SS13
WORN BY - MENS - SS13
WORN BY - MENS - SS13
Worn By SS13 Collection Since its creation in 2005, Worn By has evolved into the market’s most creative and exciting music culture inspired brand. Worn By is dedicated to capturing the most iconic moments in music history and drawing on this inspiration to breath new life into the world of music related fashion. By combining trend driven creativity and a fresh technical approach to product with partnerships with some of the biggest names in music and photography, Worn By collections continually offer something inspiring. Spring Summer 2013 sees Worn By explore exciting new techniques, silhouettes, fabrics and washes in the brand’s never ending pursuit of jersey perfection. As with previous seasons, the collection is divided into chapters that reflect the inspiration behind the design process and allow retailers and consumers alike to take a journey into music culture. Worn By’s SS13 kicks off with the Best of British and re-imaginings of classic artworks from legends Joy Division, New Order, Roxy Music and Madness. Next stop sees Worn By take a trip into rock n roll excess with dark washes, tie dyes and macabre imagery to dive into the heart of rock’s dirty past. Lyrics are an essential part of any classic jam and SS13 pays tribute to some of the most legendary lyrics of all time, Words By if you will. It’s important not to forget the axes used to write and perform the big tunes, so the collection includes shirts inspired by some of the most famous guitars ever strummed in anger. Finally, SS13 sees an inspirational partnership with the publishing giant LIFE magazine, owner of some of the most influential images in history. Worn By has hand picked some of these to incorporate them into designs that tell their own story. In addition, the collection includes shirts inspired by the style of some of the world’s greatest music heroes.
WORN BY - MENS - SS13
WBMT0418WHT - Eddie’s Guitar WORN BY - MENS - SS13
GUITAR COLLECTION
WBMT0419RED Jimi’s Guitar
WBMT0420GRM Guitar Print
WORN BY - MENS - SS13
ROCK N ROLL EXCESS
WORN BY - MENS - SS13 WBMT0425WHT - GNR Leopard
WBMT0421CHR - Peace- & Bones WORN BY - MENS SS13
ROCK N ROLL EXCESS
WBMT0422CHR GNR Tattoo
WBMT0423MET Dancing Skeletons
WORN BY - MENS - SS13
ROCK N ROLL EXCESS
WBMT0424CHR Sold My Soul
WBMT0425WHT GNR Leopard
WORN BY - MENS - SS13
WBMT0428ECRU - New- Order WORN BY - MENS SS13
BEST OF BRITISH
WBMT0426MET Joy Division Japan
WBMT0399WHT Roxy Music
WORN BY - MENS - SS13
BEST OF BRITISH
WBMT0395ECRU Madness In Belgium
WBMT0398GRY Love Will Tear Us Apart
WORN BY - MENS - SS13
BEST OF BRITISH
WBMT0400GRM Unknown Pleasures
WBMT0428ECRU New Order
WORN BY - MENS - SS13
VINTAGE ROCK POSTERS
WBMT0430BLU - Hendrix Poster WORN BY - MENS - SS13
VINTAGE ROCK POSTERS
WBMT0429GRM Tommy Poster
WBMT0430BLU Hendrix Poster
WORN BY - MENS - SS13
ICONS
WBMT0434BLK Joplin Tapestry WORN BY - -MENS - SS13
ICONS
WBMT0431GRN 3
WBMT0432BLU Native American
WORN BY - MENS - SS13
ICONS
WBMT0433RED Hit House
WBMT0434GRM Joplin Tapestry
WORN BY - MENS - SS13
ICONS
WBMT0435GRM Texas Seal
WBMT0436NVY Pin Up
WORN BY - MENS - SS13
LYRICS
WORN BY - MENS - SS13
WORN BY --Dark MENS - SS13 WBMT0438WHT Desert Highway
LYRICS
WBMT0437CHR Hey Ho
WBMT0438WHT Dark Desert Highway
WORN BY - MENS - SS13
LYRICS
WBMT0439BLU Heaven Or Hell
WBMT0440GRM Beat It
WORN BY - MENS - SS13
WORN BY - MENS - SS13 WBMT0401WHT - Kevin
LIFE
WBMT0442WHT - Boss USA WORN BY - MENS - SS13
LIFE
WBMT0441ECRU Hells Angels
WBMT0442WHT Boss USA
WORN BY - MENS - SS13
LIFE
WBMT0378GRM Monkey On A Bike
WBMT0443WHT Open Road
WORN BY - MENS - SS13
GIRLS GIRLS GIRLS
WORN BY - MENS - SS13 WBMT0416WHT - Squeeze This
GIRLS GIRLS GIRLS
WBMT0416WHT Squeeze This
WBMT0417ECRU Penthouse
WORN BY - MENS - SS13
WORN BY - -MENS - SS13 WBMT0445WHT Old School Aztec
HIP HOP
WBMT0446BLK Peace Sign
WBMT0377BLK Mono Aztec
WORN BY - MENS - SS13
CLASSICS
WBMT0277WHT 4 Garcons
WBMT0267ECRU Stones Telephone Boxes
WORN BY - MENS - SS13
CLASSICS
WBMT0276ECRU Jump ‘63
WBMT0254WHT Keith Richards
WORN BY - MENS - SS13
WORN BY - MENS - SS13 WBMSW0447NVY - Who The Fuck?
SWEATS
WORN BY - MENS - SS13 WBMSW0450GRM - Dylan Poster
SWEATS
WBMSW0448GRM Public Enemy Target
WBMSW0449MET Dancing Skeletons
WORN BY - MENS - SS13
SWEATS
WBMSW0450GRM Dylan Poster
WBMSW0451RED Hey Ho
WORN BY - MENS - SS13
VINTAGE ROCK POSTERS
WBWT00168MUL - Joplin -Poster WORN BY - WOMENS SS13
VINTAGE ROCK POSTERS
WBWT00169BLK Psychedelic Dylan
WBWT00170ECRU Dylan Poster
WORN BY - WOMENS - SS13
ROCK N ROLL EXCESS
WORN BY - WOMENS - SS13
WORN BY - WOMENS - SS13 WBWT00171BLK - Dancing Skeletons
ROCK N ROLL EXCESS
WBWT00172BLU Sold My Soul
WBWT00173CHR GNR Tattoo
WORN BY - WOMENS - SS13
ROCK N ROLL EXCESS
WBWT00174MUL Peace & Bones
WBWT00175CHR Eat The Rich
WORN BY - WOMENS - SS13
WBWT00176WHT - Roxy Music WORN BY - WOMENS - SS13
BEST OF BRITISH
WBWT00177MET Joy Division Japan
WBWT00178GRM Unknown Pleasures
WORN BY - WOMENS - SS13
ICONS
WBWT00179BLK - Peace -Print WORN BY - WOMENS SS13
WORN BY - WOMENS SS13 WBWT00183BLK - Bianca -Heart
ICONS
WBWT00182BLK Peace Print
WBWT00181PUR Joplin Floral
WORN BY - WOMENS - SS13
ICONS
WBWT00180PNK Pin Up
WBWT00183BLK Bianca Heart
WORN BY - WOMENS - SS13
ICONS
WBWT00184MAG - Peace- Print WORN BY - WOMENS SS13
ICONS
WBWT00185BLK Joplin Tapestry
WBWT00186BLU Native American
WORN BY - WOMENS - SS13
WBWT00188BLU Love Will Tear Us Apart WORN BY - -WOMENS - SS13
LYRICS
WORN BY - WOMENS WBWT00187WHT - Beat- ItSS13
LYRICS
WBWT00189NAV Hey Ho
WBWT00190ECRU Heaven Or Hell
WORN BY - WOMENS - SS13
LYRICS
WBWT00190BLU Heaven Or Hell
WBWT00191ECRU Dark Desert Highway
WORN BY - WOMENS - SS13
ANIMAL PRINTS
WBWT00192WHT - GNR Leopard WORN BY - WOMENS - SS13
ANIMAL PRINTS
WBWT00193MAG Leopard Vest
WBWT00193MUL Leopard Crop
WORN BY - WOMENS - SS13
WBWT00194WHT - Boss -USA WORN BY - WOMENS SS13
LIFE
WBWT00194WHT Boss USA
WBWT00195WHT Kevin
WORN BY - WOMENS - SS13
HIP HOP
WBWT00196WHT Old School Aztec
WBWT00197MET Peace Sign
WORN BY - WOMENS - SS13
HIP HOP
WBWT00198WHT Peace Sign
WBWT00199WHT Mono Tribal
WORN BY - WOMENS - SS13
SWEATS
WORN BY - WOMENS - SS13
WBWSW00200GRM - Pin- Up WORN BY - WOMENS SS13
SWEATS
WBWSW00200GRM Pin Up
WBWSW00201MUL Hey Ho
WORN BY - WOMENS - SS13
SWEATS
WBWSW00202MAG Leopard
WBWSW00203MET Dancing Skeletons
WORN BY - WOMENS - SS13
WORN BY - WOMENS - SS13
Contacts Worn By Northgate House 2-8 Scrutton Street London EC2A 4RT T: +44 (0) 207 377 6333 E: sales@wornby.co.uk W: www.wornby.co.uk
Press Contact Sane Communications Womens: rachael@sanecommunications.com Mens: adam@sanecommunications.com
Credits Photographer: Mattias Bjorklund - joelandmattias.com Photographer’s Assistant: Johan Petter Weilenmann-Higashi Models: Holly Nicholson at Models 1 & Levi Morris at Premier Hair & Make-up: Stephanie G-M using Bobbi Brown & Bumble and Bumble Styling: Atip Wananuruks & Rachael Fisher Stylist’s Assistant: May Martinez
WORN BY - WOMENS - SS13
WORNWORNBY.CO.UK BY - WOMENS - SS13