Design Journal

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Amy Woods DESIGN JOURNAL

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it’s gonna be messy.

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it’s gonna be beautiful. 3



SKETCH BOOK FINDINGS

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WHEN YOU ARE STUCK, WALK AWAY FROM THE COMPUTER AND

D R AW 14


IT WILL TEACH YOU HOW TO

SEE — GERARD HUERTA

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SKETCH BOOK

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draw something

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M A KE RS G O N NA MAKE

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in design, grids are essential. 21


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creativity takes courage


t he secret t o get tin g a he ad , is get ting sta rt e d

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don’t break the grid. 25


live creatively

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constantly challenge yourself

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there is always room to be playful 29


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sketch more.


good design is as little design as possible.

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design is thinking made visual. 33


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PATTERN INSPIRATION

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Simplicity is the ultimate sophistication. -Leonardo DaVinci

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PATTERN EXPLORATION

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the polka dot

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stripes

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gingham

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ampersands

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ticking

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geometric

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honeycomb

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bodini ornaments

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Perfection is achieved not when there is nothing more to add, but when there is nothing left to take away.

– Antoine de St.-Exupery

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ILLUSTRATION INSPIRATION

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She’s a free spirit who floats in and out of every situation with ease. Someone who’s aware of her surroundings yet still makes time for daydreaming. When she loves something, she holds onto it forever. She likes to look, listen, touch, feel ... discover. If she stumbles, a smile is never far behind. She’s a beautiful mix of contradictions.

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FOUND TYPE

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a go

od d

som

esig

n

ethi

wait in

ng y ou

g fo

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r


e k i ll

e e f n a c

n e e b s y a w l ea

hav

o h t wi

n k ut

g n i ow

GA

AUL P —

IN HUIZ

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FAVORITE TYPEFACES

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Baskerville ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 The quick brown fox jumps over the lazy dog.

Baskerville Italic

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 The quick brown fox jumps over the lazy dog.

Futura Light ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 The quick brown fox jumps over the lazy dog.

Didot ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 The quick brown fox jumps over the lazy dog.

Bodini

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 The quick brown fox jumps over the lazy dog. 93


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you get in

LIFE what you

have the

COURAGE

to ask for

-Oprah Winfrey

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THE AMPERSAND

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An ampersand is a logogram “&” representing the conjunction word “and”. This symbol originated as a ligature of the letters et, Latin for “and”. I designed and vectorized this ampersand in Illustrator.

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& & & & & &

Quaver Serif

Baskerville

Quaver Sans

Prata

Veneer Extras

Didot Italic

Garamond Pro Italic

Clarendon

St. Marie

Aver

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& & o & & &

Baskerville Italic

Bodini Book


& & & & & & London

& & & & & & Chelsea II

Abril Text Bold

Clarendon Light

Adobe Caslon Pro Italic

Code Light

Goudy Old Style Italic

Flex Display Thin

Bodini Oldstyle Bold

Futura Book

Caviar Dreams

Goudy Old Style 101


&

& & & & &

Poiret One

American Typewriter

&

Bell Italic

Helvetica Neue Ultra Light

Rouge Script

Lato Hairline

Quicksand Light

Klinic Slab

Rockwell Regular

Party at Gatsby’s

Giovanni

My Own Topher 102

& & & & &


& & & & & &

& & & & & &

Big Caslon

Harrington Regular

Century Schoolbook

Modern No. 20

Cochin Bold Italic

Snell

Didot

Lora

Edwardian Script ITC

Playfair Display Bold

Garamond

Josefin Slab Thin 103


what is lo 104


whatever is lovely

tever ovely -P hilippians 4:8

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COLOR

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good never out of 112


ideas go style

-Dale Harris

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