5 minute read
Rumors
VOLUME 34, NUMBER 3
c/o Katina Strauch Post Office Box 799 Sullivan’s Island, SC 29482
JUNE 2022
TM
ISSN: 1043-2094
Library Marketing – Using Technology, Tools and Tenacity to Showcase Your Library
This issue is Sponsored by EBSCO Information Services
Edited by Kathleen McEvoy (Vice President of Communications) Begins on Page 12
If Rumors Were Horses
To quote the age-old dad joke, “Is it hot enough for you out there?” We’ve had a heat wave here in SC with temperature indexes over 100! Whew! Thank goodness for air conditioning. Lots of news and updates so let’s dive in!
Legal Issues
OCLC has filed a lawsuit against Clarivate and its subsidiaries, Clarivate Analytics, Ex Libris, and ProQuest. “Claims in the suit include tortious interference with contracts and prospective business relationships and conspiracy to interfere with contracts and business relationships.” (https://librarytechnology.org/pr/27396) Clarivate has issued a statement (https://clarivate.com/news/clarivate-statement-on-oclc-lawsuit/) and OCLC has filed for and been granted a temporary restraining order as of June 27 (https://www.infodocket. com/2022/06/15/oclc-files-lawsuit-against-clarivate-analytics-worldcat-metadoormetadata/). Do y’all remember the Supreme Court decision in Feist Publication Inc. versus Rural Telephone Service (1991)? Food for study. We will definitely be keeping our eye on this story for further developments and for the possibility of a session for the Charleston Conference or a future Charleston In Between!
WHAT TO LOOK FOR IN THIS ISSUE:
What Academic Libraries Can Learn from Winners of the JCD Awards and Librarians Focused on Public Relations .................. 12 Q&A with 2018 JCD Award Winner, DC Public Library ....... 14 How Spartanburg County Libraries Improved Census Participation.............................. 16 JCD Award Winner’s “Amplify 817” Campaign: Music to Fort Worth’s Ears............................... 18 How Edmonton Public Library’s Revitalization Led to a JCD Award.......................................... 22 Tips to Run a Successful JCD Award Campaign from Anchorage Public Library........ 24
REGULAR COLUMNS
Bet You Missed It...................... 10 Reader’s Roundup..................... 26 Booklover................................... 30 Legally Speaking...................... 32 Questions and Answers........... 34 And They Were There.............. 36 Learning Belongs ..................... 41 Let’s Get Technical.................... 42 Optimizing Library Services... 44 Biz of Digital.............................. 47 The Digital Toolbox ................. 48 Back Talk .................................... 58 INTERVIEWS
Kerry Ward ................................. 50 Alicia Wise ................................. 51 Joanna Ball ................................ 53 PROFILES ENCOURAGED
People, Library and Company Profiles ....................................... 56 Plus more..................... See inside
Against the Grain (ISSN: 1043-2094) (USPS: 012-618), Copyright 2022 by the name Against the Grain, LLC is published six times a year in February, April, June, September, November, and December/ January by Against the Grain, LLC. Business and Editorial Offices: PO Box 799, 1712 Thompson Ave., Sullivan’s Island, SC 29482. Accounting and Circulation Offices: same. Subscribe online at https://www.charleston-hub.com/membership-options/.
Editor:
Katina Strauch (Retired, College of Charleston)
Associate Editors:
Cris Ferguson (Murray State) Tom Gilson (Retired, College of Charleston) Matthew Ismail (Charleston Hub)
Research Editors:
Judy Luther (Informed Strategies)
Assistants to the Editor:
Ileana Jacks Toni Nix (Just Right Group, LLC)
International Editor:
Rossana Morriello (Politecnico di Torino)
Contributing Editors:
Glenda Alvin (Tennessee State University) Deni Auclair (De Gruyter) Rick Anderson (Brigham Young University) Sever Bordeianu (U. of New Mexico) Todd Carpenter (NISO) Eleanor Cook (East Carolina University) Will Cross (NC State University) Anne Doherty (Choice)
Michelle Flinchbaugh (U. of MD Baltimore County) Joyce Dixon-Fyle (DePauw University) Michael Gruenberg (Gruenberg Consulting, LLC) Chuck Hamaker (Retired, UNC, Charlotte) Bob Holley (Retired, Wayne State University) Donna Jacobs (MUSC) Ramune Kubilius (Northwestern University) Myer Kutz (Myer Kutz Associates, Inc.) Tom Leonhardt (Retired) Stacey Marien (American University) Jack Montgomery (Georgia Southern University Libraries) Alayne Mundt (American University) Bob Nardini (ProQuest) Jim O’Donnell (Arizona State University) Ann Okerson (Center for Research Libraries)
Anthony Paganelli (Western Kentucky University) Rita Ricketts (Blackwell’s) Jared Seay (College of Charleston) Corey Seeman (University of Michigan) Lindsay Wertman (IGI Global)
ATG Proofreader:
Caroline Goldsmith (Charleston Hub)
Graphics:
Bowles & Carver, Old English Cuts & Illustrations. Grafton, More Silhouettes. Ehmcke, Graphic Trade Symbols By German Designers. Grafton, Ready-to-Use Old-Fashioned Illustrations. The Chap Book Style.
Production & Ad Sales:
Toni Nix, Just Right Group, LLC., P.O. Box 412, Cottageville, SC 29435, phone: 843-835-8604 fax: 843-835-5892 <justwrite@lowcountry.com>
Advertising Information:
Toni Nix, phone: 843-835-8604, fax: 843-835-5892 <justwrite@lowcountry.com>
Publisher:
A. Bruce Strauch
Send correspondence, press releases, etc., to:
Katina Strauch, Editor, Against the Grain, LLC Post Office Box 799 Sullivan’s Island, SC 29482 cell: 843-509-2848 <kstrauch@comcast.net> Authors’ opinions are to be regarded as their own. All rights reserved. Printed in the United States of America. This issue was produced on an iMac using Microsoft Word, and Adobe CC software under Mac OS Monterey. Against the Grain is copyright ©2022 by Katina Strauch v.34 #3 June 2022 © Katina Strauch
ISSUES, NEWS, & GOINGS ON
Rumors.............................................................................................................. 1 From Your Editor............................................................................................... 6 Letters to the Editor.......................................................................................... 6 Advertising Deadlines....................................................................................... 6
FEATURES
Library Marketing — What Academic Libraries Can Learn from Winners of the John Cotton Dana Awards and Librarians Focused on Public Relations ... 12 Q&A with 2018 John Cotton Dana Award Winner, DC Public Library............. 14 How Spartanburg County Libraries Improved Census Participation............... 16 John Cotton Dana Award Winner’s “Amplify 817” Campaign: Music to Fort Worth’s Ears.................................................................................................... 18 How Edmonton Public Library’s Revitalization Led to a John Cotton Dana Award.............................................................................................................. 22 Tips to Run a Successful John Cotton Dana Award Campaign from Anchorage Public Library................................................................................ 24 Back Talk — Bridges Over Troubled Waters..................................................... 58
REVIEWS
Reader’s Roundup: Monographic Musings & Reference Reviews ................... 26 Booklover — Pondering Poetry........................................................................ 30
LEGAL ISSUES
Legally Speaking — States Unsuccessful in Providing Financial Relief of eBook Terms for Libraries ............................................................................... 32 Questions and Answers — Copyright Column................................................. 34
PUBLISHING
Bet You Missed It ............................................................................................ 10 And They Were There — Reports of Meetings................................................. 36 Phoenix Rising: The Council of Science Edtior’s 2022 Annual Meeting ......... 40
TECHNOLOGY & STANDARDS AND TEACHING & LEARNING
Learning Belongs in the Library — Supporting the First-Year Research and Writing Experience................................................................................... 41 Let’s Get Technical — OER Program at Middle Tennessee State University through a Tennessee Board of Regents Grant ................................................. 42
BOOKSELLING AND VENDING
Optimizing Library Services – Library Collections and DEIA: Progress and Opportunities........................................................................................... 44 Biz of Digital — An IR Workflow and its Ethics: Extending Services beyond the Privileged who can Afford to Pay APCs ........................................ 47 The Digital Toolbox — How Libraries are Playing an Important Role in Supporting Mental Health on Campus............................................................ 48
ATG INTERVIEWS & PROFILES
Kerry Ward – Executive Director, Core: Leadership, Infrastructure, Futures.... 50 Alicia Wise – Executive Director of CLOCKSS................................................. 51 Joanna Ball – Managing Director, Directory of Open Access Journals............. 53 Profiles Encouraged ........................................................................................ 56
