Apprenticeship Framework

The aim of the Digital Marketing apprenticeship is to provide learners with the skills and knowledge needed to progress into roles within the marketing sector.

The programme prepares learners for roles such as:

 Marketing assistant

 Marketing co-ordinator

 Display marketing assistant

 Content marketing assistant

Who is this apprenticeship for?

This programme is for candidates who are responsible for supporting marketing in their workplace and are looking to learn new marketing skills or improve their competence in marketing if it is part of their job role.

Overview

The course will look at the latest techniques and technological developments within the workplace to drive creativity, productivity and efficiency. Candidates can choose from a range of units, to ensure that they gain the skills needed to make improvements in the workplace.

On completion of this apprenticeship you will achieve the following:

 Apprenticeship Level 3 Diploma in Digital Marketing Level 3

 City and Guilds Level 3 Digital Marketing (QCF)

 Level 2 Essential Skills

 Prentis-iaith Welsh Language Development

On the following pages, you will find information relating to the main qualification (Level 3 Diploma in Digital Marketing L3), as well as other aspects that will make up this apprenticeship programme, including Essential Skills and Welsh Language Development.