An n u a l Re p o r t 2014/ 2015 AI ESECi nCr oat i a
Cont ent s I nt r o. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 Cont e xtandVi s i on. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Ope r at i onsands t r at e gi e s: -i GCDP. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 -oGCDP. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12 -oGI P. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17 Ourme mbe r s hi p. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23 Expans i ons . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25 Nat i onalPar t ne r s hi pde ve l opme nt . . . . . . . . . 29 Fi nanc e . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32 Change si nor gani z at i onal i nf r as t r uc t ur e . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36 Ourc onf e r e nc e s . . . . . . . . . . . . . . . . . . . . . . . . . . 40
Le onar dLaš t r o MCP1 4 / 1 5
De a rAI ES EC i nCr oa t i a . We l c o met ot he na l a nnua l o r g a ni z a t i o na l r e po r t . I nt hi sr e po r ty o uwi l lnda no v e r v i e wo fa nt e r m, i nwhi c ht heMC 1 4 / 1 5wa swo r k i ngt ob r i ngAI ES ECc l os e rt oa c hi e v ei t ’ sv i s i o ni n Cr oa t i a . ej obi sno tdo ney e t . S t i l l a sa no r g a ni z a t i o nweha v ear oa dt og o t o wa r dspe a c ea ndf ull l me nto fhuma nk i ndspo t e nt i a l , a ndwene e dt o s t a ya npl a t f o r m whi c hg a t he r sb r a v ey o ungpe o pl e , whor e a l l ybe l i e v e t ha tt hei mpa c tAI ES ECi sb r i ng i ngi nCr oa t i ai st heo net ha twene e d, e ng a ng i ngmo r ea ndmo r es t ude nt si no urpr og r a mswi l l c ha ng eo ur s oc i e t yf o rg ood. I nt hef ol l o wi ngpa g e sy o uwi l lndi nf o r ma t i o na bo ut t hec o nt e x to ft hi st e r m, wha twe r et hea c hi e v e me nt swha twe r et he c ha l l e ng e so fo uro r g a ni z a t i o nt hi sy e a r . Atl a s t , Iwa ntt ot ha nky o uf o ra na ma z i ngo ppo r t uni t yIwa spr o v i de d t hi sy e a r . I ’ m pr o udt ha tIha da no ppo r t uni t yt os e r v eAI ES ECi n Cr oa t i at hi sy e a r , Ia m ho no r e dt oha da ne x pe r i e nc ewo r k i ngwi t h pa s s i o na t ey o ungpe o pl e . I ti sde l i g ht f ul l t ok no wt ha te v e r yc ha l l e ng e t hi se x pe r i e nc es e r v e di nf r o nto fmewa sf o rag oodc a us e , wi t ha l l t he k no wl e dg ea nde x pe r i e nc eape r s o nc a ng e t . i sr e po r tc a ns e r v ey o u t og e ti ns i g hta bo utt he1 4 / 1 5j o ur ne y , a ndhe l py o uf o rt hel e v e l y o u wa ntt ob r i ngAI ES ECi nCr oa t i a , y o urLC, y o urt e a mi nt hef ut ur e . wi s hy o ua l l g oodl uc k , a nde nj o yy o urf ut ur eAI ES EC e x pe r i e nc e . Le o MCP1 4 / 1 5
Ourv i s i onandc ont ex t Ourt er ms t ar t ed wi t hhug eg r at i t udef orpr ev i ousg ener at i onswhi c hg av eusl eg ac yandoppor t uni t yt obui l dup t owar dsabet t eror g ani z at i on. T og ett hebet t erper s pec t i v eoft hec ur r enty ear sc ont ex t , wewant edt oi nc l udet he whol emember s hi pofAI ESECi nCr oat i a. Byas ki ngev er ymemberwhatar et het hi ng ss t oppi ngusf r om g r owi ng ?
1. L ac kofI ndi v i dual r es pons i bl i t y . Wedon’ ts eei tasaor g ani z at i onofy oungandr es pons i bl epeopl e, whi c hs har er es pons i bi l i t yi nourwor kl oad. 2. Smal l i mpac t . T hepr oj ec t swedi dwer es mal l andi r r el l ev ant , wedon’ ts eehowwe ar ec ont r i but i ngt ot hedev el opmentoft hey oungpeopl e, ast oour s oc i et y . 3. Unr ec og ni z edor g ani z at i on. Ours ur r oundi ngs t i l l i snotawar ewhatAI ESECi s , whati ss t andsf or andwear enoteng ang i ngours ur r oundi ngwi t hourc or ewhat wedo.
Ourv i s i on
WewantanAI ESECwher eeac h
Weg r owi nor g ani z at i onal
Wet r ans f or m asan
oneofusi sempower edt o
per f or manc e,br aki ngour
or g ani z at i onandi ns pi r et he
c ont r i but et ot heor g ani z at i on, l i mi t st oi nc r eas eouri mpac t , or g ani z at i onofempower ed s t ar t i ngwi t hourf oc us member swi t hev er yex per i enc e andev el opmentex per i enc e.
pr og r am.
env i r onmentt obec omea bet t erv er s i onofi t s el f . Wes pr eadt hewor dabout ouror g ani z at i onar ound eng ang i ngust owar dst he c or e.
Ourdr eam ands t and Wewa n t t ob e c o me a no r g a n i z a t i o nwh i c h i sc a p a b l et od e l i v e r 300l i f ec h a n g i n g e x p e r i e n c e st oy o u n g p e o p l e . r o u g hb r a k i n go u r f e a r swewa n t t o T h c h a l l e n g eo u r f e a r sa n db r a k et h e l i mi t so f t h i se n t i t y , n o t b e i n ga b l et o g r o wf o r y e a r s .
Oper at i onsands t r at eg i es : i GCDP Ac hi ev edReal i z at i onsi n1314/ 1415/ pl annedperL C’ s / I G’ s
T OT ALRE13/ 14:60 T OT ALRE14/ 15:93 Gr owt h:55%
i GCDP Real i z at i onspermont h13/ 14wi t h14/ 15
i GCDP Summer peakpi pel i ne( 14–15di f f er enc e)
i GCDP I ni t i at i v es :Wi nt erPeak F r ontOf f i c e
i GCDP I ni t i at i v es :Wi nt erPeak Bac kOf f i c e–Fi nanc e
i GCDP I ni t i at i v es :Wi nt erPeak
Bac kOf f i c e–T al entManagement
i GCDP I ni t i at i v es :SummerPeak F r ontOf f i c e
Oper at i onsands t r at eg i es : oGCDP Ac hi ev edReal i z at i onsi n1314/ 1415/ pl annedperL C’ s / I G’ s
T OT ALRE13/ 14: 47 T OT ALRE14/ 15: 38 Gr owt h: 19
oGCDP Real i z at i onspermont h13/ 14wi t h14/ 15
oGCDP Summer peakpi pel i ne( 14–15di f f er enc e)
oGCDP I ni t i at i v es :SummerPeak Bac kOf f i c e–Mar k et i ng
oGCDP I ni t i at i v es :SummerPeak Bac kOf f i c e–Mar k et i ng I ni t i at i v e: Mak eamov eev ent Goal : i mpl ement i ngev entwi t hmor es el l i ngapr oac hr at hert hani nf or mat i v ec ont ent( s uc hasi nf o s es s i on) . Goal oft hi sev enti st oat t r r ac tmor epeopl et oGl obal c i t i z enandi mpr ov et hec onv er s i onf r om t hepar t i c i pant sc omi ngt oev entduet ot hemes s agesandc ont entoft heev ent mpl ement at i on: T hei ni t i al pl anofhav i ngonl y2Mak eamov eev ent sont hes amedat esi nal l L Cs I wasnotf ol l owed; s omeofL Csdi dnotmanaget oor gani s et hef i r s toneont i meorwer eor gani s i ng s ev er al ev ent sandt her ef or ewer enotbei ngabl et of oc usonget t i nggoods peak er s&pr oper pr omot i onoft heev enti t s el f . I nt heend, t hi sev entbr oughtus19EPs(27%ofGCDPs ummerEPs ) , mos t l yi nL CSpl i t(12EPs )s i nc et heyputl otoff oc usonpl anni ngand t hequal i t yoft heev ent . ni ngs : L Css houl df oc usonf ol l owi ngt hegui del i nesofc ont entoft heev entandt hes peak er s KeyLear t oens ur emax i mum c onv er s i onandbet t erpr omot i oni snec es s ear yt obr i ngmor epeopl et ot hi sk i nd ofev ents i nc ei thaspr ov enasapot ent i al t ogr owi nc onv er s i onandal s oat t r ac t i onofGl obal c i t i z enas apr ogr amme. T hi sk i ndofc onc epti sgoodf orbr andpos i t i oni ngofGl obal c i t i z en, butmor ef oc us s houl dbeputonmas s i v epr omot i on.
Oper at i onsands t r at eg i es : oGI P Ac hi ev edReal i z at i onsi n1314/ 1415/ pl annedperL C’ s
T OT ALRE13/ 14:25 T OT ALRE14/ 15:31 Gr owt h:124%
oGI P Real i z at i onspermont h13/ 14wi t h14/ 15
oGI P Summer peakpi pel i ne( 14–15di f f er enc e)
oGI P I ni t i at i v es :Wi nt erPeak F r ontOf f i c e
oGI P I ni t i at i v es :Wi nt erPeak Bac kOf f i c eMar k et i ng
oGI P I ni t i at i v es :SummerPeak F r ontOf f i c e
Ourmember s hi p: Onmember s hi pr ev i s i onon SL DCwehad184 member s Mos tT L Ppos i t i onss t ar t l at eront hedel i v er ys ot he nuberi nc r eas ed r eal i s t i c al l yl at er ent i onr at eonanat i onal l ev el s t l l Ret l ow, s i nc emos toft het i mes t i l l mos t ofourmember s hi par enewbi es
Ourmember s hi p: Ov er50%ofmember s wor ki ngonoper at i ons Wedef i ni t el yc anwor kon ourpr oduc t i v i t ywi t h nat i onal av er ag eof0, 6 C’ swi t hl es st han25 L member shav ear ound1, 5XPer member whi l emor et han25t he pr oduc t i v i t ydr opsbel ow1( not i nc l udi ngs ummer peakJ ul y , Aug us t )
Ex pans i ons : SU/ I Gs t at e *NumberofT eams–3t eams ( OGX, I GCDP , T M) *Numberofmember s–13 *NumberofMCv i s i t s5 Ac c ountbal anc e–2500, 00k n
*I ni t i al t ar g et0 *Ac hi ev ed2 *I npr og r es s2
Mi l es t ones *Deadl i nef orac t i v et eam ofZadari s30oc t oberoGCDP *Unt i l 30t hj anuar yZadarhasac t i v e34member sand8oGCDPr eal i z at i onsSU s t at usi nSLDC *T i l l 30t hJ une( 2peopl ewhok nowaboutoGI P , 5r eal i z at i onsi noGI Pt i l l 30j une) and10r eal i z at i onsi noGCDP *T i l l 30t hJ une5member si ni GCDPand6r eal i z at i onswi t honepr oj ec tunt i l 30t h J une *Rec r ui t ed5member si ni GCDPwhoar er eadyt owor kt i l l 10t hF ebr uar y
Nat i onal par t ner s hi pdev el opment : Y o u t ht oBu s i n e s s Y out ht oBus i nes si nt hec ont ex toft het er m: Onepar tofourMCv i s i onwaseng ag eex t er nal sand i ns pi r eCr oat i ans oc i et y . Wewant edt o, c onnec tc ompani esandy out hand eng ag et hem i nc onv er s at i onsar oundr el ev antt opi c s i nCr oat i a, s uc hasy out hunempl oy mentand g ener at i onY .
Nat i onal par t ner s Gr o wt hf r o mt h e l a s t t e r m=1 60% ( l a s t t e r m30000k nr a i s e d )
Fi nanc e:
Fi nanc e:
Fi nanc e:
Fi nanc e:
Chang esi nor g ani z at i onal i nf r as t r uc t ur e
Noex i s t enc eofnat i onal webs i t e wi t hi nf or mat i onaboutour pr og r ammesandourc ont ac t s , t her e wasnowayf orc us t omer st og et i nf or medaboutAI ESEC,l oc al webs i t esunupdat edandnotal i g ned mes s ag esonanat i onal l ev el
SomeofL CshadL Cwebs i t ewhi c hwer es hut downwhennat i onal webs i t ewas i mpl ement ed,NST s&MCVPMar k et i ngwas wor ki ngont hec ont entofwebs i t e,webdes i g n wasmadebyapr of es s i onal c ompanyand i nv es t mentwaspai df r om nat i onal dev el opmentf und
Nat i onal webs i t ewi t hk eyi nf or mat i onaboutAI ESECCr oat i a l aunc hedi nDec ember2014,s i nc eDec emberwebs i t ehad14 179v i s i t or s
Chang esi nor g ani z at i onal i nf r as t r uc t ur e
Nonat i onal al i g nedpur pos eof nat i onal t eams ,di f f i c ul tt or un meet i ng sbas edonf unc t i onsduet o di f f er entr eal i t i es ,l owpar t i c i pat i on onNFTmeet i ng s
OnAFM pr es ent at i onoft hec hang e Det er mi nat i onofWi nt erpeakNPT ’ s Ev al uat i onanddet er mi nat i onof Summer peakNPT ’ s
Uns i g ni f i c ant l l yg r owt hi nmeet i ng sat t endenc ef r om L Cs i de. Gr owt hf r om meet i ng sat t endanc e.Es t abl i s hmentofpeak mi nds etanddi r ec t i ont owar dsr eal nat i onal i GCDPpr oj ec t s , Di s c ov erandWi T C.Neededev al uat i onofNPTway si nf unc t i ons l i k eT M andFi nanc e
Chang esi nor g ani z at i onal i nf r as t r uc t ur e
L ows t andar dofv enuesofnat i onal c onf er enc es ,di f f i c ul t i esofbi ddi ng f orL C’ s ,di f f i c ul t i esi nOCf ac i c onf er enc er el at i ons .Noknowl edg e manag ementduet oc hang esi n ev er yc onf er enc e
Wor ki ngg r ouponF eder al Boar df or r es ear c honv enuesMCr es ear c hi ngont he v enuesMCVPFf i nal i z i l i z i ngt hec ont r ac t pr i z eandv enue Newbi ddi ngpr oc es sl eg i s l at edL CZag r eb hos t i ngWL DC15
V enues i g ned,hi g hers t andar dsoft hec onf er enc e,pot ent i al t o s el l t opar t ner sandal umni ag endas
Chang esi nor g ani z at i onal i nf r as t r uc t ur e
L ac kofs ummer peakand oper at i onsnotal i g nedwi t hourt er m t i mel i ne
Suppor t i ngt heL C’ si nt heel ec t i onpr oc es s OneMCmemberi nev er yL CPel ec t i onEBe t r ac konL oT
Si g ni f i c antg r owt hi ns ummerpeak,mor ei nv ol v ementi nL C t r ans i t i onf r om t heMCs i deneeded,eng ang ementwi t hF eder al Boar del ec tbef or eL oTneeded
Ourc onf er enc es AFM Pur pos e: *Embr ac i nganat i onal v i s i on *I Cs t r at eg ydowns c al i ng *Empower mentar oundwi nt erpeak
Numberofdel eg at es :36 Sat i s f ac t i onl ev el ofdel eg at es : 55%g r ade4 36%g r ade 39%g r ade2
Goal : Al i g nt heent i t yar oundt heg r owt hmi nds et , pr es entf unc t i onal s t r at eg i esf r om t heMC, k eyc hang esf ort het er mi mpl ement ed
Keyi mpr ov ement sf ornex ty ear : Muc hmor ef unc t i onal knowl edg er equi r ed. Summi t sar ebet t erf ort hi sper i odoft i me. Notr el ev anti na12mont ht er m
WL DC Pur pos e: Shal l bear eg ul arl eg i s l at i v e c onf er enc ewher eper f or manc eof t het er mi sev al uat edands t r at eg yi s r edef i ned.Newmember sar e i nt r oduc edt onat i onal AI ESEC net wor k. Numberofdel eg at es-72 Sat i s f ac t i onl ev el ofdel eg at es–l ow s t andar dofc onf er enc e mpr ov ementf ornex tc onf er enc e:– Keyi def i nedJ Dsofc onf er enc emanag er , ag endamanag erandOCP ,s es s i on r oomss houl dbeononepl ac e
Goal soft hec onf er enc e:
L eader sofT omor r ow Pur pos e: MCPel ec t i ons ,c l os i ngofEBc ur r ent pr epar at i onofEBel ec t
Numberofdel eg at es :53 s at i s f ac t i onl ev el ofdel eg at es :EB el ec t sv er yhi g hEBc ur r ent swer e g ener al l ynots at i s f i edwi t ht het r ac k
Goal : MCPel ec i onsempower i ngex per i nec ef or c andi t at esandpl ennar yandf or c andi dat esEBel ec t spr epar edf ort hef i r s t quar t eroft het er m EBc ur r ent shav ea c l os ur eandat ak eawayf r om t hei r ex per i enc e Keyi mpr ov ement sf ornex ty ear : Ex pec t at i onswi t hEBc ur r ent soft hei rr ol e andg etmor eex t er nal s es s i onsandc hec k t hei rpr ef er enc es ,ar ang ei twi t hMCP el ec t i onsmuc hbet t er ,hug ei mpor t anc ef or t heent i t y ,EBel ec t sneedmor e empower mentandpl anc ons ol i dat i on
Sel l apal l ooz a Pur pos e: Pr epar at i onofAI ESECCr oat i a member s hi pf ors ummerpeaksand i nc r eas i ngs al ess ki l l sof member s hi p
Goal soft hec onf er enc e: Cr eat eahy pear oundGCDP s ummerpeak &equi pmember swi t hc onc r et ef unc t i onal s ki l l s&knowl edg ef ors ummerpeak r ai s i ng
Numberofdel eg at es :73 Sat i s f ac t i onl ev el ofdel eg at es :ont he s c al eof1t o4 50del eg at esg av eag r ade4 23g r ade-3
Keyi mpr ov ement sf ornex ty ear : Cr eat emor ec oc r eat i ons pac es ,mor e adv anc edag endaf oroGCDPt r ac kwher e t hi st r ac kc anal s ohav et r ai ni ng swi t h pr of es s i onal sf r om c or por at es ec t or , Sel l apal l ooz as houl dbei nbeg i nni ngof Mar c hs owec ans t ar tt hes ummerpeak t i mel i neont i mewi t hev er y onet r ai ned& educ at ed,i twoul dbeg oodi nnewbi esc an bei nc l udedal s o
SL DC Pur pos e: Es t abl i s hi ngbot t omupc ul t ur ei n t heL C’ swi t habot t omup c onf er enc eex per i enc e.Cr eat i nga hy pe
Goal soft hec onf er enc e: Member st ak er es pons i bl i t yf ors ummer Weg ett heent i t yhy pedf ors ummerWe g i v et heknowl edg ef ort hes ummerpeak
Numberofdel eg at es :83 Sat i s f ac t i onl ev el ofdel eg at es : Sat i s f ac t i onwi t ht hec onc eptandt he c ont entwasv er yhi g h
Keyi mpr ov ement sf ornex ty ear : Ac onf er enc edoesneedmor et hen3day st o g ett hebes toutofi t .L og i s t i c al l y i mpr ov ementandpos s i bl epr emeet i ngat t hev enuewoul dhel p.Addi t i onal NST sf or s uppor toft hec onf er enc ear er ec omended
Th a n k y o u f o r a na ma z i n gy e a r !