1 minute read
AI in Retail
from AI in industry
by Chetna Goyal
AI is being used to improve customer experience in a variety of ways. For example, AI can be used to optimize inventory and maximize profits by predicting what products will sell out and when they need restocking.
This allows retailers to keep their shelves stocked with popular items while reducing waste from overstocking unpopular ones. It also means that customers don't have to wait for their favorite products because they will always be available in-store
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By examining client information including browser history, purchase history, and social media activity (for instance, posts about how much you love your new shoes), AI is also assisting retailers in personalizing marketing campaigns.