BURBERRY CLASH

Page 1



A / W 13 -14 H E R O E S D E S I L E N C I O





BURBERRY

CLASH



FOUNDATION Burberry Clash takes Burberry as we know it, iconic, polished and authentic and flips it around, gives it a twist, resulting in a fresh new streetwear brand that sees Burberry in a whole new light. The label was born out of a need for the young, hip customer who desires the luxury of a high end brand but with an added edge, a little bit of roughness. Burberry Clash stays true to Burberry’s iconic aspects such as impeccable craftsmanship, quality fabrics and immaculate tailoring and injects them with a new and fresh perspective on street style. The brand has an underlying theme of Scandinavian simplicity which shines through in each collection. With the design aspects of minimalism, clean lines, flowing shapes and smoothness, garments are edgy yet timeless, with an air of safe rebellion. Working with innovative fabrics and multifunctional designs, Burberry Clash creates garments that are unexpected, tactile and sensory. Wearers will feel the sense that their clothes and their personality are working together to reflect and enhance each other, rather than overpowering. Burberry Clash takes streetwear to a new level.



THE HERO


J A C O B Born in Stockholm, in 1987, he grew up appreciating the diversity, creativity and individuality of the city. Growing up, his family instilled in him a love and appreciation of travel and different cultures. His natural independence saw him leaving home after high school to live and study in London, Paris and Tokyo where he really developed his social awareness and life experiences. He now lives in London working in a creative environment as a digital media director. He loves exploring the vast city on his bicycle and is always on the look out for the newest cafe, bar, gallery or gig venue.




He loves digital media but also has a strong appreciation and love for a beautifully printed magazine. He can often be seen with a coffee, flipping through the pages of the newest “Fantastic Man” or “Frame”. He isn’t a slave to the trends and has his own distinct personal style which he is not afraid to project through his clothing. The variety in his wardrobe is vast and ranges from thrift store finds to high end garments which he cherishes values for their longevity and quality.



AUTUMN / WINTER 2013/14



CONCEPT Burberry Clash’s debut collection, Heroes De Silencio, is a

showcase of the labels’ foundation ideas and design principles. The collection draws its inspiration from the unique street style of Stockholm with its scandinavian minimalism and relaxed attitude. The collection name combines the calm, serene, smooth elements of the collection with the customer - the hero.


PRINCIPLES

The collection uses minimilistic designs which gain their individuality from the unique materials and fabric treatments used. Lime and bronze bring pops of colour to an otherwise classic colour palette in combination with clean lines and mathematical prints. Garments feature zippers which increase functionality and bring a new element to their silhouette. This collection brings a sense of power and individuality to the wearer.


PRINT

D RING

ZIPPER

CURVED



HAMACK

OOSTERDOK

NEVSKI

VASAGATEN

PARK EVE

FABIO

GALIANA

SANSONIRES



COLLECTION OVERVIEW






















SPECIFICATION SHEETS


LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: BRONZE COAT WITH ZIPPERS

STYLE NUMBER: CCMBC289

GENDER: MEN

DESIGN

FRONT

‘’HEROES DE SILENCIO’’

BACK

BRONZE HEAVY COTTON BLACK LEATHER PIPING DETAIL BRONZE ZIPPERS BLACK LEATHER 4X HOLE WORKING BUTTONS

COAT TO BE FULLY LINED

POCKETS WITH BLACK LEATHER PIPPING TRIM

FABRIC MAIN FABRIC: FELT 100% COTTON FABRIC LINING: 100% POLYESTER

SANSONNIERES

TRIM: BLACK LEATHER PIPING 100 % LEATHER 4 x BUTTONS 100 % LEATHER

ACCESSORIES: (BUTTONS,ZIP) BLACK LEATHER 4X HOLE WORKING BUTTONS BRONZE ZIPPERS

CHALMERS

ADDITIONAL INFORMATION: COAT TO BE FULLY LINED IN WATERPROOF POLYESTER FABRIC

STITCH DETAIL: SINGLE STITCH

LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: BRONZE COAT WITH ZIPPERS

STYLE NUMBER: CCMBC289

GENDER: MEN

MEASUREMENT

FRONT

BACK

5)

14)

6) 7)

‘’HEROES DE SILENCIO’’

8)

9)

1)

15)

13)

16)

2)

10)

3)

18)

11)

17)

12)

4) FRONT

1) SNP TO HEM - 87CM 2) CHEST WIDTH - 43CM 3) WAIST WIDTH - 55CM 4) HEM - 66CM 5) NECK WIDTH - 47CM 6) SHOULDER - 13CM

7) OVERARM - 62CM 8) COLLAR LENGHT - 22CM

BACK

9) ARMHOLE - 33CM

15) LENGHT TILL ZIPPER - 24CM

10) BICEP (FROM UNDERARM) - 17CM

16) CB TO HEM - 61CM

11) 1/2 ARM - 14CM

17) POCKET LENGHT - 24CM

12) CUFF WIDTH - 15CM

18) POCKET WIDTH - 20CM

13) ZIPPER LENGHT - 5CM 14) COLLAR LENGHT - 6.5CM


LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: BRONZE COAT WITH ZIPPERS

STYLE NUMBER: CCMBC289

GENDER: MEN

FRONT

FLAT DESIGN

BACK

LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: BRONZE COAT WITH ZIPPERS

STYLE NUMBER: CCMBC289

GENDER: MEN

LABEL/SWINGTAG

‘’HEROES DE SILENCIO’’

‘’HEROES DE SILENCIO’’


LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: SKINNY JEANS

STYLE NUMBER: CCMBC244

GENDER: MEN

DESIGN

FRONT

‘’HEROES DE SILENCIO’’

BACK

FIVE STICKING LINES YELLOW PIPING DETAIL

BLACK JEANS FABRIC BLACK LEATHER PIPING DETAIL

POCKETS WITH YELLOW PIPPING TRIM

BLACK ZIPPER

BLACK JEANS FABRIC

FABRIC: (COTTON, CHIFFON, VOIL ect) SHELL: (MAIN FABRIC) TRIM: (2nd MAIN FABRIC) 51% COTTON HEAVY COTTON TWILL 29% POLYESTER 20% METALLIC YARNS

PANTONE:

ACCESSORIES: (BUTTONS,ZIP)

STITCH DETAIL: SINGLE STITCH

ADDITIONAL INFORMATION: WAISTBAND WITH FIVE STICKING LINES

ZIPPERS

LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: SKINNY JEANS

STYLE NUMBER: CCMBC244

GENDER: MEN

FRONT

FLAT DESIGN

BACK

‘’HEROES DE SILENCIO’’


LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: SKINNY JEANS

STYLE NUMBER: CCMBC2544

GENDER: MEN

MEASUREMENT

3) FRONT

2)

‘’HEROES DE SILENCIO’’

BACK

1)

11) 12) 5)

10) 8)

8)

7)

9)

6) 1) SIDE SEAM TO HEM - 110 CM 2) WAISTBAND DEPTH - 4,5 CM

7) KNEE WIDTH - 17 CM 8) LEG BICEP WIDTH - 22 CM

3) WAISTBAND WIDTH - 40 CM 4) FRONT RISE (FROM SEAM) - 37 CM

9) INNER LEG LENGHT - 66 CM

15) YOLK (INCLUDING WAISTBAND) - 15 CM

10) HIP WIDTH - 44 CM

16) POCKET LENGHT - 8 CM

11) BELT LOOP WIDTH - 1,5 CM

17) POCKET WIDTH - 12 CM

12) BELT LOOP LENGHT - 7 CM

5) BACK RISE (FROM SEAM)- 44 CM

13) POCKET POSITION (DOWN) FROM UNDER WAISTBAND - 17 CM

6) HEM WIDTH- 15 CM

14) POCKET POSITION (ACROSS) FROM UNDER WAISTBAND - 10 CM

LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: SKINNY JEANS

STYLE NUMBER: CCMBC244

GENDER: MEN

LABEL/SWINGTAG

‘’HEROES DE SILENCIO’’


WATERPROOF POLYESTER FABRIC

LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: PRINTED SWEATER

STYLE NUMBER: CCMBC260

GENDER: MEN

DESIGN

FRONT

‘’HEROES DE SILENCIO’’

BACK

CLASH

BRONZE HEAVY COTTON? BLACK LEATHER PIPING DETAIL BRONZE ZIPPERS BLACK LEATHER 4X HOLE WORKING BUTTONS

POCKETS WITH BLACK LEATHER PIPPING TRIM

FABRIC MAIN FABRIC: COTTON INTERLOCK 98% COTTON 2% ELASTIN

FABRIC SLEEVE: DINO 100% SILK TRIM: BLACK LEATHER POCKETS 4 x BUTTONS 100 % GRANY CALF

SANSONNIERES

CHALMERS

ACCESSORIES: (BUTTONS,ZIP) ZIPPERS

STITCH DETAIL: SINGLE STITCH

ADDITIONAL INFORMATION: SWEATER TO BE FULLY LINED IN WATERPROOF POLYESTER FABRIC

LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: PRINTED SWEATER

STYLE NUMBER: CCMBC260

GENDER: MEN

FLAT DESIGN FRONT

BACK

CLASH

‘’HEROES DE SILENCIO’’


LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: PRINTED SWEATER

STYLE NUMBER: CCMBC260

GENDER: MEN

‘’HEROES DE SILENCIO’’

PRINT/ARTWORK

ACTUAL SIZE

ACTUAL repeat

LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: PRINTED SWEATER

STYLE NUMBER: CCMBC260

GENDER: MEN

LABEL/SWINGTAG

‘’HEROES DE SILENCIO’’


LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: PANELED SHIRT

STYLE NUMBER: CCMBC254

GENDER: MEN

DESIGN

FRONT

‘’HEROES DE SILENCIO’’

BACK

BRONZE HEAVY COTTON? BLACK LEATHER PIPING DETAIL BRONZE ZIPPERS BLACK LEATHER 4X HOLE WORKING BUTTONS

POCKETS WITH BLACK LEATHER PIPPING TRIM

FABRIC: MAIN FABRIC CHAMBRAY 100% COTTON

TRIM: LEATHER PIPING POCKETS WITH LEATHER 4 x BUTTONS 100% GRANNY CALF

SANSONNIERES

CHALMERS

ACCESSORIES: (BUTTONS,ZIP) BLACK LEATHER 4X HOLE WORKING BUTTONS ZIPPERS

ADDITIONAL INFORMATION: SHIRT TO BE FULLY LINED IN WATERPROOF POLYESTER FABRIC

STITCH DETAIL: SINGLE STITCH LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: PANELED SHIRT

STYLE NUMBER: CCMBC254

GENDER: MEN

FLAT DESIGN FRONT

BACK

‘’HEROES DE SILENCIO’’


LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: PANELED SHIRT

STYLE NUMBER: CCMBC254

GENDER: MEN

MEASUREMENT

FRONT

8)

5)

‘’HEROES DE SILENCIO’’

BACK 14)

6) 1)

7)

9)

16)

2)

10)

11)

19)

3) 17)

15) 18)

4)

13) 12)

FRONT

1) SNP TO HEM - 65CM 2) CHEST WIDTH - 40CM

7) OVERARM - 55CM 8) COLLAR LENGHT - 20CM

BACK

3) WAIST WIDTH - 30CM 4) HEM - 40CM 5) NECK WIDTH - 20CM

9) ARMHOLE - 21CM

15) LENGHT TILL ZIPPER - 12CM

10) BICEP (FROM UNDERARM) - 20CM

16) CB TO HEM - 61CM

11) 1/2 ARM - 10CM

17) POCKET LENGHT - 10CM

12) CUFF WIDTH - 12CM

18) POCKET WIDTH - 12CM

13) ZIPPER LENGHT - 5CM

6) SHOULDER - 7CM

14) COLLAR LENGHT - 1.5CM

LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: PANELED SHIRT

STYLE NUMBER: CCMBC254

GENDER: MEN

LABEL/SWINGTAG

‘’HEROES DE SILENCIO’’


LOGO:

SEASON: A/W 13/14

BURBERRY CLASH ‘’HEROES DE SILENCIO’’ DATE: (05-11-2012)

STYLE: BACKPACK

STYLE NUMBER: CCMBC266

GENDER: MEN

DESIGN

FRONT

BACK

SIDE

GALIANA YELLOW ZIP

BLACK LEATHER PIPPING TRIM

GALIANA YELLOW COARD DETAIL GALIANA YELLOW BAND

BURBERRY CLASH LOGO

FABRIC MAIN: LEATHER 100% GRANY CALF

HAMACK

GALIANA

TRIM:BLACK LEATHER PIPING

CHALMERS

ACCESSORIES: (ZIP) GALIANA ZIPPER

STITCH DETAIL: SINGLE STITCH

ADDITIONAL INFORMATION: BAG TO BE FULLY LINED IN WATERPROOF POLYESTER FABRIC

LOGO:

SEASON: A/W 13/14

BURBERRY CLASH ‘’HEROES DE SILENCIO’’ DATE: (05-11-2012)

STYLE: BACKPACK

STYLE NUMBER: CCMBC266

GENDER: MEN

FLAT DESIGN FRONT

BACK

SIDE


LOGO:

SEASON: A/W 13/14

BURBERRY CLASH DATE: (05-11-2012)

STYLE: BACKPACK

STYLE NUMBER: CCMBC266

GENDER: MEN

‘’HEROES DE SILENCIO’’

MEASUREMENT FRONT

BACK

5)

1)

SIDE

6)

4)

8)

7)

2)

3) 1) BAG LENGHT 2) BAG WIDTH 3) BAG GROUND 4) DETAIL LENGHT 5) ZIPPER WIDTH 6) STRAP LENGHT

40 cm 30 cm 15 cm 38 cm 28 cm 60 cm

LOGO:

SEASON: A/W 13/14

BURBERRY CLASH ‘’HEROES DE SILENCIO’’ DATE: (05-11-2012)

STYLE: BACKPACK

STYLE NUMBER: CCMBC266

GENDER: MEN

LABEL/SWINGTAG


RANGE PLAN


WE ARE ONE . WE ARE MANY


CONTRIBUTORS HEROES DE SILENCIO IS CREATED BY ALISA GARARUK. SEMA GEDIK. ELINE MARTHERUS LOUISA RAMSAY, AGATE RUBENE

THANKS TO CAROLINA SANDELL KIERAN KIERCHGAESSER

SALES SALES@BURBERRYCLASH.COM


WWW.BURBERRY.COM/CLASH


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