47 minute read
SUPPLIER SPECIAL REPORT
Bouncing back!
Las Vegas will welcome one of the world’s largest gatherings of industry executives this month with the return of G2E.
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The show runs from Oct. 4th to 7th and will kick off with an opening address from American Gaming Association President and CEO Bill Miller, who will reflect on gaming’s road to recovery. He will be followed up by Nevada Governor Steve Sisolak and U.S. Representative Dina Titus, who will speak on navigating Covid and the role of gaming across the state.
“This year’s G2E reflects the resilience, innovation and leadership that’s propelled gaming forward,” Miller said. “We’re excited to welcome a robust lineup of the top names and brightest minds in this industry. These collective insights couldn’t be more important as we forge the path ahead after one of the most challenging years in gaming history.”
Late last year, Wynn Resorts CEO Matt Maddox predicted the gaming industry would bounce back with a roaring twenties-style rebound and so far his prediction has proved correct.
The industry in the U.S. is on track for a record year in 2021, fuelled by both the land-based and online industry.
Maddox will be joining MGM Resorts CEO Bill Hornbuckle and Hard Rock International’s Jim Allen on the keynote stage on the first day of the show to discuss what will drive the industry as we go forward.
As sports betting gains traction in the U.S., the show’s organizers have announced that Arizona Cardinals Owner Michael Bidwill will give the final keynote address.
“The expansion of legal sports betting is deepening fan engagement and driving new business opportunities for sports leagues and teams,” Miller said. “I look forward to welcoming Michael to the G2E keynote stage to hear his unique perspective on the dynamic, evolving sports landscape.”
All participants at the event will be required to show a vaccine certificate and wear face masks at the venue.
In the following pages of our Supplier Special Report, we hear from many of the companies exhibiting at the show. They outline their new product lineups that will be displayed for review and fill us in on what they have been doing in the run-up to the return of live events.
Online or offline? Both!
1XBET
The last couple of years have been challenging and turbulent for the entire world. Our lives began to change very rapidly, but not always for the worse- in many ways, it just became different.
Many areas of our life (for example, work and communication) have migrated to the digital sphere - but at the same time, we began to appreciate more the parts that remained offline.
1xBet is one of those companies that quickly showed flexibility and adapted to new realities, all while remaining loyal to traditions. Representatives of the brand told us what steps they have taken in recent months to make it convenient for players and partners to communicate with the brand both online and offline.
Digital innovations for players and partners
Recently, the company completed work on an updated chatbot for players with Telegram, one of the most popular instant messengers in the world. The company understands that Telegram has, for many people, become not only a means of communication with friends but also a channel for communication with business partners and a source of news and other useful information.
Therefore, for the convenience of players, 1xBet has completely updated its chatbot in Telegram, @bot1xbetBot, in which players can now:
• Register and log in to 1xBet;
• Link their cards and replenish their game accounts;
• Quickly find any event in the massive range of markets;
• Place a bet in just a couple of clicks;
• Find the actual link to the site;
• Download the 1xBet app;
• Get some cool branded stickers!
As for partners, for their convenience, 1xBet maintains Telegram channels in which partners have the opportunity to constantly receive all relevant promotional materials. Thus, affiliates don’t even need to log into their affiliate account or request materials from a personal manager - everything they need will always be at their fingertips.
Offline activities for players
1xBet understands that digitalization has not yet reached a high level in all regions of the world. For example, not all players can use a credit card or an electronic wallet, and not all have high-quality devices or stable internet for betting.
To help such gamblers bet on their favourite athletes and earn with 1xBet, the company continues to expand its network of betting shops. Every month, the brand opens more betting shops - and many customers visit them. In addition, even those players who are used to betting from a smartphone still continue to come to such places for a memorable experience, atmosphere and communication with like-minded people.
To make a trip to the betting shop a pleasant occasion for players, the company also regularly holds special events with the participation of world-famous stars. For example, in Cameroon, players could participate in a competition in their favourite betting shop and at the same time chat and take pictures with legendary football star Rigobert Song.
Thus, thanks to fresh ideas for working offline and digital innovations, 1xBet manages to balance these two areas skillfully. With these plans implemented, the company supports its current partners and players, plus continues to find many new fans who want to cooperate and earn money with 1xBet.
Flexibility, innovation and top-level service are the cornerstones on which the company’s business is built. With these values, the brand manages to grow and develop even in the most turbulent times.
Redefining the game
ARUZE
Aruze Gaming once again demonstrates its unique strength for delivering the most inventive products to the global casino gaming industry.
Aruze has taken a familiar game and reimagined it in a way that creates an entirely new experience. In Go Go Claw Cash Grab, players use a physical claw to attempt to place one of the prize balls in the collection bin. All prize balls are worth the same amount, determined by the Prize Selection at the start of the game. Go Go Claw captures the attention of all who encounter it.
Roll to Win Craps generates a similar reaction, creating a focal point. Improved reporting and a variety of options for dealer tipping now enhance this hybrid Electronic Table Game. The over 60 casinos now operating Roll to Win Craps have benefited from the 2x rolls per hour and dramatic labor savings the table can provide.
Debuting at G2E is the Muso Dragon cabinet, featuring the Fu Jin Shu game series. The Muso Dragon creates a deeply themed bank, with proud dragons and lucky coins perched atop the game screens. Enveloping players in a sense of golden luck and luxury, the Muso Dragon is a perfect showcase for Asian themed titles.
Improved flexibility is also a feature of the Muso Limited. This premium cabinet now allows for more baking options, with the pod configuration utilizing the Reflection pod package to provide added illumination.
A standout series on the Muso Curve-43 Hybrid is X Wheel. Already a stellar performer in initial placements, the four titles on X Wheel are captivating players with two ways to trigger credit symbol collect features.
The Coin Collector series takes a straightforward credit symbol collect feature, but on a 4x5 reel set. This deceptively simple gameplay has already shown to be a new player favorite on the Muso Triple-27 Hybrid cabinet.
At G2E 2021, Aruze solidifies its position as a company that redefines what gaming can be. For more information, visit booth# 2659 or aruzegaming.com.
Ready to play
ARISTOCRAT
Aristocrat Gaming is the clear leader in innovative hardware, games, and customer experience solutions that perform for its customers and help to create memorable gaming experiences for their guests. Now at G2E 2021, Aristocrat will introduce the next evolution of premium products designed to drive market growth through innovation and player engagement.
At G2E, Aristocrat will show a vast array of new games, including next-generation evolutions of proven game families such as Mighty Cash Ultra 88, and Gold Stacks 88 and new innovations like Jackpot Catcher, Triple Supreme, and Wild Fireball Rumble.
Aristocrat will also show new innovations to player-favorite brands such as Mighty Cash, Buffalo, Gold Stacks 88, Baby Choy, Mr. Cashman, Make That Cash, and more.
Core stepper players everywhere love Aristocrat’s RELM and new RELM 5 Reel, and Aristocrat is expanding the game library with new games such as Make That Cash Sensational Stars, Jackpot Hits Red Flame Inferno, Jackpot Hits Sunrise Riches & Twilight Treasures and Gold Stacks 88 Prosperity Pig.
Building on its success in high-denom rooms, Aristocrat will display new products designed for high-limit players with video games including Buffalo High Limit, Pompeii High Limit, and Win Line and new stepper titles including Make That Cash, Wild Wild Wild, Jackpot Hits, and Wheel Max.
The most popular game in North America is a focal point at casinos from coast to coast and the instantly legendary Buffalo Link will be a focal point at G2E as well, standing tall amongst other recently released player favorites including Wild Wild Buffalo and Timber Wolf Diamond. Find Aristocrat at booth #1133 The all-new adventure of Game of Thrones™ Kings Landing will be in the booth, shining like oracles of what’s to come from Aristocrat – new titles that will be revealed only when the curtain rises at Aristocrat’s booth.
VGT Class II Innovations by Aristocrat Gaming brings recognizable, high-performing Class II-only content on superior hardware combined with top trending features and mechanics. At G2E, Aristocrat will unveil a new Class II MarsX Portrait with a launch title that is available only in Class II. Additionally, Aristocrat will show Class II exclusives, such as Hunt For El Dorado™, Silver Dollar Shoot Out™, and a new Buffalo™ game created exclusively for Class II.
Additionally, the RELM XL™ cabinet brings new MSP versions of Polar High Roller®, Lucky Ducky®, Hot Red Ruby®, and Polar Riches®. And if that weren’t enough, Aristocrat will unveil a new version of the global sensation Lightning Link™ for Class II.
For specialty markets, Aristocrat will debut a new line of games built specifically for Washington with upgraded math and new hardware, and the company will showcase innovations for growing markets, such as Historical Horse Racing and VLT with high-performing games and unique hardware.
Love For All Kinds
BBIN
Through TGB’s official website, BBIN’s subsidiary TGB Charity recently launched the wildlife-advocacy campaign, Love For All Kinds, which creates a charitable fundraising platform for NGOs that care for endangered animals, wildlife and biodiversity.
TGB Charity provides the best opportunity for various NGOs to demonstrate their missions and events, connecting NGOs with potential donors to further support their work.
BBIN, a leading iGaming software supplier in Asia, has actively collaborated with many significant charity organizations since 2018. TGB Charity’s efforts have inspired many people to participate in philanthropy. This year, BBIN & TGB Charity drew people’s attention to the other creatures that share the same planet with human beings. Destroying the ecological balance may lead nature to a counterattack that causes tremendous damage for humans. The consequences remind us that we have to live in peace with other animals.
In Love For All Kinds, TGB Charity introduces the general public to six animal charities, including FLIGHT (Indonesia), International Animal Rescue (UK), International Rhino Foundation (USA), Phoenix Fund (Russia), Rottnest Foundation (Australia), and Toucan Rescue Ranch (Costa Rica). From different countries and areas, they focus on conservation of diverse animals and natural habitats, holding a variety of fundraising events and activities. With their efforts and your support, it would be possible for the Earth to reach the goal of sustainable development.
Go immediately to the campaign page: www. tgbcharity.com/Event/Love-For-All-Kinds-21
Defining the winning formula
BETCONSTRUCT
BetConstruct travels to major exhibitions -- SBC Summit Barcelona, iGB Live! and G2E Vegas -- with a set of its cutting-edge solutions and products under the Winning Formula campaign.
What is a winning formula? The company’s CEO and Founder Vigen Badalyan believes it is different for every operator. At the same time he’s a hundred percent certain that, regardless of the size of the business and other factors, every operator can generate one exceptional formula for their business with the help of BetConstruct.
“Winning Formula is not a one-size-fits-all equation. The variables are different and so are the constants,” says Badalyan. “When we started, it took us - first, as an operator and only later as a technology supplier - an unmatched ambition and use of trial and error to make it through. We’ve built what the players loved and built everything in-house holding the quality bar up high. That was our winning formula.”
For years BetConstruct has been perfecting the components that comprise a winning formula. It’s the sports betting offer with bespoke odds, additional data products, UI/UX designing and customizing tools and other services. It’s the casino platform that includes 8,000+ games, slots and RNG type, accompanied by a selection of bonus systems and tournament designing tools for operators to attract and retain more players. In view of lockdowns, the land-based development branch was in no way neglected. BetConstruct pushed its Cashier Client application by integrating more products, namely Live Casino games and Virtual Sports, as well as launched Betwallet for a more comprehensive and organised experience for the visitors of betshops.
“Like a Lego model,” continues Badalyan, “our solutions are provided in a variety of colours, languages, modes, so that any operator can mix and match and choose from our selection as well as the portfolio of integrated products from 130+ third party providers. Technology-wise, we are ready for everything.”
Comtrade enters U.S. with G3 esports partnership
COMTRADE
Comtrade Gaming, a leading provider of online gaming technology, announces a partnership with G3 Esports, marking the company’s first entry into the U.S.
The deal will see them providing G3 Esports with Comtrade’s iGaming Platform – iCore and backend technology for G3’s upcoming betting product aimed at gamers.
“When choosing partners for our forthcoming Esports platform, it was critical to find organizations that understand what is required to safely and responsibly operate a regulatorycompliant platform,” said Anthony Gaud, G3 Esports CEO. “Comtrade’s expertise in the online gaming industry is unmatched and we’re very excited to work with them to build a first-of-its-class offering for esports wagering.”
Comtrade Gaming delivers value-driven technology solutions. iCore is one of the leading iGaming Platforms already used by the world’s largest gaming companies. Expanding to the American market is a huge milestone for Comtrade Gaming. Once launched, G3’s new wagering platform will leverage Comtrade’s enterprise-level services, such as player account management, real-time bonusing, dynamic segmentation, real-time push messaging and many more player engagement tools.
“We are absolutely thrilled to be working with G3 Esports and providing their igaming platform” said Steven Valentine, Chief Commercial officer, Comtrade Gaming. “It’s very rare to find something truly new and unique in the gambling space but the proprietary esports content that G3 are creating combined with how it will engage with players is absolutely breaking new ground. They have assembled a team of leading experts in many fields and we are very proud that this is our first platform partnership in the USA. At Comtrade we specialise in igaming platform technology for leading operators where player retention and lifetime value is key. This allows our operators to focus their efforts on marketing, knowing that their backend technology is all taken care of.
Strengthening cloud offerings
CONTINENT 8
Continent 8 Technologies has achieved Microsoft Silver Partner status as part of the Microsoft Partnership Network programme, allowing it to further strengthen its cloud offering to operators and suppliers in the industry.
The network allows for companies to undergo various tests and close scrutiny to ascertain their ability to deliver high-quality software, solutions and support based on Microsoft technologies. Continent 8 has achieved Silver Partner status for two competencies: Datacentre and Application Development.
To achieve this status, the company completed official training tracks and exams, as well as having to meet various performance requirements.
In obtaining Silver Partner status, Continent 8 is now considered part of a group of Partner Network members that have “proven expertise in delivering quality solutions”, according to Microsoft.
As a result, Continent 8 will augment its existing cloud offering with Microsoft Azure Stack, initially offering Azure Stack HCI. This will allow partners to refresh their virtualisation host using a hybrid and hyperconverged solution integrated with Azure. The solution will be live in the coming weeks.
This strategic partnership forms part of Continent 8’s commitment to be the leading multi-cloud solutions provider to the global gambling industry, which comprises its Public and Private cloud offerings globally, as well as hyperscale solutions.
Justin Cosnett, Chief Product Officer at Continent 8 Technologies, said: “Our cloud offering continues to develop, and I’m delighted that Continent 8 has joined the Microsoft Partner Network having achieved Silver Partner status.
“A big thank you to the team involved in obtaining this accreditation. The certification acknowledges our proven expertise in delivering quality cloud solutions to our customers.”
Michael Tobin, Founder and CEO of Continent 8 Technologies, added: “Achieving Silver Partner status with Microsoft is a strategic step for Continent 8 and forms part of continued efforts to be the leading multicloud solutions provider to organisations in the global gambling industry.”
Rewarding innovation and creativity
DIGITAIN
Digitain is delighted to announce that we have won Best Land-Based Industry Supplier at the Ukrainian Gaming Week Awards in Kiev.
The prestigious UGW Awards recognise the betting and gaming companies operating in the region that have achieved the greatest success and shown substantial growth in the last year.
Lilit Azatyan, Digitain’s Head of B2B Marketing Department commented, “We are delighted to be recognised by the prestigious UGW Awards for the high standards of our Land-Based Sports Betting and Gaming products. After such a challenging year, we really appreciate that the professionalism of the Digitain teams, responsible for our products and platform, has been honoured in this way. The award is a recognition of the ongoing innovation and creativity of the sportsbook and gaming solutions delivered by the teams here at Digitain and we thank them for their hard work and enthusiasm, as well as the Ukrainian Gaming Week awards for this fantastic honour.”
The Ukraine award adds to the company’s accolades, after having won Sports Betting Platform of the Year at the prestigious International Gaming Awards, held at the Savoy Hotel in London on the 8th of September.
The International Gaming Awards are supported and enhanced by well renowned industry insiders as well as gaming clients from all tiers of the gaming world.
“We are delighted to be recognised by the IGA for the high standard of our Sports Betting Platform. It is a recognition of the ongoing innovation and creativity of the sportsbook solutions delivered by the teams here at Digitain and we thank them for their hard work and enthusiasm, as well as IGA for this wonderful honour,” Azatyan said.
Adapting and evolving in shifting world
DELASPORT
Delasport is an internationally known iGaming software company, providing development, support & maintenance of Sports Betting & Online Casino Software & B2B Solutions for gaming operators.
In these challenging times, with the ongoing fight against COVID-19 in most nations, Delasport stands its ground, remaining truly committed to providing the best iGaming products for its partners and friends.
We hold firm in our ability to adapt, evolve, and offer a plethora of products and services assuring viable revenue growth even with the ever-shifting needs in the iGaming world. Our constant efforts have enabled us to provide some of the most innovative solutions in the industry, and we continue to push the limits knowing that thanks to this our partners can stay ahead of the curve with ease.
Raising the return to players
EVOLUTION
Evolution has launched Cash or Crash, a unique online live game show in which players take off on an augmented reality blimp ride and aim to soar high over a metropolis and with the possibility to win up to 50,000x.
According to Evolution, the 99.6 percent RTP (Return To Player) game is one of the most generous, player-friendly games ever offered in gaming.
Cash or Crash is an immersive game show that requires strategy from the players. In this game there are red and green balls with one special gold ball. A single ball is drawn and if it isn’t red then the player is offered money, which they may take and cash out, take half and keep going, or continue and keep going for bigger prizes, which go all the way up to 50,000x.
Players must cash out before a red ball is drawn or the blimp crashes and they lose. There is also a gold ball, which acts as a shield protecting players from the next red ball and increases payouts.
A strategic element to the game puts players in control. After a green ball is drawn or after a gold ball shield is broken, players can choose to ‘Continue’, ‘Take Half ’ their winnings and continue with the remaining 50 percent, or ‘Take All’ and cash out all of their winnings and finish their participation in the game round.
Todd Haushalter, Chief Product Officer at Evolution, said: “This year we have chosen to introduce more decision-making and strategy into our game shows to expand the space to a wider and new audience. This is not just a strategy game, but it is a skill-based game and at that it is the most generous game players have ever seen online. It has a 99.6 percent payback rate when played optimally and furthermore, with 20 balls advancing players and just 8 red balls, players will have the chance to cash out with a profit 71 percent of the time on average, which is largely unheard of. There are no side bets and no complexity. It’s just a pure gambling experience that keeps you on the edge of your seat.”
Xtreme vision for the slots of the future
FBM
FBM is launching FBM Xtreme – a new brand that expresses the ambition of the land-based slots segment! After a few years developing spin reel games for different markets across the world, FBM wants to reinforce the commitment with this specific game type by launching FBM Xtreme – a brand that personalizes its vision to develop the slots of the future.
The first chapters of FBM´s history in the casino industry are deeply connected with bingo games. Nowadays video bingo is still the highest-profile game type for FBM, as it is the leader in different markets. A few years ago, the brand started its slots adventure and, since then, it has developed several titles and product lines – Ways, Easy$Link and Multi-Game.
Rui Francisco, FBM´s founder, explains the reason behind the creation of FBM Xtreme.
“We are a full solution provider performing in the casino industry for more than 20 years with success. After expanding FBM´s video bingo footprint in different geographies with an innovative approach, we intend to build a similar legacy in the slots segment. This vanguardist, futurist, evolutionist and bold vision that we have for the slots products is the reason behind the creation of the FBM Xtreme brand”, affirms the FBM founder.
FBM Xtreme wants to transfer four main pillars from its brand to the product: future, evolution, vanguard, boldness. The FBM Xtreme brand will be visible in all the slots games developed by FBM for the landbased universe. The casino cabinets will also have an appointment referring to this new brand. The slots segment is a priority for FBM in 2021, and the Multi-Game expansion in several markets is the proof of this commitment.
Seating for longer stays
GARY PLATT
Anywhere and everywhere a guest may go on property – the casino, hospitality areas, or their guest room office space – Gary Platt Manufacturing has unsurpassed seating solutions that make guests more comfortable and want to stay and play longer. At G2E Gary Platt will showcase new and classic models, each of which is hand-crafted to perfection by Gary Platt’s teams of artisans.
Leading the way is the all-new Gary Platt Collection for Resorts World. Designed for Las Vegas’ newest resort, the modern pieces in the Resorts World Collection are now available to casinos everywhere, and each model is completely customizable to reflect each individual property’s unique brand.
First in the collection is the Aurora, a cuttingedge model that ushers in the dawn of a new age in comfort and design. Its ingenious design features a player-adjustable pedestal base, round footrest, rear seat vent, and a quick-change seat. The Aurora’s deliberately modest arms gently surround players, and the chair back is covered in custom-designed upholstery.
The new Dakota, Ezra, and Zephyr models are also included in Gary Platt’s Collection for Resorts World. The Dakota model features a player-adjustable pedestal base, Gary Platt’s signature Epic footrest, and a quick-change seat. Next, the Ezra model features an extended arm, round tapered legs made from authentic wood, gold stretchers and sabots, and a quick-change seat. Lastly, the revolutionary Zephyr model, designed especially for Baccarat players, features subtle ergonomics that comfortably position the player to naturally lean forward.
Sportsbook fans will relax in the comfort of Gary Platt’s Sportsbook Club model with modern amenities including USB ports and electrical outlets that give Resorts World customers the technology difference they expect.
Gary Platt’s expanded G2E experience includes an entire exhibit dedicated solely to their new and expansive line for hospitality seating. The Sierra Nevada Hospitality line includes the new Forum model, which was initially created for Caesars Forum. The Sierra Nevada Hospitality line features more than 100 different chairs for a wide variety of needs across the operation, including bars, dining, and banquet/convention spaces.
Also on display is Gary Platt’s new Maximus office-style chair. Specifically designed for larger users, the Maximus is BIFMA x 5.11 certified for large occupant seating and passes BIFMA testing up to 500 pounds.
Gary Platt provides guests with the comfort they want and deserve. Experience unsurpassed comfort at G2E booths #2618 and #2820.
Meeting the regulatory challenge
GLI
Compliance is the heart of what Gaming Laboratories International does for suppliers, regulators, and operators, all over the world. In more than 480 jurisdictions, suppliers, regulators, and operators turn to GLI for help in overcoming their compliance challenges in the areas of land-based gaming, iGaming, lottery, and cybersecurity.
GLI’s compliance offerings consist of four overarching categories that help clients wherever they are on their journey: regulatory compliance, technical compliance, end-toend testing, and full lifecycle compliance, and its cybersecurity services protect operators, regulators, and suppliers across each compliance category.
GLI advises on many different parts of the compliance journey for existing and emerging jurisdictions regarding both existing and emerging technologies. Regardless of when and where in the world those projects might happen, or if GLI’s clients need one thing or many, their needs are intertwined, and GLI is the best partner for all of those integrated needs. The company helps clients leverage its decades of experience to help them achieve their goals—no matter how big or small, or how unique the challenge.
GLI aims to be the first call every time and is committed to its clients’ success from beginning to end and every stage in between. GLI’s global expert team of advisors are here to serve its clients during every stage of the gaming and regulatory process.
Additionally, with many jurisdictions requiring responsible gaming due diligence and other compliance-related issues such as recertification, ongoing auditing, AML compliance, GLI offers robust solutions to help its clients maintain and understand ongoing compliance obligations.
The GLI global team is always preparing for what’s next, with experts on the ground around the world, in terms of technology and cybersecurity. No matter the market or geography, GLI provides the intelligent insights needed to help its clients to get where they want and need to be. Throughout the process, GLI helps mitigate risk, enabling clients to stay focused on the future.
To meet continually increasing demand, GLI recently boosted its staffing levels in its labs, adding more than 100 team members overall, so GLI is better equipped than any other lab to meet the challenge – from precompliance to market launch, sports betting to iGaming – anywhere in the world.
Visit the GLI team at G2E at booth #4430.
Flying away from mature themes
HABANERO
With people around the world finally enjoying the freedom that they sacrificed for the past 18 months, we made sure to build a backlog of innovative content that would assist in the retention of players from both online and those who migrated from land-based spaces.
However, with game design playing as big of a role as ever in attracting new players, we have made sure to develop a collection of games that perform just as strongly as they look aesthetically. It’s essential to strike the right balance!
As always, content is king, and simply reskinning a successful series or popular mechanic is no longer enough to attract new players. Which is exactly why we have broken from our usual tradition of providing games with mature themes in a bid to display the versatility and flexibility of our offering.
The recently launched, fully animated title Fly! takes players on an adventure through candy clouds and playful surroundings to deliver a 5x5, highly volatile slot filled with ground-breaking mechanics, eye-catching visuals and huge win potential!
Inspired by innocent fun, Fly! keeps players in high spirits with its cascading symbols and guaranteed Free Games feature that is triggered every 160 paid spins. Our recently acquired MGA licence means the game will be offered to an ever-growing operator network which stretches across a wealth of European and Latin American markets.
We’ve also impressed audiences with the recent hit Mystic Fortune Deluxe, which requires players to navigate their ethereal environment to unlock exclusive prizes.
Marking a decisive move from the more mature themes of previous Habanero releases, these titles have been designed to cater to wider audiences and allow players to embrace their fantasies, demonstrating the versatility of our game design team.
So, whether you’re looking for a gritty playing experience, or a more light-hearted, fast-paced gaming experience, Habanero has got your back.
“It’s Game Time!”
IGT
International Game Technology will be appearing in Las Vegas with the theme, “it’s Game Time.”
It will feature performance-tested solutions that are attuned to player preferences of today and market opportunities of the future. The company will also leverage the three-day event to unveil two new form factors, the DiamondRS cabinet and the Peak65 cabinet, which will feature a new Wheel of Fortune theme as part of the Company’s 25th anniversary celebration of Wheel of Fortune Slots.
IGT’s partnership with Sony Pictures Television on Wheel of Fortune Slots set a landmark precedent in gaming. For 25 years, the strength of the Wheel of Fortune brand and widespread appeal of the game have set the standard for how licensed brands can translate into compelling slot themes.
“IGT’s G2E 2021 theme ‘It’s Game Time!’ celebrates our excitement for the gaming industry to reconvene and our opportunity to demonstrate compelling, future-forward solutions that engage and entertain players and meet the needs of the evolving gaming industry,” said Renato Ascoli, IGT CEO Global Gaming. “IGT’s research-backed G2E portfolio is anchored in next-generation games and cabinets, never-before-seen innovations such as the DiamondRS cabinet and growthcotton driving products such as the Resort Wallet with IGTPay cashless gaming solutions.”
“G2E 2021 provides a prime platform for IGT PlayDigital to showcase its digital and sports betting innovations and illuminate how our solutions for these fast-growing segments can deliver incremental growth and complement land-based gaming enterprises,” said Enrico Drago, IGT CEO Digital & Betting. “IGT continues to evolve our PlaySports solution with new platform and self-service betting features, and we continuously expand our PlayCasino library with in-demand omnichannel games and compelling business analytics tools.”
IGT can be found at booth #3659.
Raising the eSabong bar
JADE
It’s no secret that the thrill of cockfights (or sabong, as we know it), lies in the energy that fills an arena, with the sound of the crowd cheering and standing on the edge, waiting to find out what luck lies ahead.
Things have been different though, as the pandemic put the world on hold, but that didn’t stop Jade Entertainment and Gaming Technologies, Inc. in finding ways to keep the same exhilaration for sabong, which brought about the recent launch of Jade Sabong last September 7, 2021.
Jade Sabong is a rising success, being one of the 5 licensed operators in the Philippines, which raises the bar as they become the only multinational Gaming company based in the Philippines that is off to a great start. With a kickoff event in Bicol, moving to different provinces in Luzon, then soon a nationwide scope of fights that can all be accessible online.
Apart from the usual cockfights that are presented by others, Jade Sabong is a cut above the rest in terms of gaming offers, player-centric entertainment, and a system that offers bonus credits upon registration and is the only one in the market to offer both jackpots and cash out, which is an experience that puts Jade Sabong at the top of their game.
Jade offers both Online Sports Betting via www.jadesportsbet.com and Online e-Sabong via www.jadesabong.com.
Automating the count room
JCM
JCM Global’s (JCM) new and innovative ICB ASAP is the biggest technological advancement to come to the count room since JCM first introduced its ICB system to the industry more than a decade ago.
ICB ASAP is an acronym for Intelligent Cash Box with Automated Secure Asset Processing, and it automates the count room, dramatically enhancing productivity in four crucial areas: reducing human contact, strengthening security, improving throughput, and increasing reliability.
It’s the reduction of human contact that makes ICB ASAP particularly valuable at this time of pandemic. It is not unusual for the average count room to be crowded with as many as 20 to 30 people, counting and processing banknotes of all denominations. ICB ASAP allows count teams to maintain social distancing and reduce the number of staff in the count room. Staff can be reassigned because ICB ASAP effectively does the repetitive movement tasks instead of humans, making it an ideal choice during and post pandemic.
ICB ASAP features a network of four robots and industry-standard automation devices performing repetitive tasks that are necessary but physically demanding for humans. It reduces the number of employees handling cash box contents and helps the casino meet social distancing requirements.
ICB ASAP also enhances security with time and date stamps and secured cash box keys, effectively reducing the risk of theft. It accommodates JCM’s UBA and iVIZION cash boxes and processes up to 240 cash boxes per hour. ICB ASAP processes up to 4,000 bank notes/TITO tickets per minute, almost twice as fast as the highest speed count sort machines, meaning count sort processes can be accomplished significantly faster.
Conveyor preloading ability means there is never down time during the normal count process. Its components are field proven, industrial grade, and designed to run around the clock.
DIMENSION cabinets make debut
KONAMI
Konami Gaming has announced a competitive lineup of premium slot entertainment, core game releases, and casino systems technology premiering at the Global Gaming Expo. From fresh DIMENSION cabinet formats to new SYNKROS features, Konami is focused on adding greater value to proven successful innovations, to drive reliable gains within the industry.
Gaming executives and professionals at this year’s event can see award-winning SYNKROS features such as SYNK31 Title 31/Anti-Money Laundering (AML) and technology such as cashless wagering and TITO support at games; cardless login by player phone number, QR code, and/or Near Field Communication (NFC); new Konetic employee mobile features such as Jackpot processing, and more. And building upon the success if its award-winning DIMENSION slot cabinet series, Konami is marking the G2E debut of its top popular DIMENSION 49 portrait cabinet, DIMENSION 27 stacked screen cabinet, and additional, never-before-seen premium machines.
“Konami is delivering winning developments to the casino floor in the immediate months and years ahead, in an effort to achieve meaningful gains for operators and continuous advancement for our industry as a whole,” said Tom Jingoli, executive vice president & chief operating officer at Konami Gaming, Inc. “From expanded SYNKROS contactless technology to new DIMENSION premium formats, Konami is adding even greater value to what is proven successful in the space.”
New DIMENSION cabinets are arriving at G2E Las Vegas for the first time—all of which include the same sheen silver finish, relaxed slant top, dual spin buttons, dual cupholders, and wired and wireless phone chargers featured in the original award-winning DIMENSION 49J.
“Our expanded line of DIMENSION cabinets has helped launch some of the industry’s most popular new slots,” said Jingoli. “With series such as Treasure Ball Duo Luck, Panda Power, Celestial Riches Eclipse, Bull Blitz, and more soon to be added, we’ve only just begun exploring the DIMENSION line’s potential.”
Similar to Konami’s popular All Aboard, Bull Blitz is arriving to G2E Las Vegas following demonstrated success in the Australian market. The slot series is featured on DIMENSION 49J during G2E 2021, along with Lucky Envelope—an entirely new premium linked progressive inspired by the gift giving tradition common in Chinese culture. In addition, a new premium licensed series premieres at Konami’s 2021 exhibit with the G2E debut of BattleBots slots, based on the popular robot combat sport and reality TV show broadcast in over 150 countries. The world’s first BattleBots themed slots are displayed throughout the show on DIMENSION 49J with custom sign display options.
Attendees are encouraged to visit booth #1256.
Voodoo Magic conjures players excitement
NOVOMATIC
It’s raining jackpots! A new THUNDER CASH Link progressive game, Voodoo Magic will enhance the popular multi-level jackpot offering and give operators a new theme to add to the already exciting link.
Using the new Signature Tower Design, the beautiful Voodoo Priestess comes alive with the magic of the bayou. Feel wonderfully witchy-wild and win magic rewards. For the Ultra entertainment experience, NOVOMATIC Americas will launch the ULTRA BOOST Link progressive, giving a new boost to the popular lock and spin feature. This family of games has three exciting titles to raise your jackpot winnings!
Visitors can also see the game that has remained #1 or #2 on the Eilers Report small supplier list since July 2019. Always sweet, the MONEY PARTY Link, with Fruity Fruity and Juicy Juicy themes, has made quite a fruitful splash on US gaming floors nationwide.
NOVOMATIC has also released several stunning families of stand-alone progressive titles. The attractive mix of games, including Eternal Mandarin Ducks, Royal Crane and, Noble Peacock progressives available on multiple cabinets. This ensures flexibility for operators and attracts a wide range of players.
Leveraging the success of the Dancing Series of games, enter the Dancing Tiger Gold and Dancing Lantern Gold. With its desirable rising lantern jackpot mechanics and entertaining trigger features, these games will keep players laughing and playing while their jackpot totals pays. If you like Mythology jackpot madness, play the Mythological Creatures family of games, with the Mighty Minotaur and Enchanted Pegasus paying Power Prizes galore.
The JI DENG GAO ZHAO Link has so much player appeal! Shown on the Signature Tower, with two themes available, the enchanting Foo Baby, Jade Dragon and smiling Happy, Lucky Cats watch over you and bring much luck and prosperity to all who play Lucky
Rick Meitzler, CEO and President of NOVOMATIC Americas, says: “To be successful, we needed products that deliver long term customer value. G2E is the biggest stage to present our best. We have focused on diversifying our progressive offering. Voodoo Magic and Charming Lady’s Boom our new THUNDER CASH™ Link progressive themes allow our customers to expand the popular brand on their floors. We look forward to the launch of our new sports betting kiosk, the NOVOMATIC ActionBoo Mini. It will change the sports betting kiosk landscape.”
Tis the season to be thrilled
PLAY’N GO
Love it or hate it, Halloween has arguably become one of the most enjoyable holidays of the year. Why? It’s the one day where you can dress up as your favourite character, and you won’t hear boo (well, you might).
A time for reruns of classic ‘80s slashers and fireside ghost stories; and an awesome theme for iGaming too.
A theme that can be taken in many different directions, Halloween is a great opportunity to explore darker narratives, characters and visuals. September saw slots that were a little more on the spooky side as we geared up for Halloween. Here’s a taste.
Fans of ‘80s horror movies are in for a treat (or trick) with The Wild Class which is set in a haunted amusement park with the full moon ever-present.
Inspired by Teen Wolf, the characters take on the classic aesthetic of movie senior grads in the ‘80s: the cheerleader, the football captain, and the bookish student – but trust us, these are anything but your typical university students.
Ghost of Dead is sure to send a shiver down your spine. Ancient Egyptians believed that, in death, vitality and soul combine to create the spirit Akh, who can take on any form and is free to roam the world. Players of the Dead Series will see familiarities throughout the game. It’s worth mentioning that this is a game with huge potential as players can win up to x10000 their bet.
Then we have a Jekyll and Hyde scenario with Dr Toonz. This Dynamic Payways game shows the origins of Reactoonz. Shunned by the scientific community, Dr Toonz chose the vibrant life that his creations ensue and as the great philosopher Aristotle said, ‘There is no great genius without a mixture of madness.’
The scares don’t stop there. Keep your eye out this October as we have plenty more games on the horizon that explore the spookier side of slots – watch this space.
Pragmatic gives back to community with $47K in donations
PRAGMATIC PLAY
Pragmatic Play, a leading content provider to the igaming industry, has recently donated more than EUR40,000 ($47,000) to charities and non-profit organizations in Malta, Gibraltar and Romania, saying it always strives to give back to the local communities where it is based.
The following are some recent initiatives.
Homeless Animal Hospital (Romania)
After a previous contribution, Pragmatic Play gave a further donation of €7,000 to the team at the Homeless Animal Hospital just outside Bucharest, Romania.
The team there does immense work in caring for and providing medical treatment to homeless animals that do not have anyone to look after them. Representatives from Pragmatic Play saw first-hand, how a small amount of love and affection goes such a long way in giving these animals a better quality of life.
ANAIS Association (Romania)
The ANAIS association was founded at the end of 2011, with its main purpose being to promote, respect and defend the rights of abused women, children, and young people.
Pragmatic Play recently donated the amount of €10,000 to this incredible association.
The Anais Association’s team was so generous to offer in return for the ladies at Pragmatic Play, an information and education workshop to prevent and combat violence against women. Pragmatic Play hopes their donation can assist the ANAIS organisation in their fight both at local and national levels of government to have the rights of women prioritised.
Step Up For Parkinson’s (Malta)
Pragmatic Play was delighted to visit the Step Up For Parkinson’s team at their centre in Malta.
The team there does terrific work in raising awareness for and supporting those who suffer from the effects of Parkinson’s disease in their lives. One innovative approach the team uses is to host free specialized movement classes for sufferers of the disease. These classes involve light exercise, dance and general movement for the group, creating a feel-good factor and plenty of smiling faces in the room!
Pragmatic Play donated €5,000 to the foundation in the hope it can bring a better quality of life to all those affected by Parkinson’s in the local community.
YMCA (Malta)
Pragmatic Play recently supported the YMCA Malta, an NGO that offers shelter and other services to the homeless and socially disadvantaged community, by making a €10,000 donation.
Offering a spectrum of services to the underprivileged, including opportunities to help find work, food schemes, counselling services and so much more, YMCA Malta is at the forefront of assisting and reintegrating the homeless community in Malta.
Julian Jarvis, Pragmatic Play Chief Executive Officer, said: “The past 18 months have been a leveller for people from all walks of life, but none have suffered more than the homeless community.
“With mental health being put in sharper focus than ever before, YMCA Malta is a fitting destination for our donation, appreciated for the wide range of services they provide to disadvantaged people.”
Calpe House (Gibraltar)
Pragmatic Play teamed up within Calpe House in Gibraltar and donated £11,000 to the team there. Calpe House provide accommodation and support for patients and escorts sent to the UK under the Gibraltar Health Authority. Pragmatic’s donation will be used by Calpe House to build a dedicated business suite at their premises at 19-23 Norfolk Square, London. The business suite will allow sponsored patients and/or their escorts to have a space in which to carry out remote working whilst they are away from Gibraltar. As a digital business, enabling remote working and tech capabilities very much aligns with the values of Pragmatic Play.
Adding star power with Michael Jordan board appointment
SPORTRADAR
Sportradar has announced that NBA legend Michael Jordan will serve as a special advisor to the board of directors and will also increase his investment in the company, effective immediately.
“Not only is Michael Jordan one of the most iconic sports figures of all time, but he is a legendary leader who believes in Sportradar’s mission to enhance fan engagement through our fully-integrated technology and services platform,” said Jeffery Yabuki, Sportradar’s Chairman of the Global Board of Directors. “We are thrilled to have Michael contribute to Sportradar’s business efforts moving forward.”
Sportradar, which provides sports betting and sports entertainment products, made its market debut on NASDAQ on Sept. 14th. The company didn’t provide any details on Jordan’s initial or increased investment.
In his new advisory position, Jordan will provide the board and management with guidance and strategic counsel, with a focus on the US market, product development, marketing activities and other key business initiatives.
“I invested in Sportradar years ago because I believed in the vision and passion that Carsten (Koerl) and the rest of the team had for transforming the sports technology industry,” said Michael Jordan. “I am looking forward to having a formal role with the company as it begins its next chapter.”
“Over the past several years, the worlds of fandom, sports betting, and media have converged and, through his accomplishments on the court and in the boardroom, Michael sits at the intersection of these industries,” said Carsten Koerl, Global CEO, Sportradar. “As an early investor in Sportradar, Michael saw the potential in our company. We are thrilled to now tap into his entrepreneurial savvy and business acumen as we develop the next wave of solutions and offerings that will maximize engagement across sports.”
Tackling the future of gaming
SCIENTIFIC GAMES
The future is on display at this year’s expo, showcasing the company’s industryleading products, systems and technologies that players and partners love across gaming, iGaming and sports.
“Excitement has been building for months now as our teams crafted a product lineup to showcase this year at G2E,” said Barry Cottle, President and CEO at Scientific Games. “After months of virtual gatherings, we’re ready to get together safely, and to show everyone what we’ve been working on. This is truly a dynamic moment for the industry and for our company as we’re progressing rapidly in our strategy and our vision to become the leading cross-platform global game company.”
Scientific Games continually captivates the player as a collaborative team of creators that turn every extraordinary game into an expansive world through new stories and thrills.
Whether glittering on a casino floor or displaying eye-catching graphics on your mobile or desktop, the company has built a world of content that players love across licensed and home-grown brands including 88 Fortunes®, Monopoly Lunar New Year and Coin Combo®. This omni-channel approach grants players the flexibility to find the games they know and love, when and where they want.
OpenGaming is the world’s leading end-toend iGaming ecosystem, providing immersive player experiences with easy, direct access to an unmatched global network of studios, operators, games, features and technology.
The company’s most notable games will be at attendees’ fingertips, including the highly-polished space-themed title, Invaders Megaways. Taking inspiration from the company’s much-loved Invaders from the Planet Moolah slot theme, The game is just one of the more than 4,400 titles available from the global network of in-house and third-party game studios that OpenGaming offers.
Scientific Games elevates the player experience by investing in research and design to bring compelling content and innovative products to its partners. The company will display Kascada and Mural show-stopping cabinets that are already available on the gaming floor. Kascada is the company’s first, truly international cabinet and the next generation of the top-performing TwinStar J43 cabinet while Mural captures players’ imaginations as the company’s most visually dramatic gaming cabinet. Mural cabinets are already debuting on the gaming floor with strong performances.
The company’s full suite of global systems products empower partners and enables them to attract, engage and retain players while gaming responsibly. For operators looking for an easy way to attract and reward players through promotions, the industry first Player Boutique allows players to earn and redeem valuable rewards points right at the gaming machine.
Displaying a true table games ecosystem, Scientific Games reveals the full scale of its electronic table games (ETG) product suite, progressives, game favorites and industryleading shufflers at the show.
The Quartz cabinet demonstrates the company’s passion to cultivate unique gaming experiences in the rapidly growing ETG sector, with four new Quartz titles making their G2E debut, including Stadium Craps, Stadium Ultimate Texas Hold’em, Roulette X and Dragon Tail Baccarat.
Scientific Games delivers thrilling sports betting entertainment and offers a unique combination of content, technology and services while delivering success for the world’s largest operators. At G2E, the full scope of its sports offering will be on display in a specialized environment that highlights the platform’s 25 years of success and features exciting innovations for the future.
Scientific Games can be found at booth #1116.
Lustrous Ocean ups fishing fun
SIMPLEPLAY
Slot supplier SimplePlay has launched some great games earlier this year and more are coming. These titles have performed well, and have been welcomed by the operators.
“Myth of Phoenix” was SimplePlay’s Q1 hit. A 4x5-reel, 50-line slot where Stack Top Pay Symbol may appear on the reels, it allows players to win up to 1000x. As the phoenix is an auspicious creature in Asian myths, the game received great recognition from Asian players, and has been one of the best-selling games of SimplePlay in 2021.
In Q2, the supplier has launched its own app to provide premium gaming experiences and brought gaming to a new level. There was also “Vanessa”, a Slot Game featuring a schoolgirl with special powers in a futuristic, low-life and high-tech world, where a lady villain threatens everyone’s survival. Using the Power Wheel Feature, Vanessa can change to different forms during free spins to fight against the lady villain. The game was also warmly welcomed by players, and has been doing well in the charts.
The long-awaited “Mother of Dragons” was launched in Q3. The game is a major project, and features 3 different scenes, each with its own reel pattern and ways to win, as well as its own Wild features. The story features a princess who could rally dragons and she was determined to take revenge on those who killed her family and seized the throne. Without a doubt, the game has ruled the charts since its launch.
Other than Slot Games, the supplier has enjoyed a great reputation over its Fishing Game, Fishermen Gold. And in Q4,
SimplePlay is going to launch one of its largest projects since the establishment of the brand. It is introducing Lustrous Ocean, its second product of the line. Operators have been expecting this game, for it contains brand-new features that the industry has yet to experience. Stay tuned for SimplePlay’s latest updates – you’ll be amazed.
Enhancing the player experience
TRANSACT
TransAct Technologies will demonstrate how its line of gaming products enhance the player experience with its Epic technology.
The booth will highlight the company’s full lineup of casino and gaming printers and software solutions, including the latest version of its innovative Epicentral Software Bonusing System which includes the all new Epicentral Mobile Host feature running on iPad or Android Tablets and its TITO and roll-fed printers.
“TransAct has long offered print and player bonusing solutions that allow casino and gaming operators to get an edge over their competition. There’s no better proof of this than our showcase of the new Epicentral Mobile Host feature of Epicentral giving Casino Slot Floor Managers the ultimate tool to identify and reward their most valuable players on the property in realtime. With our Epic Edge printer and Epicentral solution, we are bringing to casinos worldwide the most advanced printing technology that takes gaming capabilities to the next level,” said Bart C. Shuldman, Chairman and Chief Executive Officer of TransAct Technologies. “Most importantly, we’re thrilled to reunite with our colleagues, clients and other industry leaders in person.”
Epicentral and Epicentral Mobile Host Delivers Casino Revenue Growth and Drives Loyalty
Epicentral extends time-on-device, increases player spend, and generates increased customer loyalty – all leading to more revenue for casinos.
Also on display will be the Epic Edge TT made especially for table games, players’ club desks and cash desks. It packages a printer and internally mounted power supply in a tidy, compact design that is easy to deploy. In addition, thanks to its dual port capability, the Epic Edge TT allows operators to expand the bonusing environment created by their Epicentral deployments to nongaming device applications.
The Epic printer offering is rounded out by the Epic 880®, a compact printer for all types of gaming and sports betting machines (including video lottery terminals) which features a modular design that is configurable to nearly any space, a variable length ticket presenter and ticket retract capability. It also offers auto paper loading and can accommodate 4-inch or 6-inch paper rolls.
Transact can be found at booth #2423.
Welcoming new partners
ULTRAPLAY
UltraPlay has announced that its multiawarded eSports betting product ODDS. GG was successfully launched on two of the company’s partners - 1win and Inplaynet.
1win is a popular sports betting website and online casino with an intuitive interface and modern design, localized for more than 50 countries. It offers betting entertainment both on mobile and desktop. Through UltraPlay’s ODDS.GG all eSports punters at 1win will have the opportunity to enjoy a wide selection of their favorite events and choose from a broad range of betting markets.
Launching ODDS.GG, Inplaynet will offer to its wide network of operators more than 34 eSports titles, over 6,000 pre-match events, 5,500 live events, and a selection of over 200 markets. The clients of Inplaynet are trusted and advanced betting websites with operations in many iGaming jurisdictions worldwide.
Commenting on the newly launched partners, Mario Ovcharov, CEO of UltraPlay said: “We are excited to welcome aboard two new partners and grow the network of clients using our multiawarded eSports betting product - ODDS.GG. We believe that with these strategic partnerships we will further extend the usage of ODDS.GG on a global scale. Most importantly we will be able to reach their end-users by providing our quality and exciting products such as ODDS.GG.”
UltraPlay is known for its eSports betting provision on the iGaming market, and over the last 3 years, the company has been recognized with over 16 awards in this vertical. The company has been recently recognized as the Esports Betting Software of the Year Winner at the International Gaming Awards and the 2021 WIG Diversity Awards winner for Best Use of Technology category.