Dusit International Brand Brochure

Page 1




Dusit Thani Bangkok - the icon of luxury in the heart of Thailand's capital.


“In order to succeed, we must align ourselves with partners that share our unique vision for sustainable growth.� Khun Chanin Donavanik Managing Director and CEO, Dusit International


The Path of a Legend Dusit International is a legendary Thai hospitality brand with over 65 years of experience in the hospitality and education sectors. Today, it is one of the fastest growing Thai brands. From being the country’s very ďŹ rst homegrown hotel chain, Dusit has established a presence in Australia, Bhutan, China, Egypt, Maldives, Myanmar, the Philippines, Qatar, Singapore, the UAE, USA and Vietnam. We strongly believe that in order to keep growing, we must continue to align ourselves with similarly strong and growing partner companies.


(from left to right) Myanmar, Bhutan, Philippines, Nepal, China, Indonesia



Enlivening the Individual Spirit No matter where our hotels and resorts are located, our service is rooted in Thai culture and tradition. Dusit endeavors to create a personalized welcome for all guests, fulďŹ lling our brand promise of “delivering an experience that enlivens the individual spirit, no matter what the journey.â€?


Vision

To be the preferred Asian hospitality brand for customers, employees and stakeholders

Mission

Exceeding customers’ expectations with each and every experience

Brand Promise

Delivering an experience that enlivens the individual spirit no matter what the journey




T RADITIONAL THAI GRANDEUR, A RICH HERITAGE AND

WORLD-RENOWNED HOSPITALITY

Dusit Thani Hotels & Resorts is a renowned, full-service brand which embodies the richness and tradition of Thai culture. The Dusit Thani brand serves as a trusted symbol of Thai values with environments that are calm, fragrant and colourful, with every detail crafted to lift the spirit and engage the senses. Guests experience the genuine warmth, respectfulness, and commitment of the staff at every Dusit Thani property.


AN INTIMATE SANCTUARY OF CULTURED REFINEMENT FOR THE EXACTING, WELL-TRAVELLED INDIVIDUAL The Dusit Devarana brand is a significant niche offering that leverages Dusit’s legendary hospitality and artistic heritage into a personalised experience. Reflecting the ultimate in sophistication, it provides an exceptional destination for the exacting, well-travelled individual. Dusit Devarana properties provide a sanctuary of cultured refinement for those who seek a balance of tranquillity, convenience and excellence - marrying the best of gracious Thai hospitality and destination appeal.



Contemporary

colourful chic and a refreshing sense of dusitD2 is a contemporary hotel and resort brand whose distinctive combination of cutting-edge design, high-tech connectivity and efficient, modern convenience reflects the needs and desires of the new generation traveller.

playfulness Offering a refreshing take on ‘destination chic’, the upscale dusitD2 brand promises to inspire and energize.

A stylish place to meet and interact, dusitD2 is Dusit International’s model for the 21st century.




Affordable excellence in convenient locations – helping you make the most of each journey Dusit Princess is a mid-market hotel brand that is friendly and uncomplicated – ideal for the no-nonsense traveller. Affordable yet modern, these hotels are designed to appeal to mid-market business and leisure guests who seek an optimal combination of location, comfort, functional rooms, essential business facilities, service and value.


Australia

Brookwater, Queensland

Bhutan Thimpu

China

Baoting, Hainan Binhu, Changzhou Conghua, Guangzhou Dianchi Lake, Kunming Dongtai, Jiangsu

Fushun, Liaoning Hongmei, Changzhou Panzhihua, Sichuan Qingfeng, Changzhou Qingyuan, Guangdong

Shaoxing Suining, Sichuan Tianjin

Egypt Cairo

India

Gurgaon New Delhi

Kenya Nairobi

Maldives

Maagaa Island, Ari Atoll Mudhdhoo Island, Baa Atoll

Myanmar Yangon

Philippines Davao Manila

Singapore Thailand Bangkok Chiang Mai Chiang Rai Hua Hin

Nakhon Ratchasima Pattaya Phuket

Tunisia Sousse

UAE

Abu Dhabi Dubai

USA

Vietnam Cam Ranh

USA

Guam Pasadena, California


Australia

Singapore

Myanmar

Maldives

Kenya

Guam

Philippines

China

Vietnam

Thailand

Bhutan

India

UAE

Egypt

Tunisia

DU SI T FOOTPRINT



HALLMARKS

Sight

A warm smile, A sincere wai. Bold, contemporary art displays or uninterrupted views over a crystal-clear sea. The Dusit experience ensures nothing short of love at ďŹ rst sight.



Sound

A soothing waterfall welcomes you from a vast lobby. A traditional Thai Khim plays softly in the background. Contemporary beats ďŹ ll the air over a dimly lit bar‌ Soundscapes are carefully crafted to create the perfect ambience.



Ta s t e From traditional fare to cutting-edge cuisine, taste the world from within our award-winning restaurants.



Scent Salty sea air. Invigorating Lemongrass from an oil burner. The sweet smell of Jasmine from a welcome garland. No detail is overlooked when crafting the Dusit guest experience.


To u c h The texture of hand-woven silk. Warm oil against the skin. The gentle pressure of a therapist’s massage. All the senses are awakened by the Dusit guest experience.



DUSIT MANAGEMENT SERVICE

Technical Services & Design The Technical & Design team work closely with developers and third party consultants to ensure projects are well developed in a timely manner.


Training

Operations

Inspired by the lifelong endeavor of Dusit’s founder to deliver gracious Thai hospitality to the world, the Training Team has developed unique programmes to ensure the delivery of the company’s brand promise the world over.

Experienced hoteliers provide guidance and work closely with developers throughout the planning, pre-opening and post-opening stages to uphold operating standards and ensure ďŹ nancial returns.


SAL E S MARKE T I N G


The ultimate aim of Dusit's Sales and Marketing team is to create and enhance the revenue culture

Revenue Management

Sales

The revenue team closely monitors hotel performance and market share and continually develops distribution channels to ensure maximum revenue for each property.

A dedicated sales network is in place for key feeder markets including seven Regional Sales OfďŹ ces and 32 Sales Networks worldwide.

New Media & Communication

Loyalty Marketing

The new media & communication team continually develops new media channels, providing guidance for hotels in order to expand media reach and exposure.

The Loyalty Marketing Team is dedicated to providing services that ensure repeat guest satisfaction and maximise revenue per visit. The team employ the latest CRM software and consumer insights to tailor programmes and promotions to our exclusive, homegrown database.

Partnerships

Branding

The Partnerships Team reach out to airlines, banks, credit card and telecommunications companies to create synergistic relationships that add value to the brand.

The Branding Team works closely with hotels to uphold company standards in the creation of collateral materials. The team provides templates and guidelines in order to promote a uniform corporate image to the public.



FOOD & BEVERAGE Dusit's F&B team develops new, creative concepts and oversees all global F&B operations, a core part of Dusit's guest offering. Regular hotel product and service audits ensure quality standards, and the F&B team also develops policies and procedures, tracks performance and provides analysis as well as operational support as required.

Marrying the best of traditional Thai cuisine with new world innovation Delivered with gracious hospitality.


WELLNESS


With extensive expertise in Spa & Wellness, Dusit offers consulting for high-end spas operating under its own spa brands or a customised concept.

Inspired by ancient Thai literature, Devarana Spa takes its name from a mythical garden in heaven. Classical Thai instruments signal your entry into this haven, where age-old Thai health and beauty practices are combined with modern know-how to deliver the ultimate pampering escape.

Namm Spa offers the perfect complement to the traditional Devarana Spa offering. Namm is the Thai word for water and this serene urban retreat adopts the philosophy of "health through water." An oasis of wellbeing with contemporary dĂŠcor and offering the latest in beauty and wellness treatments, Namm Spa delivers an indulgent escape with an international approach. Providing state of the art gym equipment and facilities, complemented by internationally qualiďŹ ed personal trainers to ensure optimal training, guests can achieve the best workout possible at our on-site DFiT gyms. The gyms boast an extensive list of ďŹ tness systems and classes for guests to choose from, with local residents able to utilise the facilities by purchasing a number of membership packages.


EDUCATION

More than half a century of dedication to hospitality knowledge

After Honorary Chairperson Thanpuying Chanut Piyaoui opened the Princess hotel in Bangkok in 1948, she quickly realised the importance of developing and nurturing homegrown hospitality talent, saying at the time, “If Thailand is to be among the world's leaders in the hotel and hospitality industry, the education and training of staff would be of the highest importance.” Over the years, Thanpuying Chanut worked hard to honour this commitment, laying the foundation that led to the opening of the first Thai hospitality management school, the Dusit Thani College in 1993. In 2009 Dusit Thani College initiated a joint programme with the Lyceum of the Philippines University and in 2007, Dusit entered into a joint venture with Le Cordon Bleu, the world's leading hotel and culinary education institution. The resulting Le Cordon Bleu Dusit Culinary School is the first school of its kind in Southeast Asia and Dusit continues to found institutions of the highest calibre throughout the region.


Le Cordon Bleu Dusit Culinary School Le Cordon Bleu Dusit Culinary School (LCBD) offers students a strong foundation in practical, hands-on culinary training. The school welcomes international students from all over the world and offers 5-star facilities and training. All classes are taught in English with Thai translation.

Dusit Thani College Dusit Thani College is one of Asia’s leading private hospitality colleges offering internationally recognised degree programmes (both Bachelor’s and Master’s) as well as non-degree programmes in all aspects ofhospitality, culinary, restaurant and tourism management.


Points of Difference Several decades of experience in developing, owning and managing hotels and resorts Niche, unique international player Deep Asian roots with an international perspective Strong brand equity resulting from rich history Distinctively Thai gracious hospitality Size allows for a highly personalised relationship and easy access to top executives Transparent with solid corporate governance and highly ethical, family-operated public company


Value of Dusit as a Partner Ability to guide partners through the development process Revenue-centric approach to maximise asset potential Highly effective sales organisation with a unique infrastructure, including global sales support Ecologically responsible with ongoing benchmarking and EarthCheck certiďŹ cation Education division which facilitates expansion through a pool of fresh talent and a deep knowledge base Flexible, adaptive and responsive to owners Award-winning hotel operator


DEVELOPMENT OFFICES AND CONTACTS Global Corporate OfďŹ ce Dusit International, Dusit Thani Bldg. 3/F, 946 Rama IV Rd., Silom, Bangkok 10500, Thailand Tel: +66 2667 8940 Rustom Vickers rustom.vickers@dusit.com


China Dusit Fudu Hotels & Resorts 01-03, 11/F CITIC Square Bldg. 1168 Nanjing West Rd., Jing An Shanghai 200041, China

Hong Kong (Hong Kong, Taiwan, Macau)

Europe, Middle East & Africa (EMEA)

Dusit International 3001-3002 Great Eagle Centre, 23 Harbour Rd., Wanchai, Hong Kong

Dusit International, Suite 17-08 World Trade Centre, P.O. Box 9458, Dubai, United Arab Emirates

India

USA

Dusit Bird Hotels, GF., Vatika Triangle, Behind DT City Center Mall, Sushant Lok Phase, Gurgaon 122022, India

800 Bellevue Way #400, Bellevue, Washington 98004, USA





Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.