
15 minute read
Keep 90 Percent of Donations with FNF Coaches Platform
Earn 90 percent of donations with FNF Coaches fundraising platform We’ve all heard a story about an online fundraising platform that kept a larger percentage of donations than a coaching staff and players expected. Tired of sliding scales? Keep 90 percent of donations with FNF Coaches.
STAFF REPORT
FNF Coaches is offering sports teams free access to a year-round Fundraising Marketplace and Donation web page that will earn them 90 percent of every sale with minimum administration. Our platform is fully automated, with all setup and transactions taking place online.
The days of fundraising through team dinners, golf scrambles or door-to-door solicitations are over – or at least suspended indefinitely. The coronavirus pandemic has changed the fundraising game for the 2020-21 school year.
Now more than ever, every team needs to explore online fundraising options. FNF Coaches has partnered with SuSportMe.com to provide an online marketplace fundraising platform for individual teams, clubs and organizations. THE MOST IMPORTANT THING: 90% of each sale stays with the sports team. Using this platform, your team receives 90 percent of every sale starting with the first sale. We do not use a confusing, frustrating, sliding-scale model to determine how much you make. You make as much money on the first sale as the last sale! MORE GOOD NEWS: There is no upfront cost and no minimum requirement. You are in total control of your marketplace and your program. This program is so easy to start, you can have your online marketplace running in a matter of minutes.
HEY, FINDING PEOPLE TO DONATE PRODUCTS FOR A MARKETPLACE IS NOT MY THING! So, you don’t like the idea of finding donations to post on your marketplace? No problem, let’s jumpstart your page by creating services and offerings that only your team can exclusively provide, such as: ■ Team autographed footballs ■ VIP sideline access ■ VIP parking ■ Have the football staff visit for dinner ■ Donate a team meal ■ Receive a game ball ■ Motivational speech from the Head Coach HERE ARE 10 THINGS YOU NEED TO KNOW:
1There is no setup fee.
2You own and manage
the marketplace webpage that we build for you.
3You can use your
marketplace to sell products AND accept donations.
4Individuals donating
products simply upload photos of the item they are donating, write a description and establish the price of the donation.
5You simply review
the item uploaded, determine the asking price and approve the post. The product is immediately available for sale in your marketplace.
6You receive 90 percent
of the profit on every purchase.
7All payments are made online via credit card.
8The money is
automatically placed into your account.
9Product pickup is
arranged directly between the buyer and the seller.
10 There is no time limit. You can add
products and services at any time and your webpage is always available for purchases.
HOW EASY IS IT TO SET UP? Pictured below is an example of what your page could look like – we built this to show you the capabilities of this easy-to-use fundraising platform. We created this site in about 30 minutes. We can even provide the graphics that you see on this site. Check it out!

READY TO GET STARTED?
Sign up and have your site ready in minutes: www.susportme.com/signup-team
NOT SOLD YET? HOW ABOUT SOME MORE INFORMATION?
Contact us at fnf@ae-engine.com
SIGN UP AT: SUSPORTME.COM/SIGNUP-TEAM
Lazser Down offers advertising space on downand-distance displays One of the most difficult parts of updating your team’s equipment with new technology is the fundraising that is required to make room in the budget. Why not offset that cost by providing advertising space to a partner on the new piece of technology?
BY DAN GUTTENPLAN, FNF COACHES EDITOR
Understanding that budgets might be tighter than normal coming out of the pandemic, Lazser Down is offering coaches an opportunity to showcase their advertising partners’ logos on their down-and-distance kits to offset the cost of the new technology.
Lazser Down and Distance Markers offer instantaneous feedback on bright, easy-to-read LED displays, taking out the guesswork of sideline strategy when seconds count and inches matter. The markers use patented, synchronized radio technology creating situational awareness feedback in yard, foot or inch.
For coaches, selling advertising space makes perfect sense. You get the most state-of-the-art yard marker technology on the market, and your advertising partners get exposure to fans who attend the games or watch on TV or live streams. This sponsorship opportunity puts coaches in a position to successfully hit the ground running when football kicks off again.
In order to make this partnership between team and sponsor as seamless as possible, Lazser Down supplies coaches with some materials to share with potential sponsors that will help them



understand the full value of this unique partnership opportunity.
You can download Lazser Down’s fundraising sponsorship program flyer to catch the attention of coaches and illustrate how it works f www.drive.google.com/file/d/1qgSsXT9ipW63JRnHCSXqu2G-yCdMoPu/ view
This opportunity to run the logos of sponsors on the down-and-distance markers pays for itself in year one and actually profits each year thereafter.
What other football equipment can do that for your program? Even more information can be found here. f www.drive.google.com/file/d/12huGlP2ck5LR bmnATmxnZjM8Rz9kxeL6/view
Also included is our electronic brochure, the place for you and potential sponsors to find important details about investing in a Lazser Down and Distance Kit. f www.drive.google.com/file/d/1AuNMpEnnV9 I856luD6TltO3soMC4BbhG/view
See a powerful side-by-side video of how Lazser Down and Distance kits compare to traditional marker systems by checking out: f www.youtube.com/watch?v=sp-rCpAj9M4
You can also see our interview with the AFCA explaining what makes a Lazser Down and Distance Kit so unique at: f www.youtube.com/watch?v=zewIvqdBxTM
Over the past two seasons, Lazser Down has been used on more than 100 televised games including the XFL, 2020 East-West Shrine Game, 2020 Senior Bowl, seven NCAA National Championships, six NCAA Bowl games, Power 5 Conference Games, 22 All-Star games and 24 UIL State Championships at AT&T Stadium, home of the Dallas Cowboys, as well as numerous high schools nationwide.
Visit www.lazserdown.com and let Lazser Down change your game. Q&A WITH LAZSER DOWN CEO MICHAEL FOSTER How does the Lazser Down technology work?
“It uses radio waves, which have an ultra-wide band. All that happens is that once the down marker is set, then the person holding the line to gain pushes a button and the distance shows up automatically. The push of the button measures from Point A to Point B.”
So, you’re not using a laser?
“It’s fool proof this way. We originally started with a laser and we had interference problems. If something wasn’t aimed just right, it was off. That was too costly and too heavy. This changed things.”
Is it easier to maneuver?
“It is still a chained system, the lightest yard marker (5 lbs.) on the market, and the only system that has a distance marker. Dial A Down markers are 10 lbs., eDown is a shade under 10 lbs., and the Fisher electronic marker weighs 13 lbs. Our Distance Marker, at 9.2 pounds, is still lighter than our competitors down markers, even though the display has a larger screen surface. Our complete set is $3,995.”
Step 1: You buy a Lazser Down and Distance Kit.
Step 2: Name the price to have your donors logo prominently displayed on this interactive, disruptive advertisement. Feeling competitive? Auction it off. May the highest bidder prevail.


Step 3: We produce the labels. Just send us the vector file and we take care of the rest.
Step 4: Watch this money maker in action, game after game, year after year.

THAT'S A WIN.
Sideline Spotlight
There are products that just make a coach’s job easier or more enjoyable, and we want to share some of those with you. Here is a collection of products we at FNF Coaches like.
COACHCOMM

Cobalt PLUS coaching headsets provide more full-featured users and more flexibility, and now with player communications options, too. Featuring easy setup, extended range, and exceptional performance, the system is also coupled with the industry’s most trusted D-1 SmartBoom® headset. Backed by outstanding service, Cobalt also has a two-year warranty on parts & labor. It’s a powerful combination - a great coaching headset solution to fit your needs and your budget. Web: coachcomm.com/cobaltplus WHEELIN’ WATER Wheelin’ Water is dedicated to provide the safest, most user-friendly, top-quality, best-built, hydration carts in the world and make them available at an affordable price. Proper hydration, without sacrificing the safety and healthy well-being of athletes, is what it’s about. Utilizing the time and efforts of trainers, coaches and players to get maximum performance is what makes a winning program. Web: wheelinwater.com

FITGUARD
The FITGuard measures linear and rotational forces experienced during an impact. The FITAlgorithm determines whether or not these forces have breached a user customized impact threshold. The FITPlatform provides real time alerts PHENOM ELITE Phenom Elite is a company that manufactures highly customizable uniforms, apparel, and gear, while maintaining an excellent quality standard. Phenom Elite has been found to of customization and pricing in
for head impacts. Alerts are tailored to the individual athlete because when it comes to head health, one size does fitguard.me
Podcast Alert
Force Impact Technologies CEO Anthony Gonzales was a guest on the FNF Coaches Podcast. To listen, visit: fnfcoaches.com
be much more flexible in terms not fit all. To learn more, please visit:
comparison to its larger competitor counterpart brands. Phenom has built a large part of its brand based on its creativity and customization options for all products. phenomelitebrand.com


LAZSER DOWN AND DISTANCE MARKERS Lazser Down and Distance Markers offer instantaneous feedback on bright, easy-to-read LED displays, taking out the guesswork of sideline strategy when seconds count and inches matter. The markers use patented, synchronized radio technology to give instantaneous distance feedback by yard, foot or inch. Web: lazserdown.com/
CATAPULT PLAYERTEK Catapult has recently released PlayerTek, which was designed with high school coaches in mind. The software is less technical and more intuitive than the products marketed to pro and college coaches, and the price point falls in line with high school budgets. PlayerTek provides insights into athlete and team performance and work load, with a range of powerful features, including the ability to see live, on-field data snapshots, heart rate monitor integration, a dedicated player-centric app, and more. Web: catapultsports.com/products/playertek

THE SPORTS ATTACK AERIAL ATTACK
Introducing the NEW Aerial Attack Football machine that is designed for football programs on a tight budget. This unit will deliver right-footed deep spiral punts that turn over as well as end-over-end kickoffs for coverage and return practice. Plus… it throws both long and short passes for receiving and defensive drills. The machine pivots in any direction to challenge the defensive coverage or to instantly throw to an exact location. The two solid polyurethane throwing wheels grip the ball for a tight spiral and precise ball delivery. The Aerial Attack is easily moved around during practice or can be used with the Universal Cart Clamp to attach to any cart. sportsattack.com/football/ aerial-attack/

DJI OSMO X5

Motion without blur. Action shots without shake. Perfect video even when you move. Thanks to advanced technologies specifically designed to keep the camera flat no matter how you move it, the DJI Osmo helps you record videos and take photos like never before. It is much more than just a camera. It helps you create with more freedom than ever. WEB: dji.com/osmo
SPORT SCOPE EDGE REPLAY
EDGE Replay by Sport Scope is the most advanced and reliable replay system in the industry. Get instant replays from up to 3 angles to your iPads in seconds. Systems start at $1,599 for your first year with a $499/yr. annual fee starting in year 2. EDGE Replay can also live stream all your home and away games for free and help your team recover lost ticket revenue by charging your fans to watch and by accepting donations. Web: www.sportscope.com

COLD DADDY

Imagine an ice bath without ice! Cold Daddy’s patented, portable water chillers and insulated tubs pay for themselves. You can depend on Cold Daddy for safe, reliable cold-water therapy when you need it, wherever you need it, for as long as you need it. Web: Colddaddy.com
Keep Communication Private by Frequency Hopping
BY JOHN HOOPER JR., PORTA PHONE CO.
The question in the back of every head football coach’s mind hasn’t changed since wireless headsets first replaced wired sideline telephones decades ago:
It is widely perceived today that each football program enjoys exclusive use of its own unique operating channel to overcome the threat of interference. Unfortunately, in a world where wireless products are exploding in popularity there are only a finite number of channels available and certainly just a fraction of what are needed to go around. The solution to this paradox can be attributed to a technique called “Frequency Hopping”, a specialty wireless technology that originated just prior to World War II. Frequency Hopping is a military protocol that is utilized by today’s most effective wireless systems and guarantees coaches’ conversations remain totally secret. Ironically the concept of Frequency Hopping was devised not by electronic engineers, but of all people a movie star actress. The story of how this has all come about is intriguing, historical and important for coaches to understand.
In 1940, the free world was readying to wage war against Hitler’s mighty German army. An issue the Allies faced was how to prevent the Nazi’s from jamming radio-controlled torpedoes rendering the weapons ineffectual. One evening at a late-night party, actress Heady Lamarr and her friend, George Antheil, a musical composer, invented a technique to keep the wireless signals that were to guide torpedoes both secure and totally discreet. Lamarr utilized Antheil’s musical composition sheet as a guide to outline her concept of a Frequency Hopping wireless system. Her idea was that a transmitter and receiver should use multiple frequencies instead of just a single channel. If transceivers could be made to move to particular frequencies in synch according to a random pattern, there is no way the communication between them can be deciphered. Put simply, if a signal is hopping from frequency to frequency, every fraction of a second it cannot possibly be detected or intercepted.

On the football field, Frequency Hopping is what allows multiple wireless headsets to share the same set of frequencies without the possibility of interfering with each other. In order to visualize how this actually operates think of two coaching staffs each running Frequency Hopping headset systems with their wireless signals bouncing like a ball from frequency to frequency every fraction of a second. Since each system has a unique hopping sequence and only “lands” on channels that are clear they can easily work in harmony. Frequency hopping signals are in essence constantly jumping or moving and it is this agility that that allows coaches conversations to carry on uninterrupted while also remaining completely private. Lamarr and Antheil ultimately patented their Frequency Hopping protocol that was improbably created on a cocktail napkin. Today their revolutionary Frequency Hopping concept has become the driver at the heart of the most robust football coaches’ headsets. As more wireless products are being added to the Friday Night Lights landscape every year there is an ever-increasing threat of interference that coaches’ headsets need to successfully avoid. This makes Frequency Hopping a critical feature for coaches and a prerequisite in the design of today’s most effective football coach’s wireless headsets.

ONLINE: PORTAPHONE.COM PHONE: (800) 233-1113
SIMPLIFYING WORKFLOWS AND INCREASING THE POWER OF YOUR ANALYSIS, PLAYERTEK IS DESIGNED TO TAKE YOUR TEAM’S ATHLETE MONITORING TO THE NEXT LEVEL.

M O N I T O R A T H L E T E PERFORMANCE
Capture athlete performance and output data in practices and games. PlayerTek provides a simple, plug and play workflow – allowing coaches to quickly gain actionable insights across 10 key performance data points including speed, distance, sprint distance, work to rest ratio, impacts, energy output, player load, and more.
M I T I G A T E S O F T TISSUE INJURY RISK

Ever wonder how hard your guys are working and who is not giving it their all? Wonder no more with objective thresholds and benchmarks across positional groups, and the team as a whole. Quickly understand what peak performance looks like within a game setting, so that you can tailor your practice approach to ensure you are preparing your team for the demands of the game. Ensure athletes are peaking at the right time, and heading into games as fresh and fit as possible. Establish benchmarks during preseason and build on those baselines as you head further into the season.
P R O V I D E O B J E C T I V E F E E D B A C K A N D I M P R O V E C O M M U N I C AT I O N A C R O S S YO U R ORGANIZATION
Add another layer of objectivity and fact-based insights when communicating to players, coaches, strength staff, athletic trainers, administrators, and parents around what is expected, how their student athletes are performing, opportunities for growth and improvement, season trends, and more. Coaches can build out custom reports or simply provide players with individual access to their data in the dedicated player app.