interior and graphic designer
aïda martínez F ROM BA RC EL ON A
DESIGNER P OR T FOLIO
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“The details are not the details. They make the design� - Charles Eames
DESIGNER P OR T FOLIO
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ABOUT ME Diligent, multidisciplinary and open-minded designer with an eye for interior and graphic design and the wood usage. I’ve worked lighting sales specializing in interiors and also on designing exhibition stand, but while my skill set includes space, my wider experience is based on editorial design. My wish is to be a designer worker on a comfortable space always being up-todate on the design field. I also love coffee.
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Martínez Espún, Aïda C/ Raurich nº 22 casa, 08830, Sant Boi de Llobregat 686 14 86 92 / 93 661 31 93 aidame94@gmail.com 18 Febrero 1994 (22)
WORK EXPERIENCE
DESIGNER P OR T FOLIO
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G RA P H IC DE SIG NE R Jul 2016 - present Tekman Books
L I G H T NI NG SE LLE R Jul 2015 - Aug 2015 Leroy Merlin I N T E R IOR DE SI G NE R Oct 2014 - March 2015 Elisava Stand Up
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IN TERNS HIP GRAPHIC DES IGNE R Sep 2015 - Jan 2016, March 2016 - June 2016 Tekman Books
EDITORIAL DES IGN ER Dec 2013 - Dec 2015 Magazine El funàmbul IN TERN March 2014 - Apr 2014 Elisava University of Design
G RA P H IC DE SIG NE R Sep 2013 - Dec 2013 Agrupació d’Argentona
E D U C AT I O N
2012 - 2016 I N T E R I OR DE SI G N B A
2012 - 2016 DES IGN BA
ELISAVA, Barcelona School of Design and Engineering
University of Southampton, Winchester School of Art
C E R T I F I C AT I O N S
2008 PET CERTIFICATE University of Cambridge
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LANGUAGES
French - a2 level English - advanced
Spanish - native Catalan - native
WORKING SKILLS
Illustrator Photoshop Rhinoceros 3D InDesign Autocad Adobe Premiere Sketch Up 3D Studio Max
INTERESTS
scandinavian interior design photography
editorial design traveling
MY CURRICULUM VITAE
DESIGNER P OR T FOLIO
CONTENTS professional and academic projects
SPACE DESIGN
GRAPHIC DESIGN
2013 Gastro Space - Feel Eat 10pg
2013 - 2015 Magazine El Funàmbul 26pg
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2014 - 2015 Workshop Stand Up Elisava 14pg
2015 Hatin’ Xmas 30pg
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2015 - 2016 Final degree project 20pg
2016 My Gem 34pg 2015 Eva Hesse 38pg
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GASTRO SPACE F E E L E AT A C A D E M I C P RO J E C T design: graphic and interior design year: 2013, Barcelona
DESIGNER P OR T FOLIO
partners: Teresa Benedicto, Laia Saez
Feel eat is understood as a tasty multisensorial gastronomic experience, in where sight, smell and hearing are also involved. Feel eat does not only want to provide an alternative to the ones who endure ageusia or any other taste disease, but also to all those who want to reinterpret the way we feel about food and its features. We developed the concept board, starting from a point in where we focused in ageusia and tasteless
diseases. From this concept we found interesting not only to address the gastro space for this collective, but for every person who wanted to think about food from another view. Regarding to graphic design we wanted to clearly exemplify the five different experiences that take place in the space. We used a clear graphic code based in icons in where colour has a rellevant role.
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MODEL AND MOCK UP S
FEEL EAT
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MODEL AND MOCK UP S
FEEL EAT
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E L I S AVA’ S W O R K S H O P S TA N D U P P RO F E S S I O N A L P RO J E C T
DESIGNER P OR T FOLIO
design: space design year: builded in 2015, Barcelona partners: Sergio Mesa, Paula Vilanova, Emmelin Boixareu, Ester Clapes, Maite Pérez, Sandra Romero y Rocío Larrumbide.
The Workshop Stand Up was realised in Elisava’s university for an exhibition in Barcelona The stand concept was based on the idea of ‘workshop’ in order to expose the design and engineering courses. The projects were exhibited in tablex panels placed on a pine board structure and on tables, on a wooden pavement. A white backlight marks the engineering zone above a matching color floor. The purpose of this decision was to create a comfortable space where possibly new students could feel
the experience of being a designer surrounded by many designs. The project is an honest desing exercice and the result of the collaboration of 8 school students and the designers Antoni Arola and Isern Serra. My role was to create all the plans, models and to create some ideas of the wooden tables and “walls”, which where all designed by us. In the following pages we can see some renders and also some real pictures of the exhibition made in Plaza España in Barcelona.
P H OT OS OF T H E EXH IBIT ION
WORKSH OP STAND UP
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P LANS AND REAL P ICT URES
WORKSH OP STAND UP
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floor plan
roof plan
render P LANS AND RENDERS
section plan
WORKSH OP STAND UP
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FINAL DEGREE PROJECT A C A D E M I C P RO J E C T
DESIGNER P OR T FOLIO
design: space design year: 2016, Barcelona
Semai ie means “narrow house” in Japanese and it refers to the vertical house of this final project situated in the neighbourhood of Sant Andreu in Barcelona. This house has the characteristic that it does 4,50 m of wide and is divided in two equal parts that do 2,20 m for 22 m of long, also the way of living is not the same as we are used to. Barcelona is a very expensive city and as a consequence there are many inaccessible houses and apartments. Moreover, it has many spaces gaps all around the city that could be used for many things. The purpose of the project is to take
advantage of all of this gaps in Barcelona that could be living spaces such as big houses which are uninhabited or those which are not correctly designed for a common use. The main inspiration comes from the japanese culture. As in Japan the land is very expensive, they build vertical houses and so both flats and houses can live in the same city. Semai ie aim is to build vertical homes to those people that want to live in Barcelona for a little time because of work or just for some months of holidays and don’t want to get a little flat.
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RENDERS OF T H E P ROJECT
F INAL DEGREE P ROJECT
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RENDERS OF T H E P ROJECT
F INAL DEGREE P ROJECT
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Fecha 21 Julio 2016
Plano Cocina
Escala 1:50
Alumno Aïda Martínez Espún
Proyecto 狭い家 (Semai Ie)
Dirección Carrer d’Ignasi Iglesias 38, Sant Andreu, Barcelona
Fecha 21 Julio 2016
Plano Habitación peq.
Escala 1:50
Alumno Aïda Martínez Espún
Proyecto 狭い家 (Semai Ie)
Dirección Carrer d’Ignasi Iglesias 38, Sant Andreu, Barcelona
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Plano Baño
Escala 1:50
Proyecto 狭い家 (Semai Ie)
Dirección Carrer d’Ignasi Iglesias 38, Sant Andreu, Barcelona
Fecha 21 Julio 2016
Plano Terraza
Escala 1:50
Alumno Aïda Martínez Espún
Proyecto 狭い家 (Semai Ie)
Dirección Carrer d’Ignasi Iglesias 38, Sant Andreu, Barcelona
F INAL DEGREE P ROJECT
P LANS OF T H E P ROJECT
Fecha 21 Julio 2016 Alumno Aïda Martínez Espún
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EL FUNÀMBUL MAGAZINE P RO F E S S I O N A L P RO J E C T
DESIGNER P OR T FOLIO
website: www.elfunambul.cat
El funàmbul is a quarterly cultural magazine from Barcelona. My role in this magazine is to be the main art director. The editorial design is inspired by tradicional books with black and white ink. The minimal cover reminds some distinguished pictures for those knowledgeable. Also the use of two columns structure
year: 2013 - 2015
makes the reading easier with the purpose of presenting an elegant and simple magazine that approach you to a intensive cultural lecture. Big titles are to contrast with the whole “minimalist” magazine. In the following pages appear real pictures which are the numbers 1 to 7.
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EL FUNAMBUL MAGAZINE
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P RINT ED MAGAZINE
EL FUNAMBUL MAGAZINE
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H AT I N ’ X M A S WORKSHOP A C A D E M I C P RO J E C T design: graphic design year: 2015, Barcelona
DESIGNER P OR T FOLIO
partners: Claudia Cisternas, Paula Ramiro, Sara Esteban teacher: Andoni Beristain This project was realised in Elisava’s week of workshops. The main idea was to do a simple image with common objects that we are used to our every day living and give them another point of view to express what is a Hatin’ Christmas.
The first idea that we had was to express the feeling of stuffed that we all have the last days of Christmas. All the lunches, dinners and gatherings that we have had through this common objects.
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H AT IN’ XMAS
WORKSH OP
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H AT I N ’ X M A S WORKSHOP A C A D E M I C P RO J E C T design: graphic design year: 2015, Barcelona
DESIGNER P OR T FOLIO
partners: Claudia Cisternas, Paula Ramiro, Sara Esteban teacher: Andoni Beristain This project was realised in Elisava’s week of workshops. The main idea was to do a simple image with common objects that we are used to our every day living and give them another point of view to express what is a Hatin’ Christmas.
The first idea that we had was to express the feeling of stuffed that we all have the last days of Christmas by burning a typical catalan pasta. All the lunches, dinners and gatherings that we have had through this common objects.
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H AT IN’ XMAS
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MY GEM A C A D E M I C P RO J E C T
DESIGNER P OR T FOLIO
design: graphic and product design
year: 2015
partners: Teresa Benedicto, Sara Esteban, Silvia Claramunt, Laia Saez My Gem is a project done in ELISAVA in order to help shy children. It is a toy for them that interact with them by voice, songs and movements. My gem starts popular games that many children know in order to acquire all the colors of the gem by completing perfectly all of them. It is thought to be played by 2 kids minimum and it is a easy help to
make and start point where they can talk with other kids on the street and also in the playground. It also has an app for parents, where they can see where are their children good and worst at. Because what matters in the end, is no what they play with, but with whom.
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MY GEM
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MOCK UP S
MY GEM
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E VA H E S S E ’ S A C A D E M I C P RO J E C T
DESIGNER P OR T FOLIO
graphic design: editorial year: 2016, Barcelona
“In Memory of Eva Hesse” is a book which purpose is to make people know that Eva Hesse’s, an artist, was written in several letters. Not only had she art scultpures and paints, but also many letters which helped her friends. This Memoriam was done with the
intention to make a different point of view of this important artist of the postminimalism. The book was binded carefully as a part of the project with the idea of hand made that the artist had. All the cover was textured.
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WORKSH OP
martinezaida.wixsite.com/portfolio