Club Mirror January 2018 by Alchemy Contract Publishing

clubmirror AT THE HEART OF THE COMM UNITY

And the winners are... Club Awards results announced

View the Awards at www.facebook.com/clubmirroruk/photos or use the QR Code

BUYING GROUP • NEWS FROM HQ • SPORTS4BARS • BUILDING THE BUSINESS

Contents

club mirror AT THE HEART OF THE COMMUNITY

WINNERS ISSUE

AWARDS, EVENTS AND CALLS TO ACTION

12 Club Awards 2018 Still making your New Year Resolutions? Then add this one to the list – enter the 2018 Club Awards!

31 Club Awards 2017. And the winners are... For those of you who couldn’t be with us on 30 November, 2017 join us here as we revisit a night of celebration at the 26th Club Awards.

33 38 40 43 43 45 46 47 48 49 49 50 51 52 54 55 56 57 57 58 59 60 61 62 63 64 64 65 66 67 68 69 70

Oh what a night. Please welcome on stage... Roll of Honour. Community Club of the Year. Marketing Club of the Year. Website of the Year. Entertainment Club of the Year. Turnaround Club of the Year. Family Club of the Year. Green Club of the Year. Business Initiative of the Year. Innovative Club of the Year. Catering Club of the Year. Golf Catering Club of the Year. Rugby Club of the Year. Cricket Club of the Year. Bowls Club of the Year. Tennis Club of the Year. Golf Club of the Year (under £1m turnover). Golf Club of the Year (over £1m turnover). Sports Club of the Year. Football Club of the Year. Sports and Social Club of the Year. Darts Club of the Year. Traditional Club of the Year. Membership Club of the Year. Charity Club of the Year. Committee of the Year. Refurbishment Club of the Year. Bar Manager/Steward of the Year. CAMRA’s Real Ale Club of the Year. Manager/Secretary of the Year. King of Clubs 2017.

NEWS, VIEWS, CLUB LIFE AND LEGISLATION 06 News Latest news, views and industry insights.

08 Club News Club Mirror takes a whirlwind tour of clubs around the county in the fastest way possible – by social media.

14 CAMRA Club of the Year In association with Club Mirror and after months of judging, the CAMRA Super Round Clubs of the Year are announced.

17 And... action! Club Mirror readers descended on BT Sport’s London studio for 2018’s first Rugby Tonight Takeover. Here’s what happened!

20 Sporting fixtures Coming to a screen near you. Sister title Sports4Bars.com looks at February’s key live sporting fixtures.

24 HQ Building the Business The legalities of posting pictures. Plus: New Year new you? And insights into Millenials’ buying habits.

26 HQ Building the Business – Better Buying Want to cut club spending while increasing efficiencies? Here’s how.

72 It’s classified! Showcasing club-supporting suppliers.

CLUB MIRROR 3

REFRESHING

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UNDERSTANDING YOU, FIRST... Authorised and regulated by the Solicitors Regulation Authority

LEADER

Contributors

Here’s to a year of celebration! Welcome to a very special issue of Club Mirror, where those of you who weren’t able to join us at the 2017 Awards can experience it ‘by proxy’ (Pages 31-71).

Mike Braidwood

Chris Colverd

Sean Ferris

Karen Foreman

David Foster

Larry Hardcastle

Jonathan Hardy

David Lucas

Leigh Ann Ogilvie

Justin O’Regan

Victoria Romero-Trigo

Jill Slingsby

The new, bigger venue, Doncaster Racecourse, proved all that we could hope it to be – a huge success. But of course however good the venue, the Awards couldn’t be a success without the readers, finalists, winners and sponsors who took time out to enjoy the night of celebration. The clubs gathered together under that one roof on that one night represented the best of the best, proving that clubs continue to provide a fun and welcoming environment for their members and communities. Entertainment remains a key factor in bringing in new and existing members alike – from comedians and bands to quizzes and racedays. And where would any of us be without sport, whether playing it or watching it or both? Our entrants proved, if proof were needed, that big screens rammed with crowdpulling action are an exciting mainstay of club life. With this in mind, be sure to make the most of sister title Sports4Bars.com’s listings – see pages 20-21 in this issue for some fantastic February fixtures. We’ll be bringing you all the best of the action during 2018. Also in 2018, watch out for Club Mirror events taking place as we usher in our 50th birthday, starting with our first golf day of the season and our Rugby Tonight Takeover (pages 17-19). With your help, we intend to make this a very special year. And if you’re marking any anniversaries in 2018, whether that’s a longest serving member or the millionth pint pulled, just let us know. It doesn’t matter what the years or numbers are, let’s make this a year of celebration. Just email caroline@clubmirror.com with your dates and a topline summary. On the topic of celebration, if you haven’t entered the Club Awards before then make this the year that you do. What have you got to lose? And more importantly what have you got to gain? All of you play a crucial part in your communities across the UK and you deserve recognition for that. Entry couldn’t be easier so turn straight to page 12 while it’s still front of mind. Finally, congratulations to each and every club reading this for always being there for your members and your communities.

Caroline Scoular Editor, Club Mirror

Editor Caroline Scoular Design David Foster Editorial Chris Colverd Events Jill Slingsby, Karen Foreman Display Advertising Margaret Doherty Sales and Marketing Manager Leigh-Ann Ogilvie Circulation Jon Hardy Accounts Andrew Soles Publishing Director Sean Ferris

Club Mirror is published by Alchemy Contract Publishing Ltd, Gainsborough House, 59/60 Thames Street, Windsor SW4 1TX. Tel: 01753 272022. Fax: 01753 272 021 Email: caroline@clubmirror.com; sean@clubmirror.com; leigh-ann@alchemymedia.co.uk; info@clubmirror.com ACP Gainsborough House 59/60 Thames Street Windsor Berkshire SL4 1TX UK t. +44 (0)1753 272022 f. +44 (0)1753 272021 e.info@alchemycontractpublishing.co.uk www.alchemycontractpublishing.co.uk The views expressed in this journal are not necessarily those of the publisher. Club Mirror does not verify the claims made by advertisers regarding their products. CLUB MIRROR 5

CLUB NEWS

Alchohol labelling could follow cigarette lead Explicit cigarette-style warnings illustrating the link between drinking and health conditions should appear on UK alcohol labels according to recommendations by the Royal Society for Public Health (RSPH). This follows research amongst nearly 1,800 UK adults and aims to tackle what the RSPH describes as an ‘alcohol health awareness vacuum’. Less than one in six people (16%) are aware of the Government’s low-risk alcohol guidelines and only one in 10 are aware of the link between alcohol and cancer, according to the independent charity. The RSPH’s report, Labelling the Point,

recommends a best practice labelling scheme which includes: • Low-risk drinking guidelines Mandatory inclusion of the Government’s low-risk drinking guidelines of no more than 14 units a week, potentially including an explicit cigarette-style warning of the link with health conditions such as bowel and breast cancer. It is also suggested that traffic light colour coding could help drinkers make use of unit information in the context of the guidelines. • Drink drive warning on the front

label RSPH’s research indicated explicit warnings such as these are especially prioritised by young drinkers and more deprived socio-economic groups. •Calorie content RSPH research indicates that calorie content per container or per serve on the front label could result in an almost 10% swing in consumer purchasing decisions from the highest alcohol drinks to the lowest, within all main drink categories (beers, wines, spirits) and across all socioeconomic groups. According to the report, the effect is particularly pronounced

Campaign to adopt Agent of Change John Spellar MP read a Ten Minute Rule Bill in Parliament on 10 January aimed at protecting grassroots music venues from closure as a result of new accommodation being built nearby and residents complaining about the noise. “This Bill is designed to protect existing music venues from closure or crippling cost arising from the development of new residential properties in their vicinity, especially over questions of noise,” said Mr Spellar. Support from some of the UK’s music greats included Sir Paul McCartney who said: “Without the grassroots clubs, pubs and music venues my career could have been very different. If we don’t support music at this level, then the future of music in general is in danger.”

The Agent of Change principle is that the person or business responsible for the change is responsible for managing the impact of the change. If, for example, an apartment block is built near an established live music venue the residents/builders would have to pay for the soundproofing. Conversely, a live music club venue opening in a residential area would be responsible for these costs. Beverley Whitrick, Strategic Director for Music Venues Trust (MVT) said: “At the moment, UK law says that whoever is making a nuisance is always responsible for that nuisance. If a noise exists, you can deliberately move next to it and demand it be turned off and UK law will support you. You can build balsa wood huts next door to a music venue and simply wait for your

residents to complain and the venue will have to pay all the costs to reduce their noise. This is unfair and unreasonable. John Spellar’s Bill will stop it, and that’s why we are reaching out across the music industry, cultural sector and politics to ask parliament to act and make Agent of Change the law.” Supporting the bill Rhoda Dakar of the band the Bodysnatchers/Specials said: “Grassroots music venues and clubs are the lifeblood of an industry in which we, as a nation, punch far above our weight. Our cultural capital is a precious commodity that, once frittered away, could not be replicated. Moving into an area because of what it offers, then colluding in its destruction, is an exercise in absurdity. Agent of Change would draw a line under this. It is vital this becomes law!”

Win a visit from Jermaine Jenas BT Sport’s charitable initiative, the Supporters Club, is celebrating its fifth season of using sport to transform the lives of young people in the UK and around the world. As a thank you, BT Sport is offering a prize to one lucky person of a visit from one of its leading football pundits, Jermaine Jenas, the former Spurs, Newcastle and England midfielder. Jermaine will visit the winner and his or her club and will get involved in training for the day, passing on tips and advice. The visit will be broadcast by BT Sport in 2018. 6 CLUB MIRROR

Which Premier League stadium’s capacity is closest to the number of young people that The Supporters Club has helped?

To enter the competition, you must first watch the video – use the QR code below right or visit sport.bt.com/the-supportersclub – and then answer this question by tweeting #BTSupportersClubJenas plus the letter A or letter B or letter C. The competition closes at midnight on February 23, 2018.

A: Emirates Stadium B: Turf Moor C: Goodison Park Since 2013, BT Sport customers have raised £6.2m for the initiative and funded more than 60 projects.

among young (18-24) drinkers, who could switch purchases from high to low alcohol drinks by as much as 20%. Professor Sir Ian Gilmore, Chair of the Alcohol Health Alliance (AHA), said: “We all have a right to know the drinking guidelines, along with the risks associated with alcohol, so that we are empowered to make informed choices about our drinking. With alcohol producers unwilling to communicate this information, the government should now introduce mandatory labelling of all alcohol products, with labels clearly communicating the guidelines and health risks.”

CAMRA courts beer and cider drinkers CAMRA is set to widen its remit following the 46-year-old consumer organisation’s review of its purpose and objectives in 2016. CAMRA’s 190,000 members were invited to participate in the Revitalisation Project and now, at April’s Annual General Meeting in Coventry, members will be asked to consider changes to the organisation’s Articles of Association which aim to broaden the types of beer that it represents. Changes include CAMRA’s plans to represent drinkers of quality beers, ciders and perries of all types and in all outlets, including ‘quality beer’ which does not meet the organisation’s definition of ‘real ale’. The organisation also plans to encourage ontrade outlets of all kinds to serve quality beer, cider and perry and to continue advocating drinking in public social venues, rather than buying drinks from the off-trade for home consumption. The proposed changes may take the form of: • CAMRA festivals offering a wider range of quality beers, ciders and perries in all formats. • CAMRA engaging with drinkers of all types with the hope of taking them on a ‘journey of discovery’ of why real ale, cider and perry is particularly special. • CAMRA supporting members in their appreciation of beer, their ability to both recognise quality products and campaign effectively for them to be stocked in bars. • CAMRA providing information about all kinds of beer - not just real ale - as well as

UK clubs celebrate success at Club Mirror’s 26th Club Awards Clubs across Britain have been recognised at the Club Awards for the pivotal role they play in the UK. The Awards were held on 30 November, 2017 at Doncaster Racecourse, hosted by sports and TV personality John Inverdale. Clubs were applauded for their many attributes across 28 categories, from championing grass roots sports activities and building entertainment programmes, to growing their membership and improving opportunities for members to learn more about brewing and the different types and styles available to drinkers • CAMRA recognising a wider range of drinks and establishments in its local and national competitions CAMRA chairman Colin Valentine said: “It’s always been important that our members have had a say throughout this review process and we’re now at the point where we’ll be giving all our members the chance to vote on the final Revitalisation Project recommendations. “The vote will be held at our Annual General Meeting, in Coventry in April. In the months between now and then we’ll be making sure members can access the full details of the changes we’re recommending, along with the analysis of the impacts and potential opportunities the changes will have. “My colleagues and I will be making ourselves available at meetings around the country over the next three months so that members can ask us questions about the proposed changes. We’ll also be making sure that we’re available online at frequent intervals. At the end of this process our aim is to make sure that every member has been given the opportunity to learn more about the proposals before they voted. “Our recommendations mark an important stage in CAMRA’s long history. We recognise that the beer and pub landscape has changed and continues to evolve, and our place in that landscape has changed as well. We’re determined to make sure that we continue to change and evolve so that we are relevant to drinkers of all types and continue to offer a compelling reason for people to join our organisation.”

their facilities. Clubs were also congratulated for raising hundreds of thousands of pounds for charity across the year. “It was an amazing celebration of success and a true reflection of the important part clubs across the land play in our society,” said Club Mirror Editor and Head Judge Caroline Scoular. “Thanks to every winner, every finalist

and every club who entered. And thanks to all of the Club Awards sponsors who recognise the value of our unique sector. It really was a spectacular event and we can't wait for the 2018 celebrations!” •The 2018 Awards are open for entries. Turn to pages 12-13.

BT Sport’s Bruce Cuthbert (far left) and Club Mirror’s Sean Ferris (2nd from right) join host John Inverdale (far right) as the Club Award’s 2017 King of Clubs is announced. Congratulations to Ken Wright (3rd from left) and the team at Phoenix Artist Club.

CAMRA Super Round winners announced

CAMRA’s Keith Spencer welcomes Flixton Conservative Club (left) and Albatross RAFA Club (right) on stage to collect their Super Round trophies at the 2017 Club Awards.

The CAMRA Club of the Year Super Round winners have been announced following rigorous judging by the CAMRA judging team. Club Mirror’s Sean Ferris, a CAMRA judge, said: ”Out of 16 regional winners, only four

could go through as Super Round winners, and we were proud to announce these clubs at the 2017 Club Awards. We’ll be announcing the ultimate overall winner on March 1.”

NEWS IN BRIEF New Chairman for CAMRA Colin Valentine is standing down as CAMRA National Chairman after eight years in the role. He hands over to Vice Chairman Jackie Parker at Coventry’s AGM in April. Parker, who has been an active member of the Campaign for Real Ale for 18 years and a member of the National Executive for seven, said: “I’m excited about the opportunity for my fellow directors and I to lead CAMRA into the future and ensure that the next important step of the Revitalisation Project – implementation of the recommendations into the Campaign’s future positioning and purpose, strategy and activities goes smoothly. My vision for CAMRA is to ensure we remain as relevant to our active volunteers, our members, possible new members and those people visiting pubs and clubs as possible, and we continue to achieve our goals of campaigning for real ale, cider and perry drinkers across the UK.” BHA and ALMR to merge The British Hospitality Association (BHA) and Association of Licenced Multiple Retailers (ALMR) are merging to create a new body, UKHospitality. The new body aims to represent the UK’s third largest private sector employer, which combined directly generates £130bn of revenue each year. The sector is forecast to grow by 4.3% annually, generating 19,000 additional jobs by 2020. UKHospitality’s objective will be ‘to deliver much-needed policies to help the sector secure that opportunity, and would drive employment and innovation, and support entrepreneurs’. Kate Nicholls, proposed CEO-elect said: “This sector is a vital, dynamic economic powerhouse whose importance is clear in our communities, our high streets and our everyday lives. It is one of our fastest growing, most productive industries and last year it delivered one in 8 of all new jobs.”

•Turn to pages 14-15 for details. CLUB MIRROR 7

CLUB NEWS

Clubnews

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Club Mirror takes a whirlwind tour of clubs around the county in the fastest way possible â&#x20AC;&#x201C; by social media. This month: our first Rugby Tonight takeover of 2018, how the New Year is kicking off for some of you active clubs out there and how the 2017 Club Awards unfolded.

Share your news and links with us at info@clubmirror.com. Follow sister title at twitter.com/Sports4Bars CLUB MIRROR 9

CLUB AWARDS 2018

Time to shine 2 0 1 8

Announcing the 2018 Club Awards

The Club Awards recognise the commitment of clubs, committees and individuals who work to ensure a healthy future for their clubs. Could this be your year? It's time to find out.

f you haven’t entered the Club Awards before, then make sure 2018 is the year that you do. (Just turn to pages 31-71 to see why you should.) And for those of you who already understand the value of the only pan-club awards in the UK, then we look forward to your entry, both old friends and new. The Club Awards Gala Dinner celebrates clubs across the UK and provides the perfect opportunity to meet up with fellow clubs to share ideas and issues while having a lot of fun along the way.

JOIN THE JOURNEY – WHY ENTER? Clubs use their success to: • Raise the club’s profile. • Gain coverage in the local press and media. • Encourage new members. • Thank existing members for their support. • Show that the club is spending members’ money for their benefit. • Celebrate clubland in all its forms with fellow clubs from across the country.

IT COULD BE YOU So, do you think you could be a finalist? Do you have what it takes to beat the best and stand out from the rest? Time to find out. HOW TO ENTER This year following club requests, we have increased the number of ways to enter the Awards. 1. Traditional – fill in the form opposite and request a call from one of our judges. 2. New this year – fill in the form and opposite and request a self-entry form which you can complete at the club and send in to our judges. We look forward to your entry!

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HOW TO ENTER Please tick preferred option

n I would like one of the Club Awards judges to contact me to discuss the club. OR

n I would like to complete a self-entry form on behalf of the club. Please send me a form. Which categories would you like to be considered for? (Please tick as many/few boxes as you wish).

n Bar Manager/Bar Steward of the Year (Q)

n Green Club of the Year (AG)

n Bowls Club of the Year (S)

n Innovative Club of the Year (AI)

n Business Initiative of the Year (R) n CAMRA Club of the Year (T)

n Catering Club of the Year (U)

n Catering Club of the Year – Golf (V) n Charity Club of the Year (W) n Committee of the Year (X)

n Community Club of the Year (Y) n Cricket Club of the Year (Z) n Darts Club of the Year (AA)

n Entertainment Club of the Year (AB) n Family Club of the Year (AC)

n Football Club of the Year (AD)

n Grounds Team of the Year (AH)

n Manager/Secretary of the Year (AJ) n Marketing Club of the Year (AK)

n Membership Club of the Year (AL) n Racing Club of the Year (AM)

n Refurbishment Club of the Year (AN) n Rugby Club of the Year (AO)

n Sports Club of the Year (AP)

n Sports and Social Club of the Year (AQ) n Tennis Club of the Year (AR)

n Traditional Club of the Year (AS)

n Turnaround Club of the Year (AT)

n Golf Club of the Year – under £1m turnover (AE) n Website of the Year (AU) n Golf Club of the Year – over £1m turnover (AF)

n King of Clubs (AW)

Name:

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Job title:

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Club:

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Address:

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Postcode: ____________________________________________________________ Tel:

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Email:

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CONTACT THE CLUB AWARDS TEAM: BY POST: Club Awards, Club Mirror, Gainsborough House, 59-60 Thames Street, Windsor SL4 1TX ONLINE: www.clubmirror.com/Awards BY EMAIL: Email your details to info@clubmirror.com BY PHONE: Call in your details to 01753 272022 BY FAX: Fax this page to 01753 272021 OR USE THIS QR CODE

CLUB MIRROR 13

CAMRA CLUB OF THE YEAR

Clubs recognised for real ale offering The CAMRA Club of the Year competition is run in conjunction with Club Mirror. Four Super Round contenders were announced at the magazine’s 2017 Club Awards, all of whom were then visited and judged by a team from CAMRA and from Club Mirror. And the Super Round winners are...

he CAMRA Club of the Year aims to locate and identify clubs with the greatest commitment to quality real ale, offering a fantastic atmosphere, welcoming surroundings and most importantly, top quality real ale served in great condition. Participating clubs are nominated by CAMRA branches across the country and by direct entry into the Club Awards. They are then judged by a panel of volunteers throughout the year. The best four clubs in the country were announced at the Club Awards in Doncaster on November 30 last year, chosen from 16 hot contenders. The four Super Round winners and finalist included two Royal Air Force Association (RAFA) clubs – the Albatross Club in Bexhill-on-Sea and the Real Ale Farm in Bargoed, Wales. The Albatross was a finalist last year and took home the national title in 2016. It boasts an interesting collection of RAF memorabilia and regularly holds beer festivals and social events. The Real Ale Farm is housed in the oldest surviving building in Bargoed, dating back to the 17th century. It offers the best range of quality beers for miles around, selected for flavour and interest and sourced from breweries both near and far. It hosts numerous charity events throughout the year. Like its Albatross counterpart, RAF memorabilia can be found in the bar at the club which maintains a keen eye to the future as well as celebrating its past. Also in the running was the Appleton Thorn Village Hall in Warrington, a former school that has previously taken home the Club of the Year title for its agricultural-themed interior and local beer range. The club has recently introduced a new gin bar, which is also proving to be very popular with members. Finally, the Flixton Conservative Club in Manchester was a hot contender after a recent transformation has seen an even wider range of real ales and ciders brought in. The club runs monthly brewery nights and a number of sports team and quiz events. Keith Spencer, Club of the Year Co-ordinator, said: “All four clubs demonstrate a first-class commitment to real ale and a dedication to the respective

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communities they each serve, making them all absolutely vital to their local areas.” Sean Ferris, Publisher and Managing Director of Club Mirror, said: “Now, more than ever, clubs are proving to be at the heart of the community and we’re proud to have been working with them to secure this position for the past 50 years. As always it's been a great pleasure to work with CAMRA on this unique Award and congratulations to all contenders." The ultimate winner will be announced on March 1. Watch this space! Albatross Club in Bexhill-on-Sea yet again proved an impressive contender.

Flixton Conservative Club in Manchester proves that there's nothing conservative about their range of ales.

Appleton Thornâ&#x20AC;&#x2122;s signage â&#x20AC;&#x201C; the club in a nutshell.

Real Ale Farm, Bargoed, proudly show their credentials.

CLUB MIRROR 15

ISSUE 11

AT THE HEART OF THE RUGBY COMMUNITY

T U O

W O N

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The NatWest 6 Nations Championship Enter the Social Media Awards

Full TV schedule for the Six Nations

using this QR code

Our audience takeover of BT Sport’s Rugby Tonight

Champions Cup reaches the quarter-final stage HQ Building the Business – free advisory service

RUGBY TONIGHT TAKEOVER

And... action! Club Mirror and Club Rugby readers descended on BT Sport’s London studio for 2018’s first Rugby Tonight Takeover. Couldn’t join us? Then here’s how it played out.

n January 17, BT Sport’s popular weekly rugby show Rugby Tonight played host to readers of Club Mirror and sister magazine Club Rugby along with Club Award’s finalists and rugby-mad suppliers. Following security check-ins, guests were led into the heart of the building and the corridors of sporting power, pictures providing the map to the studio (left at Craig Doyle, right at Robbie Savage and right at Claire Balding, for anyone who’s interested). “With presenters and rugby legends Martin Bayfield, Ben Kay and Brian O’Driscoll pounding the same corridors it was a unique opportunity to bump into some of rugby’s all-time greats,” said Club Mirror’s Caroline Scoular. “Which we did. On several occasions. Unintentionally of course!” A drinks reception and burger and chips courtesy of BT Sport and Club Rugby saw the audience gather together with photo opportunities and videos taken with club representatives which appeared later in the live programme. After a briefing by the floor manager the programme kicked off with a club name check from Martin Bayfield and a Q&A with Welsh Legend Martyn Williams, providing insights into the upcoming Six Nations. Rugby chats in the on-set ‘Ruck & Maul’ pub followed along with re-enactments by

demo teams (including Vigo, who – slight aside – Club Mirror publisher Sean Ferris played for once upon a rugby time). A key focus was the hosts’ predictions of what would happen in the final pool games of the Champions Cup that weekend – a spectacular weekend for sports-screening clubs. They hit the mark as we later saw, with the quarter final line up emerging as Claremont Auvergne v Racing 92, Leinster v Saracens, Munster V Toulon and Scarlets v La Rochelle. At the end of the filming – which saw James Bond double Brian O'Driscoll leaping on the back of a waiting motorbike to catch a flight – a group shot ensued, followed by a trip down to close-by bar Shane’s On Canalside to round off the event. Here’s to the next one later in the season!

Below: Presenters for the night, seated below in the Ruck & Maul pub (left to right) were Martin Bayfield, Martyn Williams (guest), Brian O'Driscoll and Ben Kay, pictured with Editor Caroline Scoular in the foreground. Pictures not enough? To get a real flavour of the evening have a look at these... https://images.c1photography.com/rugbytonight/ https://twitter.com/Sports4Bars http://sport.bt.com/sport-hurts/rugby-tonight-demo-manipulating-the-defence-91364244105734

CLUB MIRROR 17

RUGBY TONIGHT TAKEOVER

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CLUB MIRROR 19

LIVE SPORTING FIXTURES FROM

The best of Saturday February 10, 4.45pm – ITV

Six Nations Rugby: England v Wales The second round of the 2018 Six Nations Championship as Wales travel to take on champions England for this much-anticipated annual fixture. Wales’ last victory against England at this ground was back in 2015 during the pool stages of the Rugby World Cup.

Sports4Bars.com looks ahead to the sporting highlights during the month, including some crucial last 16 UEFA Champions League fixtures. Friday February 9 7.45pm Sky Sports Main Event HD

Saturday February 10 5.30pm Sky Sports PL HD

Super League: Wakefield Trinity v Salford Red Devils

Premier League: Manchester City v Leicester City

Super League action from Beaumont Legal Stadium as the Dreadnoughts host the Red Devils.

Manchester City have looked unbeatable at times this season but the Foxes will hope to catch them on a rare off day at the Etihad.

Saturday February 10 4.45pm ITV

Six Nations Rugby: England v Wales

Tuesday February 13, 7.45pm – BT Sport HD

UEFA Champions League: FC Basel v Manchester City Last 16, first round action as Manchester City travel to Switzerland to face FC Basel. It may seem like a favourable draw for City but they will be on guard against the team which pulled off a shock 1-0 defeat over Manchester United in the group stages of this campaign back in November.

Always a huge game for both sides this should be an occasion to savour given the excellent try-scoring record of both teams in recent history. Wales have lost several of their 2017 Lions contingent to injury but have some good young talent to take their places. Saturday February 10 12.30pm BT Sport 1 HD

Premier League: Tottenham Hotspur v Arsenal One of the keenest rivalries in all of sport as the North London derby kicks off at Wembley. There is little separating the teams in the Premier League table which should make for an intense encounter. Saturday February 10 12.30pm Sky Sports Football HD

Friday February 23, 7.45pm – Sky Sports Main Event HD

Super League: Warrington Wolves v Wigan Warriors The new Super League season continues. It was a disappointing season for both of these teams last time out, Warrington Wolves finishing 9th in the final table and Wigan Warriors squeezing into the Super 8 stage of the competition with a 7th-place finish but failing to make it to the play-offs. Both teams will be looking for marked improvements this time and have a number of new faces in the mix to help them achieve this.

Championship: Millwall v Cardiff City Cardiff City have been flying high in the Sky Bet Championship and will be looking to gain the full points available from this tie against the Londoners who have struggled to make it beyond mid-table for much of the season.

Sunday February 11 2.15pm Sky Sports PL HD

Premier League: Newcastle United v Manchester United A rivalry which has a magnificent history as two of the best supported teams in the country meet at St James’ Park. Sunday February 11 3pm BBC

Six Nations Rugby: Scotland v France Scotland enjoyed a great summer tour and autumn series and are now determined to deliver further evidence of their progress under coach Gregor Townsend during the 2018 Six Nations. Once again, France are something of a mystery package with their brand-new coaching team bringing a number of young players into the mix for the tournament. Monday February 12 8pm Sky Sports PL HD

Premier League: Chelsea v West Bromwich Albion The Baggies look to be heading for a relegation dogfight at the end of this season and are unlikely to gain much comfort from this trip to Stamford Bridge

For latest news and timings on sporting events coming to the club screen, visit Sports4Bars.com 22 CLUB MIRROR

February’s live sport ALSO COMING UP...

Premier League: Newcastle United v Manchester United, Sunday, February 11, 2.15pm, Sky Sports PL HD

Sunday February 11 2.15pm BT Sport 1 HD

Premier League: Huddersfield Town v AFC Bournemouth Wednesday February 14 10am Sky Sports Main Event HD

Tennis: World Tennis Tournament Thursday February 15 7pm Sky Sports Action HD

Premier League Darts Thursday February 15 7.45pm Sky Sports HD Tuesday February 13 6am Sky Sports Cricket HD

Tuesday February 13 7.45pm BT Sport HD

Tuesday February 20 7.45pm BT Sport HD

International Cricket - Tri-Series: New Zealand v England

UEFA Champions League: Last 16, 1st Leg - Juventus v Tottenham Hotspur

UEFA Champions League: Last 16, 1st Leg - Chelsea v Barcelona

They may have lost the Ashes Test series in pretty abject fashion but England are no slouches when it comes to the Twenty20 version of the game and will undoubtedly be competitive in this Tri-Series which will see them in action against both the Black Caps of New Zealand and Australia.

This is Spurs’ first time in the knockout stages of the UEFA Champions League since the 2010/11 season and they will be eager to have a good run to the latter stages of the tournament with back-to-back wins against the famous Italian club.

Tuesday February 13 7.45pm BT Sport HD

Wednesday February 14 7.45pm BT Sport HD

UEFA Champions League: Last 16, 1st Leg - FC Basel v Manchester City

UEFA Champions League: Last 16, 1st Leg - FC Porto v Liverpool

City fans couldn’t have wished for a more comfortable draw for the Last 16 of the UEFA Champions League and will expect their team to progress against a fairly average Swiss side who finished up as runners-up to Manchester United in Group A ahead of CSKA Moscow and Benfica.

On paper this is a kind draw for Liverpool but Jurgen Klopp will be wary of allowing any complacency to creep into his side’s preparations for this two-leg battle against the FC Porto. The Portuguese side qualified with the fewest points of any of the six clubs Liverpool could have faced and conceded a total of 10 goals during the group stages.

The Blues find themselves with a nightmare draw as they take on one of the aristocrats of Champions League football in Barcelona. Their task will be made all the more arduous given that the second leg will take place at the Nou Camp. On the plus side for the reigning Premier League Champions, Barca superstar Lionel Messi has never scored against Chelsea in his career. Sunday February 25 2.05pm Sky Sports PL HD

Premier League: Manchester United v Chelsea United manager Jose Mourinho will welcome his old team to Old Trafford and will be out to gain revenge for the 1-0 defeat meted out to his side at Stamford Bridge earlier this season. The Blues have given up on their title defence but would love a win here.

Super League: Hull KR v Catalans Dragons Thursday February 15 8.05pm BT Sport HD

UEFA Europa League: Last 32, 1st Leg - Celtic v Zenit St Petersburg Friday February 23 7.45pm Sky Sports HD

Super League: Warrington Wolves v Wigan Warriors Saturday February 24 12.30pm Sky Sports PL HD

Premier League: Leicester City v Stoke City

www.Sports4Bars.com

For latest news and timings on sporting events coming to the club screen, visit Sports4Bars.com CLUB MIRROR 23

HQ BUILDING THE BUSINESS

New Year New You? Keep it real is the advice – and be gentle on yourself. Also: with Facebook and social media now key communication mechanisms for clubs, just what are the constraints surrounding sharing pictures of your team and members? HQ looks at what the law has to say. Meanwhile, attracting the social media-adept millenials is ever more important. So just what pushes their buttons? A new Consumer Insights Report may offer some clues.

New year, new you? While many of us will have launched into 2018 with ambitious New Year’s resolutions they’re almost guaranteed to fail, according to the experts.

early all of us make the same mistake when it comes to New Year’s resolutions, one that practically guarantees we’ll fail miserably. Sadly, it’s not just New Year’s resolutions that we blow. Anytime we try to change our behaviour, we make the same disastrous mistake. In the time it takes you to read this, you’ll learn a strategy that you can use to reach any goal or to change any habit. Even the biggest goals, like stopping smoking and getting out of debt, are achievable with this approach. So, what’s this huge mistake we make when we set goals or try to change a bad habit? We expect to succeed. We have no contingency plan when we fall by the wayside. When we inevitably come up short – the stats are bleak when it comes to sticking with New Year’s resolutions – we have nothing to do but revert to our old behaviour. Your biggest goals require the biggest changes, the greatest commitments, the most effort and willpower. Those pounds aren’t going to lose themselves; your debt isn’t going away on its own; and the business you want to run isn’t going to start itself. These are massive undertakings that require a great deal of personal fortitude. The effort required to succeed can seem overwhelming, so much so that you might relent. You ditch your diet and eat the brownie. You forgo your budget and buy the shoes. You talk yourself out of business ownership and turn on the TV. The good news is that one misstep doesn’t have to derail you if you use the One Day, One Week, One Month Strategy. Here’s what you do:

One Week If you survive the first day –and you will – all you need to do is focus on surviving six more days. That’s it. You can do anything for a week, and you’ve already made it through the first day.

One Day It doesn’t matter that the book you want to write will take you two years and lots of late nights to complete. It doesn’t matter that the 50 pounds you need

One Month Congratulations! You made it a week. The desire to revert back to old behaviours is strong, but you’ve already gone a whole week. What’s another couple

26 CLUB MIRROR

to lose will take 12 months of sweat and sacrifice to drop. The hard work? The long hours? None of it matters. The only thing you should focus on is one day. That’s it. Surely you can stick to a diet for one day, right? Of course you can follow your budget for one day. It’s just one day. Get over your excuses. Get over the anxiety. You can do anything for a day.

of weeks to make it a month? If at the end of the month you decide it’s not worth it, tell yourself you’ll stop, but give yourself a month. What happens if you falter? As the old saying goes, if you fall down one step, don’t throw yourself down the whole staircase. If on day four you completely blow it, you simply start over. The next morning, you only focus on getting through one day. Then you take another shot at getting through a week, and you will because it will be much easier the second time. If on week three you crack. No problem. The next morning you simply focus on getting through one day. Then one week. Then take another run at one month. You can do this over and over and over again until you succeed. And when it comes to New Year’s resolutions? Well you just may need to try a few times before you succeed!

Picture imperfect With images flying around social media every second of the day, just what are the constraints on sharing pictures? Sarah Garner, solicitor at DAS Law provides the answers. If photos and/or videos are taken without my knowledge or consent, who owns the images? The Copyright, Designs and Patents Act 1988 provides that the author of a photograph is the person who creates it. The person who takes the photograph/video will own the copyright unless the photo/video was created by a person in the course of their employment. In this case the copyright will be owned by the employer. Can I have photos removed from social media or stop them being shared? In UK law there is generally no right to privacy where an image/video is taken in a public place. In a case involving Naomi Campbell, the court determined that the publication of photographs taken in

public would only be prevented if they were obviously private, or were offensive in some other way. This would include a person being caused humiliation or severe embarrassment. Most social media companies have policies in place that although the creator of the photo/video is the owner, once they are uploaded you are granting a licence to that social media company to use or allow others to use that photo/video. Due to the lack of privacy laws the courts are generally relying upon decisions in previous cases for their findings. Publication of photographs can be prevented if they were commissioned to be taken but were then used for an unauthorised purpose. The author of the photo/video would need to delete the photo/video from their social media account for it to be removed. However, if the

photo/video has been shared by another user it is unlikely that it can be removed. Can I insist they are permanently deleted and how do I go about this? Being able to get photos/videos removed from social media is highly unlikely especially if the photo/video has already been viewed/shared. The legal recourses available to prevent or remove photos/videos are a court injunction, a court order for return or destruction, or damages by way of financial compensation. Most social media companies will block or remove photos/videos that breach their policies regarding containing offensive material or images but this would be at the discretion of the particular social media company. You can however report any image or video for them to consider if it breaches their policies.

Consumer Insights Report The third edition of Carlsberg UK’s Consumer Insights Report published in December, examines the evolving landscape of hospitality and analyses the ‘millennial’ demographic.

n important consumer group for operators, 18-35 year olds are commonly referred to as millennials. The term describes over 14m people, however, so the report delves deeper into this classification and reveals the importance of recognising the factions within this broad definition. Whilst the millennials as a mass identity have behaviours and attitudes in common, the report takes a segmented approach and identifies fundamental differences in consumption habits between 18-25 and 26-35 year olds, examining what this means for the out-of-home market. Experiences have become increasingly important and equally so, sharing them on social media. Creating ‘shareable’ moments remains vital for operators in an ever-competitive market, says the report. The report’s analysis of social media trends has flagged the increased appetite for experiences throughout the week and on atypical days, such as ‘SundayFunday’ business growing by 55% over the last three years. Created to inspire bar operators across the country, the report also explores a number of key themes, including premiumisation, the demand for quality experiences, health and moderation and technology.

Premiumisation The report concludes that the treat economy megatrend of recent years shows no signs of abating and as a result while visits may be fewer (this is specifically related to pubs) when consumers are on the premises, they are looking for premium choices, experiences and serves, with the average spend per head up 3%. Experiences The consumer search for experiences continues to drive the leisure and hospitality market and the report’s findings support this with half of participants stating they feel a need to find new experiences to enjoy during their leisure time. Health and moderation The report has found that 50% of the population moderate alcohol in order to maintain a balanced and healthy lifestyle. Many other leisure sub-sectors are winning consumers over, with 26-35 year olds now more likely to visit the gym than the pub. Technology Technology continues to affect consumer habits with factors such as a strong online presence, online booking facilities and free WiFi scoring highest amongst participants.

Alongside these themes, this year’s report has been developed to showcase the biggest opportunities for the on-trade. Presenting the importance of getting the traditional social occasion right, the report also reveals several ‘wants’ from different demographics including cocktail masterclasses, opening early for breakfast, community meetings and coffee mornings. The importance of beer and food matching (particularly in food-led pubs) has been championed by consumers, who have revealed that they’re looking for a more comprehensive offering when eating out. The research indicates that, half of consumers would be interested in recommendations for the perfect brew to pair with their food choice. This rises to 67% amongst 26-35 year olds, who are the most engaged with pairing. Alistair Gaunt, VP Nationals Sales at Carlsberg UK, said: “This report provides meaningful insights into consumer habits, the rise of consumer expectations and the evolving way we need to approach our definitions of consumer groups. For instance, the findings from the report have shown that by using one simple descriptor of ‘millennial’ for such a wide, and profitable, collective of people operators can really be missing a trick.” • www.carlsbergwedelivermore.co.uk

CLUB MIRROR 27

HQ BUILDING THE BUSINESS

Want to cut club spend while increasing efficiencies? Well now you can. Introducing HQ Building the Business. Completely free to clubs this new service involves no contracts and no costs, just better buying and better club business.

Welcome to HQ Building the Business F

rom utilities and energy savings to procurement and financial services, HQ Building the Business works with your club as a surrogate head office, helping you to boost club business. And by working with carefully selected club-supporting partners and suppliers, HQ Building the Business will save you valuable time and resources in the quest to save your club money, freeing up you and your committee to run an even more efficient club. You’re just three steps away from saving money.

Step 1 Free no-obligation audit – just call us or email us.

Step 2 Following our audit and discussions, if we believe we can help your club we will source the best deals available.

Frequently Asked Questions Q. What do I get when I become a member? A: You get a free and confidential audit of your club in those areas where you would like to find savings and efficiencies. This could be anything from utilities to phone bills and from food to club equipment. Q. What are the costs? A. There are no costs. HQ is free to join. Q. If I become a member, what are my obligations? A. There are no obligations for you or your club and no contracts. All we ask is that when we work with you, you are open about your current supplier situation.

suppliers we need to prove the value of a club to their business, but if we can help we will. Q. What are your club credentials? A. We’ve been working in the club sector for over 30 years in various roles. The launch of HQ Building the Business is the culmination of many years working with clubs and suppliers, from brewers and telecoms suppliers, to energy and water companies. Q. Do I need a face to face meeting? A. Not necessarily. A lot of the ground work can be done over the phone/email. Q. How do I become a member? A. Just email enquiries@hqbusiness.com, call 01753 272022 or use the form on the opposite page.

Q. Does the club need to have a minimum turnover? A. Our services are most suited to clubs with a minimum turnover of £100,000. This is because to secure the HQ Building the Business deals with

Step 3 Your club starts saving money. This is what we call a win win! So get in touch now and help us help you to make 2017 an even better year for your club and your members. You can call on 01753 272022, email enquiries@hqbusiness.com or use the form opposite.

Ryan Bezuidenhout, General Manager of Aviva Premiership Rugby contender, Worcester Warriors “My role is very much to ensure that the support mechanisms of an efficient stadium and business are in place. I’ve worked with David and his team to assist in delivering savings across the business at Worcester Warriors and I am delighted to recommend the team on a professional as well as personal level. Energy has been one of the biggest projects, and this procurement is delivering significant short and long term savings. There are plenty of people out there who claim they can do this; this team can. A large part of my role is about getting things done efficiently and effectively, hence why I value the straight talking, efficient and short sharp presentation of results. No fuss, no salesmanship, just a host of opportunities followed up by appropriate and helpful assistance to deliver the chosen projects; make the most of them.” • www.warriors.co.uk

28 CLUB MIRROR

MEMBERSHIP FORM Yes I am interested in joining the no-cost, no-contract, no obligation HQ Building the Business club. Your name: _____________________________________

HQ BUILDING THE BUSINESS

Role in club: _____________________________________ Club name and address: _____________________________ _____________________________________________ _____________________________________________ Tel no: ________________________________________ Email: _________________________________________ Number of members: ______________________________ Turnover*:______________________________________

n All n Other (please list): _____________________________

Particular areas you are interested in?

_____________________________________________

*Turnover - this information is entirely confidential and is not shared with any other companies/agencies etc. It is HQ Building the Businessâ&#x20AC;&#x2122;s measure as to how we can help you save money.

CLUB MIRROR 29

CLUB AWARDS 2017

Welcome to the Club Awards 2017

Doncaster Racecourse November 30, 2017 CLUB MIRROR 31

FLASH SALE

OFFER ENDS 21st FEB

Get 25% o BT Sport

For the rst time ever 5 English clubs are in the UEFA Champions League knockout stages.

Be There

6 & 12 month contracts available

Call 0800 678 1061 25% o BT Sport o er: This o er is available, at BT’s discretion, to new (must not have been a customer in the previous 3 months) BT Sport Commercial customers (Single and Group Premises) who sign up for a 6 or 12-month minimum period for the service on BT Sport Total between 6 February and 21 February 2018 (inclusive). BT will reduce your monthly subscription charges for BT Sport Total by 25% for the minimum period of your contract (6 or 12 months, as applicable). Standard monthly subscription charges will apply thereafter. If you terminate the service during the minimum period, you may incur early termination charges. Your subscription charges will be based on the rateable value of your premises. Please call to con rm your rateable value and BT Sport subscription price. You will be entitled to one free Sky box and standard installation. O er not available in conjunction with any further o ers. This o er is subject to BT’s Agreement for BT Sport – Commercial Premises which can be found at btsportbusiness.com/terms © British Telecommunications plc 2018. We’re registered in England at 81 Newgate Street, London EC1A 7AJ (company number 1800000). All this information/pricing was correct at time of print, 6th February and may change. See our terms and conditions at btsportbusiness.com/terms

CLUB AWARDS 2017

And the winners are... Club Mirror is delighted to present the 2017 Club Awards winners and finalists. The night of celebration began with an exclusive Beer Festival, courtesy of long-term sponsor Marston’s Beer Company, complete with our very own Club Awards brew, King of Ales. The annual drinks reception followed, with ales from Marston’s, lagers from sponsor Heineken UK and photo-opportunities provided by BT Sport in the iconic shape of the FA Cup. Then followed the main event – the 2017 Club Awards and Gala Dinner hosted by our ever popular host and Club Awards favourite, TV Sports presenter John Inverdale, who was delighted to welcome clubs to the new Doncaster venue. Thanks to all our sponsors, to everyone who helps make these Awards so special and most of all congratulations to all of our winners, to all of our finalists and to every club who entered. We salute you all!

CLUB MIRROR 33

CLUB AWARDS 2017

34 CLUB MIRROR

CLUB MIRROR 35

CLUB AWARDS 2017

36 CLUB MIRROR

CLUB MIRROR 37

CLUB AWARDS 2017

The 2017 Club Awards, celebrate all that’s great about UK clubs. And in some style!

John Inverdale

The 2017 event in its new Doncaster Racecourse venue proved an overwhelming success and plaudits have flooded in from those who joined us for the night of celebration and for free racing on the following day. The event began with a Beer Festival courtesy of Marston’s Beer Company, followed by a drinks reception (sponsored by Club Mirror, Heineken UK and Marston’s Beer Company) and a photo opportunity with the iconic FA Cup, courtesy of BT Sport. Then came the main event – the 2017 Club Awards Gala Dinner hosted by TV sports presenter John Inverdale. Our thanks go out to John and also to all our celebrity guests who popped in remotely to join in the celebrations. And finally, thank you to all of our club-supporting sponsors, to all winners, to every finalist and to every club who entered. We salute you all.

Steve Cram CBE

“Congratulations – you really are all winners here tonight.” Sean Ferris

Tessa Sanderson CBE

CLUB AWARD JUDGES

“Have a great evening. I know you’ll be in safe hands with your host John Inverdale!” 38 CLUB MIRROR

Craig Doyle

2017 CLUB AWARDS SPONSORS A big thank you and shout out to all of our sponsors. Thank you for all that you do to support clubs across the UK.

“Congratulations to you all here tonight, and I look forward to welcoming Club Mirror readers to Rugby Tonight in January. See you there!” Robbie Savage and Darren Fletcher

“Sorry we can’t be with you tonight but good luck to you all!” Clare Balding

“Good luck to you all and for those of you joining Club Mirror at tomorrow’s racing, here’s a tip for you... Back the brown horse!” CLUB MIRROR 39

CLUB AWARDS 2017

Roll of Honour Welcome to the 2017 Club Awards. COMMUNITY CLUB OF THE YEAR Sponsor: BT Sport • Boothstown RBL • Cheltenham Rugby Club • Court Barn Conservative Club • Derbyshire Tennis Centre • Ellingham & Ringwood RFC • Hawthorn Social Club • Hindhead RBL • Lindley Liberal Club • Newport Salop RUFC • Newtown Sports & Social Club • Old Halesonian Association • Wolverhampton Lawn Tennis and Squash Club MARKETING CLUB OF THE YEAR Sponsor: Heineken UK • BBC Club • Burghill Valley GC • Northern Football Club • Penn Bowling Club • Phoenix Artist Club • Royal Porthcawl Golf Club • Shifnal Golf Club • The Golden Diamond WEBSITE OF THE YEAR Sponsor: Larrytech • Barton Town Cricket Club • BBC Club • Burghill Valley GC • Christchurch Rowing Club • Court Barn Conservative Club • Lindley Liberal Club • Phoenix Artist Club • St Anne’s Cricket Club ENTERTAINMENT CLUB OF THE YEAR Sponsor: Dransfields • Clock Face Labour Club • Ealing Cricket Club • Lindley Liberal Club • Lower Hopton WMC • Main Line Social Club • New Eltham WMC • Phoenix Artist Club • Poynton WMC • Ryton Social Club • The Golden Diamond

TURNAROUND CLUB OF THE YEAR Sponsor: Club Control • Aldwick RBL • Formby Club • Maddocks Sports & Social Club • Manor Golf Club • Mildenhall Social Club • Ravenmeadow and Perdiswell Park Golf Club • Wilden Cricket Club • Wrockwardine Wood FC Sports & Social Club FAMILY CLUB OF THE YEAR Sponsor: Club Control • Boyce Hill Golf & Country Club • Hindhead RBL • Nunsfield Social Club • Poynton WMC • Remembrance Club • St Anne’s Cricket Club • Willaston Sports & Social Club • Winnington Park Rugby Club GREEN CLUB OF THE YEAR Sponsor: Pure Purchasing • Datchet Water Sailing Club • Frilford Heath Golf Club • Hereford Richmond Place Club • Northern Football Club • Shifnal Golf Club • Tiverton Constitutional Club Ltd BUSINESS INITIATIVE OF THE YEAR Sponsor: Club Insure • BBC Club • Clent Community and Social Club • Cookley Sports Club • Datchet Water Sailing Club • Harborne Golf Club • Melbourne Sporting Partnership • Royal Porthcawl Golf Club • St James’s Club INNOVATIVE CLUB OF THE YEAR Sponsor: Club Insure • BBC Club • Burghill Valley GC • Cookley Sports Club • Datchet Water Sailing Club • Newbury & Thatcham HC • Tiverton Constitutional Club Ltd CATERING CLUB OF THE YEAR Sponsor: Stephensons • Burton Rugby Club • Cobham Sports & Social Club • Kings Heath Cricket and Sports Club • Squash & Tennis Club • Phoenix Artist Club • St James's Club

40 CLUB MIRROR

GOLF CATERING CLUB OF THE YEAR Sponsor: Stephensons • Burghill Valley Golf Club • Dudsbury Golf Club • Kingswood Golf & Country Club • Prenton Golf Club • Silvermere Golf Club • Southport and Ainsdale Golf Club __________________________________________ SPORTS CATEGORIES Sponsored by BT Sport Supported by ACP titles - Club Mirror, Sports4Bars, Club Rugby, Club Football, Club Cricket – and Evostick Premier League RUGBY CLUB OF THE YEAR In association with: Club Rugby • Burton Rugby Club • Cheltenham Rugby Club • Colne & Nelson RUFC • Ellingham & Ringwood RFC • Heath RUFC • Newport Salop RUFC • Northern Football Club • Old Halesonian Association • Stockport Rugby Club • Windsor Rugby Club • Winnington Park Rugby Club • Workington Zebras CRICKET CLUB OF THE YEAR In association with: Club Cricket • Barton Town Cricket Club • Ealing Cricket Club • Kings Heath Cricket and Sports Club • Shelton Cricket Club • St Anne’s Cricket Club • Wilden Cricket Club BOWLS CLUB OF THE YEAR In association with: Sport4Bars • Lower Hopton WMC • Mid Surrey Bowling Club • Penn Bowling Club • Ross on Wye Bowling Club • Southbourne Bowls Club • The Laurels TENNIS CLUB OF THE YEAR In association with: Sport4Bars • Ashford Tennis Club • Chesham Bois Lawn Tennis & Squash Club • Derbyshire Tennis Centre • Leicestershire Squash & Tennis Club • West Heaton Bowling, Tennis & Squash Club • Wolverhampton Lawn Tennis and Squash Club

GOLF CLUB OF THE YEAR In association with: GCMA • Boyce Hill Golf & Country • Burghill Valley Golf Club • Dudsbury Golf Club • Frilford Heath Golf Club • Harborne Golf Club • Kingswood Golf & Country Club • Leeds Golf Club • Manor Golf Club • Prenton Golf Club • Ravenmeadow and Perdiswell Park Golf Club • Royal Porthcawl Golf Club • Shifnal Golf Club • Silvermere Golf Club • Southport and Ainsdale Golf Club SPORTS CLUB OF THE YEAR In association with: Club Mirror • Christchurch Rowing Club • Cookley Sports Club • Derbyshire Tennis Centre • Melbourne Sporting Partnership • Roehampton Club • West Heaton Bowling, Tennis & Squash Club FOOTBALL CLUB OF THE YEAR In association with: Evo-Stick Premier League and Club Football • Basford United FC • British Rail Staff Association • Consett AFC • Hyde United FC • Radcliffe Borough FC • Ramsbottom FC • Shaw Lane FC • South Shields FC __________________________________________ SPORTS AND SOCIAL CLUB OF THE YEAR Sponsor: CMAE and Clubhouse Europe • Cobham Sports & Social Club • Farncombe Social Club • Kings Heath Cricket and Sports Club • New Longton Sports & Social Club • Newtown Sports & Social Club • North Biddick Social Club • St George's Sports and Social Club • Tipton Sports & Social Club • Willaston Sports & Social Club • Wrockwardine Wood FC Sports & Social Club DARTS CLUB OF THE YEAR Supported by: CIU • British Rail Staff Association • Cowplain Social Club • Eastleigh WMC • Hereford Richmond Place Club • Marlow RBL • Newtown Sports & Social Club • Nunsfield Social Club • Poole Ex-Servicemens Club

TRADITIONAL CLUB OF THE YEAR Sponsor: CIU • Baddesley Ensor Social Club • Barnard Castle WMC • Bradwell WMC • Daventry WMC • Durrington WMC • Eastleigh WMC • Everton and Lymore Social Club • Grangemoor WMC • Hawthorn Social Club • Hereford Richmond Place Club • Lower Hopton WMC • Main Line Social Club • New Eltham WMC • North Biddick Social Club • Pittshill Victory Club • Poynton WMC • Remembrance Club • Ryton Social Club • Southborough Mens Club • West Kirby Social Club MEMBERSHIP CLUB OF THE YEAR Presented by Club Journal • Formby Club • Grangemoor WMC • Hereford Richmond Place Club • Mildenhall Social Club • St George's Sports and Social Club • Wittering RBL CHARITY CLUB OF THE YEAR Sponsor: Dransfields • Bitterne Conservative Club • Consett AFC • Court Barn Conservative Club • Great Western Railway Staff Association Club • Lindley Liberal Club • Pittshill Victory Club • Victory Club • Willaston Sports & Social Club • Wolverhampton Lawn Tennis and Squash Club COMMITTEE OF THE YEAR Sponsor: Dransfields • Boothstown RBL • Clock Face Labour Club • Hawthorn Social Club • Mildenhall Social Club • New Eltham WMC • New Longton Sports & Social Club • Penn Bowling Club • Remembrance Club • Shottermill Club • Tiverton Constitutional Club Ltd

REFURBISHMENT CLUB OF THE YEAR Supported by: CGA • Barnard Castle WMC • Bradwell WMC • Bramley WMC • Clitheroe RBL • Cowplain Social Club • Durrington WMC • Dudsbury Golf Club • Poynton WMC • Ryton Social Club • Silvermere Golf Club • Southampton RBL • Workington Zebras RFC BAR MANAGER/BAR STEWARD OF THE YEAR Sponsor: Marston’s Beer Company • Boothstown RBL • Burton Rugby Club • Eastleigh WMC • Leeds Golf Club • New Longton Sports & Social Club • Nunsfield Social Club • Old Halesonian Association • Poole Ex-Servicemens Club • RAFA Kirby • Victory Club CAMRA REAL ALE CLUB OF THE YEAR Sponsor: CAMRA in association with Club Mirror • Albatross Club (RAFA) • Appleton Thorn Village Hall • Burbage & District Constitutional Club • Cheltenham Motor Club • Dartford Working Men’s Club • Flixton Conservative Club • Haltwhistle Comrades Club • Kinver Constitutional Club • Marlow RBL • Orpington Liberal Club • Poole Ex-Servicemens Club • Ravenswood Club • Real Ale Farm • Silverdale Golf Club • South Benfleet Social Club • Wortley Men’s Club MANAGER/SECRETARY OF THE YEAR Sponsor: Fraser Brown Solicitors • Boyce Hill Golf & Country Club • Bradwell WMC • Bramley WMC • Burton Rugby Club • Cobham Sports & Social Club • Formby Club • Harborne Golf Club • Newport Salop RUFC • Ravenmeadow and Perdiswell Park Golf Club

CLUB MIRROR 41

FLASH SALE

OFFER ENDS 21st FEB

Get 25% o BT Sport

For the rst time ever 5 English clubs are in the UEFA Champions League knockout stages.

Be There

6 & 12 month contracts available

Community Club

SPONSORED BY

Hawthorn Social Club “We’ve made a real name for ourselves in the local community,” says General Manager, Ray Cheyne. “We enjoy a high profile in the local area through the press. People want to be part of the club and partake in the many activities we have going on throughout the week free.” The club hosts charity events for local causes and puts on family events during the year. It has positively cut costs, with savings on utilities bills and tightened management. This strong financial performance means the club can continue to fund free entertainment, including free Wi-Fi and a members’ loyalty scheme.

BT Sport’s John Vincent (far left) congratulates Hawthorn SC on the important opening Award of the night.

Marketing Club

SPONSORED BY

Northern Football Club “Social media has been very successful,” says David Giles, General Manager. “We have a members’ web site and we’re working on a commercial site.” It was thanks to social media – via Twitter and Facebook – that the club managed to get its girls’ rugby club up and running. It has also proved valuable in promoting events bringing in 120 people to a Jason Isaacs Night. “We then posted pictures of the event afterwards on Facebook and our click rate went up 8,000 percent!” says David. The club also has an online booking system and is booked up for functions 18 months in advance.

Northern FC accept their Award from Rob Hart (far left) who presented the trophy on behalf of Heineken UK.

CLUB MIRROR 43

FLASH SALE

OFFER ENDS 21st FEB

Get 25% o BT Sport

For the rst time ever 5 English clubs are in the UEFA Champions League knockout stages.

Be There

6 & 12 month contracts available

Website of the Year

SPONSORED BY

Phoenix Artist Club The club’s membership has reached 5000 with the club’s website – and links to and from it, including Open Table, Bookatable and Time Out London – publicising the club’s activities and bookings. Membership is available online, and the introduction of a free work hub has also been promoted where guests can plug into the Internet while enjoying free tea and coffee. “We are open anyway and this brings us new business,” says the club’s Ken Wright. The club invested in hiring a marketing development director to undertake its marketing and social media strategies: “Neglect it at your peril!” says Ken.

Larry Hardcastle (left) applauds the success of Phoenix Artist Club.

THANK YOU TO ALL OUR SPONSORS

CLUB MIRROR 45

Entertainment Club JOINT WINNER

SPONSORED BY

New Eltham WMC

“We offer great events for our members, including coach trips, a Christmas party for around 150 local kids, a New Year's Eve party and live entertainment three times every week,” says the club’s Paul Carroll. “Entertainment is free for members. For non-members it’s £5 but many opt to join the club when they see the calibre of entertainment.” Tribute acts are particularly popular: “We take it very seriously and we go out and watch acts at other clubs to find the best ones to book,” says Paul. The club also has BT Sport and Sky Sports with regular activities including bingo, darts, a weekly pool league, a homing pigeon club and a golf society.

Dransfields' Trevor Roberts presented New Eltham WMC and Ryton Social Club with their well-deserved Entertainment Club of the Year Award.

JOINT WINNER

Ryton Social Club

Ryton Social Club has an upstairs and downstairs Lounge, a Concert Room, Sky Sports in the bar and a separate games room with dartboard and pool tables. “We've spent £60,000 on updating our Concert Room and bringing it into the 21st century,” says the club’s Maurice Baines. A new jukebox has proved to be a great earner for the club and there is something going on at the club seven days a week, including live entertainment, quiz nights, bingo, darts, dominoes, cards and pool. “The club has its own compere – Scotty Adair – and he ensures that the entertainment nights are really professionally run and great fun,” says Maurice.

46 CLUB MIRROR

Turnaround Club

SPONSORED BY

Manor Golf Club Twelve months ago Manor Golf Club was in a precarious position, losing members and struggling to find a clear vision for the future. Bringing in a new course manager and updating the facilities in the clubhouse saw the club turn a corner. The course became more user friendly (for example losing some of the rough, making the game quicker and slicker) while in the clubhouse new drinks were introduced to appeal to the younger generation. The club now runs monthly events – from wine and gourmet evenings to an Oktoberfest – and has introduced a discount cash card which members use to buy food and drinks, which is proving very popular.

The team from Manor Golf Club proudly pose with their Award after accepting the trophy from Club Control’s Chris McNally (far left).

Congratulations to all our entrants, finalists and winners. CLUB MIRROR 47

SPONSORED BY

Family Club JOINT WINNER

Nunsfield Social Club

After winning a court case to gain the lease on the club’s garden, Nunsfield Social Club has now been able to focus on attracting families. It has bought two inflatables – a smaller one for younger kids and a larger obstacle style inflatable for older ones – and the club offers free soft drinks to kids when their parents buy drinks. “It’s something that doesn't cost us that much but is a real incentive to people with families,” says the club’s Paul Walton. “We also hold child-friendly events during the year, including our big open day in August which is open to all.”

Paul Walton (right) and team are delighted to pick up the joint 2017 Family Club of the Year Award, presented by Club Control's Chris McNally (far left).

JOINT WINNER

Willaston Sports & Social Club

“We’re very family orientated,” says Lesley Anderson, Club Stewardess at Willaston Sports & Social Club. “We offer everything from senior citizen tea clubs to Zumba. We also have two football teams, a lads and dads club and a lads and dads senior team plus two snooker teams, three darts teams and four pool teams – this has helped bring people into the club who have since become members.” The club has installed new kids’ play equipment and furniture and is the only venue within a seven mile radius with a kids’ playground area.

Willaston Sports & Social Club celebrate their success at the 2017 Club Awards.

48 CLUB MIRROR

Green Club

SPONSORED BY

Datchet Water Sailing Club “We operate a green clubhouse at Datchet Water. Spreading the word about environmental impact and sustainability with our younger sailors and newcomers is helping to keep our waters clean and safe,” says the club’s Gabrielle Boase. The club joined the ‘Sustainable Clubhouse’ initiative and has installed several eco-friendly measures, such as solar panels and new boilers. It has installed a heating system using the reservoir, its base, as a heat source. Under the Renewable Heat Incentive the club now receives more money than it spends on heating, while the excess electricity produced by the solar PV panels is being used to power the heat pumps.

David King (left) presents the Green Club of the Year Award to the environmentally-orientated Datchet Water Sailing Club.

Business Initiative

SPONSORED BY

Cookley Sports Club “As a way of increasing turnover, we applied to the local authority for an occasional licensed bookmaker on site for Cheltenham Races so people could watch races on TV and place bets,” says Steward Dean Cox. “It attracted nearly 400 people. These events are great at bringing new people into the club, who might become members.” The club’s musical festival, Party in the Park, is also a crowd puller, seeing 1700 visitors on one day with takings of £27k on the bar. “It was a huge success and this year we had Toyah Wilcox performing,” says Dean. “We’re now looking at how we can tap into the wedding market.”

Club Insure’s Dan Cracknell (far right) presents Cookley Sports Club with the coveted Business Initiative of the Year Award.

CLUB MIRROR 49

Innovative Club

SPONSORED BY

Burghill Valley Golf Club Burghill Valley Golf Club has expanded its reach and developed a package with local Warner Leisure hotel Holme Lacy House. “I spoke to the general manager 18 months ago and as a result they’ve created Warner Golf Breaks which is now included in the hotel’s brochure,” says Jo Edgley, marketing manager. “We have a sales team controlling the bookings. It’s aimed at the 55+ age group; they get to play a round of golf here during their stay at the hotel.” This has brought in new business and, on top of the restaurant’s 30% increase in turnover, has proved an excellent revenue earner.

Dan Cracknell, Club Insure, (3rd from left) congratulates Burghill Valley Golf Club on their success at the 2017 Club Awards.

THANK YOU TO ALL OUR SPONSORS

50 CLUB MIRROR

Catering Club JOINT WINNER

SPONSORED BY

Cobham Sports & Social Club

Cobham Sports & Social Club is open open for lunch and dinner seven days a week. “We’ve introduced a wood burning oven and are now able to offer smoked food,” says Christopher Wright, General Manager. “We make our own smoked belly pork, smoked streaky bacon, salted beef, gammon and sausages.” The club now has a barbecue menu with smoked chicken, sharing platters and barbecued ‘pit beans’, a mixture of pinto beans, borlotti beans in homemade tomato sauce with garlic that are smoked in the oven. It has also introduced vegan dishes plus gluten free options as well as six daily specials.

Stephensons’ Chris Morral (3rd from left) congratulates St James Hotel and Club (first and second left) and Cobham Sports & Social Club (right) for excellence in catering.

JOINT WINNER

St James Hotel and Club

Founded in 1857, the club has a main restaurant with 30 covers, a bistro and a bar and lounge menu. The restaurant has retained its Michelin star since 2009 plus four AA rosettes since 2009. Never ones to rest on their laurels, Food & Beverage Manager Antonio Vigorito has introduced a water menu (with waters from the UK, Italy, Denmark, Portugal and Scotland), an extensive coffee menu and a new afternoon tea concept, a partnership with London’s famous Hamley's toy shop, providing board games for members while they and their children enjoy cakes and cream teas. Revenues have increased by 11% in the last 12 months.

CLUB MIRROR 51

Golf Catering Club

SPONSORED BY

Silvermere Golf Club Silvermere Golf Club has invested £150k on refurbishing its clubhouse. This includes updating the kitchen alongside the introduction of a new menu. “We’ve added more gastro pub style dishes, kept old favourites and introduced new international dishes and local food,” says the club’s Wayne Thornton. “We wanted to attract more non-members who come here as a destination dining experience. The new menu has made a big difference. During the day we’re a golf club and at night a destination restaurant.” Footfall is up by 30% over the last 12 months as a result of these changes.

GCMA’s Mike Hyde (right) accepts the Golf Catering Club of the Year from Chris Morral (Stephensons) on behalf of Silvermere Golf Club.

Congratulations to all our entrants, finalists and winners. 52 CLUB MIRROR

AND THE WINNERS ARE...

Sports Categories Rugby Clubs of the Year Burton Rugby Club Cheltenham Rugby Club

Golf Clubs of the Year Ravenmeadow & Perdiswell Park Golf Club Dudsbury Golf Club

Cricket Club of the Year St Anneâ&#x20AC;&#x2122;s Cricket Club Bowls Clubs of the Year Penn Bowling Club Southbourne Bowls Club Tenni s Club of the Year Wolverhampton Lawn Tennis & Squash Club

Royal Porthcawl Golf Club Sports Club of the Year Roehampton Club Football Clubs of the Year Consett AFC Hyde United FC

Congratulations to all 2017 Club Awards winners and finalists CLUB MIRROR 53

Rugby Club JOINT WINNER

SPONSORED BY

IN ASSOCIATION WITH

Burton Rugby Club

Burton Rugby Club is one of the strongest in the area and runs three regular senior teams plus a ladies section and a thriving youth section with the club's Colts side providing several players to the County team. The ambitious club is on the verge of moving to a new 40-acre site, a facility which will also accommodate other sports to the benefit of the whole community. Meanwhile, the club continues to operate on the original site and is doing well in bringing in extra income from private events, including weddings, parties and corporate meetings.

Club Mirrorâ&#x20AC;&#x2122;s Sean Ferris (3rd from right) welcomes on stage Northern winners Burton Rugby Club (left) and Southern winners Cheltenham Rugby Club (right).

JOINT WINNER

Cheltenham Rugby Club

The most exciting new project for Cheltenham Rugby Club is currently the construction of a new Artificial Grass Pitch. This comes after selection by the Rugby Football Union and is expected to create 2000 hours of additional access to play sport. Teams include the Tiger Cubs (4-6 year-old girls and boys), Girls (13-15 years), Minis and Youth (7-17 years), Colts, Senior Mens and Senior Ladies. It hosts rugby tournaments, holds pre-Lions and End of Season parties, and even hosts Brownies who are taking sport badges in rugby. The club is an integral part of the community and holds events and fundraisers.

54 CLUB MIRROR

Cricket Club

SPONSORED BY

IN ASSOCIATION WITH

St Anne’s Cricket Club The ladies cricket team is doing exceptionally well and playing in a league of 10 clubs. Youngsters are being encouraged through the ECB’s All Stars initiative and funds are being raised for a children’s play centre. But with only 20% of the club’s revenue coming from cricket, the club recognises the need to fund itself all year round and has expanded its function business (three to five events every weekend) as well as hiring out the premises to caravanning and camping clubs during winter. The club is undertaking a £70,000 refurbishment programme which includes a new extension with facilities which the caravanners and campers will also be able to use. On behalf of Club Mirror’s sister title Club Cricket, Sean Ferris (far left) congratulates St Anne’s Cricket Club on an outstanding year.

THANK YOU TO ALL OUR SPONSORS

CLUB MIRROR 55

Bowls Club JOINT WINNER

SPONSORED BY

IN ASSOCIATION WITH

Penn Bowling Club

Penn Bowling Club has expanded its food offering, increasing catering staff from one to four, which has meant more ambitious food options and an increase in revenue from private functions, including wedding receptions and business meetings. Revenues have been reinvested in the club. “We’ve spent a total of £30,000 this year, including £20,000 on improvements to the bowling green as well as the launch of a new website,” says Roger Baker, Treasurer. The Bowls Teams have had a successful season and social members can enjoy BT Sport and Sky Sports in the bar, plus a host of activities throughout the year.

The two worthy winners of the Bowls Club of the Year share the stage as they collect their trophies at the 2017 Club Awards.

JOINT WINNER

Southbourne Bowls Club

Southbourne Bowls Club provides a full range of bowling for both competitive and social bowlers. These include County and club matches, internal competitions, leagues and friendly fixtures. Social events are a key focus for the club which prides itself on a warm welcome for all. Events vary from the well-attended Fours Open Day and Skittles evening to the popular Finals Day Chinese Supper and Grand Dinner Dance Presentation night. The committee is working hard at sourcing new acts and this is proving a source of new members. Darts and bingo are also popular stalwarts.

56 CLUB MIRROR

Tennis Club

SPONSORED BY

IN ASSOCIATION WITH

Wolverhampton Lawn Tennis and Squash Club Wolverhampton Lawn Tennis and Squash Club has worked closely with the LTA to deliver community tennis. It has employed a Community Tennis Coordinator and is delivering free tennis sessions in city parks, youth centres and schools. “We also hosted the Davis Cup Trophy for a day where we invited local schools to have a photo with this prestigious trophy and experience free tennis coaching,” says Marc Hughes, Operations Manager. “The club has become a key location in the community and continues to offer sport for all whilst maintaining very high standards of service, facilities and a welcoming ethos amongst members, volunteers and staff.” The team from Wolverhampton Lawn Tennis and Squash Club celebrate their success as they collect the trophy for Tennis Club of the Year.

Golf Club (under £1m turnover)

SPONSORED BY

IN ASSOCIATION WITH

Ravenmeadow & Perdiswell Park Golf Club After years of negotiation the 9 hole Ravenmeadow Club has managed to lease Perdiswell Park Golf Club from the Council. The two clubs backed onto each other and – after cutting through the adjoining hedge – Ravenmeadow & Perdiswell Park Golf Club was born as an 18 hole course. Combining two rival sets of members was a challenge. The club held a tournament on the opening day with four balls made up of two members from each club and the event saw the merge a success. There is now a driving range, pitch and putt as well as Foot Golf which is proving popular. The club is designed for 18-30s but affordable and accessible for all. The Golf Club Managers Association’s (GCMA’s) Bob Williams (centre) welcomes Ravenmeadow & Perdiswell Park Golf Club on stage to collect their Award.

CLUB MIRROR 57

Golf Club (over £1m turnover) JOINT WINNER

SPONSORED BY

IN ASSOCIATION WITH

Dudsbury Golf Club

The greens keeping team have had a busy year at Dudsbury Golf Club, says General Manager, Paul Palmer: “They've refurbished the bunkers, improved the drainage and accessibility has vastly improved. We’ve had over 100 juniors join the academy and there’s been a major push on welcoming all ages.” Catering is part and parcel of the successful club and the Bistro area has been completely refurbished. “We've moved the bar, made it more accessible and modernised it totally. We've also added new menus,” says Paul. “In Winter it can be quiet and Sunday evenings have never been busy, but since the refurb we regularly get 40 to 50 people in.”

Dudsbury Golf Club (first and second left) are presented with their trophy by GCMA’s Bob Williams, and Nick Solski (right) from the Club Managers Association of Europe collects Royal Porthcawl’s trophy on their behalf.

JOINT WINNER

Royal Porthcawl Golf Club

This year Royal Porthcawl has seen a 5% increase in green fee revenue and a 5% increase in membership, aided by social media, a new website and a ‘New to Golf’ scheme plus course improvements. “We’re hosting the Senior Professional Open Championships for the second time in three years – the only club where this event has been held twice so quickly,” says Michael Newland, Secretary. The course has seen an improved lay-out, taking it back to its original plan. “It had accumulated a lot of undesirable growth such as gorse and the wrong flora, so the gorse has been removed and we now have bare sand areas which are good for wildlife,” says Michael.

58 CLUB MIRROR

SPONSORED BY

Sports Club

IN ASSOCIATION WITH

Roehampton Club In April 2017 Roehampton Club opened 10 grass tennis courts and is proud that Wimbledon tennis stars practise at the club. It has 30 courts in total, 18 tennis pros, swimming pros, a golf course and eight golf pros. It is also an international venue for croquet and a £3.5m development has seen the outdoor heated swimming pool replaced to become more familyfriendly. The gym and health club is also being redeveloped. Families are particularly attracted to the club’s tuition programme, says General Manager and 2107 CMAE President Marc Newey CCM CMD: “When people join the club, they don’t just want to participate in a sport, they want to get better at it so we offer this extensive tuition programme for adults and kids.”

Former Minister for Sport Gerry Sutcliffe presents Club Mirror’s Sports Club of the Year Award to Roehampton Club’s Marc Newey CCM CCE and Nicki Davis.

Congratulations to all our entrants, finalists and winners. CLUB MIRROR 59

Football Club JOINT WINNER

SPONSORED BY

IN ASSOCIATION WITH

Consett AFC

Consett AFC runs 70 teams in total. “This is from Under 5s to Veterans and we have football going on at the club seven days a week, including five-a-side, coaching clinics and football for special needs kids,” says Chairman Frank Bell. The club has been particularly successful in getting volunteers involved with the club, helping parents get their FA coaching badge and first aid certificates. It is entirely self-financing and has a mission to make football accessible to everyone. It raises thousands of pounds for charity, works with the local police to get youngsters involved in sport and holds community events including an annual music festival (5,000 attendees) and a fireworks display (over 7,000 attendees).

Evo-Stik League Chairman Mark Harris (4th from left) congratulates Hyde United FC and Consett AFC on their well deserved 2017 Club Awards title.

JOINT WINNER

Hyde United FC

Part of the Evo-Stik League, Hyde United FC – AKA The Tigers – prides itself not only on providing a great football experience but on making it an inclusive club which encourages interaction with both the fans and the local community as a whole. Founded in 1919, this 99 year-old club has its feet in the present and its eyes fixed firmly on the future. Hyde United’s Academy is highly regarded. It is a Development Centre of U14s, U15s and U16s, a Full Time Academy offering Btec Level 3 and A Levels for U17s and U18s as well as offering a full time Foundation Degree for U23s.

60 CLUB MIRROR

Sports and Social Club JOINT WINNER

SPONSORED BY

North – Kings Heath Cricket and Social Club

Kings Heath Cricket and Social Club has increased membership and is constantly reaching out to the community with new ideas, including weekly baby sensory classes which bring in younger families. Squash membership has increased and work with the LTA and ECB has enhanced the tennis and cricket offering. Three new junior football teams have moved to the club and the bowls section has introduced ‘come and play’ sessions. Table tennis has been introduced and the snooker section won the league cup. Catering remains core to the club (it is a previous winner of Catering Club of the Year) while a busy events schedule includes everything from tribute acts to cocktail nights and ferret racing.

On behalf of Club Mirror’s sister title Clubhouse Europe Mike Braidwood CCM (back row; 3rd from left) presents the important Sports & Social Club of the Year Award to Kings Heath Cricket and Sports Club (left) and Cobham Sports and Social Club (right).

JOINT WINNER

South – Cobham Sports and Social Club

The club’s new American-style bowling alley is proving a great success with members and is proving a revenue earner via private functions. Families continue to be a focus and the club is busy with kids’ parties, having introduced a new sound system and a DVD facility on the TVs so kids’ movies can be shown. “Our membership is full,” says Christopher Wright, General Manager. “We have to refuse 30 applications a week. We’re at capacity and I want to concentrate on serving the members we have rather than over crowding them.” In addition to its many sports activities, members can enjoy live country music bands, tribute acts, exceptional catering and regular fundraisers.

CLUB MIRROR 61

SPONSORED BY

Darts Club Eastleigh WMC Darts is a mainstay of Eastleigh WMC. It is proud to have five league teams (ladies and mens) with league matches played on Monday, Tuesday and Wednesday nights. It’s an important crowd puller and the club runs in-house friendly competitions between November and May for players of all standards and age groups. “Our membership numbers continue to grow and what is particularly pleasing is that we've managed to get more young people to join by putting our message out on social media. We’ve showcased the darts, snooker – we have three full-size tables – and pool and games facilities that we have and highlighted all the entertainment we offer,” says Secretary Colin Richards.

The CIU’s Kenneth D Geen CMD (centre) presents the 2017 Darts Club of the Year to Eastleigh WMC.

THANK YOU TO ALL OUR SPONSORS

62 CLUB MIRROR

Traditional Club JOINT WINNER

SPONSORED BY

Barnard Castle WMC

Barnard Castle has spent £150,000 on extensive refurbishment. “We've had the upstairs Function Room completely transformed. We've ripped out the main bar and put in a new one plus we have brand-new furniture throughout. We’ve also had a lift installed to ensure that disabled members have full access to the club's facilities,” says Terry McKie, Chairman. “We’ve put in a big screen for showing live sport, a new stage, black-out blinds and a brand-new kitchen area.” Busy seven days a week, the club has musical acts every weekend plus darts, snooker, bowls and bingo sessions. The refurbishment has also brought in new business to the state-of-the-art Function Room which can hold up to 150.

CIU President George Dawson (2nd from right) congratulates Barnard Castle WMC and Grangemoor WMC on their joint success.

JOINT WINNER

Grangemoor WMC

The club’s 700 members have benefited from a £40k refurbishment on the main bar and outside awnings. “There are also new windows at the front of the club as well as new signage. We’ve paid all our brewery loans so we are truly a freehouse and wanted to reflect that in the signage,” says Darren Ennis, Treasurer. The club has also bought its own external security system, something which it used to lease. “Our ethos is that anything we hire or rent for the club, we try and buy it for ourselves,” says Darren. The club’s busy entertainment programme includes BT Sport, two pool tables and a darts area and membership has grown by 20% in the past year.

CLUB MIRROR 63

Membership Club

SPONSORED BY

St George’s Sports and Social Club An impressive 25% increase in membership has seen revenues into the club soar. “We’ve formed a subcommittee to drive membership still further as we’d like to get this 850 membership figure up to 1,000,” says Garry Keable, Steward, St George’s Sports and Social Club. A £25,000 investment of club funds saw a complete club refurbishment – from new carpets to new furniture and screens – and the earlier refurbishment of the function room means that every Saturday in 2018 is now booked up. Members are enjoying the introduction of pizzas and curries plus alfresco dining in the summer The club, which is also a CAMRA award winner, held its second Summer Fest this year.

Club Journal’s John Tobin (left) welcomes St George’s Sports and Social Club on stage as they collect their trophy.

Charity Club

SPONSORED BY

Pittshill Victory Club Charity Club of the Year is always a difficult category for the Club Awards judges, with clubs across the UK raising hundreds of thousands of pounds for worthy causes day in and day out. With 1460 members, Pittshill Victory Club is a fine example of such a club, proud to retain its core values, caring for its local community and raising funds through raffles, fishing competitions and events for many causes. Named joint ’Traditional Club of the Year’ at the 2016 Club Awards, the club continues to build on its successes to the benefit of members, the community and beyond.

Pitshill Victory Club takes to the stage to accept their 2017 Charity Club of the Year Award, presented by Dransfields’ Trevor Roberts.

64 CLUB MIRROR

Committee of the Year JOINT WINNER

SPONSORED BY

Mildenhall Social Club

When Marilyn McGuire became Manager of the club in 2016 it was near to financial collapse, she says: “It wasn’t being run as a business and sadly it was losing money and members.” The committee has now been reduced from 20 to six and all members are expected to bring experience to the table. The club has been opened up to the whole community (new members no longer need to be sponsored) and membership has grown from 750 to 1,200 in 2017. “We’ve also received planning permission to convert the unused bowls pavilion into a 62 seater restaurant, funded by investment from local businesses,” says Marilyn.

Tiverton Constitutional Club (left) and Mildenhall Social Club (right) celebrate the success of their committees.

JOINT WINNER

Tiverton Constitutional Club

“We as a committee believe in having a new project every year,” says Phil Gibbs, Treasurer. “Our most exciting news in 2017 has been the start of an Internet community radio station called Time Radio Tiverton; 90% of our live broadcasts will be from the club.” Members can listen to it on the Internet and through the club’s App. “We believe this will increase the profile of the club massively,” says Phil. The committee has also been working at reducing its water costs which it estimates will be a 20% drop.

CLUB MIRROR 65

Refurbishment Club JOINT WINNER

SPONSORED BY

Clitheroe RBL

Clitheroe RBL was founded in 1931, part of the Royal British Legion’s Lancashire Branch which raises funds to help deliver welfare services to members of the British Armed Forces and their families. But while the club may be 86 years old, there’s nothing dated about its clubhouse. The clubhouse has been refurbished to a high standard, with its new seating and decor reflecting the signature red of the RBL logo and the iconic poppy theme, all against a backdrop of wall art depicting a soldier with bowed head overlooking fields of poppies. The new-look club puts on bingo three times a week, has snooker and pool tables, Sky Sports on the big screen and shows live racing on Saturdays.

CGA Strategy’s Ashley Cairns (left) congratulates Poynton WMC on their success as Refurbishment Club of the Year. (Joint winner Clitheroe RBL was unable to attend.)

JOINT WINNER

Poynton WMC

Poynton WMC’s £300k refurbishment has ensured that the club stands out in what is a very competitive local club scene, explains Steward Ian Robins: “The refurbishment is worth every penny to future-proof the club.” Phase 1 of the project saw the Lounge completely ripped out and a new overall design put in with large flat screens around the new Lounge showing Sky Sports and BT Sport. Phase 2 centred on the Concert Room, similar in feel to the Lounge but fitted out with the latest audio-visual equipment, lighting rigs and a 30-foot screen that can be pulled down as required. “We recently hosted the local Rotary Club for an event and the following week 20 of them filled in the application forms for membership,” says Ian.

66 CLUB MIRROR

Bar Manager/Steward JOINT WINNER

SPONSORED BY

Kenny Bailey, Boothstown RBL

Kenny Bailey, Steward, has been a member of Boothstown RBL for 30 years and Steward for nearly 10, together with his Stewardess wife Janine. Kenny says: “We have a great crowd of members and the club has had a real injection of new blood with all ages now catered for. We've had great feedback from the members and that makes all the hard work worth it.” The club was weeks away from closure when Kenny was appointed. Now, and with the support of the committee, the club’s fortunes have turned around, with more families, a ramped up entertainment programme and busy private functions business. Cask ale is popular – the club gets through seven 9s a week – and the club holds an annual beer festival offering 40 different ales as well as ciders and perries.

Kenny Bailey (Boothstown RBL; 4th from left) and David Bayley (Leeds Golf Club; 2nd from right) collect their trophies, presented by Marston’s Mat Lowe.

JOINT WINNER

David Bayley, Leeds Golf Club

“Visitor income is up by 9% due to the raised profile created by winning a Club Mirror Award last year as a result of which the club achieved coverage in regional magazines, as well as local press and increased recommendations by word of mouth,” says David Bayley, Steward. Profits from the two bars are up by 28% on last year and David has further increased the club’s appeal by screening major sporting events. “The dining area, which is used by both members and visitors, has also done particularly well during the year," he says. The club’s success has also seen the Leeds Cup return to the club. The Cup was hosted by the club between 1902 and 2008 before moving to various courses. “The PGA has now decreed that our club will keep the Cup for the foreseeable future,” says Kenny.

CLUB MIRROR 67

CAMRA Real Ale Club

SPONSORED BY

Alison Hodson, Newport Salop RUFC

Secretary Alison Hodson reports a very successful season for the club across the board after celebrating its 70th anniversary. “Former English rugby player Mike Tindall came along for the celebrations. We had a big event and an end of season ball in a marquee to celebrate our success,” says Alison. A website, Facebook and Twitter keep members and the community in touch with activities, from the club’s annual music festival and bonfire night to sports screening on both BT Sport and Sky Sports. Touch rugby is in place for those wanting to keep fit at any age, and the club is driving a women’s team in 2018. The club caters for a primary school tag tournament, minis on tour (Under 7s with 200 parents attending), a rugby camp and welcomes Sale Sharks who undertake training with junior coaches.

Club Mirror’s Legal Eagle, David Lucas from Fraser Brown Solicitors (far right), congratulates Alex Woodward and Alison Hodson on their exemplary club management.

JOINT WINNER

Alex Woodward, Boyce Hill Golf & Country Club

“At the moment we enjoy a 98% approval rating amongst the membership and the club is a wonderful place to be,” says the club’s Alex Woodward. “Sending everyone away as an ambassador is key to marketing the club. Word of mouth and referrals are important to us.” All members receive a card on their birthday and are kept up to date with latest activities, from Summer Balls to Billingsgate Fish Nights. A key focus is staff empowerment backed up with training, encouraging them to feel that they contribute to the running of the business and keeping members happy. “We are in the happiness business at Boyce Hill Golf & Country Club,” says Alex. “We have really embraced change and everyone is on board with moving the club forward. This has really increased membership in all areas.”

CLUB MIRROR 69

King of Clubs

SPONSORED BY

Phoenix Artist Club

Phoenix Artist Club is in the heart of the West End’s theatre land. It opens 18 hours a day and within those hours makes the most of every opportunity. It offers rehearsal space for local West End casts and holds high profile events such as a record launch for Ed Sheeran and Gary Barlow’s afterpremiere party for the musical ‘The Girls’. A recent initiative has been the launch of a ‘hub’ for members and creative people, encouraging them to make use of free Wi-Fi and free teas and coffees at the club. This is winning new members and extra-spend during quieter periods. New chef Robert Kusy is making his mark with covers going up from 60 to 100 on Fridays and Saturdays while social media is a major focus for increasing footfall (the club has appointed a new marketing manager in recognition of this). As a result of all these activities, membership has gone up from 2,000 to 5,000.

Congratulations to a worthy winner of the 2017 King of Clubs! 70 CLUB MIRROR

AND THE WINNER IS...

2017 King of Clubs Phoenix Artist Club

Congratulations to all 2017 Club Awards winners and finalists CLUB MIRROR 71

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CLUB MIRROR 73

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To arrange a quote contact:

Directors and Officers limit of indemnity £250,000

* New Aon clients only. Must not hold a current policy with Aon. Subject to qualifying criteria; No claims in the last 3 years; Satisfactory postcode check (such as but not limited to high risk flooding areas, theft and malicious damage); Insurance has not been cancelled or declined in the past; Premises are not unoccupied or unfurnished; Business description is a CIU Club, Other Social & Welfare Club, CISWO Club or Sports Club; Buildings are valued at no more than £1,000,000; Stock limit doesn’t exceed £50,000; and do not operate door staff, regular ticketed events or live entertainment more than twice a week. Evidence of competing terms must be obtained from an Insurer that meet Aon’s security rating requirements and cover must be of a comparable basis to the quotation arranged by Aon. This offer can be withdrawn at any time. Terms, conditions and exclusions may apply. Maven Sports and Social Club Insurance arranged by Aon UK Limited and underwritten by Maven Underwriters which is a Managing General Agent operating under a delegated underwriting and claims handling authority on behalf of Aviva Insurance Limited and Allianz Insurance plc. Maven Underwriters is a trading name of Aon UK Limited which is authorised and regulated by the Financial Conduct Authority. Citation Limited is an approved Introducer Appointed Representative of Aon UK Limited which is authorised and regulated by the Financial Conduct Authority. FP.ENT.1784.MH

Monday – Friday 9am - 5pm

SMARTDISPENSE SETS A NEW STANDARD IN DRAUGHT DISPENSE • INNOVATIVE DRAUGHT SYSTEM AND 4-WEEKLY PROFESSIONAL SERVICE SUPPORT THAT DELIVERS CONSISTENTLY GREAT FRESH PINT QUALITY

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TOTAL

SUPPORT

A GAME CHANGER FOR OUR CUSTOMERS “WOULD RECOMMEND TO ANYONE.” KEVIN, BELMONT CLUB

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DAVID MANDELL, JACK MYTTON INN

TRISTIAN, KNOWLE HOTEL

FIND OUT MORE, VISIT US AT: SMARTDISPENSE.HEINEKEN.CO.UK