● MUS.NET. MUSEUM NETWORK

PROVINCIA DI PADOVA (IT)

RIS Dvorec Rakičan (SLO), Butterfly Arc (IT), Lebork Museum (PL), Fundación Santa María la Real del Patrimonio Histórico (ES)

State of the art

Many local and small museums share common challenges: From keeping their cultural identity alive (despite limited resources) to developing new audiencedevelopment strategies. Digital technologies present new opportunities for them.

Description of the project

MUS.NET. is an audience development project. It aims to bring larger audiences to small and local museums that have experienced a decrease in the number of their visitors. Through project’s activities, museum staffs are trained to improve the museum's visibility, including among new and/or disadvantaged audiences. This is done mainly through a combination of open days and the use of IT tools such as a video station, the Museum in the Pocket app and the Draw Alive kidscorner which all aim at enhancing visitors' experience. Starting from a research on other museums’ best practices and feedbacks received by visitors the partners are working on the design of innovative ways to engage with their visitors and create a bond with them. Customized museum tours, engaging communication tools and direct feedback from visitors’ are key features to be explored further.

The innovation introduced by video, interactive installation and app, has produced a process of thorough rethinking of museum content.

Creative Europe’s support

Museums need to rethink their role: from traditional storerooms and places for exhibits, to open and busy public areas for studying, educating, performing, relaxing. For this, connecting with peers at European level is essential. MUS. NET partners count on developing existing synergies further in the future.

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Beyond Digitalisation

Inclusiveness is a keyword for MUS.NET.: the project strengthened its bounds to the visually impaired people community. Overall, the partners engage with audiences who do not have to rely on special educational curricula but can have equal access to the proposed exhibitions.

Contact

www.mus-net.eu