Edmonton (alta ) 1974 guidelines for the development of the millbourne community shopping centre (19

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D050/4771/1974 GUIDELINES FOR THE DEVELOPMENT EDMONTON.-PLANNING

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28

2

Castle Downs St. Albert

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16

Sherwood Park

West Jasper Place

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6 Riverbend Terwillegar Heights

Kaskitayo

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IT it.. 0 Planned RaiitnarShopping Centre

0 Planned Distria..6hopping Centres

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2178a .E3 :L447 1974

MILLBOURNE COMMUNITY SHOPPING CENTRE


Guidelines for the Development of the Millbourne Community Shopping Centre

Prepared by: Mill Woods Project

April 1974


TABLE OF CONTENTS

INTRODUCTION

I. COMMERCIAL SITES IN MILL WOODS A. Proposed Distribution of Commercial Facilities in Mill Woods B. Assumptions and Requirements C. Staging of Commercial Site Development

2. MILLBOURNE COMMUNITY SHOPPING CENTRE A. Scope B. Population Forecast C. Floor Space and Content Requirements D. Parking Requirements E. Landscaping F. Design Factors G. Building Design Parameters

3. ADJUDICATION PROCEDURE APPENDICES Appendix I Explanatory Notes on Rating of Submissions Appendix II C-2 Commercial District Zoning Bylaw


LIST OF MAPS , TABLES AND DIAGRAMS

Diagram 1.1

Geographical Distribution of Commercial Facilities in Mill Woods

Figure 1.2

Catchment of Selected Establishments for the Exchange of Goods and Services in Mill Woods

Diagram 1.3

Staging and Catchment Areas of Commercial Centres in Mill Woods

Diagram 2.1

Millbourne Community Centre Site Location

Diagram 2.2

Catchment Area of Millbourne Community Shopping Centre

Table 2.3

Mill Woods Project Population Projection 1973 - 1979

Map 2.4

Legal Map

Map 2.5

Physical Features

Map 2.6

Land Use Map of Millbourne Community Centre Catchment Area

Ideogram 2.7 An Alternative Arrangement for the Development of the Site Figure 2.8

Score Sheet


INTRODUCTION

The intent of this report is to provide guidelines and background information for an orderly and economic development of the Millbourne Community Shopping Centre in Mill Woods. Mill Woods is a new urban community located in the southeast sector of the city of Edmonton. This project will contain almost 6,000 acres of 1 land, housing over 100,000 people by 1990. By the end of 1973, after two years since the development start, some 2,200 single family lots and 40 acres of multiple housing sites had been sold which represents an approximate population of 9,000 people. An additional 1,600 single family housing lots together with multiple housing sites have been planned for sale during 1974. Indications are that the rapid pace of development in Mill Woods will continue in the near future, accommodating an approximate forecast population of 45,000 people by the end of 1977. Development of the central and commercial facilities in Mill Woods is expected to progress in a harmonious sequence with the staging of the overall

Mill Woods Project Concept Report, 1971.


development and the population growth. Thus, the first phase in the development of the shopping centres is planned to follow the current residential development in the northwesterly quadrant of the project area. The Millbourne Community Shopping Centre is one of the four community centres which are expected to serve the four quadrants of Mill Woods as a whole. It is anticipated that the phased growth of the town centre in Mill Woods will have to be balanced against and co-ordinated with the timing and the development of commercial centres elsewhere in Mill Woods. As a result, work has already begun on the preparation of guidelines for the development of the town centre, a location which may accommodate the second community level shopping centre by the end of 1977.


COMMERCIAL SITES IN 1,77 •L VO

A.

PROPOSED DISTRIBUTION OF COMMERCIAL FACILITIES IN MILL WOODS 1.1

Market analysis indicates that the commercial

system required in Mill Woods should primarily meet the direct needs of the people residing within its boundaries. Very little external trade is forecast during the development period of the Mill Woods area due to its geographic location and the lack of meaningful population densities to the south and east. 1.2

The proposed allocation of commercial space

is designed to provide appropriate levels of service and opportunity for economic ventures on four levels consistent with the overall Mill Woods structure. These levels of service are of a neighborhood, community, supplementary and town centre classification. Diagram No. 1.1 shows the geographical distribution of the commercial centres in Mill Woods.

Town Centre

1.3

The major commercial element will be part of

the town centre and will contain approximately 1,000,000 square feet of commercial and service floor space. This commercial element will be the key to the vitality and strength of the central core area around which major cultural, institutional and residential elements of the community can be functionally grouped. It is anticipated that a facility of this nature will attract national department stores as the prime tenants supported by


Co

COMMUNITY CENTRE /

Mill Woods Road

r

Outer Ring Freeway

Commercial Sites Neighbourhood Centres Supplementary Commercial Land Uses

Geographical Distribution of Commercial Facilities 1°1


specialty shops and service functions. Convenient comparison shopping at par with other Edmonton centres will be readily available to all Mill Woods residents once the centre has been developed.

Community Centres

1.4

In accordance with retail marketing trends

emphasizing consumer convenience and comparison shopping, the Development Concept recommends that the second or community level of shopping facilities in Mill Woods consist of four commercial centres sited on between 5 to 20 acres. This size of site allows opportunity for comparison shopping facilities to be provided, meeting the needs of the residents located in close proximity to their homes. These four centres would be located in the northwest, northeast, southeast and southwest quadrants of the planning area at sites where the secondary road system provides an optimum level of access to the sites. Comprehensive design analysis of each site will incorporate commercial, services, recreational and institutional uses so that the maximum benefit of interrelated uses of adjacent sites and utilization of the circulation system can be achieved. 1.5

It is important to note that this report

deals with 17.59 acres of land zoned for commercial development in Millbourne community. This shopping centre will serve the residents of northwest quadrant and provide comparison shopping facilities to all residents of Mill Woods in the interim period prior to the development of the first phase of shopping facilities in the town centre. The size and relative importance of the remaining three community level


shopping centres will be adjusted so that the economic health of the town centre would be suitably controlled.

Neighbourhood Centres

1.6

As the third level of shopping facility,

the Development Concept proposes small convenience centres. The neighborhood centre parallels the corner store function providing basic daily necessities to neighborhood residents. In most instances, these shops will be sited on one or two acre parcels of land providing services for two neighborhood units, located on bus routes and roadway intersections. A number of convenience centres appear warranted according to the economic analysis of commercial centres for the ultimate project population. The specific distribution of these centres would be identified as a result of detailed planning on a community basis, supported by necessary population projections.

Supplementary Commercial

1.7

There will be supplementary services and

retail establishments which, due to specific locational requirements and operational problems, might be difficult to incorporate into conventional shopping centres and therefore, a provision for a fourth type of retail site is foreseen. This would accommodate supplementary commercial land uses, and so meet the needs of the residents in the area. Such needs will be analyzed at the detailed planning stages and the necessary provisions will be incorporated in the subdivision plans.

B.

ASSUMPTIONS AND REQUIREMENTS 1.8

The changing relationship amongst social,


economic, physical and environmental factors in Mill Woods, intensified by a growing population, requires a programming which will best meet the social and economic needs of its residents at each stage of the development from the earliest possible moment. To this end, Figure No. 1.2 is designed to convey the main lines of thought influencing the variety and staging of non-residential land use development in Mill Woods as a whole. 1.9

This Figure shows the relationship between

the needs for goods and services on a daily, weekly, monthly, seasonal and annual basis, and the growing population size that would justify a facility or establishment to locate in Mill Woods. Land uses which are likely to cater to the needs of approximately 100,000 people are tabulated under three broad headings of primary retail, primary service, and supplementary commercial land uses. While locational criteria applicable to the primary retail and service land uses are almost similar, criteria dictating locations for the supplementary commercial and service land uses are of a different nature. 1.10

Land uses foreseen at the community level,

as shown in Figure 1.2 incorporate the land uses expected at the neighborhood level. This is based on the assumption that goods and services of a lower order are usually repeated at centres offering a higher order of goods and services. The same applies to the land uses foreseen at the community level which are expected to be repeated in the town centre. This principal is not readily


CATCHMENT OF SELECTED ESTABLISHMENTS FOR THE EXCHANGE OF GOODS AND SERVICES RETAIL TRADE - PERSONAL, RECREATIONAL, AND COMMUNAL SERVICES

A PRIMARY COMMERCIAL USES

PRIMARY SERVICE USES

SUPPLEMENTARY COMMERCIAL & SERVICE USES

Food Store (Supermarket)

Post Office

Drug Store /Cosmetics

Public Health Clinic

Bank or Financial Outlet

Doctork or Dentists Office

Family Restaurant (Cafe or Ice Cream Parlor)

Public Service Office

Coin Laundry and/or Dry Cleaning Outlet Bakeshop Barber Shop and/or Hairdresser Loco/ Pub

3000-5000 PEOPLE

Service Station

DAILY NEEDS FOR GOODS AND SERVICES

Large Supermarket

Fire Station

Deportment Store

Sub Police Station

Day Core Center/Ploy School/Nursery School

COMMUNITY CEN TRE

Hardware Store and Sport Goods

GOODS AND SERVICES

Insurance Legal Aid, Accounting and any other Professional Services

Fabric and/or Dressmakers Shop

WEEKLY NEEDS FOR

Pea/ Estate and other Persona/ Service such as:

Flower Shop

Poo/ Hall

Photographer

Curling Rink and/or Shen Arena

Drycleaners

Assembly Noll/Community Hall

Restaurant

Clinic

Optometrist

Branch Library

Stationary and/or Book Shop

Cinema

TV and other Appliances, Repair and Sales

Lumber Yard and Building Materials

Carry Out or Drive /n Food Catering

Housewares /Carpets /Lamps /Furniture etc.

Shoe Repair Shop

Equipment Sales/Rentals and Services

Liquor Store

Health Clinic

15000-20000 PEOPLE

Electrical Shop/TV Repair and So/es Plumbing Heating and Gasfitting So/es and Service

National Department Stores Market Square Hardware, Home Furnishing and Appliances Furniture, Office Furniture and Lamps Home Improvement Centre

MONTHLY NEEDS FOR

Paint, Wallpaper, Floor Coverings and inferior Decor

GOODS AND SERVICES

Children and Teen's Apparel Women's Apparel Men's Apparel Family Wear Shoes Draperies, Fabrics and Sewing Goods Sporting Goods Variety Store Stationery and Art Supplies

SEASONAL NEEDS FOR GOODS AND SERVICES

Showroom and Car Sales Recreational Vehicle Soles and Service Service Centre/Gas Station/Auto Centre Automobile Body Shop Muffler Shop Tire Shop Carwash Drive /n Food Catering Beverage Mole/ Bottle Pick - Up Landscaping Garden Shop/Bedding Plants Seed Centre Veterinary Clime Funeral Home

Musk Studio and Dance Studio Cabaret and/or Night Club Live Theatre Art Centre Regional Library Regional Health Clinic Office Space for Personal and Professional Service such as: Doctors,Dentists,Legol Aid, Accounting, Architect,Real Estate Contractors, Employment Agency, Welfare Organizations, Re/igious Institutions, Educational Institutions, Cultural and Recreational Clubs and Service Clubs Municipal Government Offices (Regional) Hotel, Convention and Banquet Facilities Branch Post Office

Book Shop

Swimming Pool, Skating Rink, Bowling Alley, Etc.

Specialty Food such as: Meat, Poultry and Fish,

Sports Centre, Health Spa and Regional Sport Facilities

Delicatessen, Candy and Nuts, Donuts,

Ambulance Service

Sandwich Shop, Cheese Shop, Dairy Products

Taxi Service Porkade and Parking

Ladies Specially Shops such as: Maternity Shop, Bridal Shop, Hosiery Shop, Millinery, Sewing Machines and Sewing Centre Specialty Shops such as: Tobacconist, Newspapers, Hobby Shop, Toy Shop, Pet Shop, Key Shop Jewellery and Watch Sales and Repairs Gifts and Imports Chino and Glassware

ANNUAL NEEDS FOR GOODS AND SERVICES

Cameros Cosmetics

Satellite Po/ice Station Regional Fire Hal/ Telephone Exchange Power Sub Station

E DMONTON

Tailor Specialty Boutiques Savings, Loons, Finance Companies and Brokerage Travel Agent Music and Records Auto Service Centre Auto Showroom (if indoors)

Auchoneering Establishments Troller Sales and Rentals

Government Offices

Credit Jewellery, Furs, Fashion Boutiques, Etc.

Bulk OP Sole

Highly Specialized Persona/ and Consulting Services

Greenhouse

Reference Library

ED MON TON

Highly Specialized Shops such as:

SPECIALIZED NEEDS FOR GOODS AND SERVICES

80000-100000 PEOPLE

Warehouse and Storage

Commercial Art Galleries

Law Courts

Printing Establishments

Museums

Cold Storage Plants

Sport Stadium

Boat Supplies

Exhibition Grounds

1- 2

Automobile Rentals Metal Works and Welding Shops Furniture Moving Freight Companies Machinery Soles

Prepared by: MILL WOODS PROJECT

October/I973


applicable to the supplementary commercial and service land uses. Special consideration will be needed as to the location of supplementary commercial and service land uses. 1.11

It is anticipated that the town centre

should include a variety of all land uses indicated in Figure 1.2, with the possible exception of those land uses listed under Column B and land uses catering for the highly specialized needs of the residents shown at the bottom of the Figure.

C. STAGING OF COMMERCIAL SITE DEVELOPMENT 1.12

Development of shopping facilities, as

illustrated on Diagram 1.3, is expected to progress in concert with residential development in Mill Woods. Thus, the first phase of commercial site development is planned to serve the needs generated by the current residential development in the northwesterly quadrant of the Mill Woods area. This includes four neighborhood centres, one of which is already underway, a community centre and a supplementary commercial site. 1.13

It is anticipated that phased growth of the

town centre will have to be balanced against and co-ordinated with the timing and development of commercial centres elsewhere in the area. As a result, the size, content and timing for development of the remaining three community shopping centre sites will be reviewed in relationship to the economic health of the town centre.


........................... ...

a,

FreewcY

Mill Woods .ad • • • • •

28 Avenue

2 Avenue

Outer Ring Freewo

Catchment Area of The Town Centre Catchment Area of The Community Centre Area of The Supplementary Commercial Centre

Staging and Catchment Areas of Commercial Centres in Mill Woods

1.3


411ii

Ili

a

• ; 4)

o in

PI

E in (c) a) w pil,e(pUd

a

Free vi 11

Site Location Mill Woods Road

34 Avenue

28 Avenue

23 Avenue

(

Outer Ring Freeway 0

I/4 el

I /Sal

3/1n!

I

1

#

Millbourne Community Shopping Centre 2.1


MILLBOURNE SHOPPING CENTRE

A.

SCOPE 2.1

Millbourne Community Centre is planned to

provide appropriate levels of commercial, recreational and service facilities of a medium order for the people residing in the northwesterly quadrant of Mill Woods. The immediate catchment area of this centre, as shown on Diagram No. 2.2 includes eight neighbourhood units. Three of these neighbourhood units will partially lie in the catchment areas of the community centres catering to the needs of those residing in the northeasterly quadrant and the central area of Mill Woods.

B.

POPULATION FORECAST 2.2

Table 2.3 shows the population forecast of

the Mill Woods Area by neighbourhood units during the 1973 - 1979 period. The projection is based on the premise of an average 3.5 people per single family dwelling and 3 people per multiple housing unit. The ultimate settled population in the immediate catchment area of the Millbourne Community Centre would be 23,310 people. (see Diagram 2.2) This figure includes the total potential population in the neighbourhood units of Richfield, Lee Ridge, Tweddle Place, Michaels Park and Tipaskan together with one-half of the population foreseen to reside in the neighbourhood unit of Kameyosek and the community of Woodvale.


Mill Woods Road

Outer Ring Freeway

Interim Catchment Area 1974 -1976 Ultimate Catchment Area 1977- Beyond

Catchment Area of Millbourne Community Centre

22


POPULAT ION

U NIT S

‘4 POPULATION "

U N IT S

,S)

co POPULATION

UN ITS

POPULATION

UN ITS

as POPULATION

U N IT S

POPULAT ION

UN ITS

TYPE

POPULAT ION

HOUSING

UN IT S

NEIGHBORHOOD

UN IT S

COMMUNITY &

POPULAT ION

,c)

MILL WOODS PROJECT POPULATION PROJECTION 1973 — 1979

Millbourne Richfield

Lee Ridge

Michaels Park

Tweddle Place

478 717 1195

1675 2150 3825

527 756 1283

1845 2268 4113

768 768

460 481 941

1610 1443 3053

127 127

381 381

527 594 1121

1845 1781 3626

4540

14617

315 EE2 577

1103 1987 3090

427 517 944

1456 1531 3047

Single F. Multiple Total

371 267 638

1300 800 2100

107 358 465

375 1074 1449

92 92

276 276

Single F. Multiple Total

214

750

214

750

313 258 571

1095 775 1870

342 342

1025 1025

156 156

468 468

Single F. Multiple Total

50

175

350

1225

50

175

350

1225

60 133 193

210 400 610

92 92

275 275

256 256

Single F. Multiple Total

100

350

1495 300 1795

117 117

350 350

250 250

750 750

100

350

427 100 527

1002

3375

1913

6339

744

2261

498

1493

383

1149

50

175

265 117 382

928 350 1278

175 175

525 525

133 133

400 400

133 133

400 400

Single F. Multiple Total

71

250

71

250

250 142 392

875 426 1301

106 267 373

371 801 1172

108 108

324 324

Single F. Multiple Total

300 300 600

1050 900 1950

100 100 200

350 300 650

50 100 150

175 300 475

100 100

300 300

280 280

840 840

450 8E0 1330

1575 2640 4215

1053

3478

767

2476

656

2047

341

1024

384

1152

I 3251

10352

Millbourne Total Lakewood Kameyosek

Tipaskan

Meyonohk

Lakewood Total

Single F. Multiple Total

50

50

175

175

104 104

312 312

2.3


op

t.o

UNIT S

PO PULAT ION

POPULAT ION

450

229 100 329

800 300 1100

150 150

450 450

779 333 1112

2725 1000 3725

371 150 521

1300 450 1750

129 75 204

450 225 675

75 75

225 225

629 300 929

2200 900 3100

150

525

1400 201. 1600

150 83 233

525 250 775

167 167

500 500

700 317 1017

2450 950 3400

UN ITS

129

1400 250 1650

POPULAT ION

Single F. Multiple Total

400 83 483

UN ITS

525

g4

POPULAT ION

150

TYPE

E., 6

UN ITS

525

LI)

I POPULAT ION

NEIGHBORHOOD

HOUSING

UN ITS

COMMUNITY &

F-.

LJ

150

0 H

POPULAT I ON

POPULATI ON

Single F. Multiple Total

z

UN IT S

UN ITS

1973

Knot twood Satoo

Ekota

Menisa

129

450

Single F. Multiple Total 279

Knottwood Total

975

150

525

400 67 467

1154

3925

1000

3375

458

1450

167

500

3058

10225

175

612

350 135 485

1225 405 1630

175 270 445

613 810 1423

145 145

435 435

700 550 1250

2450 1650 4100

200

700

1400 330 1730

200 225 425

700 675 1375

115 115

345 345

800 450 1250

2800 1350 4150

115

345

2500

8250

852 306 1158

2982 918 3900

Millhurst Neighbourhood #1

Neighbourhood #2

Single F. Multiple Total

175

612

Single F. Multiple Total

Millhurst Total

200

700

400 110 510

175

612

685

2330

955

3153

570

1810

213

745

426 76 502

1429 228 1720

213 153 366

745 459 1204

77 77

231 231

198

693

1386 381 1767

198 256 454

693 768 1461

127 127

381 381

792 510 1302

2772 1530 4302

Wocdvale Neighbourhood #1

Neighbourhood #2

Single F. Multiple Total

213

745

Single F. Multiple Total

Woodvale Total

198

693

396 127 523

213

745

700

2413

889

2971

531

1692

127

381

2460

8202

15809

51646

GRAND TOTAL

1052

3550

3245

10792

3053

10019

3539

11658

3026

9747

1652

5104

242

726

CUMULATIVE

1052

3550

4297

14342

7350

24361

10889

36019

13915

45766

15567

50920

15809

51646

Prepared by Mill Woods Project December, 1973

2.3


2.3

It is important to note that the catchment

area of the centre will adjust over time as population distribution patterns change. (see Diagram 2.2)

During the early years of its

existence the shopping centre will draw customers as far south as Knottwood and Millhurst communities. This is due to (1) the development of single family housing prior to the development of multiple housing in general and (2) the development of policies and programs influencing the future development of shopping facilities at the community level elsewhere in the area. 2.4

As shown on Table 2.3, the population by

1974 in the catchment area of the Millbourne Community Centre will amount to 14,342 people, primarily residing in single family housing. As multiple housing sites gradually develop and the density of population around this community centre approaches its ultimate level, the supporting population should increase to 24,361 people in 1975, and to 36,000 people in 1976. It is at this point in development that a prerequisite threshold population of 30,000 residents to justify a second community level shopping centre is to be attained. 2.5

A second site for another community level

shopping facility, would be made available at that time, either in the town centre or Knottwood Community and could be assumed to be open by 1978 at which time the population for the whole area will have reached 50,000. From 1977 onward the Millbourne Community Shopping Centre is expected to supply its immediate catchment area population of 24,000 inhabitants.


C.

FLOOR SPACE AND CONTENT REQUIREMENTS 2.6

In accordance with retail marketing trends

in recent years, the Mill Woods Development Concept Report recommends a floor space of 270,000 square feet in building area for the community level 1 central facilities. This size of shopping centre will allow opportunity for comparison shopping facilities to be provided, meeting the needs of residents in close proximity to their homes. Included in this provision are retail floor spaces, personal and community services, office spaces, and indoor recreational facilities. 2.7

It is important to guarantee the strength

of the centre through a number of draw stores which act as the anchors for the shopping centre. Key elements of these stores will be an intermediate size national department store and a large food supermarket. 2.8

Sufficient office space is required to

accommodate medical and professional practices which will be needed to satisfy demand from the inhabitants of the northwesterly quadrant of the Mill Woods Area. Included in the office space requirements are: a medical clinic, offices for doctors and dentists, offices for contractors and mail order businesses, and office space for personal services such as insurance, legal aid,

'Mill Woods Concept Report, 1971


accounting and any other professional services which are foreseen to be located in this centre. 2.9

A professional and medical building may

be needed to accommodate the office space requirements. This building should be designed together with the overall complex, either as a part of the principal building mass or may be separated therefrom on its own site. 2.10

Special consideration needs to be given to

the provisions of suitable location and space in the building complex for an Alberta Liquor store, a small public library or a bookmobile stall, a post office, and a day care centre or play school. 2.11

Indoor recreational uses such as cinema,

assembly hall, pool hall and health spa may prove to be viable commercial entities which would help enrich the variety of services offered and strengthen this shopping centre as a strong focal point in the community it serves. 2.12

A thorough study of Figure 1.2.a may aid

the prospective developer to determine the relative importance of Millbourne Shopping Centre against the other community centres and the town centre in Mill Woods, so that the uses outlined under Column A and C at the community level would be viewed in an overall perspective of the commercial development in the Mill Woods Area as a whole.


CATCHMENT OF SELECTED ESTABLISHMENTS FOR THE EXCHANGE OF GOODS AND SERVICES RETAIL TRADE - PERSONAL, RECREATIONAL, AND COMMUNAL SERVICES

A PRIMARY COMMERCIAL USES

r

I = = = I M I I I IMI MN MO IMI = Mi MO ON I= 1.1. IN . Food Store (Supermarket ' Drug Store /Cosmetics Family Restaurant (Cafe or /ce Cream Parlor)

I

Bakeshop

I

Barber Shop and/or Hairdresser

" Public Service Office

I

Service Station

I

'Public Health

I

Loco/ Pub

DAILY NEEDS FOR GOODS AND SERVICES

L

Large Supermarket

'Deportment Store

I Poo/ Hall

'

'Curling Rink and/or Shell Arena

Photographer

1". Drycleaners

▪ Restaurant

• Clinic

'Optometrist

'Branch Library

Stationary and/or Book Shop • • TV and other Appliances, Repair and Sales

Lumber Yard and Budding Materials

I Corry Out or Drive in Food Catering

Housewares/Carpets/Lamps/Furniture etc

'Shoe Repair Shop

Equipment Sales /Rentals and Services

'

a

MO

Electrical Shop/ T V Repair and So/es Plumbing Heating and Gas fitting Sales and Service Showroom and Car Soles

National Department Stores

Recreational Vehicle So/es and Service

Market Square Hardware, Home Furnishing and Appliances Furniture, Office Furniture and Lamps

Service Centre/Gas Station/Auto Centre Automobile Body Shop Muffler Shop

Home Improvement Centre Point, Wallpaper, Floor Coverings and Interior Decor Children's. and Teen's Apparel -

Tire Shop Corwash Drive in Food Catering

Women's Apparel

Beverage Mote/

Mtn) Apparel

Bottle Pick - Lip

Family Wear

Landscaping

Shoes

Gorden Shop/Bedding Plants

Draperies, Fabrics and Sewing Goods

Seed Centre

Sporting Goods

Veterinary Clinic

Variety Store

Funeral Home

Stationery and Art Supplies Book Shop Specially Food such as Meat, Poultry nod

1

Insurance Legal Aid. Accounting and any

I Flower Shop

• Liquor Store

SEASONAL NEEDS FOR GOODS AND SERVICES

Real Estate and other Personal Service such as

other Professional Services 11=======1.0==n1===1 I Day Care Center/Ploy School/Nursery School

1• Hardware Store and Sport Goods

MONTHLY NEEDS FOR GOODS AND SERVICES

I 3000-5000 PEOPLE

Fire Station Sub Police Station

• Fabric and/or Dressmakers Shop

WEEKLY NEEDS FOR GOODS AND SERVICES

III I I I I

1Doctor) or Dentist) Office

I

Coin Laundry and/or Dry Cleaning Outlet

=MIMI

Post Office

I

Bonk or Financial Outlet

PRIMARY SERVICE USES

SUPPLEMENTARY COMMERCIAL EA SERVICE USES

Assembly Hall/Community Hall

Cinema Health Clinic

Lm........======....1! 15000-20000 PEOPLE Music Studio and Dance Studio Cabaret and/or Night Club Live Theatre Art Centre Regional Library Regional Health Clinic Office Space for Personal and Professional Service such as Doctors, Dentists, Legal Aid, Accounting, Architect, Real Estate Contractors, Employment Agency, We/fore Organizations, Religious Institutions, Educational Institutions, Cultural and Recreational Clubs and Service Clubs Municipal Government Offices (Regional) Hotel, Convention and Banquet Facilities Branch Post Office Swimming Pool, Skating Rink, Bowling Alley, Etc Sports Centre, Health Spa and Regional Sport Facilities

Fish,

Delicatessen, Candy and Nuts, Donuts,

Ambulance Service

Sandwich Shop, Cheese Shop, Dairy Products

Taxi Service

Ladies Specialty Shops such as Maternity Shop,

Parkade and Parking

Bridal Shop, Hosiery Shop, Millinery, Sewing Machines and Sewing Centre Specialty Shops such as Tobacconist, Newspapers, Hobby Shop, Toy Shop, Pet Shop, Key Shop Jewellery, and Watch Soles and Renoir , Gifts and Imports Chino and Glassware

ANNUAL NEEDS FOR GOODS AND SERVICES

Cameras Cosmetics

Satellite Police Station Regional Fire Hall Telephone Exchange Power Sub Station

ED MONTON

Tailor Specialty Boutiques Savings, Loans, Finance Companies and Brokerage Trove/ Agent Music and Records Auto Service Centre Auto Showroom (if indoors)

EDMON TON

Highly Specialized Shops such as

SPECIALIZED NEEDS FOR GOODS AND SERVICES

80000-100000 PEOPLE

Warehouse and Storage

Auctioneering Establishments Troller Soles and Rentals

Government Offices

Credit Jewellery, Furs, Fashion Boutiques, Etc

Bulk Oil Sole

Highly Specialized Persona/ and Consulting Services

Greenhouse

Reference Library

Commercial Art Galleries

Law Courts

Printing Establishments

Museums

Cold Storage Plants

Sport Stadium

Boat Supplies

Exhibition Grounds

Automobile Rentals

1.2a

Metal Works and Welding Shops Furniture Moving Freight Companies Machinery Soles

Prepared by: MILL WOODS PROJECT

October/I973


D.

PARKING REQUIREMENTS 2.13

The location of Millbourne Commercial

Centre in the Project Area and the City of Edmonton, in relationship to the public transportation system, the provisions of rapid transit line, and the road network, is such that the private automobile is the most feasible, efficient and flexible means of access to the centre. 2.14

Thus it is recommended that a parking

standard of 5.5 spaces per 1,000 square feet of gross floor area in the building shall be required, unless the prospective developer can demonstrate that the total amount of parking is not necessary by reason of there being a substantial portion of the gross floor area of the development that is public space, in landscaping or mall area. Multiple uses of the site generating different peak periods of parking demand at different times of day has been taken into consideration in arriving at the above standard. Although this parking standard may not handle the maximum potential parking demand on some of the busiest days of the year, it is estimated that this requirement will meet the demand of 85 to 90% of the maximum potential parking needs. 2.15

The above parking standard is in keeping

with the two newest shopping centres in the City of Edmonton. Both Londonderry Mall and Southgate shopping centres have provided 5.5 parking spaces per 1,000 square feet of gross floor area in the building.1

1 Parking Study, Planning Department, City of Edmonton, 1973.


2.16

In order to comply with the above parking

requirements in the Millbourne Community Centre, 1,500 parking spaces need to be provided for the recommended gross leaseable area of 270,000 square feet of commercial, recreational, and service floor space. This will amount to 10.33 acres of land on the mean basis of 300 square feet per parking stall. With the necessary provisions for bicycle stands, motorcycle parking areas and loading and unloading facilities a total of 10.5 acres of land will have to be allocated for parking purposes on this site.

E.

LANDSCAPING 2.17

It is to be considered that the quality of

physical environment and the space about buildings in the Millbourne Community Centre will greatly depend upon the quality of landscaping of the site in general and the parking areas in particular. Thus the proposed development must accommodate all vehicles without destroying the potential for a visually pleasing environment. 2.18

Some of the design elements contributing

to the required quality in landscaping are: 1. Segregation of pedestrian-vehicular movements on the site as an extension of the pedestrian-vehicular separation in the Millbourne community as a whole. 2. Provisions for children's play area both in summer and winter time. 3. Use of fencing, berms and buffer zones for screening purposes or as decorative elements in the overall design.


4.

Peripheral landscaping with additional emphasis on entrance locations-

5. Landscaped amenity areas immediately adjacent to buildings. 6. Clusters of trees to break monotony of large hardsurfaced areas.

F.

DESIGN FACTORS 2.19

It is prudent to assume that the eventual

design solution for the development of Millbourne Community Centre would effectively deal with the special opportunities and constraints present on the site. To this end, the following maps and ideograms are produced to help explain some of the factors influencing the physical design of this community centre. 1. Map No. 2.4 shows the legal description, zoning and the total land area of the site. 2. Map No. 2.5 outlines the physical features, street network, pedestrian walkways, utility connection points in and around the site. 3. The land use Map.No. 2.6 depicts the movement generators together with the major roadways in the immediate vicinity of the site. 4. Ideogram No. 2.7 indicates an alternative arrangement for the development of the site in which the pedestrian vehicular movements are segregated as an extension of the pedestrian vehicular separation in the Millbourne community.


R=I911.40' ST=729 65' A=410 47'41"

Mil!bourne Community Cent/re Lot 17 Block 18 Plan 254/4TR 17.59 Ac.

N Legal Map

SCALE 200'

400'

600'

800

1000'

2.4


290.78 289.16 ' 4 28 ; 4 91 9 3

N Physical Features

SCALE 200'

400'

600

800

1000'

2-5


Land Use Plan IN ••••••1 •••••• •••••• e•••••

IP •

IV • • • •

ED Public Elementary School

CI

Neighborhood Commercial

C2

Millbourne Community Shopping Centre

Separate Elementary School

C2

Park- Highway Commercial Centre

Public Junior High School

RI

Single Family Housing

Separate Junior High School

R2

Two Family Housing

Public Park

RMH2 Mobile Home Subdivision

R2A

Multiple Family ( Row Housing)

R3

Multiple Family (Apartments)

PI

School or Municipal Uses

P2

Institutional

Bus Stop Walkway System

North

200' P3

600

1000'

Community Housing

Catchment Area of Millbourne Community Shopping Centre Prepared by:MILL WOODS PROJECT

January/74

2.6


1 10/s

iNtap

38 AVENUE

Plan SCALE Prepared by : MILL WOODS PROJECT

Jan.I974

10

2•7


G.

BUILDING DESIGN PARAMETERS 2.20

The proposed development must comply with

the National Building Code of Canada and the provisions of the Zoning Bylaw of the City of Edmonton. In addition, the following building design parameters should be given serious consideration. 1. Design of a unified building complex which would be visually compatible with the suburban character of the community and functionally fulfil the social and economic needs of the residents it serves. 2. Design of a completely integrated pedestrian environment both inside and outside the building complex. 3. Provisions for use of the building complex as a focal point of social interactions at the community level. This may be fulfilled through provisions of an open cafe on the pedestrian mall, use of water display and plants together with benches for passive recreation, as well as using the mall for community displays of artifacts, handicrafts etc. 4. Design of a flexible and modular approach to building structure which would allow modifications to be made to parts of the building(s) without prejudicing the whole. 5. Use of durable and relatively maintenance free building material.


6. Distinctive and attractive use of outdoor lighting fixtures, identification signs, and street furniture.


ADJUDICATION PRO CEDURE

City Council will make the final decision on the site disposal and conditions governing the development of the Millbourne Community Centre upon receipt of the recommendation of the City's Economic Affairs Committee. However, prior to the Final recommendation, the development proposals for the site will be reviewed and evaluated in accordance with the following procedure. AL

Each submission must include: 1. The price offered for the serviced site. 2. The proposed building floor space and uses. 3. An estimate of the finished cost of the project. 4. Evidence of support from a financial institution. 5. The proposal for management and ownership of the centre, i.e. tenant participation etc. 6. Supporting plans which should include site development plans together with front, sides and rear elevations of the project to clearly show its final appearance. Particular attention should be paid to the illustration of the proposed car parking provisions, signs and landscaping. 7. A time schedule specifying construction


stages and opening date for various elements in the shopping complex. 8. A certified cheque payable to the City of Edmonton for ten per cent of the bid price, which will be applied to the purchase price for the successful bidder, and returned in all other cases.

B.

Although the price offered for the site will

be one of the decisive factors in the evaluation of proposals, the highest bid will not necessarily be accepted. There are a number of other factors which are essential in the development of this project. 1. Social and economic suitability of the proposal which includes the floor area of the building, the proposed content and the estimated cost of construction. 2. The circulation patterns for the safe and convenient movement of people, goods and automobiles on the site. Pedestrian vehicular segregation is an essential part of this consideration. 3. The overall design and the integration of the proposed building(s), car parking areas, landscaping, buffer zones, and circulation patterns will be the subject for consideration. 4. The architectural and aesthetic aspects of the proposed building(s). This includes an examination of the character and scale of the building(s) in relationship to the residential development in the community, the use of building materials, the treatment of signs and finally the degree of


flexibility of the proposed structure to accommodate future changes.

C.

To assess basic similarities and differ-

ences amongst development proposals a systematic evaluation will be used to bring to light the advantages and disadvantages of each proposed scheme against the other submissions. Figure No. 2.8 is designed to illustrate a summary of this system. Appendix I contains explanatory notes pertinent to the rating that will be used in the process of evaluation.


A Summary of Evaluation Process

Price Offe re d

'5 -2 -4 m ..o

-,aai

TEND EPEE

a ,

Rating Scale:

A

$

$

B

C

D

T 0, , , , .,0 M ,

Aspects Architec tura l

CC

..=

Overall Design

VARIABLES N

Land Use Con tent

E a,

P , = 0" 0

Building F loor Space

Est imatedCost of Building

m u

Circulation Pa tterns

(EXAMPLE ONLY)

E

ci -,

Rears

m u a

,

F

G

Order of Preference

Over Estimated

Diversified Uses

Well Planned

Well Integrated

Original

Flexible

First

Proposal IT

Adequate

Satisfactory

Inconvenient

Satisfactory

Contemporary

inflexible

Third

Proposal III

Under Estimated

Limited Uses

Convenient

NonConforming

Poor Design

Partially Flexible

Second

Proposal I

Proposal IV

Qualified

Not Qualified

RAT TG:

A

I)

(i

Qualified

Over Estiaated

Diversified Uses

Well Planned

Well Integrated

Original

Flexible

Not Qualified

Adequate

Satisfactory

Convenient

Satisfactory

Contemporary

Partially Flexible

Under Estimated

Limited Uses

Inconvenient

Unimaginative

Poor Design

Inflexible

Prepared by Will Woods Protect December, 1973

2.8


Appendices


APPENDIX I

EXPLANATORY NOTES ON RATING OF SUBMISSIONS A.

Compliance with Requirements for Submission:

Qualified - A Tender complying with the requirements of entry as set out in the adjudication section of this report. Not Qualified - A tender lacking the required materials as set out in the adjudication section of this report.

B.

Building Floor Space:

Over Estimated - The proposed building floor space is substantially greater than the recommended 270,000 square feet. Adequate - The proposed building floor space is in close proximity of the recommended 270,000 square feet. Under Estimated - The proposed building floor space is substantially smaller than the recommended 270,000 square feet.

C.

Land Use Content:

Diversified Uses - The proposed content conforms with the recommended uses set out in the content section of this report.


Satisfactory - The proposed uses do not fully comply with the recommended uses and lack some of the recreational and commercial services. However, the commercial component of the proposed uses conform to the high quality development expected on this site. Limited Uses - The proposed land uses do not comply with the recommended uses set out in this report and are not likely to fulfill the functional specialization expected of this community centre.

D.

Circulation Patterns:

Well Planned - Circulation patterns facilitate a safe and convenient movement of people, goods and automobiles on the site. Pedestrian vehicular movement are segregated as an extension of the pedestrian vehicular separation in Millbourne community. Convenient - Circulation patterns facilitate a convenient movement of goods and automobiles as in contemporary regional centres in the City of Edmonton. Inconvenient - Circulation patterns are not in conformity with the expected high quality set out in this report.

EL

Overall Design:

Well Integrated - The overall design and the integration of the proposed buildings, car parking areas, landscaping, buffer zones, and circulation patterns are of a high quality.


Satisfactory - The overall design is in conformity with the design parameters set out in this report but integration of the components are not imaginative. Nonconforming - The overall design is not in conformity with the design parameters set out in this report.

Architectural Aspects: Original - The design of the building(s) and use of building materials is visually compatible with the suburban character of the area and yet constituting a unique addition to Mill Woods in general and the Millbourne community in particular. Contemporary - The design of the building is similar to other regional shopping centres in the city. Poor Design - The design of the building(s) disregards examples of progressive architecture of shopping centres.

0.

Structural Suitability:

Flexible - Structural design of the building complex facilitates changes of use and varied space requirements through time. Partially Flexible - Structural design of the building complex partially facilitates changes of use and space requirements through time. Inflexible - Structure of the building cannot conveniently accommodate changes of use and space requirements through time.


APPENDIX II

USES PERMITTED AND REGULATIONS (1) Subject to all other provisions of this Bylaw, on any site, in any district defined, designated, or described in this Bylaw as a C-2 Commercial District, permits will be issued only for the following uses: (a)Retail stores (excepting that, for the purposes of this subsection (1) (a), retail stores shall not include buildings or yards used for the sale of new or used automobiles, trucks, or heavy agricultural or heavy industrial machinery or equipment). (b)Bakeshops. (c)Banks. (d)Barbers' shops. (e)Commercial libraries. (0 Dressmakers' shops. (g)Dry cleaning depots. (h)Dry cleaners' distributing stations. (i)Eating establishments including accessory catering (other than drive-in businesses or places where there is dancing or cabaret entertainment). (j)Ladies' hairdressing establishments. (k)Laundry shops. (kk) Music studios. (1) Offices. (m)One or more dwelling units located above the first storey of a C-2 building, subject to such dwelling units having direct access to the outside street level. (n)Photographers' shops.


(nn) Pool Rooms. (o)Post offices. (p)Clinics. (q)Public libraries. (r)Public Parks. (s)Service Stations. (0 Showrooms. (u) Shoe repair shops. (v) Vehicular parking areas. (w) Buildings and uses accessory to the above uses including a workshop accessory to a retail store, provided that: (i)The workshop is not located at the front of the store; (ii)Such use is restricted to the treatment of goods which would normally be done on the premises where the goods are sold; (iii)Goods for sale in other premises shall not be processed in such workshop. (x) Permitted signs which may be animated and illuminated but not flashing; (i)Signs permitted in C-1 districts; (ii)On any one shopping centre unit not more than one pole or ground identification sign (excluding lighted signs of the flashing or animated type) not exceeding 45 feet in overall height, no portion of which shall project over public property.

(y) The following additional signs when approved by the Director: (0 Directional signs (ii) Identification or local or general advertising wall signs on exposed side walls of buildings (iii) Additional pole or ground identification signs and all pole or ground identification signs exceeding 45 feet in overall height


(iv)Additional ground local or general advertising standard poster panels with a maximum advertising area of 250 square feet for each sign (v)Local or general advertising ground signs or bulletin board with a maximum advertising area of 450 square feet each (vi)One identification sign on a service station roof. (2) The Following Regulations Apply to Every Development in All C-2 Districts. (a)The design, siting, external finish, architectural appearance and landscaping generally of all buildings, including any accessory buildings or structures and signs, shall be to the satisfaction of the Director in order that there shall be general conformity in such matters with adjacent buildings and their accommodation above, if any, and that there may be adequate protection above, if any, and that there may be adequate protection afforded to the amenities of the adjacent residential properties. (b)Height. The height of a building shall not exceed 45 feet nor 3 storeys. (c)Site Coverage. The maximum area of each site which may be built upon shall be 30 per cent of the site area. (3) Uses which are Permitted Subject to the right of appeal to the Development Appeal Board. Notwithstanding the provisions of Subsection (1) of this Section and subject to compliance with all other provisions of this Bylaw, permits may also be issued for the following uses, subject in all cases to the right of appeal to the Development Appeal Board. In determining an appeal, the Development Appeal Board may confirm, reverse or vary thechcision appealed from and may impose such conditions or limitations as it deems proper and desirable in the circumstances.


(a) Establishments for the sale of new automobiles on sites of not less than one acre and subject to the following minimum requirements: (i)the development shall be restricted primarily to the sale of new automobiles; (ii)the sale of used automobiles and automobile servicing and repairs shall be permitted only as incidental to the development under (i) above; (iii)showroom and office facilities normally associated with the sale of new automobiles shall be provided; (iv)all automobile storage areas and parking lots shall be developed and maintained in accordance with the requirements of Section 13 hereof except that all such areas and lots shall be hardsurfaced concurrently with the rest of the development; (v)all automobile storage areas and parking lots shall be screened from any adjacent residential zone by a solid fence or wall not less than 5 feet high; (vi)no trucks, trailers, farm equipment or machinery shall be displayed or serviced, and (vii)automobiles being displayed, serviced or stored shall not be parked on streets, lanes, sidewalks or boulevards and wheel guards or bumper guards shall be provided and so located that no part of a vehicle will extend into such streets, lanes, sidewalks or boulevards. (b) Bowling alleys. (c) Catering establishments. (d) Cocktail lounges (e) Curling rinks (cc) Day nurseries, kindergartens, nursery schools and play schools. (f) Drive-in businesses


(g)Dry cleaning establishments (h)Fire stations (ha) Funeral homes (i)Hotels (j)Police stations (k)Public and quasi-public buildings (1) Public utility buildings and installations (m)Private clubs and lodges (n)Skating rinks (o)Theatres (p)Veterinary hospitals used exclusively for the treatment of dogs, cats and similar small animals or pets (q)Buildings and uses accessory to the above uses (0 Car washing establishments


CONTRIBUTING STAFF P. Ellwood, M.A. Saghati , E. Nozack , V. Jensen, E. Selevich , J. MacLachlan , Mrs. M. Huculak , Miss L. Zukowsky , Miss J. Insley




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