http://www.advantech.com.tw/catalogs/pdf/2010/20091229383

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Case Studies A Fast Food Restaurant Chain Serves Up Digital Signage One fast food chain in Southeast Asia adopted a network managed digital signage system two years ago for storefront digital media campaigns. Originally, this company used commercial-grade PCs as their hardware platform. However, the commercial systems were unreliable and suffered frequent downtime. Advertising revenue was lost as a result, which caused intense frustration on the part of the end users. In addition, commercial-grade system couldn’t support the current market demand for playback of high-definition content. As the previous signage system had fallen short of expectations for reliability and stability, the fast-food chain decided to phase-in an Advantech ARK-DS303 signage player. Advantech exceeded the customer’s expectations by offering the following features: • Compact-size, industrial-grade digital signage player based on the ARK-DS series. Supports high-definition video up to 1080p and is capable of integrating an optional TV-tuner to offer live TV content for digital signage • Robust operating system based on Windows XP Embedded with Enhanced Write Filtering (EWF) and watchdog timer • Powerful and cost efficient Campaign Manager digital signage software developed by one of Advantech’s software partners. Advantech offered lower total cost of ownership with long-term product support, less worry about continual maintenance, and spare parts support from our global service network.

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Industrial grade products at competitive cost

On average, patients wait 15 minutes or more in a clinic waiting area before receiving doctor treatment. A new service, the MedicalTV network, facilitates improved communications between patients and staff, delivering in-depth information, satisfying interests and curiosity. The network delivers the latest information on health and wellness programs, pain management, physician directories, hospital events, local news and weather, and general hospital information directly to a patient’s room. NetAd Alliance teamed up with Advantech selecting the ARK-DS350 to roll out the MedicalTV Network, starting with the Obstetrics and Gynecology clinic in Taiwan. Patients receive the latest, up-to-date information in the form of media rich content that is not only visually stimulating but also very informative.

Digital Signage has Evolved into a Multi-Sensory Experience Digital Signage is at the forefront of digital media distribution and can transmit digital images, information or advertising to single or multiple locations simultaneously. Advantech’s development of digital signage hardware platforms focuses on the needs of different customer groups and has led to development of a full range of products. These include digital signage players, digital signage displays, as well as interactive digital signage stations. Along with traditional high image quality full-HD video playback, interactive Flash-based special effects can be easily demonstrated, and in addition, the multi-touch screen mimics many of the functions of a self-service station. Advantech’s digital signage products can play multiple types of information at the same time, an essential feature for digital advertising, public transportation displays, emergency notification systems, as well as multi-purpose displays used in universities and colleges, electronic billboards, and other types of public and private applications. The Advantech Digital Signage Station leads the way for consumers to browse for products and services while at the same time watching customized content and important information.

Strict revision control and design reliability

Global logistics and RMA services with local support

Product longevity up to 3-5 years and superior warranty/service options

Customized embedded OS and BIOS services

Driving All Digital Content Backed by Reliable Design and Global Service Support

Partnership with multiple software companies

Digital Signage Media Player All-in-one Digital Signage Display Interactive Digital Signage Station

Regional Service & Customization Centers China

MedicalTV Network

Digital Signage Solutions

Why Choose Advantech for Your Digital Signage Projects?

Kunshan 86-512-5777-5666

Taiwan

Taipei 886-2-2792-7818

Netherlands

Eindhoven 31-40-267-7000

Poland

Warsaw 48-22-33-23-730

USA

Milpitas, CA 1-408-519-3800

Worldwide Offices Greater China

Asia Pacific

Europe

China Toll Free Beijing Shanghai Shenzhen Chengdu Hong Kong

Japan Toll Free Tokyo Osaka

0800-500-1055 81-3-68021021 81-6-6267-1887

Toll Free Germany

Korea Toll Free Seoul

080-363-9494 82-2-3663-9494

Singapore Singaopre

65-6442-1000

Taiwan Toll Free Taipei Taichung Kaohsiung

800-810-0345 86-10-6298-4346 86-21-3632-1616 86-755-8212-4222 86-28-8545-0198 852-2720-5118

0800-777-111 886-2-2792-7818 886-4-2378-6250 886-7-229-3600

Malaysia Toll Free Kuala Lumpur Penang

1800-88-1809 60-3-7724-3555 60-4-397-3788 60-4-397-4188

India Toll Free Bangalore

1800-425-5070 91-80-2337-4567

Australia Toll Free Melbourne Sydney

1300-308-531 61-3-9797-0100 61-2-9482-2443

Thailand Bangkok

66-2-248-3140

Americas 00800-2426-8080 49-89-12599-0

France Paris

33-1-4119-4666

Italy Milano

39-02-9544-961

Poland Warsaw

48-22-33-23-740 / 41

Netherlands Breda

31-76-523-3100

United Kingdom Berkshire

44-1344-3812210

Russia Toll Free Moscow

8-800-555-01-50 7-495-232-1692

North America Toll Free Irvine, CA Brazil Toll Free São Paulo, SP

1-800-866-6008 1-800-557-6813 1-949-789-7178 0800-770-5355 55-11-5592-5355

www.advantech.com

2010

2000017640

www.advantech.com


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Digital Signage Solutions Why Choose an Advantech Industrial-Grade Solution Over Consumer Hardware? Founded in 1983, Advantech is putting significant investment into developing and providing application-ready and service-ready computing platforms for digital signage, self-service, and interactive display markets. And of course, there is the choice between consumer grade and industrial grade platforms. While consumer-grade hardware entices buyers with low initial cost, it is not generally a desirable choice in terms of total cost of ownership (TCO). Here are some of the advantages of our industrial grade solutions: • Much longer life expectancy, even under 24/7 operation • Able to handle much wider temperature ranges • Excellent engineering support • Availability of customized BIOS and XPe images

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Digital Signage Display/ Station Wireless (WAN, LAN) module (Optional) Digital Signage Content

Selected Product Introduction - Web Portal

RFID (downloading material, interactive tool)

ation applic

10 watt speaker

Customized LOGO/Slogan

DSS-5042-P1A1001E

Model

LCD Specification

Interactivity

Digital Signage System Configuration The system diagram shown below represents a typical configuration for a networked digital signage system. Advantech offers a “Digital Signage Player” and a “Digital Signage Display/Station” as the hardware platforms, which are compatible with the digital signage software suite containing play-end and server-end software.

Embedded Computing System

ARK-DS Series Media Player

AP Server

I/O Ports & Pre-configured Peripherals

Central Management Server Open API (OCX)

Power

Local Area Netowrk

Local Area Netowrk

Physical

Running Manager Express or other signage server-end software from our certified partners for content editing, and schedule programming

Watchdog Timer

Digital Signage Station

All-in-one Display

DSS series

Screen size Max. resolution Contrast ratio Brightness (cd/m2) Viewing angles (CR 10) Touchscreen Web camera CPU Chipset L2 catch BIOS Memory Graphics chipset Memory size HDD I/O ports Graphics card expansion USB LAN PSW Volume adjustment Power consumption Power source Dimensions (mm) Weight Operating temp. Relative humidity Output Interval Connectivity

Add-on Options

Authoring Stations

Processor System

Thermal printer (optional) Barcode reader (optional)

Specifications

Software Transition enabling

Cost-effective

Graphics Performance

ARK-DS302

ARK-DS303

ARK-DS350

Processor

Intel ATOM Z510, 1.1 GHz, 400 MHz FSB/ Intel ATOM Z530, 1.6 GHz, 533 MHz FSB

Intel ATOM N270 1.6GHz

AMD AM2 4200+ Dual-core 2.2 GHZ AMD AM2 3100+ Single-core 2.0 GHz

Chipset

Intel Poulsbo XL

Intel 945GSE + ICH7-M

AMD 780MN + SB700

BIOS

Award 8Mbit Flash BIOS

Award 4Mbit Flash BIOS

Pheonix BIOS, 8MB SPI

System Memory

1 x 1 GB SODIMM DDR2 533 1 GB (default), up to 2G (1 slot)

1 x 1 GB SODIMM DDR2 533 1 GB (default), up to 2G (1 slots)

1 x 1 GB DIMM DDR2 (defualt), up to 4 GB (2 slots)

Chipset

Intel Graphics Media Accelerator 500

Intel Graphics Media Accelerator 950

Integrated ATI Radeon™ HD 3200 graphics

Memory Size

DVMT memory size up to 256 MB (programmable)

Shared system memory up to 224 MB

Shared system memory up to 512 MB

Resolution

Up to 1920 x 1200 @ 60Hz

Up to 2048 x 1536 @ 75Hz

Max. resolution 2560 x 1600 @ 60Hz

1 x DVI-D (with DVI-D to HDMI converter)

1 x HDMI / 1x VGA (D-sub 15-pin)

1 x HDMI / 1x VGA (D-sub 15-pin)

1 x Mic-in, 1 x Line-out

1 x Mic-in, 1 x Line-in, 1 x Line-out; 1 x S/PDIF

Ethernet

Azalia compatible audio codec, 1 x Line-in, 1 x Line-out 1 x RJ-45 (GigaLAN)

1 x RJ-45 (GigaLAN)

2 x RJ-45 (GigaLAN)

Wireless LAN

via optional WLAN module

via optional WLAN module

via optional WLAN module

USB

2 x USB 2.0

4 x USB 2.0

4 x USB 2.0

Serial Port Expansion

1 x RS-232

1 x RS-232

1 x RS-232

1 x miniPCIe (internal)

1 x miniPCIe (internal)

1 x miniPCIe (internal)

PSW

1 x power on/off button

1 x power on/off button

1 x power on/off button and 2nd Power Switch interface

Solid State Disk

1 x Support TypeI/II CF Card

1 x Support TypeI/II CF Card

1 x Support TypeI/II CF Card

HDD Drive Bay

1 x 2.5" 160 GB HDD (Barebone model no support)

1 x 2.5" 160 GB HDD

1 x 2.5" 160 GB HDD

Power Management APM 1.2, ACPI 3.0

APM 1.2, ACPI 3.0

N/A

Input Voltage

12V DC

19V DC-in (ATX mode)

Average 8W, Maximum 11W

Average 31W, Maximum 56W

Model Proximity sensor (optional)

All-in-one Display(DSS-5042)

Ultra Compact

Specifications

Product Selection Table - eBusiness B2C/B2B

• Rugged, robust design with industrial grade components • 3-5 year product life cycle • Availability of customized design • Lower TCO over life of project s

e versatil r Empower o f s t c u your digital signage content with a full range of prod

42", 55", 65" 700 cdm2 Display Touchscreen

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Digital Signage Media Players

Digital Signage Station (DSS-7042)

Graphics

Display Interface Audio

DSS-7042P-P1B1001E

42” (16:9) (with active display area 930mm x 523mm) 1920 x 1080 (1080P) (response time: 6.5 ms) 3500:1 (typ.) 700 (typ.) -89-89 (H); -89-89 (V) Project capacitive technology (PCT) Built-in 2.0 mega pixel web camera Intel®Core™ Duo Mobile Processor GM45 + ICH9M 4M AMI 16 Mbit, SPI DDR3 800/1066 MHz SDRAM, up to 4 GB (2 GB default) Intel GMA X4500 Shared system memory up to 384 MB 1 x SATA HDD (160 G default) 2 x RS-232, 2 x USB 2.0, 1 x AC97 line out, 1 x VGA nVidia GeForce 9500CT or GeForce 220 graphics card equivalent 2 x USB 2.0 1 x RJ-45 (1000 Mbps/ 100Mbps) External power switch button N/A 1 x VR knob 225 watts 245 watts AC 100 ~ 240 V, Universal +/- 10% 1171.2 x 651.2 x 139.5 (46" x 25.64" x 5.49") 734.5 x 2002.5 x 140.7 (289" x 788.4" x 55.4") 57 kg (125.41 pounds) 100 kg (220.46 pounds) 0 – 40° C (32 – 104° F) 0 – 40° C (32 – 104° F) 85% RH 85% RH Interrupt, system reset 0~255ms WiFi (IEEE 802.11a/b/g or n) module WiFi (IEEE 802.11a/b/g or n) module 3.5G HSDPA module 3.5G HSDPA module Bluetooth module Bluetooth module Desired operating system installation Desired operating system installation N/A Thermal printer module RFID module RFID module

I/O Interface

Storage System

Power Supply

12 V DC~19 V DC

Power Consumption Average 7W, Maximum 10W Output

Interrupt, system reset

Interrupt, system reset

Interrupt, system reset

Interval

Programmable 2~40 sec.

Programmable 1~255 sec.

Programmable 1~255 sec.

Mounting

Desktop/ Wall Mount

Desktop/ Wall Mount

Desktop/ Wall Mount

Dimensions (W x H x D)

170 x 110.6 x32 mm (6.7" x 4.3" x 1.3")

185x 118.2 x 43 mm (7.28" x 4.65" x 1.69")

250 x 195 x 60 mm (9.8" x 7.7" x 2.4")

Weight

0.6kg (1.32 lb)

1.2 kg (2.64 lb)

2.0 kg (4.4 lb)

Operating Temperature

0 ~ 40° C (32 ~ 104° F), operating

0 ~ 40° C (32 ~ 104° F), operating

0 ~ 40° C (32 ~ 104° F), operating

Relative Humidity

95% @40° C (non-condensing), Operating

95% @40° C (non-condensing), Operating

95% @40° C (non-condensing), Operating

Certifications

UL, CB, CE, FCC, CCC

UL, CB, CE, FCC, CCC

UL, CB, CE, FCC, CCC

Embedded Software Options

Microsoft Windows 7, XP with SP3, XP Embedded, Linux

Microsoft Windows 7, XP with SP3, XP Embedded, Linux

Microsoft Windows 7, XP with SP3, XP Embedded

Ordering Information

ARK-DS302-S6A2E(Barebone unit for CF) ARK-DS302D-S6A2E(Full system with HDD)

ARK-DS303B-S6A1E (Barebone unit) ARK-DS303F-S6A1E (Full system w/ 1G RAM, 160G HDD) ARK-DS303P-S6A1E (ARK-DS303F plus HD decoder)

ARK-DS350-00A1E (Barebone unit) ARK-DS350-U0A1E (w/ AMD 3100+ CPU, 1G RAM, 160G HDD) ARK-DS350-U2A1E (w/ AMD 4200+ CPU, 1G RAM, 160G HDD)

Watchdog

Physical Characteristics

Operating Environment


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