ST R AT E G I C C R E W S O L U T I O N S A GOOD TEAM IS EVIDENCED THROUGH CREW PERFORMANCE
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AC R E W+ P R OMIS ES
Improve longevity onboard
Improve productivity
Improve the guest experience
Save on recruitment costs
Improve safety onboard
Save on management time
Retention, The Superyacht Challenge Actual Recruitment Costs
R EC R UIT M E NT FE E S
TRAVEL
TRAINING
U NIFO RM S
‘LOST’ K NOW LEDGE
REDUCED P RODUCTIVIT Y
up to - €5,000
€8,000 - €15,000
€20,000 - €30,000
J U N IO R CRE W
S ENIOR CREW
CAP TAIN
50% of yacht crew leave within 12 months. Specifically, 38% of senior crew, 69% of junior crew and 65% of chefs Average retention rate onshore is 90%, In yachting crew retention is 60% -80% Through job profiling and assessing a candidate, recruitment success increases from less than 30% (using only skills, qualifications and experience) to around 70% – 80% 3
MORE POSITIVE OUTCOMES
Disengagement creates a drag on productivity, innovation and change
Developing highly engaged teams results in fewer negative outcomes, more positive outcomes and greater success for your superyacht.
10%
in customer loyalty/engagement
14%
in productivity (production records and evalutations)
81%
in absenteeism FEWER NEGATIVE OUTCOMES
• Successful corporations of the future will not only generate profits, but will also generate thriving employees who are capable of weathering crises • Engaged crew act differently, going above and beyond to surpass expectations, and that gives their vessel a competitive advantage • Empower HoD’s to improve team engagement.
18%
in turnover for high-turnover organizations
64%
in safety incidents (accidents)
41%
in quality (defects)
23% GREATER ORGANIZATIONAL SUCCES
Engagement, The Buzzword Onboard
Disengaged employees have a 37% higher rate of absenteeism. They have 18% lower productivity and 15% lower profitability. Based on those calculations, the cost of a disengaged employee could be 34% of their annual salary. That’s 3,400€ for every 10,000€ they make.
in profitability
66%
in wellbeing (net thriving employees)
13%
in organizational citizenship (participation)
Our Solution based on the Gallup Framework ACREW has adjusted this amazing framework to fit the yachting industry
The proven framework helps you design a crew experience that maximizes individual and team performance at each stage of the crew life cycle. Your crew experience becomes powerful when it is: • Consistent throughout the seven critical stages of the crew life cycle • Aligned with your vessel’s purpose, brand and culture
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The Gallup Framework
Attract Do crew want to join the vessel for the right reasons?
Hire Do we select the right candidate for the vessel?
Onboard Does our onboarding process prepare crew to succeed in their role?
Engage
Perform
When and why are crew connecting and disconnecting from their HoDs and teams?
Can crew contribute meaningfully as individuals, collaborate with their team and deliver an exceptional guest experience?
Develop Can each crew member experience personal and/ or professional growth?
Depart Can former crew members become ambassadors?
Group Debriefs Post Vacancy to ACREW Network
Job Matching Report
Personality Assesments
Engagement Surveys
Team Analysis Report Team Communication Report Seably Superyacht Courses
Attract
Hire
Critical Thinking & Reasoning Assessment
Purpose, Brand & Culture sessions
Onboard
Personalized Onboarding Course
Engage
Report & Debrief
Perform
Develop
Performance Appraisals
Profile Comparisons
Self Appraisals
Depart
Exit Interviews & Reports
THE SUPERYACHT CREW ENGAGEMENT SCALE Attract
Hire
Onboard
The Superyacht Crew Engagement Scale utilizes three scales to determine the level of work engagement. 1. Vigour refers to high level of energy and mental resilience while working, the willingness to invest effort in one’s work,and persistence in the face of difficulties. 2. Dedication refers to being involved in one’s work, finding meaning in one’s work, being challenged, and experiencing sense of enthusiasm, inspiration and pride. 3. Absorption refers to being fully concentrated and engrossed in one’s work, whereby time passes quickly and one has difficulties detaching oneself from work. This short survey takes only 10 minutes to complete and will effectively measure the engagement or burnout of the crew onboard.
Engage
Perform
Develop
Depart
SUPERYACHT CREW PERSONALIT Y ASSESSMENTS Attract
Hire
Onboard
Engage
Perform
Develop
Depart
Our personality assessment will help crew gain more insight into their competences & strengths. Crew will be able to access a detailed, 14-page, Personality Profile that addresses the following areas: • Key Personality/Behavioural Traits • Environmental Role Adjustments as it relates to the workplace • Key Strengths and Motivators as well as De-Motivators • Leadership Style • Decision Making Style • Emotional Intelligence Levels • Stress and Energy Levels • Personal Learning Styles
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SUPERYACHT CREW TEAM CONSULTATION & REPORT Attract
Hire
ACREW+ will pull the individual Crew Profiles into a Team Report for the superyacht. This report will be discussed in a Debrief Consultation with the Captain and/or Heads of Departments together with their teams.
Onboard
Engage
Perform
Develop
Depart
Available Reports Profile Comparison
Team Communication
The team reports form the foundation for further growth of the team and can be applied throughout the crew employment.
The report describes the similarities and differences between the behavioral tendencies of two individuals. This report provides insight into the potential strengths and challenges of a professional relationship between an incumbent leader and crew member or between 2 crew members..
The report provides an individual team member with a comprehensive guide to enhancing communication with his or her team members.
Captains & Managers are able to utilise the reporting to assess and strengthen:
Team Analysis
• • • • • •
future recruitment training team building team analysis succession planning communication requirements
The report is an in-depth exploration of every aspect of your team, both as individuals and as a group. A unique feature is that it includes a complete education in the Four Stages of Team Development (Storming, Forming, Norming, and Performing). The Team Analysis report provides all the information found in the Team Member Graphs and the Team Scatter Graphs, and much more.
The team reports form the foundation of further growth of the team and can be applied throughout the crew employment. Vessels may utilise some or all reporting formats to address recruitment, hiring, training, team building, team-communication/analysis, succession planning and communication requirements.
PERFORMANCE AND DEVELOPMENT METRICS Attract
Hire
Onboard
Engage
Perform
Develop
Depart
Create performance goals aligned with internal goals. The Performance Expert is designed to eliminate any bias and subjectivity associated with traditional performance reviews whilst aligning individuals with the goals of the organization. The tool also helps raise awareness of any gaps between performance and perception, helping you create an actionable and targeted development plan in alignment with your business’ objectives. . Performance Expert helps assess performance with facilitation of: The Personal Perception Report lets you know how other people within your organization see you. This is a powerful tool that will correct common misperceptions, clear up misunderstandings, and generate incentives for positive professional growth.
Available Reports Performance Appraisal - by crew member Self Appraisals - by crew member
SEABLY FOR SUPERYACHTS Attract
Hire
Onboard
Engage
Seably is the Online Training Marketplace for Superyacht Crew. With new content added every month, from superyacht industry trainers and experts, you can rely on Seably to host the latest in Maritime and Hospitality education. Courses available within the Seably package: • • • • • • •
STCW ENVIRONMENT INTERIOR & SERVICE DECK ENGINEERING GALLEY SECURITY
A selection of Seably content contributors:
• MEDICAL • ONBOARD OPERATIONS • NAVIGATION • HEALTH & WELLBEING • GENERAL
Perform
Develop
Depart
Training courses can be downloaded, so that they can be completed offline when bandwidth is limited. Crew members can easily continue with incomplete courses or browse other recommended content. Captains and yacht managers have a comprehensive oversight, thanks to Seably For Business. Track progress and assign courses to individual crew, departments or entire yacht crew.
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EXIT SURVEY AND REPORT Attract
Hire
Onboard
Engage
Perform
Develop
Depart
ACREW+ will contact the leaving crew member by email, phone and/or whatsapp to conduct an independent third party survey. The results will be share ongoing and cumulated with the vessel in order to improve future retention The surveys will also create positive exit experience and turn crew into brand ambassadors.
HIRING THE RIGHT CREW FOR THE SUPERYACHT Attract
Hire
Purpose, brand and culture session In a 2 hour session the ACREW+ team will look into the personality of the vessel and its crew. Based on the result a statement will be written that describes what the vessel stands for, aims to be, offers and requires. This statement can then be used in the hiring process and as a basis for writing vacancies.
Post vacancy to the ACREW network ACREW offers the possibility to post public and private vacancies to its members. The members have given consent and are actively looking for a position. The matching criteria are based on hard criteria like position, experience, location etc. but also on soft criteria.
Onboard
Engage
Perform
Develop
Depart
HIRING THE RIGHT CREW FOR THE SUPERYACHT Attract
Hire
Onboard
Engage
Perform
Develop
Depart
ACREW+ OFFERS 3 TOOLS TO CHOOSE THE RIGHT CANDIDATE Candidate Profile Report
Candidate to Job matching report
Critical Thinking and Reasoning Assessment
The Candidate Profile Report produces a multi-page report which describes, in easyto-understand and positive language, a Candidate’s behavioral traits, performance style, potential behavior on the job, motivators and demotivators, leadership style and energy level.
The job profile is used in conjunction with the communication profile to produce a Candidate to Job matching report. The Candidate to Job matching report compares the information between the communication profile of an individual and the job profile to match the best candidate to a specific position.
The Critical Thinking and Reasoning Assessment is an unique feature of ACREW+ that enables you to assess dimensions of a candidate that might not be readily observable during the traditional interview. The CTRA Reasoning Assessment is not an “intelligence test,” but rather an instrument with which a candidate’s non-behavioral capacities can be assessed - and objectively compared to those of other candidates.
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HIRING THE RIGHT CREW FOR THE SUPERYACHT Attract
Hire
Personalized Onboarding Course ACREW+ will build a personalized onboarding course within the Seably environment, specific to every yacht. This course should be done by all crew members, in particular by new crew members before arrival to the vessel. An onboarding course will help set them up to succeed. The course is specific to the yacht and can include: • • • • •
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Meet the team Housekeeping rules onboard Cyber policy Important information on the ower Key facts about the yacht (build, LOA, history etc)
Onboard
Engage
Perform
Develop
Depart
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ACREW+ PRICING MODULE Engage
Perform
When and why are crew connecting and disconnecting from their HoDs and teams?
Depart
Can crew contribute meaningfully as individuals, collaborate with their team and deliver an exceptional guest experience? Can former crew members become ambassadors?
ENGAGEMENT SURVEYS
PERSONALITY ASSESSMENTS, APPRAISALS & EXIT INTERVIEWS -50%
-36%
8€
4€
11€
7€
RETAIL PRICE
YOUR PRICE
RETAIL PRICE
YOUR PRICE
PER CREW MEMBER / PER MONTH | PAID ANNUALLY
• 2 surveys per annum • 2 reports per annum
• 2 debriefs per annum
PER CREW MEMBER / PER MONTH | PAID ANNUALLY
• 1 survey per crew member per metrics virtual course for Captain annum and Head of Departments • 1 debrief per group of 10 crew • unlimited performance members appraisals - by crew member • team analysis report • unlimited self appraisals - by crew member • team communication report • unlimited exit surveys and reports • unlimited profile comparisons • performance and development
Develop
Onboarding
Attract
Can each crew member experience personal and/or professional growth?
Do crew want to join the vessel for the right reasons?
Does our onboarding process prepare crew to succeed in their role?
SEABLY
PURPOSE, BRAND & CULTURE SESSION -20%
15€
12€
495€
RETAIL PRICE
YOUR PRICE
PER SESSION
PER CREW MEMBER / PER MONTH | PAID ANNUALLY
• unlimited access to all superyacht courses
• onboarding course
• 2-hour training session • statement written by ACREW+
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ACREW+ PRICING MODULE Hire Do we select the right candidate for the vessel?
POST VACANCY TO ACREW NETWORK
TEST & SELECT
-100%
25€
FREE
482€
75€
RETAIL PRICE
YOUR PRICE
RETAIL PRICE
YOUR PRICE
PER MONTH | PAID ANNUALLY
• unlimited posting
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-84%
PER CANDIDATE
• candidate profile report • candidate job matching report
• critical thinking and reasoning assessment (if required)
Starting at only 4€/crew member/month, ACREW+ is your strategic crew solution for a highly motivated and performing team. Contact abi@acrew.com