4 minute read
AGHA CHATS WITH LaVida TRADING
LaVida was established in 2000 and has grown in leaps and bounds since, to become one of Australia’s most prominent gift and homewares wholesalers. AGHA spoke to LaVida about their success and products.
We are constantly looking out for design trends both locally and internationally to ensure that we are always bringing in new, different and interesting items. Our dedicated designers are working tirelessly to ensure that we have new designs and new colour palettes to suit all of our customers.
WHAT ARE YOUR BEST SELLERS AND MOST POPULAR WITH YOUR CUSTOMERS?
We have an extensive range of products (normally stocking 4000+ items) including artwork and mirrors, planters and garden items, furniture and rugs, candles and giftware. All of our ranges are quite popular but we always do very well with coastal items in any category.
WHERE DO YOU GET YOUR INSPIRATION FROM?
Our dedicated designers gather inspiration from all over the world. We research and communicate with local artists for inspiration as well as attending international trade fairs to get ideas from the European and American markets. By doing this we are ensuring that the items we design and create are on trend, popular and the perfect fit for our customers.
WHY SHOULD RETAILERS CHOOSE TO STOCK PRODUCTS FROM LAVIDA?
Here at LaVida, we have a huge selection of items always in stock to suit all different styles of customers. We pride ourselves on being able to have something for everyone. From beachside to country, and modern to vintage there is always something suitable for our customers.
ANY FAVOURITE LAVIDA PRODUCT OR COLLECTION, AND IS THERE A STORY BEHIND IT?
There’s too many to choose from! We love creating whole story ranges, from large statement artworks and mirrors, all the way down to the smaller decorator pieces like candles and planters that fill up the displays beautifully. Our online ‘look books’ make it so easy to shop the look of our stunning photoshoots so that you can simply replicate for your customers.
ANY NEW AND EXCITING PRODUCT OR COLLECTION LAUNCHES AT THE MELBOURNE GIFT FAIR?
Lots and lots of new items coming on display at the Melbourne Gift Fair! You will just have to make sure you come and see us so that you don’t miss out!
HOW HAS AGHA GIFT FAIRS HELPED YOUR BUSINESS?
The AGHA gift fairs are a great way of bringing together customers and suppliers that have worked together for years, and that have good solid relationships as well as introducing new customers and suppliers to each other. When LaVida first started we had a much smaller product range, but we have grown so much and we have customers that have been with us from the first day and they are still with us now.
WHY IS IT IMPORTANT FOR RETAILERS AND BUYERS TO ATTEND MELBOURNE GIFT FAIR AND FUTURE AGHA GIFT FAIRS?
There is nothing more exciting than being able to see, touch and hold the items that we have on display, and it is really good inspiration to see how items and ranges get styled and co-ordinated together. Online ordering is fantastic and easy, but you cannot beat the experience of a trade fair. It is also a great way to make one on one connections with the LaVida family, so that you get to know the people behind the scenes and can also have discussions with the buyers/ designers to potentially influence future designs to help target your customer demographic.
VISIT US AT STAND 529 FROM 30 JULY TO 3 AUGUST
