AIDS SING AN ‘A’ FOR AIDS SI HEST FOR AIDS SHAVE YOUR C SS ALPS FOR AIDS CLIMB THE AIL FOR AIDS GROW A PONYT MIME FOR AIDS MIME FOR AID FOR AIDS DO CHARADES FOR FOR AIDS GET A TATTOO FOR A CLE FOR AIDS WEAR A MONOC SS ALPS FOR AIDS CLIMB THE VING FOR AIDS GO VOLCANO WALKER CHOPS FOR AIDS GROW MUTT AIDS ACTIVATION SING AN ‘A’ FOR AIDS SI HEST FOR AIDS SHAVE YOUR C KIT SS ALPS FOR AIDS CLIMB THE AIL FOR AIDS GROW A PONYT MIME FOR AIDS MIME FOR AID FOR AIDS DO CHARADES FOR FOR AIDS GET A TATTOO FOR A CLE FOR AIDS WEAR A MONOC DS BRAIDS FOR AIDS BRAIDS F AIDS SING AN ‘A’ FOR AIDS SI HEST FOR AIDS SHAVE YOUR C DS BRAIDS FOR AIDS BRAIDS F
“I SHAVED A RIBBON
IN MY CHEST FOR AIDS.”
Thank you for registering for the 2013 Scotiabank AIDS Walk For Life Toronto. This event would not be possible without you! This year we celebrate the 25th anniversary of the Scotiabank AIDS Walk For Life Toronto, ACT’s largest annual fundraising event. The AIDS Walk is an opportunity to celebrate our achievements, remember those we have lost, and focus on raising funds to help those living with or at risk for HIV/AIDS. The Walk brings together people from all ages and walks of life for a day filled with fun, festivities and hope. On Sunday, September 22, we have a full day of activities planned to make your AIDS walk experience great! 11:00 a.m. Registration Begins, Community Fair Opens Check in and check it out! 11:30 a.m. Beer garden opens 2:00 p.m. Scotiabank AIDS Walk For Life begins 3:00 to 6:00 p.m. The Red Party: Scotiabank AIDS Walk For Life After Party
WHY WALK? The Scotiabank AIDS Walk For Life Toronto raises much-needed funds for the AIDS Committee of Toronto (ACT). Last year participants raised over $385,000 to support ACT’s vital programs and services. This year our goal is $400,000, which will help ACT continue to deliver its current programs and develop new ways to meet the needs of our diverse communities. The number of people living with HIV (including AIDS) in Canada continues to rise, from an estimated 64,000 in 2008 to 71,300 in 2011 (an 11.4% increase). Almost 25% of those with HIV do not know they have it. Over 20,000 people have tested positive for HIV in Toronto since HIV testing began in late 1985. This represents 65% of all HIV-positive tests reported in Ontario. ACT provides a variety of programs and services that improve the health and wellbeing of men, women and youth in our community living with HIV/AIDS. We also help to prevent new HIV infections through community outreach, education and health promotion.
WHAT’S NEW? We’re flipping this event upside down! This year we walk a new route, specially created to honour the Village and important people, organizations and spaces around it that have been key in Toronto’s fight against HIV/AIDS. They include Glad Day Book Shop, The Canadian LGBT Archives, Casey House, The Phoenix, Fife House, The Toronto People With AIDS Foundation and ACT. An audio tour will be available to listen to during the Walk so you can learn more about the contribution such organizations have made. You’ll also be able to enjoy several theatrical activations along the Walk, extending the fun we had with this year’s PSA.
WALK ROUTE This year’s Walk will also take you through an opportunity to participate in a live legacy art project, the result of which will hang in the offices of ACT. Check out community members and vendors throughout The Village beginning at 11 a.m. Stop by The Shaun Proulx Media booth and purchase a memorial candle created by Wick’d Wax Creations to remember a special person. All proceeds go to AIDS Walk For Life. Award-winning comic, radio and TV personality Richard Ryder hosts our pre-walk celebration at a new location between O’Grady’s and Crews & Tango. Watch this space for details of the new Walk Route. This route was specially created to commemorate the work of AIDS service organizations, their volunteers, and of course, those lost to, and living with, HIV/AIDS. The Route will include the opportunity to participate in a Legacy Art Project to mark 25 Years of The Scotiabank AIDS Walk For Life Toronto. After the Walk, it’s The Red Party, featuring 25 Years of Anthems and pop-up performances until 6 pm. Wait until you see the fun we have lined up for you, and as the sky darkens, look to the south, and up for a special final surprise. Remember, this year the dress code is RED. Hats, jeans, makeup, hair, tees… just go RED – its the new black, for a day. Check out our Calendar of Events for special activities leading up to the Walk!
WALK EVENTS MONDAY, SEPTEMBER 16 Church Street Goes Red This year, the 25th Anniversary Walk dress code is RED. Church Street leads the way. The participating businesses express their support of The Scotiabank AIDS Walk For Life using the colour red! Please support them back! Participating businesses currently include: • • • • • • • • • • • • • • • • • • • •
Akasha Art Projects Bank of Montreal Church Street Baskin Robbins Boutique Bar Cafe California Churchmouse and Firkin Church on Church Church Street Health Centre Distinct Hair Design Elm Spa Church Street Eyes On Church Out on the Street Pegasus On Church Salon One Stag Shop Steamworks Baths The Black Eagle The UPS Store On Church The Village Pharmacy The Wine Rack TUESDAY, SEPTEMBER 17 Church Street Dines
Grab your friends, lovers, or family and head to dinner at participating Church Street restaurants. Proceeds from special menu items go to the Walk. Details at the following participating restaurants. • • •
Cafe California (reservations recommended) Churchmouse and Firkin Fushimi Japanese Cuisine
WEDNESDAY, SEPTEMBER 18 Church Street Shops Watch this space to see the special offers from participating members of the Church Street BIA – as well as some special friends of The GGN who support our community. Shop, and a portion of your purchase goes to The Walk. • September 20,21,22: Lux Spa 10% of proceeds (mani, pedi, brow) • Septemeber 19 – 21: Elm Spa $10 from each spa visit/guest on regularly priced services. THURSDAY, SEPTEMBER 19 Church Street Drinks Pretty much what it says! Coffee, tea or cocktails – proceeds from participating Church Street businesses who serve something to sip go to The Walk, including: • • • • •
Boutique Bar Look for their specialty cocktail and martini; proceeds to the Walk! Church on Church Offering a special RED charity cocktail Cafe California Look for their ‘Celebrate Life’ martini Churchmouse and Firkin Pegasus On Church Watch for their specialty RED drink FRIDAY, SEPTEMBER 20 Church Street Parties
Tonight, Church St. does what it does best – with party proceeds going to the Walk: join local star Ryan Russell and Church Streets’ bad boys at the Black Eagle for a live performance and giveaways – hosted by Richard Ryder. SATURDAY, SEPTEMBER 21 Anthem – A Night Of Joy: see you under the disco ball, as Fly Nightclub serves delicious beats all night long. A portion of the night’s cover goes to the Walk.
10 WALK TIPS Now that you’ve registered for the Scotiabank AIDS Walk for Life Toronto, here are ten easy ways to help you reach your fundraising goal. 1. Set a goal! Challenge yourself, can you raise more than last year? Have you checked out the Walker Incentive Packages? 2. Recruit walkers for your team. The more team members, the more money your team will raise. Consider those you could ask to join your team. In 2012, teams accounted for 75% of the total funds raised. 3. Motivate your Team. A team which is motivated and works together has more fun and reaches their fundraising goals. Find a unique way to showcase your team spirit on Walk day. Arrive early on Walk day and create a team banner or coordinator your Walk day outfits. 4. Write down a list of people you are going to ask (see our list for reference). Ask, ask, and ask again. Most donors require three points of contact (email, personal ask, phone). Personalize your message. 5. Social Media is a fast, easy and free way of reaching your friends and family. NEW this year, link your personal fundraising page with your Facebook account!
6. Start as early and build your momentum. 7. Be enthusiastic and confident and able to share some facts about HIV/AIDS and how ACT makes a difference (our website is a great resource to help answer questions) 8. Get creative and be original. Throw a themed event or a party and charge an entry fee. Talk it up. 9. Keep it simple. There is a reason why bake sales and car washes are successful. 10. Have fun.
WALK ONLINE! t@AIDSWalkToronto f@ScotiabankAIDSWalkToronto www.aidswalktoronto.ca
#FORAIDS
“I WENT
VOLCANO DIVING FOR AIDS.”
STAR WALKER As a thank you for all the work you put into fundraising, we are pleased to offer you a token of thanks in the form of our Star Walker bags. Starlight Walker Bag $100-249.99 Star Walker Bag $250-499.99 Shooting Star Walker Bag $500-999.99 Super Star Walker Bag $1000-1999.99 Supernova Star Walker Bag $2000+ *Disclaimer: Star Walker bags are given to individuals who qualify, and are determined by the amount raised by that individual. Qualification for a bag is determined by totalling online and offline verified donations. The incentive prizing will be awarded based on the confirmed total calculated at the time of registration on Walk Day. The deadline for qualifying for a bag is 11:59 pm on Saturday, September 21, 2013 for the verified online donations and the time of registration at the Walk site for verified offline donations. Visit www.aidswalktoronto.ca to view the contents of the Star Walker Bags.
ASK WHO? Mom Dad Grandparents Stepmother Stepfather Sister Brother Stepsister Stepbrother Cousins Aunts Uncles Husband Wife Lovers Partner In-laws Girlfriend Boyfriend Extended family Family’s friends Facebook friends Twitter followers Brunch Buddies Roommates Golf Buddies Babysitters Caregivers Day Care Parents Dog Walker Veterinarian Neighbours
Classmates Teachers Professors Principal Co-workers Supervisor/Manager Spiritual Group Book Club Yoga Class Fitness Class Hobby Class Teammates Carpoolers Coach Personal Trainer Doctor Dentist Naturopath Hair Stylist Mani/pedicurist Esthetician Mechanic Lawyer Accountant Travel Agent Grocer Baker Server Cleaner Contractor Optometrist Pharmacist
Remember that we’re here to help you! Feel free to contact us anytime you need support with your fundraising goals.
416-340-WALK (9255)
CORPORATE MATCHING GIFT PROGRAMS Dramatically increase your fundraising potential and achieve a bigger goal sooner! Many employers encourage their employees to contribute to charitable organizations by creating matching gift programs. Through these programs, a company will match all or part of your donation to the Scotiabank AIDS Walk for Life Toronto / AIDS Committee of Toronto (ACT), increasing the impact of your contribution to the cause. How do I apply for matching gift program funds? To secure corporate matching, investigate the policies and requirements at your company as soon as possible. Your company may require that you complete forms to apply for the matching gift program. The length of time required by your company to process and approve your request may vary and could take from a just few days to several weeks or even months. Who do I ask about matching gift programs where I work? The administrator of matching programs may vary from company to company. We suggest asking the most senior person you know in your Human Resources Department. Generally, someone with one the following titles should be able to tell you about your company matching policies and application procedures, or be able to direct you to more information. • • • • • • • • •
Human Resources Manager Benefits Administrator Financial Controller General Manager Operations Manager Department Manager Marketing Manager Union Rep or Shop Steward Anyone with the designation of “Chair”, “Vice President” or “Director”
Which companies have matching gift programs? If you work for one of the companies listed on the following pages, your employer could help increase the impact of your donation through their matching gift programs. The individual policy of each company will determine the proportion of the corporate match, and eligibility of full- and part-time employees to participate in matching programs. Even if your company does not appear on this list, it may still offer a matching gift program. Just ask! LIST OF COMPANIES WITH MATCHING GIFT PROGRAMS Abitibi-Consolidated Inc. Aetna Life Insurance Company of Canada Agrium Inc. Alberta Power Ltd. Alberta Energy Company Ltd. Alcan Aluminum Limited Alliance Forest Products Inc. Allied Domecq Spirits & Wine Allstate Insurance Company of Canada American Express Canada Inc. Amoco Canada Petroleum Company Ltd. Anderson Exploration Ltd. Astral Communications Inc. AT&T Canada Ball Packaging Products Canada, Inc. Bank of Montreal Bank of Nova Scotia BC Telecom Inc. BCE Inc. Beamscope Canada Inc. Bell Canada BFC Construction Corporation BM Canada Ltd. BMW Canada Inc. Boehringer Ingelheim (Canada) Ltd. Bonar Inc. Boreal Insurance Inc. British Columbia Buildings Corp. Budd Canada Inc. Cadbury Beverages Canada Inc. Campbell Soup Company Ltd. Canadian Tire Corporation Limited Canadian Accident Group Ltd. Canadian Occidental Petroleum Ltd. Canadian National Railway Company Canadian Marconi Company Canadian Ultramar Ltd. Canadian Western Natural Gas Company
Limited CanUtilities Holdings Ltd. Cargill Limited Celanese Canada Inc. CGC Inc. Champion Road Machinery Limited Chevron Canada Limited Chrysler Canada Ltd. Coca-Cola Company Co-op Atlantic Marketing Communications Comcheq Services Ltd. Compaq Canada Inc. Corby Distilleries Ltd. Corporate Foods Limited Cosmair Canada Inc. Credit Union Central of Ontario Crestbrook Forest Industries Ltd. Crown Life Insurance Company Delta Hotels Ltd. Digital Equipment of Canada Ltd. Domtar Inc. Dow Chemical Canada Inc. DuPont Canada Inc. Economical Mutual Insurance Company Eli Lilly Canada Inc. Enerflex Systems Ltd. Extendicare Inc. Factory Mutual Insurance Company Falconbridge Limited Farm Credit Corporation Fednav Ltd. Finning Ltd. Fishery Products International Ltd. Fluor Daniel Canada Inc. Ford Electronics Manufacturing Corp. Ford Motor Company of Canada, Limited Four Seasons Hotels Inc. Fulcrum Technologies Inc. Future Shop Ltd.
GAP Canada Gaz Metropolitain and Company, Limited Partnership General Mills Canada, Inc. General Electric Canada Inc. Gentra Inc. Gilbey Canada Inc. Gillette Canada Inc. Glentel Inc. Guardian Insurance Company of Canada Gulf Canada Resources Limited H.J. Heinz Company of Canada Ltd. Hershey Canada Inc. Hewlett Packard (Canada) Ltd. Hoechst Canada (1996) Inc. Honeywell Ltd. Husky Oil Ltd. Hyal Pharmaceutical Corp. Hyundai Auto Canada Inc. IBM Imax Corp. Imperial Oil Limited Imperial Metals Corp. Ingersoll-Rand Canada Inc. Investors Group Inc. Ivest Corporation Janssen-Ortho Inc. Johnson & Johnson Inc. Johnson Controls Ltd. Kellogg Canada Inc. Kmart Canada Limited Kodak Canada Inc. Kraft General Foods Canada Inc. Labatt Breweries of Canada Lafarge Canada Inc. M Canada Inc. M.A.C Cosmetics MacMillan Bloedel Limited Magellan Aerospace Corporation Maritime Telegraph and Telephone Company Ltd. Mark’s Work Wearhouse Ltd. McDonald’s Restaurants of Canada Ltd. McDonnell Douglas Canada Ltd. Medtronic Inc. Metropolitan Life Insurance Company of Canada Microsoft Canada Mitel Corporation Monsanto Canada Inc. MRM Steel Ltd. Murphy Oil Co. Ltd.
Nabisco Brands Ltd. National Bank of Canada NCR Canada Ltd. Newcourt Credit Group Inc. Noranda Inc. Norcen Energy Resources Ltd. Northern Telecom Limited Northwestern Utilities Ltd. NOVA Corporation Novartis Canada Ltd. Numac Energy Inc. Owens Corning Canada Inc. Paul Revere Life Insurance Company PCL Construction Group Inc. Penn West Petroleum Ltd. Pfizer Canada Inc. Pharmacia and Upjohn Canada Pillsbury Canada Ltd. Potash Corporation of Saskatchewan Inc. Pratt & Whitney Canada Primex Forest Products Ltd. Procter & Gamble Canada Prudential Steel Ltd. Ralston Purina Canada Inc. Ranger Oil Ltd. Raytheon Canada Ltd. Reckitt & Colman Canada Inc. Redpath Industries Limited Renaissance Energy Ltd. Reynolds Aluminum Company of Canada Rigel Energy Corporation Rio Algom Limited Robin Hood Multifoods Inc. Rolls-Royce Canada Ltd. Rothmans Inc. Royal Insurance Company of Canada Royal Bank of Canada Starbucks Canada Saskatchewan Wheat Pool SaskTel Schering Canada Inc. Scotiabank (Bank of Nova Scotia) Scott Paper Limited Sears Canada Inc. Shell Canada Ltd. SmithKline Beecham Consumer Healthcare Sony of Canada Ltd. Southland Canada Inc. Spar Aerospace Limited State Farm Group Stelco Inc.
Sun Life Assurance Company of Canada Suncor Inc. Surrey Metro Savings Credit Union Talisman Energy Inc. Teck Corporation TELUS Corporation Tembec Inc. The Mutual Group The Enerplus Group The Standard Life Assurance Company The Maritime Life Assurance Company The Jean Coutu Group Inc. The Goldfarb Corp. The Body Shop The Dominion of Canada General Insurance Company The Quaker Oats Company of Canada Limited The Great-West Life Assurance Company The Empire Life Insurance Company
The Molson Companies Limited Toronto-Dominion Bank Torstar Corporation Transamerica Life Insurance Company of Canada TransCanada PipeLines Limited Trojan Technologies Inc. Van Waters & Rogers Ltd. Wal-Mart Canada Inc. Warner-Lambert Canada Inc. Wascana Energy Inc. Weldwood of Canada Ltd. Wescast Industries Inc. Western Cooperative Fertilizers Ltd. Western Star Trucks Inc. Weyerhaeuser Canada Ltd. Wyeth-Ayerst Canada Inc. Xerox Canada Inc. Zurich Canada
MORE THAN $40,000 RAISED AT LAST YEAR’S SCOTIABANK AIDS WALK FOR LIFE TORONTO WAS FROM CORPORATE MATCHING GIFTS.
THANK YOU
#FORAIDS