designs
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Today's Topic: Typography Anatomy Presentation by: ADMEC Multimedia Workshop No: 05 Website: www.admecindia.co.in
Typography Anatomy Know Your Typefaces
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Today's Topic: Typography Anatomy Presentation by: ADMEC Multimedia Workshop No: 05 Website: www.admecindia.co.in
This is our 5th class of Visual Design or Visual Grammar so far. We have covered the following 4 topics in last 4 classes. I am giving my presentation link also so that you can easily access the class material. 1) Design Basics 3) Grid Systems
2) Types of Layouts 4) Shapes and Lines
http://www.slideshare.net/admecinstitute
Typography Anatomy What we will learn today?
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Designs using Worst Typography
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Designs using Good Typography
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What is Typography?
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Why it is so important for a designer?
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Typography Anatomy
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Typefaces and their Families
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Special Use of Typefaces
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Projects
Typography is very important to understand to create good designs. How to Create Good Designs? Typography is one of the important elements of design.
To create a good and innovative design you need to understand this thing very well.
What Is
an Ugly dEsIgN? ➔
When elements are not in their proportions
➔
When elements are not at feasible distance
➔
When they are not in their actual sizes
➔
When shapes are not used properly
➔
When colors are not balanced
And When A Good Typeface is not used!!!
Type or characters also have their faces like humans.
Typefaces have special impressions like shapes
Let’s Understand By An Exercise
1 2
1 2
1 2
1
2
1 2
1
2
1 2
1 2
And the result is:
1. 3. 5. 7.
2 2 2 2
2. 4. 6. 8.
2 2 2 2
Lets have a look on some ugly designs of all the time.
SOME UGLY DESIGNS
NOW SEE
I hope... Now You Understand the Importance of
Typography in Design
Lets Explore
Typography Anatomy
Projects on Typography
1. What is Typography? 2. How Typography plays an important role in designing? 3. Write a brief note on “Classifications of Typography� 4. Explain all the type of Serif typefaces with 2-2 examples. Diagrams can be created for better understanding of serifs 5. Explain all the discussed anatomy with appropriate illustrations and images
Email me at: info@admecindia.co.in
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ADMEC MULTIMEDIA INSTITUTE Want to read more on visual designing, please visit www.graphic-design-institute.com Helplines: +91 9811-8181-22, +91 9911-7823-50 Website: http://www.admecindia.co.in