AARON JOSHUA WOLF P R O V E N S U C C E S S . S E R V I C E T H AT S TA N D S O U T ! Aaron Wolf is one of the most successful and dynamic real estate agents in SWFL. Aaron attributes his success to offering his clients not only exceptional service and award winning marketing, but also compassion, respect, and genuine gratitude for the trust his clients place in him while guiding with their real estate needs. Aaron will never lose sight of this. Aaron is he is a top producing agent with over $170 million in personal sales and Gulfshore Life 5 star agent is now 10 years in a row. Aaron has a proven track record of achieving exceptional results. This has earned him platinum status as well as countless industry awards and record sales. His marketing strategy for properties is second to none, he uses one of a kind production quality lifestyle videos, the finest real estate photography, the finest marketing materials, and the best technology in the industry which gives his sellers substantially more and better exposure than what is offered by other agents. Aaron’s true love in life and the reason he will never stop working to help clients achieve their goals, is for the benefit of his family, wonderful wife Amanda and their 3 daughters Gabby, Penny, & Sloan.
Aaron Joshua Wolf P.A. Cell 239.821.6962 AaronWolfGroup@gmail.com AaronWolfGroup.com
ABOUT AARON WOLF THERESA STRAMEL
OPERATIONS MANAGER, TITLE EXPERT, TRANSACTION MANAGER As a Florida Native, Theresa is familiar with all that Southwest Florida has to offer in the way of amenities and luxuries. She has been in the financial industry, title industry, and real estate industry since 1990 which makes her a highly regarded asset to the Aaron Wolf Group. Her professionalism and true compassion for every client is reflected daily and her work ethics are second to none. She truly enjoys helping people make their home goals a reality.
TRAE ZIPPERER PARTNER, BROKER
With more than $250 million in luxury waterfront sales partnering with Trae was obviously the perfect compliment for the Aaron Wolf Group together we represent in excess of $70 million in waterfront sales annually.
DEANNA ADINOLFO RIVERA COMMUNITY LENDING, BRANCH MANAGER/AREA Specializing in mortgage finance DeAnna is here to help you with buying your first home or your last. She’s highly awarded and literally one of the most successful mortgage specialists in Florida. She takes pride in helping customers achieve their dream of financing a new home or refinancing customers to a lower payment. She takes the time to design a loan specific and beneficial to your personal needs. A home mortgage is going to be one of your biggest investments in a lifetime and she values walking her customers through every step of the process to achieve your goal. She is a specialist at designing a mortgage loan specific each and every customers personal situation. Counselling customers with credit challenges to improve credit scores and repair derogatory credit circumstances.
WHY CHOOSE THE AARON WOLF GROUP? FACTORS TO KEEP IN MIND WHEN LOOKING FOR AN AGENT
3. Availability and Commitment. Your agent should be capable of prompt and decisive action during the course of selling your property. Does your agent make it a point to keep in touch with you constantly? Can your agent easily be contacted in case of emergencies or even for the simplest questions? Is your agent available on the weekends or in the evenings when most buyers are out looking?
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2. Experience and Expertise. You want a full-time agent who is familiar with your area and with the type of property you intend to sell. Do they employ a diverse range of marketing and advertising strategies? How tech-savvy is your agent? How many similar properties have they been able to sell in the past?
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1. Education. The most important factor in choosing a real estate professional is their education in the real estate industry. The Aaron Wolf Group is so committed to education that we spend 25k a year just on training. This allows us to learn and be among the top teams in the world.
4. Empathy. Does your agent take the time to listen to your goals and clarify your needs? Can your agent understand your unique situation and be genuinely concerned about the outcome of the process? Your listing agent will be your guide and partner in this crucial decision, so it is important to find one with whom you can get along.
AARON IS A PROFESSIONAL! Aaron has represented my interest in two real estate transactions in the southwest Florida market. He is knowledgeable, personable, professional, punctual and effective. I would recommend Aaron. - Bob Koop and Kathy Hamlin
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YOUR DECISION TO SELL STEPS TO SELLING YOUR HOME... WE GUIDE YOU THROUGH THE PROCESS EVERY STEP OF THE WAY. We are at your side each step of the way and will make the selling process easier, more enjoyable, less time-consuming, and less costly for you. KEY MARKET FACTORS TO CONSIDER WHEN SELLING YOUR HOME. How long does it take to sell a property? Some properties sell in a few days, others may take several months. By Recognizing some key factors that influence marketing a home, you can get significant control over market time. The proper balance of these factors will expedite your sale: LOCATION: Location is the single greatest factor affecting value. A neighborhood’s desirability is basic to a property’s fair market value. COMPETITION: Buyers compare your property against others in that neighborhood. Buyers interpret value based on available properties on the market. TIMING: The real estate market may reflect a “buyers” or “sellers” market. Market conditions cannot be manipulated but they can be mitigated to an individually tailored marketing plan of action for each property. TERMS: The more terms available, the larger the market, the quicker the sale and the higher the price. Terms structured to meet your objectives are important to successful marketing. PRICE: If the property is not priced properly , a sale will be delayed or even prevented. Reviewing the Market Data assists you in determining the best possible price. Even if you reduce later, you have already permanently alienated a potential buyer.
CLIENT TESTIMONIALS
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Mr. Wolf was extremely professional, very considerate of my wants on sale details, and respectful of my needs for showings. He also made me feel like my listing was a priority, had a great perspective to stage my home for more buyer appeal, and had wonderful marketing strategies that helped sell my home quickly. I will definitely recommend Mr. Wolf to others in need of selling their home and will use his services in any of my future home selling or buying needs. - INGRID OLIVER
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Aaron was our listing agent for the sale of our condo. The property was very well represented. Aaron had a professional photographer shoot photos of the condo, the printed and electronic materials produced were first rate. Aaron is extremely knowledgeable about the area, honest on setting a listing price with excellent follow through during the sale process. Would highly recommend Aaron. - CRAIG & BETH BLEWETT
I have been buying and selling real estate for close to fifty years, and Aaron Wolf is probably the best realtor I have ever used. He knows the market, has empathy for his clients, showes respect and professionalism far beyond what is reasonable to expect in this area. More than that he is on the leading edge of technology, giving your property optimal exposure by utilizing the best photography, web-advertising and access to the widest range of buyers, netting you the highest price possible in the least amount of time on the market, resulting in the minimal amount of transaction stress. - DR. SUSAN MARTIN We used 3 other realtors before we got the good fortune to meet Aaron. He is a VERY hard worker, knowledgeable and fair! He sold our house within a week, after it being on the market over a year. I would highly recommend signing with Aaron, we will definitely use him for our Florida real estate transactions again. - RICHARD & DIANE INGLIS
AARON EXECUTES WELL From the moment we met Aaron we knew we were going to have an advocate in our corner. He can “tell it like it is�...which is give you the facts of the real estate market in your area. But at the same time he understands the emotions you go through selling your home. It is a hard balance but Aaron executes it well. If you are buying or selling, Aaron will be there for you. - Michael & Felinda Rubin
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MEDIA THAT TAKES YOUR HOME TO THE NEXT LEVEL TOTAL EXPOSURE We are committed to finding and implementing the best ways to promote your home. We are experts on social media, and also at creating engaging valuable content that will make your home stand out from others. MEDIA THAT IS SECOND TO NONE We were the first team ever in South West Florida to use cinema quality lifestyle videos in our listings. Every photo we use is of Magazine quality and done by the best photographers in the business. You can be confident your home will be presented beautifully, and this is what drives a qualified buyer to come look at your home. VIRTUAL TOURS LETS CHANGE TO ~ 3D VIRTUAL WALKTHROUGH With the newest camera technologies we are building realistic 3D walkthrough tours that allow a buyer to “truly walkthrough” your home from anywhere in the world. They can look up and down, and out windows, walk up the stairs, we have even simulated jumping in the pool! These tours also help your home rank higher in searches on social media platforms, Google, and real estate websites. VIRTUAL STAGING & MEASUREMENTS This modern innovative tool allows potential buyers to see what the home may look like when their is furniture and helps the buyer visualize how they would create the space.
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- BRUCE & SHEILA BARNIM “I have used Aaron to sell several waterfront homes in the Cape Coral/Fort Myers area. He uses a great photography company who on the latest house even used a drone to take aerial pictures. His marketing pieces look incredible, he is professional, and he knows waterfront properties extremely well.”
YOUR LUXU
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WHAT SELLERS WANT MOST WHAT SELLERS WANT MOST FROM REAL ESTATE PROFESSIONALS... Real estate agents and teams can best serve their clients when they fully understand what their clients expect from them.
15%
19%
20%
Help seller market home to potential buyers - 25% Help sell the home within a specific time frame - 20% Help sell the home comparatively - 19% Help find buyer for the home - 15% Help seller find ways to fix up home to sell it for more - 11% Help with negotiation and dealing with buyers - 4% Help paperwork/inspections/preparation for settlement - 4% Help seller see homes available to purchase - 1% Other reasons - 1%
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S E E W H AT ’ S O N T H E M A R K E T For most of us, our home is our biggest investment. When it’s time to sell, get the value you deserve with the help of a professional real estate agent, We have the experience, expertise and innovative marketing plan to help you successfully sell your home.
HOW BUYERS FIND THEIR HOMES Home buyers may use several information sources in their search process, but they are most likely to find the home they actually purchase through a real estate professional.
50%
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30% 28% 20% 10% 7%
7% 5%
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Indicating how homeowners bought their homes
Internet Source (Google, Bing, Yahoo, Realtor.com, Zillow, etc.) - 42%
Real Estate Agent - 33%
Yard Sign / Open House Sign - 10%
Friend, relative or neighbor - 6%
Home builder or their agent - 5%
Directly from sellers or they knew the sellers - 2%
Print newspaper advertisement / Home book or magazine - 1%
MARKETING YOUR HOME PROFESSIONAL MEDIA IS ESSENTIAL WHEN ATTRACTING BUYERS TO YOUR LISTING! There’s no doubt, professional high-quality media draws more potential buyers into your home and produces high-quality exposure for your home. Great photos that highlight the best qualities can sometimes be the difference between a quick sale and a long drawn-out sale. We fully believe in this part of the marketing process to assist in maximizing the quality of the home.
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PREPARING YOUR HOME FOR SALE HOME PREPARATION - EXTERIOR PAINT: Most important item inside and out, paint should be fresh ideally within the last 3 years. #1 exterior color choice is Sherwin Williams Alabaster (paint code SW7008) and this is also the color I paint my personal homes. LANDSCAPING: Should be cut, fertilized, manicured, and any defects corrected. Sprinkler heads should all be operational, and fresh mulch should be put down ideally espresso or chocolate brown colored. Gutters and downspouts should be free of dents and caulked prior to listing (leaking gutters is a favorite of home inspectors to harp on).
HOME PREPARATION - INTERIOR PAINT: I can not stress enough how important this is. My job is to advise you as if it were my own home going on the market. If paint is dated repaint the home #1 color choice is Sherwin Williams Repose Gray SW7015 if your home is heavy Mediterranean use Sherwin Williams agreeable gray SW7029. Additionally all baseboards and mouldings should be touched up.
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Landscape lighting is a huge plus, as are fresh flowers, and designer touches like high end mailboxes & house numbering.
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All exterior defects should be remedied such as stucco cracks, deteriorated window caulking, any broken windows, rotted doors or door frames, broken doorbell, trash etc.
LIGHTING: The second most important item you can control and this one is practically free! Every bulb in your home should be LED period. It is also important that you have the correct light temperature and color. The three primary types of color temperature for light bulbs are: Soft White (2700K – 3000K), Bright White/Cool White (3500K – 4100K), and Daylight (5000K – 6500K). You pretty much want daylight bulbs in every area of your home except maybe your master bedroom, daylight bulbs wash everything in a clean bright light that can make even dated colors feel bright and fresh. The first thing I do to any home I purchase is switch every light to a daylight LED bulb. SCENTS: There is a billion dollar industry predicated on the fact that smells can illicit buying responses. If you have some favorites that bring you back to your favorite vacation great lets use them, if not I have some favorites from Ritz Carlton that will push our potential buyers over the edge. DEFECTS: Again fix anything you know is broken, if a door doesn’t latch correctly or a slider takes extreme effort to close, get it taken care of prior to going on the market. * I will also provide you wxf the top most reported things on a residential home inspection, my job is to not only get your home under contract but to make sure it stays under contract.
P R I C E Y O U R H O M E C O R R E C T LY Sellers often make the mistake of wanting to price their homes high at the start, with the assumption that they can always reduce the price to a more realistic level later on. However, interest peaks when your home is fresh to the market and often declines as time goes on.
239.821.6962
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