ASF Top Fitness Amenity Trends, 2023-2024

Fitness & Wellness Amenity Trend Report

TREND #1: SEAMLESSLY CONNECTING TO NATURE

Recognizing the importance of incorporating natural elements into urban living spaces, developers and designers are actively seeking ways to bring the outdoors indoors and create a harmonious environment for residents. This trend is driven by a growing awareness of the numerous benefits of nature on physical and mental well-being.

From rooftop gardens and green walls to expansive windows that offer breathtaking views of surrounding landscapes, multifamily fitness amenities are now being designed to provide an immersive experience with nature. This approach not only promotes a sense of tranquility and serenity but also encourages physical activity in an environment that feels refreshing and revitalizing. By seamlessly connecting residents to nature within their fitness spaces, multifamily developments are fostering a healthier and more holistic lifestyle for their occupants.

ABBERLY RIVERWALK - NASHVILLE

“We believe people will continue to seek usable outdoor space, as we learned during the pandemic the importance of fresh air and being outside.”

- David Hovey Jr., AIA, President & Principal Architect of Optima, Inc.

“How Most New Projects Weave In Wellness,” Multihousing News | October 2022

YARD 8 - MIAMI

TREND #2: SUBSCRIPTIONBASED FITNESS TECH

Subscription-based fitness equipment has been gaining tremendous popularity in recent years. This trend can be attributed to the growing demand for convenient and accessible ways to stay fit and active. With subscription-based models, individuals have the flexibility to access a wide range of fitness experiences.

Equipment with subscription-based content often include on-demand workout classes, personalized training programs, and virtual coaching. The appeal of subscription-based fitness equipment lies in its convenience and the ability to constantly switch up workout routines. As more individuals seek flexible and customizable fitness solutions, the popularity of subscriptionbased fitness equipment is expected to continue its upward trajectory.

THE PELOTON BIKE

TREND #3: YOGA, RECOVERY, AND MEDITATION SPACES

In response to the growing emphasis on holistic well-being, yoga, recovery, and meditation spaces are being increasingly offered as wellness amenities to complement traditional fitness centers. Developers and property managers recognize the importance of providing spaces that promote mental and emotional wellness alongside physical fitness.

These dedicated areas allow residents or members to engage in activities such as yoga, stretching, mindfulness, and meditation, creating a serene and tranquil environment for relaxation and rejuvenation. Spaces often feature calming aesthetics, soothing lighting, and comfortable furnishings, infusing a sense of tranquility and promoting stress relief. By incorporating these wellness amenities, communities foster a more well-rounded and comprehensive approach to health and fitness.

“We’ve found a lot of success doubling down on our fitness centers. Where in the past the company had gone the more traditional route of providing cardio and weight machines, it has introduced a wider array of fitness options in recent times, including opportunities for yoga, Pilates and other fitness programs.”

- Ryan Moody, Vice President of Creative Design at The NRP Group “9 of the Year’s Top Amenity Trends,” Multifamily Dive | October 2022

THE HUMAN TOUCH MASSAGE CHAIR

TREND #4: VIRTUAL REALITY FITNESS TECH

Virtual reality (VR) has made its way into the realm of fitness equipment, revolutionizing the way people approach their workout routines. Whether it’s cycling, running, or strength training, VR allows individuals to transport themselves to virtual environments, making exercise more enjoyable and motivating. Users can explore scenic landscapes, compete with virtual opponents, or participate in interactive fitness games, all while breaking a sweat.

The incorporation of VR in fitness equipment not only adds an element of entertainment but also helps to distract from the physical exertion, making workouts feel more effortless. Additionally, virtual reality can provide real-time feedback, coaching, and tracking of performance metrics. As the technology continues to advance, we can expect to see more innovative ways VR is integrated into fitness equipment, inspiring individuals to stay active and achieve their fitness goals in exciting and immersive ways.

THE AVIRON ROWER

THE EXPRESSO BIKE

TREND #5: GROUP FITNESS EVENTS AND PROGRAMMING

Group fitness events and programming are increasingly being offered as a valuable perk for multifamily residents. By organizing events such as group workouts, fitness classes, or sports activities, property managers provide residents an opportunity to connect with their neighbors, build relationships, and create a supportive fitness community. These events not only encourage physical activity but also provide a social and motivational aspect to residents’ fitness journeys.

Furthermore, the convenience of having fitness programming within the multifamily community eliminates the need for residents to commute to off-site gyms or studios, making it easier for them to prioritize their health and wellbeing. By offering group fitness events and programming, multifamily properties enhance the overall resident experience and contribute to a vibrant and healthy living environment.

“In addition to budgeting for new equipment and annual equipment maintenance for the New Year, consider that your fitness center also presents an outstanding opportunity for building community. Just like with your resident events, budgeting for a professional to come in and deliver high-quality, engaging fitness classes and events on-site can be a powerful resident retention and leasing tool. You can even take the fitness out of the fitness center to an outdoor location such as a community green space, rooftop, or neighboring nature trail.”

- Brian Duggan, Co-Founder and Co-CEO of Livly “Top 5 New Apartment Amenities to Budget For in 2023,” Multifamily Insiders

| October 2022