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3 minute read
CEO’s message
* Information * Knowledge * Ideas * Learning
Irecently sat in on a webinar assessing the global economy and what the trends for 2021 look like. Business model disruption was cited as a continuing key aspect and major element of the new world we live in and where business opportunities will reveal themselves. The main thrust of the discussion being that disruption has never been more influential or progressive than right now coming out of the so-called ‘other side’ of a global hiatus. Some interesting facts were noted:
Did you know in terms of new technology disruption and adoption rates: • Electricity took 46 years to reach 50 million users • The telephone took 35 years for the same customer base achievement • Television took 26 years to gain that level of popularity • Personal computers a speedy 16 years to capture 50 million of us (for the rest of our natural lives) but not as fast as Mobile phones in just 13 years • But the Smartphone blitzed that objective in a mere 4 years!
(source US Census, Wall Street Journal)
These observations are based on US data but I suspect that possibly in our country these adoption rates are likely even more dramatic as Australians have been recognised as ‘early adopters’ well ahead of the rest of the world with new technology particularly. Another characteristic to contemplate with this backdrop is that technology disruption is not linear in its manifestation - it’s spectacularly exponential! How quickly did we go from renting a video (sorry - DVD for anyone younger than 35) to streaming the latest season of any program you wish from anywhere in the world on your iPad at home! Talking recently with the IHEA marketing and advertising vendor who has vast experience nationally over the past 35 years, they remarked that 80% plus of all their work now is designed and implemented for mobile devices – Smartphones!
So what about technology disruption in the workplace? Your workplace? Your industry? Your industry association perhaps? I doubt too many of us are doing our jobs the same way we did even 5 years ago or using all the same business tools. What will that scene look like in another 5 years?
The challenge is always whether we choose to recognise the change occurring around us and the opportunities presented so to properly engage with and optimise adoption for full advantage of our job, workplace and industry.
In this day and age, where continuing disruption is the norm, the issue is; if you cannot be one of the leaders (ideally), then being an early adopter can provide first mover advantage, adjusting your business model the way you want to, to realise new benefits. It is either that, or accept being merely carried along in the later mass of followers subject to market momentum, at a tempo set by others.
We look forward to sharing with you all some news on extra features and innovations due for release very soon on the IHEA Logbook App for your mobile, tablet or desktop PC. Importantly we can take running our own webinars to another level of convenience, control and relevance for your institute including event registration and management with fully automatic recording of CPD points. The challenge will be to cut through all the other ‘webinar noise’ out there and deliver topics and information that really matters to Healthcare Engineering and Facilities Management.
Best wishes to everyone in or associated with IHEA for the year ahead and may it be for all of you an easier, safer and more progressive one than last year was.
Warm regards,