Akira Lee 設計作品集 2014-2017

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1992, Taipei, Taiwan Freelance designer & Photographer

李宜庭

Akira Lee -

設計作品集

Portfolio



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李宜庭

by Akira Lee

設計作品集

Portfolio of 2017


No.0 / 2014 - 2017 The Journey.

No.1 /

Resumes

No.2 /

About Me 03

No.4 /

Graphic Design Logotype 55 Posters 57 CD - TEMPLES 65 Business card 67

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Visual Identity Circuit - Exhibition Ping-Lin Tea Package Filtre Cafe Brand Design Akira - VI

No.5 /

07 13 21 31

Interactive Design Reflective Paper Clock Mt. Yang-Ming - Web

73 77


Contents // the loop function runs over and over again forever void loop() { }

No.3 /

Book Design Life in a Fishbowl 37 13 Levels - Zine 47

No.6 /

Photography Shapeless Landscape Ruins Diary Daily Way Portrait Photography The Last Summer

83 85 89 91 95

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No.1 /

Resumes -

AKIRA LEE 李宜庭

Graphic designer & Photographer 專長於平面設計、品牌視覺識別、印刷應用、人機互動設計 Graphic design / Visual identity / Print / Interactive design

Education 2016 就讀國立台灣科技大學設計系研究所 Studying at Department of Design, National Taiwan University of Science and Technology

2012-2016 國立政治大學廣告學系畢業 雙主修數位內容與科技學程 Graduated from Department of Advertising (BA) & Program in Digital Content & Technologies (BS), National Chengchi University

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About Me -

Awards

Exhibition

全國學生攝影比賽 - 銀獎

變形蟲世代 : 政大廣告系畢展

Silver Award - National Student Photography Competition (Taiwan) 2016

新光三越青年設計大賽 - 評審獎

Judges' Award - I DESIGN AWARD 2017

藝術與設計菁英培訓計畫 - 視傳組

Educational Scholarship Program in Art and Design (Taiwan) 2017

Experience Red Peak 品牌設計公司 - 設計實習

Graphic Designer (intern) - Red Peak INC. (NYC Branding Design Co.) 2015-2016

Filter Café - 品牌設計 (接案)

Graphic Designer (freelancer) – Filter Café. (Visual Identity & Packaging Design) 2015

台灣電通 - 包裝設計 (接案)

Transformative Generation: Graduation Exhibition,Dpt. of Advertising, NCCU @Venue,Taipei 2016

回圈 : 第四屆政大數位內容畢展

Circuit: 4th DCT Graduation Exhibition, NCCU @Digital Arts Center, Taipei 2015

三校學程 : 腳踏車產品設計展覽 @松山文創園區

Bike Product Design Exhibition @Songshan Cultural and Creative Park, Taipei 2015

日常小革命 - 數位藝術展 / 擔任策展人

Daily Revolution - Digital Art Exhibition, NCCU @Digital Arts Center, Taipei / as Curator 2014

台大藝術季 HERE WE ART: 新媒體藝術展

The 20th NTU Art Fest - HERE WE ART @National Taiwan University, Taipei 2014

Art (freelancer) - Dentsu INC. 2017

人機互動工作坊 - 技術組 & 設計 TA

OPEN HCI workshop-Tech & TA 2015,2016

人機互動工作坊 - 總召

OPEN HCI workshop - Coordinator 2017

+ 886 956 801 311 akiraxcc@gmail.com 4


No.2 /

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No.2 /

Visual Identity Circuit - Exhibition Ping-Lin Tea Package Filtre Cafe Brand Design Akira - VI

07 13 21 31

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No.2 /

Motion graphic - Circuit.gif 7


Producer / AKIRA LEE 8


Circuit The Graduation Exhibition of DCT

Visual design, 2015

回圈 | Circuit

Logotype

Exhibition (Visual Design) / Poster / Business Card / Stickers / Handbag

Circuit 是 政 大 數 位 內 容 第

此 次 展 覽, 即 表 現 其 意

有 兩 層 涵 義, 其 一 , 意 指

程 式, 結 合 AR、 錄 像 藝 術

作品理念 四 屆 畢 業 製 作 展 覽 主 題, 為 電 路、 線 圈, 其 二 則 是

代 表 一 個 循 環 的 圓 圈, 起 始 點 與 終 點 為 相 同 地 方, 可引伸為人生上的旅程。

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象, 利 用 arduino 電 路 板 與

與 Mapping projection 敘事,

以 互 動 投 影 門 的 方 式, 使 觀眾自由穿梭在回憶之 間。


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No.2 /

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What & How: I was in charge of main visual design for the DCT thesis showcase. Our exhibition concept was “Circuit�, a metaphor for a life journey. My inspiration derived from my team project, which used mapping projection and Arduino sensors to display interactive media. For the logo, I designed a door with overlapping circles, intending to invite audiences to step in and create their own unique virtual journeys. I also created an animated logo and advertised it on our Facebook fan-page.

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No.2 /

The Origin of Taiwanese Tea

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The Pinglin Mountain

Photographer / AKIRA LEE 14


Ping-Lin Tea Package Tea Package / / Visual Identity

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Packaging Design, 2016


坪地茶 | Ping-Lin Tea size - 21.3 x 15 (cm)

Ping-Lin Mountain

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Open Book

Logotype 16


No.2 /

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作品理念

將 茶 葉 盒 包 裝, 設 計 成 書 造 型, 是 希 望 品 茶 之 時 能

聯 想 到 悠 閒 的 時 光, 宛 如

打 開 一 本 書 般 細 細 品 味。 logo 設 計 則 結 合 坪 林 的 地

形 與 書 本 打 開 的 剖 面, 凸 顯產地坪林特殊環境塑造 好茶的特色。

I designed the logotype resonating with Ping-Lin Mountain’s topography and the longitudinal shape of an open book. For the tea packaging, I designed the package to look like a book, hoping our customers can enjoy and associate with their leisure time.

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No.2 /

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Logotype

Design Motif

Standard Font

Standard Color

花園明朝 東來去五國 ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890

C=50 M=0 Y=100 K=0 C=36 M=0 Y=67 K=0 C=16 M=34 Y=58 K=0

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Filtre Cafe Brand Design Branding / Visual Identity

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Packaging Design, 2015


濾咖啡 | Filtre Cafe Target Audience: 30-somethings base

Client: Filtre Cafe Company http://www.filtrecafe.com/

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No.2 /

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作品理念

Filtre Cafe 的 理 念 是 幫 客 戶

最 後 流 入「 F」 尾 端 的 杯

好 的 帶 給 客 戶, 概 念 發 想

的「C」 倒 寫, 採 取 的 字

層 層 過 濾 咖 啡, 只 留 下 最

來自咖啡濾紙的波浪外 形, 因 此 在「 F」 中 設 計

一 層 又 一 層 的 波 浪 線 條, 代表咖啡由上到下過濾。

子 裡, 杯 子 的 手 把 為 Cafe 體 為 簡 約 而 圓 潤 的 字 體, 呈 現 溫 暖 的 感 覺, 視 覺 上 尋求經典卻又不老氣的感 覺。

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No.2 /

What & How: The Filtre Cafe's goal is to serve our customers with the best cup of coffee. My original design concept came from the coffee filter's wavy appearance,

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therefore I applied the idea to the letter "F" of the Logo, representing the process of coffee filtration from top to bottom.


Logotype

Filtre Café Standard Font

Standard Color

C-76 M-71 Y-68 K-34 C-03 M-29 Y-88 K-00 C-11 M-07 Y-18 K-00

Draft

Filtre Café Fertigo Pro Regular ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@#%&()

Beside the cup icon is a smaller letter "C" in a simple font style, expressing warmness and also visualizing a classical aesthetic suitable for 30-somethings.

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No.2 /

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Packaging Design

1 2 3 4

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Hot foil stamping (Drip box cover) Drip box (open) Coffee bean bag and box (with labels) Drip bag (5 flavors)

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No.2 /

Web Design Offical Website: http://www.filtrecafe.com/

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AKIRA - VI Typography

個人識別 | Akira Visual Identity Typography

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Visual Identity, 2014


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No.2 /

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Logotype

Design Motif

3 LINES HORIZONTAL LOGOTYPE

The logotype “AKIRA” derived from the combination of three parallelograms.

Concept

PROGRAMMING

REVERSE LOGOTYPE

GRAPHIC DESIGN PHOTOGRAPHY EXPERIENCE

SKILLS

3 LINES AKIRA (ME)

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No.3 /

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No.3 /

Book Design Life in a Fishbowl 37 13 Levels - Zine 47

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No.3 /

*Silver Award - National Student Photography Competition (Taiwan) 2016 37


Photographer / AKIRA LEE

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Life in a fishbowl Photography Exhibition

Book Design, 2016

生活在魚缸 | Life in a Fishbowl

Logotype

Book Design / Layout Design Size - 16K 25.5 x 17 (cm)

作品理念

「生活在魚缸」這系列是藉

底 片 重 曝 拍 攝 城 市 與 魚 缸, 將攝影作為空間的連結與容

器, 嘗 試 比 喻 人 與 城 市 的 關 係。 城 市 裡 的 每 人 都 仿 佛 活 在魚缸,魚缸是牢也是家。

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This series is shot by the film with doubleexposure of Taipei city and a fishbowl. I used photography as a medium to describe the relationship between people and the city. Everyone in the city seems to live in the fishbowl, which is not only a prison but also a home.


攝影集書設計

這 本 攝 影 集 包 含 了 書 腰、 書

書衣採用厚磅灰色尼斯打

明 的 英 國 描 圖 紙 作 為 書 腰,

為長春紙廠的超感輕塗布

衣、 內 封、 襯 紙, 使 用 半 透 內頁每個章節前都有描圖 紙, 是 為 了 表 達 彷 彿 從 魚 缸 中窺見的感覺。

凹, 質 感 厚 實 硬 挺, 而 內 頁 紙, 保 有 溫 暖 粗 糙 感, 又 使 照片印刷清晰、階調明顯。

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No.3 /

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No.3 /

Merchandise Design

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No.3 /

Calendar, Layout Design 45


Size - A4 21 x 29.7 (cm)

Photographer / Yi-Ting Lee (ME)

2016 MAY to DEC. 46


13 Levels - Zine Photography, Poster

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Book Design, 2017


十三層廢墟 | 13 Levels - Zine Book Design / Poster Design Size - A3 42 x 29.7 (cm)

作品理念

在九份附近有許多廢棄的採 礦 設 施。 雖 然 這 個 城 鎮 不 再

富 有 黃 金, 但 仍 富 有 許 多 文 化 與 歷 史。 為 了 推 廣 這 個 地

方, 我 設 計 這 個 Z ine 為 一 份 寶 藏 地 圖, 介 紹 九 份 的 文 化

與 歷 史, 並 結 合 我 在 13 層 廢 墟 拍 的 照 片, 邀 請 遊 客 去 這 裡一同尋找文化上的寶藏。

A poster. A book. Jiufen is an old town with many a b a n d o n e d m i n i n g fa c i l i t i e s . Although they may no longer be rich in gold, they are still rich in culture and history. In order to promote this site, I made this Zine to introduce the history of 13-Levels in Jiufen. I designed the Zine as a treasure map and combined my photos of 13-Levels, intending to invite viewers to find cultural treasures in Jiufen.

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No.3 /

Front

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Back

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No.3 /

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Photographer: Yi-Ting Lee (ME) Place: Jiufen, Taiwan Target Audience: foreign tourists 52


No.4 /

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No.4 /

Graphic Design Logotype 55 Posters 57 CD - TEMPLES 65 Business card 67

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No.4 / 商標、標準字 | Logotype 2014 - 2017

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No.4 / 台灣 | Signs of Taiwan Poster / Photography / Typography size - A2 42 x 59.4 (cm) 2017

>> 靈感來自於台灣街道上的招牌與燈光的形狀 Inspired by large amounts of signboards in Taiwan

Photographer / AKIRA LEE Place / Taipei, Taiwan

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English & Chinese Characters


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No.4 / 大阪幻覺 | Osaka Maboroshi Poster / Photography size - A2 42 x 59.4 (cm) 2017

>> Title

>> 背景圖片使用底片相機 拍攝正片,再用負沖方式 沖洗出紅色色調,製造迷 幻效果。

拍攝於日本,大阪。

>> Background Photo: I cross-processed my film photos to create psychedelic effects. Photographer / AKIRA LEE Place / OSAKA, JAPAN

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No.4 / 跨性別海報 | Transgender Poster Poster / illustration size - A1 59.4 x 84.1 (cm) 2017

>> 男 與 女 之 間 的 間 隔, 其 實 存 在 許 多 性 別。 這 張 海 報 目 的 是 呈 現 跨 性 別 的 存 在,

以 描 繪 跨 男 FTM (Female to Male) 的 真 實 樣 貌, 除 了 鼓 勵 跨 性 別 展 現 自 我, 也 告 訴 社會大眾世上性別不是只有 二分法。

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The interval between men and women is in fact, more profound than merely two catalogs. The purpose of this poster is to present a transgender presence as I depicted the true appearance of an FTM (Female to Male). I aim to encourage transgenders’ selfexpression and declare to the public that gender is not the only dichotomy.


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No.4 / 工作坊海報 | Workshop Poster Poster / illustration size - A1 59.4 x 84.1 (cm) 2017

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No.4 /

專輯設計 | Volcano - TEMPLES CD / Re-design size - 14.3 x 12.5 (cm) 2017

Back

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Front


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No.4 /

名片設計 | Akira Business card / Laser Cutting size - 90 x 54 (cm) 2017

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No.4 /

名片設計 | Jessie C. (Client) Business card / Letterpress printing size - 90 x 54 (cm) 2016

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No.5 /

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No.5 /

Interactive Design Reflective Paper Clock Mt. Yang-Ming - Web

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Reflective Paper Clock Interactive Design, 2017

Material Exploration

Hour

Minute

Second

紙製時鐘 | Paper Clock

Teamwork / 李宜庭 Akira Lee & 李佳恩 Chia-en Lee Paper, Arduino, Neopixels size - A4 21 x 29.4 (cm) 2017

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>> On the back of paper, we installed the led light (Neopixel) on the edge of crease. Controlled by the Arduino, coding to the led light glowed in a flowing movement.

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>> In order to make the light revel obviously, we printed black ink on the back of paper, whereas only the edge of crease remained white.

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Mt. Yang-Ming - Web Web design / Visual Identity

陽明山美學旅圖網站 | Mt. Yang-Ming Teamwork / UI Designer / illustrator: 李宜庭 Akira Lee Programmer: 朱千慧 Qian-Hui Zhu 2017

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Interactive Design, 2017


Logotype

Design Motif

*Inspired by clouds in Mt. Yang-Ming

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Our Story

Projects

Workshops

Apply Contanct

Anchor Menus To introduce these activities in Mt. Yang-Ming, I designed the web as an experience map, inviting viewers to start their unique journey.

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No.6 /

Photography Shapeless Landscape Ruins Diary Daily Way Portrait Photography The Last Summer

83 85 89 91 95

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No.6 /

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沒有形狀的風景 | Shapeless Landscape Black & White Film size - 16" x 9" * 5 2014

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廢墟誌 | Ruins Diary Black & White Film size - 8 x 10" * 20 2015

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衯 | Daily Way Negative Film size - 2" x 3" 2015

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人像攝影 | Portrait Photography Kodak 50D ( Negative Film ) size - 2 x 3" * 2 2017

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夏末憂傷 | The Last Summer Kodak 500T ( Negative Film ) size - 2 x 3 * 2 2016

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All Rights Reserved. 2017.05 Printed in Taiwan.

李宜庭

by Akira Lee

設計作品集

Portfolio of 2017



akiraxcc@gmail.com


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