Ordering Business Tools: Brochures, Demos & Samples to Build Your Business Your Avon Brochures are your store and like every department store, you can offer free samples or be the “spritz person” by having products for your Customers to see, smell and try. This tool will guide you through how to reinvest in your business with a variety of business tools.
Deciding how to reinvest in your business: At the end of each campaign, successful Representatives total up their Customer sales and determine a percent or a flat dollar amount of their potential earnings that they are comfortable in reinvesting. For example, your sales for the campaign are $300 and you’re at the 40% earning level. That would be $120 in estimated earnings. If you are willing to reinvest 20% of your earnings, that would be $24 to reinvest in business tools. All business supplies that you order count towards your Award Sales and your Earning Level Percent! After creating your order on yourAVON.com under the My Orders Tab and determining the amount you are willing to reinvest in your business, click on Order Demos from the grey menu bar on the left.
Ordering Demonstration Products: The “What’s New” flyer is your business planning tool for two campaigns into the future, so when you are placing your order for C12, you will be reviewing the “What’s New” for C14. This allows you to choose appropriate demo products and samples to go with the C14 brochures that you will also be ordering. “What’s New” includes several key sections (see pictures on next page): A. A Top Seller profile to inspire you and share a few hints and tips. B. Advanced Order Pack offers which offer additional discounts for a multi-product pack. You advance sell these products at brochure price and earn the difference. C. All products that will be brand new in that upcoming brochure will be introduced to you at a 5% greater discount than you earn on the current campaign’s sales.* D. Scented pages of any upcoming fragrances. E. New tools that are available to you will be featured in the “What’s New” F. Selling tips and suggestions for the current campaign. G. Store Map for the current campaign. 6/1/2013
Ordering Business Tools: Brochures, Demos and Samples to Build Your Business * The full Customer Price is displayed when you place your order for demonstration products. When your order is processed, the prices will be adjusted to reflect the appropriate demo discount based on your order size.
A
B
D
C
E
F
G
Each “What’s New” contains a “Store Map” featuring the 5 key products of the current brochure as follows: 1-5: 5 Key Products of each brochure with selling tips, ideas, techniques and/or suggested “words to use” to close the sale. 6. 7.
7 6 03/20/2013
Scented pages: Tells you what pages are scented so you can mark them for your Customers. Your Earnings Potential: If you were to ONLY sell 10 of EACH of the 5 key elements.
Ordering Business Tools: Brochures, Demos and Samples to Build Your Business
Ordering Samples: Customers are much more likely to purchase when they can smell new fragrances and try new skin care, personal care and color products.
1. After entering your order and choosing your Demos, click on Order Samples. 2. Choose your Sample Category across the top. 3. Choose your individual pack of 10 samples.
Ordering Other Business Tools: Avon offers a wide array of business and sales tools. Items like delivery bags, cosmetic application sponges and wands, ring sizers, batteries, credit card forms, order books and much more are found in this section. Sales Leaders will find Appointment Kits, literature packs, extra Believe & Achieve booklets, and prospecting flyers here, as well.
1. After entering your order and choosing your Demos, click on Order Sales Tools. 2. Choose your Sample Category across the top. 3. Choose your individual pack of 10 samples.
03/20/2013
Ordering Business Tools: Brochures, Demos and Samples to Build Your Business
Ordering Brochures: Each brochure that you present to a potential Customer is a store that you have open. Brochures are sold in packs of 10 and the price per pack decreases the more you buy. They are also available in Spanish and you can mix and match with English to get the price breaks. After you have entered all of your Customer orders, chosen your demos, samples and sales tools, you will click on “Continue to Sales Tools.” This will take you to a page similar to this one where you can order Avon Brochures and mark. Magalogs along with any other special offers. REMINDERS:
If you click through this page without ordering brochures, you will get one more reminder that you haven’t ordered brochures yet. Brochures come in PACKS OF 10 – so if you want 100 you will order a quantity of 10.
Advanced Selling Tips: 1. Keep your Demos and their boxes in good condition and you can use them to fill your Customers orders and recover your investment. 2. Create a “Demo Bank.” In C1, decide on your investment in demos. Each campaign, after showing your demos, sell them at brochure price and reinvest that amount into next campaign’s demos. If you do that for the entire year, you have a nice bank of money to invest in holiday demos. At the close of C26, you can spend, save or splurge the total amount and start over in the new year. Example: Invest $20 in C1 and sell those demos for $35; invest the $35 in C2 and sell those demos for $60; invest the $60 in C3 and sell those demos for $95 and so on. 3. Use Samples to create “Lumpy Brochures.” Fold up all of the scented pages to create book marks and then add 2-3 additional skin care, personal care or color samples by taping them on the page on which they are featured. This creates a ‘lumpy’ feeling and entices the Customers to find those offers.
03/20/2013