clubmirror Oct ober 2019
AT THE HEART OF THE COMM UNITY
20 PREMIER LEAGUE GAMES LIVE AND EXCLUSIVE THIS DECEMBER
Contents
club mirror AT THE HEART OF THE COMMUNITY
OCTOBER 2019
NEWS, VIEWS, CLUB LIFE AND LEGISLATION
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06 News Doncaster gets ready to welcome clubs, Hobgoblin rebrands and Cockburn's celebrates its 50th with a refreshed branding. Latest news, views and industry insights.
08 Club News Who’s been up to what ? And all via social media.
10 Crossword – take a break With a £100 prize crossword and a ‘just for fun’ quiz, it’s time to take a break.
HQ BUILDING THE BUSINESS 12 Location report – Sheffield Out and about, visiting amazing clubs in an amazing city.
14 Volunteer retention So you’ve caught them, but how do you keep them? Top tips on looking after your volunteers.
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ASK THE EXPERTS 51 Boosting website traffic
17 How to have a spooktacular Halloween
Content marketing and how to do it.
Top tips on maximising profits over the spookiest time of the year.
53 Safety and security The importance of being vigilant.
26 HQ – news and views
54 Single use plastics
Drinkaware’s advice on avoiding alcohol harms. Plus: Free ‘better buying’ audits for clubs.
A case study from AFC Bournemouth.
32 HQ Racing Club
55 Going green
Discounted racedays for clubs and members.
Smart Dispense – saving water and energy.
34 HQ Better Buying
SPORT
RECRUITMENT, CAREERS AND CLASSIFIED
Free and confidential advice on protecting the bottom line.
36 Sports Fixtures – November
57 Jobs Noticeboard Looking for new staff? Then this one’s for you.
44 Club Kitchen – currying favour
What’s coming up? Top picks and latest listings from Club Mirror’s online sister title, Sports4Bars.com.
National Curry Week launched recipe book ‘From Bombay to Britain’. Fancy replicating them in the club? Here’s how.
46 Menu matters How Bistro babble causes Brits confusion. Food for thought for the club menu.
62 Classified ads Suppliers and services.
38 Sports Fixtures – December Sporting highlights and Premier League fixtures. Plus: exclusive access to 20 Premier League clubs in action on Amazon Prime.
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40 A festive feast of football fun AWARDS, EVENTS AND CALLS TO ACTION 20 Gala Dinner – book now Our annual Gala Dinner and the 28th Club Awards take place on November 28 at Doncaster Racecourse. See you there?
Clubs are gearing up for a busy football-related trade during the festive period. And Boxing Day is a Red Letter day, say clubs.
INDUSTRY REPORT 49 Drinking behaviour and peer pressure
22 Free raceday Fancy a day at the races courtesy of Club Mirror? Here’s how.
Research has examined behaviour and attitudes to alcohol among UK adults, with some interesting results.
CLUB MIRROR 3
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LEADER
Contributors
Resolutions and celebrations With just a few weeks to go until we hit New Year’s Resolution time, everyone’s busy reviewing 2019 and planning for 2020.
Chris Colverd
Rachel Dobson
Sean Ferris
Karen Foreman
David Foster
Phil Gray
Jonathan Hardy
David Lucas
Justin O’Regan
Victoria Romero-Trigo
Doug Rubashow
Jill Slingsby
Here at Club Awards HQ we’ve been gaining excellent insights into what has – or hasn’t – been working well for clubs; thanks to the many of you who’ve shared your tales with us. As so often, many clubs report that pub closures continue to swell their numbers, as displaced pub-goers seek alternative venues. Great news for membership levels of course, while also demanding that clubs continue to re-invent and re-evaluate themselves. The platform from which all successful clubs are operating is uniquely geared to their membership, catchment and circumstances. For some this means building business around evergreen stalwarts, for others it’s creating entirely new revenue streams to reflect the ever-shifting fortunes of their local environment. The common denominators of these successful clubs remain true to the reasons they were founded in the first place – think safe environments, think reasonably priced bars, think sports, think entertainment and above all else, think community. Clubs remain committed to fulfilling their function as a social hub at the heart of the community, an inclusive and welcoming meeting place for like-minded people. A truly noteworthy element this year – particularly amongst Club Awards entrants – has been the amount of monies clubs are able to reinvest in their clubs with major refurb-ishments dominating many entries as well as increased entertainment budgets and expanded social media activity proving an extremely cost effective – free! – way to spread the word. On spreading the word, let’s make 2020 an even bigger year when it comes to standing up to be counted. Between us, and along with our many allies and club associations, we are a force to be reckoned with and an indispensable part of the social fabric of the United Kingdom. Long may it remain so. I hope you enjoy the issue.
Caroline Scoular Editor, Club Mirror
Editor Caroline Scoular Design David Foster Events Jill Slingsby, Karen Foreman, Guy Brennan Display Advertising Margaret Doherty Sales and Marketing Manager Leigh-Ann Ogilvie Circulation Jon Hardy Accounts Andrew Soles Publishing Director Sean Ferris
Club Mirror is published by Alchemy Contract Publishing Ltd, Gainsborough House, 59/60 Thames Street, Windsor SW4 1TX. Tel: 01753 272022. Fax: 01753 272 021 Email: caroline@clubmirror.com; sean@clubmirror.com; leigh-ann@alchemymedia.co.uk; info@clubmirror.com
ACP Gainsborough House 59/60 Thames Street Windsor Berkshire SL4 1TX UK t. +44 (0)1753 272022 f. +44 (0)1753 272021 e.info@alchemycontractpublishing.co.uk www.alchemycontractpublishing.co.uk The views expressed in this journal are not necessarily those of the publisher. Club Mirror does not verify the claims made by advertisers regarding their products. CLUB MIRROR 5
CLUB NEWS
WANT MORE INFORMATION? For more in-depth information on any news stories in this issue use this QR code or visit www.clubmirror.com
Cockburn’s Port marks 50th anniversary
To celebrate its 50th anniversary, Cockburn’s has unveiled a refreshed brand identity and design for its core range of Special Reserve, Fine Ruby, Fine Tawny and Fine White. The rebrand aims to strengthen the brand’s relationship with existing customers and recruit new consumers to the category, based on the idea that Port, with its rich history as an after-dinner tipple, is a drink that brings people together. To reflect this, the new Cockburn’s logo features two cockerels sharing a glass of Port and the new strapline, ‘Welcome to the Family’.
Beer Hawk FRESH launches Beer Hawk FRESH has been launched. Operating from a refrigerated warehouse in Central London, the company delivers cold-chain beer in kegs, cans and bottles, also offering a same-day service to London customers in ‘brewery-fresh’ condition. • www.fresh.beerhawk.co.uk
Merrychef launches online recipe resource Merrychef, a high-speed oven brand from Welbilt, has launched ‘Ready Recipes’, a downloadable resource providing hundreds of recipes at the click of a button, designed with caterers and independent businesses in mind. • www.merrychef.com/culinary 6 CLUB MIRROR
Make festive drinking safe drinking, urges Drinkaware Ahead of the festive season, alcohol education charity Drinkaware is encouraging clubs to take steps to create an environment where customers can enjoy themselves without suffering ‘alcohol harms’. Drinkaware Chief Executive Elaine Hindal said: “A visit to the club with friends, family or workmates is part of the fun of Christmas for many people, and most will enjoy a glass of wine or a pint of seasonal ale responsibly. “However, the sheer number of people coming into bars over the festive season inevitably means a heightened risk of
alcohol harms, especially as it often involves drinking over a long period of time - the office Christmas lunch followed by drinks, for example - or group drinking, where people feel under pressure to join rounds. “Responsible operators will be aware of these risks and plan now to mitigate them. They’ll also be looking at how customers who choose not to drink alcohol – whether because they’re driving or for other reasons – are made to feel just as welcome as those who are drinking.”
Major rebrand for Wychwood’s Hobgoblin
Black Sheep Brewery launches new gin
Ale brand Hobgoblin has been given a major rebrand which aims to give the beer a more contemporary feel. “This is a bold change for Hobgoblin,” said Brand Manager Jo Wyke. “We know how much it is celebrated as the leader of the pack and its legacy amongst great British beers, so we wanted to make sure we
• For more advice turn to HQ (page 26).
tested the new look, researched and tested again, ensuring we kept the character that everyone expects from Hobgoblin. “The design revamp is just the beginning of the journey we want to take our new consumer on and it will be the quality, taste and range of the beers that will keep everyone coming back.”
Jump racing date for November Dransfields CIU National Charity Raceday takes place on Saturday, November 16 at Wetherby Racecourse. A highlight of the CIU’s sporting calendar, the event has raised over £35,000 for the CIU’s chosen charities since it started at Wetherby in 2006. Jonjo Sanderson, Chief Executive and Clerk of the Course at Wetherby Racecourse, said: “Dransfields CIU National Charity Raceday is always a special fixture
in the Wetherby calendar and this year is no exception with attendees guaranteed to enjoy some top-class sporting action and hospitality in the CIU Marquee next to the Paddock.” Tickets for CIU members are priced at £17.50 and include a Paddock Admission Badge, Official Racecard, ‘Pie & Peas’ voucher and a set of ‘50p off a pint’ vouchers courtesy of Heineken UK. • www.wmciu.org.uk
The Black Sheep Brewery in Masham, Yorkshire, has made a first foray into the spirits sector with the launch of Black Sheep Yorkshire Dry Gin, a 42% ABV premium strength gin. Jo Theakston, Sales and Marketing Director at Black Sheep, said: “The demand for authentic, premium drinks continues to grow and entering the spirits market is a natural progression for Black Sheep as our range of beers and lager have established a reputation for quality and authenticity. The gin market is continuing to grow, and we strongly believe there is a place for Black Sheep spirits as consumers are looking for authentic, high quality, well-crafted products.”
Join us in Doncaster for the 2019 Club Awards and free raceday The Club Mirror team looks forward to welcoming guests to the 2019 Club Awards at Doncaster Racecourse on 28 November, 2019. See you there? This year’s Gala Dinner is open to the entire club community and all attendees will receive a free day of racing on 29 November at Doncaster. Ticket prices include: • Beer Festival and Drinks Reception • Three-course gala dinner • Celebrity host • After dinner entertainment • Freetickets to Friday’s raceday
Turn to pages 20-23 for more details.
All for charity
Suppor ted
by
Only A Pavement Away Only a Pavement Away was founded last year by representatives from the hospitality industry. It works with a number of homeless charities – including Crisis – to link homeless people with companies who can offer work to help them rebuild their lives.
Walking Football proves big success in Derby Nottingham Forest were crowned champions in the second annual Drinkaware Cup after beating Doncaster in a heated final, held at Derby County FC. Eleven teams from across the country competed in the Walking Football tournament, hosted in partnership with Derby County Community Trust. Drinkaware has worked with the Trust since 2017, providing alcohol education and advice to midlife men and women playing walking football. Results so far have been impressive. At the outset of the programme, 55% of
participants were found to be drinking at risky levels, but by the end of the first season, this had reduced to just under five percent. Dave Harris, a Derby resident and Derby County walking football team player, said: “Without the support of Drinkaware we wouldn’t be where we are today. We take our fitness very seriously. I’m not saying we don’t drink, we do, but we’re aware that if we want to put in a performance then we’ve got to cut down. I’m fitter now than I have been for the last twenty years since I started playing.”
One year on from its official launch at the House of Commons on World Homeless Day (10 October 2018), Only a Pavement Away (OAPA) is celebrating the fact that over 50 homeless people have found employment in the hospitality industry thanks to its work, saving the Government around £1.25 million. OAPA was established to help those on the streets, or people who are ‘sofa surfing’ find employment in the hospitality industry, by creating an effective conduit between employers and organisations which exist to support the homeless, as well as ex-offenders and vulnerable veterans. It does this by providing a centralised free jobs board for prospective hospitality industry employers on which to place their vacancies which is accessible to all OAPA partner charity and association job brokering teams, saving both the employers and the charities from having to contact several different organisations, which can be incredibly
time consuming. In the 12 months since its launch, founder and CEO, Greg Mangham, has worked tirelessly to establish partnerships with homeless charities, as well as pub, restaurant and hotel groups throughout the country. To date, OAPA beneficiaries have been placed in employment in either front or back-ofhouse roles, with Fuller’s, Greene King, PubLove, Youngs, Honest Burger, The Ivy Collection and Petersham Nurseries. CONTACT DETAILS For more details on how to post jobs, donate or get involved, contact the charity at: e. enquiries@onlyapavementaway.co.uk or visit https://onlyapavementaway.co.uk CLUB MIRROR 7
CLUB NEWS
Clubnews
8 CLUB MIRROR
Club Mirror takes a whirlwind tour of clubs around the country in the fastest way possible – by social media.
Follow Club Mirror (twitter.com/clubmirrormag) and our sister titles: Club Football (twitter.com/clubmfootball) Club Rugby (twitter.com/clubmirrorrugby) Club Cricket (twitter.com/clubmcricket) Clubhouse Europe (twitter.com/clubhouseeurope) Sports4Bars.com (twitter.com/Sports4Bars) CLUB MIRROR 9
TAKE A BREAK
Crosswords and quizzes
WIN £100
Congratulations to all of you who managed to complete last month’s tricky quiz. Didn’t win? Then here’s your next chance. As always, the cryptic clues relate to the licensed trade. And there’s a £100 prize for the first out of the hat on November 14. Also: Calling all quizzers. Enjoy this month’s’ just for fun quiz’. ACROSS 1 Lift ration imposition, but it's not for beers with body! (10) 5 Wobble we left as a shapeless lump. (4) 8 Eggs said to be in line. How fishy! (3) 9 Wild liberation excludes earl from B vitamin in brewing. (6) 11 Honest, but can still misconstrue in the end. (4) 13 Daniel has a pile with a peculiar export tipple. (5,4,3) 16 Lightly hopped, but not over to beer! (4,3) 18 Darting about doing business. (7) 20 Wee romp could be taken to give ability. (7) 22 Draw, with pen, when the darkest hours are said to be? (3-4) 23 Spot osprey (or not, perhaps?) (4) 25 State of a comical leg extension. (6) 30 Run into Ron without one. (4) 31 Primary ocean? (4) 32 States of accusations (3) 33 Singing firstly to call cheap lager real ale! (3) 34 Even ancient Hebrews had a way to make beer! 35 Got to know of rental deal. (6) 36 Acquire fringe to trim. (3)
Calling all quizzers 1. Who was the first famous non-royal to appear on a UK postage stamp? 2. The Rialto bridge is a popular tourist attraction in which city? 3. A Greek goddess personified by the rainbow, a plant, and a colourful part of the human body. One word. 4. Alphabetically, which three men would be found last on a list of US Presidents? 5. What was made up of 4 or 5 balls at the end of the 19th Century, 8 balls during the Second World War in England and until 1979 in Australia, but is now made up of 6 worldwide?
DOWN 1 Sack to warm next to. (4) 2 Must be sediment (else it's confusing). (4) 3 Flier, in the middle of disrobing. (5) 4 Cheat to omit wet arrangements. (3-4) 6 Insect stage - from Etna, say? (5) 7 Could engineer be working with a hand pump? (4,6) 10 Contribution to computer? (5) 12 Ode all ruined by dark and malty stuff! (3,3) 14 Arm to be twisted to have drink this colour? (5) 15 It's a mistake to make sloppy clay. (4) 17 Constantly, 'tis said, in every direction. (6) 19 Firstly I'm a major religious leader. (4) 21 Carefully reallocates - at no cost - for a proper pint! (4,3) 22 Rip lens off drink you might turn your nose up at! (7) 24 Vanished, and not about to bung! (5) 26 Gratis, without a change in the ground grain. (5) 27 Deadened area of penumbra. (4) 28 Stop - with a backhander? (4) 29 Admiralty to cut out dairy from barley sprout. (4)
Send go: Club Mirror/Crossword, ACP, Gainsborough House, 59-60 Thames Street, Windsor, Berkshire SL4 1TX Deadline: November 14, 2019 Name: ___________________________________________________________ Club: ____________________________________________________________ YourAddress:_______________________________________________________ _________________________________________________________________ _________________________________________________________________
6. Which sign of the zodiac would you be if your birthday was on the 18th October? 7. What name has been given to the ancient army made from baked earth that was discovered in China? 8. Which two tennis players have won a record six or more French Open men’s singles titles in the Open era (since 1968)? One point for each correct answer. 9. Amy Madison, Lavender Brown, Jadis of Charn, Aunt Clara and Bonnie Bennet are all examples of what? 10. If you were travelling on a bearing of 336.25°, to which of the main 16 points of the compass would you be heading? Clue: A Cary Grant & James Mason movie
11. Muhammad Ali's professional boxing record was 56 wins, 5 losses, 0 draws. Name the five boxers who defeated Ali in the ring. One point for each correct answer. 12. What was the name of the longest ship in the world between 1858 and 1899? 13. From the Greek for 'all the devils', which uproarious name did 17th century English poet John Milton give to the capital city in Hell? 14. Who directed all of the following films? Cocoon, Willow, Apollo 13, an A Beautiful Mind 15. From brewing, dentistry and the E numbers used in food, the polymer obtained from red algae is wide spread in modern industry. What is the name of this
gelatinous substance? First letter 'A'. 16. The Godfather in Mario Puzo's novel 'The Godfather' was born in which Italian village? 17. Name the five studio albums from The Rolling Stones that start with the letter 'B'. One point for each correct answer. 18. Pavlov's dog was the name of a famous experiment. Which animal added to the name Shrödinger's is also a famous experiment? 19. Vodka is a diminutive of the Slavic word voda. What does Voda mean? 20. Which Australian cricketer famously used an aluminium bat in a test match against England in 1979?
ANSWERS 1. William Shakespeare (in 1964) 2. Venice 3. Iris 4. Wilson, Washington and Van Buren. 5. A cricket over 6. Libra 7. The Terracotta Army 8. Two answers. Björn Borg and Rafael Nadal. 9. Witches. Amy Madison (Buffy the Vampire Slayer), Lavender Brown (Harry Potter), Jadis of Charn (Narnia), Aunt Clara (Bewitched), Bonnie Bennet (The Vampire Diaries), Penny Halliwell (Charmed 10. North by Northwest 11. Five answers. Trevor Berbick (Dec 11, 1981), Larry Holmes (Oct 2, 1980), Leon Spinks (Feb 15, 1978), Ken Norton (Mar 31, 1973) and Joe Frazier (Mar 8, 1971). 12. S.S. Great Eastern 13. Pandemonium 14. Ron Howard 15. Agar or Agar-agar 16. Corleone 17. Five answers. Between the Buttons (67), Beggars Banquet (68), Black and Blue (76) and Bridges to Babylon (97) Blue ad Lonesome (2016) 18. Cat (Shrödinger's Cat) 19. Water 20. Dennis Lillee. Courtesy of paulsquiz.com
10 CLUB MIRROR
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LOCATION REPORT
On tour in Sheffield Sheffield enjoys the reputation as being one of the most sociable cities in the UK and its flourishing and varied club scene is one of the key reasons for this. Club Mirror paid a visit to the Yorkshire city. Crookes Social Club Mulehouse Road, S10 1TD Founded in 1919, the club celebrated its Centenary in August by staging a three-day party involving live music, an indoor beach party and a fancy dress bowling tournament. Crookes Social Club is assured of its place in music history as the ‘home’ club of multi-millionselling rock band Def Leppard and a blue plaque attesting to this fact was unveiled by the band themselves back in the 1990s. The club’s 500-capacity Concert Hall continues to host a number of up-and-coming and established bands throughout the year and this huge space is a major earner for the club given that it is much in demand for private functions and other activities, including keep-fit and dance classes. Indeed, the club estimates that it makes around 40 per cent of its income from non-members, thanks in the main to the revenue stream provided by the Concert Hall and its adjoining bar which is separate from the main Member’s Lounge. The layout of the club ensures that whatever activities are occurring in the Concert Room, the members can still enjoy a drink in the comfortable Lounge overlooking thte club’s impressive Crown Green. The club will be seen on the silver screen in 2020 after being used as one of the key filming locations for upcoming movie Everybody’s Talking About Jamie, a musical about an aspiring drag queen starring Richard E Grant and Sarah Lancashire. Hallamshire Golf Club, situated on the edge of the Peak District
The Crown Green at Crookes Social Club
Crookes Social Club Hallamshire Golf Club Redmires Road, S10 4LA Situated just on the outskirts of Sheffield and with commanding views of the nearby Peak District, Hallamshire Golf Club is one of Yorkshire’s finest courses and it attracts players from all over the country, all of them eager to test themselves on the picturesque yet challenging moorland layout. Founded in 1897, the present course layout was designed by the legendary Harry Colt and the course's signature hole is the par three sixth, where golfers have to play over a tree-filled ravine, invariably into the wind, over a distance of 200 yards. The club is also renowned for its tremendous Yorkshire hospitality with its spacious and comfortable clubhouse, boasting indoor and outdoor terraces, offering excellent locally sourced cuisine as well as a fine selection of drinks, including a selection of cask ales. September saw a number of celebrities, including Michael Vaughan, Alan Shearer, Lee Dixon and Hallamshire Golf Club hosts the annual Dan Walker Cup charity tournament
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The Hillsborough Club, boasting state-of-the-art facilities and a 500-capacity Concert hall
Jessica Ennis-Hill, taking part in this year's Dan Walker Cup, an annual tournament at the club which is organised by the eponymous BBC Breakfast presenter (and Hallamshire member) which raises funds for the Sheffield Children's Hospital. Over the last five years, this entertaining and high-profile event has raised more than £180,000 for the city’s world-renowned medical facility. The Hillsborough Club 27 Bradfield Road, S6 2BS This privately owned club is in the heart of Hillsborough, a mere free kick away from the home of Sheffield Wednesday FC, and prides itself on being part of the fabric of the local community, offering a five-star experience for members seven days a week. Owner Scott Heaton took over the struggling club a couple of years back and immediately set about updating the tired-looking décor and upgrading the facilities, with the result that the club is now the epitome of a smart, modern venue. Given its proximity to one of the the world's greatest sporting cathedrals, football plays a big part in the life of the club with many Wednesday fans enjoying the club's hospitality on their way to and from the stadium. During matchdays, the club has an outside bar to prevent congestion inside the club and this adds greatly to the big-match atmosphere. Live televised sport is also a mainstay of the club, with several screens – including one situated in the
covered terrace to the right of the club's front entrance – giving members a great view of the onscreen action wherever they happen to be sitting. Upstairs, the club has a fully air-conditioned Function Room which is much in demand for private parties and events and there is also an impressive Snooker Room on the premises. Scott has also invested in providing access to disabled members and guests, installing new wheelchair ramps and a lift to the Function Room.
Wadsley Bridge Working Mens Club The Grange, Halifax Road, S6 1LB Set in its own expansive grounds just off the Halifax Road in Sheffield, replete with on-site allotments, a large garden with children’s play area and car park, Wadsley Bridge Working Men’s Club is an impressive sight before you’ve even set foot inside the front door. Once inside, there is plenty more to discover about this fantastic club that has long been at the heart of its local community, as Club Mirror discovered when being given a tour of the premises by Club Secretary Julie Barratt and Vice-President Mick Ryan. The club’s Concert Room seats around 300 people and is in use most Saturdays and Sundays with live music taking place on the stage. To the left of the Main Bar is the Sheehan Lounge Bar, another large self-contained room with its own bar, set across two levels. This is used for various club activities, including quiz nights and bingo, and can also be hired out for private functions. Heading through the Main Bar, which functions as the heart of the club, you emerge in the Snooker Room which features three full-sized tables, – all free for members to use throughout the week – plus banquette seating along the edge of the room. Open seven days a week, the club offers an array of activities, including bingo sessions five times a week as well as plenty of opportunities to win cash prizes on Play Your Cards Right and Open The Box. Thursday is when the club’s Games Night takes place each week, whereby members can win up to eight tokens for free drinks by participating in games of snooker, darts, cribbagge and dominoes, making for a highly competitive but always enjoyable evening.
The Snooker Room at Wadsley Bridge WMC
Wadsley Bridge WMC
CLUB MIRROR 13
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VOLUNTEER RETENTION
Volunteers –keep them onside Volunteers are more likely to stay at your club if they have a fun and rewarding experience, says Sport England. And with more than 32 million over-16s giving up their free time, the industry body offers top tips on attracting and keeping young volunteers.
R
esearch shows that sports volunteers give more time per week and volunteer more frequently than the average volunteer. Making their experience as fun as possible and recognising their incredible commitment is, therefore, vital. Unfortunately, this isn’t always what happens. In fact, sports volunteers are far more likely than volunteers in other sectors to quit – largely because they feel undervalued, unrecognised or because they’ve had poor experiences in an unorganised environment. So, what can you do to make sure this doesn’t happen at your club? There are plenty of ideas you can employ to provide a fantastic experience at every point along a vol-
14 CLUB MIRROR
unteer’s journey. It doesn’t have to be lots of work, and it is often the little things that make the biggest difference. Providing a great experience won’t only help keep volunteers at your club, but they’ll also become your best ambassadors for recruiting volunteers in the future. The welcome Welcoming your new volunteers is vital to making a good first impression. A well-planned welcome process, or induction, can help a new volunteer feel supported, informed, valued and can enable them to make a contribution straight away. Use the Induction Checklist to structure your
introductions and make sure you don’t miss anything out. Why not ask your current volunteers to think back to when they were new and ask them to suggest ideas which will help others feel welcome and supported? Continue the connection Setting aside some time to communicate with, and more importantly – listening to your volunteers will help them remain motivated and committed to your club. It will allow you all to be working towards your shared club goals together. Volunteers may have different ways they prefer to stay in contact - from texts and emails to social media. It’s a good idea to check what works best for them.
Volunteer Induction Checklist The first priority when introducing a new volunteer to the club and their role is to give them a full induction when they start. The aim of this is to ensure that the volunteer understands the way in which the club works, the place of their role within this, and that they have a full understanding of their role and responsibilities. Below are several ideas which can be used and adapted to most situations.
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Overview
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Why volunteers are a vital part of the club What benefits they will gain from volunteering at the club Volunteer support available
The Club
Ways to to stay in touch with your volunteers include: • Social media Facebook or Twitter and other Social Media sites can be great ways to keep your volunteers updated, as well as interacting with them on a range of topics. • Meetings Informal meetings, as a group or individually, will give volunteers a chance to ask any questions they may have, and suggest new ideas and projects. • E-mail The majority of volunteers will have email addresses so this is a good opportunity to keep them updated and help them stay in touch with each other. • Social events This is a good way to informally engage with your volunteers and participants. It is a great place for them to meet other volunteers, and it’s fun too! Make them feel valued As simple as it may sound, thanking volunteers for their time and effort is often forgotten about or overlooked. You could do this in a formal or informal way. Some ideas include: • Volunteer award evenings. • Volunteer recognition in newsletters, or other club communications. • Personal thank-you letters. • Regular ‘shout-outs’ at the end of activity sessions. A successful volunteer programme is a team effort, so share information about the vital role of volunteers, and the difference they are making to the club with staff, Board members and members,. Recognising young volunteers If you have young people volunteering with you, a great way to recognise their efforts is through vInspired awards, a charity which pairs organisations with young volunteers (14-25 year olds). Through vInspired, young volunteers can work towards their V10, v30, v30 and v100 awards, showing how many hours they’ve spent volunteering, which look great on CVs and as a discussion point in job interviews. So, if your club currently has 14-25 year olds volunteering with you, or it could do in the future, you can sign-up with vInspired as an award provider. If
your young people also sign-up with vInspired, they can start working towards their awards. Around 850,000 young people aren’t in education, employment or training. At the same time, communities are struggling. Volunteering, says vInspired, helps young people thrive, and transforms the communities they live in. It teaches them vital skills and prepares them for the future. There are already more than 32 million over-16s volunteering. They make a massive contribution to communities, charities and individuals across the country. Last year, vInspired helped 31,439 young people do 460,611 hours of voluntary work – the equivalent of over 52 years working flat out. It partners with over 4,400 charities around the UK and works with young people from the ages of 14 to 25, offering a full path toward training and employment. Leadership, mentoring and coaching Whatever role a volunteer takes on at your club, chances are they will be responsible for a particular things and this is likely to include supporting and working alongside others, whether it involves linemanagement or not. They will be developing leadership skills, such as prioritisation, time-management, delegation, trustworthiness and self-motivation, as well as, soft skills like problem-solving and adaptability. Take the time to discuss with your volunteers what they are looking for from a role; for example, if there are particular skills they would like to develop or improve upon. Check-in with them regularly to see if they’re happy with how they’re developing. In this way you can help create a meaningful, valuable experience for your volunteers.
MORE INFORMATION Sport England Visit www.sportengland.com or use this QR code vInspired Visit www.vinspired.com or use this QR code
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Club vision, values and development plan Club size, age-groups, opening times, playing programme (sessions, competitions etc.) Club background, history and people Personal introductions Dates of upcoming meetings or competition/social events List of key contacts within the club and externally, if relevant Club financial procedures, if relevant Tour: toilets, parking, equipment, buildings and facilities
Club Policies and Procedures
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Governing documents and club rules Codes of Conduct Health and Safety (including fire evacuation and emergency procedures) Insurance Safeguarding and Welfare (including DBS check if applicable) Diversity and Inclusion Confidentiality Expenses
Their Role
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What do they hope to gain from their volunteering experience, i.e. what are their motivations? What will their volunteer role involve and what are their responsibilities? Time commitments and expectations What skills, experiences or qualifications do they have? Would they be interested in additional training, development opportunities? Who is their main point of contact and who can they turn to for assistance and advise? What should they do if they have any questions or problems?
This is an example checklist – please adapt this template to suit your club’s needs.
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Contact Us 01902 329141
Buy 2X9â&#x20AC;&#x2122;s of Hobgoblin or Hobgoblin gold and * ses glas pint X 12 and clip pump hing flas X 1 receive
*While stocks last. 2x9â&#x20AC;&#x2122;s must be of the same beer. One order per pub. Only available on purchases in October.
CLUB EVENTS – HALLOWEEN
Making Halloween a hit Falling on a Thursday this year, Halloween represents an opportunity to boost mid-week sales, as well as providing the perfect excuse to extend the occasion into the weekend. HEINEKEN UK offers the following top tips on how to maximise profits over the spookiest time of the year.
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ith Halloween just a pumpkin pie’s throw away, now is the time to ensure clubs are in the perfect position to capitalise on the second biggest party night of the year after New Year’s Eve[1]. Plan, plan, plan Halloween is one of the most age-targeted celebrations of the year, largely driven by millennials, with 60% of 18-34 year olds visiting the on-trade during that period[2]. As Halloween falls on a Thursday this year, celebrations are likely to be more muted on the day itself. To hit the nail on the head, clubs
should target the weekend following Halloween itself for their show-stopper parties as it tends to perform better than the preceding weekend[3]. Latest research shows that outlets experience an 8% uplift in sales when activating on the Friday following Halloween versus other Fridays in this period[4]. Party perks Halloween consumers are highly engaged with the on-trade and spend 30% more than the average consumer during this period[8]. With this in mind, it stands to reason that Halloween parties over the weekend will, on average, deliver an incremental £452
more profit than a usual Friday or Saturday night[9]. What’s more, 65% of customers love to dress up for the occasion, with nearly half of these putting a lot of effort into their costumes[10]. Offering prizes for the best dressed is a sure fire way to attract these members and customers into the club. • For the forgetful few (40% will leave it to the last minute to prepare a costume[11]), a photo background with a few extra props for selfies will go down well (for example, Strongbow CarnEvil masks) with greater traction on social media too. • 68% of Halloween consumers have increased brand awareness through social media[12].
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CLUB EVENTS – HALLOWEEN TOP 5 PUMPKIN CARVING TIPS Tip 1: Cut an access hole in the bottom of your pumpkin so you can scoop out the insides using an ice cream scoop or similar. (You can reattach the base once you have gutted the pumpkin.) Tip 2: Use a plastic scouring pad to clean and smooth the inside of the pumpkin. Tip 3: Trace or draw the outline of your design onto the pumpkin. Tip 4: Use a fine serrated knife or small carving blade to make detailed cuts. Tip 5: Wrap your finished carving in plastic wrap and refrigerate until needed.
• Highlighting competitions and other Halloween activations via your outlet’s social media accounts will ensure you reach this valuable audience. Family-friendly clubs can of course capitalise on Halloween night itself by offering Halloween-themed kids’ menus, spooky party games, apple bobbing, face painting and so on. Set a spooky scene – and think big! Halloween is a playground for operators to create the rich experiences that consumers now desire. Spooky decorations and themed displays are great for getting members into a party mood and can also make a strong impact on social media. This is evidenced by statistics surrounding Strongbow CarnEvil which, since its launch three years ago, has seen a four-fold increase in Google searches[13]. The campaign encourages licensees to ditch the norm and embrace the strange, helping licensees create their own spooktacular set-up, with an online asset library and themed POS support kits, including posters, staff fancy dress and drip mats. • Swerve around the usual ghouls and ghosts and capture people’s attention with a more creative theme such as Mexico’s Day of the Dead, to open up the celebration into something more. Offering Mexican-inspired drink options can help add to the atmosphere (e.g. tequila-flavoured beer Desperados; 42% of Desperados drinkers are aged between 18-35[14]). • Be creative! Other spooky Halloween nights could include: - Ghost tour of your ‘haunted’ club and grounds - Séance or clairvoyant in residence - Murder mystery guest performers - Horror film screening AT THE BAR - RANGE IS KEY For weekend parties it’s critical that you plan a compelling line-up to ensure strong footfall, as Halloween consumers tend to choose where to go based on the range. • 88% of Halloween consumers consider the range
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of cider important[5] • 20% of Halloween consumers will go elsewhere if the venue they were in does not serve stout[6] Cocktails and Spirits (the alcoholic sort) Halloween consumers show a strong preference towards cocktails and spirits, so ranging these categories is essential to engage this audience. • Out of the spirits, vodka and tequila reign supreme, experiencing an uplift of more than 100% versus the Average Respective Day[7]. • Pre-batched cocktails are quick to serve and can help reduce waiting times during busy periods. Themed cocktails can also help innovate the club’s offering. Moderation in the mix Be careful not to alienate the growing number of peo-
ple choosing to moderate their alcohol intake. The no and low category has seen substantial growth in recent years, with 50% of drinkers now limiting their alcohol consumption[15] and 15% of consumers saying they are more likely to visit clubs if a broader range of non-alcoholic options were available[16]. In particular, this upward trend has been led by millennials, with almost a third (29%) of 18-24 year olds now teetotal[17]. • Ensure a range of no and low options are available to ensure that those looking to moderate their alcohol consumption feel part of the occasion (For example HEINEKEN 0.0; now available on draught via BLADE beer dispense system). • Consider creating mocktail versions of themed Halloween cocktails to ensure those moderating don’t feel left out.
HALLOWEEN HOWLERS So here’s to a happy, spooky Halloween!
Do you know your ghouls from your ghosts? He who scares wins, so test out members with this spooky club quiz from Heineken UK. (Correct answers are denoted with *) ROUND 1: MOVIE MASHUPS We’ve made a monster mash up of spooky movie scenes. Name these five scary movies? (Answers at the foot of the right hand column.)
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ROUND 3: IT’S A STRANGE PLACE TO BE This round is all about weird and wonderful places of the world... 1. Where is the mysterious sea creature Nessie from? (Name the place and the country. One point for each) Loch Ness|Scotland * 2. Where was Vlad the Impaler, a ruler whose cruelty inspired Bram Stoker’s novel Dracula, from and what country is that part of today? (Name the place and the country. One point for each) Transylvania, Romania *
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THE PERFECT PUMPKIN PIE Feeling adventurous? Test out this recipe for a tasty and traditional spooktacular Pumpkin pie. Ingredients • 1 ½ pounds (675g) pumpkin, peeled and fibrous centre removed and cut into cubes • 4 oz (125g) caster sugar • 3 eggs • 1 teaspoon ground nutmeg • ½ teaspoon of ground ginger • 2 teaspoons ground cinnamon • 4 tablespoons milk • 10 oz. (275g) plain flour • 2½ ounces (65g) margarine • 2½ ounces of lard • 3-4 tablespoons water Method • Place the pumpkin in a colander over a pan of boiling water and steam for about 20 minutes until tender. Then mash and cool. • Sift the flour and cinnamon into a bowl then rub in fats until mixture resembles fine breadcrumbs. • Mix in the water to make a dough. Knead the dough on a floured surface and roll. Grease a baking tin (10.5 x 7.5 inches), line with the dough and prick the base. To keep the pastry flat, line this base with greaseproof paper and top with ceramic baking beans (or dried pulses) then blind bake for 15 minutes (Gas Mark 5, 190°C). Then remove the paper and beans. Bake for a further 5 minutes. • Whisk the eggs, sugar, ginger, nutmeg and ground cinnamon. • Fold in the mashed pumpkin and 4 tablespoons of milk. Pour into the pastry case. Bake at 375°F, Gas Mark 5, 190°C for about 40 minutes, or until set, then serve warm or cold with whipped cream. MAIN ARTICLE SOURCES/REFERENCES: [1] Mintel [2] Worldpanel Plus Halloween Survey 2018 | CGA BrandTrack Feb 2019 [3] Star Pubs &Bars proprietary data 2018 | CGA OPMS 2019 [4] CGA OPMS 2019 [5] CGA BrandTrack Feb 2019 [6] CGA BrandTrack Feb 2019 [7] CGA Volume Pool Mat to 15.06.2019 [8] CGA BrandTrack Feb 2019 [9] Twelve Halloween 2017 Primary Research [10] CGA BrandTrack Feb 2019 [11] CGA BrandTrack Feb 2019 [12] CGA BrandTrack February 2019 [13] CGA BrandTrack Feb 2019 [14] CGA BrandTrack February 2019 [15] IPSOS RESEARCH ALL LAD consumers in the UK: n=424, 0.0 drinkers: n=186 [16] IPSOS RESEARCH ALL LAD consumers in the UK: n=424, 0.0 drinkers: n=186 [17] University College London, 2019 [18] CGA MAT 15th June 2019
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3. What is the name of the region in the Atlantic Ocean, where a number of aircraft and ships are said to have disappeared under mysterious circumstances? (Bonus point for giving its other name too.) Bermuda Triangle, Devil’s Triangle * 4. Which strange historic monument had a missing piece returned in May this year after being gone for 60 years? (Bonus point for guessing how old this monument is +–500 years.) Stone Henge, 4,500 Years * 5. What is the oldest of the Seven Wonders of the Ancient World, and the only one to remain largely intact? (Bonus point for naming the country.) The Great Pyramid Of Giza, Egypt * ROUND 4: CARNEVILS AROUND THE WORLD Our CarnEvil isn’t the only strange celebration out there! These questions are all about the different carnivals taking place all over the world.
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ROUND 2: STRANGER THINGS HAVE HAPPENED Which famous people are these strange stories about? 1. A mask of which actor’s face was used to create Michael Myer’s mask in the Halloween movies? a) William Shatner* b) Tom Cruise c) Alec Baldwin 2. When they were a couple, which celebrity pair wore vials of each other’s blood around their necks? a) Angelina Jolie and Billy Bob Thornton* b) Katy Perry and Russell Brand c) Marilyn Manson and Dita Von Teese 3. If you say Bloody Mary three times in a mirror, the ghost of which British queen is said to appear in it? a) Mary Queen of Scots b) Mary of Teck c) Mary I* 4. Which famous author went mysteriously missing in the 1920s before reappearing 10 days later? a) F.Scott Fitzgerald b) Agatha Christie* c) T.S Eliot 5. Which famous illusionist died on Halloween? a) Harry Houdini* b) Harry Blackstone Sr. c) Dante The Magician
1. At which South American carnival might you expect to see the Diablada, a traditional dance in which performers dressed as colourful devils are symbolically led out of hell in order to face trial? a) Carnaval De Oruroro in Bolivia* b) Carnaval De Barranquilla in Colombia c) Carnaval De Rio in Brazil 2. Many cities in Spain (and even some in Latin America) mark the end of the carnival festivities with a strange tradition: a satirical funeral procession in which they bury what? a) A mask b) A bottle of wine c) A sardine* 3. What does the Louisiana festival known as Mardi Gras translate to? a) Carnival Of The Dead b) Fat Tuesday* c) Three Kings Day 4. What is the traditional flower used to honour the dead during Day of the Dead in Mexico? a) Rose b) Marigold* c) Lily 5. Which carnival is depicted in the 2009 video game Assassin’s Creed II? a) Paris Carnival b) Limassol Carnival in Cyprus c) Carnival of Venice*
PICTURE ROUND ANSWERS 1. Halloween & Friday 13th 2. Ghostbusters & Casper 3. IT & The Ring 4. The Others & Scream 5. Addams Family Values & Hocus Pocus
CLUB MIRROR 19
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CLUB AWARDS 2019
Callingallclubs See you in Doncaster Club Mirror invites you to join fellow clubs and club-supporting sponsors at the 2019 Club Awards and Gala Dinner on 28 November. Plus: continue the celebrations on 29 November with a day at the races – on us. Date: Thursday, 28 November Venue: Doncaster Racecourse Whether it’s meeting sponsoring suppliers, comparing notes with other clubs or trying out a new beer for the bar, the Club Mirror team invites you to join them for an action packed evening on Thursday, November 28, followed by a free day’s racing for you and club colleagues on November 29.
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6 - 7pm DRINKS RECEPTION Join us at the pre-Awards drinks reception courtesy of Marston’s and the Club Awards Beer Festival. Look out for photo opportunities courtesy of BT Sport which to date have included the FA Cup, the Challenge Cup and the Premier League Trophy. Great shots for tweeting, putting up on facebook and adorning the club walls.
STO Don P PR ’t fo ES r f r e Don e ra get the S r
7 - 9.30pm CLUB AWARDS & GALA DINNER The 28th Club Awards and Gala Dinner is being presented by sports personality John Inverdale (above, top). Back by popular demand, he is one of many celebrity hosts to join the Club Awards Hall of Fame.
on N caster cing a e’s Club ovem Racec t Awa ber 2 ourse rds 9 for Turn atte to n all mor page 2 dees. e de 3 tails for .
10pm - 12 midnight ENTERTAINMENT The evening continues after the Awards with entertainment Club Mirror-style – not to be missed!
Turn to page 23 and complete the Booking Form to secure your places. CLUB MIRROR 21
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CLUB AWARDS 2019
Doncaster looks forward to Club Mirror raceday
The Club Awards take place this year on 28 November at the iconic Doncaster Racecourse, home of the St Leger. And there’s free racing on the following day, courtesy of Club Mirror. See you there?
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ll Club Awards finalists and Gala Dinner guests are invited to join us for an exciting day’s racing on Friday, November 29. “The free day of racing is the perfect way to keep the Club Awards celebrations going,” says Karen Foreman from the events team. “The atmosphere is always electric and we’re delighted to have worked with the racecourse too once again have secured free tickets for all of our Club Awards guests." • To book, see opposite page
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JOIN US FOR THE CLUB EVENT OF THE YEAR The Club Awards, now in their 28th year, are well known for providing the perfect informative – and fun – way to network with suppliers and fellow clubs. Come and join us for a night of celebration and fun. Open to all clubs, this is the must-attend event of the year. (Finalists in the Awards receive two complimentary tickets.) Complete the form below, or email us your tickets requests to caroline@clubmirror.com
Ticket d l e h s e c pri at 2018 rates
TICKET BOOKING FORM 28 November, 2019, Doncaster Racecourse • Complimentary drinks reception
NAME: ________________________________________________________
• Three-course gala dinner
POSITION IN CLUB: ___________________________________________
• Entertainment with celebrity host
CLUB NAME AND ADDRESS: ____________________________________
• After dinner entertainment
______________________________________________________________
• Complimentary tickets to Doncaster Racecourse the following day for each guest
______________________________________________________________
n I would like _______ (STATE NUMBER) tickets @ £55 + VAT (Total inc VAT: £66).
n I would like ________ (STATE NUMBER) table/s for 10 @ £525 + VAT (Total inc VAT: £630).
n I would like ________ (STATE NUMBER) complimentary tickets for the Raceday.
CONTACT TELEPHONE NUMBER: _____________________________ EMAIL ADDRESS: _______________________________________________
SEND COMPLETED FORM/REQUIREMENTS TO CLUB MIRROR: BY EMAIL: info@clubmirror.com BY POST: Club Awards, Gainsborough House, 59-60 Thames Street, Windsor SL4 1TX BY FAX: 01753 272021 OR CALL: 01753 272022
CLUB MIRROR 23
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HQ BUILDING THE BUSINESS
HQ BUILDING THE BUSINESS
With the annual preparations for the festive season well under way, Drinkaware offers salient pointers on how to keep members and guests safe from ‘alcohol harms’, as well as ensuring that the no/low and designated driver contingent don’t miss out on the merriment. Plus: Legal Advice, discounted racedays for clubs and members and how to save the club money with HQ Building the Business’s free and confidential club audit.
Helping members to avoid ‘alcohol harms’ Ahead of the festive season and the drinking occasions that come with it, Drinkaware is encouraging operators to take steps to create an environment where members can enjoy themselves without suffering alcohol harms.
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rinkaware Chief Executive Elaine Hindal said: “The sheer number of people coming into pubs, clubs and bars over the festive season inevitably means a heightened risk of alcohol harms, especially as it often involves drinking over a long period of time – the office Christmas lunch followed by drinks, for example – or group drinking, where people feel under pressure to join rounds. “Responsible operators will be aware of these risks and plan now to mitigate them. They’ll also be looking at how customers who choose not to drink alcohol – whether because they’re driving or for other reasons – are made to feel just as welcome as those who are drinking.”
Peer pressure Festive socialising in groups can lead to people feeling peer pressure to drink more than they intended. Latest research from Drinkaware1 revealed the scale of the issue, with more than a third (35%) of drinkers saying that pressure to drink is common in their age group, rising to 60% in the 18-24 age group. The survey found that peer pressure is exerted mainly by friends and co-workers, with 43% of drinkers saying they felt pressure to drink when out with colleagues. Men report pressure to drink from bosses or superiors (13%) more than women (8%). Helping customers to moderate their drinking Drinkers who want to moderate their drinking employ a number of techniques to achieve it. According to research by Drinkaware2, 72% of drinkers choose certain drink free days in the week to stick to, around half (52%) set themselves a limit and the same number alternate alcoholic drinks with soft drinks. The same study showed that 34% of drinkers have cut down their drinking by choosing a lower strength alcohol drink, and 29% a non-alcoholic beer, wine or spirit substitute. As the range of low and no alcohol drinks continues to expand, choosing them is set to become more popular as a way of moderating alcohol consumption.
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Drinkaware’s tips for an alcohol harm-free festive season Offer an interesting selection of no and low alcohol drinks. This will be welcomed by customers who are choosing not to drink alcohol, including drivers, and it can also help customers who are drinking, if they alternate alcoholic and non-alcoholic drinks. There’s never been more choice, so incorporate no/low alcohol beers and wines, non-alcoholic spirit alternatives and mocktails into your drinks list and make sure customers know they’re available. It’s also great to offer self-serve tap water on the bar, for customers who want a glass of water in between, or instead of, alcoholic drinks. Review your wine list. Drinking large glasses of wine can quickly add up to a harmful amount of alcohol. Offering smaller serves, and lower ABV wines,can help customers to stay within the Chief Medical Officers’ low risk drinking guidelines of 14 units of alcohol a week. For example, a 250ml glass of a 14% ABV wine contains 3.4 units, while a 125ml glass at 11% ABV contains 1.4 units. Make sure customers know the 125ml serve is available. Make food available, where possible. Food helps to slow the absorption of alcohol into the bloodstream. Ideally, make sure customers can order food for the same hours as you serve drink. Make customers aware that you will not serve alcohol to any customer who is drunk, or who you
1 Survey by YouGov for Drinkaware. Total sample size was 2145 adults across the UK Fieldwork was undertaken between 11th - 12th July 2019.
The survey
was carried out online. The figures have been weighted and are representative of all UK adults (aged 18+). 2 Survey by YouGov for Drinkaware. YouGov interviewed a representative sample of 8,906 UK adults aged 18 to 85 online, between 14th May and 5th June
2018. Data have been weighted to be representative of the UK adult population (aged 18 to 85) according to gender, age, social grade, and region.
think may be buying alcohol for a drunk friend; the latter being something to look out for if you have a large group in your club Drinkaware and the British Beer & Pub Association have produced two posters – ‘Can’t Get Served’ and ‘Mate’s in a State’ – that are useful in communicating this to customers, and can be downloaded free from the Drinkaware website. Train your staff. Without the right training, your staff team may not be able to identify and support members who may be at risk of alcohol harms, particularly when your venue is busy over the festive season. Drinkaware’s Alcohol Vulnerability Awareness e-learning course equips team members with the skills and knowledge they need, with practical advice on dealing with a range of scenarios including sexual drunken harassment. For more information, please contact elearning@drinkaware.co.uk Look after designated drivers. Clubs should be welcoming drivers in festive groups, making sure they enjoy their visit as much as their friends or colleagues. This could include offering free soft or no alcohol drinks for designated drivers. • Drinkaware is an independent UK-wide, alcohol education charity with the objective of positively changing public behaviour and the national drinking culture. • www.drinkaware.co.uk
Hospitality workers faced with high car insurance Texting times H T ospitality professionals are being lumbered with some of the most expensive car insurance premiums on the market, according to new research by Quotezone.co.uk, with the median insurance quote for hospitality workers coming in at £1,182. Only workers in the building and construction industry face higher average car insurance premiums in the UK, with a median figure of £1,186. Within the hospitality sector there is a relatively high level of variability when it comes to comparing car insurance premiums between different job roles. For example, the median car insurance premium for barmen is £1,374; the average for kitchen workers was £1,205 and bar managers were quoted a median insurance premium of £1,102. Barmaids, however, enjoyed the lowest insurance price with an average quote of £874. The findings are based on over 60,000 car insurance quotes across 15 specific professions in the UK, which Quotezone.co.uk compiled in August 2019. While each of the quotes the company anal-
ysed were for personal car insurance policies rather than commercial policies, a driver’s occupation can still have a significant effect on their premium. Greg Wilson, founder of Quotezone.co.uk, said: “Insurers use a wide range of variables when they’re calculating premiums, and your occupation is one of them. That’s because your occupation has the potential to say something about your risk appetite and your driving style, in much the same way as your age can do. “In addition, insurance companies have built up a huge volume of data relating to which occupations are least likely or most likely to make an insurance claim, which can then be used to assess the risk of a new policyholder with a particular occupation making a claim.” Police and community support professionals enjoy the cheapest premiums with a median of £499, while driving instructors and examiners follow in second place at £615. • www.quotezone.co.uk
Replacing oil with water T
he Oxfordshire Golf Club, Hotel & Spa is employing the club’s natural resources to reduce its energy bills by one third. Working with Geyser Thermal Energy, the club is using water from a lake on its golf course to provide energy, replacing the need for oil boilers. The Oxfordshire’s General Manager Ryan Bezuidenhout said: “There are those in the leisure industry who think that this can only be achieved with a new-build, but with the expertise of Geyser Thermal Energy, we are confident of seeing a very noticeable difference from the moment we switch on our new, much greener energy system.” A retrofit includes installing high efficiency heat pumps which are expected to reduce utility bills by 33% in year one, lowering the high-energy boiler
use from 1160kW to less than 100kW. Data will be supplied to the club so that the new system can be fine-tuned on an ongoing basis. Bezuidenhout says: “This exciting new investment is going to make a direct, positive impact on our bottom line and take a big step towards sustaining our business as we free ourselves from the inevitability of soaring utility bills. “This is just the beginning. As we strive towards our long-term goal of reducing our dependence on the national grid, we’ve chosen technology that can easily be upscaled. We also believe that our guests will feel all the more at home at a venue that is doing everything it can to be sustainable.” • More information is at www.geyserenergy.co.uk or by email – info@geyserenergy.co.uk
hese are testing texting times for those not in the texting know. If you still think that ‘lol’ is a contemporary short-hand for lots of love, then this one’s for you – the HQ guide to texting shortcuts. (hdyngi? lol. gl!) 24/7 AFK ASAP b4 bak brb btty btw cuz dol fosho FYI gal gl gq gtg h8 hdyngi Idc idgi idk idl idm imao imho jc jk jw kiss lmao lol nm nvm omg ot phat rofl spam sry/soz tbh tfo tmi thnx tswc ttyl u wdyk y
24 hours, 7days a week Away from keyboard or ‘away from keys’ As soon as possible Before Back Be right back Be talking to you By the way Because Dying of laughing For sure For your information Get a life Good luck Good question Got to go Hate How do you not get it? I don’t care I don’t get it I don’t know I didn’t laugh I don’t mind In my arrogant opinion In my humble opinion Just chilling Just kidding Just wondering Keep it simple stupid Laughing my ass off Laugh out loud Not much Nevermind Oh my god Off topic Pretty hot and tempting Rolling on floor laughing Stupid pointless annoying message Sorry To be honest Totally freak out Too much information Thanks Tell someone who cares Talk to you later You Why don’t you know? Why?
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HQ BUILDING THE BUSINESS
More festive advice comes from Lynx Purchasing with market forecasts on the costs of ingredients for festive fare. Plus: A refresher on Christmas stockings – at the bar, that is.
HQ Costly Christmas in store for hospitality BUILDING THE BUSINESS
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here is likely to be a costly Christmas in store for catering and hospitality operators, as price rises kick in for many festive menu staples, warns buying specialist Lynx Purchasing. Both turkey and Brussels sprouts, essential components of a traditional Christmas dinner, are forecast to see higher prices in the run-up to the festive season. Other food items, from lemon for the pre-dinner gin & tonic to cream for the Christmas pudding, are also in the inflation firing line. “While we’re still waiting for clarity on how Brexit, in whatever form it takes, will affect the supply chain, other factors are having an impact as operators get ready for the peak trading season,” says Rachel Dobson, managing director of Lynx Purchasing. “Extreme weather, from the spring floods to the summer heatwave in Europe, has affected many crops, and there are various other challenges facing meat, seafood and dairy.” The advice comes as Lynx Purchasing publishes the Autumn/Winter 2019 edition of its regular Market Forecast, which offers operators an in-depth look at pricing and product trends over the coming months, using exclusive data gathered from the range of suppliers who work with Lynx Purchasing. “All in all, operators who haven’t yet secured the essentials they need for their Christmas menus may find some items in short supply,” adds Dobson. “Even where they have placed firm orders, they’re likely to have higher-than-expected bills to pay when it comes to settling up with suppliers in January. “There is some good news. While there were concerns about the quality of the potato crop, in fact supplies are looking to be up to scratch in terms of quality, as well as good value. Most customers prob-
ably won’t object to a few more roast potatoes and not so many sprouts, but that won’t be much comfort for operators trying to manage margins across the whole menu.” Areas highlighted in the Market Forecast include: Turkey: Turkey prices have been higher than usual for much of the year. This was initially driven by concerns over lack of margin that prompted some farmers to switch to other types of poultry. In addition, there has been a constriction on seasonal workers needed by producers, due in part to Brexit, as well as to the improving economy in Eastern Europe. Pork: African swine fever continues to spread in China, as well as other parts of Asia and Europe, creating high demand for unaffected supplies. Pork prices set a new record in August and are expected to rise further. Farmed fish: Overcoming any concerns chefs have about using farmed fish is important in supporting sustainability initiatives in the hospitality sector, and farmed fresh and smoked trout is a useful and tasty alternative to salmon on Christmas menus. Salads: Recent storms in Spain, thought to be some of the worst in over 100 years, led to some fairly extensive crop losses. Prices will remain high for the foreseeable future as growers try to ‘catch up’. The tomato is now the most expensive crop to cultivate in Spain, with reports suggesting that costs have increased by 20% in the past season. Brassicas: Record rainfall in the spring, followed by a
FAST FACTS. DID YOU KNOW… More than three quarters of Brits surveyed (77%) refer to the fabled green balls as “Brussel sprouts”. The correct plural term is in fact “Brussels sprouts” (as they are named after the Belgian capital city). Just 18% of the public use the correct name, with the final 5% saying they “don’t know”. sustained period of record-breaking temperatures, has affected cauliflower, broccoli and cabbage harvests, and volumes of Brussels sprouts are also expected to be lower than usual as the peak season approaches. Fruit: July’s heatwave across Europe did little to help fruit growers, with the World Apple and Pear Association forecasting that the European apple and pear crop will be significantly lower than last year. Additionally, heavy storms in some parts of Spain have caused extensive citrus crop damage. Dairy: Increasing demand for dairy from manufacturers in the run-up to Christmas, combined with seasonally lower production, is putting upward pressure on prices. The UK imports considerable amounts of cheese and butter, and whatever the impact of Brexit, European suppliers have other markets for their products as global demand grows. “There are fewer opportunities to use specials boards to make the best use of changing availability in the runup to Christmas,” says Dobson, “as operators have often published menus and taken bookings well in advance. However, any flexibility that can be built into menus will help businesses make the most of the best value produce available.”
CONTACT DETAILS For more information on Lynx Purchasing, visit www.lynxpurchasing.co.uk t. 01325 710143 e. savings@lynxpurchasing.co.uk.
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Gaming machines under scrutiny Legal Eagle David Lucas provides a reminder on legalities surrounding gaming machines in clubs.
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nder the Gambling Act 2005, gaming machines fall into four categories – A, B (sub-divided), C and D. Broadly speaking, the category of machine determines the maximum stake, maximum prize value and location where the machine may be provided. Only category D machines may be played by persons under 18 years of age, the remaining categories are restricted to adults only. Members’ clubs, commercial clubs and miners’ welfare institutes may provide specific types of category B machine together with category C and D machines in accordance with the relevant permit. Premises with a relevant alcohol licence may provide category C and D machines in accordance with the automatic entitlement or a permit. Normally, adult-only gaming machines must be provided in an area where persons under 18 are not admitted. However, there is an exemption provided for clubs and alcohol licensed premises. In clubs and alcohol licensed premises, persons under 18 are allowed in the same area where adultonly gaming machines are provided subject to compliance with the relevant statutory provisions, regulations and code of practice. Following a period of consultation, the maximum stake on category B2 gaming machines (fixed odds betting terminals) found in betting shops was reduced from £100 to £2. During the consultation, the Gambling Commission took the opportunity to draw attention to the potential harm caused by other categories of gaming machine. This has led interested parties to believe that not only will the Commission resist any effort to increase the maximum stake and prize levels but other categories of gaming machine will be carefully scrutinised and may become more highly regulated. Concern was heightened when the Gambling Commission announced the results of tests carried out on a sample of pubs in England which indicated that almost 90% failed to prevent persons under 18 from playing category C (adult-only) machines. The Commission wrote to the pub industry calling for improvements in the light of the Commission’s commitments to protect children and others under 18 from the dangers of gambling. The Commission advised that further tests would be undertaken and urgently called upon the industry and their trade associations to take the results as a serious indication of the need to improve matters. In response, the British Beer and Pub Association and UKHospitality have issued a joint Social Responsibility Charter for Gaming Machines in Pubs. The Charter contains a number of key principles and codes of practice for pubs and the businesses that operate them. The two trade associations have also issued an age verification testing protocol for gaming
In June, a House of Lords Select Committee was appointed to consider the social and economic impact of the gambling industry. The Select Committee must provide its report by March 2020.
machines in pubs, designed to determine if pubs are complying with the legal requirements regarding underage playing of category C gaming machines in alcohol licensed premises. The arcade industry has also recognised that there have been increasing concerns expressed by the Government and the Gambling Commission concerning children in gambling. BACTA, the trade association for the arcade industry, recognised that action would need to be taken voluntarily in order to avoid the risk of restrictions being imposed. As a consequence, members of BACTA met in summer to discuss a voluntary measure relating to category D cash pay-out fruit machines that would restrict their use to persons over 16 unless accompanied by an adult. It was agreed that the measure would be introduced on a trial basis. In June, a House of Lords Select Committee was appointed to consider the social and economic impact of the gambling industry. The Select Committee must provide its report by March 2020. It is anticipated that gaming machines will be one aspect of the gambling industry that will be considered by the committee and is likely to be subject to recommendations. The moral of this story is quite simple. Any club or pub that provides gaming machines must ensure that they do so in full compliance with the statutory provisions and code of conduct. Failure to do so will strengthen the arguments of those organisations and individuals who consider that the availability of gaming machines should be more highly regulated.
CONTACT DETAILS Fraser Brown Solicitors 84 Friar Lane, Nottingham NG1 6ED e. dlucas@fraserbrown.com t. 0115 959 7139 mob. 07973 899398
CLUB MIRROR 29
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HQ BUILDING THE BUSINESS – RACING CLUB
RacingClub HQ fixtures BUILDING THE BUSINESS
Club Mirror readers and their members can take advantage of discounted raceday tickets with our Racing Club. To enjoy our specially negotiated rates simply select your dates and send in the booking form. HOW TO BOOK 1. Choose your raceday as listed on these pages. 2. Write a cheque for the correct amount made out to the racecourse. 3. Send the booking form and cheque made payable to the relevant racecourse to: Club Mirror Racing Club, ACP, 59/60 Thames Street, Windsor, Berkshire, SL4 1TX. 4. Deadline – please send the booking form and cheque at least four weeks in advance of the raceday. Tickets will be sent out once the cheques have been processed by the racecourse.
DONCASTER • Friday, 28 November – DON 2019. FREE to Club Awards attendees and guests. (See page 23.) WETHERBY • Saturday, 16 November – Dransfields CIU National Charity: £17.50 (CIU Package)
WOLVERHAMPTON RACECOURSE • Wednesday, 18 November – Raceday Afternoon Racing: £6.00 • Saturday, 23 November – Evening Racing: £8.00 • Tuesday, 26 November – Evening Racing: £6.00 • Saturday, 30 November – Evening Racing: £8.00 • Monday, 2 December – Evening Racing: £6.00 • Tuesday, 3 December – Evening Racing: £6.00
Club Mirror Racing Club Booking Form Number of tickets required (minimum 6) __________ HAYDOCK PARK • Saturday, 23 November – BetFair Chase: £14.00 • Wednesday, 4 December – Christmastime Raceday: £12.50 • Saturday, 21 December – Tommy Whittle Chase Day: £12.50 • Monday, 30 December – The Last Fling: £12.50
Price per ticket £________________
Racecourse: __________________________________________________________________ Date of meeting: _________ Cheque enclosed ( and made payable to the racecourse) for £________ Contact and club name: _________________________________________________________ Club address: _________________________________________________________________ __________________________________________________ Postcode: _________________ Daytime telephone number: ______________________________________________________ Email address: ________________________________________________________________
Please send this booking form plus cheque (made payable to the relevant racecourse) no later than four weeks before the meeting date to: Alchemy Contract Publishing, Club Mirror Racing Club, 59-60 Thames Street, Windsor SL4 1TX
32 CLUB MIRROR
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HQ BUILDING THE BUSINESS – FREE SERVICE TO CLUBS
HQ BUILDING THE BUSINESS
HQ Building the Business – free reader service Completely free to clubs, HQ Building the Business helps you to cut spend. With no contracts and no costs, the service simply means better buying and better business. So with nothing to lose but perhaps a lot to gain, is now the time to test out the free service?
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rom utilities and energy savings to procurement and financial services, HQ Building the Business works with your club as a surrogate head office, helping you to boost club business. And by working with carefully selected club-supporting partners and suppliers, HQ Building the Business will save you valuable time and resources, freeing up you to run an even more efficient club. And the best news is it’s a totally free service to clubs. You’re just three steps away from saving money.
Step 1 Free and confidentail no-obligation audit – just call us or email us. The service is totally free to clubs.
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Step 3 Your club starts saving money. It really is as simple as that. A free service with no obligations, contracts with nothing to lose but plenty to gain.
Call the team on 01753 272022 or email enquiries@hqbuildingthebusiness.com.
Frequently Asked Questions Q. How does it work? A: It starts with a free and confidential audit of your club in those areas where you would like to find savings and efficiencies. This could be anything from utilities to phone bills and from food to club equipment. Q. What are the costs? A. There are no costs. This a free service to clubs. Q. Do I need a face to face meeting? A. Not necessarily. A lot of the ground work can be done over the phone/email. Q. What are your club credentials? A. We’ve been working in the club sector for over 30 years in various roles. The launch of HQ Building the Business is the culmination of many years working
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I’ve worked with the team to assist in delivering savings across the business at Worcester Warriors and I am delighted to recommend the team on a professional as well as personal level. Energy has been one of the biggest projects, and this procurement is delivering significant short and long-term savings. There are plenty of people out there who claim they can do this; this team can. No fuss, no salesmanship, just a host of opportunities followed up by helpful assistance; make the most of them.
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• www.warriors.co.uk 34 CLUB MIRROR
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LIVE SPORTING FIXTURES FROM
The best of Thursday, November 9, 6.30am – BBC2
Rugby League: New Zealand v Great Britain An early kick-off as the Great Britain Lions head to New Zealand to take on the Kiwis. This tour marks the return of the Great Britain Lions Rugby League side after a 12-year hiatus.
Sports4Bars.com looks ahead to November’s live sport, including the return of the Great Britain Lions Rugby League side after 12 years. Thursday, November 7 8pm BT Sport
Saturday, November 9 5.30pm BBC1
UEFA Europa League: Manchester United v Partizan Belgrade
Women’s International Football: England v Germany
Manchester United are still struggling to come up with a cohesive gameplan but will be hoping for a good run in the European second-tier tournament.
The England Women’s team are virtually household names after their heroics in the recent World Cup and this game will be followed closely by their lgrowing legion of fans.
Saturday, November 9 6.30am BBC2
International Rugby League: New Zealand v Great Britain
Thursday, November 14, 7.45pm –ITV
UEFA Euro 2020 Qualifier: England v Montenegro England have a tendency to cruise through the qualification process for major tournaments and this campaign is no different. The Three Lions will be hoping for another resounding victory here against one of the minnows of the international game.
After a 12-year absence, the Great Britain Lions Rugby League team reform for a tour Down Under. Expect plenty of physical rugby to be on display. Saturday, November 9 12.30pm BT Sport 1
Premier League: Chelsea v Crystal Palace Chelsea’s young squad have looked highly effective so far this season and will have no fear against the South Londoners. Saturday, November 9 5.30pm Sky Sports Premier League
Premier League: Leicester City v Arsenal
Saturday, November 23, 5.30pm – Sky Sports PL
Premier League: Manchester City v Chelsea Chelsea Manager Frank Lampard has had to pitch many of his young players straight into the action because of his club’s transfer ban and this move, born out of necessity, has been a qualified success for the Blues. This tie will give his squad another chance to test themselves against a multi-talented City team.
There has been plenty of positive chat about Leicester City’s style of play this season with many pundits tipping them as genuine title contenders. Arsenal have set themselves a target of finishing in the top four this season and will know that means that they need to pick up points against the likes of Leicester.
Sunday, November 10 2pm Sky Sports Premier League
Premier League: Wolves v Aston Villa A Midlands derby as Wolves take on Villa at Molineux. There is not a huge difference between the sides in terms of the their standing in the League table, ensuring that this will be a closely fought encounter. Sunday, November 10 4.30pm Sky Sports Premier League
Premier League: Liverpool v Manchester City A massive game for both teams as the European champions take on the English domestic champions at one of the most famous stadiums on the planet. Thursday, November 14 7.45pm ITV
UEFA Euro 2020 Qualifier: England v Montenegro If the away leg of this Qualifier is anything to go by, fans can expect a real goal-fest at Wembley for England’s 1,000th international match. The last game between the sides finished in a 5-1 scoreline in England’s favour.
For latest news and timings on sporting events coming to the club screen, visit Sports4Bars.com 36 CLUB MIRROR
November’s live sport ALSO COMING UP...
New Zealand v England, Wednesday, November 20, 9pm, Sky Sports Cricket
Thursday, November 7 5.55pm BT Sport
UEFA Europa League: Lazio v Celtic Saturday, November 9 12.30pm Sky Sports Football
Championship Football: Nottingham Forest v Derby County Sunday, November 24 12.15pm BT Sport Saturday, November 16 7am BBC2
Sunday, November 17 5.10pm Sky Sports F1
Sunday, November 23 5.30pm BT Sport
International Rugby League: Papua New Guinea v Great Britain
Formula 1: Brazilian Grand Prix
European Rugby Champions Cup: Harlequins v Bath
There is no shortage of talented players from Papua New Guinea with the likes of Melbourn Storm centre Justin Olam and Sydney Roosters half-back Lachlan Lam in their ranks. Saturday, November 16 5pm Sky Sports/S4C
UEFA Euro 2020 Qualifier: Azerbaijan v Wales Wales beat Azerbaijan 2-1 in the home leg of this fixture back in September and will hope to record a similar result on the road.
Lewis Hamilton won this race in 2018, having already claimed the Drivers’ Championship. The Mercedes man is once again leading the table and looks set to be the top driver once again.
Action from the top-tier European rugby tournament as Premiership rivals Harlequins and Bath go headto-head at the Stoop Memorial Ground.
Wednesday, November 20 9pm Sky Sports Cricket
Saturday, November 23 5.30pm Sky Sports Premier League
International Cricket: New Zealand v England - 1st Test
Premier League: Manchester City v Chelsea
England take on New Zealand in the 1st Test at Mount Maunganui. During England’s last foray to New Zealand, they lost the two-Test series, losing the 1st Test and drawing the 2nd Test.
This is the first League meeting between the two sides. They did play each other in early August in the FA Community Shield, however, with City winning 2-0.
Sunday, November 17 5pm ITV
Saturday, November 23 12.30pm BT Sport 1
UEFA Euro 2020 Qualifier: Kosovo v England
Premier League: West Ham v Tottenham Hotspur
One of the real minnows of the international game, Kosovo are nevertheless an incredibly passionate team, witness their incredible spirit in the 5-3 defeat against England in September.
A very winnable game for the Hammers against a somewhat underachieving Spurs side. West Ham Manager Manuel Pellegrini has assembled a good, steady side who continue to gel as a squad.
Wednesday, November 27 8pm BT Sport
UEFA Champions League: Liverpool v Napoli Reigning title holders Liverpool were caught cold in their opening group match away to Napoli back in September, finding themselves hit by two late goals from Dries Mertens and Fernando Llorente to crash to a humbling 2-0 defeat.
Scottish Premiership: Hamilton Academicals v Rangers Sunday, November 24 1pm BT Sport
European Rugby Champions Cup: Sale Sharks v La Rochelle Thursday, November 28 5.55pm BT Sport
UEFA Europa League: SC Braga v Wolves Thursday, November 28 3.50pm BT Sport
UEFA Europa League: FC Astana v Manchester United Thursday, November 28 8pm BT Sport
UEFA Europa League: Arsenal v Eintracht Frankfurt
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For latest news and timings on sporting events coming to the club screen, visit Sports4Bars.com CLUB MIRROR 37
LIVE SPORTING FIXTURES FROM
The best of Sports4Bars.com looks ahead to the festive football season, including some huge Premier League fixtures on Boxing Day on Amazon Prime. Tuesday, December 3, TBC – Amazon Prime
Premier League: Manchester United v Tottenham A massive game for two sides who are desperate to shake off their early poor form in the Premier League and show their fans that they can once again live up to their incredible pedigree.
Wednesday, December 4, TBC – Amazon Prime
Premier League: Liverpool v Everton The Merseyside derby will see the Toffees trying to dent the ambitions of their high-flying near neighbours but that is easier said than done given some of the excellent performances by the Anfield crew this season.
Tuesday, December 3 TBC Amazon Prime
Tuesday, December 3 TBC Amazon Prime
Premier League: Arsenal v Brighton & Hove Albion
Premier League: Wolves v West Ham
Arsenal look to be turning a corner this season with a string of decent recent performances and will be favourites to win this game, especially on home turf.
Wolves have been one of the most entertaining sides in the Premier League and they will be full of confidence ahead of this tie against the Hammers.
Tuesday, December 3 TBC Amazon Prime
Tuesday, December 3 TBC Amazon Prime
Premier League: Burnley v Manchester City
Premier League: Manchester United v Tottenham Hotspur
Manchester City’s form has dipped alarmingly in the first quarter of the season and the team will need every ounce of manager Pep Guardiola’s famed motivational abilities.
Both teams are facing huge pressure from their fans who are desperate for their respective teams to bounce back from recent disappointments.
Tuesday, December 3 TBC Amazon Prime
Premier League: Leicester City v Watford Watford have been rock bottom of the Premier League for most of the season and need to arrest their decline with immediate effect if they are to achieve survival in the top flight. Tuesday, December 3 TBC Amazon Prime
Thursday, December 26, TBC – Amazon Prime
Premier League: Wolves v Manchester City City endured one of their most embarrassing afternoons of the season back in October when they crashed 2-0 to Wolves at the Etihad. The man who did the damage was Adama Traore who grabbed his brace of goals late in the game to record a famous win for Wolves.
Premier League: Sheffield United v Newcastle United Despite all the well-documented behind-the-scenes struggles at Newcastle United, the Magpies have actually provided some enjoyable football this season and look well capable of climbing out of the bottom quarter of the Premier League table.
Wednesday, December 4 TBC Amazon Prime
Premier League: Chelsea v Aston Villa On the evidence so far, the appointment of Frank Lampard has proved to be a good move with the manager’s young Chelsea squad growing in authority as the season progresses. It would be foolish to write off Villa, however, given their recent improvements. Wednesday, December 4 TBC Amazon Prime
Premier League: Southampton v Norwich City Both teams have found themselves hovering around the relegation zone during the first half of the season and will know that any points they can pick up at this period of the season will be crucial come the final reckoning in May.
For more details on Amazon Prime and Amazon Prime Passes for 20 exclusive Premier League matches in December, turn to page 41. 38 CLUB MIRROR
Decemberâ&#x20AC;&#x2122;s live sport December 3:Arsenal takes on Brighton & Hove Albion at the Emirates.
ALSO COMING UP... Sunday, December 1 2pm Sky Sports Premier League
Premier League: Norwich City v Arsenal Sunday, December 1 3pm BT Sport
Premiership Rugby: Harlequins v Gloucester Sunday, December 1 4.30pm Sky Sports Premier League
Premier League: Leicester City v Everton
Wednesday, December 4 TBC Amazon Prime
Thursday, December 26 TBC Amazon Prime
Thursday, December 26 TBC Amazon Prime
Premier League: Crystal Palace v Bournemouth
Premier League: Aston Villa v Norwich City
Premier League: Leicester City v Liverpool
Sunday, December 1 1.10pm Sky Sports F1 HD
Palace have been buoyed by the tremendous form of Gary Cahill this season and will hope that the former England man can continue to inspire the team.
Action from Villa Park as Norwich look for some badly needed league points.
This should be a cracking match featuring as it does two highly entertaining, attacking sides.
Formula 1: Abu Dhabi Grand Prix
Thursday, December 26 TBC Amazon Prime
Thursday, December 26 TBC Amazon Prime
Premier League: Chelsea v Southampton
Premier League: Manchester United v Newcastle United
Chelsea beat the Saints 4-1 back in October and will be the favourites for this clash.
Manchester United will be out for revenge after their recent defeat to the Magpies.
Thursday, December 26 TBC Amazon Prime
Thursday, December 26 TBC Amazon Prime
Premier League: Crystal Palace v West Ham
Premier League: Tottenham Hotspur v Brighton & Hove Albion
Palace achieved a rare away win against West Ham earlier in the season, beating their opponents 2-1.
Can Spurs regroup after some midseason tribulations?
Wednesday, December 4 TBC Amazon Prime
Premier League: Liverpool v Everton One of the key sporting occasions of the year as Merseyside splits into its blue and red contingents for the duration of this match. Everton will be hoping that they can upset the form book and inflict a body blow to their illustrious rivalsâ&#x20AC;&#x2122; bid for the Premier League title. Thursday, December 26 TBC Amazon Prime
Premier League: Bournemouth v Arsenal The earlier game between these sides at the Emirates was a closely fought affair with the Gunners squeezing home with a 1-0 victory.
Thursday, December 26 TBC Amazon Prime
Premier League: Everton v Burnley Action from Goodison Park as the Toffees host Burnley.
Monday, December 2 7.45pm Sky Sports Football
Championship Football: Preston North End v West Bromwich Albion Friday, December 20 7.45pm BT Sport
Premiership Rugby: Gloucester v Worcester Warriors Thursday, December 26 TBC Amazon Prime
Premier League: Sheffield United v Watford
Thursday, December 26 TBC Amazon Prime
Premier League: Wolves v Manchester City City will be out for revenge after suffering a 2-0 defeat on their home turf against Wolves in October.
www.Sports4Bars.com
For more details on Amazon Prime and Amazon Prime Passes for 20 exclusive Premier League matches in December, turn to page 41. CLUB MIRROR 39
SPORTS SCREENINGS
A festive feast of football fun With all 20 Premier League clubs in action during December on Amazon Prime, including the full programme of Premier League Boxing Day fixtures, clubs will be gearing up for a busy day of footballrelated trade during the festive period. Club Mirror looks ahead to some unmissable ties.
A
mazon Prime Video will be making its Premier League debut in December and will see the streaming service exclusively showing every match from the Boxing Day fixtures, as well as the early December midweek ties – 20 games in total. The deal will mark the first time both rounds of all 20 December fixtures, featuring every Premier League team, will have been broadcast live in the UK simultaneously. Clubs will be able to access the games using their current set-top box equipment and satellite by buying an Amazon Prime Pass through BT Sport, but without needing to be a BT Sport customer (although current customers will receive discounts; see boxed copy for further details). The evening fixtures on 3/4 December include the first Merseyside Derby of the season, as Everton travel to Anfield to take on Liverpool, and Manchester United take on Champions League runners-up Tottenham Hotspur. Last season saw Liverpool once against overshadow their closest geographical rivals, beating the Toffees 1-0 at Anfield and then the sides fighting out
Northern FC
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a tense 0-0 draw in the return fixture at Goodison Park. Meanwhile, Spurs and Manchester United will be eager to show their fans that they have turned a corner after some mightily disappointing results of late and are ready to reestablish their reputations as potential top-four finishers. Boxing Day will see all 20 top-flight clubs in action again, including Arsenal travelling to Bournemouth, Chelsea welcoming Southampton to Stamford Bridge, Leicester City hosting Liverpool, Manchester United taking on Newcastle, Tottenham playing host to Brighton and Manchester City’s clash with Wolves. All in all, it’s not a bad late Christmas present for Premier League fans with every club covered and some fascinating head-to-heads in prospect, not least Man City’s trip to Wolves and Newcastle United taking on Manchester United. David Giles, General Manager of rugby union club Northern FC in Newcastle-Upon-Tyne, is certainly expecting his members to show plenty of interest in Newcastle United’s December fixtures.
“Even though we’re a rugby club, live football is a big draw for our members, particularly when Newcastle United are playing,” says David. “At times in the recent past, it has been standing room only in our bar when a Newcastle game is on but we’ve actually extended our bar recently so we’ll be able to accommodate everyone more comfortably this year. The club is open throughout Christmas – including Christmas Day – with a huge amount of activities and events going on throughout the festive period but, says David, all eyes will be fixed on the football for that 90 minutes on Boxing Day. “Boxing Day is a big day for us traditionally live sports-wise and we’ll definitely be getting the Amazon Prime Pass,” he says. “We have several screens so we can deal very well with fixture clashes, but the big one for us on December 26 is obviously Manchester United v Newcastle United. It’s an away game so we’ll be extra busy anyway but you add in the fact that we beat them 1-0 in early October and it’s a ‘must show’ match for us!” Members of the Harrowgate Club in Darlington
AMAZON PRIME FIXTURES Tuesday, December 3 Arsenal v Brighton Burnley v Manchester City Leicester v Watford Sheffield Utd v Newcastle Utd Wolves v West Ham Manchester Utd v Tottenham
will also be looking forward to witnessing the Premier League action on Boxing Day. “Boxing Day is, without doubt, one of the busiest days of the year for us and can often be bigger than New Year’s Eve,” says Club Steward Iain Young. “We’re open throughout Christmas – including a few hours on Christmas Day – but Boxing Day is when people really enjoy coming into the club, having a drink, catching up with friends and watching the Premier League action. Bhai’s Lamb “We have three digital boxes at the club and various screens so fixture clashes aren’t a problem and we can keep all our members happy. So given that all 10 game are running at the same time, we’ll show the three games which are most in demand. “Our members support a mix of different clubs but obviously Newcastle United is the main draw so the game against Manchester United will be the key fixture for us on Boxing Day. “I would imagine that some people will also want to see Leicester City v Liverpool, given the form of those two teams during the first half of the season, while the Wolves v Man City game will also be interesting after Wolves got the win at the Etihad in October.” The action taking place at Molineux on Boxing Day is also likely to feature on the screens at Boothstown Royal British Legion Club in Salford, Greater Manchester. “Our members are overwhelmingly Man United and Man City fans as you’d probably imagine given where the club is situated,” says Club Steward Kenny Bailey. “Showing the Premier League helps to get members into the club, particularly when City and United are on.
Wednesday, December 4 Chelsea v Aston Villa Southampton v Norwich Crystal Palace v Bournemouth Liverpool v Everton
“The club is always buzzing during the festive season, including the week between Christmas and the New Year. Boxing Day is always a very busy day in the club and our members will be expecting to come into the club and watch their teams in action, whether it’s United v Newcastle or Wolves v Man City.” Meanwhile, Chatteris Working Men’s Club in Kent will also be offering their members a feast of Boxing Day football action. The club is renowned for its live sport offering and exciting matchday atmosphere. “We’re one of the top venues for live sport in Chatteris and we show pretty much all the major events, be it Premier League, UEFA Champions League, UEFA Europa League or internationals,” says Sam Beaney, Club Steward. “There’s plenty going on around the club during the festive period but we’ll be showing the Premier League games – both on the third and fourth of December and on Boxing Day. “We have several screens so we can choose which games to watch and that’s really down to the members. Obviously being in the Kent, most of our members support the London clubs, so there’ll
Thursday, December 26 Bournemouth v Arsenal Aston Villa v Norwich Chelsea v Southampton Crystal Palace v West Ham Everton v Burnley Leicester v Liverpool Manchester Utd v Newcastle Utd Sheffield Utd v Watford Tottenham v Brighton Wolves v Manchester City
certainly be a focus on the games featuring Arsenal, Chelsea, Spurs and the like. “We put up regularly updated fixtures posters around the club and promote the upcoming games on our website and on social media and the live sport definitely helps us to bring more people into the club during what is already going to be a busy festive period for the club.”
PURCHASING A PASS The Amazon Premier League Pass provides access to 20 exclusive Premier League games throughout December. • The pass is only available through BT Sport Not got BT Sport? No problem. Available to new customers • The Pass is available through the satellite platform • Current BT Sport customers will receive a discount Call BT Sport on 0800 6781070
CLUB MIRROR 41
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CLUB KITCHEN
Currying favour –spiceupthemenu October 7-13 saw National Curry Week hit the culinary headlines, with the launch of ‘From Bombay to Britain’, a collection of recipes and food and drink pairings from 50 renowned Indian Restaurants around the UK. And you don’t need a plethora of ingredients to replicate them in the club. Enjoy! urry is now a stalwart of eating establishments across the UK, contributing more than £5bn to the British economy. From Bombay to Britain celebrates the place of the curry in the hearts and stomachs of Britain with a medley of fascinating recipes and some easy-to-replicate dishes.
C
2 tsp salt 4 or 5 cod fillets, skinned and boned Sunflower oil for deep frying 3 4⁄ tsp black pepper powder 112⁄ tsp red chilli powder 1 tsp garam masala
Oh My Cod Created by Dipna Anand at The Brilliant Restaurant, this simple-to-create adaptation brings a British classic recipe right up to date with a fresh Asian flavour. Beer is used to help produce a crunchy, fluffy batter and the masala works beautifully against the cod. Add some chunky chips, spiced tartare sauce and cumin infused mushy peas. Paired with Kingfisher (4.8%). Its crisp, clean, slightly citrusy flavour makes it a perfect partner for the heat and spice of even the richest of curries.
• Pre-heat the oven to 150°C and the oil to 180°C for deep frying. • Whisk 280g of the flour, beer and remaining ingredients until smooth and leave to rest for 15 minutes.
Ingredients (serves 4-5) 360g plain flour 400ml Kingfisher beer Oh My Cod
Aubergine Bhajis
44 CLUB MIRROR
• Make sure the fish is dry and dust lightly with remaining flour. • Dip the fish into the batter until coated well all over, then carefully place in the hot oil. Cook for 6-8 minutes until golden and crispy. Aubergine Bhajis These delicate bhajis from the Curry Leaf Café in Brighton are great on their own or paired with a mango chutney. Paired with Peacock Mango & Lime Cider (4.8%) Cider is a great alternative drink pairing for Asian
DID YOU KNOW…?
Bhai’s Lamb food, complementing rich exotic flavours, providing a burst of refreshment to balance the aromatic spice. Peacock’s Mango & Lime Cider’s delivers a refreshing tropical burst. Ingredients (serves 4) 200ml vegetable oil 100g rice flour 100g gram chickpea flour 25g minced ginger 25g minced garlic 30g chilli powder 20g turmeric powder 50ml fresh lemon juice Salt to taste 2 large aubergines, sliced into 5mm rounds • Heat the oil in a deep-sided saucepan to 180 degrees. • Place all ingredients except the aubergines in a glass bowl. • Add 200ml of water to the bowl, pouring slowly while mixing with a whisk into a thick, smooth batter. • Dip the aubergine slices in the batter and carefully lower into the hot oil. • Fry the aubergines in small batches until they turn dark brown (approx. 4-5 minutes). • Remove the cooked slices with a slotted spoon and place on a paper towel to dry. • Serve immediately, with or without chutney. Bhai’s Lamb This is a family recipe from Chai Thaili’s owners. This is the most popular dish on the Camden-based restaurant’s menu. Paired with Bombay Bicycle (4.2%) The citrus and caramel hints of Bombay Bicycle IPA, together with its subtle bitter finish blend perfectly with the lamb. This deep gold IPA has hoppy citrus notes with soft
blackcurrant undertones and a satisfying bitter finish. Ingredients (serves 4) 250g boneless lamb chunks 4 tablespoons oil 10g whole cumin 2 tablespoons ginger and garlic paste 4 white onions, chopped 1 Tablespoon tomato puree 1 tablespoon cumin 1 tablespoon garam masala 1 tsp red chilli powder 500ml water Salt to taste Green chillies to garnish Fresh coriander leaves to garnish • Heat the oil in a pan, add the whole cumin and fry for one minute. • Add the ginger and garlic paste. Fry until fragrant. • Add the chopped onions and fry until they turn golden brown. • Next, add the tomato puree and cook until the colour of the tomatoes turns darker and the spices are well blended. • Add the cumin powder, coriander powder, garam masala, red chilli powder and salt and cook for a further three minutes. • Add the water to the pan and cover, then leave to cook for another 10 minutes, over a medium heat. • Reduce to a low heat and add the lamb to the sauce, then cook for 30-90 minutes, until the lamb is cooked. • Serve topped with fried green chillies and fresh coriander leaves, with naan or steamed rice.
All recipes are taken from the official National Curry Week recipe book From Bombay to Britain, featuring signature recipes from 50 of the UK’s finest restaurants. Available to purchase from amazon.co.uk.
• The first evidence of curry on a menu was in 1773 at the Norris Street Coffee House, Haymarket. The outlet even Sake Dean Mahomed, owner advertised home delivery. By of the UK’s first 1784, curry and rice had purely Indian become specialties in some restaurant, the popular restaurants in the area Hindoostanee around London’s Piccadilly. Coffee House. • The first British cookery book containing an Indian recipe was ‘The Art of Cookery Made Plain & Easy’ by Hannah Glasse, first published in 1747. • The first purely Indian restaurant was the Hindoostanee Coffee House which opened in 1810 at 34 George Street near Portman Square, Mayfair. The owner, Sake Dean Mahomed, hadserved in the army of the East India Company asa trainee surgeon, before travelling to Britain with ‘his best friend’ Captain Godfrey Evan Baker. • Between 1820 and 1840, the imports of turmeric, the primary ingredient in making curry, in Britain increased three fold. • Queen Victoria, fascinated by India, employed Indian servants, one of whom impressed the monarch with a chicken curry. Queen Victoria – possibly the first UK monarch to enjoy a chicken curry • By the early 20th century a handful of Indian restaurants sprang up in London, the most famous being Salut-e-Hind in Holborn and the Shafi in Gerrard Street. • In 1926, Veeraswamy opened at 99 Regent Street, the first high-end Indian restaurant in the capital. Notable clients included the Prince of Wales (later Edward VIII), Winston Churchill and Charlie Chaplin, amongst others. • In the 1940s and 1950s, most major Indian restaurants in London employed ex-seamen from Bangladesh, many of whom aspired to open their own restaurants. After the Second World War, they bought bombed-out chippies and cafes sel ing curry and rice alongside fish, pies, and chips. They stayed open after 11 pm to catch the after hours trade, eventually turning into inexpensive Indian takeaways and eateries. • After 1971, Bangladeshi immigrants coming into Britain boosted the curry success story st futher. According to Peter Groves, co-founder of National Curry Week, “65%-75% of Indian restau rants” in the UK are owned by Bangladeshi immi grants. • Information courtesy of Debabrata Mukherjee. Debabrata is an MBA graduate from the Indian Institute of Management.
CLUB MIRROR 45
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MENU MATTERS
Baffled Brits confused by bistro babble Two-thirds of diners find the meaning of words like quenelle, jus and ballotine baffling, according to a new study by UK wholesalers Bidfood – food for thought when you next revise the club menu.
J
ust 37% of those surveyed by Bidfood knew that a quenelle was an egg-shaped spoonful, yet a quarter admitted to believing it was a type of hen. While one in seven thought a ballotine was a dance or a machine used to behead people in medieval times, rather than a boned chicken thigh. Worryingly, one in 12 people thought jus, the trendy word for gravy, was something you put in your hair, according to the 2,000 diners surveyed. With the UK foodservice market predicted to grow by an impressive 26% by 20212, the research aims to shine a light on the impact of menus when it comes to consumer dining habits to better support eateries. Not only will this allow them to better meet the needs of their consumers, but also help them to standout and boost footfall in what is an increasingly competitive market. As well as the words to avoid, the survey also highlights those which are most likely to sway our decision when eating out, with ‘spicy’, ‘melting’, ‘marinated’ and ‘smoked’ surprisingly topping the list. In fact, a succulent, roasted or spicy chicken followed by a creamy cheesecake have been revealed as most likely to get our mouths watering. However, while we may be overcooking the language used to describe some dishes, we’re undercooking it when it comes to describing healthier dishes the research found. With 30% of diners finding that ‘boring’ or unimaginative healthy foods stop us from eating better3, it’s not surprising that one third of Brits (38%) would like to see eateries switch up how they describe healthy
meals to encourage us towards more waist-friendly options. This includes highlighting how meals are prepared with popular terms including ‘grilled’, ‘roasted’ and ‘baked’ as well as championing key flavours within ingredients such as ‘aromatic’ and ‘herby’. Terms like ‘locally sourced’ (37%), ‘seasonal’ (33%), ‘free range’ (30%) and ‘sustainably sourced’ (26%) are becoming increasingly sought-after as we select our preferred meal. However, eateries should craft their menus with care as ‘indulgent’, ‘sweet’, ‘rich’, ‘oozing’ and ‘sticky’ have been voted as the top five words most
Top tips for creating mouth-watering menus • Use sought-after words like fresh, crispy, tender, grilled and marinated to appeal to diners – for two thirds (66%) the description on the menu is more influential than photos or nutrition. • A quarter of diners (23%) think healthy dishes aren’t exciting enough so really think about how the dish is prepared, what ingredients are used and bring the flavours to life on your menu. • Highlight locally sourced and sustainable foods where possible and always make sure dietary requirements can be met. • Avoid the use of complicated and confusing terminology – for 38% of Brits this is a pet hate. • Create descriptions which paint a full picture of the dish. A third of diners (34%) find themselves frustrated with single-word plates such as beef with potatoes. • If you’re a fan of using random French words such as Pommes Frittes, stop! Two thirds (62%) were embarrassed to admit they regularly turn to Google for help when eating out because they don’t understand what they could be ordering.
46 CLUB MIRROR
1 3Gem and Bidfood research with 2,000 2 Mintel British Lifestyles Report 2018 3 Tilda 2019
UK adults (male and female split)
likely to make you overweight! Lucy Pedrick, Senior Insights Manager at Bidfood said: “It’s fascinating to see the types of words which are impacting consumer dining habits. Gone are the days where meals were chosen based on how good they’ll look on Instagram, or how fancy they sound with French phrases thrown in. Instead, Brits are looking for clear and enticing descriptions which tell them where their dish was sourced, how it was prepared and the flavours they can expect to enjoy. “As we look to improve our health and wellbeing in everything we do, it’s also not surprising that we’re searching for eateries which really sell to us the enjoyment which can be had from lighter options. This is a huge opportunity for foodservice providers to review and refresh their menus when it comes to these types of dishes to ensure they are positioned as being as irresistible as something more indulgent.”
FOR MORE INFORMATION www.bidfood.co.uk/ eat-my-words or use this QR code.
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DON’T LOSE OUT ON £25K A YEAR!
1
STOCK JOHN SMITH’S – THE NATION’S BEST-SELLING ALE A man takes his mates to
76%
watch the game at his
OF JOHN SMITH’S DRINKERS ONLY DRINK JOHN SMITH’S2
local. He’s been going to the same pub for years –
He orders a John Smith’s for himself, and a pint of lager and cider for his mates.
he knows the landlord, knows the locals, and
He gets his mates, leaves
knows that he can get a
the pub and heads to the
decent pint of his usual;
pub down the road which
John Smith’s. Entering
will become his local –
His old local has not just
the pub, he realises the
“We’re not doing John
the place where he can
lost its John Smith’s
TV has been removed.
Smith’s anymore mate”
get a pint of his usual;
volume, but also
‘Not ideal’ he thinks, but
comes the reply. The man
John Smith’s.
AN ADDITIONAL
at least he can sit down
thinks for a moment, looks
with his mates over a
around the pub, bidding a
pint of John Smith’s.
sad farewell to his favourite
PER WEEK OF
boozer. He’s been loyal
TOTAL DRAUGHT
“A pint of Smith’s please”
to the same pub for years,
– the equivalent to £25k
he says to the barman –
but there’s no way that
a year1 - all because they
he can practically taste
he’s missing out on his pint
removed the nation’s best
it on his lips already.
of John Smith’s.
selling ale from the bar.
Source: 1. CGA CSDI QTRLY Data to March 2018. 2. Share of Buyers | 52w/e | 14-Jul-19.
130 PINTS
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DRINKS REPORT
Drinking behaviour and peer pressure Research conducted by YouGov for independent alcohol education charity Drinkaware, has examined behaviour and attitudes to alcohol among UK adults, with some interesting results. Do the results reflect your findings at the club bar? Time to find out.
W
he vast majority of UK adults drink alcohol, with 81% stating that they do so at least once a year, and 15 % saying that they never drink alcohol. However, this represents a statistically significant decrease in drinking from the 2018 Drinkaware Monitor, when 84% reported drinking at least once a year, and 12% stated that they never drank. Around half (52%) drink at least once a week. Drinking frequency is higher among men, older age groups and higher social grades. Binge drinking-definition and statistics For the purposes of the YouGuv report, drinking six or more units for women, or eight or more units for men, in a single occasion has been defined as ‘binge’ drinking. Among all UK adults aged 18 to 85, close to three-fifths (57%) reported that they never drink at binge drinking levels, and 12% say that they typically do so weekly or more often. Men were much more likely to report ‘binge’ drinking than women (64% never do so compared with 50% of women) and although young people drink less frequently overall than older people, they are more likely to ‘binge’ drink . Three fifths (60%) of the total UK adult population (i.e. including non-drinkers) fall under the ‘low risk’ category (scoring 0-4). Approximately a quarter (26%) fall into the ‘increasing risk’ category (scoring 5-7) , and 14 % of the population score 8-12 points in the AUDIT C measure, defining them as ‘higher risk’. Within this category, two percent of the population scored 11-12, which is defined as ‘possible dependence’. Men are significantly more likely to exhibit risky drinking behaviours than women: 49% were classified as increasing or higher risk, compared with 31% of women. Older adults (aged 55 and over) are the most likely (63%) to be in the low risk category, and middle-aged adults are the group most likely to fall into the higher risk category (19%). Younger adults (aged 18 to 34) are indicativelymore likely to be low risk drinkers compared with
the 2018 Drinkaware Monitor (61% compared with 56%); however this difference is not statistically significant. Peer pressure and drinking more than intended It is common for social situations to lead to higher consumption than intended or desired. Around a third of drinkers report drinking more than initially expected due to being ‘in a round’ (37%), because they were encouraged by others (35%), or because they didn’t want to be impolite and refuse a drink someone had offered (34%). These experiences are generally more common among men, younger people, higher social grades, and those drinking at increasing and higher risk levels. The most common sources of pressure to drink, or drink more than intended, are friends followed by co-workers. When thinking about ways in which they may have influenced others to drink more , one in five drinkers reported that they never encourage someone to drink
more alcohol after they said they didn’t want to, or give someone an alcoholic drink or top up their glass without asking first. The same groups that are most likely to experience various type of pressure (men, younger people, higher social grades, increasing/higher risk drinkers) are also more likely to have influenced others in these ways. Drinkers take a range of measure to avoid or mitigate pressure to drink alcohol. Most commonly these involve taking measures while in a social setting, rather than avoiding gatherings entirely or affecting friendships. Over a third of drinkers (37%) report having ‘nursed’ their drink to avoid pressure to have another, and one in five have made an excuse to avoid drinking an alcoholic drink instead of saying ‘no’. A third (32%) of drinkers have spoken out for themselves when they have been under pressure to drink alcohol and three in ten (28%) have spoken out on behalf of someone else when they have been under pressure to drink alcohol. Generally, drinkers recognise that peer pressure
CLUB MIRROR 49
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DRINKS REPORT exists and that it can have negative consequences – a majority (57%) say they would like there to be less pressure in this area. Slightly over a third of drinkers say that pressure to drink alcohol is common in their age group (rising to 75% of those aged 18 to 24). Among working adults (who drink), two-fifths (43%) agree that there is too much pressure to drink when socialising with work colleagues. Perceptions that pressure is excessive are more common among women and among those drinking at lower risk levels. Middle-aged adults appear to be more accepting of pressure than either younger or older adults KEY FINDINGS BY UK NATION ENGLAND Consumption patterns. The vast majority of UK adults drink alcohol, with 84% stating that they do so at least once a year, and 12 % saying that they never drink alcohol. Around half (52%) drink at least once a week . Half (53%) reported drinking at least once a week (consistent with last year’s study). The proportions of people who never binge drink is also consistent with the 2018 study (56%). Using the Alcohol Use Disorders Identification Test (AUDIT C) scoring system , three in five (61%) of adults in England are classified as low risk (scoring 0-4) and 14% as higher risk (scoring 8-12 points). Peer pressure/drinking more than intended Overall, behaviours in England are in line with the UK in general. Around a third of drinkers in England report drinking more than initially expected due to being ‘in a round’ (35%), because they were encouraged by others (34%) or because they didn’t want to be impolite and refuse a drink someone had offered (34%). The most common sources of pressure to drink, or drink more than intended, are friends followed by coworkers. When thinking about ways in which they may have influenced others to drink more, one in five drinkers reported that they never encourage someone to drink more alcohol after they said they didn’t want to (20%), or give someone an alcoholic drink or top up their glass without asking first (19%). Most commonly measures to avoid or mitigate pressure to drink alcohol are taken in the social setting. Over a third of drinkers (36%) report having ‘nursed’ their drink to avoid pressure to have another, and one in five (20%) have made an excuse to avoid drinking an alcoholic drink instead of saying ‘no’. A third (32%) of drinkers have spoken out for themselves when they have been under pressure to drink alcohol and over a quarter (27%) have spoken out on behalf of someone else when they have been under pressure to drink alcohol. A majority (57%) say they would like less pressure to drink alcohol. Slightly over a third of drinkers say that pressure to drink alcohol is common in their age group (35%). Among working adults (who drink), two-fifths (42%) agree that there is too much pressure to drink when socialising with work colleagues.
50 CLUB MIRROR
SCOTLAND Consumption patterns. Under half (49%) reported drinking at least once a week, consistent with last year’s study. The proportions of people who never binge drink is also consistent with the 2018 study with three in five (60%) Scottish adults reporting doing so and is highest among the devolved nations (compared to 56% of UK adults). Using the Alcohol Use Disorders Identification Test (AUDIT C) scoring system, 57% of adults in Scotland are classified as low risk (scoring 0-4) and 13% as higher risk (scoring 8-12 points). Peer pressure/drinking more than intended In Scotland, the most common reason for drinking more than intended is being ‘in a round’ (39%), higher than levels seen in both England (35%) and Wales (34%). The proportions attributing drinking more than intended to because they were encouraged by others (32%) or because they didn’t want to be impolite and refuse a drink someone had offered (31%) are lower than those of the UK overall (35% and 34% respectively). In line with the rest of the UK, the most common sources of pressure to drink, or drink more than intended, are friends followed by co-workers. When thinking about ways in which they may have influenced others to drink more, one in five drinkers reported that they never encourage someone to drink more alcohol after they said they didn’t want to (19%), and slightly fewer give someone an alcoholic drink or top up their glass without asking first (17%). To avoid or mitigate pressure to drink alcohol, drinkers in Scotland are significantly more likely than those in the UK to report having ‘nursed’ their drink to avoid pressure to have another (42% compared to 37%). In addition, one in five (22%) have made an excuse to avoid drinking an alcoholic drink instead of saying ‘no’ (compared to 20% in UK overall). This suggests higher confidence to take action in a social setting. Scottish adults who drink are significantly more likely than drinkers in the UK to have spoken out for themselves when they have been under pressure to drink alcohol (41% compared to 32%) or to have spoken out on behalf of someone else when they have been under pressure to drink alcohol (35% compared to 28%). A greater proportion of drinkers in Scotland say they would like there to be less pressure to drink alcohol (63% compared to 57%). In line with the UK slightly over a third of drinkers say that pressure to drink alcohol is common in their age group (36%) and among working adults (who drink), two-fifths (43%) agree that there is too much pressure to drink when socialising with work colleagues. WALES Consumption patterns. Just under half (48%) reported drinking at least once a week. The proportions of people who never binge drink is also consistent with the 2018 study with 57% of Welsh adults reporting doing so. Using the Alcohol Use Disorders Identification Test (AUDIT C) scoring system, three in five (59%) adults in Wales are classified a s low risk (scoring 04) and 15% as higher risk (scoring 8-12 points).
Peer pressure/drinking more than intended By contrast to the UK overall, the most commonly reported reason for drinking more than intended is because they didn’t want to be impolite and refuse a drink someone had offered (37% compared to 34% in UK overall). This is followed by around a third reporting that they were encouraged by others (35%) and because they were ‘in a round’ (34%). The most common sources of pressure to drink, or drink more than intended, are friends followed by co-workers. When thinking about ways in which they may have influenced others to drink more, less than one in five drinkers reported that they never encourage someone to drink more alcohol after they said they didn’t want to (17%), or give someone an alcoholic drink or top up their glass without asking first (17%). The frequency of measures taken to avoid or mitigate pressure to drink more alcohol is in line with the UK overall but are at significantly higher levels. Two in five Welsh drinkers report having ‘nursed’ their drink to avoid pressure to have another (42% compared to 37%), and a quarter (24%) have made an excuse to avoid drinking an alcoholic drink instead of saying ‘no’ (compared to 20% in UK overall). Welsh adults are also more confident to speak out when under pressure to drink alcohol. A third of Welsh adults who drink have spoken out for themselves when they have been under pressure to drink alcohol (36% compared to 32%) and have spoken out on behalf of someone else when they have been under pressure to drink alcohol (33% compared to 28%). Two in five (59%) say they would like there to be less pressure to drink alcohol. Over a third of drinkers say that pressure to drink alcohol is com mon in their age group (36%). Among working adults (who drink), two-fifths (45 %) agree that there is too much pressure to drink when socialising with work colleagues.
Summary of approach YouGov interviewed three representative samples of 2,145 UK adults aged 18 to 85; Scotland,1,019; 1,018 Wales. Conducted: online 11- 18 July. Data: weighted to be representative of the adult populations (aged 18 to 85) according to gender, age, social grade and region. The short Alcohol Use Disorder Identification Test (AUDIT-C) was used in the survey and is reported as an overall measure of drinking risk levels.
WEBSITE TRAFFIC
Content marketing –howtodoit Are you looking to gain more traction with the content you publish to generate more website traffic and greater brand awareness? This article has a few useful hints and tricks to help your content work harder for you, says Studio 44’s Doug Rubashow.
L
et’s start with writing informative, useful content. This one sounds obvious, doesn’t it? But in reality, it’s still too easy to write content for the sake of it and just jot down words that don’t mean very much to your audience. You may get more visibility in search engines by publishing high volumes of content but you’re unlikely to get high levels of interaction and engagement if this is how you run your strategy. Most businesses who write content don’t realise that not everyone has the skills and knowledge they have built up in the years doing what they do nor do they understand that this knowledge and experience is most effective is shared with their audience as it significantly adds to the credibility of the business. If you know you need to be publishing more content as a business then think carefully about what you can share so it’s not just content for the sake of content, but something useful for the visitor. Linking internally Linking internally within your own website is an excellent technique for optimal user experience as well as ensuring your website has maximum crawlability. You can take users on a journey through your site as I did in the previous paragraph where I linked back to an old article. Not only does this allow the user to navigate their way around your website seamlessly, but search engines will crawl your site more efficiently, so it’s a win-win! I read a great article earlier in the year about topic clusters. The gist of it was you have a main topic page which gives an overview of a topic and then subtopic pages that would go into more detail on individual areas of the topic. A good example of this may be a Personal Trainer at a sports club who is trying to demonstrate their knowledge and expertise. They could have a main topic page of ‘upper body fitness’ and then subtopic pages which focus individually on exercises for chest, back, arms and shoulders. All these pages would link to one another which would help a user find all the information they need easily as well as helping search engines index your site. You would also be able to focus each page on individual keywords, which we will cover later in the article. So instead of creating a page for each topic you want to
talk about, see if you can split this into several that all link to one another.
• Multiple times within page content, and preferably within the first 100 words
Linking externally Linking externally to other websites that back up your opinions and thoughts is another great way of ensuring an optimal user experience and showing the credibility of your site to search engines. Consider that search engines are looking for the best, most relevant search results to any query entered on their search engine. If you buy into this then linking to relevant external resources suddenly becomes a great thing to do… if you link to an external site and the visitor then spends a lot of time on the site you send them to, you’re telling a search engine that you: • Carefully research around your topics to show you’re giving website visitors the most relevant information. • Are prepared to send your visitors to external sites because you think there’s a great source of information. • Are happy to share your traffic with other websites for the sake of the visitor. All of the above send positive signals to search engines and show to them you’re focussed on providing useful, relevant content to the user which is what search engines are looking for so should only help your rankings.
Ask questions as your titles Asking questions in your titles if you’re writing a blog is a great way of ranking in search engines for specific keywords. Many visitors use search engines by writing a question as a search query. A non-club specific example could be someone in the early stages of thinking about selling their business. They may type in a query like “What are the steps to selling my business?”. If you’re an Accountancy firm who specialises in supporting clients when they sell their business, you could write an article with that exact title and give information on the steps of a business sale. If your content is useful and informative, you may well get that enquiry. So think about what questions your audience may typically ask and make these the titles of your articles!
Keywords We briefly mentioned keywords earlier in the article, but every single page on your website, whether that’s a service page, case study page, homepage or article page is an opportunity to rank for keywords and ideally you shouldn’t be targeting too many keywords on an individual page. There are loads of keyword tools available to identify those you want to target, our favourite is Moz and once you have a list of keywords to focus on, start incorporating these into new pages you create. Ideally each page should include the keyword in the following places: • Page Title • Meta Description (although this is less important these days) • URL Slug • Header tag
Keep your content visual and break it up Wherever possible, try to include some visuals in your content, unless your audience just wants to read pages upon pages of text. Think about infographics you can include to describe a process, images that would be relevant or consider something like video content, making the page look less intimidating to visitors when they land on it. Also consider breaking up your content if you can into smaller chunks, so there are sub-headings. This both makes a page look more visually appealing and allows a website visitor to head straight to the heading most appropriate to them if they wish. So there you have it, we hope this article proves useful to you and gives a good insight into how to maximise your content marketing strategy!
CONTACT DETAILS STUDIO 44 Basepoint, Pine Grove, Crowborough TN6 1DH www.studio44.agency. t. 01892 888 011.
Or use the QR Code above
CLUB MIRROR 51
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Call BT Sport now on 0800 678 1070 Terms and conditions apply
ASK THE EXPERTS – UNDER THREAT
The importance of being vigilant We can’t talk about security issues in the same way we might have done 20 years ago. The world has changed. And the potential threats to your club have changed. And this means that the way you protect your club should evolve too. Club Insure explains the importance of being vigilant. here are three key issues regarding security, dominating the insurance industry at the moment, all of which can affect clubs around the UK: terrorism, acid attacks and cybercrime.
T
Terrorism This constantly evolving threat isn’t limited to big cities and major venues. Chemical and biological attacks, as well as more traditional incidents can have widespread affects, in locations of any size. And it’s the aftermath of a catastrophe that can really affect your club, even if the attack itself doesn’t get you. From cordons preventing you from trading, to people avoiding the area in the future out of fear, the inevitable interruption to your club could be difficult to survive. Being aware of how you’d weather the storm, and protect yourself against it is something that should be at the front of every club’s mind. Acid attacks One of the main problems with preventing an acid attack is that acid is so widely used in everyday life. Sulphuric acid, for instance, is used as drain cleaner by people doing domestic cleaning. It just so happens that it also has the capacity to cause severe burns and dissolve skin and bones. The vigilant approach is the best way to prevent an acid attack. Whether it’s the threat of someone attacking your cash carriers, or trying to get access to your club to do damage, the most important thing is to be vigilant. Look out for things that seem out of the ordinary, like people wearing large coats on warm summer evenings – they could be used to conceal a threat. Cybercrime Cyber is a particularly challenging crime as you can’t predict when it might strike. Criminals can send millions of malicious attacks in minutes and they don’t pick and choose who they’re attacking. But like terrorism, most cyber-attacks are preventable. Through implementing proper firewalls and security on your IT system, and teaching staff what harmful emails look like, you can prevent the majority of attacks. The biggest cyber threat to most businesses is their own carelessness and that of their staff.
“
Cyber is a particularly challenging crime. Criminals can send millions of malicious attacks in minutes and they don’t pick and choose who they’re attacking.
MORE INFORMATION If you think you and your club could be better protected, then talk the Club Insure team on 0844 488 9204. We can not only make sure your insurance could stand up to an attack, but can guide you through how to keep your club, and more importantly your members and customers, safe. t. 0844 488 9204. e. info@club-insure.co.uk www.club-insure.co.uk Or use this QR Code
CLUB MIRROR 53
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SINGLE USE PLASTICS – CASE STUDY
Together anything is possible When AFC Bournemouth set its sights on sourcing single use plastic it turned to EauVation for help. And the result? A resounding success, and one which the club plans to extend with the provision of fresh filtered water to all club’s visitors. AFC Bournemouth is a professional football club based in Bournemouth, Dorset, that plays in the Premier League. Formed in 1890 as Boscombe St. John’s Institute F.C., the club adopted its current name in 1972. Nicknamed The Cherries, since 1910 Bournemouth have played their home games at Dean Court. ‘Together, anything is possible’ is the club’s motto and the thinking behind installing several EauVation filtered water systems. Paul Fudge, Head of Catering Operations explained: “At the club we are conscious of the need to reduce the amount of single use plastic being used by our staff, and our players. Our solution – we have sited EauVation systems throughout the club and are currently looking to install more systems for visitors to the stadium. “Our view is that every little thing helps and if we offer our staff and players an alternative to single use plastic, then together we can make a difference”. By all accounts Within the club’s accounts department an EauVation SmartTap has been installed giving staff access to boiling and chilled water. Staff are able to enjoy the purest of drinking water, purer than bottled water brands, and when making tea or coffee the flavour is enhanced too. Question time The Media Suite at the club, where all of the pre match interviews take place, has been installed with EauVation’s TableTop system, a perfect option for replacing pre-bottled water. With its high-performance ice-bank refrigerator it delivers large volumes of water at consistently low temperatures, ideal for the media team and press when carrying out a lengthy interview! The system’s modern, elegant and compact design has been an ideal solution suite, not only by providing top quality, filtered water on demand but also eliminating the need for storage, transportation and recycling expensive pre-bottled water. The same system has been installed in the gym and in the players’ lounge, giving players’ access to delicious, chilled, filtered water on demand. By all accounts – the players love it! Boot it The EauVation undercounter system has been installed in the club’s boot room and is a perfect solution as there is limited space. The compact system fits perfectly and supplies premium quality, chilled, filtered water to a stylish bar tap. The players have
54 CLUB MIRROR
been making the most of this system by mixing the water with their nutritional powders and protein shakes. Branded water bottles At Bournemouth Football Club there are several rooms, suites and a board room which are available to hire for meetings and conferences. Within this area an EauVation undercounter system has been installed and there are Bournemouth Football Club branded water bottles for guests to use throughout their meeting or conference. Next steps the club is now looking to install sever-
al more EauVation systems in the concourses at the stadium to provide chilled, filtered water to all of the club’s visitors. These will be the new EauVation systems which will be either freestanding or built into a wall and these will have a display screen which the club will be able to advertise on.
CONTACT DETAILS AFC Bournemouth Vitality Stadium, Dean Court Kings Park. BH7 7AF www.afcb.co.uk
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GREEN PINT – HEINEKEN UK
SmartDispense – saving water and energy SmartDispense saves time, effort, water and energy, says Phil Gray, SmartDispense sales director for HEINEKEN UK, while also ensuring colder, consistent and quality pints and happy customers.
S
eventy-two million pints of water saved, 10,000 working days gained and 207 tonnes of C02 (the equivalent required to pour 43m pints) conserved – these are just some of the staggering savings that SmartDispense has accumulated in five years. Since its launch in 2013, SmartDispense technology has revolutionised the way draught cider and beer is stored and served in bars across the UK, after every part of the standard system was overhauled to create a ‘smarter dispense’. The unique cooling and insulation in the system from keg to tap keeps cider and beer below three degrees, keeping it cleaner for longer. This allows the SmartDispense Technicians to clean lines four-weekly, as opposed to weekly in standard systems, in turn saving time and water. Clubs and pubs across the UK will now be able to shout about their green credentials with the launch of the Green Pint – a new in-outlet campaign that educates and inspires consumers to make conscious choices about the pints they drink. Consumers are becoming increasingly environmentally aware, with 65% of Brits saying they are trying to live more ethically than a year ago, and around half (48%) saying they are loyal to companies whose ethics align with their own, rising to 56% of under-25s.
Environmental credentials With a focus on environmental credentials, the new campaign will give SmartDispense outlets a clear point of difference in consumers’ minds. The Green Pint is an educational awarenessdriving campaign, which includes POS (beer mats and social media toolkit) as well as geo-targeted digital advertising. Written from the point of view of the licensee, the POS expresses how proud they are to serve environmentally friendly and quality pints. Phil Gray, SmartDispense sales director for HEINEKEN UK said: “SmartDispense not only saves you time and effort, it also saves you water and energy. These savings, coupled with colder, more consistent and quality pints leads to happier and more loyal consumers, helping customers sell more pints. “What’s more, consumers can be safe in the knowledge that not only are they enjoying a great drink, they are also helping to save the planet, one pint at a time”. In 2018, HEINEKEN launched The Greenpaper,
its largest piece of category research ever undertaken which found that the desire to ‘Live Better’ is worth an incremental £58m over three years (by 2021) in the on trade as consumers look to lessen their impact on the environment. SmartDispense and the launch of the Green Pint represents just one initiative enabling licensees to tap into this booming trend.
FOR MORE INFORMATION The Green Pint POS will initially be available for modular SmartDispense customers. For more information or to talk to someone about installation use this QR Code or visit www.smartdispense.heineken.co.uk
CLUB MIRROR 55
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clubmirror AT THE HEART OF THE COMM UNITY
N O A SPECIAL O S T GUIDE TO U OENERGY All you need to know
F R EE E NERGY R E VI E W•L E G A L E A G LE •N E W F OO T B A LL AWA R D S AN NOUNC ED
JOBS NOTICEBOARD
Jobs and careers Looking for your next career move? Or looking for a new club steward perhaps? Then Club Mirror’s Jobs Noticeboard is for you. Here we feature job vacancies and opportunities in the club, leisure and hospitality sector. Need more details on how to advertise? Get in touch via info@clubmirror.com
MANAGER JOTBHE CLUB Bosham Sailing Club OF
MONTH Chichester, West Sussex Full-time • Contract • Permanent £30,000 a year
Bosham Sailing Club an active and thriving club in the picturesque village of Bosham on the shores of Chichester Harbour, is looking to recruit a Club Manager to manage the day to day running of the Club. Reporting to the Club’s Flag Officers, the Club Manager will supervise and lead a small team of staff, oversee the delivery of club activities and administration including maintenance of building facilities, health and safety and other regulatory compliance, business financials, hospitality events and catering and bar.
We are looking for applicants who show excellent customer service skills, proven experience and attributes necessary to perform a business management role. This exciting job requires a broad portfolio of administrative and organisational skills and the ability to drive and lead small a team. Excellent
communication and the ability to use initiative and problem solve are also essential to the role.
If you feel you have the relevant qualifications and skillset for this exciting employment opportunity and are interested in supporting our 1,400 members and other stakeholders in pursuing their sailing and other on the water activities in an area of outstanding natural beauty, we would like to hear from you. PLEASE EMAIL FOR AN APPLICATION PACK. (CV’s will not be accepted) e. office@boshamsailingclub.com
www.indeed.co.uk (Reference ID: CM/IR19)
CLUB MIRROR 57
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JOBS NOTICEBOARD
STEWARD
Eastleigh Locomotive Engineers Club Eastleigh, Hants
Club Steward
Mountsorrel Working Men’s Club Loughborough, Leicestershire
Eastleigh Locomotive Engineers Club is a private members club and has been offering a friendly social environment for over 100 years.
Applications are invited for a full time Steward. Duties include but are not limited to managing, planning and day to day running of the club. The successful applicant must be friendly, flexible, have a” can do” attitude and be experienced in Bar, Cellar, Health and Safety and Staff Management. Drive and ambition to help develop and grow the club is also required along with basic IT skills. This role comes with a competitive salary and live in option Applications should be addressed to The Club Secretary including a CV and cover letter. Eastleigh Locomotive Engineers Club 18 Station Hill, Eastleigh , SO50 9FJ t. 023 8061 2212
www. locomotiveclub.co.uk
Experienced Club Secretary
Mountsorrel WMC is looking for a new Club Steward. Mountsorrel WMC, 73 Leicester Rd, Mountsorrel, Loughborough LE12 7AJ t. 0116 230 2130 www.facebook.com/WMCmountsorrel/
Apply at uk.keyshock.com/view/club-steward
DUTY MANAGER
Abbots Langley Club Abbots Langley, Herts
Cleveleys WMC, Cleveleys, Lancashire
Is looking for a permanent part time Club Secretary who must have experience in licencing, taking minutes and be computer literate. Apply with CV to: Cleveleys WMC Slinger Road Cleveleys Lancashire FY5 1BN
t. 01253 855004 e. cleveleyswmc@btconnect.com 58 CLUB MIRROR
We are looking for a full time Duty Manager. Some experience is required but not essential as full training will be given.
The ideal candidate will have a good personality and a positive work ethic. For further details please call the Club Secretary. t. 01923 263289
www.abbotslangleyclub.com
For details on how to advertise your club vacancies email info@clubmirror.com
CLUB STEWARD
Rhydyfelin RFC Ltd
Pontypridd, Rhondda Cynon Taff Salary: c.£22,000 per annum
Leisure Club Manager City of London This high end residential development is a bespoke and well known landmark located within central London as is looking for a 5 star individual to manage the club facilities within this development, and grow the guest services team over the next 12-18 months.
The role includes the following: •Combined role with responsibility for maintaining operational procedures within the Leisure Club and oversight of the overall service standard across all facilities Rhydyfelin RFC is a longstanding village rugby club currently playing in Division 1 East Central of the WRU League Structure. The Club runs a number of teams across men, ladies, youth and jumior sides. It also has a thriving social section including a number of darts teams, and it acts as a hub for community-based activities e.g. private functions, RAOB, local Councillor’s surgery, etc.
The Club is seeking a committed and flexible person to run the clubhouse which is currently open for 6 days per week (evenings only in the week). The role is demanding and the Club Committee is seeking the highest levels of customer service and a willingness to join in with the running of the club and its activities.
•Rationalise operational costs ensuring adequate staff coverage across the centre and taking responsibility for all administrative functions for the club. •Be recognised for flawless service delivery across the club, making sure all operational processes are in place including planned maintenance, adherence to audit requirements and strong business controls. •Foster and built trusted, professional relationships within the business and with external customers proactively seeking ways in which to generate more business and income streams. •Maintain monthly reporting on club related matters, including budgeting and forecasting, highlighting and resolving any discrepancies.
If you think you have the right attitude, integrity and approach we would like to hear from you.
•Be the go to person for all guest relations matters for the club, working closely with staff, guests and owners alike.
STEWARD
www.reed.co.uk/jobs/leisure-club-manager/39005688
rob.ymyl29@gmail.com (Robert Baker)
•Have full responsibility for the administration, reception and FOH functions of the Club.
Royal Welch Comrades Club Blaenau-Ffestiniog, Gwynedd
CLUB STEWARD Clacton Indoor Bowls Club Clacton on Sea, Essex
An experienced Steward is wanted. Responsibilities include bar and cellar work. Hours to be negotiated.
Contact the club on 01766830517 after 7:00pm. Leave name and contact details and the committee will get in touch. Church Street Blaenau-Ffestiniog, Gwynedd, United Kingdom LL41 3HB
t. 01766 830517 www.facebook.com/clwbroyalwelshblaenau
Applications are invited for a full time Steward to facilitate the smooth operation and running of our indoor club.
The ideal candidate will be enthusiastic, have good communication skills with the drive and insight to: • Oversee and improve the club's day to day activities • Generate new avenues of income and liaise with external agencies to promote the clubs interests • Manage stock control and running of the club's bar; • Integrate flexible working hours which will be negotiated to meet the club's requirements. Salary will be based on experience and enthusiasm in the role with a view to a long term appointment. Se1jobs.com Job Ref: RSW1361151_1_1
CLUB MIRROR 59
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JOBS NOTICEBOARD
For details on how to advertise your club vacancies email info@clubmirror.com
Assistant Club Manager easyGym Slough, Berkshire
We are on the lookout for Assistant Club Manager who is, approachable and confident team player, with exceptional managerial, organisational and customer service skills. Proven experience in the health and fitness industry is a must. Our gyms have the latest equipment and innovative layouts which makes easyGym an amazing working environment.
Knowledge and skills: • Strong managerial and interpersonal skills - ability to work and interact with all levels within the club, organisation and external environment.
• Creativity, drive and initiative! Ability to maintain effectiveness in a dynamic pressurised environment and translate opportunities into action plans. • Commercial awareness and customer focus. • Able to work flexibly to suit the hours & needs of the business.
Club Manager Buzz Gym Harrow, London
Buzz sits at the high end of the budget gym sector, with a high quality feel, full attention to detail and the friendly, personal approach normally expected from more expensive, independently-run gyms. In the evening, a Buzz gym’s cardio zone is transformed, with night club lighting, louder music and live DJs who entertain in our Buzz Gym Club Nights.
This role requires a passionate manager with proven successes in sales and operations of a fitness related business. You will be required to have to work hard to achieve sales targets, operational standards and brand image. The role:
• To oversee the running success of the club
• To ensure a high level of member promoters within your club by utilising our NPS system. • To achieve operational excellence within your club.
• To drive and deliver the marketing activity for the club to ensure sales and revenue targets are met.
Required experience: • Minimum 2 years of club management experience and knowledge of the leisure industry/ health industry.
• Must have a proven and successful track record of management experience within a fitness related industry.
• First Aid (FAAW)
• Must be passionate about working in a team and managing staff members.
• Recognised Fitness Gym Instructor level 3 qualification. We are looking for our next Pack Leader, if you are ready, apply now. www.easygym.co.uk/careers/ assistant-club-manager/slough/143
Assistant Club Manager Camberley, Surrey
This is a fantastic role with a great company who will give you all the tools and development you need to manage your own site within 6-12 months. Key benefits include up to £4,000 in performance bonuses taking your on-target-earnings up to £22,000, plus 100% of any personal training revenue that you do, 29-days holiday, contributory pension and free membership. Person Specification: • Outgoing, engaging, fun personality with a hands-on approach to leadership and can do attitude.
• Exposure to leading, coaching, developing and supporting high performing fitness teams. • Experience in managing fitness product, operations, and sales within a commercial gym environment as a Leisure Club Manager, Assistant Club Manager, Deputy General Manager, commercial Fitness Manager, Senior Personal Trainer or Duty Manager. • A fitness qualification and ability to teach a gym floor class. www.leisurejobs.com/job/2542640 Job ref: mjm2594
60 CLUB MIRROR
The candidate:
• Must deliver excellent customer service.
• Must have a proven track record in hitting sales and revenue targets.
Salary: Up to £30,000 per annum + benefits www.leisurejobs.com/job/2555588 Job ref: HARROW/CM/1019
To advertise your vacancies here, please email info@clubmirror.com or call in on 01753 272022
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For more information, contact us today and quote CLUB to arrange a free site visit to discuss your requirements.
Tel: 01354 677796 â&#x20AC;¢ Email: sales@cameocurtains.co.uk
Visit our website: www.cameocurtains.co.uk
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62 CLUB MIRROR
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Introducing o g the h hospitality cleaning g range from
At Chemisph here UK UK, we specialise in providing the hospit hospitality ality industry with premium de etergents
To place your o order call Chemisphe ere on:
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ADVVAANCED BEER E LINE CLEANING SYSTEMS BY BEER PIPERR Don’t let po oor beer line clean ning ruin your beer For the past 30 ye ears, Beer Piper has proven itself as a market leaderr,, successful in tho ousands of licensed venues across the United Kingdom wh hile expanding globally. Beer Piper provide advanced beer line cleaning system ms that ensure lines s are cleaned effectively time after time. Offering solutions for establishments that enable you to sell the bee er in the line, as well as an inttelligent portable system for line cleaning technicians,, Beer Piper is the pre-eminen nt supplier of line cleaning technology to the lice ensed industry.
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CLUB MIRROR 63
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CLUB SERVICES EQUIPMENT
REFURBISHMENT The curtain specialist for clubs, schools & theatres
WHAT Reelmaster 5010-H. ®
Stage Curtains
Large Window Curtains
Room Dividers
Cleaning & Re-flameproofing
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MATTERS
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MOST Hello, making budget. For more information, contact us today and quote CLUB to arrange a free site visit to discuss your requirements.
Tel: 01354 677796 • Email: sales@cameocurtains.co.uk
Visit our website: www.cameocurtains.co.uk BEHIND THE BAR
64 CLUB MIRROR
What Matters Most to You Matters Most to Us. The Reelmaster 5010-H Fairway Mower. Because fuel cost is a significant portion of your operating budget, Toro developed the industry’s first and only true hybrid drive system, saving up to 30 percent on fuel expense*, which lowers your operating cost, your carbon footprint, and your blood pressure. *Compared to conventional fairway mowers.
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@ToroGolf ©2017 The Toro Company. All rights reserved.
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MANAGEMENT SYSTEMS
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TO ADVERTISE PLEASE CALL
07789 870709
BEHIND THE BAR
Introducing o g the h hospitality cleaning g range from
At Chemisph here UK UK, we specialise in providing the hospit hospitality ality industry with premium de etergents
To place your o order call Chemisphe ere on:
Select option 1
ADVVAANCED BEER E LINE CLEANING SYSTEMS BY BEER PIPERR Don’t let po oor beer line clean ning ruin your beer For the past 30 ye ears, Beer Piper has proven itself as a market leaderr,, successful in tho ousands of licensed venues across the United Kingdom wh hile expanding globally. Beer Piper provide advanced beer line cleaning system ms that ensure lines s are cleaned effectively time after time. Offering solutions for establishments that enable you to sell the bee er in the line, as well as an inttelligent portable system for line cleaning technicians,, Beer Piper is the pre-eminen nt supplier of line cleaning technology to the lice ensed industry.
If you would like to know more about our beer line cleaning system ms and the service e we provide, don’t hesitate to contact us on: T T:
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CLUB MIRROR 65
CLASSIFIED
CLUB SERVICES REFURBISHMENT
66 CLUB MIRROR
TO ADVERTISE PLEASE CALL
07789 870709
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