Grph421 suedmeier finalbook

Page 1

PASSPORT FOR HUMAN RIGHTS

Article 19: The Right to Freedom of Opinion and Expression.

For more stamps and collectibles, visit usps.com/stamps 1 800 782-6724 Facebook.com/USPS Twitter.com/USPS


Process

noun | pro·cess | \prä-ˌses, ˈprō-, -səs\ : a series of actions that produce something or that lead to a particular result : a series of changes that happen naturally


Process Edition 1, December, 2015 Adam Suedmeier Photo Credit. Stacy Asher James Lindsay Adam Suedmeier Typefaces included. Sansation Adelle Sans



pg. 6 - 7

Foreword by Stacy Asher

pg. 8 - 9

Preface

pg. 10 - 15

Watchfulness in the Citizen

pg. 16 - 19

Design + Social Justice

pg. 20 - 25

Social Cause Posters with Justin Kemerling

pg. 26 - 29

Screen Printing Workshop

pg. 30 - 33

All Hands On Deck

pg. 34 - 43

Passport of Human Rights, a Philatelic Project

pg. 44 - 47

Typography and the Underground

pg. 48 - 55

Build a Box to Think Out of



Advanced Graphic Design Fall 2015 Foreword By Stacy Asher Assistant Professor of Art

In the Fall of 2015, the Advanced Graphic Design course at the University of Nebraska-Lincoln engaged in research about the role of design in creating social change. This course was an investigation of graphic design driven by research. Projects were socially and civically engaged, and focused on the production of communication systems, investigating history and theory of graphic design for social change, and the publishing of self authored work. Collaborative exercises and activities created an understanding of identity systems, social values and how to promote “justice for all� through visual communications. Deliverables for the course consisted of designed artifacts that documented, reflected, analyzed, and synthesized design research. The first half of the course integrated the series of exhibitions, lectures and presentations relating to the topic of art/design for social justice that occurred on campus through October. The second half centered around publication and experiential design, and the development of identity systems. The course outcomes provided opportunity for students to be innovative, culturally critical and potentially create social change.



Themes for Exploration:

Graphic Design + Social Responsibility Message + System + Identity Striving for Viability Designer as Preservationist + Conservationist Designer as Witness, Ethnographer and Journalist This book was made for the process and the progress that was made during the Advanced Graphic Design course at the University of Nebraska with Stacy Asher. The course was an investigation of graphic design driven by research. All of the projects were socially and civically engaged, and focused on the production of communication systems and required the publishing of self authored work. The collaborative exercises and activities were used to create an understanding of identity systems, social values and how to promote “justice for all� through visual communications. Designs completed for this course consisted of designed artifacts that document, reflect, analyze, synthesize your research. The first half of the course was integrated with a series of exhibitions, lectures and presentations relating to the topic of art/ design for social justice that will occur on campus through October, during the Social Justice Design Symposium. The second half was centered around publication and experiential design, site / place investigation and the development of identity systems. Acknowledgment. I would like to thank Stacy for all she has done this semester and how she pushes each individual and brings the best out in all of us. I would also like to thank her for all she has taught us about socially conscious design, research driven design, and design in general. I would like to thank all my classmates for always having a helping hand out and for helping me grow as an artist everyday. Introduction. Throughout the Fall semester of 2015, I attended a class with Stacy Asher, called Advanced Graphic Design. This class was centered around socially engaged art and design along with a Social Justice Symposium that featured magazines from the Black Panther Party, posters from Justin Kemerling, and talks from Emory Douglas. Before this semester i had not thought to much about socially conscious design or even that design could make a difference for social issues. This class really changed my perspective of design. Throughout the class we did projects that ranged from social cause posters, stamp designs, a 3-D cube design, and finally a book design. This book is designed to show my process and that is also the title of it. Process is the title because i believe throughout the whole semester it wasn’t about each individual project but Stacy made this about growing, making changes, and developing research driven design which all comes to a particular result of every single one of us growing as designers. Not only is this book supposed to show my process but it is also supposed to show my growth and how much i have learned throughout the class. I believe that design is a natural continuing activity for all of us in this class and that is why this is a process. We will always continue to grow and learn from each other.


WATCHFULNESS IN THE CITIZEN


Exercise 01 Words on the Street / Signs of Equality For the first exercise of Advanced Graphic Design we took a group field trip to the Nebraska State Capitol to observe the designed world and hunt for visual communications that express equality, freedom and justice for all. Using found imagery from the field trip and walking tour, design a visual communication that is in response to the following quotation that is at the main entrance of the capitol. “The Salvation of the State is Watchfulness in the Citizen� - H.B. Alexander. For this I tried to break down what this quote meant to me. The passion and commitment of citizens are the reasons for successful communities. In a way, I read this as, Its our responsibility to guide the future to make changes to better the world we live in. I took the design a step further and broke it down to be a dedication to those who made a career out of being committed to making the community a better place. Growing up with a police officer i see how his passion to make our world a better place lives inside of this quote by H.B. Alexander. Law enforcement officer is a profession in which they have dedicated their life work ti bettering our society. Its not just about enforcing laws but about helping serve the community and to improve lives. They risk their lives everyday to protect fellow citizens. Not many people can make a career out of holding out a helping hand to strangers. I chose to center my design around honoring those who made the ultimate sacrifice and continue to serve their community. The Law Enforcement Oath of Honor is the key element in my design because i think its important to read and know what our Police have to swear an oath to. The imagery is just photographs from out group trip to the capital. A key reason for me to center my design around law enforcement is because of the negative stigma that our society has now put on these professionals. I wanted to do this to get people thinking about those dedicated community members and to know the passion it takes to do an endless, glamorous, thankless job.


“The Salvation of the State is Watchfulness in the Citizen” H.B. Alexander

Alexander’s themes for the program of art and symbolism in the Nebraska State Capitol were based on human settlement in Nebraska and the development of democracy as a form of government. In developing and writing the inscriptions for the interior and exterior of the Capitol Alexander drew upon statesmen, philosophers, Plains Indian lore and his own insight. The inscription over the main entrance of the Capitol was inspired by his father, who had taught him, “The Salvation of the State is Watchfulness of the Citizen.” Watchfulness, and our responsibility as citizens to work for a more noble life guided Alexander’s thoughts. - (top of page) Photographs taken on the class trip to the state capital. - (opposite page) Images taken from sketchbook of ideation and research done for poster design.



- Original design for Ex. 01. Design over the service men and women who embody the meaning behind the Watchfulness in the citizen. Design made to commemorate and honor the law enforcement officers that sacrifice their lives to make their community safe. - (opposite page) Reworked design focusing on the Oath of Honor that law enforcement take before starting the career. Simplified from original design from notes taken in class.



DESIGN + SOCIAL JUSTICE


Emory Douglas THE STRUGGLE CONTINUES Revolutionary Art of the Black Panther Party The featured guest speaker and visiting artist was Emory Douglas, former Minister of Culture and graphic artist of the Black Panther Party. His work was exhibited at the Sheldon Museum of Art from mid-September through early January. Emory Douglas was an artist in residence in the Department of Art and Art History, September 15–16, 2015. Emory Douglas’s imagery is accessible and powerful. It inspires people to action. He is a revolutionary artist and agent of social change. The struggle for justice continues, and Emory’s art and what the Party fought for are as pertinent as ever. Along side works from Emory and magazines from a time of turbulence in America, there were social cause posters displayed in Love Library on the University of Nebraska campus. Throughout the semester there was a Social Justice Symposium that centered around design and art for a social reason. It was great to have a Advanced Design class that was centered around socially conscious design during this symposium. It helped make connections, provide inspiration, and allow us to see an evolution of social design. I attended the talk that Emory Douglas was kind enough to present to our staff, students, and the general public. During this talk he spoke on how he tried to center his illustrations around getting a message across. He was design for his own community to provide news that no one else would tell them. His illustrations were gripping and powerful enough to cause waves and to invoke a social change. This was a reason for our class to be socially centered and getting to hear Emory talk about the same exact thing that we were trying to achieve with our designs was helpful and inspirational. We took a group trip to Love Library to examine and study the magazines and posters provided by many different artists. This trip was inspirational and thought provoking. It is crazy to see the evolution of design and how the material was designed to be socially conscious. Design and Social Justice means so much more to me because we had to opportunity to attend events and view work that revolves around being socially conscious.


- All photographs taken in love library at the University of Nebraska during the installation for Design + Social Justice. Images include newspapers from the Black Panther Party and other magazines from that time. Also included are Social Cause posters by Justin Kemerling and others.



SOCIAL CAUSE With POSTER Justin Kemerling


Assignment 01 Poster Design Workshop with Justin Kemerling. We designed a poster to display in Richards Hall exhibition space during the week of the symposium. Posters were designed to communicate an issue that is important to you to make other people care about the social issue. Justin provided our class with processes and ideation ideas. He did a workshop with our class that centered around coming up with ideas for a Social Cause Poster. We did different exercises that got our brains thinking quick. It was quick processes of writing down many different social issues that we related to or felt strongly about. As a class we did a large mind-mapping exercise to draw connections between different issues. Kemerling is an expert at social cause design. For my design, i chose to narrow my results from the post it note mind-mapping exercise. The topics i chose from included, helping the homeless, helping with depression, suicide watch, cyberbullying, and the false realities that the media gives us. I chose to go with cyberbullying, because i think that younger and younger kids are using the Internet everyday and it is now an issue of them being bullied more online than in the classroom. I intended to go with hand drawn illustrations to show the effects of cyberbullying. After experimenting with a view things and drawing different connections to bullying, i decided to try and center my design about how in todays society it is just as big of an issue of children being bullied online as it is in the classrooms. I tried to relate my images to classic ways of bullying, like dodge ball. Spending my childhood going to a private school in Oklahoma i got to see a lot of kids just being mean to others for no reason besides the fact that they were different. Dodge ball was always one of the ways kids would single out others and intentionally try to hurt them. As i got older and the internet became more important you see the verbal abuse translate to online. The idea behind my design was to show a computer launching dodge balls at a child inflicting the same damage that children suffer from physical bullying. I decide to make the image more vague and not have all the details from the hand-drawn images because it is more about the idea than it is the actual act. To me cuberbullying can be just as destructive and bullying in person.


- (above) Photographs from the Social Cause Poster Workshop with Justin Kemerling. Images include post it not exercise for ideation about social issues and mind mapping exercise. - (opposite page) Images of narrowed down post it note exercise for social issues and initial sketches and drawings to be used for final poster design.



- Finished Design for Social Cause poster to bring awareness to Cyber Bullying. Design represents the way that bullying online can affect children the same way that bullying physically can damage a child performance and beliefs.



SCREEN PRINTING WORKSHOP


Screen Printing workshop University of Nebraska during the Design and Social Justice Symposium. The workshop was held on September 15, 2015, outside of the Sheldon Art Museum. This event was held to get student involvement on campus and to spread the word about social cause. The Screen Printing Workshop was an open public event and kicked off the Social Justice Symposium. Students and staff gathered to demonstrate screen printing and to emphasize the ideas behind social cause art and design. To have this workshop be a part of the Social Justice Symposium really showed the impact of socially conscious design and art. It was amazing to see all of the students that came out to be a part of this event. I think that having this event generated interest in the symposium for many people. It made it not just and art installation and guest speaker events, but made everyone involved a part of something special. Not only did they teach about screen printing, but they tied in the social cause design. To see my peers take initiative to make this event as spectacular as it was makes it have an even larger impact on the symposium. This event helped to generate interest and inspiration for me in socially conscious design. Having an event like this during the symposium just shows the amount of work that the staff at the University of Nebraska put in to make this more than just another installation at the Sheldon. I believe that being able to tie in different art forms and different styles of design to social cause works, opened up opportunities to take designs to the next level.


- Photos from Screen Printing Workshop held outside The Sheldon Art Museum at the University of Nebraska - Lincoln



ALL HANDS ON DECK


Assignment 03 We designed a slide deck to pitch your concept and direction for Project 01, Stamp design. This slide deck was intended to show the concept for the The design over the Human Rights Passport, Article 19. The deck begins with stating the direction and the material that was researched for the design. The deck continues with the objective for the design and the scope of the project. There are slides designated to target audience, budget and materials. Within the inspiration i found for the project is discussed along with the goal of the design. I designed this slide deck to set out a clear path for the process of the philatelic project. For my slide deck i went with a simple black, white and gray grid system that could function almost like a book. I wanted to keep the deck simple without over doing the amount of text I included. I used images that i found for inspiration to give a little more life to the slides. Begins that this was done before my initial design for the project i didn’t include many of my own images because i did not know which direction i was going quite yet. Completing a slide deck that pitched my concept and direction helped to give me a guide for how i wanted this design to work and the way it would look. The design is over Article 19 of the Passport for Human Rights, everyone has the freedom of expression and opinion. I took this a step further and did my design over artistic freedom and the artists through the 1960s and 1970s that embraced artistic freedom. Artistic freedom has been an issue for a long time and you constantly hear about inappropriate or controversial songs and lyrics. My design was influenced by Pop Art and concert posters from the 1950s and 1960s. The slide deck emphasizes the typography, the content, and the inspiration behind Project 01.


Human Rights Passport

Banned and Censored Songs

Stamp Design System

History

Article 19: Freedom of Expression

Article

19

Everyone has the Right to Freedom of Opinion and Expression.

Since the earliest popular music Artistic Expression has been an issue. Many songs have been banned for sexual references, drug references and even for protesting government and wars.

“Greased Lightning,” John Travolta (1978) “Brown Eyed Girl,” Van Morrison (June, 1967) “Strange Fruit,” Billie Holiday (1939) “My Generation,” The Who (October 29, 1965) “The Pill,” Loretta Lynn (1975

Adam Suedmeier GRPH 421: Project 1 A.Suedmeier

A.Suedmeier

Target Audience

Objectives for Design Communicate through design Article 19 from the Human Rights Passport Translate the Freedom of Expression to the Artistic Freedom artists pursued throught the generations. Focus on Artists in the 1960’s, 70’s, 80’s and 90’s

Viewers that want to support our human rights and fans of the progression of music throughout history.

A.Suedmeier

A.Suedmeier

Goal of the Design

Materials

Goal is to Commemorate the Artists that pushed the boundaries of Artistic Expression.

A.Suedmeier

A.Suedmeier

Scope of Project

Scope of Project

Design a Stamp System that communicates the Freedom of Expression through Artistic Freedom. Focusiing on the Artists that fought and pushed the realms of popular music with their lyrics.

Design four seperate stamp sheets that correspond with the decades chosen.

1960’s

1970’s

1980’s

1990’s

A.Suedmeier

A.Suedmeier

USPS Artist Series Forever Stamps.

Overall Style and Look Use of Vivid Colors. Clean and Simple Designs. Using Pop Art for Inspiration.

For this project I will be using Indesign, Illustrator and the USPS to purchase the stamp booklet.

ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmno pq r s t u v w x y z 1234567890

Font: Sansation Regular and Sansation Bold Color theme: Pop Art (Blue,Red,Yellow,Pink)

A.Suedmeier

A.Suedmeier

A.Suedmeier

Inspiration

Drawing From Pop Art and 60’s Poster Design. Artists like Roy Lichtenstein, Andy Warhol, Victor Moscoso, and Wes Wilson.

Budget and Schedule

A.Suedmeier

Do NOTS

Do Not Over-Design Do Not Cram to Much Information Do Not Use To Many Typefaces Stick To the Plan and Use References

Complete on Stamp System by October 6. Complete second and third by October 10. Completed By October 15.

A.Suedmeier

A.Suedmeier

A.Suedmeier


For Project 01, i chose article 19 out of the Human Rights Passport. Article 19 is, Everyone has the right to freedom of opinion and expression. I then narrowed down the right to freedom of expression to artistic freedom. Throughout the history of music there has always been artists that push the envelope with their lyrics and the subject matter. Each decade since the 1950s have had songs that were controversial and even banned in some cases. I chose to focus on the artists and the songs that caused controversy through the 1960’s and 1970s. I started with doing research about the banned songs and the songs that caused controversy since the 60s. Many of the songs that were controversial during the time they were released are now classics that almost everyone has heard before. I was really interested in the evolution of artistic freedom for this project. For the slide deck to present my concept, I started with the chosen article and the research of the history of artistic freedom. I did a lot of research over songs and artists that were considered controversial at the time. I researched lyrics and the artists that wrote the lyrics. I found interest in how songs from the 1960s were so controversial at the time of release, but today you hear songs and lyrics with subject matter that is inappropriate and in no way is it considered controversial. The research portion of this allowed me to look at so much more than just a couple songs. Its funny to me that the Peter, Paul, and Mary song Puff the Magic Dragon or the John Denver song Rocky Mountain high were considered so controversial because of the fact they were referencing drug use, but today you have songs specifically about drugs. Or the fact that songs like the Rolling Stone, Satisfaction, references sexual acts and today you hear lyrics that are vividly describing sexual acts. The research portion of this assignment was important to me and i was interested to see how each decade the things that were considered controversial changed. My project was over the 1960s and the 1970s, but i continued my research through the 1980s and the 1990s .


PASSPORT OF HUMAN RIGHTS A Philatelic Project


Project 01 We designed a system of postage stamps to communicate about human rights and civil liberties. The system should be inventive, hypothetical and innovative in its usage or it can be traditional while expressive imagery and typography are explored. The narratives you create with the postage stamp designs can reflect human rights in the past, present and the future. The goal was to develop abilities in design production and problem solving while engaging in advanced design practices. And to develop a methodology for a design process driven by research. We were to engage in collaboration with experts and scholars from other disciplines. Consult with field experts to understand visual communication design as having the ability to provide knowledge and social capital or design for the social good. We studied the complexities of visual information as it relates to form, structure and context in order to gain a better understanding of how meanings are constructed and to gain awareness to the variances in the way information can be read and understood through the visualization of form and content. Project 01 is centered around the design of postage stamps with the theme of human rights. I chose Article 19 of the Passport of Human Rights, which is that everyone has the freedom of expression and opinion. I dove deeper into that and based my research on the Artistic Freedom of Expression. I focused the design on artists and songs from the 1960s and the 1970s that were banned or considered controversial. The design itself derived from the styles and colors that are used in Pop Art. I created my own imagery with color and effects to make them look like stencils and spray painted art. I used a simpled thin typeface to not drag attention away from the illustrations. The design was inspired by old vintage concert poster layouts. The layout is the simple stacking of the illustrations like on 50 and 60s music posters, with the heading along the top. I included textures in the background to give the poster and stamp carriers a little more depth and to make the designs flow together. This is my first every stamp system design and I found it interesting to see just how a stamp acts as a small poster.


- Ideation and Research images pulled from sketchbook during process of stamp design. Includes notes from the True Story of Human Rights video, notes on the Human Rights Passport by Amnesty International, and the requirements for the stamp design.


- Ideation and Research images pulled from sketchbook during process of stamp design. Includes notes on the Artists that pushed the idea of Artistic freedom throughout the 60s, 70’s, 80’s, and 90,s. Also includes list of controversial songs and lyrics by the chosen artists within each generation.


- Images from stamp design for Artistic Freedom in the 1960s and original images that were used for inspiration and a base to work from (left to right) Bob Dylan, The Beatles, Peter Paul and Mary, and The Rolling Stones


- Images from stamp design for Artistic Freedom in the 1970s and original images that were used for inspiration and a base to work from (left to right) John Denver, Loretta Lynn, Elton John, and Lou Reed.


PASSPORT FOR HUMAN RIGHTS

Article 19: The Right to Freedom of Opinion and Expression. FOREVER USA

2015

FOREVER USA

2015

FOREVER USA

2015

“Puff the Magic Dragon lived by the sea” -1963

“Heres 1 for you, 19 for me” -1966 “Take me on a trip, upon your magic swirlin’ ship” -1965

FOREVER USA

2015

FOREVER USA

2015

“Puff the Magic Dragon lived by the sea” -1963

FOREVER USA

2015

2015

“Take me on a trip, upon your magic swirlin’ ship” -1965

2015

FOREVER USA

2015

FOREVER USA

2015

“Puff the Magic Dragon lived by the sea” -1963

“Take me on a trip, upon your magic swirlin’ ship” -1965

FOREVER USA

2015

“I can’t get no satisfaction” -1965

2015

FOREVER USA

2015

“Puff the Magic Dragon lived by the sea” -1963

FOREVER USA

2015

FOREVER USA

2015

“Heres 1 for you, 19 for me” -1966 “Take me on a trip, upon your magic swirlin’ ship” -1965

“I can’t get no satisfaction” -1965

FOREVER USA

FOREVER USA

“Heres 1 for you, 19 for me” -1966

“Heres 1 for you, 19 for me” -1966

FOREVER USA

2015

“I can’t get no satisfaction” -1965

“I can’t get no satisfaction” -1965

FOREVER USA

FOREVER USA

2015

FOREVER USA “Heres 1 for you, 19 for me” -1966

2015

FOREVER USA “Puff the Magic Dragon lived by the sea” -1963

“Take me on a trip, upon your magic swirlin’ ship” -1965

2015

FOREVER USA

2015

“I can’t get no satisfaction” -1965

For more stamps and collectibles, visit usps.com/stamps 1 800 782-6724

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Article 19: Everyone has the right to freedom of opinion and expression. This right includes freedom to hold opinions without interference and to seek, receive and impart information and ideas through any media regardless of frontiers.

Throughout the history of popular music artists have pushed the boundaries of freedom of speech and artistic freedom. Each decade has its share of artists that voiced their own opinions and beliefswith the consequence of having songs banned from radio stations and television. This stamp series is dedicated to the artists that stood strong for artistic freedom of expression. The 1960’s were a time of a new generation rising to fight for change. Changes were being made in society, fashion and espescially music. Whether it be protest songs about war or the government to drug references of a new culture rising within society, the 60’s had it all. This series focuses on the artists and the controversial songs of their decade. Bob Dylan’s song “Mr. Tambourine Man” caused controversy over what was thought to be drug references. The Same Goes for Peter, Paul and Mary’s “Puff the Magic Dragon.” The Beatles, “Taxman”, brought controversy because of the protest of taxation and the government. The Rolling Stones, “Satifaction”, was another that protested governmentand also carried with it some sexual references that were veiwed as racy. All these artists created the path that all artists of other decades would follow.


PASSPORT FOR HUMAN RIGHTS

Article 19: The Right to Freedom of Opinion and Expression. FOREVER USA

2015

“but the Colorado Rocky Mountain high” -1975

FOREVER USA

2015

2015

2015

FOREVER USA

2015

FOREVER USA

2015

2015

FOREVER USA “lay me down on sheets of linen” -1971

FOREVER USA

2015

2015

2015

FOREVER USA

2015

“but the Colorado Rocky Mountain high” -1975

FOREVER USA

2015

FOREVER USA

FOREVER USA

2015

“shaved her legs then he was a she” -1972

2015

FOREVER USA

2015

“but the Colorado Rocky Mountain high” -1975

“lay me down on sheets of linen” -1971

2015

FOREVER USA “shaved her legs then he was a she” -1972

“oh daddy dont you worry now, cause momma’s got the pill” -1975

“oh daddy dont you worry now, cause momma’s got the pill” -1975

“but the Colorado Rocky Mountain high” -1975

2015

“lay me down on sheets of linen” -1971

“lay me down on sheets of linen” -1971

“shaved her legs then he was a she” -1972

FOREVER USA

FOREVER USA

FOREVER USA “oh daddy dont you worry now, cause momma’s got the pill” -1975

“oh daddy dont you worry now, cause momma’s got the pill” -1975

“but the Colorado Rocky Mountain high” -1975

FOREVER USA

2015

“lay me down on sheets of linen” -1971

“shaved her legs then he was a she” -1972

FOREVER USA

FOREVER USA

FOREVER USA “oh daddy dont you worry now, cause momma’s got the pill” -1975

2015

FOREVER USA

2015

“shaved her legs then he was a she” -1972

For more stamps and collectibles, visit usps.com/stamps 1 800 782-6724

Article 19: Everyone has the right to freedom of opinion and expression. This right includes freedom to hold opinions without interference and to seek, receive and impart information and ideas through any media regardless of frontiers.

Throughout the history of popular music artists have pushed the boundaries of freedom of speech and artistic freedom. Each decade has its share of artists that voiced their own opinions and beliefswith the consequence of having songs banned from radio stations and television. This stamp series is dedicated to the artists that stood strong for artistic freedom of expression. The 1970’s created a bridge from the rebelliousness of the 1960’s and the happy songs that are characteristic of the 1980’s. Following the counterculture of the 60,s, the 70s brought forth a trend of relaxation and belief in society. The 70’s still had their share of controversial songs just like every other decade but this was a new era for America and it was embraced. Most of the controversy was not in protest songs but found in drug references like in John Denver’s “Rocky Mountain High.” Others were because of sexual references like Lou Reed’s “Walk on the Wild Side” and Elton John’s “Tiny Dancer”. Loretta Lynn also made waves with a song about contraception drugs in “The Pill”. Each one of these artists continued to push artistic freedom of expression.

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TYPOGRAPHY AND THE UNDERGROUND


Assignment 04 The goal of this assignment was to examine an underground newspaper that is included in the exhibition for the Design and Social Justice Symposium. We were to analyze the typography and how it relates to the content. Look to the graphic design artifacts to uncover visual languages that can be inspiring and inform your work towards project 02. We wrote about the typography and the contents and how they relate to social cause. Also we wrote about how they can have a connection or a relation to the ideology of Mr. Fred Rogers. This was the second time that we visited love library to examine the underground newspapers. This time we held them in out hands and were able to examine the designs, the art and photography, and the content of each article. I chose to further investigate the Black Panther Vol. IV No. 7- Method, Time and Revolution. My main reason for choosing this article is because of the illustrations by Emory Douglas. His illustrations generate interest with me and the concept behind them is fascinating. To see how he relates his illustrations to the articles contents shows the connection behind social cause articles and the images that they feature along side them.



Typography and the Underground.

The Black Panther Vol. IV no.7- Method, Time, and Revolution. Adam Suedmeier

I chose to do an article out of the Black Panther Party Newspapre from 1970. I believe that this conveys the the thoughts of an avant-garde newspaper. With real thought provoking stories alligned with images that grab attention, the BLack Panther newspaper was radical and proposed change. The article i chose to focus on from the issue of Black Panther Vol. IV No. 7, is the article by Eldridge Cleaver called Method, Time, and Revolution. I love the simple newspaper layout that they use for their format. It allows everything to be read with ease. The use of a tall and almost bold san serif for the titles allows them to grab your attention almost as soon as your eyes reach thte page. With such provacative information and the need to produce a change in the culture, I think using the font choice they did works well. Within the article they use a serif font to allow it to easily trasition from word to word to creat a flow for the reader. In the article Cleaver is talking about the removal of oppresion in a genuine and very clear way. His words are the voice behind the rallying of a rebellion for change. I think the classical newsprint layout and the fromal decisions to use san serif for the titles and serif for the body serve well for the article and allow it to have a great impact with the voice that is behind it. This article pairs well the the use of photographs of Cleaver showing his relentless effort to make a change. The images seem to back his words by showing him in an office looking to keep moving forward with the rally for change. One of the main reasons i chose this article is because of the artwork by Emory Douglas on the cover, throughout the paper and in this article. I think that the use of his unique thought provoking illustrations serve well to all of the articles within the paper. I think that Emory’s illustrations are the definition of avant-garde, his images where new and provacative and caused uproar about issues that really needed to be in the forfront. I ieve that the Black Panther Newspaper really influenced social and cultural action witht he profound imagery and the use of gripping articles.

The cover of the Print i chose really grabs my attention with the use of an Emory Douglas illustration over the top of an photograph. The Typography usedon the front is such a cleaand classical looking font over the top of the hectic imagery provided by Emory. This works to me because its almost like a juxtaposition of idea with the image and the clean typography.

I beilieve that in relation to Mr. Rogers, the Black Panther Newspaper, had some of the same intentions to better the lives of the youth and create a better future for the people. Even though they approached the subject differently i think that the need to better the future is within both subjects.


BUILD A BOX TO THINK OUT OF


Project 02 Build a box to think out of. Build a 3D box, cube or a symmetrical block to communicate about the ideologies of Mr. Fred Rogers. The goal of this project was to communicate using a three dimensional object the ideas of Mr. Rogers and to promote positivity. This was a research driven project just like project 01. We were to develop a meaning or a concept based on the ideology of Mr. Rogers but to also communicate what it means to ourselves. I started with researching the types of ways that Mr. Rogers carried himself and how he expressed his views. Initially i was interested in the words of Mr. Rogers and how he promoted positivity with his words. As i continued to do my research it became more apparent that it wasn’t just his words but it was how he viewed everyone and how he treated everyone. For the design i wanted to use a street art inspired, simple black and white imagery with just small highlights of spot colors. The concept behind my design has to do with the theme song that he started every television program with. “Won’t You Be My Neighbor?” I taught about what he might of meant by this quote and took it in a more logical way. “Won’t You Be?” I take this in way that he is not necessarily asking you to be his neighbor but he is asking you to have all of the neighborly qualities that he promotes and teaches. I centered my design around that question so that you could read each side and when it says, “Won’t You Be?”, you can ask yourself that question and kind of reflect upon that thought. To me its about being, kind, courteous, gracious, helpful, and not judging others for reasons you don’t understand yourself. I used the spot color from my images to highlight the text i used on each panel as well. I used to typeface from the actual show just to keep it tied to Mr. Rogers along with images of a trolley, a sweater and sneakers. These images were chosen because they give a sense of comfort and a home and neighborhood feeling. This design was intended for the viewer to ask themselves, “Won’t You Be?”





Building a 3-D Box Process - Wood shop Orientation and Safety Training. - Precut wood pieces glued and clamped together. One side at a time. - Pneumatic brad nailer used to fasten together each side until cube is formed. - 3-D cube sanded down using electric belt sander and orbital sander - Box painted with white paint and primer. Covered in two coats. - Stencils laid on and spray painted with black spray paint. - Electric engraver used to engrave and add a texture around type on each side. - Spot color added with brush and acrylic paint.




Advanced Graphic Design with Stacy Asher has been one of the most eye opening and informative courses I have taken at the University of Nebraska. I learned an enormous amount about design processes, research driven design, and designing for a social cause. The class was centered and social cause design and having the Social Justice Symposium going on at the same time was beneficial to learning and providing inspiration. I believe that progress can be shown in every single person in the class since the beginning of the semester. My progress and growth can be shown by this book of my process throughout the class. We did everything from simple poster designs to stamp systems designs and even a three dimensional cube design. Topics for the designs ranged from social issues important to us and the Passport of Human Rights articles to the ideologies of Mr. Fred Rogers. Throughout this course I have learned how to communicate about issues of social injustice and to provide designs that are focused on research. This is my Process. These are either steps I took in order to achieve my goals. This is only the begging because i think within design your process is never really over and you will always continue to learn and grow. Each and every one of us has a process and this is mine.

“Art with vision, that reflects a people’s desire and aspirations, is an art that is guided by principle. It transcends borders, and thus becomes universal in its many creative expressions in support of the people’s movement for liberation against all forms of oppression and injustice.” - Art Guided by Principle, Emory Douglas Copyright Wellington Media Collective and Emory Douglas 2013



Suedmeier, A (n.d.). Sketchbook for Graphic Design 3. Photographs by James Lindsay, Stacy Asher and Adam Suedmeier Events and Installations for Symposium provided by University of Nebraska-Lincoln Kemerling, J. (2015, October 13). Design Plus Social Justice. Retrieved December 14, 2015, from https://medium.com/@justinkemerling/design-plus-social-justice Asher, S. (n.d.). GRAPHIC DESIGN 03 / UNIVERSITY OF NEBRASKA - LINCOLN. Retrieved December 14, 2015, from http://stacyasher.com/GRPH_421_UNL_Fall_2015.html Ideologies of Mr. Fred Rogers. (n.d.). Retrieved December 14, 2015, from https://docs. google.com/document/d/1CJYaeEYZ8-Bco4LutUvJmF5OKJxwSOKYTswGK4Q23d0/




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