Black Rock, Digital Media Hub, Brighton, UK

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BLACK ROCK DIGITAL MEDIA HUB

D6 DESIGN PROJECT OXFORD BROOKES 16/2/124 OXFORD BROOKS OBE PART 2 PHASE 4/YEAR 2 4 JANUARY 2018


LOCATION BRIGHTO TO THE UK RELATIONSHIP

UK

NETHERLANDS London Brighton

BELGIUM

Brighton is a seaside resort in East Sussex, England. Archaeological evidence of settlement in the area dates back to the Bronze Age, Roman and Anglo-Saxon periods. The ancient settlement of “Brighthelmstone” was documented in the Domesday Book (1086). The town’s importance grew in the Middle Ages as the Old Town developed, but it languished in the early modern period, affected by foreign attacks, storms, a suffering economy and a declining population. Brighton began to attract more visitors following improved road transport to London and becoming a boarding point for boats travelling to France.

FRANCE

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LOCATION TRANSPORTATION NETWORK London

Gatwick airport

DOVER

CALAIS

EAST SUSSEX PORTSMOUTH

BOURNEMOUTH

BRIGHTON

37000 KILOMETER

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77,000 KILOMETER


THE CITY HISTORICAL FABRIC As Britain’s great seaside city, Brighton and Hove is a bold, vibrant and different place to be. The city has always welcomed visitors and today it is a place of possibilities, freedoms and diversity. As the author Keith Water house wrote, ‘without putting a finger on it you feel that Brighton is up to something.’ The city is always on the move. There are varied runs, rides, rallies, walks, parades, swims, paddles and sails; it’s the taking part that matters most. This is also a twenty-four hour city. As the last clubbers meander home, the first runners jog along the seafront. Brighton and hove is, similarly, a city for all seasons. Brighton festival, England’s largest and oldest arts festival, heralds spring. Come summer and not only the UK’s biggest Pride festival but also the legendary London to Brighton bike ride and, within the city, the Naked Bike Ride. The renowned Veteran Car Run, the world’s longest running motoring event, takes place in the autumn while the winter solstice is celebrated by the Burning the Clocks community event. From food to film and comedy to music, there are dozens of other festivals, celebrations, carnivals and parties spread throughout the year; some of the best are neighborhood based.

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LOCATION ROAD NETWORK

OLD STEINE

1.2 KM 15 MINS WALK

BRIGHTON STATION

KING S

ROA D

3.3 40 MKIM INS WAL K BRIGHTON PIER

MA R INE PARA DE

1.2 KM 15 MINS WALK

BLACK ROCK SITE BRIGHTON MARINA

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LOCATION CITY HIGHLIGHTS

The Royal Pavilion

Brighton beach

The sea promenade

The laines

Beach huts

The Palace Pier

Brighton beach

Art work by Banksy, and some other artists

Brighton Pride

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LOCATION LOCAL AMENITIES AND FUTURE DEVELOPMENTS ZIP WIRE ATTRACTION £1.7M

VOLK’S RAILWAY £1.85M

H SEA LANES

OUTDOOR SWEIMING CENTRE £4.5M

MADEIRA TERRACES REGENERATION

KEMPTOWN CONSERVATION AREA

P BLACK ROCK

9500 M2 £540M THE COUNCIL REMAIN IN DISCUSSION TO DEVELOPE THE SITE.

BRIGHTON MARINA

PEDESTRIAN ACCESS TO THE MARINA

P

P

NEW HOMES AND MORE £250M 853 FLATS, RETAIL, COMMERCIAL AND COMMUNITY

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POTENTIAL SITE FOR DEVELOPMENT


LOCATION ROAD NETWORK

SITE AREA: 9500 M2

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LOCATION PHOTOGRAPHIC SURVEY The Site

The Site

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LOCATION PHOTOGRAPHIC SURVEY The Site

The Site

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LOCATION PHOTOGRAPHIC SURVEY The Site

The Site

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LOCATION PHOTOGRAPHIC SURVEY

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LOCATION UNDERSTANDING THE SITE CONTEXT SOUTH DOWNS

BRIGHTON MARINA

TO LONDON BRIGHTON STATION ROYAL PAVILION

OLD STIENE

HOVE THE LANES PEBBLED BEACH BLACK ROCK SITE PEBBLED BEACH

I360

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REMAINS OF THE WEST PIER

BRIGHTON PIER


BLACK ROCK SITE HISTORICAL FABRIC

Black Rock was marking the Eastern boundary of Brighton until 1928.Also, it marks the point that the white chalk of the South Downs meets the sea. In 1818-19 the first development of Black Rock was established for gas-works, by the Brighton Gas Light and Coke Company. A tunnel was constructed in 1824 to bring up and provide the coal to the gas works. The tunnel was disused when the coal started to be landed at

Aerial view of Black Rock swimming pool.

Black Rock swimming pool.

Black Rock Lido Swimming Pool The Black Rock site was best known for its Art Deco Lido swimming pool which was built in 1934-36 designed by the Borough architect, David Edwards. The Lido was run down during the Second World War, and was closed in 1978 and then demolished in 1979. The site was served by the Volk’s Electric Railway invented by Magnus Volk in 1883 which was shortened due to the construction of Brighton Marina.

Aldington Basin. The tunnel collapsed in the middle and Black Rock and the Abergavenney Arms,

Black Rock station built to replace the 1937 building which had suffered badly during the war. 1948

it was blocked at both ends by the town commissioners in 1850. Terraced housing started to appear to the East, and by 1828 the Abergavenny Arms had opened. From 1897 to 1920 the top of the cliff had eroded by 75 feet and many landslips followed causing the closure of the road leading to Rottingdean. In 1932 the cliffs were protected by the Undercliff Walk which halted the erosion and allowing for the construction of a Marine Drive Road between the Black Rock and Rottingdean

The original railway of 1883 was from the Aquarium to the old Chain Pier (shown as black line) In 1884 the line was extended from the Chain Pier to the Banjo Groyne (shown as green line). 1901 when the line was extended to Black Rock (shown in orange). The original stations marked as large dots while the smaller dots show the positions of the cut back.

which led to the demolition of the pub. The other buildings on the top of the cliff were demolished for the Black Rock Tunnel

construction of the Marina road interchange in 1976.

Black Rock swimming pool. Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  14


BLACK ROCK SITE HISTORICAL FABRIC In 1971 construction was commenced by Taylor Woodrow Ltd in with the reclamation of a large area of land below the cliff. The wall of the inner harbour was finished in 1975, and on 1976 the last concrete ‘caisson’ of the massive outer breakwaters was put in position, enclosing 77 acres of sheltered water. The breakwaters are formed by 110 caissons, each 38 feet high, 40 feet in diameter and weighing 600 tons, which were lowered into position by an immense gantry crane; each one was then filled with a further 1,000 tons of concrete. The road interchange, which involved the demolition of Rifle Butt Road and other houses of the small Black Rock community, was completed in 1976. On 2 May 1977 the mayor, Peter Best, formally opened the lock-gates between the inner and outer harbours, and the public were admitted from 25 July 1978. The harbour was completed in January 1979, and the whole £41 million complex was Brighton Marina early days by John Leach

formally opened on 31 May 1979 by Queen Elizabeth II. (Tim Carder, 1990)

Brighton Marina The Brighton Marina was conceived by Henry Cohen and designed by Overton and Partners architects. The

Aerial view of the Marina, 1991- http://www.mybrightonandhove.org.uk

plan was put to the council in October 1963 with costing of £9 million, the development was to be sited to the west of Duke’s Mound, and was to include 3,000 yacht berths, helicopter and hovercraft stations, flats, hotel, restaurant, shops, clubs, conference hall, swimming pool, bowling alley, theatre, cinemas, casino and carparks. Although the plan was given approval in principle in 1963, it aroused much opposition from the residents of Kemp Town. A new location was chosen to the east

The Boardwalk,

Brighton Marina roundabout

Luxury flats and lakes

Local fishing boats

at Black Rock, and in 1965 the revised £11 million plans were approved with a condition that no building projected above the cliffs. The Brighton Marina Act, authorising the harbour construction and associated works, was given royal assent in April 1968. Brighton Marina Under Construction 1973 showing the ‘caissons’ under construction By Dave Clews

Aerial view of Brighton Marina Development. Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  15


BLACK ROCK SITE CURRENT CONTEXT JOBS GROWTH FOR DIGETAL SECTOR IN BRIGHTON & HOVE IN COMPARISON TO THE

In 2007, the creative industries sector has provided nearly 16,000

REST OF THE UK

jobs and 10.7% of employment in the economy. It has grown at 4.4% between 2000 and 2005, making it the fastest growing sector in the city. Brighton & Hove City Council (BHCC) has recognised the increase demand for appropriate workspace across the creative industries and that these demands are ongoing and unsatisfied. (Keith Hackett, 2008)

UK

1:10

BRIGHTON & HOVE

Brigton & Hove Festival Brigton & Hove city hosts the largest art festival in England which

According to a recent report conducted by Wired Sussex and local

contribute with £20 million to Brighton’s local economy each year.

universities, the average digital firm in the area is growing by more than 14% a year, while the sector in Brighton is experiencing jobs growth at

In 2007 a study done by Brighton and Hove council illustrated that

more than 10 times the rate of the wider UK economy. (Fox & Reidy,

there are about 1500 businesses are in the creative industries

2014)

sector, third of these businesses are in the digital media sector, providing nearly 16,000 jobs. Between 2000 and 2004 the industry growth rate was 4.4% which is the fastest growing sector in the city. (Hackett & Massey, 2008, p. 22)

Black Rock Site Brighton and Hove plan identify the Black Rock site for potential development to provide leisure and recreation facilities for residents and visitors. Considering the current development for Brighton and Hove sea front in July 2012 the Council considered those plans were no longer viable and decided to seek a new development partner.

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BRIEF DEVELOPMENT I-CROSSING How it works I Crossing focus on consumer experience suggests a different approach to create project teams where collaboration and integration are keys to develop the project. Moving from the traditional organisation strategy which is based on products or communication channels to organisation structured along customer journey/ experience. This organisation structure consists of functional expertise that includes channels

Brief development

such as consumer experience, marketing innovation, marketing strategy, data analysis and technology. These expertise are led by an ‘Orchestrator’, or ‘Hub person’, who is capable of constructing a project brief from the client and translate it into the best possible solution where tusks are clear to be performed by different disciplines. The Orchestrator/ Hub Person have to have a very wide understanding of all possible go-to-market strategies, digital marketing tactics, internal business system and related data, and digital

I Crossing, is a digital marketing agency for the modern world. It believes in C2B, consumer to business

possibilities. (De Baere, 2016)

model where the consumer is the focus and in control of the market. In this sense, consumer is in lead

Digital marketing team for a project is very fluid and flexible and they demand of space has to be agile and

and brands are following. (E-Commerce, 2009) I Crossing ethos is to design, plan around people and not

fixable to use.

products. In this sense they help brands to understand and achieve their potential in the C2B world, by creating marketing solutions, brand stories, insights-driven strategies and adaptive user experiences to deliver unique business results driven by creativity, technology and media prowess. I crossing agency has more than 900 employees in 19 different offices globally with headquarter in New York. The agency’s branch in Brighton is considered one of the big media companies that drives technology and digital media business in Brighton. (Admin, 2014) I Crossing is now owned by the Hearst Corporation which is one of the world’s largest media, entertainment and content company which means that I Crossing has access to Hearst’s rich tremendous data, quality content and editorial expertise. (ICrossing, 2017) “Digital transformation has shifted from the back room to the front room,” said Anne Bologna, chief strategy officer at iCrossing. “And the front room is about user experience.” (Swant, 2017)

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BRIEF DEVELOPMENT WORK TYPE ANALYSIS The agile workplace has to take into consideration the different work types in order to create the required space and work environment for the different work types.

INDIVIDUAL WORKING

FORMAL COLLABORATION

INFORMAL COLLABORATION

RELAXING/ TAKING A BREAK

Individual working is required for static functions

Formal collaboration is the next step from an

Informal collaboration spaces are very important

Relaxing spaces can be considered collaborative

such as finance and IT. It is a space with high

individual working environment. A space for

in the creative industry as the working process

spaces as it helps to build better relationships

concentration, high acoustic performance and

meetings and formal collaborations which is not

requires a series of informal meetings,

between the occupants by having a conversation

good natural lighting.

occupied by same users all the time but it works

presentations in order to brainstorm ideas,

over a cup of coffee or lunch. It is a space that

by calendar allocation that is shared by all users.

discuss processes and enhance communication

can host events and can be used as waiting area

within the team. These spaces can be allocated

for visitors. It is a vibrant multi-function space.

or on an ad-hoc basis.

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ECOSYSTEM OF SPACES

INTEGRATED

FOCUS STUDIO

DUO STUDIO

PLACES

MAKER COMMONS

RESPITE ROOM

TECHNOLOGY

ME

IDEATION HUB

MOBILE

This diagram is illustrating the different spaces required in terms of a number of users and their relation to mobility. The flexible office space could accommodate spaces for personal use growing to small groups and big groups while allowing for people to connect to these meetings remotely.

STEELCASE CREATIVITY ANDE FUTURE OF WORK SURVEY 2017

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WE


BRIEF DEVELOPMENT WORK TYPE ANALYSIS

FUTURE DEVELOPMENTS

HISTORICAL

UNIVERSITY

CONTEXT

SITE HISTORY

CULTURE

THE CITY CENTRE

PEOPLE

EDUCATION

ENVIRONMENT

SEAFRONT FUTURE DEVELOPMENTS

PUBLIC

ACTIVITY

TECNOLOGY

PUBLIC ACTIVITY

SEA FRONT

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BRIGHTON MARINA


BRIEF DEVELOPMENT DESIGN PRINCIPLES IN BETWEEN FUNCTIONS

VISIBILITY

SOCIAL SPACES ACTIVITIES

EDUCATION

PRIVATE

PEOPLE

COLABORATION DEMOCRACY

IN BETWEEN FUNCTIONS SOCIAL SPACES

IN BETWEEN FUNCTIONS

TECNOLOGY

FLUIDITY

PUPLIC

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SOCIAL SPACES

CONNECTIVITY


SITE ANALYSIS UPP ER L EVE L MAR INE PAR ADE

Enhance the access to the Marina

LOW ER LEV CAR EL PAR KIN G Black rock site planning considerations The local plan for Brighton and Hove sets the objectives for the black rock site to

SITE AREA: 9500 M2

servise access to the site

enhance tourism and leisure function for Brighton and Hove city and its seafront.

ASDA PARKING Free car parking for 3 hours

• Provide an economical and environmental sustainable development by preserving and enhancing the character of adjacent conservation area and must not compete or damage the image of the adjacent listed buildings nor the marina.

Enhance the access to the Marina

• The development must be a very high quality design that is carefully relate to its context and should not dominate long views.

CAR PARKING

• It is an opportunity for a modern building that masks out the elevated

Free car parking for 1500 vehicles

concrete access road to the marina on the north of the site and improve the view and adding to the drama of entrance to the Marina development. • The new development height should not exceed the height of the concrete retaining wall at the north of the site. • Service area should be hidden from the upper promenade. • The design of the massing of the building could be broken down to reduce its bulk. • The design can allow for access to roof gardens from the upper promenade. • Materials selection should be consider sensitively to reflect the character of its context. • Development should take advantage from natural light and views to the sea. • Maritime character landscaping should be considered promoting attractive costal vegetation to increase the public interest. (council, 2001, p. 3)

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CINEMA


CLIMATIC ANALYSIS In this part of the report I will be analysing Brighton climate in order to develop a better understanding of the climatic forces acting on the building. I have used grasshopper and ladybug plugins to analyse and visualise the climatic data. COLD

WARM

COLD

Overcast

Clear

Broken/ Scattered

This diagram is showing that the cloud coverage varies a lot during the year, from overcast in winter and scattered, broken from April to October and some clear periods in May to September.

HOT This diagram is showing the temperature range for Brighton and it shows that Brighton’s temperature is majority cold with the exception from the period of May to September where the weather is considerably warm. Also it has a high temperature period in summer that can reach up to 30 degrees. High temperature period has to be considered in the design proposal in order to meet the building regulations approved document Part L2A in order to limit the effects of heat gains during this period. (Government, 2016, p. 17)

Majourty Humid

Over the whole year around the wind is coming from the south west reaching the speed of 17.5 metre per second. But in order to get a better understanding of wind behaviour on the site I have done the analysis on a season basis rather than on a full year. Also it is important to understand the wind in comparison to temperature in order to understand the wind has a negative or positive impact on the building.

Resonable low humidity

The highest speed wind is in the autumn season which is coming from the South, South West and North reaching 17.5 m/s while temperature reaches 19 degrees. While in the summer season, the wind is coming from South West and North which helps to reduce the high temperature of 30 degrees. Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  23


MASSING DEVELOPMENT Step 1

At this stage, I started investigating the building mass by starting with a simple box that includes the building components such as the public space, collaborative workspace and statically fixed spaces. A

The massing creates a barier between theNorth and South routs

No public relationship between the North path and the sea

A

Public space is limited to the south side Deep spacing for planning the office

Canyon effect

Very long massing block

Site Plan Diagram

Digramatic section A-A Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  24 


Sun Exposure Analysis From the analysis carried out on the site a definition was developed using grasshopper and ladybug plug-ins to examine the heat impact on the building to develop the building massing that reduces the building heat gain. The first part of this analysis is by applying this algorithm on a simple box to illustrate the heat impact on the elevations. Followed by developing and testing the massing to achieve a better result by experimenting with massing sizes and orientation.

The diagram above is illustrating the building sun exposure in Spring season, as the sun in this season is

In autumn season, the diagram is showing the sun is getting lower which results on more impact on the

high the digram is showing that high intesty on the roof and Est, South and West elevation.

South elevation and les on the roof and East and West elevations.

This diagram illustrates the building sun exposure in summer season, as the sun in this season is high and

Similar to autumn season the sun in winter in low, which has greater impact on the South elevation more

taking temperature into consideration the diagram is showing a high intensity on the roof and East, South

than the west, east and roof. Taking into consideration the low temperature and short hours of days in winter

and West elevation.

it is recommended to allow the low angle sun to penetrate the building south elevation in order to reduce artificial heating and lighting loads on the building. Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  25 


MASSING DEVELOPMENT Step 2

Breaking down the mass into smaller buildings allows to get more natural light into the ground floor for public space as well as provide more increase in the building use efficiency and allowing for more east and west elevations. A

More space between the wall and the building mass

A

Better connection between the North route and the South

diffrent size blocks allows for variation on the functin

More space

Public space is limited to the south side but with clear views to the sea

Site Plan Diagram

Digramatic section A-A Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  26 


MASSING DEVELOPMENT Step 3

Rotating the buildings toward the South the building massing allows for a reduction to the North elevation and allowing for more East and West exposure. It opens the building towards the sea view and creates connection between the public spaces. A

More space between the wall and the building mass

Creating a public space at the North side A

Better connection between the North route and the South Allowing for better sea view and more lighting to the public spaces

Connection between the North and South bublic spaces

Site Plan Diagram

Digramatic section A-A Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  27


Sun Exposure Analysis

The step following from testing on a box is to break the mass into smaller buildings to allow for better lighting to get into the ground floor for public activities as well as increasing the building use efficiency and allowing for more east and west elevations.

By rotating the buildings toward the South the building massing allows for reduction to the North elevation and allowing for more East and West exposure. But yet the South West and South East elevation still have a considerably high solar exposure.

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MASSING DEVELOPMENT Step 4

By shifting the roof towards the south the massing then is providing a self-shading from the summer high sun and allowing for sun exposure for the low sun position in winter. The simple line diagram above showing the shift in the massing. Followed by a diagram to illustrate the massing solar heat gain during summer which is showing a reduction of heat exposure on the elevations facing south.

A

More space between the wall and the building mass

Creating a public space at the North side A

Better connection between the North route and the South Allowing for better sea view and more lighting to the public spaces

Connection between the North and South bublic spaces

Site Plan Diagram

Digramatic section A-A Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  29 


Sun Exposure Analysis The diagrams below are showing the sun exposure on the developed massing showing that the elevations facing South are having full exposure during winter while the sun exposure was reduced in summer. The elevations that are facing North are now having some East and West sun exposure as a result of the rotation.

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D ACS N A S W P VIE OPEN U

HE S T O T S SE

EA

ND AC A S W E P VI OPEN U

MAIN PEDESTRIAN ACCESS TO THE MARINA Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  31

O THE S SE S T

SE A


Summer Sun

PUBLIC SPACE

Winter Sun

The section above is showing the building in its context and how the massing form could provide self-shading to the facade to protect the building from the sun in summer and allow for light and heat in winter.

EDUCATION/ FOCUS

COLLABORATION

GROUP SPACE

SPACE

FLEXIBLE MULTI

FIXED/ STATIC SPACES

FUNCTION SPACE

Sketch section shows the idea of the public space

The sketch section above shows the elevated building and its relationship to the public space below.

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Sketch plan for the stepped public space.


SUSTAINABILITY STRATEGY INTEGRATED PHOTOVOLTAICS ON THE ROOF

N

E

This diagram illustrates the proposed sustainability strategy for the new development where the roof is permanent exposed to the sun. Therefore it is suitable to use photovoltaics as a source of renewable energy. Although the massing provides a self-shading for the building and an interactive skin would enhance the building performance. Clever landscaping will shade the areas between the individual buildings where the public

PERFORMANT SKIN TO PROVIDE SOLAR CONTROL

spaces with the main entrance to the building is.

THE BUILDING SHAPE PROVIDES SELF SHADED SURFACES TO REDUCE THE HEAT GAIN

W

TREES TO PROVIDE SHADE AND REDUCE HEAT GAIN

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S


ZONING DIAGRAM

5m

SERVICE ACCESS

21m

CONNECTING THE TWO ROUTES

Daiagram 1- sowing the site constarins

This diagram illustrates the proposed sustainability

BOH

WORK

SERVICE AREA COLABORATION MUSEUM/ GALLARY EDUCATION

CAFE/ RESTURANT

This diagram illustrates the proposed sustainability

This diagram illustrates the proposed sustainability Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  34


ZONING DIAGRAM C ON

TI NEC

ON

PUBLIC AND ACTIVITY SPACES

CO

N

O TI C NE

N

G PUBLIC AND

ACTIVITY SPACES

WORKING SPACES

WORKING SPACES

G

PUBLIC AND ACTIVITY SPACES

This diagram illustrates the public connection through the building

This diagram illustrates the proposed sustainability

ACTIVITIES ON THE ROOF ACTIVITIES ON THE ROOF

VIEW THE S OUT TO SEA

VIEWS OUT TO THE SEA VIEWS OUT TO THE SEA

This diagram illustrates the proposed sustainability

This diagram illustrates the proposed sustainability Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  35


PUBLIC SPACES ACTIVITIES

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AUDITORIUM

OFFICES FLEXABLE SPACE

SECOND FLOOR PLAN- LEVEL+8.7 Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  39

OFFICE SPACE


PUBLIC SPACE PUBLIC SPACE

OFFICE SPACE OFFICE SPACE

THIRD FLOOR PLAN- LEVEL+12.9M Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  40


PUBLIC SPACE OFFICE SPACE OFFICE SPACE

FOURTH FLOOR PLAN- LEVEL+17.1M Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  41


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STRUCTURE PRINCIPLES ROOF BEAM

FACADE COLUMN

FLOOR BEAM

PRINCIPLE FRAME MEMBER TIES FLOOR BEAM BRACING FLOOR BEAM TIES

LOAD DISTRIBUTION AND MEMBERS TYPES DIAGRAMDETAILS

STRUCTURE FOOTING FRONT AND SIDE DETAILS Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  43


BUILDING LAYERS

AUDIOTERIUM MASSING

COLLABRATIVE OFFICE SPACE MASS

SKIN, ETFE PILLOWS

SECONDRY FRAME

CONCRETE SLABS

MAIN STRUCTURE STEEL FRAME

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OFFICES MASSING


OFFICES MASSING STRUCTURE

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COLLABRATIVE OFFICES MASSING STRUCTURE

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LOCATION AUDITORIUM MASSING STRUCTURE

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SKIN LAYERS SKIN, ETFE PILLOWS

SECONDRY FRAME

CONCRETE SLABS

MAIN STRUCTURE STEEL FRAME

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NORTH AND SOUTH ELEVATIONS

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EAST AND WEST ELEVATIONS

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CONTEXTUAL SECTIONS

B

A

A B

LEVEL+21.3

LEVEL+17.4

LEVEL+12.9

LEVEL+8.7

LEVEL+4.5

LEVEL+-0

SECTION B-B

LEVEL+21.3

LEVEL+17.4

LEVEL+12.9

LEVEL+8.7

LEVEL+4.5

LEVEL+-0

SECTION A-A Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  59


LONGTUDIUAL SECTION

LEVEL+21.3

LEVEL+17.4

LEVEL+12.9

LEVEL+8.7

LEVEL+4.5

LEVEL+-0

Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  60


Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  61


LEVEL+21.3

LEVEL+17.4

LEVEL+12.9

LEVEL+8.7

LEVEL+4.5

LEVEL+-0

Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  62


ENVIRONMENTAL STRATEGY SUMMER TIME

Summer time ventilation atrium roof vents opend to allow natural chimney effect drawing heat from office spaces

Natural ventilation of office spaces during summer time

Triple skin of ETFE cushions allows external surface to reflect external heat from sun

Ground source heat pump takes cooling from sea water which is then used to pump cool air through office floor plate.

Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  63


ENVIRONMENTAL STRATEGY WINTER TIME Atrium vents closed to allow heat to be retained within public spaces.

MVHR cleans existing warm air from office space mixing with fresh air to recirculate back to spaces.

Lower angle winter sun and ETFE cushions allow more heat gain to office space in winter time.

Ground source heat pump uses more stable ground/ sea temperature to help heat spaces in winter time.

Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  64


ENVIRONMENTAL STRATEGY SKIN

Exterior membrane of triple-ply ETFE cushion with frit pattern

Interior membrane of triple-ply ETFE cushion

Intermediate membrane with frit pattern

Exterior membrane of triple-ply ETFE cushion with frit pattern

Interior membrane of triple-ply ETFE cushion

Intermediate membrane with frit pattern

angle of facade acts as a natural solar shade to to reduce the building heat gain. also the ETFE skin allows reducing the heat gain further and it can vent out the hot air out of the building.

Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  65


Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  66


Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  67


Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  68


Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  69


Ahmed Ibrahim I-CROSSING-BLACK ROCK DIGITAL HUB -D6  70







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