Chilled to perfection

For meat to stay fresh and retain its natural juices, it has to be stored in the right temperatures. From cleaning to cutting, the meat is kept at precisely 0-4° Celsius to maximise the freshness. Even when it is out for delivery, we keep it chilled up right up to the doorstep.

“Our meat is ‘chilled’, not frozen. We pioneered the practice of maintaining meat at the optimum 0-4° Celcius from procurement to delivery. When our products are flown from Hyderabad to Kolkata, we work with supply chain managers to ensure that there are freezers with the right temperature setting at the airports.”

Vidyanand Krishnan Chief Customer Officer