Beverages & Food Processing Times April - 2016 by Advance Info Media & Events

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Vol. 8, Issue 11, April 2016, 100/-

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Vol. 8, Issue 11 - April - 2016

FRUITS & VEGETABLE NEWS

Givaudan marks 10th anniversary of TasteTrek® Citrus with creation of Global Citrus Collection

ringing adventure, inspiration and technical solutions to customers in Asia Pacifc Givaudan is celebrating the 10th anniversary of its customer TasteTrek® Citrus programme, with an Anniversary Global Flavour Collection inspired by a decade of exploring citrus in groves around the world, including China, India and Japan. TasteTrek Citrus has brought customers and flavourists together to experience citrus in its fullest and freshest form, straight off the tree. From rare and exotic varieties, to local favourites, to the most commercially successful fruits in the world, the Anniversary Global Citrus Collection captures the diversity and cultural importance of citrus. Ten years of TasteTrek® Citrus have played a key role in enabling Givaudan to meet customers’ needs by delivering distinctive citrus flavours with stability and sustainability at their heart, reflecting regional flavour preferences as well as developing those that surprise with exotic or unexpected characteristics. Monila Kothari, Givaudan’s regional Commercial Head of APAC, said: “Inspiring consumer preferred products throughout the Asia Pacific region is our mission. Citrus is a big flavour icon and we’re passionate to focus in this effort. We use a unique creative and technical approach in our work at world renowned Citrus groves in China, Japan and India allowing us to bring our customers new Citrus ingredients and inspiring varietals. “The focus of TasteTrek® is collaborating to deliver a great customer experience. With Citrus Development Centres on every continent, we work with customers in their markets to optimise profiles and build stability and sustainability into their products.” The company has been undertaking grove adventures in the Asia Pacific (APAC) region since 2009. In China, Treks have explored local tangerine and mandarin varietals at a citrus research institute in Sichuan Province. Another trek took the team to the pummelo producing areas in Guangxi Province and Zhejiang Province. In India, the focus of Trek has been on the local citrus varietals that are close to the hearts of Indian consumers. These include Mosambi (sweet lime), Nagpur Santra (mandarin), Kinnow (mandarin hybrid) and Nimbu (Indian Lime). In Japan, Treks in the Ehime Prefecture have included exploration

of the typical Mikan (mandarin) varietals grown there. Abraham Leong, Product Manager for citrus said, “All our Asia Treks have a strong research focus and cultural significance. For example, in India we mapped the flavour variations of local lime varieties but also went to the streets of Delhi and Mumbai to experience the regional differences of nimbu pani, a lemon lime summer beverage squeezed fresh and served with sugar and salt.” “In collaboration with the University of California, Riverside, our Japan team conducted a study focused on the taste profiles of grapefruit ripening at different stages and translating this knowledge into flavour profiles representing the four seasons in Japan.” The first TasteTrek® Citrus took place at the Citrus Variety Collection at the University of California, Riverside (UCR) in the USA in 2006, and customers from the APAC regions have travelled to experience treks at UCR. Givaudan donated USD 1million to establish ‘The Givaudan Citrus Variety Collection Endowed Chair.’ The gift supports and maintains UCR’s Citrus Collection. Treks have also occurred in Italy, Brazil and Argentina. As a result of this decade long effort, and to mark these achievements, Givaudan has curated a 10th Anniversary Global Citrus Flavour Collection, bringing together for the first time remarkable citrus flavours developed around the globe through 10 years of TasteTrek® Citrus. Some of the flavours in the collection include: 1. Valentine Pummelo (California, US) 2. Sakurajima Mikan Mandarin (Japan) 3. Kumquat Meiwa (China) 4. Sanguinelli Blood Orange (Spain) 5. Perão Sweet Orange (Brazil)

Russia ceases 300 tonnes of fruits and veg imports from Belarus Our Bureau, Mumbai

ccording to media reports, between 1 and 15 March 2016, the Rosselkhoznadzor has stopped 24 batches of imported products with a total weight exceeding 300 tonnes. The main reasons have been the lack of phytosanitary certificates and incorrect information on the packaging. These products were allegedly planned to enter Russia under the guise of beer, mineral water, biscuits and paint. Also, some products had Polish and Turkish labels. The department reportedly said that during the inspection of cargo they found apples, tomatoes, pears and cabbage. Numerous traces of disruption were detected in the products’ labels.

Beverages & Food Processing Times

As a result of this, more than 80 tonnes of vegetables were destroyed. It is worth recalling that the Rosselkhoznadzor had announced a ban on the import of fruits and vegetables from Belarus with documents from Kenya, India and Liberia.

Vol. 8, Issue 11 - April - 2016

India�s Only Monthly Newspaper for Food, Beverage & Allied Sectors

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Vol. 8, Issue 11, April 2016, 100/-

India's chocolate ind projected Nestle India to expand chocolate portfolio, launches KitKat Duo to grow CAGR of 23% by vol.

during 2013-18, reach 3.2L tons

he BRIC nations include Brazil, Russia, India and China. While India and China are nations projected to have the highest chocolate market growth in the period 2015-2020, the economic conditions in Brazil and Russia have been hampering the chocolate market's growth. The chocolate market in Brazil is estimated at 800 thousand tons per annum. The per capita consumption of chocolate in Brazil has grown phenomenally from 300 grams per person per year to 2.5 kgs per person annually currently. This rate exceeds the rate in other countries in the region such as China where per capita chocolate consumption is 1.2 kgs and India where it is 0.7 kgs. The country exports approximately 30 thousand tons of chocolate annually. Key countries include Peru, Chile, Argentina, South Korea and Japan. Russia has been experiencing a dismal economic scenario. Increasing costs of raw materials and the devaluation of the rouble have led to decreased spending on chocolates. Overall in Russia there has been a decrease in consumption of discretionary goods. An average Russian consumes approximately 4.5 kg of chocolate per

annum. India's chocolate industry, posted a growth of 15% per year in the period 2008-2012 and is projected to grow at a CAGR of 23% by volume in the period 2013-2018 to reach 3,41,609 tons. The domestic chocolate industry is worth approximately INR 7,000 crores. Chocolate penetration in India is still quite low, hence, there is scope for growth both in the regular and premium chocolate segments. In 2014, the chocolate market in China generated sales worth approximately USD 3.2 billion and is projected to grow to USD 4.4 billion by 2020. It's the multinational players which dominate China's chocolate market. In 2013 Mars Foods was the leader followed by Nestle and Ferrero Rocher. Mars continued leading the market in 2014, but lost share marginally to the other two leading players. The poor performance of local chocolate brands can be attributed primarily to poor marketing efforts. The report contains profiles of key players including Nestle SA, Mondelez International, Ferrero SpA, Mars, Incorporated, Hershey Company and Amul. The report contains industry expert's latest opinions on the chocolate market.

estle India is beefing up its chocolate portfolio with new products. As part of its market strategy to price its ‘premium’ products cheaper, the company this week introduced a new variant of KitKat, called KitKat Duo. To promote KitKat, it has tied up with Paytm for cash back offer, besides a cross-promotion agreement with the yet to be released Kareena Kapoor and Arjun Kapoor starrer Ki & Ka. Lower price point “We have seen innovations at the top end with most players introducing new brands and variants at the Rs. 20-plus range in this category. Our pricing at Rs. 10 for KitKat Duo is an attempt to offer innovations at a lower price point,” said Nikhil Chand, General Manager, Chocolates and Confectionery, Nestlé India. Earlier this year, the company had launched Munch Nuts, which come with peanuts and peanut crème’ as part of its plan to grow the chocolate category. Target new users

Talking about the limited period Paytm collaboration, Chand said given that the brand’s core consumer is in the age group of 17-21 years, the mobile cash-back along with KitKat packs is a strategy to increase brand penetration among new users, while rewarding the existing users. Dual treat With R Balki’s Ki & Ka set for release on April 1, the company said it was hoping to use the platform to promote KitKat Duo. “Since Ki & Ka celebrates the individuality of two people who come together as a couple, it resonated with the thought of KitKat Duo, which has two flavours — brown and white chocolate — in a single product,” Chand added. On the growth rate in the chocolate category, he said, “it is still at a nascent stage in India in terms of penetration, was witnessing a very healthy growth in the last few years but it saw a bit of a slowdown in 2015 for all the brands. We believe the category will bounce back soon.”

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Vol. 8, Issue 11 - April - 2016

AGRO PROCESSING NEWS

Govt covers 68 crore natives for subsidized foodgrains under NFSA:

Ram Vilas Paswan Our Bureau, Mumbai

he Government of India has accorded high priority to the issue of hunger and malnutrition in the country and is implementing several schemes/programmes through State Governments/UT Administrations to improve food security situation in the country. These include Targeted Public Distribution System (TPDS), Wheat Based Nutrition Programme (WBNP) for providing Supplementary Nutrition, Integrated Child Development Services (ICDS) Scheme for pre-school children and pregnant and lactating mothers through the Ministry of Women and Child Development. Mid-Day-Meal Scheme (MDM) for primary and upper primary children through Ministry of Human Resource Development, Annapurna Scheme for the senior citizens, Nutritional Programme for Adolescent Girls and Emergency Feeding Programme. This information was given recently by the Minister of Consumer Affairs, Food and Public Distribution, Ram Vilas Paswan in a written reply to Lok Sabha. The Minister said that National Food Security Act, 2013 (NFSA) provides for coverage of upto 75% of the rural population and upto 50% of the urban population for receiving foodgrains (rice, wheat & coarsegrains) at highly subzided rates. Thus, 81.35 crore persons which constitute about two-thirds of the population is covered under NFSA. This coverage has been delinked from poverty estimates. The eligible families under NFSA comprise of priority households and Antyodaya Anna Yojana (AAY) families. Priority households are entitled to receive 5 Kg of foodgrains per person per month at highly subsidized price of Rs.3, 2 & 1 per Kg. for rice, wheat & coarsegrains respectively. The existing AAY households, which constitute the poorest of the poor, will continue to receive 35 Kg. of foodgrains per household per month. The Act also provides that in case annual allocation of foodgrains to any State under the Act is less than the average annual offtake of foodgrains for the last three years under normal TPDS, the same shall be protected. Implementation of the Act has started in 30 States/Union Territories (UTs), covering about 68 crore persons. Foodgrains allocation under erstwhile TPDS is being continued in remaining States/UTs. He said that Government of India has provisionally allocated 289.46 lakh tonnes under NFSA and 207.31 lakh tonnes of foodgrains under erstwhile TPDS during current year. Further, an additional 50.01 lakh tonnes of foodgrains have also been allocated during the current year for Below Poverty Line (BPL) and Above Poverty Line (APL) families to the States/UTs where NFSA has not been implemented. In addition, during the current year, 11.70 lakh tonnes of foodgrains have been allocated to the States for festival, calamities and other additional requirements. The Government has also allocated 52.18 lakh tonnes of foodgrains under Other Welfare Schemes such as Mid Day Meal Scheme, Annapurna Scheme, SC/ST/OBC Hostel Scheme, Welfare Institutions Scheme, SABLA Scheme and Wheat Based Nutrition Programme Scheme. Paswan said that the Act also had a special focus on nutritional support to women and children. Pregnant women and lactating mothers are entitled to meals as per nutritional norms as well as to receive maternity benefit of not less than Rs.6,000. Children upto 14 years of age are entitled to meals as per the prescribed nutritional standards. Higher nutritional standards have been fixed for malnourished children upto 6 years of age. In case of non-supply of entitled foodgrains or meals, the beneficiaries will receive food security allowance.

Beverages & Food Processing Times

Vol. 8, Issue 11 - April - 2016

FOOD SAFETY NEWS

FSSAI takes

steps to checkany

“fear psychosis” among companies

Our Bureau, New Delhi

o become more industry friendly, and curb the fear in the industry of excessive regulation in the wake of Maggi controversy, The Food Safety Standards Authority of India (FSSAI) has taken a number of steps to check any “fear psychosis” among companies. FSSAI has issued clarification about the standards of monosodium glutamate ( MSG) and also relaxed the product approval process for proprietary food products and nutraceuticals. The food industry had complained about ‘inspector raj’ and even Food Processing Minister Harsimrat Kaur Badal had said that the regulator has created an environment of fear in the industry, after the ban on Maggi in June last year. When asked about whether there is any fear psychosis after the Maggi ban incident, FSSAI CEO Pawan Aggarwal said that it has taken number of steps to ease approval process without compromising on the quality norms of the products in order to address any fear among the industry. “But at the same time, utmost importance has also been given to ensuring quality of the food items,” Agarwal said. To empower the consumers, Agarwal said FSSAI has launched an app through which general public can get information about the standards and the authority has also started awareness and training programmes for the food business operators about how to implement the food safety standards. As FSSAI has been streamlining its regulations to ease product approval process, Union Minister Harsimrat Badal had also said that there will more investment and innovation in the food sector. She has been raising industry and quality issues with the food regulator. CII applauded the regulators moves and said that the recent notifications by the regulator on proprietary food, and notice on harmonization of Food Additives with Codex, mark the beginning of a new chapter in developing and promoting India as the global hub for food industry.

After Maggi, Patanjali Atta Noodles found ‘sub-standard’ Our Bureau, Mumbai

team of Food Safety and Drugs Administration (FSDA) based in Meerut has found a Patanjali Atta Noodles sample “sub-standard”, with ash content in the tastemaker exceeding the prescribed limits by nearly three times, even higher than Maggi samples. The tests were carried out on samples of Patanjali Noodles, Maggi and Yippee collected from Meerut on February 5, 2016, the report of which reached came out on Saturday. In all the three samples, ash content found is invariably high. The permissible limit for ash content according to law is 1%, but all the three samples failed the test and were found “substandard” for consumption.

Beverages & Food Processing Times

Vol. 8, Issue 11 - April - 2016

FOOD PROCESSING NEWS

Gits food brings new range 100% FDI decision in food processing sector will of instant mixes for Holi 2016 play a big role in doubling farmers’ income by 2022: H Harsimrat Kaur Badal Our Bureau, Mumbai

Prime Minister. She said that the digital platform will integrate 585 regulated markets, providing farmers and traders with access to opportunities for purchase/ sale of agri-commodities at optimal prices in a transparent manner. Badal spoke also of the Government’s vision to tap the potential for organic farming in North East India.

Our Bureau, Mumbai

midst the global slowdown, India continues to be one bright spot. Many foreign players whom I met at international food expositions, requested me to put in a word, so that they can participate in AAHAR. This is testimony to the changed global outlook towards India and the strengthening of ‘Brand India’, thanks to the global outreach of the Prime Minister Narendra Modi. Under his leadership, the Government has worked hard to create an environment conducive to the growth of the economy. The food processing sector in India is going to be one bright spot which will propel this growth,” says The Union Food Processing Industries Minister, Harsimrat Kaur Badal, at inauguration of AAHAR 2016. Inaugurating the International Food and Hospitality Fair 2016, being held at Pragati Maidan, New Delhi, the Minister said that the Budget decision to allow 100 per cent FDI in multi-brand retail for food products produced and processed in India will play a catalytic role in leapfrogging Indian economy. She underlined that the decision pertains to FDI in 100% swadeshi and home-grown food. The average Indian spends 40 per cent of his income on eatables, and only 10% of what we grow is processed in India. Recalling these facts, the Minister pointed to the huge opportunity that beckons investors. She said that the FDI decision would give a boost to the sector, and would contribute to the eventual aim of uplifting farmers and doubling farmers’ income by 2022. “I wish I did not have to go to the market; I wish the market came to me,” adds Badal. Recalling the big market access challenge that India’s farmers face, Smt. Badal said that she is looking at a market that goes to the farmer’s doorsteps, an industry that chases the farmer. She said that the 100 per cent FDI decision would usher in a partnership between industry and farmers, play a huge role in creating backward infrastructure linkages and plugging wastages, thereby improving the farmers’ prospects. The Minister spoke also of the e-marketing platform that is slated to be launched in April 2016, hailing it as a revolutionary initiative by the

Stating that 42 Mega Food Parks are coming up, the Minister said that foreign players can tie up with these parks in pursuing ‘Make In India’, even for specific nations of their choice. This would be facilitated by the plug-and-play model under which these parks would operate, wherein common infrastructural facilities would be provided. Badal said that she aspires to turn India into the food factory for the world in the next few years. “I Aspire to turn India into the food factory for the world in the next few years,” states Badal. The Minister congratulated the India Trade Promotion Organization for the unprecedented participation response to AAHAR 2016, especially with its focus on new and young entrepreneurs, and added attractions such as a Culinary Art Competition. The Chairman and Managing Director, ITPO, L. C. Goyal said that AAHAR had transformed from a trade promotion event to a growth propelling event. He said that it had become India’s best known brand in food and hospitality sector, having acquired a prominent place in the global calendar of international expositions. Goyal said that the decision to allow 100 per cent FDI in the sector would have a huge multiplier effect, by reducing post-harvest wastage, helping crop diversification, incentivizing global players to invest and produce in India and by creating a large number of jobs adding that this would also help the other objectives of Make in India, Skill India and Start up India. The Chairman said that ITPO’s role is being reoriented, with introduction of e-tendering and e-refunds. He said that the proposal to redevelop Pragati Maidan Complex into a world-class exhibition-cum-convention complex is at an advanced stage of consideration. Further, he underlined that the administration will not allow any event to be adversely affected, due to the redevelopment project. Noting that AAHAR 2016 has broken previous records in terms of both number of exhibitors and space given to exhibitors, Goyal said that the new motto of ITPO is ‘Better and Bigger’. On the occasion, the Union Minister also presented cheques of 1 crore rupees each to Swachh Bharat Kosh and Clean Ganga Initiative of the Government of India, on behalf of ITPO.

AP team in Japan to explore avenues in food processing Our Bureau, New Delhi

epresentatives of 30 food processing companies from Andhra Pradesh interacted with 50 of their Japanese counterparts in Japan. The delegation was led by Secretary of Government (Food Processing) M. Girija Shankar and Andhra Pradesh Food Processing Society CEO Y.S. Prasad.

The delegates met Vice-Minister for International Affairs, Ministry of Agriculture and Fisheries, Hiromichi Matsushima, who said that investment in mega food parks, rice brain oil extraction, and shrimp processing would be explored by the Japanese Government. APIIC Chairman P. Krishnaiah and CII Chairman Suresh Rayudu Chitturi also participated in the meetings.

oli is just round the corner and people have started their preparations for the ‘Big Holi party’. Just as food is an integral part of any Indian festivities, this year set aside the idea of cumbersome food preparations and revel in those riotous moments as Gits brings a range of instant mixes. Indulge in some scrumptious dishes to celebrate the true essence of the festival because with Gits instant mixes, now you can prepare that holy meal in a jiffy!

Enjoy the joyousness of the festival with those varied colours along with relishing some delectable treats this Holi. Gits brings its festive range that includes Indian perennial favourites such as Gulab Jamun, Jilebi and also Dahi Vada to beat the heat during Holi. There are a host of traditional delicacies that can be relished during the festival in turn making the occasion even more enjoyable. These delicacies are made available by Gits in a convenient way that can be prepared in 3 easy steps!

rest assured that your meal will be flavoursome, consistent and tasty.

Give your loved ones a perfect foodie’s delight with Gits treats and savour those precious moments as you offer them a celebration that they would cherish and also relish. So go ahead and plan a ‘big feast’ with your loved ones this Holi and be

Gits a trusted name in every household retains the authenticity of its products, making no compromise on taste and richness. Gits products do not have any added preservatives and will surely add that extra touch of goodness to your desserts this Holi!

Fresh Maggi samples found ‘sub-standard in Uttar Pradesh; Nestle denies allegation permissible limit of 1 per cent. This is a charge strongly denied by Nestle and stated that Maggi noodles is 100 per cent safe for consumption. It is apparent from media reports that standards for ‘macaroni products’ are being appied for ‘instant noodles with seasoning’ which is erroneous and misleading.

Our Bureau, New Delhi

amples of Maggi noodles collected from Barabanki district on February 5 ‘were found sub-standard’ according to state authorities in Uttar Pradesh. The authority claimed that tests conducted by a Lucknow-based stateowned lab found ash content in Maggi Masala to be 1.85 per cent, which is higher than the

The Nestle spokesperson said industry members, including Nestle, have made a representation to national food regulator Food Safety & Standards Authority of India (FSSAI) to remove this confusion which is unwarranted. Nestle has said that they have categorically reiterated that testing of instant noodles against norms set for macaroni products will reflect in incorrect results and wrong interpretations. The quality and safety of their products are nonnegotiable priorities.

Gujarat has the best and trusted food brands in India Our Bureau, New Delhi

ell Gujarat has topped in trust and consumer preference with its eight brands from Gujarat in the respective business categories they operate in. These home grown brands include names like Amul, Balaji, Fogg, Vadilal, Sintex, Astral, Ajanta and Symphony. Interestingly, Fogg, Balaji and Vadilal have gained the leadership position in 2016 in their categories by moving up in the Brand Trust Report-India Study 2016 rankings, prepared by Mumbai-based brand intelligence company TRA (formerly known as Trust Research Advisory). The Rajkot-based Balaji wafers has become number one in packaged snacks category improving its rank to 124 from 179 last year. Vadilal Industries Ltd’s ice cream brand-Vadilal

Beverages & Food Processing Times

jumped in the ranks from 504 in 2015 to 277 this year taking the top slot in ice-cream segment. It is followed by another Ahmedabad-based brand Havmor. The Taste of India — Amul — continues to be the leader in dairy diversified category of Food & Beverages (F&B) business. Amul is the only reigning brand in the butter sub-category and its Amulya tops the dairy whitener segment. Surat-based Hajoori & Sons-owned aerated drink Sosyo made it to the list for the first time. Other Gujarat-based brand featured in the list also includes Zydus Cadila, Nirma and Rasna. Gujarat has a tradition of successful businesses. Getting Gujarat brands as category leaders in trust shows how these brands have now begun to pervade the national consciousness.

Vol. 8, Issue 11 - April - 2016

BAKERY NEWS

Come experience World Class Made in Puratos’ world class processing factories situated across the world’s best fruit producing regions, Topfil, true to its name can be used to dress up your cheesecake creation… moving it from superb to sublime is one quick whoosh.

While desserts make up the pretty in the counter, the breads keep the till ticking. The aroma of freshly baked bread can make the strongest go weak in the knees, ruin the strictest of diets, and put simply, entice customers to buy when they came with no such intention in the first place.

f you are in a New York state of mind, or simply in the mood for a cheesy dessert, if Cheesecake is really your thing, but it’s very cumbersome and temperamental recipe forbids you from making it on a larger scale. No more will you be dependent on that skilled cheesecake specialist to create that awesome yet delicate dessert. Puratos’ take on the New York style Cheesecake is here to make it all as easy as pie in 3 easy steps.

When the aroma of freshly baked bread mingles with familiar smells of Indian spices and blends effortlessly with Italian herbs, then the bread becomes so much more than just a loaf… it becomes a sexy siren that calls consumers to try by simply being in the background. It’s soft crumb, coupled with its firm crust stands out by simply being. Meet our Italian Macho meets Indian Amma in a bread -- The Easy Herbs and Spices Bread mix.

It is the ultimate Desi Bread with aVideshi twist, perfect to lure the older customers with the familiar taste of India and appealing to the newer generation with the Italian twist. With its great mouth feel and superior texture the Easy Herbs and Spices bread probably needs no hard sell.

Its savoury nature makes it the perfect go to bread for snacking, satisfying the consumer's’ need for that extra zing to their evening. In a land where the chutney sandwich is so prevalent, a savoury bread cannot be only restricted to a light evening snack, The Easy Herbs and Spices bread holds its own even on the breakfast table. This easy to use bread mix can take on a multitude of forms, from the humble loaf to a pizza base, to a baguette, the versions in which this can be kneaded are restricted only by the limits of our mind itself. Come try this superb bread mix and have your consumers returning again and again for the

The New York Cheesecake comes to you in an easy avatar in Puratos’ Deli Cheesecake. Simply pour this creamy ready to use Cheesecake mix on top of a well prepared biscuit base and bake for a fuss free, fail-free crowd pleaser that is an international favourite that is slowly sweeping India by storm. Keeping with Puratos’ commitment to bringing you the best international trends, and keeping you abreast with all that is cutting edge, the Deli Cheesecake is that product that you simply cannot ignore. This eggless version allows you to experiment with flavours and offerings, increasing both your appeal as well as setting you apart as a bakery that tests and pushes the boundaries to satisfy the consumer’s tastes. Satisfying consumer palates is, after all, the one thing that Puratos and you do best, hand in hand. This terrific duo is only second to world famous blueberry cheesecake. Blueberry cheesecake is that one flavour that never goes out of style, whether it’s a slice or simply the whole cake, the blueberry topping on cheesecake is as famous as Laurel and Hardy, one cannot think of one without the other. Puratos’ Topfil,a fruit filling which catches the fruit at just that perfect degree of ripeness, gently processes it to combine the essence of the fruit with Ready to use convenience. Available all year round, theTopfil allows you, the customer, the absolute freedom to standardise your offerings, consistently every time. The Topfil with its 60% fruit pieces, comes in a completely easy Ready ToUse version that makes using it a dream. A dream that comes in both bake stable and freeze stable versions.

Beverages & Food Processing Times

refreshing taste of something familiar, yet something new. Afterall, bakeries today are always looking for the something special, something that sets them apart, that is infact the one this that Puratos excels in, bringing the world-class to India at prices that truly satisfy the Indian baker, and leave him free to experiment, happy in the knowledge that what he’s putting in his shelf is the best that money can buy.

Vol. 8, Issue 11 - April - 2016

AGRO PROCESSING NEWS

Sugar Production till March 31, 2016 is 237 lakh tonnes; 11 lakh tonne less: ISMA Our Bureau, Mumbai

he All India Sugar production up to March 31, 2016 is 237 lakh tonnes. This is about 11 lakh tonnes less than last year, which was expected, since the estimated sugar production in the current season is lower than last year, according to a press release by Indian Sugar Mills Association. As compared to 366 sugar mills which were working on 31st March last year, 215 sugar mills continue to crush sugarcane in the current season on March 31, 2016. In the last season, 35 lakh tonnes of sugar was produced further after April 1, 2015. With lower number of sugar mills operating in the current season, sugar production in the balance period in the current season would obviously be lower. Maharashtra has produced 82 lakh tonnes up to March 31, 2016, which was 93.6 lakh tonnes at the corresponding period in the last season. As compared to 135 sugar mills which were still working as on March 31, 2015, 58 sugar mills are crushing sugarcane in Maharashtra as of now. Most of these sugar mills are operating in Kolhapur, Pune and Sangli Districts which are the main cane belt area and were not so badly affected due to less water availability, and therefore, it is generally expected that another 5 to 6 lakh tonnes may get further produced from Maharashtra. Due to drought like conditions, the average recovery in Maharashtra is reported to be slightly lower than last year. The sugar mills in UP have produced 65.7 lakh tonnes up to March 31, 2016, which was 63.4 lakh tonnes at the same corresponding period last year. However, as compared to 76 sugar mills which were working last year at the end of March, currently 48 sugar mills are crushing sugarcane in UP. Due to good weather conditions in the State and substantial improvement in cane varieties and their acreage in the State, the average sugar recovery being reported from UP is significantly higher than last year by around 1 per cent. It is generally expected that mills in UP may produce around 5 lakh tonnes in the balance period in this season. The sugar mills in Karnataka have produced 40.16 lakh tonnes in the current season up to 31st March, 2016, which is slightly lower than 42.47 lakh tonnes produced at the same corresponding period last year. As compared to 51 sugar mills which were still under operation last year at the end of March, there are 15 sugar mills which are currently crushing sugarcane in the State. The mills in Karnataka produced another about seven lakh tonnes last year after April 1, 2015. However, with lesser number of sugar mills working in the State and also considering that South Karnataka mills have a special season in July – September, the sugar mills in Karnataka may produce around 2 lakh tonnes more in the balance period of this season. The fourth largest sugar producing State, namely, Tamil Nadu has produced eight lakh tonnes up to March 31, 2016, which is slightly higher than 7.53 lakh tonnes of sugar production at the same period in the last season. Almost same number of sugar mills are still crushing sugarcane in Tamil Nadu at the end of March i.e. against 38 sugar mills last year; there are 39 sugar mills under operation currently. The State of Tamil Nadu has a special season in July – September, and considering that, it is expected that the mills in Tamil Nadu would produce another six lakh tonnes in the balance

period of the current season. The other States like Uttarakhand, Bihar, Haryana, Punjab, Madhya Pradesh, Gujarat, A.P & Telangana etc; have either produced similar quantity of sugar as last year or slightly higher in the current season. There are 55 sugar mills in total working in these States (except in Bihar which has closed) at the end of March this year. A few lakh tonnes of sugar is expected to be produced from these States in the balance period of the season. The current year’s sugar production is almost equal to the domestic consumption. The sugar mills opened the current season with a significantly high opening stock of 91 lakh tonnes. 11.5 lakh tonnes of sugar has been physically exported in the current season and as compared to contracts finalised till now, another 3 lakh tonnes are expected to move in the next couple of months. Unless and until further export contracts take place, 91 lakh tonnes of opening stocks will get drawn down to around 75 lakh tonnes which is still a significantly high opening balance for October 1, 2016. There are field reports which suggest that due to less rainfall and lower water availability in reservoirs in some Districts in Maharashtra and North Karnataka, the acreage of sugarcane available for harvesting in 2016-17 SS will be lower. Therefore, there is a general expectation that sugar production during 2016-17 SS from the States of Maharashtra and Karnataka, due to lower acreage in some of their districts, will be lower than the current sugar season.

360 soil testing labs to be operational in 2016-17 taken soil analysis in a big way and completed the targets between 75 per cent to 100 per cent. States like Bihar, Punjab, Chhattisgarh, West Bengal, Jharkhand, Odisha, Uttarakhand, Rajasthan, Arunachal Pradesh, Madhya Pradesh, Jammu & Kashmir, Mizoram, Haryana, Manipur, Assam, Karnataka and Uttar Pradesh are lagging behind.

Our Bureau, Mumbai

oil Health Card (SHC) Scheme is an important scheme of the Government. It aims at promoting soil test based and balanced use of fertilisers, so that the farmer can realise higher yields at lower cost. Simultaneously, soil health can be sustained. Earlier soil health cards were being given to farmers. However, these were largely the initiatives of State Governments, implemented over varying periods of time. These initiatives were sporadic and random and therefore did not cover all the farmers within a particular time cycle. The approach also was not comprehensive in term of procedure for collection of soil samples and standards for soil test. It was limit to, assisting the State Governments for Static Soil Testing Laboratories (SSTLs) and Mobile Soil Testing Laboratories (MSTLs). Earlier Government of India has never provided any assistance to the State Governments to undertake collection of soil samples and their analysis.

In 2016-17, 360 number of additional soil test laboratories will be made operational to test major and micro nutrients. This will increase the annual analysing capacity of state laboratories from 1.78 crore to 2.14 crore. All the District Collectors in all states have been asked to implement the latest guidelines for Establishment of Soil Testing Projects at Village level under Soil Health Management (SHM) Scheme of National Mission for Sustainable Agriculture (NMSA) to generate employment for rural youth and to improve timeliness in analysis of soil samples under Soil Health Card Scheme. The guidelines of the scheme have been amended to set up soil testing labs as well as mini labs through Capital Investment Subsidy Scheme (CISS) implemented through NABARD. The guidelines have been modified to involve science students of Agriculture and other science colleges in soil health card programme. The States by now have distributed 1.47 crore soil health cards and 1.53 crore cards are under printing. 30 lakh samples are under analysis & they will be completed and 150 lakh cards will be printed. That is, in 2015-16 a total of 450 lakh cards will be distributed to farmers.

This early variety is reportedly giving higher yields as well as higher sugar recovery to the sugar mills in UP.

As seen a major threat towards deteriorating soil health, there has never been comprehensive ‘Soil Health Card’ Scheme of the magnitude that Government launched in the year 2014-15 to provide SHC to all 14 crore farmers once in a cycle of 2 years, on a continuous basis. Comprehensive testing of soil samples for 12 parameters including micro-nutrients is being carried out under the scheme. The first cycle of the scheme will be completed in 2 years (2015-16 & 2016-17) with an outlay of Rs 568.54 crore.

Therefore, with area under sugarcane for next season reportedly expected to be similar to the current season, the sugar production from UP next year will be higher. Similarly, after two years of drought like conditions in Tamil Nadu, the State has received very good rainfall in 2015 and, therefore, it is expected that the acreage in Tamil Nadu will increase in next season.

The target for the year 2015-16 is to collect 104 lakh soil samples and test them for issue of Soil Health Cards to farmers. More than 90 per cent samples have been collected in states like Andhra Pradesh, Kerala, Meghalaya, Nagaland, Telangana, Sikkim, Gujarat, Bihar, Tripura, Tamil Nadu, Maharashtra, Punjab, Chhattisgarh, West Bengal and Himachal Pradesh.

2. The States with very good performance (above 90 per cent) are Bihar, Tripura, Tamil Nadu, Maharashtra, Punjab, Chhattisgarh, West Bengal and Odisha.

This will give higher sugarcane availability and sugar production from Tamil Nadu too.

Out of 90 lakh samples collected 60 lakh soil samples have been tested so far. Andhra Pradesh, Telangana, Gujarat, Meghalaya, Sikkim, Tamil Nadu, Maharashtra, Tripura and Kerala have

4. The remaining lagging States are Karnataka, Assam, Manipur, Haryana, Mizoram, Jammu & Kashmir, Madhya Pradesh and Arunachal Pradesh.

However, it is important to note that the acreage under early variety of sugarcane i.e. CO 0238 in UP, will go up to around 40 per cent as compared to around 20 per cent in this season.

Therefore, the lower expected sugar production from Maharashtra and Karnataka is expected to be significantly compensated by higher production from U.P and Tamil Nadu, reducing the net fall for the country from the current season significantly. However, despite expected reduction in sugar production in the next sugar season, it is important to note that the opening stocks as on October 1, 2016 will be very comfortable at about 75 lakh tonnes. Therefore, there will be enough sugar to not only take care of the domestic requirement for the whole year, but will also leave a reasonable opening balance for 2017-18 SS. International as well as domestic agencies are reporting that the impact of El Nino will be over in the month of May, and, therefore, it is expected that there will not be a dry season in India this time. The Indian Meteorological Department’s (IMD’s) first report is expected in next 3 weeks by third week of April, which will give a clearer picture, but a general expectation from the experts, suggests that the monsoon this year will be normal, which may be good for sugarcane planting next year.

The States of Himachal Pradesh & Sikkim have completed their two years target for sample collection. 1. The 2015-16 sample collection targets have been completed by Andhra Pradesh, Kerala, Meghalaya, Nagaland, Telangana, Sikkim & Gujarat.

3. The States with good performance (above 75 per cent) are Jharkhand, Uttar Pradesh, Uttarakhand, Goa and Rajasthan.

Agriculture Ministry hosts Farmer’s Fair and Exhibition Our Bureau, Mumbai

inistry of Agriculture and Farmers Welfare, Govt. of India is organising Farmers’ Fair and Agricultural Exhibition across the country at 583 KrishiVigyanKendras to create awareness among farmers about new Pradhan MantriFasalBeemaYojana. Till April 3, 2016. Such fairs have been organised at 90 locations with participation of the Members of Parliament and Central Ministers including Minister of Home Affairs, Raj Nath Singh Ji at Lucknow, Minister of Agriculture & Farmers Welfare, Radha Mohan Singh Ji at Motihari, Bihar; Minister of Micro, Small & Medium Enterprises, Kalraj Mishra at Kushinagar, UP; Minister of Water Resources, River Development and Ganga Rejuvenation, Uma Bharti Ji at Lalitpur, UP; Minister of State for Ministry of Agriculture & Farmers Welfare,

Beverages & Food Processing Times

MohanbhaiKundariya at Rajkot, Gujarat; Member of Parliaments, Sher Singh Gobaya at Ferozpur, Punjab; Ashwani Kr. Chopra at Karnal, Haryana; Virender Kashyap at Shimla, Himachal Pradesh ; Chaudhari BabuLal at Agra, UP; Anupriya Patel at Mirzapur, UP and Jagdambika Pal at Siddharth Nagar. In this programme the farmers are being made aware about other schemes also and the information, knowledge and advisory on various crops, horticulture, livestock and poultry related questions are also being addressed by the Scientists in the farmers-Scientists interface programme being organised by the KVKs. The literature about the Pradhan Mantri Fasal BeemaYojana is being provided to the farmers, question-answer sessions are also being held and a comprehensive CD containing the film on the Pradhan MantriFasalBeemaYojana is also being showed to the farmers.

Vol. 8, Issue 11 - April - 2016

TRADE NEWS

Local food majors seek want strict provisions to ensure farmers benefit from new FDI rule

Our Bureau, New Delhi

ndia is venting for investment from companies such as Wal-Mart, Carrefour, Marks & Spencer and Tesco in the food retailing space. The industry expects investment also from companies such as Fonterra of New Zealand, Amy’s Kitchen from the US and Germany’s Aldi. But Food processing and dairy industry leaders, such as Amul and Rasna want strict provisions in place to ensure that the move helps local farmers and not hurts them. And they expect a large flow of cheap funds due to the government’s decision to allow 100% foreign investment in multi-brand food retailing. A key condition for foreign companies to sell multi-brand food in India is that all the raw materials must be sourced locally and the products manufactured in India, Food Processing Minister Harsimrat Kaur Badal had said. The local majors want the government to strictly enforce this rule. Not just the multi-brand retail majors, even the big daddies of food retail such as Trader Joe’s are now more likely to enter the India market, said Rasna Chairman PiruzKhambatta, who is also the chairman of the Confederation of Indian Industry’s national committee on food processing. Foreign investment in retail and processing would ensure Indian farmers get better price and the latest technology, said Amul Managing Director RS Sodhi. “Already, global players from Danone to Lactalis are in the Indian dairy sector. More competition is welcome if they also purchase their raw material from Indian farmers, as it will result in higher share of the organised sector and thus better price to the producer.” The government is hopeful that the policy decision would help in some tie-ups of food retailers with upcoming mega food parks in the country. Opening up various sectors and making them attractive for foreign direct investments is critical for the purpose of boosting the investment scenario in India, especially for capital intensive sectors. For the time being, the industry wants more conditions for foreign investment to ensure the farmers are protected and an investment flow is there. The minimum amount of investment by a company should be $50 million and, out of that, 30% investment should be in the backend.The authorities should be cautious that in the guise of FDI, subsidized imports of agri commodities from abroad are not permitted.

Beverages & Food Processing Times

Vol. 8, Issue 11 - April - 2016

FOOD INGREDIENTS NEWS

New Research from DuPont Nutrition & Health Identifies Six Health and Wellness Consumer Segments

New DuPont Nutrition & Health Study Details the Influence of Protein Source on Gut Microbiome

Research will help food and beverage manufacturers unlock untapped opportunities

Study Investigates Strategies for Lowering Cholesterol and Improving Gut Health

and nutrition as secondary clusters.

uPont Nutrition & Health has collected data from more than 14,000 consumers in 22 countries for an insight-driven research project designed to help manufacturers develop and market products in the health and wellness area. With health and wellness as a category growing nearly twice the rate of traditional foods and beverages, this research comes at an opportune time for food and beverage manufacturers. The DuPont Nutrition & Health research, conducted with HealthFocus® International, helps food manufacturers define market opportunities by determining the motivations, needs and behaviors of consumer groups in today’s evolving food and beverage market. In addition to demographic and geographic data, the study includes illuminating information on health concerns, brand influences, attitudes and usage, lifestyle choices, and parenting style. The segmentation results in six core consumer groups – Health Helpers, Weight Strugglers, Health Wise, Taste Driven, Good Life and Just Food – divided into nutrition as primary

“Eighty three percent of global consumers consider diet and nutrition important to wellbeing, which is greater than wealth or physical fitness,” said Greg Paul, Ph.D., MBA, global marketing director, Consumer Segments at DuPont Nutrition & Health. “We have become increasingly proactive about our health, yet welldefined and decidedly varied segments still exist. Consumers portray diverse behavior depending on their place in the spectrum of health and wellness. The importance of learning the demands of each segment is critical to understanding what motivates food purchase behavior.” In parallel with the newly available research, DuPont Nutrition & Health offers a unique and wide range of food ingredient solutions that is unmatched in the industry. The product range includes antimicrobials and antioxidants, cultures, emulsifiers, enzymes, fiber, hydrocolloids, probiotics, protein and tailored blends. “We provide manufacturers with the ingredients that can turn health and wellness challenges into opportunities for competitive advantage and profitability. Our technical expertise, coupled with our marketing insights, helps our customers to win the minds and carts of demanding shoppers,” Paul said.

new study published in the latest edition of The Journal of Nutrition found that a soy diet contributed to a more diverse microbiota than a diet from milk protein sources. The study, conducted by Elaine Krul, Ph.D., Senior Technical Fellow, DuPont Nutrition & Health, is one of few to evaluate the impact of protein source on the composition of the gut microbiota and provides insight on how including soy protein in the diet can further support cardiometabolic health. “It has been suggested that increased microbial diversity in the gut microbiome is a marker of cardiometabolic health, where individuals with low richness have a higher incidence of

‘Ultra-processed’ foods still dominate consumers’ diets: study Our Bureau, New Delhi

espite an outcry for manufacturers to produce more “healthy” and “natural” foods, people still on average consume about 58% of their total daily calories from “ultraprocessed” foods, such as frozen pizza and soda, according to a study published in the medical journal BMJ Open. Government health warnings about added sugar

haven’t had the impact manufacturers feared either: 71% of Americans exceed the recommendation to consume no more than 10% of daily calories in the form of added sugar, according to the CDC. Manufacturers of breads, cakes, cookies, pies, and salty snacks have the least to worry about, as these were consumers’ top choices for ultraprocessed foods based on the foods’ contributions to consumers’ total daily calories, according to a

CDC survey. Despite how much attention has been paid to “healthy” and “natural” foods, consumers’ purchasing and eating decisions still do not reflect those concerns. Companies like Mars have suggested that even health-conscious consumers allow themselves indulgences, particularly the sweets and salty snacks that the CDC confirmed were consumers’ favorites. The fast growth of better-for-you food segments is undeniable based on category sales statistics and the performances of startups and companies that make “natural” products. Major manufacturers have responded by removing artificial ingredients and acquiring smaller better-foryou producers to align their portfolios with consumer demands. The question now is whether these changes and acquisitions are worth the additional costs if consumers are still buying “ultra-processed” foods anyway. This sort of data will not necessarily stop manufacturers from pursuing the development and acquisition of products that consumers believe are healthier. But company executives may rethink their investment strategy and funds allocation to continue to support the products and brands that, while maligned by certain groups of consumers, are clearly still in demand across the general population.

In addition, significant reductions in the concentrations of total cholesterol, triglycerides and atherogenic lipoprotein particles were observed with consumption of soy protein compared to milk protein diets. This adds to the existing evidence supporting the beneficial effects of soy protein to reduce cholesterol and improve fatty acid metabolism. While DuPont Nutrition & Health has been active over the years in examining the role probiotics play in promoting a healthy microbiome, this is the first study the company has supported that explored the role that protein may play in that regard. “The heart health benefits of soy protein are well-established through numerous clinical and preclinical studies. These results provide insight on how including soy protein in the diet can further support cardiometabolic health through modifying the composition of the microbiome,” added Krul. DuPont Nutrition & Health continues to explore the impact of changes to the composition of the microbiome and how that impacts health and wellness.

dyslipidemia, adiposity, weight gain, insulin resistance and inflammation,” said Krul. “Adding lean, high-quality plant proteins such as soy to the diet could be a good strategy for individuals seeking products to support health and wellness goals, including weight management with added cardiometabolic benefits.” In the study, titled “Soy Protein Compared with Milk Protein in a Western Diet Increases Gut Microbial Diversity and Reduces Serum Lipids in Golden Syrian Hamsters,” diets mimicking the composition of a typical Western human diet containing either milk protein isolate or one of three differently processed DuPont ™ Danisco ® soy proteins were investigated for their effects on blood cardiometabolic measures, microbiota composition in different sections of the gut, and expression of genes in the liver that are involved in lipid metabolism. The study was conducted in hamsters, an appropriate model for human cholesterol metabolism. The soy-fed hamsters had a more diverse microbiota than those fed the milk diet. Gut microbiota profiles from all soy-fed groups were more similar to each other and showed significant differences in abundance of several key microbial families compared to those in the milk-fed group.

Beverages & Food Processing Times

This will help to meet the increasing market interest in incorporating probiotics into protein-containing foods, particularly protein supplements and dry beverages. DuPont Nutrition & Health combines in-depth knowledge of food and nutrition with current research and expert science to deliver unmatched value to the food, beverage and dietary supplement industries. We are innovative solvers, drawing on deep consumer insights and a broad product portfolio to help our customers turn challenges into highvalue business opportunities. More information is available at www.food.dupont.com. DuPont (NYSE: DD) has been bringing worldclass science and engineering to the global marketplace in the form of innovative products, materials, and services since 1802. The company believes that by collaborating with customers, governments, NGOs, and thought leaders we can help find solutions to such global challenges as providing enough healthy food for people everywhere, decreasing dependence on fossil fuels, and protecting life and the environment. For additional information about DuPont and its commitment to inclusive innovation, please visit www.dupont.com.

Vol. 8, Issue 11 - April - 2016

DAIRY NEWS

A pact formed between Merial and, Zoetis for dairy products in India Our Bureau, New Delhi

n order to make Indian dairy more efficient, the animal health division of Sanofi, Merial has made a pact with Zoetis India Ltd, a subsidiary of Zoetis Inc., to sell its medicines and vaccines for dairy cattle in India. It is an exclusive marketing and distribution agreement of medicines and vaccines for dairy cattle in India. As part of the deal, Merial will market and sell Zoetis’ products, including brands such as Bovical, Lutalyse, Xnel Dectomax and vaccines like Rispoval and Spirovac. The products will be marketed by Merial India beginning April 2016. The newly added products complement Merial’s existing ruminant business in India, which includes vaccines, therapeutics and nutritionals and the pact increases the company’s presence in the important dairy segment and expands its current product offerings. The agreement will help both companies use the strengths of their product portfolios and market strategies to grow in a more effective way. Merial has a diversified local portfolio of over 50 brands comprising of vaccines, therapeutics and nutritional products for ruminants, poultry and pets. Zoetis’ leading dairy brands and innovative vaccines, combined with the strong distribution reach and presence of Merial in India, will enable us to make these products available in the most efficient manner in the Indian market. As a result of this arrangement, Zoetis India will also be able to focus its field force and resources on building a stronger presence in the poultry and companion animal sectors in India, which grew at 18.6 per cent and 12.8 per cent respectively.

Until 2015

Delhi Milk Scheme

suffers Rs 842.57 cr

of losses

Our Bureau, New Delhi

he Delhi Milk Scheme (DMS) was set up in 1959 with the primary objective of supplying wholesome milk to Delhi citizens at reasonable prices as well as for providing remunerative prices to milk producers DMS has incurred losses of Rs 842.57 crore since its start in 1959 up till last fiscal, mainly due to under utilisation of its plant capacity, though last year, the Cabinet had given the go-ahead for corporatization of state-owned DMS. The government has decided to hand over operations and management of DMS to a suitable agency on lease basis for 30 years, though it is also said that in last fiscal, the company has earned a net profit of Rs 6.65 crore. DMS has milk production and packaging capacity of 5 lakh litres per day, besides a network of 1,298 outlets in the NCR. DMS has been procuring raw/fresh milk from Punjab, Haryana, Uttar Pradesh, Rajasthan and Bihar. Besides processing and supplying milk, DMS is also manufacturing and marketing yogurt, ghee, butter, paneer, butter milk and flavoured milk.

Beverages & Food Processing Times

Vol. 8, Issue 11 - April - 2016

DAIRY NEWS

Attention on premium products by dairy industry to boost earnings Our Bureau, New Delhi

tocks of dairy companies namely Kwality and Prabhat Dairy have surged to a huge 23 per cent and 47 per cent respective jump post announcement of the budget, versus a 6 per cent gain in the S&P BSE Sensex; Hatsun though hasn’t seen much gains. The stocks cheered the government’s allocation of Rs 850 crore for four dairying projects over the next 3-5 years. The allocation, which comes after a gap of a few years, is aimed at shoring up productivity of cows in India which is currently a small fraction as compared to international levels. The measure is aimed at grass root levels with an aim to boost dairy farming. Since most dairy companies source milk either directly from farmers or via milk vendors, they will benefit on the sourcing front. But since Hatsun Agro Products (Hatsun), Kwality and Parag Dairy are the larger listed players, they stand to gain more. All these companies have also stepped up focus on value-added higher-margin dairy products such as flavoured milk, paneer, curd, ghee and butter, which will aid both, their top-line as well as margins. Lower penetration of organised players (just 20 per cent) in the Indian dairy sector is another key positive. With more and more consumers becoming brand and health conscious, organised players appear to be in a sweet spot. On the business front, both Kwality and Prabhat Dairy are focusing on increasing their revenues from the retail or B2C segment as against being largely B2B players historically. Kwality, which

gets 31 per cent of its domestic revenues from the B2C segment, aims at launching more valueadded products for this segment and is investing Rs 525 crore in setting up a plant for valueadded products and grow its milk procurement infrastructure. Prabhat Dairy, on the other hand, is betting big on the horeca (hotels, restaurants and catering) segment and launching products such as matka dahi, cheese, shrikhand amongst others to drive growth in the B2C segment. While focus on B2C is positive, the B2B segment

uture Consumer Enterprise Ltd, a FMCG company of Future Group has tied-up with Maharashtra-based integrated milk and dairy company, Prabhat Dairy to take its Nilgiris brand of dairy products to a wider market. Under this agreement, Prabhat has offered to provide them processed Milk & Milk products made available in retail packs under the brand name of Nilgiri’s as per the required quality standards, packaging and specifications. Tirumala (Lactalis India) has contracted Prabhat to supply them Sweetened Condensed Milk in tubes of different sizes under the brand name of “LACTEL SSHUP” again under their specifications and branding. Vivek Nirmal, Joint Managing Director, Prabhat Dairy says “I am happy to be associated with Future Group and Tirumala (Lactalis India) to supply them the required products with best of

ujarat-based giant Amul is planning to open two milk processing units in Kanpur and Lucknow respectively, this year. These units are expected to be operational within six months. “We are setting up of two milk processing units with Lucknow and Kanpur as our locations,” R S Sodhi informs Beverages and Food Processing Times Magazine. Sodhi explained that the setting up of milk processing units was on the sidelines of company’s continuous investment plans every year adding that the total investments for each milk unit was around Rs 200 crore.

800 Crores as part of our expansions,” he adds and expressed that Gujarat Cooperative Milk Marketing Federation Ltd (GCMMF) had around 60 milk processing units spread across the country.

Not only this, Amul is also eyeing to open milk processing units in certain other districts in around Gujarat such as Amreli. “Every Year we have plans to invest continuously around Rs 600-

Further, he stressed that the company was expecting Rs 23, 000 Crore in sales by the end of financial year and the rise in revenue was increase in volume.

Mother Dairy’s ‘Dailycious’ captures special moments in Television whitener is one such category that starts the day of many of our consumers. Over the period, this connect has established our presence with our audience; however, this season we wanted to strengthen the bond and this new TVC is a perfect platform to take the thought forward. I am confident that the new campaign will make perfect appeal to grab the mind share.”

Most analysts are positive on these three dairy companies due to their strong business prospects. While they expect returns of 20-22 per cent returns for Kwality and Hatsun, Prabhat Dairy’s trailing 12 months PE at over 100 times indicates expensive valuation.

the best quality standards, packed as per their specifications & branding. We are already a well established dairy ingredients supplier and contract manufacturer for institutional clients like Britannia, Abbott, ITC, Mondelez etc.” Prabhat Dairy produces fresh, dry, frozen, cultured and fermented dairy products, including pasteurised milk, flavoured milk, sweetened condensed milk, ultra-pasteurised or ultra-high temperature (UHT) milk, yoghurt, dairy whitener, clarified butter (ghee), Cheese, Paneer, Shrikhand, milk powder, ingredients for baby foods, lassi and chaas. Currently, Prabhat has two state-of-the-art manufacturing units at Shrirampur (Ahmednagar) and Turbhe (Navi Mumbai). They have established automated production facilities at their Shrirampur and Navi Mumbai facilities equipped with advanced technology which ensures operational efficiencies including lower production losses, strict quality control and ability to process large orders.

Danone India appoints Manjari Upadhye new head for dairy biz Our Bureau, Mumbai anone India has reportedly appointed Manjari Upadhye as the Country Manager for its dairy business in India. The company has said that Upadhye would play a pivotal role in expanding Danone Dairy footprint in new geographies. Prior to joining Danone, Upadhye was Associate Director with Mondelçz International. Also, led the equity work for Cadbury Dairy Milk in APAC

Archana Aroor, Mumbai

of these companies continues to witness healthy traction. Hatsun, too, is looking to launch premium products going forward and further strengthen its market position in southern India. Any volatility in raw milk prices and intensifying competition are the key downside risks for these companies.

Prabhat Dairy inks pact with Future Consumer Enterprise Our Bureau, Mumbai

Amul opens two milk processing units

region. She has more than 16 years of experience in the FMCG industry and has worked with companies such as PepsiCo, Colgate Palmolive and Ocean Spray. In a statement, Laurent Marcel, MD, Danone India, was quoted as saying, “Manjari is a seasoned FMCG industry executive. Her expertise and understanding of the FMCG sector will be an asset for our dairy business.

Our Bureau, Mumbai

other Dairy launches its dairy whitener in a television commercial recently to promote ‘Dailycious’, is dubbed in Assamese and Bengali, apart from Hindi – to target the tea drinking States of West Bengal and Assam. Subhashis Basu, Business Head, Value Added Dairy Products, Mother Dairy, says, “At Mother Dairy, we have always been proud to be a part of the daily lives of millions of consumers and dairy

This television commercial is reportedly part of a dedicated campaign being launched for the dairy whitener. Featuring Bollywood actor, Radhika Apte, the two-film campaign revolves around a young, newly- wed couple, setting out on their journey of life. According to media reports, the campaign is also Mother Dairy’s first initiative in the Bengali and Assamese languages and it will be supported by a series of initiatives, spanning print, radio, digital and below the line (BTL) activities.

A pact formed between Merial and, Zoetis for dairy products in India Our Bureau, New Delhi

expands its current product offerings. The agreement will help both companies use the strengths of their product portfolios and market strategies to grow in a more effective way. Merial has a diversified local portfolio of over 50 brands comprising of vaccines, therapeutics and nutritional products for ruminants, poultry and pets.

As part of the deal, Merial will market and sell Zoetis’ products, including brands such as Bovical, Lutalyse, Xnel Dectomax and vaccines like Rispoval and Spirovac. The products will be marketed by Merial India beginning April 2016.

Zoetis’ leading dairy brands and innovative vaccines, combined with the strong distribution reach and presence of Merial in India, will enable us to make these products available in the most efficient manner in the Indian market.

The newly added products complement Merial’s existing ruminant business in India,

As a result of this arrangement, Zoetis India will also be able to focus its field force and resources on building a stronger presence in the poultry and companion animal sectors in India, which grew at 18.6 per cent and 12.8 per cent respectively.

which includes vaccines, therapeutics and nutritionals and the pact increases the company’s presence in the important dairy segment and

Beverages & Food Processing Times

Vol. 8, Issue 11 - April - 2016

Beverages & Food Processing Times

Vol. 8, Issue 11 - April - 2016

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growth in the near future. This industry contributes to GDP in agriculture and manufacturing sector. www.agronfoodprocessing.com

Vol. 8, Issue 11, April 2016, 100/-

he development of the food industry for both domestic and export markets relies on a regulatory framework that both protects the consumer and assures fair trading practices in food.

But with the Maggi controversy The Food Safety Standards Authority of India (FSSAI) had faced a lot of flak for their work and the Union minister of Food Processing Industry even blamed the authority for imposing inspector raj. With incessant criticism the food regulator has changed it’s and has taken a number of steps to check any "fear psychosis" among companies. FSSAI has eased the approval process of food products and nutraceuticals without compromising on the quality norms of the products in order to address any anxiety among the industry. Food products, for which standards were not laid down in the Food Safety and Standards Act but have approved ingredients, now may not require any approval and the restricted enforcement activity against nutraceuticals and health supplement companies to only testing of products till new standards are notified To empower the consumers, FSSAI has launched an app through which general public can get information about the standards and has also started awareness and training programmes for the food business operators about how to implement the food safety standards. One step of FSSAI that I personally applaud is that it tightened its rope on the E-commerce sector and now the player selling food products or dealing in food business will have to get registered with food regulator FSSAI. The authority has directed online retailers that if they are dealing in food products or its business, then they have to register under the Food Safety and Standards Act 2006 with the FSSAI and without registration it would be "illegal" for these companies to deal in food products or food business and "an appropriate action as per the Food Safety and Standards law could also be explored" for violation. In coming days, food specific startups FoodPanda India, Zomato, Swiggy and PepperTap and e-commerce giants like Flipkart, Snapdeal and Amazon may have to register with the regulator. Further on the food processing industry, our , food Processing Minister Harsimrat Kaur Badal, said that the government aims to raise the food processing level to 20 per cent in next few years so as to reduce food wastage. Food processingministry working as a bridge between farmers and consumers and it has set up 42 mega food parks and 138 cold chains in the country. Through food processing, demand for raw material is created and food loss can be minimised which ultimately leads to better price of the produce to farmers, availability of quality food, higher employment and contributes in reduction of poverty and malnutrition. With 38 per cent increase in FDI in India,it is the fastest growing economy in the world and its ranking has also improved in Global Competitiveness Index and ease of Doing Business Index. The government is aiming to double income of farmers and has taken various initiatives including PradhanMantriKrishiSinchaiYojana and PradhanMantriFasalBimaYojana to achieve the target. I sincerely hope that the scheme and statistics the government is able to handle the apartheid faced by the poor farmers of India and these steps can reduce their misery and put a stop on the suicidal incidents of that “soul who feed the billion”. Well Karnataka has taken a big step and banned the use of plastic in the packaging of food. This has severely hit the food industry who is still searching for an economically and environmentally friendly alternative. Well is banning the plastic from the food industry a solution to avoid food and environmental effluence? I don’t think so …..Plastic if safely used and the right one used can be quite benign but definitely we need to ponder how many of the manufacturers or eateries follow the right norm.

he Indian food industry is poised for huge growth, increasing its contribution to world food trade every year. In India, the food sector has emerged as a high-growth and high-profit sector due to its immense potential for value addition, particularly within the food processing industry. Accounting for about 32 per cent of the country’s total food market, the food processing industry is one of the largest industries in India and is ranked fifth in terms of production, consumption, export and expected growth. The total food production in India is likely to double in the next 10 years with the country’s domestic food market estimated to reach US$ 258 billion. The Government of India has been instrumental in the growth and development of the food processing industry. The government through the Ministry of Food Processing Industries (MoFPI) is making all efforts to encourage investments in the business. It has approved proposals for joint ventures (JV), foreign collaborations; industrial licenses and 100 per cent export oriented units. The Indian food processing industry accounts for 32 per cent of the country’s total food market, 14 per cent of manufacturing Gross Domestic Product (GDP), 13 per cent of India’s exports and six per cent of total industrial investment. Indian food service industry is expected to reach US$ 78 billion by 2018.The Indian gourmet food market is currently valued at US$ 1.3 billion and is growing at a Compound Annual Growth Rate (CAGR) of 20 per cent. It is expected to cross US$ 2.8 billion by 2015. According to the data provided by the Department of Industrial Policies and Promotion (DIPP), the food processing sector in India has received around US$ 6.55 billion worth of Foreign Investments during the period April 2000—September 2015. The Confederation of Indian Industry (CII) estimates that the food processing sectors have the potential to attract as much as US$ 33 billion of investment over the next 10 years and also generate employment of nine million person-days. Investment in food start-ups, which mainly include food ordering apps, has increased by 93 per cent to US$ 130.3 million1 comprising 17 deals in 2015 till September 2015 as against only five deals in 2014. The food processing industry is one of the largest processing industry in India and is ranked 5th in terms of production, consumption, export and expected growth. The food processing industry forms an important segment of Indian economy in terms of contribution to GDP, employment and investment, and is a major driver in countries

Also that before imposing the ban the state government should have given the food industry a viable and cost effective substitute. Other things that I like to point out thatCoca cola has overtaken on its rival Pepsi in juice segment, while Patanjali and Maggi are fighting the tag of being sub-standard and Amul turnover grows 11% to Rs 23K crore in FY16 and like that on cigarettes Ram Vilas Paswan wants Fast food products to be labeled too. Till next time bye!

Beverages & Food Processing Times

Food Processing Main Priorities In 2016 The Food Processing Sector in India being a sunrise sector is poised for exponential growth and has emerged as a high growth sector due to its immense potential for value addition, ability to control inflation and ensure remunerative prices to farmers. To foster the growth of food-processing sector certain initiatives has been taken; like; recently, the Reserve Bank of India has classified loans to food and agro-based processing units and cold chain under agriculture activities for priority sector lending (PSL) subject to an aggregate sanctioned limit of Rs.100 crore per borrower. It will ensure greater flow of credit to entrepreneurs for the setting up of food-processing units and attract investment in the sector. An ‘Investors’ Portal’ has been developed by the food processing Ministry with the intention to disseminate information on the state specific resource potential, policy support, and fiscal incentives offered to investors in the foodprocessing sector. The investors, both domestic and foreign, can also seek guidance on specific issues by using information disseminated on the portal. Investors can access and avail these services through the Investors’ Portal (http:// foodprocessingindia.co.in/) or through the Ministry’s website (http://mofpi.nic.in). Surplus and deficient areas of various agricultural

and horticultural produce in the country have been identified. It will help in planning processing clusters by means of setting up suitable facilities in different parts of the country. The map is available on the website of the Ministry. The government had depleted the excise duty on food-processing and packaging machinery has from 10% to 6% in the 2014-15 budget and services of pre-conditioning, pre-cooling, ripening, waxing, retail packing, labeling of fruits and vegetables have been exempted from service tax in the 2015-16 budget. Another important step taken is to easing the business process, wherethe requirement of supporting documents such as affidavits, agreements, etc., to be submitted with a proposal has been reduced. Some other priorities for 2016 for the food sector is building a sector which provides safe, hygienic and quality food products to the people, makes available nutritious food items to all sections of the society, builds a competitive and highly productive industry, and promotes awareness of hygiene and safety issues relating to food and availability of choice to the consumers is of utmost importance. There is an aim to develop a knowledge-based industry which promotes high value addition, and through that, higher incomes and employment in the economy, besides bringing the benefits of technology to the food-processing sector and promoting the modernization of agriculture as an essential component of a strong and expanding economy.

Vol. 8, Issue 11 - April - 2016

MII

SUSTAINABLE GROWTH FOR THE INDIAN FOOD PROCESSING INDUSTRY industry need to disseminate information to potential investors to attract investment to the sector through a dedicated Investors Portal in which a range of information like resource base, availability of land, state-specific policies, and fiscal incentives are shared with potential investors.

Food Processing Sector - Growth Engine For Make In India ‘’Make in India’’ is a major national major initiative taken by Prime Minister Narendra Modi has been designed to facilitate investment, foster innovation, and enhance skill development. It will also protect intellectual property and best in class manufacturing infrastructure. The main objective of Make in India is to promote India as the preferred global manufacturing destination and a strong impact has been created by this initiative. The food-processing sector has been identified as one of the priority sectors under Make in India, with a view to attract investment to this sector. In this regard a strategy had been discussed for various departments, including food-processing industries, to attract investment. For the food-processing sector, the following short-term initiatives (for one year) and medium-term initiatives (for three years) were proposed. Short term Initiative • FSSAI – Abolish system of product-by-product approval for ingredients already approved. Align standards to Codex. • Promote the “Product of India” brand for processed food to drive exports; allow deduction of 200% for brand-building expenditure (at par with R&D). • Provide fiscal incentives on primary processing of perishables, e.g. IQF, Cold Chain. • To provide incentives for increased usage of solar and other renewable sources of energy for food parks and cold chains; the issue has been taken up with the Ministry of New and Renewable Energy (MNRE) at the level of Minister. (A concept paper indicating the technologies, cost estimates, etc., integral to the viability of operating cold chain projects on solar and solar hybrid solutions has been prepared by the Solar Energy Corporation of India and is under consideration of this Ministry.) • The Ministry is targeting an additional six mega food parks and 50 cold chain projects under the Make in India program this year. Targets for medium-term achievement for three years under Make in India: •Complete all 42 mega food parks and 138 cold chain projects; support the creation of an additional 7.5 million MT of cold chain capacity. •Push for reform in APMC (e.g. removal of perishables from APMC’s purview); remove stock limits on storage by processors. •Impose lower tax on processed food products under GST. • Set up additional 50 NABL-accredited modern food testing laboratories. •Given the seasonal nature of food processing, align fixed electricity charges, labor laws and income tax provisions accordingly. Apart from these initiatives, the food processing

Investment under Make in India In April 2015 PepsiCo commissioned manufacturing unit at Sri City. ITC has indicated investment of around Rs. 3789 crore in West Bengal for constructing two integrated food processing unit. Abu Dhabi based Lulu Group plans to invest Rs 2,500 crore for fruit and vegetable processing units and integrated meat processing units. Kellogg India is making large investment in manufacturing and is planning to set up R&D facility in Mumbai. While Rexam has secured land in Sri City to build a beverage can plant within initial investment of Rs. 468 crore. And of course MacDonald India plans to double the

number of outlets with Rs 750 crore investments. The company is looking to add another 250 restaurants by 2020. Make In India Has The Potential To Provide Appropriate Skills Make in India along with the food-processing industry can create a major employment segments. A well-developed food-processing sector with a higher level of processing helps in the reduction of wastage, improves value addition, promotes crop diversification, ensures better returns for the farmers, promotes employment, and increases export earnings. This sector is also capable of addressing critical issues of food security, food inflation, and providing wholesome, nutritious food to the masses. The food-processing sector has emerged as an important segment of the Indian economy in terms of its contribution to GDP, employment and investment. And seeing this,a skill development program has been initiated through the Sector Skill Council for food processing which has been set up by the FICCI. The Sector Skill Council for food processing – i.e. Food Industry Capacity & Skill Initiatives (FICSI) – is working on the identification of job roles and competencies required for each position so as to develop National Occupational Standards (NOS) for different sectors of food processing. It will include the major sectors of the foodprocessing domain like, fruits and vegetables, food grain milling (including oilseeds), dairy products, meat and poultry, fish and seafood, bread and bakery and beverages. Until now, FICSI has developed 38 draft qualification packs (QPs) for the food-processing industry; 27 national occupational standards (NOSs) relating to bakery, grain milling, etc., have been approved by the National Skill Development Corporation (NSDC). The skill development program has been launched

through FICSI in 30 centers across 11 states of the country on September 4, 2015. Food Safety And Make In India The right of the consumer to safe food is paramount and non-negotiable and the Indian food processing industry adheres to it. With the Make in India initiative the Indian companies now have to gear up and be in the same line as the global industry in relation to consumers right and food safety . The Food Safety and Standards Authority of India (FSSAI) is mandated to lay down science-based standards for articles of foods and to regulate their manufacture, storage, distribution, sale and import to ensure the availability of safe and wholesome food for consumers. FSSAI is also required to coordinate with state governments in matters relating to enforcement. The FSS Act, 2006, also envisages that measures taken by the FSSAI shall be proportionate and no more restrictive to trade than is required to achieve appropriate level of health protection. A major issue being faced by the industry was the insistence of the FSSAI on the requirement of product-by-product approval in the case of all nonstandardized products, called proprietary food. The Supreme Court, in the judgment delivered on August 19, 2015, has quashed the product approval advisory of the FSSAI. Consequently, upon the Order of the Hon’ble Supreme Court, the FSSAI has discontinued with the process of product approval. In the meantime, the FSSAI has already uploaded, for public comments, around 11,500 draft standards for food additives, which are harmonized with Codex. The FSSAI has also uploaded the draft standards for health supplements, nutraceuticals, food for special dietary uses, food for special medical purposes, functional foods and novel foods. After the specified timeline for public comments is over, the FSSAI will take further action to finalize these regulations. After these regulations come into operation, the requirement of product approval would certainly be reduced. The Ministry of Health and Family Welfare has also been requested to expedite the process of framing regulations so as to ensure that the foodprocessing industry/consumers do not suffer. The Mega Food Park Scheme Imperative In Make In India Concept To give a major boost to the food-processing sector by adding value and reducing food wastage and loss at each stage of the supply chain, with particular focus on perishables, the implementation of the mega food park scheme in the country since 2008. A mega food park, located in an area of at least 50 acres, works on a cluster-based approach based on a hub and spokes model. Infrastructure is created for primary processing and storage near the farm in the form of primary processing centers (PPCs) and collection centers (CCs) located in production areas. Common facilities and enabling infrastructure are located at a central processing center, like modern warehousing, cold storage, IQF, sorting, grading, packaging, pulping, ripening chambers, tetrapackaging units, roads, electricity, water, ETP facilities etc. A total of 42 mega food parks have been sanctioned by the government to be set up in the country. Currently, 23 projects are under implementation. This will create a huge modern infrastructure for the food-processing sector and provide impetus to the growth of the sector. These 42 mega food parks, when they become

Beverages & Food Processing Times

functional, should attract investment of around Rs.5,000 crore in modern infrastructure, additional collective investment of around Rs.10,500 crore in 1,250 food-processing units in the parks, and an annual turnover of Rs.21,000 crore. These parks, when fully functional, will create employment for about 2.5 lakh persons and benefit about 12.5 lakh farmers directly and indirectly. The timely completion of these mega food parks will provide a big boost to the growth of the foodprocessing sector in the concerned state, help to provide better prices for farmers, reduce wastage of perishables, add value to the agricultural produce, and create huge employment opportunities, especially in rural areas. These will also help in stabilizing prices of food products and containing inflation in the country. FDI In Food Processing Industry India has allowed 100% foreign investment in processed food retailing provided they are manufactured in India that will help retailers such as Marks & Spencer, Tesco, Walmart and IKEA to set up food-only retail outlets. This is a step where the Make in India initiative will play a vital role; creating global investment in India and creating require employment and developing the food processing sector to new heights. Foreign direct investment (FDI) was permissible in the food-processing sector up to 100% under the automatic route except for items reserved for micro and small enterprises (MSEs), subject to applicable laws/regulations, securities and other conditions. For the manufacture of items reserved for micro and small enterprises, FDI was permissible under the automatic route up to 24% of the capital. If foreign investment is more than 24%, an Industrial License under the Industries (Development & Regulation) Act 1951 is required. Badal had written to the Prime Minister's Office pushing for 100% FDI in multi brand retail in the food processing sector saying such move would create of infrastructure, revenue and uplift the farmers. In 2013, India allowed 51% FDI in multi-brand retailing but such ventures come with a host of riders such as 30% mandatory local sourcing, $100 million upfront investment and half of it in backend infrastructure. With the new ruling in the budget, retailers can sell their own food products without any restriction as long as they are produced within the country. What Make In India Can Really Do For The Economy The Make in India initiative has showcased India as a potential manufacturing hub in the eyes of the whole world. According to India Brand Equity Foundation, India’s manufacturing sector could touch $1 trillion by 2025. The sector has the potential to contribute 25-30 percent of the country’s GDP and create up to 90 million domestic jobs in the next 10 years. What’s needed now is to ensure that those who have stepped up to the challenge are not left frustrated by policy paralysis, bureaucratic bottlenecks and impediments to execution that can be the undoing of the best laid plans.

Vol. 8, Issue 11 - April - 2016

COMPANY PROFILE

SSI Schaefer- Strategic business partner for your warehouse solution

world leader in Intralogistics Since its inception in 1937, SSI SCHAEFER has been an owner-operated, German family company. With over 50 subsidiaries worldwide, SSI SCHAEFER is a strong and reliable partner. Years of experience, targeted involvement in world markets and intensive collaboration with our customers – this is how company has gained our expertise, which many sectors of industry have been profiting from over the years. Today SSI Schaefer is a market leader for Total Intra-Logistics Solution Provider. What they offer? Company create order in the warehouse and in the warehousing process. From robust stacking boxes and container concepts through to complex racking and storage systems: we supply everything from a single source. With over 1,500 automated storage/ retrieval systems (AS/ RS) projects around the world, SSI Schaefer offers total intra-logistics solutions for the most diverse requirements. This alliance positions SSI Schaefer as a major supplier and systems integrator for all types of automated warehousing and distribution systems, including AS/RS, conveyor integration, picking solutions, software for shop floor control, sorter and pick to voice and automated mixed case

picking. Strengths: • Design and manufacture in-house. • Having the latest manufacturing processes. • Range extends from initial consulting services and the planning of complex projects, to production and implementation through to ongoing system maintenance. • Having wide-ranging, international sectorspecific expertise and across decades of projectbased experience. • Represented around the world, which means we are available locally for all our customers. •As an owner-operated family company, they can act with almost complete freedom and control in purchasing and financing aspects. International presence, outstanding customer service, decades of experience and first-class teamwork, provides a one-stop shop convenience and major benefits for its extensive client base when it comes to cost effective solutions, project planning and implementation. Highlights-“Schaefer Systems International Pvt. Ltd.” has been declared as the “Cold Chain Solution Provider of the Year- Mobile Racking System” at the ‘8th Express, Logistics & Supply Chain Leadership Awards 2014’ Mobile Racking- Perfect Solution for Cold Stores The cost of building a cold store is about 3 times that of an ambient store which depends upon the degrees of temperature required for the storage of particular types of products. The second considerable cost is the cost of running the store (the colder it needs to be, the more costly). In order to optimize the operation costs, the Volume V/S Space equation needs to be balanced in a scientific manner. This balanced can be achieved to its best with the help of an ideal storage solution specially designed by SSI Schaefer. The maximum space

utilisation for optimum cold store performance becomes one of the major objectives of all the cold stores. Mobile Racking System from SSI Schaefer is an ideal storage solution for more space on less surface area. With the installation of Mobile Racking, 80% of the warehouse floor space is utilized, having maximum 2 aisles: Picking Aisle and Cross Aisle. SSI Schaefer mobile racking system can be controlled with the Remote Control. Essential Strengths of Mobile Racking System • Maximum storage capacity within a given space • Floor space utilisation up to about 80% • Direct Access to all pallet locations results in higher selectivity • Can be adapted flexibly to current handling rate and storage capacity requirements. Live Case Study for Mobile Racking Installation in India Company: Royale Marine Impex Pvt Ltd. Guntur- Andhra Pradesh, India. Started with a small team of young professionals, Royale Marine Impex Pvt Ltd is a recently setup company specialized in the sea food products, shrimps and prawns being the major share. HugeQuantity of prawns is exported to Europe and Middle East. Royale Marine Impex Pvt Ltd is on the rise to becoming one of the biggest players in the sea food industry. Project Objectives: • To achieve 100% selectivity and total traceability • Reduce investment cost in engaging 3PLs • Maximise utilisation of warehouse space • Implement a high quality storage system Scope of Supply and Services: •I600 Mobile Pallet Racking, with total of 1,695 pallet locations Project Details: With an objective to provide high quality marine-based products to their domestic as well as international customers in a socially and

Electronics Devices Worldwide Pvt. Ltd.

Beverages & Food Processing Times

environmentally responsible manner, Royale Marine Impex Pvt Ltd felt the need to have their own cold storage with a safe warehouse solution. In order to achieve higher storage capacity, greater selectivity and reduce the investment of engaging in 3PLs, Royale Marine Impex Pvt Ltd selected SSI Schaefer as their ideal partner for a solution oriented, state-of-the-art warehousing solution. After a detailed study and analysis of the requirements and challenges faced, SSI Schaefer proposed the Mobile Pallet Racking System as the most suitable storage solution for their business model with a capacity of 1695 pallet position. A key factor in the purchase decision for I600 Mobile Pallet Racking System was the efficient space utilisation which provides optimal warehouse storage capacity. The new storage facility allows for more systematic handling of products with safety measures and facilitates more efficient picking and distribution for the company. The new storage facility allows Royale Marine to store more on a less surface area and achieve the objective of 100% selectivity. SSI Schaefer has produced an efficient storage solution for the project by saving space and reducing distances. Testimony by Mr C. Vijay Kumar- Director at Royale Marine Impex Pvt Ltd “Our experience with SSI Schaefer has been a wonderful experience and we are definitely satisfied with their product and service. We definitely recommend their product and service to our related trade professionals” For many such case studies and live installations from different industry sector, please visit us at P: +91/22/6111 4700 , info.in@ssi-schaefer.com , www.ssi-schaefer.com

Vol. 8, Issue 11 - April - 2016

TRADE NEWS

Consumer Affairs Ministry U.S. Food Industry Forecast to Grow Through 2022 signs MoUs with industry bodies to promote consumer Meat and related products and snack food to outperform other segments Our Bureau, Mumbai

epartment of Consumer Affairs recently has signed MoUs with the Industry bodies to promote consumer interests. The MoUs broadly covers the collaborative programmes on developing and implementing a self-regulatory code of fair business practices. Establishing a Consumer Affairs division/vertical within the Industry Body, initiating advocacy action against unfair trade practices and preventing fake, counterfeit and sub-standard products and services and adoption of voluntary standards by Industry members have been agreed upon in MoUs. Earmarking of CSR funds for consumer awareness and protection activities, partnering with the National Consumer Helpline and State Consumer Helplines for grievance redressal; launching joint consumer awareness, education and training programmes will also be taken up by the industry as per MoUs signed recently. A Joint Working Group will monitor the implementation of agenda. MoUs were signed in the presence of Minister of Consumer Affairs, Food and Public Distribution, Ram Vilas Paswan during the celebration of the World Consumer Rights Day organised by the Department of Consumer Affairs. A self-regulatory Code of ethical business conduct released on the occasion by Paswan, covers six broad principles to be adopted by the Industry on safety of products and services, building sustainable supply chains, marketing products ethically, non-indulgence in unfair trade practices, complying with competition and anti-trust laws & prompt response to consumer complaints. Government, Industry and Voluntary Consumer Organizations will work to popularise the code amongst industry and business and ensure that it is increasingly adhered to.Speaking on the occasion, Paswan termed the year 2016 as being historical for consumer protection as the Government is set to re-create the Consumer Protection Act. He said, the Consumer Protection Bill, 2015, already introduced in Parliament, is wide and seeks to remove the existing bottlenecks in regulation to prevent unfair trade practices. Specifically, a Central Consumer Protection Authority is proposed to be created to effectively deal with unfair trade practices and order recall of products and impose fines. The existing network of consumer commissions will also be strengthened to ensure speedy disposal of the cases. These

Paswan said that the recently passed BIS Bill is another major step to promote consumer welfare as it would introduce a culture of quality assurance in products and services through the enforcement of mandatory /voluntary compliance with Indian Standards through conformity assessment schemes. The Minister also announced de-materialising of warranties whereby the consumers need not keep the documents related to warrantees and guarantees in physical forms. The industry will henceforth maintain the stock of warranties on behalf of each and every consumer in digital format. The Minister added that no business could sustain its growth unless the consumers were satisfied. Realising the importance of working together with all the stakeholders to further the interests of consumers as well as the Industry, Department of Consumer Affairs has initiated a GovernmentIndustry partnership on consumer advocacy in the area of redress of consumer grievances, enhancement of consumer awareness and protection and action against misleading advertisements and fake and counterfeit products. The event was presided over by the Minister and attended by Members from Industry and Voluntary Consumer Organisations. Justice V.B. Gupta, Member, National Consumer Disputes Redressal Commission delivered the key note address. Saryu Rai, Consumer & Food Minister, Jharkhand, G.S. Bali, Consumer & Food Minister, Himachal Pradesh, Lakshmikant Nishad, Consumer & Food Minister, Uttar Pradesh also participated in the function besides representatives from States. The World Consumer Rights Day is an annual occasion for celebration of and reinforcing the solidarity among stakeholders of the international consumer movement. The World Consumer Rights Day is an opportunity to promote and protect the basic rights of consumers. This year’s theme for the World Consumer Rights Day is “antibiotics off the menu.” The consumer movement has been increasingly vocal on the topic of overuse of antibiotics in farming, according to them it leads to emergence of drug resistant bacteria.

Ban on use of plastic hits food delivery businesses in Bengaluru Our Bureau, New Delhi

arnataka’s newly-imposed ban on the use of plastic will change the way the food industry works in the city and will affect food delivery system in Bengaluru. On March 11, the government notified the ban and said it comes into force with immediate effect. With this, the manufacture and use of plastic carry bags, cups, spoons and sheets are banned and this means that restaurants cannot pack their chutneys and sambars in covers anymore, online kitchens cannot supply food in plastic boxes anymore, the modern lunchboxes cannot be packed in plastic dabbas anymore. Also, food delivery businesses can’t give away ree plastic cutlery anymore. That is a lot of change to be done and food industry

that meat manufacturers find exciting is a product with a film that opens during cooking which allows the meat to brown after a pre-determined period of time.

provisions will have far reaching implications and would further improve the performance of the functioning of the machinery in protecting the interests of consumers.

is left confused. The government, however, is no mood to go easy on the ban. Pollution Control Board chairman Lakshman said that the board are working on effectively implementing the ban. However, it is not the ban as such but the sudden announcement and the lack of time to shift that are bothering businesses. Meanwhile, conscious brands have hailed the move. Chai Point recently shifted to biodegradable packaging, such as bagasse boxes, glass bottles and rice corn-starch based forks for all its deliveries. Amuleek Singh, CEO, Chai Point, favoured the ban in phases. “Once the government sends out this message, the cost of alternatives like bagasse and areca nut will come down as more suppliers come into the market.

The most innovative food industry segments are: 1. Snack Foods: Recycled and biodegradable materials for salty snacks; stylish, vivid graphics and shapes for single-serve packs.

he U.S. food industry is forecast to grow at a steady rate of 2.9 percent CAGR through 2022, according to the just released 2016 Food Packaging Trends and Advances report from PMMI, The Association for Packaging and Processing Technologies. Based on interviews from 70 professionals across the food processing and packaging industry in the U.S. and overseas, the study forecasts that meat and related products and snack foods will outperform the market with over 3 percent growth. The growth in these two segments is attributed to consumer demand for portion control and convenience options. Global Market Growth The U.S. food industry trails the global market and, while North America is the largest global market across all food segments, the overall growth of the food industry, which includes food packaging, is being driven by emerging markets like Argentina, Brazil, China and India.

2. Meat and Related Products: New films to keep meat fresher longer; active labels to sense when meat is past its expiration. 3. Fruits and Vegetables: Clear, tactile films to make consumers pause and consider the product; more single-serve packaging 4. Pet Food: More recycled materials in packaging; single-serve containers to differentiate niche or premium products Consumer demand continues to drive the industry, as noted in the current major packaging trends: convenience, flexibility, safety, sustainability and technology. To learn more, an infographic illustrating key findings is now available on packexpointernational. com or visitPMMI.org/research to download the Executive Summary or full Food Packaging Trends and Advances report ($500 for non-members).

Global growth rates for most segments are double U.S. growth rates, except for meat and related products (8.5 percent), and candy and confections (8 percent), which have higher rates of global growth compared to those of the United States.

PMMI owns and produces the PACK EXPO portfolio of trade shows, including PACK EXPO International 2016 and Pharma EXPO (McCormick Place, Chicago; Nov. 6–9). With over 2,300 exhibitors in more than 1.2 million net square feet of exhibit space, the co-located shows are welcoming 50,000 attendees to McCormick Place in the fall.

Innovation in the U.S. Food Industry U.S. food packaging innovations are often concepts that are already in use in other segments and innovations from other countries are beginning to enter the U.S. food packaging market. One trend

Register for PACK EXPO International and Pharma EXPO 2016 online at ww.packexpointernational. com. Registration for PACK EXPO and Pharma EXPO is $30 through Oct. 14, when it increases to the on-site fee of $100.

Consumer Affairs Ministry to protect consumers against misleading advertisements Our Bureau, Mumbai

n order to protect the rights of consumers against misleading advertisements, fake and counterfeit products, and for effective redressal of consumer complaints, the Department of Consumer Affairs has entered into partnership with the Industry Association to implement six points’ agenda. MOUs in this regard will be signed tomorrow in the presence of Union Consumer Affairs, Food and Public Distribution Minister, Shri Ram Vilas Paswan. The MoU will broadly cover the collaborative programmes on developing and implementing a self-regulated code of fair business practices, establishing a Consumer Affairs division/vertical within the Industry Body, initiating advocacy action against unfair trade practices and preventing fake, counterfeit and sub-standard products and services and adoption of voluntary standards by Industry members. Earmarking of CSR funds for consumer awareness and protection activities, partnering with the National Consumer Helpline and State Consumer Helplines for grievance redressal; launching joint consumer awareness, education and training programmes under the “Jago Grahak Jago” will also be part of the agenda. A Joint Working Group will monitor the

Beverages & Food Processing Times

implementation of agenda. Promoting and protecting the rights of consumers, requires active partnerships among all the stakeholders. The Department of Consumer Affairs and the Industry Associations – ASSOCHAM, CII, DICCI, FICCI and PHD Chamber of Commerce and Industry –have entered into partnership on consumer advocacy with a six point partnership agenda, covering three priority areas, namely, redressal of consumer grievances, enhancement of consumer awareness and protection and action against misleading advertisements, fake and counterfeit products. A self-regulation Code of ethical business conduct and video spots on consumer advocacy by the Industry Bodies will also be released during the event.The joint initiatives of the Government and the Industry Bodies will surely go a long way in protecting the interests of the consumers and will be a win-win situation for all the stakeholders. The Department of Consumer Affairs, Government of India is celebrating the World Consumer Rights Day 2016 tomorrow. This is an annual occasion for celebration and solidarity within the International Consumer movement. The World Consumer Rights Day is an opportunity to promote and protect the basic rights of consumers.

Vol. 8, Issue 11 - April - 2016

TRADE NEWS

Basmati rice exports likely to hit Rs 40 lakh tonne bumper harvest in Punjab and Haryana, the prices of the crop crashed and with the government’s intervention, it was between Rs 925 and Rs 3,100 per quintal. According to the Agricultural and Processed Food Export Development Authority (APEDA), in 2015-16 (April-December), it was 30.6 lakh tonne while in 2014-15, the total exports were 37 lakh tonne.

Our Bureau, Mumbai

espite the low realisation to the farmers this fiscal as compared to 2013-14, the area under basmati cultivation in Punjab and Haryana, which accounts for 70 per cent of the total basmati production in India—Thanks to the lower global prices and increase in demand from countries such as UAE, Iraq and Iran as basmati exports from India in 2015-16 is likely to hit 40 lakh tonne as against 37 lakh tonne in 2014-15. According to reports, basmati fetched higher returns than other varieties. The exporters reportedly cited high realisation, which was around Rs 2,000 to Rs 2,500 per quintal, as the main reason behind farmers opting for the crop. Needless to say, the data for 2014-15 also revealed that the basmati prices hovered between Rs 1,150 and Rs 4,000 a quintal, while in 2015-16, due to

R Sundaresan, Executive Director, All India Rice Exporters Association, was quoted as saying , “It is beyond doubt that the aromatic rice variety offers high returns to farmers, so farmers are more inclined to it. Even during last year, when there was significant increase in area and production, it gave higher returns to farmers. Moreover, it consumes less water than the non-basmati varieties. So, we foresee acreage under basmati would be more or less same and so as the exports.” Exporters also feel that Iran’s resumption of import from December 15, 2015 may provide some cushion to exporters. Due to sanctions imposed on Iran, basmati exports to Iran were suspended from October 2014 to December 2015.

‘Countries will not resort to trade-distorting export subsidies’: Nirmala Sitharaman Our Bureau, Mumbai

ecently, in a written reply to Rajya Sabha, The Minister of Commerce and Industry, Nirmala Sitharaman informed that the outcomes in the area of agriculture in the Nairobi Ministerial Conference were results of the demands of developing countries including India.

Norway, Australia, Canada, New Zealand, Switzerland, Liechtenstein and some developing countries like Brazil, Columbia etc. are entitled to provide export subsidies as per Agreement on Agriculture (AoA). India could use only a special and differential provision of AoA that allows developing countries to use subsidies aimed at reducing the cost of marketing including internal and external transport as well as handling and processing costs provided that these are not applied in a manner that would circumvent export subsidy reduction commitments.

Among these, the Decision on Public Stockholding for Food Security Purposes and a Special Safeguard Mechanism for the developing countries acknowledge the special requirements of the developing countries to protect the livelihood and food security of their farmers. India was at the forefront of negotiating these outcomes in Nairobi.

As per the Ministerial Decision adopted in Nairobi, developed countries will immediately remove export subsidies, except for a few agriculture products, and developing countries will do so by 2018, with a longer time-frame in some limited cases.

In trade negotiations, including multilateral trade negotiations in the World Trade Organization (WTO), India has always taken a consistent stand to protect the interest of the country and its farmers.

Developing countries will retain the flexibility of covering marketing and transport costs for agriculture exports until the end of 2023, while the poorest and food-importing developing countries will enjoy additional time to cut export subsidies.

The mandate of the Doha round of trade negotiations in the WTO envisaged the reductions of, with a view to phasing out, all forms of export subsidies. The Uruguay Round WTO Agreement on Agriculture (AOA) permits use of export subsidies to the Members that used them during the base year 1986-88.

This Decision ensures that countries will not resort to trade-distorting export subsidies.

Mostly developed countries like the US, EU,

Beverages & Food Processing Times

India remains committed to the Doha Development Agenda, which has development at its core. If it is concluded as per its mandate, it will result in better integration of developing countries in the global trading system.

Vol. 8, Issue 11 - April - 2016

FOOD SAFETY NEWS

Importers seek quality in FSSAI import regulations Archana Aroor, Mumbai

midst the various developments taking place in the food regulatory system, challenges still prevail in food import regulations laid down by the Food safety and Standards Authority of India (FSSAI), 2011. The import regulation has its own pros and cons, according to industry officials. It is true that the FSS Act provides a legal framework primarily to protect the interests of the consumers on the one hand so as to ensure availability of safe and wholesome food; it simultaneously envisions prescription of food standards in the form of regulations so as to enable orderly growth of food industry. The current dissatisfaction comes to labelling requirements for import of food ingredients and testing of the product samples that causes the delay of the products to reach to its destination from the port. The hurdle has been put repeatedly across to the apex authorities, yet the importers find the issue a ‘hardwon’ for a quick resolution to the situation. “FSSAI import labelling requirements for food

ingredients is a big concern because those guidelines are often tried to match with the niche products and that’s not the case all the time”, informs Tirtha, Food Safety Expert, Prova, to Beverages and Food Processing Times in a chat over telephone. The sources mentioned most of the time the port authorities tried to stop the import consignments as they insisted label on every individual bag that is coming to the port. This makes it impossible to adhere as these bags are bigger in size weighing

25 kilos and not used for retails. “So we try to place the required label on the pallet and not each bag which is not in terms with what the port authorities want,” adds Tirtha and said that the issue had been put forth to the authorities and to the FSSAI, however the replies from the authorities seeks more clarity and a better understanding towards the issue in order to overcome and bring in efficiency in the imports. Another challenge voiced was on the food products which are imported in small quantities normally either for exhibitions or demonstration purpose would still have to undergo sampling that which creates for inconvenience. Not only this, according to an industry official, the new notice for operationalisation for Food Safety and Standards (Food Import) Regulations 2016, that is already to be effective lately, is

FSSAI issues notification on use of MSG in noodles and pastas

Archana Aroor, Mumbai he Food Safety and Standards Authority of India (FSSAI) has recently issued a notification clarifying on use of Monosodium Glutamate (MSG) as flavour enhancer in seasoning for noodles and pastas. With this, the Food Business Operators (FBOs) would face no harassment from the food safety officers. This is because the safety officers are advised not to launch any specific campaign or enforcement against the manufacturers of noodles or pasta on account of MSG/Glutamic Acid. However, the FBOs have to declare on the label that it contains MSG in order to inform the consumers. The notification mentioned that under the regulations 3.1.11 Food Safety Standards (Food Product Standards and Food Additives), Regulations, 2011, Monosodium Glutamate (MSG), as flavour enhancer bearing INS number 621 may be added to specified foods as per the provisions of Appendix A, subject to Good Manufacturing Practices (GMP) level and under proper declaration as provided in 2.4.5 (18) of the Food Safety and Standards (Packaging and Labelling) Regulations, 2011. Further, the notification added that it was widely known that Glutamate was naturally found in several common foods such as milk, spices, wheat, vegetables, etc. MSG is the sodium of Glutamic Acid and one of the many forms of Glutamate. It stressed that currently there was no analytical method to determine whether MSG was added to the product during the manufacturing or was present naturally in the product. This however could be checked through inspection of the manufacturing premises.

Beverages & Food Processing Times

lenient in terms of implementation of the aforesaid regulations. “We feel that it is lenient in terms of implementation of the regulations, need more proactiveness in terms of implementation, ‘says Prakash, Director,Delta Nutritives. The new notification on Import regulations 2016 consists of several points. One of the points that it talks about is the Pre Arrival Document Review which essentially deals with the review of documents 30 days before the arrival of the shipment. This will help the importer to deal with any rectifiable defect. Further there will be no requirement of NOC (no objection certificate) for ingredients which are imported for manufacturing of an export-purpose product. Such measures in the notice will certainly improve the timeline of the clearances. Earlier it took around two weeks for a normal clearance but with PADs scheme the time would reduce considerably and the industry thinks that clearances now could be obtained in a week’s time. This will further help in reducing the financial burden that incurs upon the importer due to overstaying of the consignment or ships at the ports.

Vol. 8, Issue 11 - April - 2016

RETAIL NEWS

Inflation in southern part of India and some other states variance. For instance, in Karnataka has had the hit, a sharp rise in the prices of cereals, vegetables and pulses pushed food inflation up to 8.3 per cent in 2015. Deficient rains during the kharif season stoked fears of a shortfall in the Stateâ&#x20AC;&#x2122;s rice produce.

Our Bureau, New Delhi

he poor in the South and certain other parts of the country saw no respite and had to continue spending more for a decent meal while food prices rose at a slower pace across India in 2015. The average all-India food inflation based on consumer prices came down to 5.3 per cent in 2015 from 7.2 per cent the previous year. A relatively slower rise in the prices of cereals, fruits, vegetables, milk, and milk products in 2015 helped. Manipur, Karnataka, Andhra Pradesh, Telangana, Tamil Nadu and Jammu & Kashmir faced higher food inflation in 2015 compared with 2014, show data from the Ministry of Statistics and Programme Implementation. But the price movement of the index components was uneven across the country, resulting in higher food inflation in many States. The difference in weights assigned to the constituents of the food inflation index of each State, based on the consumption pattern there, also contributed to the

Beverages & Food Processing Times

From Rs. 31 a kg in December 2014, the price of rice in Bengaluru went up to Rs. 36/kg in December 2015. Cereal price inflation hit 7 per cent in 2015, compared with the all-India average of around 2 per cent. Vegetables turned costlier, particularly after the heavy rains in November in the State, with the price rise averaging 14 per cent in 2015 against the all-India average of close to 4 per cent. With soaring temperatures and water scarcity affecting vegetable production in Andhra Pradesh and Telangana, vegetable inflation in the two States rose 15 per cent and 10 per cent, respectively, last year. Sample this: tomato prices in Hyderabad almost doubled to Rs. 27 a kg in November 2015 and cauliflower prices more than doubled to Rs. 26 in December 2015 compared to a year earlier. Unlike the softening in inflation for these commodities at the all-India level, milk and vegetable price inflation shot up 17 per cent and 10 per cent, respectively, in Tamil Nadu in 2015. But this is hardly surprising given that milk prices were hiked by the state-run cooperative Aavin in November 2014. With prices of dals such as tur and urad (particularly consumed in the South) surging, pulses inflation in Karnataka, Andhra Pradesh and Tamil Nadu rose 26-32 per cent in 2015, higher than the 25 per cent at the all-India level.

Vol. 8, Issue 11 - April - 2016

CORPORATE NEWS

Flying wings for Kishore Biyani’s Future group

AFSTI spreads awareness on new FSSAI Draft Notifications & Amendments Archana Aroor, Mumbai

n order to dissipate awareness on Notifications and Amendments made by the Food Safety and Standards Authority of India (FSSAI) recently, a National Seminar was conducted related to many notifications aimed to focus on the way forward for the industry while complying with those new regulations. The event was graced by Pawan Kumar Agarwal, CEO, FSSAI; Ajit Kumar, vice-chancellor, NIFTEM; and Dr Narpinder Singh, president, AFSTI- HQ; Prabodh Halde, President, AFST(I) among others. The seminar was conducted by Association of Food Scientist & Technologists of India, Mumbai Chapter (AFSTI) with support of different apex organisations of the food industry such as All India Food Processors’ Association (AIFPA), Confederation of Indian Food Trade and Industry (CIFTI-FICCI), Protein Foods and Nutrition Development Association of India (PFNDAI), Solvent Extractors Association of India (SEAI), Retailers Association of India (RAI) and many more. “Around 210 participants took part in the seminar which was way beyond from our expectations. We consider the figure to be a good sign as we expected only around 50-100”, Dr Nilesh Amritkar, VicePresident, The Association of Food Scientists and Technologists India (AFSTI), Mumbai Chapter informed Beverages and Food Processing Times over telephone. Dr Amritkar explained that the seminar was categorised into two parts; the first included the facilitation of Dr G D Yadav, Vice-Chancellor, University Departmant of Chemical Technology (UDCT) on account of reviving Padma Shri which is the fourth highest civilian award of

Biyani also stated that his group, which has 360 hypermarkets and 4,000 small stores of its own, had just begun distributing his Tasty Treat range of products in general trade in Varanasi and the plan was to extend this into other markets and cities.

India and Annasaheb Chakote, Chairman, Ganesh Bakery and Chakote Group of Industries for his achievements and contributions in the bakery industry. Speakers presented their views on various topics such as Draft notification on amendment of Food Safety and Standards (Food Product Standards and Food Additives) Regulations, 2011 related to Microbiological Standards of Fish and Fishery Products, Food Safety and Standards (Food Product Standards and Food Additives) Amendment Regulations, 2016 related to Proprietary Food, Notice for operationalisation of Food safety and Standards (Food Import) Regulations, Food Safety and Standards (Contaminants, Toxins and Residues) (Amendment) Regulation, 2015 regarding limit of biotoxins in fish and fish products, Food Safety and Standards (Contaminants, Toxins and Residues) (Amendment) Regulation,2016 regarding standards of Melamine in Milk and Milk Products, Draft Food Safety and Standards, (Contaminants, Toxins and Residues) Amendment, Regulations, 2015 related to Pharmacologically active substance prohibited for fish and fishery products; Harmonization of Pesticides, Antibiotics and Veterinary Drugs Residues; Fixation of MRLs for 17 pesticides, Food Safety and Standards (Contaminants, Toxins and Residues) (Amendment) Regulation,2015 regarding crop contaminants and naturally occurring toxic substances, Food Safety and Standards (Contaminant, Toxin and Residues) Amendment Regulation, 2015, regarding standards of Naturally Occurring Toxic Substances in Foods.

Our Bureau, New Delhi

ishore Biyani, chief executive of Future Group, had planned to transform his Rs 18,000-crore retail-led enterprise into consumer goods giant, it seemed implausible. Many felt the 54-year-old Marwari businessman was casting his net too wide. Now Biyani is beginning to demonstrate that he has a concrete plan of action for his food and fast moving consumer goods (FMCG) play. He is eyeing a 10-fold growth for this business, driven largely by his listed Future Consumer Enterprise Ltd (FCEL), in the next five years. His plan is to take from around Rs 2,000 crore, which is the current turnover of food and FMCG business to Rs 20,000 crore by 2021. Besides manufacturing and marketing, which constitute the backbone of his food and FMCG play, Biyani is also silently getting his distribution model in place, notably, in general trade.

Notice for operationalisation of standards of Food Additive for use in various Food Categories. A panel discussed was also conducted involving various representatives from Food Authority, Private Organisations and Senior Food Regulatory Experts who encouraged views from the academia and industry.

Clean Street Food 20,000 roadside vendors to be skilled under PMKVY in the first phase In order to supplement ease of doing business by limiting unnecessary field inspections, the Bill has provisions for self-declaration of conformity of the Indian Standards for certain categories. Simultaneously stringent penalty provisions have been made for violation of compliance to the standards which include imprisonment up to two years or with fine up to ten times of the value of goods produced or sold, or with both. Our Bureau, Mumbai

ureau of Indian Standards Bill, 2016 passed by the Parliament recently, is a major step forward in ensuring high quality products and services in the country. The provisions in new Bureau of Indian Standards Bill, will promote a culture of quality of products and services through mandatory certification and also through voluntary compliance of Indian standards. The Bill was passed by Rajya Sabha after getting the nod of Lok Sabha on 3rd December, 2015. Some of the salient features of the bill are: The Bill empowers the Government to bring any article, process or service, which it considers necessary from point of view of health, safety, environment, prevention of deceptive practices, security etc, under the mandatory certification regime. This will help consumers to get quality products and will also help in preventing import of sub-standard products;

As per provisions of the bill, BIS can now order recall of products, not confirming to the standards, in addition to cancellation of the license of the manufacturer. BIS can also order compensation to the consumers in case goods and services do not conform to the standards. The Bill empowers the Government to implement mandatory hallmarking of precious metal articles such as Gold and Silver. As the service sector in the country has grown and now become major part of the economy, so to ensure quality of kea services such as health services, education services now services and systems have also been included under the standardisation regime in addition to articles and processes. The Bill positions the Bureau of Indian Standards as the National Standards Body.

Beverages & Food Processing Times

Future group has also tied up with Trent Hypermarket, a joint venture of Tata group’s Trent and UK-based Tesco, to supply its own brands in food and FMCG. Biyani says more such tie-ups with rival retailers are in the offing to supply his group’s products in their stores. The group has also stitched up a few more deals and launched more brands. “The board of FCEL in-principle approved entering into a joint venture with LT Foods for manufacturing, marketing and distribution of rice. We have also unveiled our oats brand Kosh and will get an international premium personal care range called Swiss Tempelle by June this year,” said Biyani. Currently, the group has a portfolio of 27 brands under 64 categories, which includes his own as well as those launched through joint ventures (such as Sunkist, beverages brand from California), and acquisitions (such as Baker’s Street and Nilgiris). Going forward, the plan is to boost this portfolio of brands as Biyani eyes entering virtually every food and FMCG category.

Vol. 8, Issue 11 - April - 2016

AGRO PROCESSING NEWS

Green People launches Best Agro Group completes farm produce ‘The Bakri Chaap’ acquisition of Agrochemicals Our Bureau, Mumbai

reen People, a social enterprise working towards reviving old traditions of farming and associated practices in the state of Uttarakhand, have launched The ‘Bakri Chaap’ range of naturally grown indigenous farm produce like Grains, Pulses, fruits & Vegetables, Goat, Sheep & Beet products.

The Enterprise had started its operations 55 km from Mussoorie from the picturesque Nag Tibba trek of Tehri district in Uttarakhand. The initiative aims at halting the migration of local farming & hill population from the state for better job opportunities by reviving old traditions and occupations as well as promoting sustainable development. The ‘Green People’ have set six ‘Bakri Chaap’ Collection centres of local farm produce —at Nag Tibba where farmers can come and give commercially viable and naturally grown healthy produce, and plan to open another 10 in the next six months. The Green People team is a consortia of people

coming together from different walks of life for a common cause of protecting Micro-Cultures with the desire is to promote development alongside ecologically responsible means, they work towards letting the people of the hills stay and take up occupations that were gradually being deemed redundant. Bakri Chaap has had resounding acceptance from locals because the farmers in remote areas too benefit. Mobile collection vans collect produce from the farmer’s doorstep adding to a further saving of transportation charges for them. These produce are initially being provided to local Five Star Hotels as well as restaurants across the State of Uttarakhand and will soon be taken nationwide. The initiative is bearing fruit and the ‘Bakri Chaap’ Collection centres in Uttarkashi recently procured about 20 quintals of grain from local farmers in two days. Hotels & Resorts like Vana & the Prestigious Holistic Retreat have pledged to source Bakri Chaap products. Their team of experts recently visited the Goat village as well as interacted with farmers. ‘Bakri Chaap’ currently, carves a niche in indigenously grown products both with farmers and consumers. The ‘Bakri Chaap’ team’ is making every effort to provide a platform and collection/ storage services to producers as well as sellers to reach more buyers. Further, The Green People would soon open ‘The Goat village’ at Nag Tibba (Tehri) as homestays for tourists with 12 cottages. It will be offering Adventure Tours, Education Volunteer Tours, Culinary Tours and Special Interest Tours. The Mud/Stone and Wood accommodation had provided employment opportunities to rural

Manufacturing Facility at Gajraula, UP

Our Bureau, Mumbai

est Crop Science LLP, part of the Best Agro Group has announced recently that it has successfully completed the acquisition of an agrochemicals manufacturing facility located in Gajraula (Uttar Pradesh) from Chemtura Chemicals India Private Limited, a subsidiary of Arysta Life Science (USA) owned by Platform Specialty Products Corporation (NYSE: PAH) (“Platform”). As a result of this acquisition, the Best Agro Group has enhanced its manufacturing capabilities. The manufacturing site, located in the Uttar Pradesh State Industrial Development Zone, is spread across 13.56 acres and is capable of formulating high quality insecticides, herbicides and seed enhancement products on 6 production lines in three production blocks. “The acquisition of this facility at Gajraula is a stepping stone to achieving our strategic vision. By the end of this year, we intend to enhance our technical production capacity by 5,000 TPA, which will support our growing product portfolio,” says Vimal Kumar, Chairman and Managing Director

Beverages & Food Processing Times

of the Best Agro Group. The divestiture of this manufacturing facility is part of Platform’s strategic plan for growth in India and global initiatives to integrate and optimize production and supply chain activities following the acquisitions of Arysta Life Science Limited, the Agriphar group, and Chemtura Corporation’s Agricultural Solutions business. Alvarez & Marsal Corporate Finance, India, acted as the exclusive financial advisor to Platform on the transaction.

Best Agro Group is a privately owned diversified agrochemicals company serving the Indian and global markets with a range of crop protection products including insecticides, herbicides, pesticides, fungicides, and plant nutrients. Its business platforms use innovation and technology to address customers’ complex applications and demanding requirements.

Vol. 8, Issue 11 - April - 2016

NEWS

Govind Milk scales up newer heights

ovind Milk and Milk Products Pvt. Ltd. was set up by the erstwhile princely family of Naik Nimbalkars. Sanjeev Naik Nimbalkar being acutely aware of the needs of the people in Phaltan,near Sanjeevraje Nimbalkar Pune, ensured that the growth (Chairman) of the company also led to the socio-economic development in thegeographical area in and around the company, a radius ofabout 150 kilometers.Naik Nimbalkar’s concern for the farmers’ well-being

and the partnership approach adopted by himin the first phase of growth have contributed in a large measure to the overalldevelopment of Phaltan. Having established the production processes which gave quality products to the consumer, Govind which was largely an input driven company started its transformation towards becoming a pan India and globalbrand. This transformation isbeing led by Rajiv Mitrathe ManagingDirector of the company. For the first time in twenty years of its existence an external expert professional was brought in to lead the company in its next phase of growth. Mitra is passionate about making Govind a market leader in the dairy industry. The vision of the organization was and continues to be, as Rajiv Mitra says, ‘Value to the farmers and quality to the consumers.’ It is this very vision that is providing the fodder for transformation into the next phase

Rajiv Mitra (Managing Director)

of growth. The new goals for growth of the company set by Mitra are non - linear. He envisions a larger pan India and global presence and believes that the strategy for this would be to create a Govind brand to

reach an increased consumerbase and for instant recall.He also believes that for the success of this approach, the employees would need to develop a different mindset; a new set of competencies need to be nurtured and a culture of meritocracy has to take over.Mitra is providing the leadershipfor this transformation by introducing and implementing several initiatives for organizational change such as induction of right talent, implementation of technology, introduction of focused Consulting, strengthening a performance oriented culture and introduction of work processes thatimpacts the employees and their productivity. At Govind, the best procurement and processing systems are employed to process milk and produce milk products. A fully integrated, stateof-the-art dairy processing unit at par with International standards, with the capacity to process in excess of 10 lac liters of milk every day, is currently in use in Phaltan. The other Govind milk processing and packing units are in Turbhe (near Mumbai), Ahmednagar and Yamkanmardi (Karnataka). Govindhelps dairy farmers to source funds from financial institutions by standing guarantee to it. The wealth of knowledge developed by the research scientists and veterinarians at Govind is passed on to the dairy farmers that helps in improving quality and quantity of milk. The unique partnering model used by Govind, has benefited multiple stakeholders. The quality of life and economics of the dairy farmer has improved. This has benefited banks as farmer is able to repay loans in time. Insurance companies stand to gain as cows are healthier and less prone to disease or death. The consumer gets better quality milk and milk products. The Dairy activities of Govind have generated substantial employment in the area of Phaltan. Govind has launched a new brand campaign drawn on the line of a refreshed brand

Our Bureau, New Delhi

estle India way up on the lane of recovery to regain market share and consumer trust, seeking to put behind the distasteful Maggi-ban episode that spoilt the company’s reputation and earnings.

positioning, that is The Happy Makers. In the words of Mitra, “We as a brand spread the chain of happiness by taking responsibility of our farmers, partners and eventually our consumers. Our farmers are free and happy as we have taught them a new way of dairying and therefore a new way of living. We have introduced new techniques and processes that have made them self-reliant”. A farmer is happy only when his livestock is happy and contented. Govind’s team of dedicated and

Nestle India managing director Suresh Narayanan stated that they will soon consolidate their position in the market and engage with the consumer in every way possible. Nestle is now back to its original position that is the No. 1 spot in the instant noodles market, will bring several new and old variants of Maggi in phases over the coming months. Narayan believes that apart from the noodle category, Nestle is all ready to unveil new products in other categories like confectionery and diary. Nestlé’s confidence came on after reports of a fresh negative laboratory report against its flagship product. The samples of Maggi collected from Safedabad in Barabanki district on February 5 were found to be “substandard.” According to tests conducted by the Lucknow-based state-owned laboratory, the ash content in Maggi Masala was found to be 1.85 per cent, higher than the permissible limit of 1 per cent.

Referring to recent tests by an Uttar Pradesh state qualified veterinarians who monitor the health of laboratory on Maggi samples, which found the the cows so that they are happy and free. Happy product unsafe, Narayanan said: “We have not cows produce happy and stress-free milk that received any official reports of tests conducted on ultimately reaches the consumer as happy and Maggi by UP-owned state labs.” healthy drink and eatables. Govind Milk and Milk Products Pvt. Ltd The share of Maggi in India was 42 per cent in established two decades back, with an intention to January, compared with a high of 77 per cent a help the farmers since the Milk Federation could year earlier. While Maggi regained the No. 1 slot not provide adequate support to the dairy farmers, in instant noodles in January, ITC Foods’ Sunfeast has emerged as a renowned, quality conscious Yippee gained ground and was second with a 33 company for milk and milk products in the state per cent share. of Maharashtra andadjoining states. Govind supplies skimmed milk powder, whole milk powder, ghee to whole of the country in the retail markets 37, Nagdevi Street, Ground Floor, Mumbai 400003 India and also as an ingredient to major Phone: +91-22-66312022, 23470740 Fax: +91-22-23430740, Mob: 9321096352 Indian and international manufacturer Email: parichem@gmail.com Web: www.parichem.com of milk products. In the recent past they won contracts to supply ghee to TirupatiBalaji temple used for preparing

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Vol. 8, Issue 11 - April - 2016

NEWS

Frozen Shrimp exports growth may slide down to single digit in FY’16 Our Bureau, Mumbai

rozen Shrimp exports may register slightly be lower this year in comparison to what it has been for the past few years. The reason for this year’s decline in growth is reportedly on account of both a decline in international demand as well as lower production on account of floods and viral diseases. According to Industry executives marine exports fell by 14 per cent in value and 4.5 per cent in volume in the first six months of FY’16 through September 2015 as against to the corresponding period last fiscal. Exports had slipped in the first half of the current fiscal to 421, 385 tonnes. Rustom Irani, President, Seafood Exporters Association of India (SEAI) was quoted as saying, “Sea cod Shrimp production is down and the catches have depleted. Several States have curtailed the fishing season keeping in mind conservative requirements. This would have an impact on overall shrimp exports from India. Not only this the aquaculture shrimp growth has also slowed down ongoing to floods and other issues such as viral dieases. In contradictory to the above statement, MPEDA had projected total marine products’ exports to touch $6.6 billion for 2015-16. The aquaculture shrimp exporters are upbeat on long-term growth prospects. Aquaculture involves cultivating freshwater and saltwater populations under controlled conditions. Further, India exported $5.5 billion worth marine

products in 2014-15, registering a 10.05per cent growth over the previous year. Of this, frozen shrimp accounted for 67 per cent in terms of value. Moreover, the data from the Minister of Commerce and Industry stated that the contribution of cultured shrimp to the total shrimp export was 76.45 per cent in terms of US dollar and that the export of cultured shrimp had shown positive growth of 21.66 per cent and 15.53 per cent in dollar terms. However, this year, the industry feels that the growth of shrimp exports may be in lower single digits. During 2014 -15 shrimp aquaculture has shown a tremendous growth at 30.64 per cent annual growth and achieved highest production of 4.35 lakh tonnes. Production of L. Vannamei variety of shrimp increased by 41 per cent to 3.53 lakh tonnes. Black Tiger production remained stagnant at 71400 MT. In fact, all the major shrimp producing states had shown positive growth – Andhra Pradesh (31%), Tamil Nadu (20%), Gujarat (182%), Maharashtra 4426 MT (113%), Orissa (56.13%), according to data from the ministry of commerce and industry. The global prices of Vannamei shrimps have fallen 25 per cent during the year. Industry insiders have reportedly claimed that nearly 60 per cent of the installed capacity speeded across 450 shrimps processing plants in India were approved by the European Union. India has an estimated 11 lakh hectares available for brackish water shrimp cultivation, only 8.5 per cent or 1 lakh hectare of which has been brought under cultivation offering enormous production potential.

Sharp Increase in import of vegetable oils: Data by SEAI Our Bureau, Mumbai mport of Vegetable Oils Sharp increased in import of RBD Palmolien Nov.’15 – Feb.’16, up by 19 per cent The Solvent Extractors’ Association of India has compiled the Import data of Vegetable Oils (edible & non-edible) for the month of February 2016. Import of vegetable oils during February, 2016 is reported at 1,110,916 tons compared to 868,167 tons in February, 2015, consisting of 1,094,424 tons of edible oils and 16,492 tons of non-edible oils i.e. up by 28 per cent. The overall import of vegetable oils during first four months of the current oil year 2015-16, Nov.’15 – Feb.’16 is reported at 5,125,017 tons compared to 4,295,443 tons i.e. up by 19 per cent. Stock Position at Port and in Pipelines Current stock of edible oils as on 1st March, 2016 at various ports is estimated at 910,000 tons (CPO 330,000 tons, RBD Palmolein 170,000 tons, Degummed Soybean Oil 320,000 tons, Crude Sunflower Oil 70,000 tons and 20,000 tons of Rapeseed (Canola) Oil) and about 1,450,000 tons in pipelines. Total stock at ports and in pipelines decreased to 2,360,000 tons from 2,455,000 tons in February 2016. India’s monthly requirement is about 16.5 lakh tons and operate at 30 days stock against which currently holding stock over 23.60 lakh tons equals to 43 days requirements. As on 1st March, 2016 the overall stock has increased by 350,000 tons compared to March 1, 2015. Sharp increased in RBD Palmolein Import During Nov.15 – Feb.’16, Import of refined oil (RBD Palmolein) jumped to 789,062 tons from 253,780 tons in the same period of last year while, Import of crude oil marginally increased to 4,300,497 tons from 3,949,385 tons during the same period of last year. Import of Palm & Soft Oil Ratio Sharp increased in import of Soft Oils during

Beverages & Food Processing Times

Nov.15 – Feb.’16, Palm Oil import has marginally increased to 2,960,002 tons from 2,803,942 tons during the same period of last year, however, Soft Oils import sharply increased to 2,129,557 tons from 1,399,223 tons last year. The share of soft oils import increased to 42 per cent from 33 per cent last year while, share of palm oil products down to 58 per cent from 67 per cent. Average Prices and Rupee depreciation In last one year, CIF Indian port prices of edible oils moved downward (except Crude Sunflower Oil) in line with fall in international prices. RBD Palmolein price is down by US$ 56 (- 8 per cent) Crude Palm Oil by US$ 49 (- 7 per cent) and Crude Soybean Oil by US$ 58 (- 7 per cent ). In last one year rupee has depreciated by 10 per cent. Import of Non-edible Oils Import of Non-edible oils during Nov.15 – Feb.’16 is reported at 35,458 tons compared to 92,278 tons during the same period last year, ie; down by 62 per cent. P.F.A.D, P.K.F.A.D, C.P.K.O. & RBD Palm Stearin are the major import of nonedible oils. We are enclosing herewith detailed statements of Import of Edible and Non-edible Oils during Nov.15 – Feb.’16 with comparative period for previous year for your kind information and necessary coverage in your esteemed media & oblige.

Vol. 8, Issue 11 - April - 2016

Gits brings new range of desserts for GudiPadwa

NEWS

An Eye For Details-Ishida C heckweighers are silent workers that help factories control product losses, scale processes and accommodate various production needs. Integrated with rejecting systems, Checkweighers can be used to sort different-sized products into several grades based on weight. In food and non-food factories, Checkweighers are widely used to weigh and classify products by weight on a production line with attributes such as proper, over and underweight products.

Our Bureau, Mumbai

n important and essential part of Indian festivities is the traditional dessert recipes that add to the spirit of any celebration. GudiPadwa that marks the beginning of the New Year is notably celebrated amongst Maharashtrians, the essence of which includes amongst other things spending some quality time and treating loved ones with traditional desserts. Indulge in some traditional sweet delights as Gits brings its festive range, a perfect solution for tasty desserts that can be made in 3 easy steps. GudiPadwa is also one of the foremost auspicious days in the Hindu calendar to celebrate housewarming or inaugurations and also for buying gold, silver or property for Maharashtrians. Bid goodbye to the ready-made mithaai and add that personal touch to the celebrations by taking the effort to prepare desserts on your own. Gits dessert range that includes GulabJamun, Rabri, Phirni, Jilebi and Basundi will surely add to the palate of your loved ones and give you a hassle free experience while cooking. Gits a trusted name in every household retains the authenticity of its products, making no compromise on taste and richness. Gits products do not have any added preservatives and will surely add that extra touch of goodness to your desserts this GudiPadwa!

Checkweighers are also used to improve the giveaway of Weighing machines, analyze weight tendency, classify products based on various grades, check the status of real-time production and inspect for missing items. It also functions on

a line that has products of various weight, shapes and types. For better production •Improving giveaway Checkweighers can control weighing accuracy and minimize the giveaway of weighing equipment. •Analyzing weight tendency Factories should manage product giveaways closely as even a small amount of giveaway per a package can lead to a major loss. The weight tendency of products of a proper weight is therefore closely analyzed to find out if they tend to be heavy or light. Operators can see product weight tendency in greater detail from the data generated and change the setting of the weigher, bag maker and other equipment in order to make the average weight of proper- weight products closer to the target weight. •Data management Generally, Checkweighers measure the weight of each product at the end of production line. Such information can be used to analyze and manage the efficiency of production. Weighing results are now managed on personal computers, which enable operators to see the status of production in

Beverages & Food Processing Times

real time and to make timely decisions to improve machine settings. They can also check what went wrong at a previous production cycle in the event of a complaint. •Inspecting for missing items In a non-food factory, the packaging process usually relies heavily on manual labor, which often results in shipment with missing items and components. Checkweighers can be used to automate missing item inspection, which identify missing items by weighing a product package in the line and detect differences in weight based on a reference weight.• Inspection on a mixed lineHigh-mix, lowvolume production is popular among factories. While several Checkweighers are generally required to inspect every production line of different products, using a combination of a Checkweighers and a barcode reader, operators can inspect a mixed line with different products that are conveyed at random. ConclusionAs consumers are more likely to purchase lower-priced products despite the rising prices of packaging materials and raw materials, manufacturers should leverage on the qualities of Checkweighers in order to control losses and analyze their production cycles for better efficiency. This also enables the supply of reliable products while protecting the bottom line.

www.ishidaindia.com Email-sales@ishidaindia.co.in

Vol. 8, Issue 11 - April - 2016

Beverages & Food Processing Times

Vol. 8, Issue 11 - April - 2016

BAKERY NEWS

Britannia ahead in the premium Biscuit market revenue growth has come down,” said Varun Berry, managing director at Britannia Industries, a Wadia Group company. Parle Products gets nearly 80% of its biscuits sales from mass segment while it is roughly 46% for ITC.

Our Bureau, New Delhi

ritannia has been insulated from all slowdown in India because of its focus on premium products though India’s Rs 25,000-crore biscuit category that has worsened from a year ago.

With unseasonal rains and pressure on disposable incomes in the hands of rural consumers in terms of rural employment guarantee scheme or minimum support prices for agriculture products, there has been stress on rural markets since the past two years. Consumer goods makers across categories have been growing in single digits in the country as demand remains sluggish with most companies posting their decade low sales numbers last fiscal.

Britannia posted volume growth of 11% in the quarter ended December 2015 while the overall category saw about 5% growths. It is a directly which competes with Parle Products and ITC in the Indian biscuits market, Despite consumers cutting back on most discretionary segments, premium biscuits are growing at a faster pace, although on a small base. Volume growth is not bad and would be better than last year. Because there has been a price decrease,

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Vol. 8, Issue 11 - April - 2016

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CONSULTING EDITOR Basma Husain

MARKETING EXECUTIVE Dhiraj Dubey

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CIRCULATION MANAGER Seema Shaikh

GRAPHIC DESIGNER Naved H.Kazmi

121, 1st Floor, Rassaz, Multiplex, Mira Road (E), Thane -401107. Tel: +91-22-28115068 /28555069. Email:info@agronfoodprocessing .com, Website :www.agronfoodprocessing.com Printed, Published By -Firoz Haider Naqvi, RNI no- MAHENG13830 Printed at: Roller Act Press Services, A-83 Ground Floor, Naraina Industrial Area, Phase -1, New Delhi -110028, Reg Office :103, Amar Jyot Apts, Pooja Nagar, Mira Rd (E) Thane-401107, Delhi Office: F-14/1, Shahin Baugh, Kalandi Kunj Rd, New Delhi -110025 The views expressed in this issue are those of the contributors and not necessarily those of the news paper though every care has been taken to ensure the accuracy and authenticity of information, "Beverages & Food Processing Times" is however not responsible for damages caused by misinterpretation of information expressed and implied with in the pages of this issue. All disputes are to be referred to Mumbai jurisdiction

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