more leads? How

people into their workshops. I had no speaking experi-

can I get more clients?” They were sitting in their offices

ence; but, they were willing to train. That’s actually how

scratching their head. I knew I had stumbled on the an-

I learned to speak. I was doing it just about every day of

swer.

the week. DEBRA: Is it an easy process to teach people? Have you DEBRA: That’s fantastic. When you decided to really sink

chunked it down in a way that makes it easy for people or

your teeth into this business, what happened? What was

is it quite complicated?

the pivotal moment for you? KRISTIN: It’s definitely not complicated, because I don’t do KRISTIN: Well, the thing that caused me to leap and start

complicated. I learned how to break this down into simple

SpeakServeGrow and do this on my own, was that I had

steps. What I know for sure is, my clients who follow these

to. Once I got pregnant, we had a really high-risk pregnan-

steps get clients when they give talks. That’s a formula

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A C C E L E R AT E that is absolutely repeatable. So while the organization isn’t necessarily writing you a DEBRA: It sounds like this is what you’re going to go over

check, you can make many thousands more by giving the

in your upcoming event, The Rise Live Event, coming up

audience an opportunity to learn with you through a next

in October in Phoenix, Arizona.

step. That could be a workshop where they’re not only learning with you or from you for that hour; but also get-

KRISTIN: Yes! We’re so excited to have you come and

ting to spend the day or maybe a several-week training

speak. So everybody can learn how to not just make a bunch of money with speaking, but to also keep it in their pockets. Right? DEBRA: Absolutely! KRISTIN: That will be awesome. DEBRA: It’s been such a pleasure working with you and your system because it is simple. Knowing that you work three days a week and spend the other four with your family is something I wanted as well. I know you teach people to give free talks. I’m one of those people who have learned that, and can see the benefit.

series with you on the same topic.

I’m the money person. So, I have to ask . . . “If I give a

There are a lot of simple offers you can make at the end of

free talk, how do I walk out with cash in my pocket?”

your talk that give your audience the opportunity to really transform in a bigger way.

KRISTIN: You’re right. On the surface it makes no sense at all. People who want to become, let’s say, a keynote

DEBRA: Why don’t we talk a little bit more about that

speaker for instance, it’ll really fry their brains. Their

structure?

whole goal is to get paid to speak. So, it sounds backwards. But follow me, because it makes a lot of really

KRISTIN: Yes. This might be a good time to mention where

good sense.

people can learn more. Do you want to take a moment and explain to people how we can help them a little more?

There are groups, companies, and organizations around your hometown and across the nation that are looking for

DEBRA: Absolutely. I know that Kristin has put together

great speakers and great content for their meetings and

a fabulous training series for all the readers out there.

events.

We’ve got a special link for you guys. It’s speakservegrow.com/debra. This is a three-part training series that

If you can put together a rockin’, 45-minute, free talk that

Kristin has put together that is absolutely off the charts!

will solve a problem for their audience, they will be thrilled to have you. If you structure that talk properly, using my

This is going to give you not only how to put the talk

system, it’ll be designed so that it will teach the room. It

structure together, but also—and this is another great

will serve that audience.

question that I’d love to go through with you—how to get the gigs.

They will thank you for coming and giving the talk. You will also get paying clients directly as a result of that talk.

KRISTIN: The video training and the reason why I wanted

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A C C E L E R AT E to mention it now is because number two actually goes

ing, workshop, five- week series, class, whatever it is that

into the talk structure. So we’ll talk a little bit about it here

you’re offering at the end of your talk? They need to know

and you can learn more at speakservegrow.com/debra.

why they still need that. Does that make sense?

The talk structure is really important. The key thing is that

DEBRA: It does. I think we need to say it together in unison

you absolutely, number one, have to have an offer. The big

Kristin. Right here. Right now. Say it three times, “Make an

mistake we see with speakers, and service professionals

offer.” Are you ready?

who want to serve in a big way, is they avoid making an offer at all. That’s probably mistake number one.

KRISTIN: Yep. DEBRA AND KRISTIN: “Make an offer. Make an offer. Make an offer!” DEBRA: That’s the big takeaway. Because as our readers have probably seen when we’ve attended other people’s talks, they give great information. Then, there is no offer to help me further. So, by making that offer, you put yourself ahead of the pack . . . probably 80 percent of the people speaking out there. KRISTIN: Yes. Then just learning, even if you just went through the free series that we’re directing you to, your

Mistake number two is over teaching. While it’s really

talk would be better than probably 80 percent of people

important to create a rocking talk that shares great con-

out there.

tent and inspires the room while it educates, if all you do is teach and people don’t know why they would want or

The other thing I really want to share to encourage people

need to take the next step with you and hire you, your talk

is to start learning whatever you can. Meaning, you do not

will only generate compliments. Compliments are lovely.

need to become Tony Robbins to be a great speaker and

But, they don’t grow your business. They don’t help the

get great results.

audience either if they don’t actually get to learn the full change with you.

In the second talk I ever gave her in Portland, the woman who invited me said, “You’re the best speaker we’ve ever

In other words, if Debra was speaking about how to profit

had.” They’d had people from top training companies, like

in your business, and how to keep more money in your

Dale Carnegie and Peak Potentials. I say that because I

pockets, and we learned those beginning steps in her talk,

want to be very clear about the message I’m giving you

but I don’t actually hire her or I don’t go through her six-

right now. It’s not because I was born a great speaker. It’s

week training series, I probably haven’t fixed the problem.

because the talk that I was giving was crafted properly.

So, I need to work with her a little more on my finances. I was terrified. That was probably one of the worst talks I It’s very important (1) make an offer; and (2) it needs to

ever gave. But, because the talk was structured properly, I

be an entry-level offer. Something easy for someone to

gave it the best way I knew how. They loved it.

say, “Yes.” Remember, they just met you. So, it needs to be the right-sized offer; and (3) you need to be very clear

So, you can get great really fast because the average

about what you taught them in your talk. Then what is still

person is not working on this skill. The average accoun-

missing, e.g., what do they still need that’s in your train-

tant, the average coach, the average social media expert

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is not working on becoming a good speaker. So, when you do “boom,” you automatically go to the front of the

So one of the big shifts I had to make, and I’ve seen a lot

line.

of my clients go through this as well, is when you begin to understand that stepping to the front of the room and

DEBRA: You’re giving people a talk structure. You’re giving

really owning that moment, doing it, not cocky, but doing

people the ability to provide an engaging talk to stand out

it confidently, is your responsibility. It’s actually a great

from the pack. You’re giving people an opportunity to make

way to be selfless. Meaning, if you approach speaking to

money and walk out of the room with some “ching.”

groups to grow your business in the way we teach here at SpeakServeGrow, you will be doing it in a way that serves

But, what would you say are the top things that hold peo-

the audience. It entertains them. It educates them. That

ple back from doing this?

changes them in some way. That is a very selfless thing to do. To say, “I am willing to do something that might even

KRISTIN: That’s a really good question. I think one thing I

be uncomfortable.”

know weighed on my mind heavily in the beginning, was the feeling that this was all selfish and self-absorbed.

I was terrified at that first talk. I still get nervous today. But, I’m more than happy to walk through that little fire;

I don’t know if I’m alone in that. But, it felt a little uncom-

that bit of uncomfortableness. I’m more than willing to

fortable for me to really own the talk, to step to the front of

stretch in the ways I need, in order to stand at the front of

the room, with confidence, and give the talk and make the

the room and give a great talk if I know it’ll help at least

offer. I thought, “This seems like a little too self-centered

one person that day. When you realize that speaking is a

for my taste; for someone who really actually seeks to

way of serving, taking it a step further, making an offer,

serve first.”

and really doing it comfortably and confidently, it is truly

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A C C E L E R AT E the way you serve your audience. Everything will change for

ple to that next step. You are known for that talk. You funnel

you and your business.

people into that entry-level product or program. If you want to make multiple, six figures, you’re out speaking to differ-

DEBRA: That’s a really great point. I think so many people

ent audiences all the time.

are interested in not only making the money; but, also having a bigger impact on the world. I think that you really

The illusion, or challenge, that we have in our mindset is we

answered that beautifully.

think, “I have to keep changing my talk.” But, every time you go give the talk you’re reaching new audiences.

KRISTIN: I think what we do is we tell ourselves a story that making an offer is being pushy and being “salesy.” We all

There are people who don’t care what you do; whether it’s

have an inherent and appropriate aversion to that. None of

weight loss or finance or business growth. But, there’s at

us want to be a pushy, hard-selling car salesman. That is

least a million people who need your message right now.

not at all what you’re doing when you give a great talk. You

You’re not likely, in the next year, to run out of people to

just open the door of opportunity. You invite the right people

speak to any time soon.

to take the next step with you. When you do that well, you’re just providing an opportunity for someone to transform some important part of their life. If you don’t open the door, you’re not serving people. DEBRA: I know that I had to get really, really comfortable with this fact -- creating only one talk. Now that really blew my mind. Why do you recommend just one talk? I know when I came to you, I thought that I had to have a talk ready for a lot of different audiences. Can you tell us more about that? KRISTIN: I’m a really big fan of one talk and one offer. For the average person, that can take you all the way up into

So that feeling that we need a new talk and a new offer

multiple, six figures very, very easily. The truth is, that

every time is just an illusion. Just know that there are tons

changing your talk and changing your topic hurts you and

of audiences and places to go speak. There are likely a mil-

your business.

lion people who need to hear your message. You probably haven’t spoken to a million people yet; so, go out there with

If you’re constantly changing your talk, we don’t know what

one rocking talk.

to know you for. We don’t know what you’re an authority on. We don’t know why you’re the go-to girl or guy because

It’ll get you known for that one thing that you are great at.

your message is constantly changing. So changing your

It’ll funnel people into that one, entry-level program that

topic a lot is a mistake. It’ll slow down your ability to be

gets you paid. It can generate a six- figure or multiple six-

known for something.

figure income. From that entry-level product or program, people are going to get excited. They’re going to want to

It’ll also slow down your ability to get really great at the

hire you to do more, private consulting or private coaching,

talk. We’re going to craft it so that it’s structured properly.

and more high-level offers from there. That can be another

So that it serves the room and sales. You can go to

six-figure income stream.

speakservegrow.com/debra to go a little deeper. DEBRA: I love this business strategy because it is super You’re going to make a great offer. You’re going to lead peo-

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easy. Like you said, “One talk, make an offer, and give it

A C C E L E R AT E everywhere.” Day two is going to rock your revenue. Once you have KRISTIN: The way people go wrong is they actually try to

your talk and you know how to get the gigs, then we want

complicate it.

to show you how to start making money. I’m going to give you a lot of different ideas. Several different six-figure,

The truth is, a lot of my coaching and working with people

revenue-generating streams you can activate in your

is about reminding everybody to keep it simple. Then the

business. They’re all simple. They all begin with your talk.

beauty of that is, we can work on you gaining confidence.

Shocker!

We can work on your offer being really hot. We can work on getting you in front of bigger audiences. We can work on

Day three is going to be about rocking more platforms.

all the amplifiers versus busy work.

We’ll talk about different ideas on how to stay visible throughout the year, when you’re not speaking live,

When people come to me, they don’t know how to gener-

and making sure those ways really play to your unique

ate money. I can show them how to give a talk and walk out with a thousand or a few thousand dollars to tens of thousands of dollars. I’ve given one-hour talks that have generated six figures. There’s a huge amount of room to make a lot of money when you give a talk. But, if you don’t know how to keep it in your business, you’re going to feel frustrated. That’s why I wanted to invite you to speak at The Rise Event, because it’s definitely something that all of my clients are asking for. DEBRA: Partnering with you for this event has given us access to some really great resources for our readers.

strengths. We have guest speakers that will be speaking about keep-

KRISTIN: I know Debra wanted to do something really

ing that money in your pockets. We’ve also got Pam Ivey.

special for her readers and listeners. As a speaker at the

She’s going to be talking about online marketing. We have

event, we gave her access to ten guest seats at The

a book expert. We also have other people there to support

Rise Event. When you visit speakservegrow.com/

you on the complementary topics that will help you take

debra, go to the free training series. Click on “Video Four.”

this to the next level.

That URL is just for Debra’s guests. It’ll allow you to reserve your seat.

DEBRA: There is no fluff in this content. This is all rich, implementable content. Once you go to the three-day event,

Three rocking days.

you are well prepared to start implementing the ideas that Kristin is going to give you.

Day one is focused on helping you rock your talk. We’ll talk about your brand personality—how you can stand

I have used her system and worked with Kristin personally.

out in the market. We’ll talk about how to craft your talk,

This is the one business strategy that I use in my business

step-by-step, through the entire talk structure. We’ll talk

pretty much as the primary revenue generator.

about how to get the gigs. When you join us at The Rise Live Event, we’ll show you how to do that. We’ll get started

KRISTIN: We have a ton of fun at The Rise Event. There’s

right there, in the room, on day one.

music. There’s dancing. I tend to get pretty goofy on stage, FA L L 2 0 1 5

A C C E L E R AT E so we try to laugh while we’re learning and making progress right in the room. You’re going to meet a lot of really high-energy, super-fun, very motivated coaches, consultants, and like-minded business owners. That creates a great support system for your business. You’ll likely find some great business partners there and maybe even some clients, too. DEBRA: Fantastic! Any final words for our readers? KRISTIN: I want to encourage you to watch the pre-training.

Speak your message, serve your purpose and grow your business

But more importantly, come join us at The Rise Event, because I’d love nothing more than to help you make that short walk, with that big shift, that takes you from the audience to the stage. So, you can speak your message, serve your purpose, and grow your business. DEBRA: Thanks so much for being here today. KRISTIN: Thanks for having me.

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Rise Up!

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A bou t Kris t i n T h o m p so n Kristin Thompson is a straight-talkin, super rockin, wise-crackin speaker & and coach, the Founder of www.speakSERVEgrow.com, & and Creator of popular programs like Command Any Room, Event Profit Machine, and The Rise Live Event. Using her own five-step speak-to-sell strategy, she went from an unknown and broke babymama with a limping business, to being the “go-to girl” generating multiple, six figures working three days a week. Her simple, one-hour talks have generated $10K, $30K, even $50K paydays. Her first live event generated multiple, six figures. Kristin’s first program, Command Any Room, made waves in the market for its simple, easy-to-follow approach to showing entrepreneurs how to turn their message into a talk that generates visibility, leads, clients, and cash. Now Kristin shares her simple strategies with you so you can rock your personality, your talk, and your biz into multiple six figures too. Get ready to RISE UP…

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IMPACT MORE LIVES & TURN YOUR MESSAGE INTO MILLIONS > The critical shift you must make to command any room & Impact more lives > How speaking can generate over 6-figures on a part-time schedule > The first step to a rockin talk and biz (the first thing I teach my clients

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Business Masterminds: IS THIS YOUR NEXT SIX FIGURE REVENUE STREAM? By Jay Fiset

s a mastermind your ticket to teleporting your business into the future? Or is it just a ridiculously expensive networking opportunity? In January 2015, Maya found herself standing in front of a room of 17 business owners and Internet marketers, asking for advice on how to scale her brand new, online course. The advice they gave her in the first 15 minutes of that meeting added $18,000 to her bottom line over the next six weeks. FA L L 2 0 1 5 â&#x20AC;&#x201A;

A C C E L E R AT E Maya had just gotten a taste of what it’s like to be part of a mastermind. Unfortunately, here’s what happened next: Maya decided she was so blown away by the results of that first, only-too-brief masterminding session that she accepted a business coach’s invitation to join his mastermind group. For a monthly investment of $1,000 on a twelvemonth contract, they were to meet four times a year (once each quarter). She would have to pay for her flights and hotel, in addition to the monthly fees. The first meeting with the group did not go well. “I was expecting rocket fuel. Instead, I got a cup of watered-down Kool Aid®,” said Maya. “The group was very poorly curated, despite the fact that everyone genuinely wanted to support each other. We didn’t even understand each other’s businesses.” She ended up cancelling her membership and leaving the group; but, not before she had sunk more than $4,500 into the process.

Which is why masterminding, done right, can literally bend time for a business and create the kind of powerful acceleration that Maya experienced the first time round.

Maya’s story is all too common, and it has given masterminds a bad name.

There is no “guru” in a mastermind.

So which is it? Is a mastermind a brilliant way to harness the power of groupthink to accelerate business growth, or is it just an overpriced networking opportunity? To answer the question, it becomes important to first and foremost understand what a mastermind actually is! What exactly IS a mastermind? If we refer to Napoleon Hill and Andrew Carnegie, the godfathers of the mastermind concept, the definition from their lips to our ears is this, “A small group of people that meet to grow, learn, evolve, and support one another.” A mastermind is when there is reasonably equal contribution of wisdom, experience, networks, and resources by all involved for the benefit and support of the person that happens to have the focus at that point in time. It can be any topic, any meeting length, and virtually any format. Here’s where it gets interesting. Both Hill and Carnegie considered masterminding to be a spiritual practice. As Hill is supposed to have said, ”No two minds ever come together without thereby creating a third, invisible, intangible force, which may be likened to a third mind.”

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A mastermind is NOT small-group coaching or a premiumpriced course where one person is the source of all information and content. In other words, no “gurus” hold forth. In my experience, having been a member of various masterminds for the past 25 years and having run a fair number of them myself, the most successful model is when members pay dues to be a part of the group. There’s a leader or facilitator that curates the group, as well as the overall experience. I want to clarify the distinction between a leader and a “guru.” The leader--usually the person who collects the mastermind fees--gets to be the gatekeeper when it comes to forming the group. This ensures that people don’t end up in a situation where there’s not enough common ground, or there’s a huge discrepancy with the level of experience and success people bring to the table. The mastermind leader’s job is also to make sure the group runs smoothly. A mastermind is a very intimate process; high performing folks are required to lay their souls bare, and ask for help. This often leads to a certain emotional rawness and volatility, and it falls upon the leader to address any conflicts that arise. It’s also the leader who bangs the gavel and moves things along.

A C C E L E R AT E In today’s world, masterminds can be in-person or completely virtual. The format is less important than the quality of the group, the synergy created, and people’s commitment to each other. Bending time in business When done right, a mastermind becomes a safe space where you can share your wildest dreams, most audacious goals, and paralyzing fears. You can talk cashflow and name real numbers. You can rely on that “third mind” that’s created in a room full of smart people who are genuinely there to serve and support each other. Anyone who’s been in a good mastermind will tell you it’s the closest thing to teleporting yourself into a more exciting future. Part of this is the tactical assistance you receive from the group, the access to a high-level network, and the pooled resources.

But part of it--perhaps even the most powerful part--is just hard to explain in cold, hard business terms. It’s how you feel in a room of people smarter than you who are all jazzed about your idea. It’s about learning to think bigger than you could have on your own. It’s about peering into the core of someone else’s business and realizing that there are others out there who are exactly the same flavor of crazy as you, and who are not just making it work; but, are making millions at it. When you are in a room full of people like this, there is a feeling of coming home that is like no other on the long, often lonely road that is entrepreneurship. Have you ever been part of a mastermind? What was your biggest learning from the experience?

Have you ever been part of a mastermind? What was your biggest learning from the experience?

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Learn how to integrate masterminds into your business NOW

A bout Jay Fi s e t Best selling author, student of human nature, avid outdoorsman at five-star hotels, Jay Fiset can speak fluent smart ass. He can see and reflect your life mission in five minutes flat; loves having two sons so he can play with their toys; still fantasizes about his wife after 25 years; loves ideas, but loves results even more; can simultaneously laugh and cry for different reasons at the same time; and has never been star struck (though he did not get a chance to meet Martin Luther King, and would have screamed like a teenage girl if he had). Jay is dedicated to instigating a global movement of conscious and supporting people to organize their life and resources around their passions and gifts.

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If you are ready to explore how masterminds will fit in your business I have 2 free gifts that will support you and make it SUPER SIMPLE to roll your mastermind group out FAST. The first is a turnkey Mastermind Mentors Manual that has everything you require to integrate masterminds into your business now. The value of this manual is $1,497. Download it here now. The second gift is a webinar called “Breakthrough Mastermind Secrets” that teaches you how to use the Mastermind Mentors Manual in the most powerful and effective ways. I dive deep in to the

3 mastermind mistakes that coaches and trainers make when launching their masterminds and how you can avoid them. You will have an opportunity to register for the webinar once you have downloaded the Mastermind Mentors Manual. Please take advantage of these gifts, I promise you that they will both exceed your expectations. I look forward to serving and supporting you to Mastermind Your Way to Millions. Jay Fiset

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CASH FLOW TIPS FOR WOMEN IN BUSINESS by Debra Angilletta I was having a lovely lunch with a colleague recently.

2. Cash receipts seem to disappear or typically end up at the bottom of the washer in little bits and pieces. And that is a cash flow leak you can plug immediately.

She is generating multiple six figures in her biz, and is on track to double that in the next year. In celebration, she whipped out a $50 bill gave it to the wait- Not paying cash for anything business related ress and said lunch was on her. actually puts money BACK into your pocket. Soon, the joy in her face was completely gone.

But how?

Once the waitress placed the receipt in front of her she immediately went into a cycle of overwhelm.

Tax deductions. Let me explain . . .

She looked at that little piece of paper as if it crapped all over her great day. It’s a receipt that will need to be entered into her biz spreadsheet when she got back to her office. Ugh. Another thing for the to-do list . . .which is already a mile long . . . it will be lucky to make it back with her at all. She tends to misplace them constantly. Many business owners have this problem.

By using a financial instrument (business check, debit card, or business credit card) for all your business transactions, they are captured automatically and electronically. Next, buy desktop accounting software (Quickbooks on Amazon.com for $179 AND it’s a tax deduction!) and put that puppy on automatic pilot. Have the program directly connect your business bank accounts and upload all of your transactions automatically.

by Debra Angilletta

By doing this, you’re actually creating a BIGGER problem for yourself.

And it’s showing up as a HUGE cash flow leak in your business. Traditionally, nothing beats cash when it comes to paying for things you want and need. As a business owner, that isn’t always the case. It’s creating a HUGE cash flow leak in your business. Here’s why - cash payments for anything business related have a good chance of never getting recorded.

The only thing left is to categorize the receipts as they come in. Another thing on your to-do list you are thinking? Do it yourself, or hire someone for 1 hour a week (yes, for a small business, 1 hour will do it!) Adios, Excel spreadsheet! You knew this breakup was long overdue anyways . . . At the end of the tax year, your tax preparer has more to work with. When they have more to work with, more cash flow, more tax deductions, and credits you can take! You know what that means? More cha ching for you, less for Uncle Sam.

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A bout Debra A n g i l l e t t a Are you ready to reap the rewards of a big profit business? Debra puts her 20+ years of Wall Street finance expertise to work for 6-figure & multiple 6-figure coaches, consultants, speakers & experts showing them how to pull big money right out of their current business, and leverage powerful profit opportunities hiding right under their nose. Working just three days a week, three weeks a month she built her company, to over six-figures and has mastered the techniques to be profitable year over year. She’s a sought-after speaker, author, and creator of popular programs, such as “5 Steps To Accelerate Your Business” and “The 6 Figure Schedule,” and is the publisher behind “Accelerate: The Magazine” for entrepreneurs on the fast track to financial freedom. .

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Hiding Out From Video Stardom?

5 Myths Keeping You in the Dark By Rhonda Ryder

beyouvideos.com Make no mistake, this is a serious affliction. Because in our digital world, video is the preferred means of communication, education and lead generation.

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A C C E L E R AT E There’s a dangerous condition affecting well-intentioned

● 65 percent of your audience are visual learners.

entrepreneurs across the nation. Have you heard about it?

● Using the word “video” in an email subject line boosts open rates by 19 percent, click-through rates by 65 per-

It’s called “Video Denial.”

cent, and reduces unsubscribe rates by 26 percent.

This condition, left untreated, severely diminishes the

● Real estate listings that include a video receive 403

ability of small business owners to make a profit - busi-

percent more inquiries than those without.

ness owners who would otherwise have soared to great heights of success and abundance by getting found, seen, and heard by those clients who need them most.

SO WHAT’S THE CURE TO VIDEO DENIAL?

VIDEO DENIAL SYMPTOMS 1.

You think marketing videos are only for goofy

16-year-old YouTube® stars. 2.

You want to wait until you can fit in your high

school jeans before you start doing videos. 3.

You refuse to believe video can help you get cli-

ents because you have a Brooklyn accent. 4.

You’re afraid you will get amnesia when shooting

your first video. 5.

You’re sure making a video will lead to your ex

finding out where you live. If you answered yes to two or more of the above symptoms, you too may be suffering from video denial. Make no mistake, this is a serious affliction. Because in

The cure is this . . . take the first step! Make a video. It’s easy enough to do because most likely you have a video camera right on your smartphone. Just make a 50-second video for yourself. See how you look and how you sound. Then do it again, and again, and again, changing things as you go, until you’re ready to show your video to a trusted friend or colleague. Once you’ve practiced, it’s time to make a video to share with your community - one that will give them a taste of your fabulous content. (Remember to make the video about them – not you.)

TIP #1 – FILM IN CHUNKS When writing your script or outline, write it out in sec-

our digital world, video is the preferred means of com-

tions so that each point you make is only about three

munication, education, and lead generation.

sentences.

Here’s the good news. With the advances in technol-

“Chunking it out” allows you to focus on one point at a

ogy, making professional-looking videos has never been

time in each take or chunk. It also allows you to practice

easier and more affordable.

each section as you go AND speak from your heart so you can really connect with people.

Still not convinced you need video marketing to make some REAL money in your business? Take a look at these numbers ● Facebook® has over three billion video views a day (YouTube has four billion and counting). ● 74 percent of all internet traffic in 2017 will be video

TIP #2 – USE A TELEPROMPTER Not comfortable without having a script in front of you? No problem! If you have an iPad, you can have an instant teleprompter. The teleprompter apps work great and they are very inexpensive. You can also get a stand for your iPad when using it as a teleprompter that you position above or below your video camera. This works like FA L L 2 0 1 5

A C C E L E R AT E magic and you don’t have to remember a thing!

The call to action is actually the most important part of your video, because without it, viewers will just click on to

TIP #3 - START AND END EACH

the next bright shiny object on their computer screen and

SECTION WITH A SMILE

Let them know exactly what you want them to do next.

forget about the video they just watched. So don’t be shy.

When you’re speaking, begin and end with a smile, and look directly into the camera (make sure you are looking into the lens). It is a scientific fact that people are more prone to like you and connect with you if you smile more. It may feel insincere at times, but that’s because you’re not used to speaking in front of a camera. More smiles equals better videos!

TIP #4 – FILM OUTSIDE FOR EASY LIGHTING Filming outside is great because natural light is your best friend. It makes you look absolutely fabulous! The setting will help keep your viewer entertained, as long as it’s not too distracting with loud airplane, ocean, pedestrian, or traffic noises. The most important thing to remember is you want to make sure the sun is behind the camera when filming, otherwise you will have dark shadows all over your face. Also, you might think that cloudy days are not good for shooting, but surprise, surprise – cloudy days are excellent for filming, because the clouds act like a natural filter and provide the perfect lighting for your face. The only problem is you’ll have somewhat grey skies in the background – but if your face looks good, who cares about the grey skies, right?

TIP #5 - INCLUDE A CALL TO ACTION Last but certainly not least, don’t forget a call to action. One of the biggest mistakes rookies make with video marketing is to leave out this vital piece of the video marketing formula. For instance, if you want people to call you, make sure to include your phone number. If you want them to go to your website, make sure to tell them what it is.

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FOLLOW THESE TIPS AND YOU’LL BE ON YOUR WAY TO GETTING MORE CLIENTS THAN YOU CAN POSSIBLY HANDLE AND BEATING THAT PESKY VIDEO DENIAL ONCE AND FOR ALL! *Source: Adelie Studios and Syndacast

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A bout Rho n d a R y d e r Rhonda teaches entrepreneurs how to create powerful videos and video marketing strategies that monetize their businesses. As a copywriter and scriptwriter trained in online sales for over 20 years, Rhonda is the perfect person to take entrepreneurs step by step through the planning, writing, and production of profit-making videos. Rhonda opened Be You Videos in 2013 in Orlando, Florida where she teaches her online programs, as well as creates “Done-for-You” videos for entrepreneurs all over the country.

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Rh onda R y d e r ’s F R E E V i d e o Serie s a n d Te m p l a t e How to G e t M o r e C l i e n t s with O n l i n e V i d e o You’ll discover: • How to get over your fear of getting in front of the camera • How to be your best authentic self on video so people want to hire you, work with you and purchase your products and services. • How to light, edit and film your videos to highlight you, your brand and your message. Plus you’ll receive Rhonda’s “Landing Page Video Script Template” Just fill in the blanks and you’ve got your very own video script in minutes!

Get your free video course and PDF here: https://beyouvideos.com

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