AD4313 Contextual Studies 1 : History of Fashion Aimee O’Malley
1750-1800s
The late 1700s was best known for the extravegant ways of dress, the French Revolution and the beginning of the first Industrial Revolution in Europe. In terms of fashion, this period was transitioning in a way which was deemed as quite controversial yet successful. During the 1750s, fashion was big, bold and colourful. Womenwear in paticular was quite impractical, they were restricted in movment and wore garments which was fitted more for indoor activities rather than outdoor. They spent ages in the mornings just to get dresses! Wearing garments which were extremely heavy and big. Key garments worn during the late 1700s• Shift - The shift was the very first garment a women would wear, often worn to sleep. This was worn due to it being an extremely absorbant material, usually made of linen, with properties which absorbed bodily moisture. These were also used to protect the body from other garments they wore. • Stockings - Reached just above the knees and often had a decorative pattern by the ankles. • Stays - Used to shape womens figure, these were constructed to be extremely strong and was often made of baleen linen. • Pannier/side hoop skirt - Worn under gown, added volume. • Hip pads - Added volume to the skirt, making the waist look smaller. • Stomacher - Covered the stay and would usually match the rest of the outfit. • Gown petticoat - Tied around the waist and would reach ankle length. • Ribbons - Tied under the skirts to add more of a lift. • The gown - Worn over all other layers and would be pinned beside the stomahcer. 2
Marie Antoinette
Marie Antoinette was born in 1755, in Austria. At the very young age of 14, she moved to France and married King Louis XVI of France, becomming Queen in 1774. Best known for her fashion and controversies with the French public, the young Queen had a great impact on the influence of fashion during her time as Queen. Many paintings show her wearing big, colurful and beautifully decorative gowns, with a high wigs to complete the look. Her wigs reached up to 3ft high!
In 1783, Elisabeth Vigee-Lebrun painted Marie in a thin, muslin dress. The piece is known as the ‘La reine en gaulle’, this painting was the beginning of the downfall of the Queen. Despite many copying this style of dress, there was still many who changed their views on the Queen. This along with other behaviours made prior made the people question the Queen, instead of living a quiet life she went against morals. Her dress did not reflect her status but her as her own person. This was seen as more of a undergamrnet and the public belived that the Queen’s painting was of her in underwear.
The French Revolution
The French Revolution occured in 1789 and lasted till 1799, this was caused by a divide in classes, the first and second classes had far more privileges than the third class, who had to pay taxes whilst the other two did not. King Louis XVI did not handle the whole situation well, France were in debt as a result of the American Revolution. The Revolution caused war between estates, with preassures from the French public, the King tried to escape the troubles which caused the public to fear their faith in him. He along with Marie Antoinette were executed for treason. As a result of the revolution, there was civil equality leading to big changes socially and politically.
Neoclassical style There was a transition in style of dress, which Marie Antoinette made popular, shifting from Rocco style, neoclassical style became extremely popular in the late 1700s. Dresses were no longer restraining women, they were a lot looser with a rise of waistline to just below the bust. Technological changes also improved the quality and strength of garments. This way of dress lasted from the 1790s until the 1820s. Women wore cotton and wool often during colder months. During evenings they wore silk which had threaded metal embroidery. The main difference was the silhouette of the dress, yet bun rolls were still used yet reduced in size, stays were not used as often due to dresses being loosely fitted. There was not as much layers worn which allowed women to move more freely than before. The influence of Roman fashion and art led to this style development, it was very simple yet extremely beautiful. This was a very dramtic change in style from being extremely big and colourful to loose and simple. This style of dress lasted up until the 1820s! 3
The Victorian era The Victroian era began in 1837 and lasted until 1901, which was when Queen Victoria passed away. At the beginning of the 1800s, the empress waistline was popular, but as the years went on, the waistline gradually fell into it’s natural position, the wasit began to fall from the 1820s. People would dress to display their wealth, wearing lots of layers which would indicate that they were wealthy. One garment which stands out most during this era is the corsets, women would go to extremes to ensure that their waists were small, however these caused many issues amongst women due to them being dangerously tight! Skirts began getting bigger and sleeves did too, known as ‘Gigot’ sleeves. In 1846 Issac Singer invented a working sewing machine, changing the pace of manufacturing of garments.
Another thing to note is the growth of technology during this period, women had access to sewing machines at home, garments were easily made in factories quickly after the Industrial Revolution. People took great pride in the way they dresses, the way their house looked as it shown their status in society. People would wear bright colours, even their wallpaper was bright which would show that they were wealthy!
Women wore corsets which of course gave them the desired slim waist which was popular at this time, the corsets were strapless to go with the necklienes which were low. Corsets were however quite dangerous, causing many females problems with their bodies, some women made their corsets so tight that they had damage on their insides! Corsets were extremely popular at this time, despite the dangers. Women would often wear them whislt doing house work to maintain that slim waist.
Necklines were relativley low, it would expose their collarbones. This was a good way to judge what class a woman belonged to, lower class women did not wear the ‘Bertha’ neckline due to them not being allowed to show flesh. Women of the upper and middle class both showed their shoulders, often spotted wearing a shawl as a result of the uncovered shoulders. 4
1848 Christmas photo As said before, royalty had impact on the way that the public dressed. Queen Victoria, although not greatly known for her fashion sense, still had some memorable moments for her outfits, her wedding day being one where she wore silk and white muslin with some lace detailing and a low neckline. This was difference from the way that previous icons had dressed. Yet this was still iconic in it’s own sense, although quite simple, still very pretty. Another memorable outfit was on Christmas day in 1848, she wore a shimmies as a undergarment, which off the shoulder as her shoulders were visible. Under this, drawers were long which went just past the knee. Silk stockings were worn, Victoria often opted for pink, cream or black over any other colour. The stockings as well as many of her other garments had her initials embroidered onto, the stockings also had other decorative embellishment pink also. Under her knees, Victoria would tie silk gaters on top of her stockings. Victoria also wore her famous gold hearted necklace during her Christmas photo, she also worn this with many other looks. Over the shimmies, stays were held in place with metal eyelets. On top of her lower waist, Victoria wore a bustle to enhance her skirts volume at the back. Then, she wore a boddice with a waistline creating the ‘V’ effect. She also worn cotton petticoats around her waist. The steel hoop was used to achieve the desired bell shape, made of woven horsehair, which is crinolines, this had a lot of cording Over her undergarments, Victoria wore a beautiful pink silk gown, fastened with hidden hooks. This dress was elegant and consisted of beautiful lace around her shoulders. Her gown also had side pockets where she could hold her valuables. She wore flat shoes, here shoes were often either made of silk or of leather. On this occasion, Victoria wore pink to match her dress, her shoes had lace which wrapped around her ankles and tied like a bow. Victoria was a best known for her simple yet elegant wardrobe, however, she did wear out- there jewelry to make up for the simplicity of her appearance, her jewelry often matched the crown she wore. 5
1850s-1890s Dresses did not change too much throughout the Victorian period, however skirts did seem to get bigger later on in the 1850s. This is all down to the invention of the ‘crinoline’ which was designed with the function of lifting the skirt whilst ensuring that the waist still looked small. Horsehair and either linen or cotton was used to create this garment, which were massed produced making them extremely available. Although extremely wide at the first few years of it’s popularity, the volume began to shrink later on into the 1860s. Technology was getting better, mass production made things more available. Women also experimented with different colours due to chnages in technology causing there to be more options in garments. In 1858, The House of Worth was founded by a Charles Frederick Worth who was a british fashion designer that moved to Paris to pursue his career in fashion. His popularity really took off after he designed dresses for Empress Eugenie who had nothing but nice things to say about the designers work and often went back to him. He designed dresses for balls and weddings, being best known for his ‘haute couture’ dressmaking. He was one of the first designers to display garments on live models. His muse was his wife, Marie Augustine Vernet.
Stepping into the 1860s, as said before, the skirts began to shrink in volume at the top of the skrits, whilst still maintaining it at the bottom. Volume of skirts began to be presented at the back of skirts instead of at the front, the crinoline was eventually replaced with a bustle due to women wanted their bodies to look slim yet natural.
Around the 1880s, the bustle which was used a lot during the 1750s returned to fashion. Corsets also changed shape, they were made to elongate the woman’s body. Collars also played a big part in fashion, which was a slight change from the exposure of shoulders. The collars were quite tall and highly decorative, going into a ‘V’ neckline which was filled with frills. Sleeves were tight fitting just like the dress. The By the 1870s, the body began to almost elongate, as skirts were far slimmer at backs of dresses were gathered and of course the bustle made the back the top and corserts chnaged a slight in style, women wore long bodices which of the dress look even fuller. Moving onto the 1890s, fashion began produced a very sharp point at the torso. Despite people thinking comfort or coming more plain looking and practical. Corsets were a bit looser and at least practibility was considered, the skirts tightness made it difficult for sleeves got bigger at the top of the arms - Bishop sleeves and Leg-owomen to even walk! mutton sleeves came into fashion with the bodice being decorative with pleats, frills, puffs and fancy collars. 6
Life during the Victorian era The Industrial Revolution Women in the Victorian era The economy was growing quickly and Britain was slowly becoming one of the most powerful nations in the world, this is due to the Industrialization which grew rapidly throughout Europe during Victoria’s reign. Because of the Industrial revolution, Engineers were able to create bigger and more useful machines which worked faster and better than ever before, these machines were capable of running whole factories, the roles of machines began replacing human hand work which made the process much faster and more efficient, therefore things were better quality and far more available. Because of this, there was a huge growth in the amount of factories around creating more work and more employment. However, the working conditions at this time were terrible, despite more employment being a good thing, on the other hand it was bad. Many poor people were desperate for jobs yet their employers were able to set their wages as low as they wanted.
Women were treated far worse than men who had the dominant gender role. Before the Industrial Revolution, women were forced to stay at home cleaning, cooking and looking after their children. It was a very depressing way to live as they had absolutely no sense of power. However, after the Industrial Revolution gave women the oppurtunity of employment and earn money, which gave them some sense of power and independance. Women were not allowed to vote or own their own property. Yet feminist ideas began to circulate the Middle-class, which resulted in the Women’s Suffrage Movement.
Social reform
Social reform during the Victorian era is extremely important as there was a new legislation, for one, on child labour was a huge problem, attempting to end slavery in Britain and for safer working conditions. Eduction was also made compulsoary for children up to the age of 10, which was a good thing as they were learning skills. The world was slowly adapting to this new way of living, the era was revolutionary in terms of employment, education and change was beginning to take place, people’s voices were listened to. Despite it not being perfect, things were beginning to be changed. 7
The Gibson Girl The Gibson girl was a illustration created by Charles Dana Gibson in the 1890s. This illustration changed the ideals of not only the woman for, but the persona. The Gibson girl was slim and tall, with a large bust and wide hips to fit this form. This is when the ‘S’ curve torso shape became widely popular, when corsets like swan-bill corsets were made to imitate this look. She had a atheltic figure. The Gibson girl was always dressed well. The Gibson girl was also confident and independant, this shows how society was beginning to slowly change and encouraged girls to be independant! Although, she supposedly did not participate in debates of polictics, which reassures people how men were still considered the dominant sex. This illustration became an inspiration to women all round, encouraging grils to be independant.
Edwardian period & 1900s In 1901, Edward VII took over as King after Victoria’s death. Although his time in charge did not last too long, big changes happened during this period. Carrying on into the beginning of the Edwardian period, the ideal woman form was inspired by the ‘Gibson girl’. People often refer to this period as the ‘golden age’ due to the luxury lifestyle which King Edward fully embraced.
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La Belle Epoque
Life in the Edwardian era
La Belle Epoque is a period where women were known to be dressed elegantly. Unlike dresses prior to this period, women would often wear two-piece dresses which consisted of a skirt and a blouse. The King Edward VII had a luxurious way of living, people of this time were influenced by this type of lifestyle and this became known as the ‘La Belle Epoque’.
There were many inventions during this period which gave people better access and more of a chance of having this desired luxurious lifestyle. As for fashion, due to many people having access to sewing machines in their house, they were above to decorate their clothing garments of manipulate the fullness of their garments. Rapid social changes also occurred during this period, with far more attention paid towards women, as well as the lower class. Women began having more opportunities due to the change, for example, more job opportunities.
Key fashion icons
The most popular fashion influencers of this time include the King, ‘The Gibson girl’ and Alice Roosevelt Longworth. Alice’s father was the President of the USA, however her behaviour caught the attention of the public as she was often caught partying. When she married Senator Longworth, her dress was spoken about by many. Her influence was so powerful that the blue lace gown she wore was wanted by many women, they labelled the colour as ‘Princess Alice Blue’. Empress Eguenie also was a big fashion icon during this period.
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Fashion during Edwardian times One key difference between Edwardian and Victorian fashion is the change in women’s silhouettes. A new corset had been introduced which made it more breathable for women. The ‘S’ curve was now the new silhouette that many women would try to imitate. Women during the Edwardian period would also be spotted wearing blouses underneath their dresses. Dresses did not seem to be as big as it was during the Victorian period, yet their bodies shape was emphasised.
During Edwardian times, women would often be spotted in big hats which had flowers on, these seemed to match their outfits also. They would carry and umbrella as an ‘accessory’ too. The fit was very complementary. Women also wore less undergarments during the Edwardian period, normally wearing a corset, underwear, a petticoat and a combination suit. The Victorian woman would still have to wear a lot more layers. The fabrics used were quite expensive including silk and leather.
Although women still wore long skirts and corsets there does seem to be some difference when you look closely, the shape stands out the most. Men wore suits as they had during Victorian times. A main difference was the greater use of accessories. 10
1920s
Decade of change Just after the World war, the 20s was an extremely fast-moving decade. Technology was used for leisure, with this decade of new inventions came Radio’s, silent movies and after a car thanks to Hnery ford’s Assembly line. This decade was revolutionary in many aspects! People lived life to the fullest after the war.
The Jazz age
The 20s is often refered to as the ‘Jazz age’ or the ‘roaring 20s’ which proves how excitable this decade was. The ‘charleston’ was a dance still popular today which people did in the 20s on the dance floor.
The Great Gatsby In 1925, F.Scott Fitzgerald wrote the ‘Great Gatsby’ which captures the highs and lows of the 1920s, he created the term ‘Jazz age’.
The ‘new woman’ After the war, fashion changed a great amount, especially women’s fashion. Unlike ever before, the new trend was loosely fitted clothing whioch almost hid the natural female shape. Many belive this was quite boy-ish due to women no longer using corsets (or at least visibly trying to make their waists look small). Women wore dropped waisted dresses which were extremly loose with hems at the knee length.
The ‘Flapper’ The ‘Flapper’ is a symbol of the 1920s, with the same power of influence as the ‘Gibson girl’. The ‘Flapper’ however can be seen as quite the opposite to innocent, instead rather daring. They would have bobbed hair, short skirts and used a cigarette as an accessory. This does show how women’s clothing was no longer restrictive and instead allowed them to 11
Women’s rights
Changes in the 1920s
By the start of the 1920s, women were given the right to vote, they also had more earnings and more choice, for example, birth contol was more available for women giving them a choice. Although not yet perfect, women now had more freedom and some sense of power! Many women attended college also and had more job oppurtunities.
The cultural civil war African American’s migrated from Southern Countryside to Northern cities and visiblity of black culture was shown through music for example, jazz and blues music. However, there was still segrefation between white and black people.
Technology The 20s are known for the experimentation with technology, Radio’s, silent films and mass producted cars were invented during this period. This changed the world and fashion, now people could see fashion in film or hear about trends on the radio. Radio’s also made sports more popular as now people with a radio could hear anout sports ect.
Economy
Due to the great changes in technology and mass production, there was far more employment and things were fairly cheap as a result of mass prodution. 12
Gabrielle Bonheur Chanel Chanel learnt her sewing machine skills from a young age, raised by nuns who taught her how. She opened her first shop in Paris in 1910, just before the World war, she began by selling hats and later began selling clothes.
‘The little black dress’
Chanel made the little black dress look extremely chic despite the dull colour. The dress would be later recreated in many different ways. The dress really proves how less is more, how little details such as accessories can add that bit of class to any look! Chanel’s designs are still extremely popular and on trend now, showing how her work is not dated. The brand ‘Chanel’ is still one of the most popular fashion brands in the world.
Her work
Chanel designed some costumes for films however, it was not a good career move as she was not sure or keen on it, her dresses were not ‘sensational enough’. She also designed dance costumes. She designed loosely fitted garments, truly capturing the essence of the 20s.
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Woman’s fashion of the 20s Key elements of a woman’s wadrobe in the 1920s was the dropped waistline, this drop was very unatural reaching nearly knee level! Their garments were also very loose and allowed plenty of movement. Dresses would usually be just above knee-length, again loosely fitted. Sleeves could sometimes be long and sometimes be short. Women would also wear lots of accessories including cloche hats and long draping necklaces, that were usually pearl necklaces. Loose and light on the body fabrics were used during the 20s including cotton, silk, chiffon, wool, lace and voile. There was a wide variety of clothing choice during this period, also colours, pastels and solid colours were extremely popular especially pinks, oranges and blues. Prints were also popular.
Icons in the 1920s
Louise Brooks was a silent movie star, seen as a bit of a rebel yet admired for it. She perfectly matches the idea of a ‘flapper’. Clara Bow was another film star and known as a ‘it girl’ who fitted the idea of a ‘flapper’. Contrasting with the two was Mary Pickford who had a more innocent look which was appreciated by many women just as much as the ‘flapper’ image. Due to film production, stars of the films quickly became icons in their own sense. 14
Clara Bow Mary Pickford
Louise Brooks
The Great depression The Great depression lasted from 1929-1939, ending with the beginning of the First World War II. This had impact on majority of the world, resulting in the unemployment of many and loss of money. It was the biggest economic decline in history. Even those employed had their hours reduced and wages cut, it impacted everyone whether that be a large or small amount, even the Upper-class! People had to adapt to a new way of living, they had less money, some even struggled to stay in their homes. People still had radio’s and looked to that as their entertainment, previoulsy people went to movie theatres but some could not waste their money on luxury things and instead saved it for food and hosue upkeeping. As a result of this, women or another member of the household would get a job for that little bit more of income.
1930s Women of the 1930s
The ideal woman body of the 30s was tall and slim, with curves which people said was the perfect feminine shape. The style of a ‘boy-ish’ look from the 20s seemed to be replaced with this new feminine shape. As mentioned before, married women had to have jobs so that they could financially support their families alongside the jobs that their husbands had.
Film in the 30s To escape the harsh reality of the world around them, people often went to the theatre if they could afford to. Films were extremly popular, as technology was slowly getting better, movies with sound and even colour were intorduced. People were fascinated by this. Some small towns even allowed people to watch films for free since they knew not everyone was able to afford or waste their money on going to the theatre instead of using it for important things.
Icons in the 1930s Film stars such as Bette Davies, Katharine Hephburn, Ginger Rogers and Joan Crawford had major influence on people’s fashion choices. Film was the new way of displaying trends along with magazines. Women admired the clothing these actresses wore in film and imagined having these luxury goods as their own.
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Women’s fashion in the 30s Day wear Day wear had hem lengths of usually just below the knee or above the ankles. The waists on the dresses were very defined just as the shoulders were. Dresses usually had prints such as floral, animal and polka dots.
Evening wear
Women wore bias cut satin gowns usually in the evenings which draped at the back revealing the back. These were extremly elegant and classy gowns, the dress went down to foot length and had a flared hem. Many wore dresses made by Madeline Vionnat, Elsa Schiaponelli and Chanel. Evening gowns came in a large range of colours including dusky colours and dark colour shades too. The dresses represent Hollywood glamour.
Bias cut
Bias cut dresses became extremely popular during the 1930s, many fashion designers including Madeline Vionnat used the technique when cutting her dresses ready to sew. Bias cut means cutting the fabric is cut diagonally, this helps to accentuate the bodies natural curves. It is extremely hard to sew a garment that has been bias cut, it takes lots of talent. 16
Madeline Vionnat
Madeline was born in France, she studied in London, later returning to France where she began her career in fashion in 1912. Her first fashion house opened in Paris where she lasted almost two years due to the interruption of the World War, forcing her to close. She then re-opened after, which is when her career seemed to really take off as she became one of the most popular fashion designers of that time. She was well known for her skills in bias cutting and for her Greek style dresses.
Madame Alix Gres
Madeline was born and lived in Paris, at first, she studied sculpturing and painting. However, she discovered her interest in fashion, which is where she seemed to thrive. Working as a women’s hat maker as her first job. In 1932, she opened her first couture fashion house, at Maison Premet fashion house. She worked alongside Julie Barton, which is where the name ‘Alix Barton’ came from, a combination of their names which they designed under. She later worked alone 1934, dropping the name to just ‘Alix’. Famously known at that time for her drapery and long elegant gowns.
1940s World War II World War II lasted between 1939-1945, taking over majority of the 40s. At the beginning of this decade, it was a really difficult and devastating time for everyone. The aftermath of the war was also a tough time for people. However, there was now a sense of hope for people for a brighter future.
New technologies New technology was invented during this decade, for example computers, microwave ovens, jet aircarfts and atomic weapons.
Music and film
Despite the War causing great impact on this decade, many films were still made, some even successful still watched today. Music was also enjoyed by the public, specifically jazz music.
Women treatment Men treated women as though they were delicate and incapable of being independant. Many women took up ‘manly’ job roles during the war, yet men questioned women’s ability to do so, questioning their strength and intellect, this is unfair however men did not see women as equals. However, women mistreated other women also. White women showed other white women respect howeverm they treated African American women unfairly. This shows society was still not perfect, that even women saw other women as inferior to them.
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Women’s dress in the 40s Clothing had to be more practical due to women having to step in place of missing men’s jobs, whilst looking after their home. Their garments had a military feel which represented the decade of war time. Skirts were closely fitted, yet allowed plenty of movement and dresses came in at the wasit. The hemilne ended just below the knees. Shoulders were padded. There was little material due to fabrics being used for uniform. Later on into the deacde, colours of dresses became more bright and dresses began to become more feminine and less formal. Blouses and cardigans were also worn made of cotton which enabled women lots of movement, along with trousers, which were extremely pratcial. Women now dressed not to please men but to do work, which is quite a change from previous years. Evening wear was slightly more glamourous, taking inspiration from the Victorian ages, with big sleeves, to-foot hemlines and accentuated waists, with the return of a princess corset. The movie ‘Gone with the wind’ had inspired wadrobe and Vivien Leigh as a fashion icon. 18
Christian Dior New Look
When Christian Dior left the army, he became a primary designer in Lucien Lelong, he began designing dresses for Nazi officers wives and eventually founded his fashion house in 1946. His line ‘New Look’ was both liked and disliked by the public, whilst some belived the garments wasted fabric, others loved his work and it was a big success. He changed the outlook of dress by presenting a narrow waist, wide skirt and padded shoulders. He brought back a romatic feel which was very feminine way of dress. This became a huge success and was the start of many other successful lines in his future. He has been known to alter his designs silhouette over the years.
Life in the 50s
Still recovering from the war which ended a few years prior to the 50s, life was adjusting to a new normal adapting to men returning to work.
Women
1950s Pop culture The 50s was an era of new types of music and when famous idols such as Elvis Presely became extremely popular! The birth to Rock’n’ roll music, other music stars include Chuck Berry and Sam Cooke. Many people also now had televisions at home due to new technologies! Drive in cinemas also were very popular, especially amongst teenagers.
After the war, men returned to their jobs and women returned to their roles as housewives. Unfortunatey, women still had very little power. If they were in a marriage which was violent or if they were unhappy, there was no escape due to them simply not having the money. Women cooked, cleaned and looked after children.
A new Queen
Early on in the 50s, Elizabeth Mary Windsor became Queen at the young age of 27.
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Marilyn Monroe
Icons in the 50s
In the 50s, the ‘ideal’ woman body was not so fixed, while many people admired Audrey Hephburn’s, many also loved Marilyn for her curves. Both women had quite different body types and looked quite different to each other. However, this proves how the world was beginning to form different opinions and women did not feel the preassure of attempting get one specific body type. Marylin Monroe was a Hollywood star and a standout icon of the 50s, famous for her movie ‘Gentlemen prefer blondes’ in which she won a Golden Globe nomination for and for famously singning happy birthday to JFK the President. Marilyn had many iconic outfits which still remain iconic now, many people still hold her as a inspiration. Marilyn was not only a style icon, but also a inspiration in terms of body confidence, teaching women that they did not have to be thin to be beautiful and that size means nothing. She used her fame to show women how they should’nt feel inferior to men and showed how despite playing sexual movie roles she could still be taken seriously.
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Audrey Hephburn
Audrey Hephburn is remembered for her elegance, showing how sometimes less is more and proving how classy a black dress can be. Known for her simpilicity. She was slim and tall. In the ‘Roman Holiday’ released in 1953, her costumes were elegant and beautiful. She would eventually have the main role in ‘Breakfast at Tiffany’s’ which was released in 1961, when her popularity increased. She also worked as a model before working in the film industry, both careers were natural for her. She worked with Hubert Givenchy who she became good friends with. He often dressed her for many of her events as he had a good idea of what she would like and suited to her style.
Hubert De Givenchy Givenchy dresses Audrey Hephburn many times during the 50s. He alongside other fashion designers captured the elegance of this time and the glamour however Givenchy seemed to keep it minimal whilst still remaining glamorous. He used her as his muse.
Women’s dress in the 50s Dresses were ultra-feminine during the 50s, made to accentuate the female body. The most popular garments of the 50s are the tea dresses which were often printed in floral and rich, bright colours that came just to the knees. Women often wore gloves which matched their dresses as a fashionable accessory, which would be leather in winter months. Round - necked cardigans and collars were also fashionable during the 50s. Swimsuits were also a very popular stand-out garment from the 50s, which were worn in summer months and came in bright, screen-printed colours. One of Marilyn Monroe’s iconic fashion moments was when she wore a bikini, she also wore jeans which many women did the same after her influence. Teenager wore ‘poodle’ skirts usually displayed a solid colour and funky design on the corner of the skirt, these were wide and would swing when dancing! Sack dresses became popular in the late 50s and were warm garments often worn with scarfs and matching or contrasting hats. Givenchy designed sack dresses in 1957, Audrey Hephburn was often spotted wearing them.
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Women also wore long skirts as well as full/ poodle skirts, these were often matched with a blouse which were either sleevles or had very short sleeves. Dresses had collars and ‘V’ necks which gave women a smart yet elegant look, not as formal as the previous decades way of dress.
Cristobal Balenciaga
Christian Dior
As mentioned previously, Christian Dior’s career took off with his line ‘New Look’ after the war. In the 50s more women were able to purchase his garments due to the mass production making them more affordable. He adapted the new hourglass figure into his designs and his designs were just as successful as they had been previously.
Cristobal Balenciaga main focus was accentuating the hourglass figure and volume in the skirt. He was labelled the ‘King of fashion’ and complimented by many other designers including Christian Dior! His designs from the 50s carried on into the 60s for example, his baby doll dress. He saw the sack dress opened his eyes to the potential of a dress which was loosley fitted. His dresses consisted of lots of volume as seen in the picture beside.
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1960s Women and Civil rights movement At the beginning of this decade, women were still not treated fairly. They were paid far less than men depite doing the same job, were not allowed their own credit cards as it was signed in their husbands name and were not even allowed to attend jury as they were supposedly too fragile to listen. Not only this, but they were harassed by men. However, as the deacde went on, more and more women protested against this, more women began to attend college for education and started the acts of an ongoing battle for their righst.
Women fought for equal employment oppurtunities in 1965 and in the following year the National Organization for women gave women a voice, in which they used to say how they wanted what men had. This was a big moment in history for feminists, fighting agaisnt the traditional roles they had to play, they wanted anything men could have, equal rights.
The Civil rights movement was caused by inequality, racism had been a major issue prior to this time yet the Civil right movement kick started the change which needed to happen. Martin Luther King’s speech ‘I have a dream’ stands out in history. Along with the Civil rights movement came people arguing for equality amongst everyone despite their race, gender, appearance, sexuality or disability.
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‘The single girl’ and ‘Dolly girl’
Women also began dressing far differenlty than ever before during the 60s. In 1962 Helen Gurley Brown released a book called ‘Sex and the single girl’ this book taught women to have control over their bodies and became the new feminine ideal, a strong and independant woman. However, with this came some issues as the woman was potrayed as being extremly thin and athletic which not all women could achieve. However, as models were photgraphed being more free and in control of their bodies, there were some different body types which gave women the capabiltiy of imagining themsleves in the clothes as they were of a similar size.
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The ‘Dolly girl’ was a trend circulating the 60s, amny girls would wear tight clothing which was meant for children along with makeup which gave them dolllike eyes. This was considered a cute fashion trend which many young women followed. The idea was for women to dress up as adult-like-children. It did not look as odd as it sounds, the trend was a way in which a girl could express her girly style.
Twiggy
Jacki Kennedy
Donayle Luna
Twiggy was a young model, her actual name is Lesely Hornby. Her career as a model was extremly successful, as she was held as a style icon by many young women and teenage girls.
Jacqueline Kennedy, married to John F. Kennedy, who was President of the USA before his death in 1999. Jackie Kennedy was held as a major style icon in the 60s and 70s!
Donayle Luna began modelling in the late 60s, she is known as the first black supermodel and to appear on the cover of Vogue and Harper’s Bazaar!
Her short hairstyle and doll-like makeup fitted the ‘dolly girl’ image perfectly. She applied a total of three layers of false eyelashes to achieve her signature style!
Being the First Lady, she had to dress formal, yet she made it look both fashionable and trendy. Often spotted in tailored coats and gowns which were strapless.
She was discovered by a photographer in 1963 and then moved to New York to begin her career in modelling.
She appeared on the cover of many fashion magzines. She would often be seen modelling A-line dresses and suits.
Her style was extremly chic, people looked forward to see what she would be wearing in oncoming events.
Despite her later life being tragic, she goes down in history and is seen as an inspiration for many people.
She also had some appearances on television as well as her modelling, she was extremely popular in the 60s and seen as the ‘It’ girl of that decade. 25
Fahion designers
Mary Quant is known for designing the first mini skirt and hot pants, she was incredibly successful throughout the 60s as people had never seen the mini skirt before. It was extremely differnt and popular, going down in history due to the short length. Another fashion designer who’s career was extremly successful in the 60s was Andre Courreges, who believes that he designed the first mini skirt. However, his collection in 1964 was extremely popular due to it’s futuristic feel, he experimented with materials such as plastic in his designs.
Influences During the 60s, the first man went to space in 1961 followed by the first man on the moon in 1969. Obviously this was a huge deal as it showed how times had changed, people were beginning to explore beyond the world! They were intreged and therefore fashion designers such as Andre used this as their inspiration for their clothing lines. Other influences include music, the Beatles and Elvis Presely took over 60s music. The ‘Mods’ generation refers to trends of the 50s and 60s inspired by music.
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Women’s dress in the 60s Fashion as a whole during the 60s is very hard to describe due to their being so many trends during this decade. One garment which does stand out most is mini skirts, which were worn loads as women had never seen a dress so short before, the last time women would bare their thighs would of been in the 20s and even then it was not as short. Women also wore hotpants and had many other garments to choose from. As this decade seemed to enforce women empowerment through clothing. The 60s had both bold and smart styles of dress, whislt still remaining casual, which is why it is so hard to speak of fashion as a whole. Shift dresses were worn day to day and came in bright colours such as greens, blues, reds and pinks. Some had prints such as floral too. Colours were very significant during the 60s and were always quite vivid! Like in previous decades, evening wear was long and close-fitting accentuated the female body, as women wanted to appear slim with an hourglass figure. Evening dresses were usually less vibrant than the day shifts, mini skirts or pantsuits were. They came in black and whites. The evening wear does have some resmblences to previous decades evening wear. Yet the day wear seems to be quite different than before Hippie style also came into fashion, featuring floral printed garments known as ‘flower power’ which were extremely vibarnt and carried on into the 70s.
Women rights
1970s Music
Women continued to fight for their voices to be heard, with the Women’s Rights Movement being in place, women no longer felt alone and had a sense of belonging knowing they were part of this ongoing battle for there to be equality. The very first femenist magazine was released called ‘Ms Magazine’. In 1973, the United States Supreme legalised abortions, giving women a choice. This was a huge milestone as it shows how women were finally being listened to. Women also were able to receive higher education when all-male schools allowed women in.
Music played an important role during the 70s, having big impact on fashion. There were many different genres of music which people listned to inlluding Jazz, Punk rock and Disco Rock. Fashion had a strong link to the music industry. Popular singers include Elton John, ABBA, David Bowie, John Lennon, Nico, Paul Stanley and many more.
Disco era
The 70s is also known as the disco era , it emerged in the 70s and has stuck as a subculture since. It is a genre of music in which people would dance to at clubs.
Another milestone was when Margaret Thatcher became the first female Priminister in the later years of this decade, proving how women can hold a powerful job just as men can!
Hippies
Another subculture which emerged from the late 60s, early 70s was the hippies. However, this was actually a lifestyle for many not just a trend. Hippies would stay out of politics and liked to keep peace. Having a very carefree way of living, their styles reflected just that, being flowy and loose.
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Diana Ross
Icons of the 70s
Diana Ross was a singer in a group called ‘The Supremes’ who were extremely popular during the 60s. When she left the band in the 70s, she began her solo career in singing and became extremly successful. She also did a bit of acting, writing and producing showing how talented she is, a true inspiration to many. She was always dressed glamorous and looked chic even when trying new styles of dress, often seen wesring long beautiful gowns, in sequins or in jumpsuits.
Debbie Harry The lead singer of Blondie, Debbie Harry truly depicted the ‘punk’ style. Experimenting with makeup and dying her hair bleach-blonde wearing bright and dark colours. Often seen in jeans and a tank top, which is casual yet she made it look extremely fashionable and dressed up. She also wore a one-shoulder t-shsirt shwoing her rebellious sense of style and that she was not afraid of alternating garments to fit her image. Her style truly refelctedd her personality and the image of her place in a punk band. 28
Joni Mitchell
Jonie Mitchell another singer of the 70s, she also wrote many of her songs, talking about social ideals and her feelings/opinions on things. Her style was extremely quirky, she had a very ‘hippy’ style of dress in which made her look effortlessly put together. Her hairstyle also resembled the sterotypical hippy too. Many women copied her boho style.
Dolly Parton Dolly Parton is known for her country music, releasing many popular songs during the 70s. She has a very girly style and wore lots of denim which reflected her style of music. She would often be seen in hot pink and white. She experimented lots with different trends including the bell-bottoms, jumpsuits, and denim. She was seen as a true Country girl which she said she would always remian at heart.
Fashion designers
Vivienne Westwood During the 70s Vivienne Westwood was labelled the ‘mother of punk’, she experimented with leather and biking clothing. She was inspired by 50s style of dress and did not show much of an interest in the ‘hippy’ style, she prefered the rebelious look, which is where her creations truly excelled.
Yves Saint Laurent Saint Laurent brought a different style to fashion thane other designers of the 70s, he wanted glamour and displayed it in his designs with a almost fairytale feel to dresses. He also made women’s pants and was facsinated with exoticism and how he could incopratd history into fashion.
Diane Von Furstenberg Known for her wrap dresses which many women wore due to it’s comfrot and stylishness. The wrap dress was knitted jersey and truly iconic.
Women’s dress During the 70s there was no specific way of dress, as the decade was loaded with subcultures in which inhabited different women’s taste, including cowboy, punk, hippie and mamy more. As Vogue once said :
‘There are no rules of the fashion game now. You’re playing it and you make up the game as you go.’
Trends • The shift- Considered ‘Mod’ dresses which recahed the knee and came in many different colours or prints, sleeves were short and the shift was loose. • Denim - Extremely popular in the 50s through to the 70s and now, worn by icons such as Dolly Parton. • Granny dresses - A maxi dress which was inspired by the ‘hippy’ look, featuring floral prints, bright or dull colours with alternating sleeve lengths and a loose fit. Thye gave off a edwardian vibe. • Long knitted vests- Worn over shirts or dresses. • Sleevless jumper dresses - Often worn over other garments. • Bell bottoms/Flares/Plazzo pants - All extremely popular, these were trendy and differnet from the regular jeans. ABBA often would be seen wearing flares and denim which inspired many men and women to follow the trend. Once again proving how music was closley linked to fashion. • Pantsuits- A very smart looking outfit which came in all sorts of vibrant colours. • Jumpsuits and rompers- Often worn during the evenings or when out, they had a long ‘V’ neck and often were matched with a belt and even had sequins. • Wrap dresses- Were comfortable and fashionable, usually coming down just below the knee and came in many colours and prints. • Long gowns- Worn in the evenings.
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Fashion of the 70s
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Key events and what the 80s are remembered for...
1980s
Technology had evolved so much over prior decades, now in the 80s, most families had televisions and radios. Arcades were very popular during the 80s and still are now, technology was fast developing and in 1984, the first mobile was used! One major key event which took place during the 80s was the royal wedding in 1981, this is signifigant as Princess Diana was such a big icon and many still love her style of dress and mourn about the loss of such an effortless style icon with a kind heart. The media had played massive amounts of attention to the royal family, which really circulated during Diana’s time with Charles and even after their divorce. Women still fought for equality, yet the break-through in the 70s meant that women were actually being listened to and therfore being taken seriously, being respected which is exactly as they wanted. Of course it was not perfect however, it was nowhere near as bad as it had been previously.
Music and film Just like in previous decades, music and film played a big part in the influence of fashion. As seen in the 70s, all or majority of the style icons were related to the film and/or music industries. There was so many films which influenced women’s fashion in the 80s including ‘Pretty in pink’, ‘Heathers’, ‘Desperately seeking Susan’, ‘Sixteen candles’, ‘Footloose’, ‘Dirt dancing’ and many more. Music in the 80s was much like the 70s, with multiple different genres which influenced different trends.
Body type In the 80s the ideal body was known as the ‘supermodel era’ for body type. Being tall, skinny and tanned was considered the perfect body as so many models and actresses had these aspects. Women wore bold makeup in the 80s, green or blue eyeshadow, shiny glossy lips and ‘virgin’ eyebrows This looked coombined with the big hairstyles many women sported truly reflects just how bold the style of the 80s was. 31
Princess Diana
Molly Ringward
Princess Diana, considered one of the biggest fashion icons of all time experimented with her style wearing daring pieces whilst still remaining elegant. Due to royal rules, her wadrobe was quite restrictive as a Princess, when her and Charles got divorced, Diana fully expressed her sense of style which the public loved. She wore bold gowns with sequins, suits, cycling shorts, baggy jumpers and played around with many different trends. making them her own.
Icons
Olivia Newton The Grease actress experimented with athletic styles of tyhe 80s, wearing leg warmers, leotards, neon leggings and matching headbands. Leotards were extremely fashionable and trendy to wear in the 80s, many people played around with this look - ‘Lets get physical’. 32
Molly Ringward was known for wearing pastel pieces of clothing, lots of pink and leather jackets. Her style was fairly girly however, she mixed it up with some edge by wearing leather and denim jackets. She wasn’t afraid to mix things up. Her career as an actress in the 80s was extremely successful in the 80s, appearing on-screens often. Both her style in and off screen was iconic.
Madonna still has a very popular style now, her style in the 80s truly reflected the decades typical dress. Madonna was not afraid of wearing things which may cause a scandal, as seen in the picture in a brides dress which she made look extremely edgy and in her style. She made a statement with some controversial yet stylish outfits and wore lots of accessories to complete the look.
Madonna
Fashion designers Ralph Lauren
Ralph Lauren designed lots of menswear in the 80s, he is known for designing underwear, polo shirts and using lots lof denim. Early on in the 80s, he began selling bedding and home decor with a log cabin feel to his creations.
Giorgio Armani
Giorgio Armani designed women’s suits during the 80s after his sister persuaded him to do so. Known as the ‘power suit’ as they represented independance and confidence, once again making women feel more appreciated and as though they are as powerful as men. Women wore these suits to work and they came in more neitral colours and greys. He also did custom tailoring.
Christian Lacroix
In 1984, he released his ‘Safari’ collection which was extremely well thought out, the collection looked a lot like what an explorer would wear in a safari, but more fashioable!
Christian Lacroix opened his own haute couture house in 1987, taking inspiration from various cultures. Despite many feeling his work was not practical to wear to work, he played around more with style and prioritised the looks of the garments with his ‘fantasy creations’.
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Fashion of the 80s and trends The 1980s, like the 1970s was a very expressive time in fashion. It is impossible to pin point one specific style of dress, as there were so many different trends circulating these decades! The 80s colour palette had a large range of colours from pastel to neon to darker colours. This emphasises just how many styles of dress there was and options.
Punk
The punk style consisted of leather jackets, heavy makeup, vibrant coloured or bold hair, studed clothing and band t-shirts. This style was extremely edgy, which Madonna played around with this edgy style a lot.
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Disco
Workout
Disco attire would usually consist of colourful garments, usually jumpsuits which were flared at the bottom or off-the-shoulder tops. Disco style of dress consisted of a very large range and seemed to change depedning on age.
Aerobics was the trendy sport which people participated in during the 80s. After Jane Fonda with her fitness video. Then the world circulated with bright neon leggings, leotards and leg warmers with matching or contrasting headbands. Women often wore a belt over the leotard to show off their waist. It was also trendy to wear a ‘slouchy sweatshirt’ which would show off one shoulder showing the leotard underneath.
As seen in these images, there is no way to pin point the attire of someone from the 80s and there was so much to choose from and different people liked different things. Starting with the bold statement of padded shoulders, these could be seen in coats, jacekts and blazers which were obviously worn to make a statement. This design seemed to originate in the 30s, padded shoulders were designed by Elsa Schiaparelli however, the style seemed to be worn lots more in the 80s and were used for dramatics. Another bold look is the sequined dresses, whcih Princess Diana famously wore to a charity event, which also had a slit up the thigh, which made this look iconic as people were shocked to see the princess in something so informal. Many men and women would be seen wearing baggy jumpers in the 80s which had primary coloured shapes on. Neon jackets were also worn lots by both male and females with a black stripe going through the chest. Puffer jackets also consisted of bright colours with odd shapes in. High waisted denim jeans were worn with a belt and a shirt tucked in, sometimes the shirt would consist of ruffles. Metallics also were quite popular, in dresses, skirts and trousers too. Cotton jumpsuits was a popular option for women in the summertime as they were light weight, these came in all sorts of pastel colours and prints. The sleeves would either be just at the elbow with cuffs or short. As spoke about earlier, powersuits were very popular amongst women in the 80s, not just becasue of the way they looked, but also how they made women feel, confident. Fur coats also were classy and the more traditional outerwear known as ‘faux fur oats’. Dresses in the 80s usually had buttons coming down the middle and collars turned down, they were sinched at the wasit and finished just above the knees. These also came in a variety of prints and colours.
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1990s
During the 90s, new technology was discovered, cable Tv, Nintendos and most importantly the World wide web, which had never been seen before! Other key events which occured during this period is the death of Princess Diana, which broke so many peoples heart. In terms of feminism, the 90s was a big decade for all women. Sexual harassment was acknowledged, Joe Biden and Hilary Clinton were vocal advocates for actions against the violence against women and women were being elected for office! The band ‘Spice girls’ also encouraged the term ‘Girl power’. Just like in decades before, music and film played a big role in the ways that people dressed. Now, there were loads of different genres of music available and obviously many new movies released throughout the 90s, people had plenty of influence. Tv shows such as ‘Friends’ aired during the 90s, which really displays the ways that people dressed during the 90s. Many films from the 90s reflect the ways in which they dressed during that period too, there are so many iconic outfit moments from these films also which go down in history.
Naomi Cambell
Supermodel Naomi Cambell had a truly iconic wadrbobe, her outfits were very glamourous and chic, fun to look at.
Unlike many other models, who prefered a more laid-back vibe, Naomi’s looks were bold, her style was classy, bold with a hint of preppiness during the 90s. Often wearing designer-labelled pieces, unfortunately not many could achieve this glam look, yet she truly made it her own ranging from sparkly dresses, to feathers, to metallics and classy black dresses. 36
Jennifer Aniston
The ‘Friends’ actress was extremely popular all throughout the 90s for playing the iconic ‘Rachel’ who’s style was also copied by many and for her relationship with Bradd Pitt.
Her style was very laid-back and minimalistic, often seen in ‘cargo’ pants, slip dresses, T-shirts, crop tops, tube tops, low-rising skirts and pants and strappy dresses. Her style was effortlessly trendy which is what made it so cool. Her style was very achievable for women which is probably why women loved it, they were able to easily afford to purcahse the clothing.
Kate Moss
In the 90s, Kate Moss would often be seen in slip dresses, lots of denim and mis-matched clothing which she made work. Kate Moss is one of the most icomic models to date, best known for her ‘heroin chic’ style.
This trend meant that you were skinny, pale with dark circles under your eyes. Basically an edgy yet fashionable look which many women wanted to achieve. It was a very edgy. She had a very grunge-like style yet would on some occassions be seen in more preppy and girly looks. She wore big fur coats, mini skirts and spaghetti-strap dresses as well as her edgy attire.
Gianni Versace
Fashion designers in the 90s Karl Miuccia Langerfeled PRADA
Versace goes down in history as a truly talented fashion designer. His work had so much chsaracter to every garment shown in collections. He did not shy away from colour, or trying different styles. He also took inspiration from other artists such as Andy Warhol, when he printed Marilyn Monroes’ face in his ‘pop’ collection worn by Naomi Cambell, showing his appreciation for others art. He was very popular and well-liked by his models. Known for mixing prints with vibrtant colours, using lots of black and gold resembling a ‘chain like’ pattern on his designs.
People know Miuccia PRADA for making ‘ugly’ clothes look chic. Using unflattering shades of colour which she made look appealing. She helped vintage clothinh have a revival in fashion! The collection was so popular as it had not been done prior, or at least was not as scuccessful. People were intreged to see how ugly could be made trendy, it was different and new. She broke some sort of stigma agaisnt mixing things up and it truly worked, many designers were influenced by her collection.
Designing for Chanel, Karl Langerfeled released many preppy, school-girl like looks in the 90s which were popular then. His spring/summer collection released in 1995 also included some historical refrence, I belive one look is similar to Dior’s ‘New Look’ colletion the silhouette of this certain look from the collection resembles it almost exactly. Which I believe shows how the 90s were beginning to bring back all trends into fashion. 37
Trends in the 90s.. • During the 90s, crop tops were seen everywhere, often paired with low rise jeans or a mini skirt. • Sleevless denim overalls, with one strap hanging. • Ripped denim jeans were part of the ‘grunge’ look attire. • Baggy t-shirts, often with band names on were tucked into jigh-waisted denim jeans with a belt. • Plaid shirts were worn alone or worn open revealing a t-shirt underneath. • Flared jeans were popular for both a casual day look and a more dressy night look, which was worn with a tube top. • Tube tops were strapless and sometimes cropped, worn during summer or at night. • Checkered skrits were a part of the preppy trend which was emerging, influenced by the film ‘Clueless’. • Blush pink and animal print was a popular colour and print to wear in any sort of garment during the 90s. • Slip dresses were worn loads, they could be worn with a t-shirt under or just on it’s own. The length could vary from ankle to mid-length, there was plenty of options. • Leather blazers were extremley popular in the 90s as both men and women wore them as an overgarment which could be dressed up or down. • Combat trousers gave off a camoflauge- military feel, were extremely baggy and low waisted. • Halter neck tops with vibrant stripes or pastel colours paired with low rising jeans or a mini skirt. • Little black dresses were still popular, carrying on trends from past decades. • Velvet dresses and sheer fabrics.
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2000s Coming into the 2000s, fashion seems to reflect different elements of past decades, some even mis-matching different styles and trends from them. ‘Tank tops’ and low denim jeans were worn along with crop tops and mini skirts, denim on denim and so many more styles. Yet majority of these styles had been re-created from past looks. Like in prior decades, models, royalty, singers, actors and actresses had major influence on the ways in which people were dressed. Beyonce, Britney Spears, Paris Hilton and Christiana Aguilera all had a major impact on the ways in which women dressed. Now, social media began becoming popular as people saew the shift into the next century which was fast changing. There is now way of listing all the influences of designers of teh 2000s as there were so many creating so many iconic pieces and wearing them.
Summary of my research and my opinion
After researching into different decades I am able to understand the meanings behind trends, how they link to social issues and reasoning behind certain garments and the development of them. A big thing which I have picked up on is how women’s dress very much depended on how they were treated, seen and responded to society. As decades went on, ways of dress was not so structured, rather than everyone dressing a certain way fashion broke into many smaller categories, which now I feel has vanished. I believe that in terms of women’s fashion, the 20s was the turning point. Women stopped teying to make their bodies appear slim and instead wore looser fitting garments, instead of restrained garments restricting them from movement. The 20s was the starting point I believe when women began to dress more for themselves and not for men or for how they believe they should dress. Unfortunatley, that decade was followed by the Great depression and another World war, meaning their ways of dress changed once again. The 40s was interesting to see how women’s garments were made to help them when doing work, they wore very formal garments which would not get in the way or stop them from doing the job. The 60s was revolutionary, when people began to follow trends instead of just one style. There were so many subcultures in terms of dress. Fashion began to split into different categories instead of it just being one way a woman dresses and one way a man dresses. I loved to see how fashion evolved and saw the pattern between ways of dress and what is going on in society. The 60s was more laid-back and women were beginning to come into their own, the invention of the miniskirt was a milestone as women showed off their legs and wore ‘daring’ clothing, pushing away the stigma of how they should cover up. Women wore whatever they wanted to and had plenty of options. Now, fashion as a whole as mentioned in the last few decades, is very hard to pin point, which is a good thing as everyone has their own style which reflects them as a person , whether that be their occupation, interests, age or anything.
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